• See all Countries
  • United Kingdom
  • Netherlands
  • Switzerland
  • Online Learning

University of Nottingham logo

International Tourism Management and Marketing, MSc

University of Nottingham, the United Kingdom

  • Study options for International Tourism Management and Marketing
  • About International Tourism Management and Marketing
  • Entry requirements for International Tourism Management and Marketing

Courses you may be interested in at other institutions

Other courses at university of nottingham, study options for this course, about international tourism management and marketing, msc - at university of nottingham.

This course will develop your understanding of tourism organisations, their management and marketing, and the changing international external environment in which they operate.

You will study foundational aspects of international business management and marketing, combined with core modules on key issues in the structure and organisation of tourism and the international business environment. You will also be able to tailor your studies by choosing from a number of marketing or business management modules in the second semester.

Our teaching is practically focused and grounded in the latest ideas and issues in international tourism. We work with prominent organisations and industry to ensure that teaching remains relevant to employers, and so you develop the ability to apply knowledge and understanding to complex international tourism issues, both systematically and creatively, to improve business and management practice.

We help to prepare you for a career in tourism business and management by developing skills at a professional or equivalent level, or as preparation for research or further study in the area.

The programme aims to:

  • examine and assess different aspects of the international tourism management and marketing environments
  • provide insights into the operation of marketing in the context of international tourism businesses
  • offer cross-disciplinary insights into the ways international business and marketing is applied in tourism
  • produce graduates capable of a critical evaluation of the core business disciplines
  • provide a structured programme that allows you to focus upon the tourism aspects of marketing and management that meet your specific interests and career aspirations

Entry requirements

2:1 (or international equivalent) in any discipline, including business and management

Below are some suggested courses at other providers that you may also be interested in:

EU Business School, Barcelona logo image

Innovation & Entrepreneurship Master Degree

EU Business School, Barcelona

Webster Leiden Campus logo image

International Relations MA

Webster Leiden Campus

Vilnius University logo image

DeepTech Entrepreneurship Master Degree

Vilnius University

Griffith University logo image

Master of International Tourism and Hospitality Management Master Degree

Griffith University

Centre for Commercial Law Studies, Queen Mary University of London logo image

Intellectual Property Law (IP Reg) PG Cert

Centre for Commercial Law Studies, Queen Mary University of London

Vrije Universiteit Amsterdam logo image

Musculoskeletal Physiotherapy Sciences Master Degree

Vrije Universiteit Amsterdam

Harbour.Space University logo image

Computer Science - Bangkok, Thailand MSc

Harbour.Space University

Columbia University, School of Professional Studies logo image

Bioethics MSc

Columbia University, School of Professional Studies

Postgraduate pathways and pre-masters at other institutions

If you do not meet the entry requirements for this course then consider one of these postgraduate preparation courses from another institution:

Engineering Institute of Technology logo image

Graduate Diploma of Engineering (Mechanical)

Engineering Institute of Technology

SIM E-Learning logo image

Graduate Diploma in Business Management (E-Learning)

SIM E-Learning

Australian Catholic University (ACU) logo image

Graduate Diploma in Spiritual Direction

Australian Catholic University (ACU)

UTS Online logo image

Graduate Diploma in Psychology (Advanced)

James Cook University Online (JCU) logo image

Psychology (Bridging)

James Cook University Online (JCU)

Edith Cowan University Online (ECU) logo image

Neurological Rehabilitation

Edith Cowan University Online (ECU)

RMIT Online logo image

Project Management

RMIT Online

Southern Cross University Online logo image

Graduate Diploma of Mental Health Nursing

Southern Cross University Online

There are 577 other courses listed from University of Nottingham. A selection of these are displayed below:

University of Nottingham logo image

Academic English and Study Skills Preparation programmes Master's Qualifying Programme

University of Nottingham

Accountancy BSc

Accounting and Finance MSc

Additive Manufacturing and 3D Printing MSc

Additive Manufacturing and 3D printing (Centre for Doctoral Training) PhD

Advanced Clinical Practice MSc

Advanced Clinical Skills Postgraduate Certificate

Advanced Materials MSc

Related Information

Find out more about studying in the United Kingdom

  • Log in
  • Site search

International Tourism Management and Marketing

Entry requirements.

