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United Arab Emirates Travel Advisory

Travel advisory july 13, 2023, united arab emirates - level 2: exercise increased caution.

Reissued with obsolete COVID-19 page links removed.

Exercise increased caution in the United Arab Emirates due to   the threat of missile or drone attacks and terrorism.

Country Summary:  The possibility of attacks affecting U.S. citizens and interests in the Gulf and Arabian Peninsula remains an ongoing, serious concern.  Militant groups operating in Yemen have stated an intent to attack neighboring countries, including the UAE, using missiles and drones.  Missile and drone attacks in early 2022 targeted populated areas and civilian infrastructure.

Due to risks to civil aviation operating within the Persian Gulf and the Gulf of Oman region, including the United Arab Emirates, the Federal Aviation Administration (FAA) has issued an advisory Notice to Air Missions (NOTAM). For more information U.S. citizens should consult the  Federal Aviation Administration’s Prohibitions, Restrictions and Notices .

While residents and visitors generally find a safe and secure environment in the UAE, the country continues to face the threat of terrorism.  Terrorists may attack with little or no warning, targeting tourist locations, transportation hubs, markets, shopping malls, and local government facilities.

Read the  country information page  for additional information on travel to the United Arab Emirates.

If you decide to travel to the United Arab Emirates:

  • Monitor local media for breaking events and be prepared to adjust your plans.
  • Enroll in the  Smart Traveler Enrollment Program (STEP)  to receive Alerts and make it easier to locate you in an emergency.
  • Follow the Department of State on  Facebook   and  Twitter .
  • Review the  Country Security Report  for the United Arab Emirates.
  • Visit the CDC page for the latest  Travel Health Information  related to your travel.
  • Prepare a contingency plan for emergency situations. Review the  Traveler’s Checklist .

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The Dubai Destinations

Dubai Destinations promotional campaign – Showcasing Dubai to the world

  • About the Campaign
  • Who Will the Campaign Involve?
  • Plans to Initiate the Campaign

Dubai is among the world’s most popular tourism hotspots. In fact, the name itself is synonymous with world-class cuisine, cultural wonders, epic retail hubs and thrilling adventures. The city offers an incredible array of experiences that are exciting for everyone, regardless of their age or ethnicity. While a lot has been told or written about Dubai, there are still some hidden gems that can be found with a little bit of digging! To keep visitors aware of Dubai’s vibrant culture, exciting offerings and centuries-old history, the UAE government has launched a key promotional campaign, called Dubai Destinations.

We’ve put together everything you need to know about this exciting new government venture and what to expect as the initiative gathers momentum.

ABOUT DUBAI DESTINATIONS PROMOTIONAL CAMPAIGN

woman capturing shots of Dubai

Launched in December 2021, Dubai Destinations is a global ad campaign that aims to promote tourism in Dubai. His Highness Sheikh Mohammed bin Rashid, Vice President, Prime Minister and Ruler of Dubai had the vision to make Dubai the world’s best place to live and visit. This initiative is a significant step in that direction.

The campaign will bring government departments and Dubai’s burgeoning creative community onto the same page so they can share the best of what the emirate has to offer.

When asked about the initiative, His Highness Sheikh Ahmed bin Mohammed, chairman of Dubai Media Council said:

“Inspired by the vision of Sheikh Mohammed bin Rashid, Vice President, Prime Minister and Ruler of Dubai, to make Dubai the world’s best city to live and visit, we are launching an initiative to enhance the profile of Dubai’s unique destination offerings by engaging with both the local community and regional and global audiences.”

OBJECTIVES OF THE CAMPAIGN

family at Dubai

The Dubai Destinations promotional campaign’s goal is to make people aware of Dubai’s culture, activities, sights, events and festivities so they are enticed to come and visit or live in the city.

The campaign will offer people a glimpse into the emirate’s leisure, cultural, dining and sporting experiences. The natural beauty of the Hatta region and Al Marmoon will also be shown to the world.

As per data compiled by Euromonitor International, a UK-based market research company, Dubai has been named first regionally and second globally amongst the Top 100 City Destinations Index 2021. The Dubai Destinations initiative is aimed at further boosting Dubai’s status as one of the safest places to visit in the world, both amidst and after the COVID-19 pandemic.

ORGANISATIONS PARTICIPATING IN THE DUBAI DESTINATIONS PROMOTIONAL CAMPAIGN

The Dubai Destinations promotional campaign will involve the following organisations:

  • Department of Economy and Tourism
  • Roads and Transport Authority (RTA)
  • Dubai Municipality, Dubai Culture and Arts Authority
  • Dubai Holding
  • Dubai Sports Council
  • The Government of Dubai Media Office

Dubai Media Office will also hire photographers, videographers, animators, influencers and digital media content creators to showcase Dubai’s top tourist attractions .

PLANS OF DUBAI MEDIA OFFICE TO INITIATE THE CAMPAIGN

Dubai destinations calendar.

Dubai Media Office will create a Dubai Destinations calendar with a key focus on outdoor activities.

The campaign will include guides that will offer people an insight into Dubai’s campsites, homegrown restaurants, outdoor activities and adventurous experiences.

Talking about the campaign, Her Excellency Mona Al Marri, Vice Chairperson and Managing Director of Dubai Media Council and Director-General of Dubai Media Office said,

”[Dubai Destinations Promotion Campaign] is a celebration of all that the city has to offer, the innovative campaign aims to introduce both domestic and global audiences to new experiences and encourage them to discover hidden gems, enjoy exciting activities, and share unforgettable moments in Dubai.”

Expo 2020

The world’s largest fair, EXPO 2020 has helped Dubai attract thousands of visitors from across the globe. Thanks to over 192 EXPO 2020 pavilions , each offering a range of activities, the emirate has recorded over six million footfalls from all over the world since it opened in October 2021. This has elevated Dubai’s profile and opened up the eyes of the world to all the emirate has to offer.

Now, Dubai Destinations plans to offer Expo 2020 visitors other amazing experiences in the emirate. From public parks to entertainment venues, there’s so much that they can enjoy.

WHAT ARE THE BEST PLACES TO VISIT IN DUBAI?

Dubai has plenty of places that you can visit while you’re in the emirate. Here is a list of the most popular places in Dubai that can help you plan your itinerary.

ARE THERE ANY FREE PLACES IN DUBAI?

If you want to roam around the city without breaking the bank, plan a day out at some of the best places to visit in Dubai for free . From roaming the streets of Al Seef to a camel racing festival, there is much you can do during a budget tour.

And with that, we wrap our guide to the Dubai Destinations promotional campaign. We hope it encourages you to plan a trip to this truly unique city.

If you need any guidance with regards to visiting the emirate, read our travel guide on the dos and don’ts of visiting Dubai . If you need some help with packing or accommodation, learn all that and more while planning your first trip to Dubai .

For more information about Dubai or its neighbouring emirates, stay tuned to MyBayut.

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Dubai travel restrictions: all you need to know about the Covid flying rules

Life in the emirate is back to normal as covid-19 rules have been relaxed in most places, offering tourists plenty of options to keep busy and entertained.

Dubai, United Arab Emirates - May 6th, 2018: Standalone. Kite surfing takes place on the beach. Sunday, May 6th, 2018 at Jumeriah Beach, Dubai. Chris Whiteoak / The National

Dubai is set to see a busy winter tourism season with millions of tourists expected. Chris Whiteoak / The National

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Follow the latest updates on  the Covid-19 pandemic  here

Expo 2020 Dubai is less than a month away.

And the emirate is ready to welcome the world , with millions of visitors expected to fly in from abroad.

Wintertime is also the peak tourist season marked by idyllic weather, which attracts people from all over the world. This year, it will also offer tourists a sense of freedom as many continue to face restrictions in their own countries.

Life in Dubai is back to normal as Covid-19 rules have been relaxed in most places, offering tourists plenty of options to keep busy and entertained.

But travelling in the time of Covid-19 is not as simple as it once was and safety precautions must be followed at all times in public places.

So what procedures do tourists have to follow and what can they do while on holiday?

The National explains.

About 80 per cent of the buildings will remain in some form. Many were constructed so that they could be transformed to residential units or commercial space

About 80 per cent of the buildings will remain in some form. Many were constructed so that they could be transformed to residential units or commercial space

Do I need a visa?

It depends on your nationality. You can check whether you need a visa here .

Do I have to be vaccinated to visit Dubai?

No, travellers do not have to be vaccinated, but they must be tested for Covid-19 before travel, and in some cases on arrival.

What can I do during my stay in Dubai?

All public attractions are open to the public. Ain Dubai , the world's tallest observation wheel and the latest attraction in the emirate is set to open to the public on October 21, with tickets now available online.

Expo 2020 Dubai will be a major attraction and tickets to the event are now on sale worldwide. Precautions will be in place to protect visitors.

With more than 190 country pavilions, as well as themed exhibitions at the Opportunity, Mobility and Sustainability pavilions, 200 dining venues and up to 60 shows a day, tourists can add a few days to their itinerary to visit the expo site.

It will run from October 1, 2021 to March 31, 2022.

As of September 2, hotels can be at full occupancy (up from 70 per cent) while entertainment venues can increase capacity to 70 per cent (up from 50 per cent).

Restaurants and cafes can operate at 80 per cent capacity and can remain open until 3am.

The number of people who can sit at one table is 10 for restaurants and six at cafes.

Concerts, sports spectator events and social and institutional events are permitted providing the audience, participants and staff are inoculated against Covid-19 with an approved vaccine .

The maximum attendance for large public events that require permits is now 1,500 for indoors and 2,500 for outdoors.

Face masks are mandatory in public and in private gatherings and people are required to maintain a physical distance of two metres from others.

Have a look at Expo 2020's incredible Garden in the Sky

Have a look at Expo 2020's incredible Garden in the Sky

Do travellers need permission or register somewhere first to travel?

No. Tourists do not need approval from either Dubai's immigration authority, the General Directorate of Residency and Foreigners Affairs (GDRFA) or the Federal Authority for Identity and Citizenship (ICA) to travel to the emirate.

But passengers arriving from Bangladesh, Ethiopia, India, Nigeria, Pakistan, Sri Lanka, South Africa, Uganda, Vietnam and Zambia must follow specific rules. These include:

· Produce a negative PCR test certificate with a QR code issued within 48 hours prior to departure from an approved clinic, which can be found below using a link.

· Take a rapid PCR test, and be able to present the negative result in a QR code, from a test conducted at the departure airport within six hours of the flight.

Travel is not currently possible for those travelling directly from Bangladesh, Nigeria, Vietnam and Zambia to Dubai as there are no rapid PCR testing facilities at their airports.

Is a PCR test required for travellers from other countries too?

Yes, travellers arriving in Dubai from any destination must present a negative PCR result from a test taken no more than 72 hours before departure.

There are exemptions, which are set out below.

SMS certificates, antibody tests, NHS Covid Test certificates, plus results from rapid PCR tests and home-testing kits are not accepted. The test result must be official – either digital or printed – and written in English or Arabic, ready for presentation at check-in. Certificates in other languages are accepted if they can be validated at the point of departure.

Passengers travelling from Indonesia, Sudan, Lebanon, Egypt and Ethiopia must present a report linked with a QR code for verification purposes at check-in and on arrival in Dubai.

Where can I get tested before my flight to Dubai?

The UAE has approved a list of laboratories in every country, which can be found here .

I am travelling from India. Can I get a visa on arrival in Dubai?

Indian nationals who are travelling to or from India via Dubai can get a visa on arrival for 14 days if they have a visitor visa or a green card issued by the United States, or a residence visa issued by the United Kingdom or European Union. The visas must be valid for a minimum of six months. Anyone who does not have that can apply for a visit visa for the UAE .

Will I need to take a second test on arrival?

Perhaps. Some passengers must take a second test on arrival in Dubai.

The rule applies if the passengers are travelling from: Afghanistan, Angola, Argentina, Azerbaijan, Bahrain, Bangladesh, Bosnia & Herzegovina, Brazil, Cambodia, Chile, Croatia, Cyprus, Djibouti, Egypt, Eritrea, Ethiopia, Georgia, Ghana, Greece, Guinea, Hungary, India, Indonesia, Iran, Iraq, Israel, Ivory Coast, Jordan, Kenya, Kuwait, Kyrgyzstan, Lebanon, Malta, Moldova, Montenegro, Morocco, Myanmar, Nepal, Pakistan, Poland, Philippines, Qatar, Rwanda, Russia, Senegal, Slovakia, Somaliland, Somalia, South Africa, South Sudan, Sudan, Syria, Tajikistan, Tanzania, Thailand, Tunisia, Turkey, Turkmenistan, Uganda, Ukraine, Uzbekistan, Zimbabwe.

Do travellers have to quarantine in Dubai?

No. There is no quarantine on arrival in Dubai.

But anyone who takes a Covid test at the airport must remain in their hotel or residence until they receive the result. If it is positive, the traveller will have to isolate as per Dubai Health Authority guidelines. If it is negative, they are free to go out and explore the city.

Is anyone exempt from taking a PCR test, if it is required?

Children under the age of 12 and passengers who have a moderate or severe disability – including acute spinal cord injury, Alzheimer's disease, amyotrophic lateral sclerosis, ataxia, autism spectrum, Bell's palsy, brain tumours, cerebral aneurysm, cerebral palsy, Down syndrome, epilepsy and seizures – are exempt from taking a PCR test.

But all other passengers, including those who are visually, physically or hearing impaired, must take a test if required.

A first look at Ain Dubai - in pictures

Ain Dubai will open to the public on October 21. Pawan Singh / The National

Ain Dubai will open to the public on October 21. Pawan Singh / The National

The UAE Today

The latest news and analysis from the Emirates

The UAE Today

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Ad of the Day: Dubai Tourism presents epic movie trailer with Jessica Alba and Zac Efron

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By Imogen Watson, Senior reporter

August 9, 2021 | 3 min read

Listen to article 4 min

Dubai Tourism has gone full blockbuster in its efforts to entice holidaymakers. Commissioning director Craig Gillespie is to create a six-part ‘Dubai Presents’ film series alongside ad agency Mother. Each film is presented as a movie-style trailer, using multiple film genres to offer a different preview of Dubai and its cityscape.

Ad of the Day:

Jessica Alba and Zac Efron have teamed up for a blockbuster-style ad

“Dubai is a destination like no other. Our challenge was to create a campaign that allowed every aspect of it to shine,” explained Chris Gallery, partner at Mother. “There isn’t a single piece of content able to convey everything that Dubai has to offer; our solution, the Dubai Presents platform, is hard-wired to be flexible in showcasing Dubai as the ultimate destination.”

Starring A-list actors Jessica Alba and Zac Efron, the first film ‘A Five-Star Mission‘ is filmed in the style of the classic spy action genre featuring dramatic espionage-style sequences.

Shot on location, it sees Alba and Efron star as a sparring couple staying at the iconic Burj Al Arab. As the couple battle through the trailer, the film seamlessly visits top destinations including the Jumeriah Al Naseem and the overwater restaurant, Pierchic, before heading out on an epic desert caper to Dubai’s adventure capital, Hatta. For anyone who still thinks this is a movie trailer, the film ends with ‘now playing in Dubai’.

Dubai has been doubling down on tourism ads as the world opens back up. At 828m, Emirates has created one of the highest ads ever made, filmed at the tip of the Burj Khalifa.

Created to celebrate United Arab Emirates (UAE) being moved to amber on the travel list, the ad sees an Emirates cabin crew member stood in full costume at the top of the Burj Khalifa, holding up message boards as a nod to that famous scene in film Love Actually.

To get in touch about Ad of the Day, please email [email protected] .

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Dubai Tourism: A Five-Star Mission by Mother

Overall rating 4/5, more from creative, industry insights.

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Dubai Travel Guide

It’s hard to believe when confronting the sheer scale of Dubai, but most of the city was built in just the last 50 years. It makes the world’s biggest shopping mall, tallest skyscraper, and a host of ultra-luxurious hotels all the more bewildering. Still, amid all the glamor and superlatives, there are vestiges of a pre-skyscraper Dubai, in its winding souks and the vast empty desert that surrounds the city. Here’s how to navigate both sides of this always-growing metropolis.

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This Glamorous Middle Eastern City Has Luxury Hotels, Thrilling Desert Adventures, and Michelin-starred Dining

Here's how to plan the perfect visit to Dubai.

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  • Best Hotels & Resorts

Best Things to Do

Best shopping, best restaurants, best time to visit, how to get there, neighborhoods to visit, how to get around.

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Dubai is full of contrasts. There's the glittering skyline of skyscrapers so tall they defy imagination. There is the modern collection of stores and eateries, offering every option a traveler could want. And then there are the luxurious hotels, ready to welcome even the most discerning traveler in style and excess. Then there's the desert with its rolling hills of sand stamped with the footprints of Arabian oryx and gazelles; the souks with their labyrinth of stalls, bins overflowing with a rainbow of spices; and the traditional abra boats ferrying riders across the Dubai Creek.

“Dubai is the ideal destination for tourists, and there are a number of reasons why,” Farida Ahmed, a guide and owner of Frying Pan Adventures , told Travel + Leisure . “It is safe, whether you are traveling solo or as a family. That, for me, is one of the most pivotal points on which tourism rests."

The city, one of the seven emirates in the United Arab Emirates (UAE), has sprouted up from its desert port beginnings to become a sprawling metropolis full of vibrant neighborhoods, record-setting buildings, and over-the-top shopping centers all in the last several decades. "There is something for everyone and everyone's pocket — if you’re looking for budget travel you can absolutely do it in Dubai," said Ahmed.

Today, Dubai can be fast and slow at the same time — a place to grab an avocado toast and relax on the beach, a place to appreciate a desert conservation reserve, and a place to shop 'til you drop, all in the same day. It's these contrasts that make Dubai one of the most dynamic and interesting cities in the world.

Best Hotels & Resorts

Armani hotel dubai.

This luxurious hotel is located in one of the most famous buildings in Dubai and the world: the Burj Khalifa. Armani Hotel Dubai takes up the first eight floors as well as the 38th and 39th floors of the world's tallest tower, offering incredible views of the city and the Arabian Gulf below. Rooms are designed by the hotel's namesake, Giorgio Armani, and feature muted colors that will relax any guest after a long day of shopping at nearby The Dubai Mall.

Burj Al Arab

If the Burj Khalifa is the most recognizable building in Dubai, the Burj Al Arab is a close second. Inside this iconic sail-shaped building floating in the middle of The Gulf is one of the most stunning hotels in the city. Each colorful room comes with Hermes amenities and butler service as well as access to the hotel's private beach.

Al Maha, a Luxury Collection Desert Resort and Spa

Set against rolling sand dunes and roaming oryx, Al Maha, a Luxury Collection Desert Resort and Spa offers guests an escape from the hustle and bustle of the city with 42 individual suites all with their own private pools overlooking unobstructed views of the pristine desert. During your stay, book a dune drive to get your heart pumping or go on a guided nature walk in the desert. In the morning, sit down to breakfast on the veranda and keep your eyes peeled for a few gazelles popping by to say hello over coffee.

Queen Elizabeth 2

This unique property was once a working cruise ship that has been converted into a hotel , permanently docked in Dubai. The 13-deck ship features 447 refurbished hotel rooms and suites — including the Royal Suite with a large wood-lined private deck — restaurants, a spa, and a theater. History buffs can tour the ship's bridge and see what the cabins looked like in the 1960s before settling in for a leisurely afternoon tea complete with finger sandwiches, traditional cakes, and warm scones with clotted cream.

XVA Art Hotel

XVA Art Hotel is a boutique hotel that feels like stepping back in time with its romantic shaded courtyards, dark wood, and rich textiles. The hotel, which was built in what used to be a home in the historic Al Fahidi neighborhood, has 15 individually designed rooms all located around three courtyards. And don't miss a chance to walk through the hotel's art gallery, which features contemporary art from both established and emerging artists.

Frying Pan Adventures

One of the best ways to experience a place is through its food and these food tours offer to paint visitors a culinary map of Dubai, which Ahmed said has “now established itself as one of the culinary meccas of the world.” Try sweet milky tea in the back alleys of a souk, meat and rice pilaf , stuffed falafels, or learn about the custom of making Arabic coffee while also learning about the history of the city with one of the many female guides. 

Global Village

Dubai's Global Village is unlike anything else, showcasing more than 70 cultures at different country pavilions where visitors can shop, eat, and more. Bring a camera and capture a cool photo "for the 'gram" at one of the "selfie spots" or catch one of the many shows.

Skiing in the desert is possible at Ski Dubai where an indoor slope in the Mall of the Emirates allows ski and snowboard enthusiasts to clip or strap in and hone their skills. Playing in the snow more your thing? Try the twin-track bobsled experience or take some time to hang out with the resident gentoo and king penguins.

Burj Khalifa

The Burj Khalifa is the tallest tower in the world and the view from the top is rightfully spectacular. Take in Dubai's many neighborhoods with this bird's eye view from the 125th floor or book a spot on the world's highest observation deck with an outdoor terrace on the 148th floor. The Burj Khalifa VIP experience includes access to the world’s highest lounge on the 154th floor. 

Ahmed recommended checking the weather forecast before you book a trip up the Burj Khalifa, noting that “if it's not a clear day you are not going to be seeing anything but haze.” For your best chance of a clear view, she noted that “the sky tends to be clearer before sunset.”

Royal Shaheen

Learn all about falconry from a team of professional falconers on a tour with Royal Shaheen — and get the chance to handle some of the magnificent animals yourself. These tours are interactive and family-friendly, and allow guests to learn both traditional and modern falconry training techniques.

The Dubai Mall holds the Guinness World Record for the largest shopping center in the world with more than 1,200 retail outlets, including two major department stores: Galeries Lafayette and Bloomingdale's. It also has more than 200 food and beverage outlets. Basically, it's so big you could easily get lost for days. The mall even developed its own app with turn-by-turn navigation to help shoppers reach (and return from) their destination. Beyond shopping, the mall has an aquarium and an Olympic-sized ice rink. The vibe and decor change depending on which part of the mall you're in, so plan to spend some time exploring. An added bonus: it's air-conditioned.

Mall of the Emirates

The Mall of the Emirates is slightly smaller than the Dubai Mall, but still features more than 630 brands and more than 100 places to grab a bite. Beyond the stores themselves, visitors will find the city's indoor ski slope and a bowling alley. (If your phone dies while you're shopping, you can borrow a portable charger for free.)

The Walk at Jumeirah Beach Residence

This shopping destination stretches along more than one mile of beachfront and features both international designers and fun pop-up markets. Check out Sauce for beachy and boho-inspired dresses and cool rattan bags before grabbing a bite at one of the restaurants overlooking the gulf.

Textile and Gold Souks

Arnaud_Martinez/Getty Images

Dubai may be known for its modern skyscrapers, but there's another side to the city where traditional souks sell everything from souvenirs to beautiful scarves. Choose from towering racks of fabric at the Textile Souk in the historic Bur Dubai neighborhood or hop across the Dubai Creek to browse endless rows of jewelry stores selling gold bangles and sparkling gems in the Gold Souk . And remember: haggling is all part of the fun.

Al Khayma Heritage Restaurant

Al Khayma Heritage Restaurant is part museum and part eatery. The restaurant, which boasts a covered dining courtyard with a tree, has live music, and fresh-made bread, and the staff is dressed in traditional robes. “Do not leave the city without trying Al Khayma Heritage Restaurant," said Ahmed. "It is one of the few restaurants in Old Dubai that's been recognized. The food is great and I love the decor.” The restaurant has earned the Michelin's Bib Gourmand designation.

Al Farooj Al Shami Restaurant

The Syrian fare served at Al Farooj Al Shami is second to none. Grilled meats, fresh-made sauces, and a mouth-watering list of hot appetizers make this local spot one of Ahmed’s must-visits.

Comptoir 102

You'd be forgiven for thinking you were in California or Tulum when you settled into the shaded courtyard of Comptoir 102 . Order an avocado crostini, halloumi salad, or gluten-free buckwheat pancakes, and recharge with a chai latte made with homemade almond milk. After you're done eating at this organic cafe, pop over to the attached concept store where you'll find boho dresses, unique glassware, jewelry, and more.

Al Hadheerah at Bab Al Shams

Dinner at Al Hadheerah is more than just a meal, it's an experience. Ten live cooking stations delight guests as they feast under the stars in the middle of the desert, offering classic dishes like shawarma and lamb ouzi cooked underground as well as salads like hummus and tabbouleh. And don't forget dessert where you can sample favorites like kunafa and baklava. Reservations are recommended.

The best time to visit Dubai is during the winter when the year-round hot weather starts to cool. In general, temperatures start to dip in October and it remains only moderately hot through May. While the hot season is from June to September, it's worth noting that air conditioning is plentiful across Dubai.

“The really amazing months for me are November to February,” said Ahmed, who noted that when winter arrives in Dubai, “we literally crawl out of our hibernation phase and it's all about spending time at the beach and desert BBQs.”

Winter is also when the Dubai Shopping Festival takes place. It's a December and January event that is known for its great deals, live entertainment, and raffles.

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The best way to get into Dubai is by plane. Thousands of flights arrive at Dubai International Airport (DXB) each week, making it one of the busiest airports in the world. It is located in the northern part of the city, making it the best option for travelers who will be staying and playing on the northern side of Dubai.

The newer Al Maktoum International Airport (DWC), also known as Dubai World Central, started welcoming travelers in 2013 and is still under construction. The airport provides access to the growing southern end of the city. When it is completed, it will be the world’s largest airport.

Lara Antal/Travel + Leisure

This area is a collection of neighborhoods around Dubai Creek (Khor Dubai) , including Deira and the Al Fahidi historical neighborhood . A stroll through this area — lined with low-profile gypsum, sand, and coral buildings — will give visitors a small taste of what Dubai was like before the modern construction boom. Spend some time exploring the area's souks or hop on an abra for a boat ride along the creek, which used to be the entry to the pearl diving port.

Angelo Cavalli/Getty Images

Jumeirah Beach Residences and Dubai Marina

These neighborhoods, which sit next to each other, form one of the best places to go for a waterfront stroll. Grab a bite to eat with a view of the gulf in Jumeirah Beach Residences before getting ice cream and walking over to the marina to watch the sunset on the water, surrounded by towering modern skyscrapers.

Downtown Dubai

This is one of the most iconic neighborhoods in the city, home to the Dubai Mall, the Burj Khalifa, and the Dubai Fountain , which puts on a fantastic show every 30 minutes each night. Shop 'til you drop, head up to the top of the tallest tower in the world, or grab a seat at one of the many restaurants surrounding the fountain for dinner and a show.

Palm Jumeirah

This palm-shaped island is man-made and dotted with luxury hotels and beach clubs. Kids will love the over-the-top waterpark at Atlantis, The Palm , while adults will enjoy whiling away the day at one of the many pool decks. For a bird's eye view of the island itself, try skydiving — just remember to stop screaming long enough to take it all in.

kolderal/Getty Images

Taxis are the default way to get around Dubai, but if you want to really explore the city and the neighboring emirates, Ahmed recommended renting a car. “It will make your life easier plus it will open up the possibility for you to explore the other emirates in the UAE. If time is of the essence, get yourself a car,” she said.

She noted that the metro is great if you’re staying in and traveling around Old Dubai, but if you want to explore New Dubai or go further afield, taxi hires and car rentals are the easiest way to get around.

Taxis: Dubai has an extensive network of taxis that bring travelers throughout the city. It's easy to hail a taxi at popular attractions like the malls and the beach. For women who feel more comfortable with a female driver, the city even has " Ladies and Families " taxis, which are always driven by women. Those looking to schedule a taxi ride can use apps like Uber and Careem, which operate throughout the city.

Trains: The Dubai Metro is cooler than your average subway, featuring automated and sleek cars, WiFi, and even separate cars that women and children can use. (The Red Line even holds the Guinness World Record for the longest driverless metro line at more than 32 miles long.) There are nearly 30 metro stations and a good amount of the track is outdoors, passing by iconic landmarks like the Burj Khalifa and making it a great way to see the city and get from Point A to B. Passengers can purchase single, return, or day-pass tickets — or get a cashless smart card called Nol.

Buses: Dubai has more than 1,500 buses that cover a hefty majority of the city's urban areas.

Abra : Travelers can ride these traditional wooden boats between the Bur Dubai area and the Deira area where Dubai's Gold Souk, Textile Souk, and Spice Souk are located.

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Traveling to Dubai for the First Time (2024): 19 Tips & Tricks

By Author Jurga

Posted on Last updated: March 26, 2024

Traveling to Dubai for the First Time (2024): 19 Tips & Tricks

Traveling to Dubai (United Arab Emirates) for the first time  and not sure where to start? Indeed, planning a trip to Dubai might be overwhelming, even more so if this is your first time in this rapidly growing and continuously changing city!

When is the best time to visit? How much time do you need in Dubai? What are the best areas to stay in and how to travel around? Do you need to pre-book tickets or can you just go with the flow? How to save time and money and still see the best that Dubai has to offer?

Dubai is a city of contrasts, a place where modern extravagance and traditional values go hand in hand. From its towering skyscrapers to its pristine beaches and bustling souks, visiting Dubai is like stepping into a different world…

To help you plan your first trip to this dynamic and unique city, in this guide we share some of our top travel tips for visiting Dubai .

We have visited Dubai several times and all the information and tips in this article are based on our personal experience. Some of these tricks we only learned after several trips…

This practical guide includes all the info I wish we had known before planning a trip to Dubai. These tips will not only help you plan your trip, but will also show you how to make the best of your visit, time, and budget. Find out!

Top 5 Experiences in Dubai:

  • Burj Khalifa (book in advance + opt for the level 148 ticket for priority access).
  • Desert Safari.
  • Museum of the Future (book well in advance!).
  • Luxury Yacht Tour .
  • Abu Dhabi Day Trip .

What to know when traveling to Dubai - practical information and helpful travel tips for visiting Dubai UAE

Here are our top travel tips for visiting Dubai:

1. Avoid Traveling in Summer

Dubai is known for its scorching temperatures, especially during the summer months. To give you an idea, average daytime temperatures during June, July, and August are well over 40°C (104°F). Even in April or November, Dubai temperatures usually still exceed 30°C (86°F).

The best time to visit Dubai is during the winter months – between December and February. The daytime temperatures at this time of the year are usually around 25°C (77°F). So it’s still warm enough to enjoy beaches, pools, and waterparks, but the temperatures are also pleasant for sightseeing and outdoor activities.

Good to know: Winter is also the peak tourist season in Dubai. So expect accommodation prices to be higher and more crowds at the main attractions. However, with some advance planning and preparation, you can still have a very enjoyable visit, more than in the summer.

The shoulder season – the months of March-April or October-November – can be a good time to visit Dubai as well. If you don’t mind temperatures of around 30-35°C (86-95°F), you can take advantage of somewhat lower prices and fewer crowds than in the winter.

In addition, you may want to check when Ramadan is. During this month, most Muslims do not eat from sunrise to sunset, so many restaurants will be closed during the day. This may might impact your experience, depending on the places you visit.

TIP: No matter when you visit Dubai, be prepared for the heat by wearing lightweight, breathable clothing, using sun protection, and staying hydrated. Plan outdoor activities for the early morning or late afternoon to avoid the peak heat.

READ ALSO: What It’s Like to Visit Dubai in February

Camels in Dubai desert

2. Book Attraction Tickets in Advance

One of the biggest mistakes you can make when planning a trip to Dubai is not to plan/book attraction tickets in advance.

Booking in advance means more time slots to choose from, better prices, and less time wasted queuing.  After all, you want to make the most of your trip to Dubai and not spend all your precious time standing in lines.

Good to know: Tickets to many popular attractions in Dubai are often sold out at least a few days in advance. Furthermore, many tickets are cheaper if booked online. In addition, some attraction tickets, e.g. Atlantis Aquaventure , cost less if you book at least a week before your visit.

For some places, not reserving in advance means that you won’t be able to visit at all.  For example, the Museum of the Future is so popular that all tickets are usually sold out at least 2-3 weeks upfront. If you want to be able to choose the time slot that fits you best, you need to book at least a month in advance.

If you want to visit observation decks at Burj Khalifa or Dubai Frame , you also need to book ahead. In most cases, a few days in advance is sufficient, but it really depends on the period when you travel and how flexible you are. Also, consider visiting these attractions early in the morning or late in the evening for smaller crowds and better photo opportunities.

PRO TIP: For Burj Khalifa, we recommend getting a ticket that includes Level 148 . Not only you get to visit another level which is not included with standard tickets, but you also get skip-the-line access through the security check and at the elevators, and it includes some snacks and drinks. It’s well worth it.

Overall, we always recommend booking tickets and tours at least a month before your trip. But keep in mind that for many popular destinations worldwide booking a month or even two upfront is not sufficient anymore.

Tickets don’t get cheaper and there’s less availability the longer you wait. Plus, if you use GetYourG u ide for all attraction tickets and tours like we do, you can take advantage of their very flexible cancelation policy.

Good to know: Booking tickets/tours via websites like GetYourGuide , Viator , or Tiqets also saves you money on exchange rates. The exchange rate they use is the official rate and transactions are in your currency. Whereas if you pay on the spot, it will usually cost you quite a lot more (not only because many tickets are more expensive at the counter, but also because of credit card fees, exchange rate deviations, etc.).

Plus, booking and paying ahead makes it easier to budget for your vacation and keep your credit card’s spending limit available for other expenses during your trip.

READ ALSO: Top Places to See & Things to Do in Dubai

Burj Khalifa Dubai

3. Foresee Enough Time & Plan Wisely

There is one thing that you may not realize as a first-time visitor to Dubai and that’s how huge the city is. It’s not a place that you can compare to cities like Rome or London , or even New York City where you can still walk between many attractions and see a lot in a short time…

Dubai is totally different! It’s big, not really walkable (except in some areas), and the attractions are spread out all over the enormous and ever-growing city.

Plus, road works and traffic jams turn every ride into an expedition. The same trip that takes 20 minutes at night or early in the morning can take you an hour or even longer during the day. And yes, public transport can be a good option, but it also has its limitations – more about it further below.

Good to know: When planning your sightseeing itinerary, you will see that most Dubai attractions work with timed entry slots. Be sure to foresee plenty of extra time everywhere though! Even with timed entry tickets, you will often be standing in line for an hour or even longer, not to mention the time that it takes to actually visit the place or get from one attraction to the other.

TIP: So while planning what to see and do, foresee enough extra time between the sights and don’t try to do too much in a single day. Also, group the attractions based on their location, and go for a mix of top attractions with some lesser-known ones. That way, you don’t have to rush from one queue to another and your trip will be much more relaxed.

This brings us to the next tip – see below.

AYA Universe - Dubai travel tips

4. Don’t Try to See Everything

There is so much to see and do in Dubai that you could easily stay here for a few months and still not experience everything the area has to offer. So resist FOMO and the urge of having to see ‘everything’. It’s simply impossible, especially if you are only traveling to Dubai for just a few days or a week.

TIP: Choose a few places, attractions, and experiences that interest you the most and focus on those rather than ticking off boxes just because some guidebook told you that one or the other place is ‘a must’.

If you absolutely want to go to the top of Burj Khalifa, well – just do it and tick it off your bucket list. After all, how often will you get a chance to visit the world’s tallest building… In that case, book tickets in advance and be prepared to queue, or save time and avoid the crowds with priority access .

On the other hand, maybe you are perfectly content just seeing the building from the outside and rather spend your time visiting other viewing platforms like Sky Views , the View at The Palm , or Dubai Frame …

Or maybe you don’t care about any of these at all and much rather spend a day at a water park , exploring the old town souks (markets), or enjoying the views from a luxury yacht …

Dubai has so much to offer to all types of travelers. So personalize your itinerary based on what you really want to do, taking into account the time that you have, your interests, and your budget. If you are visiting Dubai with the family, try to incorporate some fun activities for the kids in your itinerary as well, even if it means that you’ll have less time for sightseeing.

READ ALSO: Dubai Itinerary (detailed guide for a week in Dubai)

Dubai tips - lazy river at Aquaventure water park

5. Consider Tours & Private Drivers

If you want to see a lot of Dubai in a short time or you don’t know where to even start deciding where to go, consider booking tours or private guides/drivers .

Sometimes, a private driver can also be cheaper than taking a taxi between all those places, and often, you can also find cars that can take up to 6 passengers (vs 4 in most taxis).

Just to be clear, I am talking about quickly seeing multiple places all over the city in a single day. If you want to spend more time exploring the sites, you better go on your own.

There are tons of different ‘city highlights’ tours that bring you to many of the main landmarks of Dubai in (half) a day. Keep in mind that in most cases, your ‘visit’ will be just a quick photo stop, so it’s not comparable to actually visiting the sights. But it’s a good way to get an introduction to Dubai and catch a glimpse of the top spots.

PRO TIP: If you do a city highlights tour, do it at the beginning of your trip! That way, you can later come back to some of the places that you like the most. An ideal way to explore Dubai is to take an introductory city tour first as you arrive and then thoroughly visiting some of the main landmarks and attractions on your own later.

Abu Dhabi day trip tip: One of the best guided tours we recently did in Dubai was this highly-rated tour. If you want to see the top sights of Abu Dhabi in a day, this tour has by far the best itinerary (I compared many tours before we chose this one and it didn’t disappoint).

READ ALSO: Best Abu Dhabi Tours from Dubai (+Review of the Tour We Chose)

Abu Dhabi Sheikh Zayed Mosque - day trip from Dubai

6. Save Time & Money with Combination Tickets

Dubai is expensive, there is no arguing about it. But with some smart planning, you can save some money on some of the main attractions.

One of the best ways to do this is by opting for combination tickets and/or city cards that include several popular places.

Here are some of the most popular deals:

  • Burj Khalifa + Dubai Aquarium (+-$20 savings per person).
  • Atlantis Aquaventure + Lost Chambers Aquarium (+-$25-30 savings per person).
  • GoCity Explorer Pass (up to 50% savings, depending on the attractions you visit).

Good to know: Some tickets cost more during the most popular times. For example, Burj Khalifa around sunset. So if you want to save money, be sure to check prices for different time slots/days when making reservations.

Lost Chambers Aquarium in Dubai

7. Stay Longer

You might be wondering how much time you need to see the best of Dubai. Well, there is really no straightforward answer to this and so much depends on your interests.

That being said, I recommend planning at least a week for a first visit to Dubai. But if you have time and your budget allows it, stay longer. You won’t get bored!

With a week in Dubai, you will be able to visit most of the top landmarks, explore several different parts of the city, and also find some time to relax and unwind. If you want to spend more time at the beach or by the pool, visit a water park or a theme park with your kids, or make a day trip to Abu Dhabi, ideally, you plan at least 10-12 days for Dubai.

But don’t worry if your trip is shorter and you can’t extend it. You can have a perfectly enjoyable visit and see a lot even if you only have a day or two in Dubai. Via the link below, you can find plenty of ideas for planning a shorter visit.

LEARN MORE: Dubai Stopover: How to See The Best of Dubai in 1-2 Days

Kids flying at iFlyDubai

8. Choose the Location of Your Hotel Wisely

Deciding where to stay in Dubai might not be as straightforward as you may think, especially if the main purpose of your visit is to explore the city.

There is not one perfect place to stay in Dubai – it’s simply much too big and too spread out for that.

However, some areas are better than others and some are really a disaster for commute. If you pick the wrong location, you might be stuck in traffic for hours every time you want to go anywhere and do some sightseeing. On the other hand, that same spot might be perfect for those who are mainly interested in swimming and dining, and are just looking for a relaxing vacation with maybe one or two excursions that include a pick-up and drop-off at the hotel…

TIP: I strongly recommend that you look at the map and the location of the places that you want to visit before deciding where to stay in Dubai. Also, consider how you will travel around.

For example, staying within walking distance of a metro station might save you a lot of time and money on commuting if you plan to do lots of sightseeing. Whereas staying in a nice walkable area with lots of shops and restaurants will be ideal if you like to go out at night.

Here are two of the very best areas to stay in Dubai:

  • Dubai Downtown (the area around Dubai Mall – Burj Khalifa) is very central and is perfect for those who want to do a lot of sightseeing, but also for shopping and dining. Sofitel Dubai Downtown is a great choice in this area, close to Dubai Mall and just near a metro station. Remember, however, that this is the heart of the city, so very busy and far from the sea.
  • Dubai Marina in the south of the city is another popular area to stay in Dubai. It’s a great choice for those who are looking for a more relaxing vacation, boat trips, water parks, dining, shopping, etc. The beach is not too far from here, however, it will take at least 45-60 minutes to reach the city center. Millennium Place is a very popular hotel not too far from the main Marina area and close to the metro. On a somewhat higher budget, JW Marriott Hotel Marina is a wonderful choice if you want to be in the heart of the Marina.

TIP: On our most recent visit to Dubai, we stayed at Rove La Mer Beach Hotel . It’s close to the downtown area, so quite convenient for sightseeing, but also with direct access to a private beach – the best of both worlds. We loved this hip modern hotel, also because it’s much smaller and more intimate – a kind of place where you don’t have to worry about losing your kids at breakfast. It also offers great price/quality for Dubai. The only downside is that the area around the hotel is still developing with lots of construction going on, but it will only get more attractive in the future.

Rove La Mer Beach Hotel in Dubai

9. Beware of Tourism Taxes

Hotel stays (including hotel apartments, guesthouses, holiday homes, etc.) in the United Arab Emirates are taxed with various fees, surcharges, and taxes. These amounts might vary depending on the hotel, but it’s not abnormal that these taxes add over 20-25% to your room rate.

For example, our recent hotel invoice in Dubai showed a 10% service charge, 7% municipality fees, 5 % VAT, and an additional 10 AED (+-$3) Tourism Dirham Fee per night.

Altogether, we paid about 24,4% on top of the official room rate. The good thing is that we knew in advance how much we had to pay. Otherwise, this could be a very unpleasant surprise…

So when looking for accommodation in Dubai and comparing prices, make sure that you are actually comparing the same thing!

Many hotel websites show prices without (some/any) taxes, so you may think that booking directly with them is cheaper. Often, it’s not the case at all!

TIP: We always use Booking.com for our accommodation bookings, also in Dubai. With them, you see the total price, including all fees and taxes, so you know exactly how much you will spend. (Depending on booking conditions, you may have to prepay for the stay in advance whereas the taxes are charged separately when you arrive at the hotel, but the total amount you see when making a reservation is correct).

Burj Al Arab luxury hotel in Dubai UAE

10. Use Public Transport & Local Taxis

Dubai’s public transport system is efficient and inexpensive. Depending on where you are staying and traveling to, it might be very convenient to use the Dubai Metro, Tram, Monorail, or even local buses.

However, this depends on the exact trip you are planning to make and also on the size of your group. Sometimes, public transport is the best way to get around the city quickly and affordably. But there are also many situations when it’s a real hassle and doesn’t make your trip faster or much cheaper.

In those cases, you will be glad to know that taxis are rather affordable in Dubai . The most expensive taxi ride we recently took in Dubai was 25 kilometers, it took over 50 minutes, and it cost us 76 AED (+-$21).

However, be careful that you only use official taxis! Because e.g. Uber is often quite a lot more expensive. Not even to mention that they sometimes charge twice the price during peak times of increased demand. We learned this the hard way, after taking a few overpriced Uber rides…

Also, unlike in many other countries where we use Uber all the time, in Dubai, you never really know how much you will pay until the end of the ride. The price you see in the beginning is usually just an approximate indication.

TIP: Install Careem app on your smartphone and use it to request ‘Hala Taxi’. That’s the best way to get an official taxi in Dubai. If you request ‘Rides’, it works similar as Uber and is more expensive. We learned this from a local taxi driver after a few very unpleasant experiences with Uber and private drivers randomly offering their services at the main tourist spots, and it saved us a fortune.

To give you an idea, we were quoted 120 AED ($33) by Uber and 150 AED ($40) by random ‘kind strangers’ for a ride that in the end cost us 22 AED ($6) by official taxi. When it comes to busy times and popular tourist hotspots, getting a taxi ride in Dubai can feel like navigating the Wild West…

LEARN MORE: Tourist Guide to Dubai Public Transport

Dubai travel tips - metro

11. Start Your Days Early

One of the best ways to make the most out of your trip to Dubai is to start your days early.

There’s much less traffic in the morning, so you can get everywhere much quicker. But the main advantage is that there are hardly any other people, even at the most popular attractions. In addition – if you are visiting Dubai in the warmest months – getting up early is the best way to avoid the biggest heat.

Good to know: Be sure to check opening times of the places you want to visit. While some attractions don’t open until noon, many others are open from 9-10 AM. There are also places – like e.g. Burj Khalifa – that you can visit at 7 AM, and on some days even earlier if you like…

For example, we recently went to the Aquaventure Water Park at Atlantis around opening time. There were no lines at the entrance and we could also do many popular slides without any wait. A few hours later, people were queuing for 45-60 minutes at the same rides…

In addition, the taxi ride to get there in the morning took us just 22 minutes. That same ride to get back to our hotel in the evening was over 50 minutes, not counting more than 10 minutes for a taxi to arrive… So yes, it really pays to explore Dubai in the morning!

READ ALSO: Tips & Tricks for Visiting Atlantis Aquaventure

Dubai Creek traditional boat Abra ride

12. Stay Connected

While pretty much all public places and tourist attractions in Dubai offer free Wi-Fi, we highly recommend getting a local SIM card for your visit to UAE. There are so many situations when it’s just much easier to stay connected. For example, if you need to book a taxi ride, or book some tickets on the go, etc.

Depending on your data plan, roaming can cost a fortune in Dubai. My provider sent me an sms saying that using data in UAE will cost me 15 euros per megabyte (ouch! and no, thank you!). So the first thing I did after landing in Dubai was disconnect roaming.

There are several ways to approach this:

  • Pocket Wi-Fi. One of the easiest ways to stay connected on the go is by renting a pocket WiFi at Dubai airport . This is a very convenient option if you don’t want to change anything on your phone. It’s also convenient if you are traveling with a family/friends since you can connect up to 10 devices to it.
  • Local SIM card. Alternatively, you can opt opt for a physical SIM card, which is also available at the airport . With this option, you will need to place this card into your phone. If you want to keep your ‘own’ phone number working as well, see if your phone has a dual SIM option – then you can use both. Otherwise, you may want to bring an old phone to use with this local card.
  • eSIM. There are many providers available (just search online), but what’s included and the prices vary a lot. Depending on which one you choose and also on your device, this can be a very easy and simple process, but it’s also not very straightforward if you have never done it before. Also, not all phones allow eSIM – so be sure to double-check if your smartphone has this capability.

Dubai Frame with flowers - Dubai tips

13. Respect Local Culture

While Dubai is a very cosmopolitan city, it’s also a place with different cultural norms and traditions. Overall, UAE is very ‘Western’ and Dubai in particular is very laid back and relaxed. With over 200 nationalities living in Dubai, it’s a true melting pot of different cultures. Still, remember that you are a visitor here, and be respectful.

Dress modestly, especially when visiting religious sites or public places. Also, avoid public displays of affection, as these can be considered disrespectful.

If you’re visiting during Ramadan, be mindful of local customs and traditions. Keep in mind that many traditional restaurants and cafes will be closed during the day but will come to life after sunset. If you are visiting during Ramadan and are planning sightseeing during the day or a day trip to e.g. Abu Dhabi, it’s advisable to pack your own lunch.

One of the most common questions we get is what to wear when traveling to Dubai. Well, you will see people wearing all kinds of clothing – from burkas that cover the entire body to revealing summer clothes that hardly cover much at all. However, while a lot is tolerated, it’s not always appreciated.

So when in doubt, remember that it’s always safer to cover your knees and shoulders. See-through clothing is also not the best idea, unless on a beach.

TIP: Wear loose light clothes – not as much for religious or cultural reasons, but also because of the heat. Long skirts/dresses or wide summer pants will be much more comfortable than tight clothes.

LEARN MORE: What to Wear in Dubai

Emirati woman baking traditional bread in Dubai

14. Use Credit Cards

The official currency in Dubai is the United Arab Emirates Dirham (AED) and all the prices are displayed in this currency. All regular businesses accept cash and electronic means of payment, such as credit cards or smartphone payments.

We haven’t encountered a single place in Dubai that wouldn’t accept a credit card. So if you want to make it easy and simple for yourself, you don’t even need to exchange money and can simply use cards everywhere.

Important! Inform your bank about your visit so that they don’t block your cards for ‘suspicious activity’. And even then… Despite precautions, one of my cards got blocked by a credit card company after a random payment at a restaurant in one of the main malls in Dubai. We had to call the bank to get them to unblock it again and they say that this happens when ‘the systems’ suspect anything suspicious, despite us having notified our bank in advance…

If you want to leave a tip to someone or purchase something small, you may want to have some local currency at hand. In that case, you can get some cash from local ATMs which you will find in malls all over the city. I strongly encourage you to only use ATMs attached to local bank offices as some others might charge additional fees and/or give the worst exchange rates.

PRO TIP: When using ATMs to withdraw money or paying by card, you always get an option between local currency (AED) and your own currency. Always choose local currency (AED) – that way, your bank will do the exchange and you will always get a better rate than the one offered by ATMs or pay terminals.

Good to know: We heard it on quite a few occasions that money is king in Dubai and it doesn’t matter in which currency you want to pay – they will accept it. Indeed, this is the case at the markets (souks) and some smaller private businesses. On a recent trip to Dubai, I could use Euros at the souk. The sellers also told us that they accept credit cards (just make sure to haggle – see below).

Dubai currency - United Arab Emirates Dirham notes and coins

15. Shop Smart

Dubai is a shopper’s paradise, but prices can vary a lot depending on where you shop. The prestigious locations like the Dubai Mall are home to some of the most expensive brands in the world and the prices here are usually very high. You will be able to find much better deals at the Dubai Outlet Mall, for example.

Also, if you go to various local markets (souks), be sure to shop around for better deals. Also, don’t forget to haggle – and not a little! Many sellers take advantage of tourists asking ridiculously high prices. Often, 3-4 times higher than what you should pay, and likely even more… Don’t be shy, offer the price that seems correct to you, and be prepared to walk away.

On a recent trip, I got intrigued by a perfume someone put on me while walking through the Dubai Spice Souk (this is common practice – people will (try to) put all kinds of stuff on you – from scarfs to perfumes etc.). So I asked how much it was. The prices depend on the size and the design of the bottle, they said, and so we settled on a medium-sized simple bottle and they told me it was 280 AED (+- 70 euros).

No way I would pay 70 euros for a tiny bottle of perfume at a market! And so we started the negotiations. In the end, I paid 20 euros in cash which – to me – felt like a correct price. The seller was telling me that this was way too low and he was only willing to do it because it was our last day in Dubai and my kids were cute… 😉

After that, I saw similar perfumes at Dubai Airport souvenir store and indeed, most of them were about 20-25 euros for about the same size I got. So don’t be afraid to negotiate and if you don’t feel comfortable with the price or the quality, simply walk away.

Arabic perfume at Dubai old town souk

16. Explore Beyond the Glitz

While Dubai is best known for its skyscrapers and extravagant landmarks, don’t miss out on its cultural gems as well.

One of the best places to catch a glimpse of authentic culture is Old Dubai. Visit the historic Al Fahidi neighborhood, explore the spice and gold souks, and take a traditional abra ride along Dubai Creek. These experiences are also quite touristy, but they are also totally different from the main attractions in Dubai.

TIP: There are many excellent guided tours that visit Old Dubai . They all take you to the same area, do the traditional boat ride on Dubai Creek, and visit the same local markets. Most tours also include local coffee and dades, and some also food tasting. While you can just visit the area on your own, these tours are really affordable and give you a somewhat deeper insight and insider tips.

On our recent visit, we chose this walking/food tour . It started with some traditional food tasting at a local restaurant, followed by a visit to the old town, a boat ride, and ended at the gold and spice souks. A nice way to spend a few hours and get to know a different side of the city.

READ ALSO: Best Tours in Dubai

Dubai spice souk - tips for visiting Dubai

17. Avoid Weekends

If you think Dubai is busy on a weekday, try to imagine it on a weekend or on public holidays.

So if you can adjust your plans, avoid visiting the most popular attractions on weekends (Friday afternoon, Saturday, and Sunday).

If you are in Dubai for more than a few days, this is really not difficult to do. Visit the most popular places such as Burj Khalifa, Dubai Mall, Global Village , Miracle Garden , or theme parks and water parks on weekdays.

On weekends, you can do more relaxing activities such as a sightseeing a yacht trip , a speedboat tour , spend time at the beach or by the pool, go parasailing or jetskiing , or take a desert tour – see below.

Dubai Mall and Aquarium

18. Experience the Desert

No trip to Dubai would be complete without experiencing its desert. Book a desert safari tour for an adrenaline-pumping ride over the dunes, followed by a traditional Bedouin-style dinner under the stars. It’s an unforgettable experience!

There are many desert tour options , but when you look closely, they are very similar in what they offer. Depending on the option you book, you have one main activity – usually, dune bashing in a jeep, quad, or camel ride. Afterward, you spend time in a desert camp where you can partake in all kinds of different experiences.

Some of these experiences include taking pictures with falcons and camels, sandboarding, various shows (traditional dance, belly dance, fire show), henna tattoos, etc. There is always lots of local food and it’s surprisingly good.

Our experience: We have done two desert tours in Dubai (on different trips) and they were both very similar and both excellent. The first time we went on this dune safari tour and on a recent trip, we opted for this highly-rated tour that includes a longer camel ride . In both cases, the second part of the tour was quite similar, the main difference was that the first tour included an exhilarating jeep ride through the dunes, and the second one – a 45-minute camel ride.

The whole family really enjoyed these tours and I couldn’t say which one is better. All I can tell you is that it’s a nice experience that will make your trip to Dubai even more memorable.

Dubai desert safari - tips and tricks for visiting Dubai

19. Don’t Forget Little Important Details

Here are some additional travel tips for Dubai:

  • Bring a reusable water bottle. Dubai is so warm and dry that you will want to carry a bottle of water on you at all times. If you want to minimize plastic waste, you may want to bring your own reusable water bottle. Tap water is, in general, safe to drink. In addition, you will also see free water taps at some public areas, where you can refill your bottles.
  • Pack a travel adapter. UAE uses  Type G  plugs, same as in the UK. However, we noticed that in most hotels you can also simply use European plugs and sometimes a simple USB cable. Still, we always pack a Type G adapter just to be safe.
  • Bring a power bank to charge your phone on the go. Also, carry extra batteries for your camera.
  • Know that you are not obliged to tip, but it’s also appreciated. Many people tip 10-15% at the restaurants or give a small tip to tour guides. If you like to tip, make sure you have some small bills of local currency.
  • Bring a small crossbody bag for sightseeing. At some landmarks, you will be asked to leave bigger bags/backpacks in a locker. I like Hedgren crossbody bags for travel – they are light, sturdy, and very durable. The one I have is big enough to hold my camera, a power bank, documents, and even two water bottles, and I was never asked to use a locker. But pack the smallest backpack and you’ll often have to leave it behind…
  • Don’t forget sun protection. A sun hat, sunscreen lotion, and sunglasses are a must when visiting Dubai!

Drinking water refill station in Dubai old town

So, these are some of the most useful travel tips for Dubai that you may want to know when traveling to this fascinating city for the first time. I hope that this helps you make the most of your visit.

Have a great trip!

Before you go, you may want to learn a bit more about Dubai with some surprising and interesting facts that will leave you fascinated and eager to explore more. Check it out: Fun & Interesting Facts About Dubai .

More tips for visiting Dubai:

  • Budget:  How Expensive is Dubai
  • Getting around:  Public Transport in Dubai
  • With kids:  Best Things to Do in Dubai with Kids
  • Fun to do:  Best Free & Cheap Things to Do in Dubai

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How Emirates filmed their incredible Burj Khalifa flypast stunt

Emirates Burj Khalifa advert. Image courtesy of Emirates/YouTube

Editor's Note

What do you get when you cross an Emirates flight attendant with the world's tallest building and add an A380 jumbo jet?

Answer: A tear-jerkingly expensive, but spectacular, airline promotional video!

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For more TPG news delivered each morning to your inbox, sign up for TPG daily newsletter .

In Emirates' latest commercial released on Jan. 14, a woman dressed in the company's iconic uniform stands on the uppermost pinnacle of Dubai's Burj Khalifa holding a sign that reads: "I'm still here."

The joke, of course, is that she's been standing there in the swirling winds of the earth's troposphere for five months since the last time Emirates did a similar stunt for an ad last August.

Related: Get 2,000 free miles just for signing up for this lucrative mileage program

Then – in what is surely a nod to Bob Dylan's 1965 "Subterranean Homesick Blues" music video or maybe that scene in "Love Actually" where Andrew Lincoln tells Keira Knightly he loves her while her boyfriend watches TV – she pulls away the card to reveal another: "Wow! I can see Dubai Expo."

The world's greatest show brings friends together on top of the world's tallest building. Enjoy a free @Expo2020Dubai day pass with every ticket. Fly Emirates, Fly Better. @EmaarDubai pic.twitter.com/JyKebztZaF

— Emirates Airline (@emirates) January 14, 2022

And as if it weren't terrifying enough to see her teetering, and smiling, over half a mile above ground, an Emirate's Airbus 380 booms into the shot, so close that you think she could reach out and touch it.

Related: 14 things that caught me off guard in Emirates' new premium economy

Before the advertisement ends, she manages to get through a few more cards explaining that the reason she's up there is to tell you to fly the Emirates A380 to the Dubai World Expo, that's currently taking place in the UAE's millionaire's playground.

It is a genuinely jaw-dropping piece of filming, that took weeks to organize, plan and execute.

And to prove there were no green screens involved in the making of the ad, Emirates has also released a "making of" video to show how it was really done.

Emirates Burj Khalifa commercial. (Courtesy of Emirates/YouTube)

The star of the ad is American skydiver and stuntwoman Nicole Smith-Ludvik , who climbed the iconic tower before sunrise to get to the top in time for the dawn light on Oct. 14, 2021.

Related: What it's like dining in the world's tallest building, Burj Khalifa

She and the crew took the lift to the 160th floor of the Burj Khalifa, and then spent an hour climbing a narrow winding staircase to get to the very top.

There, she was attached by a safety harness to a specially-designed platform, where she stood for five hours while the A380 flew past 11 times (at 145 knots) to get the perfect shot. The flypast required the colorful A380 to fly at 2,700 feet, the same height as the Burj Khalifa.

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Dubai's air command even closed down the air space above the city so no other planes might get in the way of the jumbo jet as it circled the city for just over three hours.

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It's the second time the airline has pulled a stunt like this, coming five months after it filmed a similar advert without the A380, which you can view below.

Reconnect with your loved ones or take a fabulous vacation. From 8th August travel to the UK gets easier. #FlyEmiratesFlyBetter pic.twitter.com/pEB2qH6Vyo

— Emirates Airline (@emirates) August 5, 2021

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Government of Dubai

Ahmed bin Saeed opens Arabian Travel Market 2024

06 May, 2024

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Sheikh Ahmed bin Saeed Al Maktoum, President of Dubai Civil Aviation Authority (DCAA), Chairman of Dubai Airports, and Chairman and Chief Executive of Emirates Airline and Group, inaugurated Arabian Travel Market (ATM) 2024, the leading global travel and tourism event being held at the Dubai World Trade Centre (DWTC) from 6-9 May, The record-breaking edition will feature 2,300 exhibitors from 165 countries, with around 41,000 visitors expected to attend the event. This year’s edition of ATM will mark the event’s largest to date. Having launched in 1994 with 300 exhibitors and 7,000 trade visitors, ATM has now established itself as a globally renowned event integrating all travel sectors and verticals, from MICE to leisure and luxury hospitality, to corporate travel. Exhibitor participation has increased by 26% this year, with growth recorded across all event verticals. During the opening, Sheikh Ahmed said that the massive interest generated amongst ATM 2024 attendees reaffirms Dubai’s standing as a major destination for tourism and travel in the region, highlighting its role in shaping the future of the industry by bringing together leaders of allied sectors from around the world. Sheikh Ahmed later toured various pavilions at the exhibition. He was accompanied by His Excellency Abdullah bin Touq Al Marri, Minister of Economy; His Excellency Hilal Saeed Al Marri, Director General of the Dubai Department of Economy and Tourism; Danielle Curtis, Director of the Arabian Travel Market in the Middle East, and several top officials and leaders representing the travel and tourism industry at the regional and global levels. ATM 2024 will focus on the theme, ‘Empowering Innovation: Transforming Travel Through Entrepreneurship’, spotlighting visionary entrepreneurs in aviation, hotels, hospitality, and public attractions, and underscoring their transformative role in the future of the sector. A four-day conference agenda will feature 200 speakers across more than 50 sessions on two main stages – the Global Stage and the new Future Stage. The Global Stage will host daily summits exploring entrepreneurship, developing markets, sustainability, and luxury, while the Future Stage will be the home of all innovation-related content, covering topics such as AI, NextGen destinations, travel technology, and future trend forecasts. The opening day of ATM 2024 features 12 sessions across the Global and Future stages. Highlights of the day include the Global Stage Welcome: The Gateway to Global Insights keynote speech from His Excellency Issam Abdulrahim Kazim, Chief Executive Officer, Dubai Corporation for Tourism and Commerce Marketing, and the Ministerial Debate: Streamlining Tourism within the GCC. The Market Insights Summit will also mark four days of focused deliberations at ATM, with entrepreneurship, luxury and sustainability rounding out ATM’s summit programme this week. Looking ahead to Day Two, the most impactful trends in travel technology will be discussed at the Beyond the Hype: Demystifying 2024 Travel Tech Trends session on the Future Stage. The Global Stage will, in the meantime, gather aviation experts from IATA, Riyadh Air, AviationXLab and Cirium to explore How Technology is Disrupting Aviation followed by a session on Navigating the Future of Air Travel with Paul Griffiths, CEO, Dubai Airports. Travel Tech, the travel technology exhibition at ATM will continue through May 7, showcasing the innovative technologies driving the travel and hospitality sector and the Entrepreneurship Summit on May 7 will delve into the topic of Nurturing Travel and Tourism Entrepreneurship to Drive Economic Growth, along with exploring how Global Disruptions are Catalysts for Innovation. ATM 2024 is part of Arabian Travel Week, a ten-day-long festival of travel and tourism events that take place in Dubai. In addition to ATM, other events that are part of Arabian Travel Week are the ATM Start-up competition, ATM Travel Tech, GBTA Business Travel Forums and Buyer Networking. ATM 2024 is being held in conjunction with Dubai World Trade Centre and its strategic partners include Dubai’s Department of Economy and Tourism (DET) as the Destination Partner, Emirates as the Official Airline Partner, IHG Hotels & Resorts as the Official Hotel Partner, and Al Rais Travel as the Official DMC Partner. Visit https://hub.wtm.com/category/press/atm-press-releases/ to access the latest ATM news stories. To register your interest in attending ATM 2024, visit https://www.wtm.com/atm/en-gb/enquire.html.

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Dubai Culture promotes cultural tourism at Arabian Travel Market 2024

D ubai, UAE, 9 May 2024: Dubai Culture and Arts Authority (Dubai Culture) successfully concluded its participation in the 31st Arabian Travel Market (ATM), held at the Dubai World Trade Centre from 6 to 9 May. This prominent exhibition serves as an essential platform for showing Dubai's renowned landmarks and tourist attractions. The event facilitated valuable exchanges of knowledge and featured innovations in aviation, accommodation,

hospitality, and tourism. Through its participation in ATM, the Authority aimed to stimulate cultural tourism in Dubai and cement its position as a preferred global destination for living, working, and entertainment.

During its participation at the Dubai Government Pavilion, Dubai Culture showcased an array of its finest cultural assets including Al Shindagha Museum, the UAE’s largest heritage museum, that narrates Dubai's unique story, its origins, and the traditional lifestyle that was prevalent from the mid-19th century to the 1970s. Spread across 22 pavilions across over 80 houses designed to global standards, the museum presents a diverse array of artefacts, films, and old photographs, with contributions from over 100 local community members, rendering it a unique cultural heritage experience.

The Authority also introduced visitors to its stand to the Etihad Museum, which documents the establishment of the nation and celebrates the legacy of the founding fathers’ commitment and national spirit. The site takes visitors on a unique journey to explore the chronology of events leading up to the declaration of the UAE in 1971. Through interactive exhibitions and educational programmes, it tells the story from the point of view of the state's leaders and enriches knowledge of the country’s constitution, especially the rights and privileges it grants to citizens and their entailing responsibilities. Etihad Museum is distinguished by seven columns symbolizing the number of pens used to sign the union document, and contains a library, educational centre and a temporary exhibition hall.

The Authority organised an exhibition within the VIP Majlis at ATM, featuring five art pieces titled ‘Twin Peaks’, ‘Mountainside Farming’, ‘Colossal’, ‘Environmental Brutalism’, and ‘Against All Odds’ by Emirati artist Ammar Al Banna, who expresses his unique perspective on the environment, nature and local heritage. Through this exhibition, Dubai Culture aimed to empower local talent, showcase their achievements, and strengthen Dubai’s cultural and creative industries.

Dubai Culture promotes cultural tourism at Arabian Travel Market 2024

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ATM 2024: UAE’s travel sector gears up for another bumper year as tourists seek longer stays

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Hotel room rates are expected to increase by 10% in Dubai

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Dubai: The UAE’s travel and tourism sector is gearing up for another bumper year, driven by growing demand among tourists for longer stays and more immersive experiences – all of which the UAE is well placed to provide, according to industry experts.

Buoyed by investments in the hospitality sector and the opening of several new hotels and attractions, experts have said the UAE is also well-placed to achieve its strategic goal of welcoming 40 million hotel guests by 2031.

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“Many travellers are now choosing longer seven to ten-day holidays. Inbound visitors are staying in the UAE longer as well. This is more so the case because business travellers are combining their work trips with leisure holidays,” according to Raheesh Babu, COO of Musafir.com, an online travel agency. “Moreover, travellers are booking for their summer holidays months in advance. The frequency of travel has also witnessed a significant uptick, with travellers opting for multiple trips annually.” This goes for both inbound and outbound travel.

On the hospitality front, at least 14 new hotel openings are expected to take place this year, from Jumeirah Marsa Al Arab to Five Luxe. According to the Hotel Monitor, 2024 report by American Express Global Business Travel (Amex GBT), hotel room rates are expected to increase by 10 percent in Dubai.

Dubai is at the forefront of the regional hospitality market with a robust outlook for 2024. The city now surpasses major capitals like London, New York City, and Bangkok in hotel room availability, boasting over 150,000 hotel rooms as of this month, according to Danielle Curtis, Exhibition Director ME, Arabian Travel Market (ATM)

The optimism from hospitality leaders comes ahead of the 30th edition of the ATM, set to begin on Monday, May 6. Over 41,000 visitors are expected to participate this year.

Demand to remain robust

Dubai Airports CEO Paul Griffiths predicts that travel demand will remain robust for the foreseeable future. “I am very optimistic that passenger demand will continue to surprise us every time we revise the forecast. It is always in the upward direction. So, I think that is going to be a phenomenon that we will have to live with for quite a long time,” said Griffiths.

In 2023, Dubai International Airport (DXB) remained the busiest international hub for passengers for the 10th year in a row, according to preliminary data from the Airports Council International (ACI). DXB saw a surge in long-distance travel demand, handling 86.9 million passengers, marking a 31.7 per cent increase from the year before.

Major contributor to GDP

“Last year, the UAE exceeded the 2019 numbers (contribution to GDP) by a quarter. It was 25 per cent bigger than in 2019. That is a massive leap and probably one of the biggest in the world. This year, in 2024, we predict that travel and tourism will represent 12 percent of UAE’s GDP, and it is going to be worth Dh236.4 billion,” said Julia Simpson, President and CEO of the World Travel and Tourism Council.

She said, “The sector will employ 832,900 people this year. That means over 12 percent of the employable population will be in travel and tourism. In 10 years, there will be a million jobs in travel and tourism, and the sector is likely to be worth Dh275 billion.”

The WTTC chief said international visitors account for nearly 75 per cent, or three-quarters, of all spending within the sector.

“If you look at leisure versus business spending, you can see that leisure is very strong. About 83 per cent of all spending comes from leisure visitors,” she explained.

International visitor spending is forecasted to grow by nearly 10 per cent, reaching Dh192 billion, while domestic visitor spending is expected to increase by 4.3 per cent to reach almost Dh58 billion. Julia explained, “The UAE's travel and tourism sector has not only recovered; it soared to new heights, establishing itself as a cornerstone of the nation's economic landscape.”

UAE’s strategy also aims to raise the tourism sector’s contribution to the GDP to Dh450 billion, with an annual increase of Dh27 billion, and attract new investments of Dh100 billion to the sector in the country.

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Dubai Gains Ground In The Tours And Activities Market

Jesse Chase-Lubitz , Skift

May 10th, 2024 at 1:04 PM EDT

Dubai is skyrocketing in popularity as a destination for tours and activities and operators are quickly hopping on the trend.

Jesse Chase-Lubitz

Two online tour marketplaces say Dubai is far surpassing its pre-pandemic popularity. The city now ranks alongside Paris and Rome as a tourism hotspot.

One marketplace, GetYourGuide , said that Dubai has ranked fourth after Paris, Rome, and Amsterdam in tickets sold among American and German travelers so far in 2024. A top attraction, the Burj Khalifa , is the fifth-most booked activity for those travelers. 

Viator , TripAdvisor’s online marketplace, has around 6,500 tours in Dubai. It said it has seen triple the bookings compared to pre-pandemic 2019.

“Demand for Dubai has grown quickly as the rebound in international travel continues,” said Laurel Greatrix, vice president of brand and communications at Viator. “While the bounce in Europe came first, Dubai is now seeing comparable growth to popular destinations like Rome, Paris, and Amsterdam – with bookings to Dubai tripling versus 2019.”

Greatrix added that Dubai as a source market is also growing. “We’ve seen a sharp increase in demand this year, with bookings out of the region doubling year-over-year,” she said.

The Dubai Government also saw an 11% increase in the number of overnight tourists in early 2024. This builds off the city’s record growth in 2023, when it welcomed 17.15 million international overnight visitors.

Why the spike?

The UAE is investing heavily in tourism, from building resort islands to hosting some of the world’s biggest sports tournaments.

Dubai is also leaning into its status as a “stopover” city, according to GetYourGuide. “Some attractions already have extended hours or explore 24/7 opening hours to enable visits from guests with night layovers,” said Julia Randow, GetYourGuide’s director of sales for the Middle East and North Africa..

Beyond its attractions and events, Dubai is a comfortable destination for Western travelers, according to tour operator smarTours .

“Our Deluxe Dubai & Abu Dhabi tour appeals to many first-time international travelers,” said Carolyn Shaul, director of tour product and development at smarTours. “The UAE is very Westernized in terms of comfort and infrastructure.”

A budding industry trend

Other companies are making moves to capitalize on the rising popularity in Dubai and the Middle East.

On May 1, Holibob , an experiences booking provider announced a new partnership with a regional online travel agency, Travelwings .

Intrepid Travel is also expanding in the region. It opened its inaugural office in Jordan on May 8 and announced women led tours in Saudi Arabia in April.

Trip.com Group said Wednesday it’s expanding its presence in the Middle East.

“Establishing our office in Dubai is a critical step in our regional strategy,” said Siddharth Sudhakar, general manager for the Middle East and Africa at Trip.com.

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Tags: dubai , getyourguide , intrepid , middle east , middle east report , online travel , online travel newsletter , sports tourism , tour operators , Travel Experiences , Travel Trends , tui , viator

Photo credit: GetYourGuide's speedboat tour operating from Dubai's marina. The company is looking at rolling out new products as popularity grows. GetYourGuide

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PRESSR: Dubai Department of Economy and Tourism hails transformative 31st edition of Arabian Travel Market

  • 2,600+ exhibitors from over 160 countries and more than 46,000 attendees at ATM 2024 – the biggest edition of the event to date

Dubai, United Arab Emirates: Dubai Department of Economy and Tourism (DET) has celebrated a successful week at the 31st edition of Arabian Travel Market (ATM), which took place from 6-9 May 2024 at Dubai World Trade Centre (DWTC). DET was joined on the Dubai stand by 129 key partners and stakeholders from the public and private sectors, who held business meetings with delegates from around the world, showcasing the emirate’s diverse and innovative tourism offering to thousands of industry leaders attending the global travel trade exhibition.

This year’s ATM was held under the forward-looking theme ‘Empowering Innovation – Transforming Travel Through Entrepreneurship’. During the four-day event, DET highlighted the pivotal role played by entrepreneurs and small businesses throughout the city, and how Dubai’s travel and hospitality sectors have nurtured innovation, entrepreneurship and sustainability to create new pathways for growth beyond traditional tourism. This strategic approach is inspired by the ambitious goals of the Dubai Economic Agenda, D33, to further consolidate Dubai’s position as a leading global city for business and leisure.

ATM 2024 provided a platform to build and consolidate relationships across the travel industry, and DET signed several strategic partnership agreements, including one with Emirates which will see the two entities work together to intensify international efforts and bolster Dubai’s mindshare as a hub for trade, tourism and investment. During an action-packed show at DWTC, DET made a number of major announcements, including the launch of the inaugural ‘Dubai Sustainability Industry Report’. Contributing to the ATM Conference Programme, DET spokespeople also delivered keynote addresses and took part in a range of panel discussions, including ‘The Potential of Cruise: Creating Swell in the Middle East’ and ‘Educating Young Entrepreneurs: Building a Career in Travel’. 

Dubai’s successful participation at ATM 2024 follows a record-breaking year for its tourism sector, after welcoming 17.15 million international overnight visitors in 2023. As announced by DET at the show, this momentum continued in the first quarter of 2024, with 5.18 million international overnight visitors from January to March, an 11% rise over the same period in 2023.

His Excellency Issam Kazim, CEO of the Dubai Corporation for Tourism and Commerce Marketing (DCTCM), said: “The 31st edition of Arabian Travel Market was the most successful yet for Dubai Department of Economy and Tourism, yielding strong outcomes as we connected with industry leaders to discuss the future of travel and the latest trends transforming our sector. Guided by the visionary leadership of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, and the goals of the D33 Agenda, we have a clear objective to further advance tourism’s economic impact, including by leveraging innovation and entrepreneurship. At ATM we had the opportunity to develop a number of new partnerships, which are an important part of the strategy to make Dubai the best city to visit, live and work in. These partners, as well as all our travel and tourism stakeholders, play a critical role in achieving these goals, and we thank them for their support as we build on the knowledge shared at ATM.”

DET organised the largest ever ATM Hosted Buyers Programme, promoting Dubai’s unparalleled hospitality and offerings to a record participation of more than 540 buyers from 47 different markets and countries. With the support of stakeholders including DMCs, hotels, venues and attractions, the hosted buyers were able to enjoy a range of experiences and iconic locations in the city, including evenings hosted by Expo City Dubai, Real Madrid World, and Dubai Creek Harbour.

In addition to meeting DET and stakeholder representatives, visitors to the stand also had the opportunity to play ‘Dubai Pinball’, an interactive and engaging gaming experience that enhanced players’ familiarity with attractions and landmarks around the city, offering prizes for the highest scores.

Strengthening Dubai’s position as a global hub for business and MICE events, ATM 2024 was the biggest edition to date, welcoming over 46,000 attendees and more than 2,600 exhibitors from over 160 countries across four days at DWTC. Growth was recorded across all event verticals with exhibitor participation increasing by 26% YoY.

About Dubai Department of Economy and Tourism (DET)

With the ultimate vision of making Dubai the world’s leading commercial centre, investment hub and tourism destination, Dubai Department of Economy and Tourism (DET) is mandated to support the Government in positioning the emirate as a major hub for global economy and tourism, and in boosting the city’s economic and tourism competitiveness indicators, in line with the goals of the Dubai Economic Agenda, D33, which aims to double the size of the emirate’s economy and consolidate its position among the top three global cities over the next decade.

Under this remit, DET is driving efforts to further enhance Dubai’s diversified, innovative service-based economy to attract top global talent, deliver a world-class business environment and accelerate productivity growth. Additionally, DET is supporting Dubai’s vision to become the world’s best city to visit, live and work in by promoting its diverse destination proposition, unique lifestyle and outstanding quality of life, overall.

DET is the principal authority for planning, supervising, developing and marketing Dubai’s business and tourism sectors. It is also responsible for licensing and classifying all types of businesses, including hotels, tour operators and travel agents. DET’s portfolio includes Dubai Economic Development Corporation (DEDC), Dubai Business Licence Corporation (DBLC), Dubai Corporation for Consumer Protection and Fair Trade (DCCPFT), Dubai SME, Dubai Corporation for Tourism and Commerce Marketing (DCTCM), Dubai Festivals and Retail Establishment (DFRE) and Dubai College of Tourism (DCT). 

For further information, please contact: [email protected]

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