2:1 (or international equivalent) in any discipline, including business and management.

Months of entry

Course content.

Tourism is an enduring industry that offers numerous worldwide career opportunities. Our course will give you a complete set of essential business and marketing skills, with the potential to excel in global tourism management positions.

You will gain an in-depth understanding of fundamental principles such as international business strategy, sustainable tourism management and business economics. Through our optional modules, you can then specialise in areas that align with your career goals, including branding, digital marketing, corporate strategy and human resource management.

Through the company-based project or dissertation you'll complete in the summer, you will demonstrate the practical application of your skills and knowledge through independent research relating to international tourism management and marketing.

You have the option to take industry-recognised digital qualifications by Microsoft and SAP alongside your course, which will develop your digital skills .

This advanced degree from Nottingham will help to bring you to the notice of prestigious employers who are looking for the skillset you will have, to make a real impact in their business.

Information for international students

Qualification, course duration and attendance options.

  • Campus-based learning is available for this qualification

Course contact details

You are using an outdated browser. Please upgrade your browser to improve your experience and security.

Partner content

Yellow

MSc International Tourism Management and Marketing

Type: Full-time master’s degree

Duration: 12 months

Tourism continues to be one of the hardest-hit sectors following lockdown measures and travel restrictions, with tourist arrivals plummeting by 74% in 2020 compared to the previous year. For an industry that accounts for 10% of the global GDP, uncertainties about the future of travelling are slowly dissipating with vaccine rollouts and reopening of borders. Now more than ever, the tourism industry is entering a phase of revival, providing novel opportunities to reorient business models befitting a post-pandemic world. This programme will equip you to master strategies on international business and sustainable tourism management for a systematic approach in resource utilization. You will dive into the impact of international travel and sustainability changes, while also covering perspectives about the nature of marketing management in the digital economy.

Find out more about this programme.

Back to content

Copyright © 2021  Study International, official representative of Nottingham University Business School

  • Home »
  • University of Nottingham »
  • Nottingham University Business School »
  • International Tourism Management and Marketing MSc

find your perfect postgrad program Search our Database of 30,000 Courses

University of nottingham: international tourism management and marketing msc, full-time, 1 years started sep 2023.

Tourism is an enduring industry that offers numerous worldwide career opportunities. Our course will give you a complete set of essential business and marketing skills, with the potential to excel in global tourism management positions.

You will gain an in-depth understanding of fundamental principles such as international business strategy, sustainable tourism management and business economics. Through our optional modules, you can then specialise in areas that align with your career goals, including branding, digital marketing, corporate strategy and human resource management.

Through the company-based project or dissertation you'll complete in the summer, you will demonstrate the practical application of your skills and knowledge through independent research relating to international tourism management and marketing.

You have the option to take industry-recognised digital qualifications by Microsoft and SAP alongside your course, which will develop your digital skills.

This advanced degree from Nottingham will help to bring you to the notice of prestigious employers who are looking for the skillset you will have, to make a real impact in their business.

Full-Time, 1 years started Sep 2022

You will gain an in-depth understanding of fundamental principles such as international business strategy, sustainable tourism management and business economics. Through our optional modules, you can then specialise in areas that align with your individual career prospects, including branding, digital marketing, corporate strategy and human resource management.

Not what you are looking for?

Postgraduate Bursary Opportunity with Postgrad.com

Are you studying as a PG student at the moment or have you recently been accepted on a postgraduate program? Apply now for one of our £2000 PGS bursaries.

Postgrad.com

Exclusive bursaries Open day alerts Funding advice Application tips Latest PG news

Sign up now!

Postgrad Solutions Study Bursaries

Take 2 minutes to sign up to PGS student services and reap the benefits…

  • The chance to apply for one of our 5 PGS Bursaries worth £2,000 each
  • Fantastic scholarship updates
  • Latest PG news sent directly to you.

International Tourism Management and Marketing MSc MSc The University of Nottingham

Key course facts.

  • Admission advice for international students

Course Description

Tourism is an enduring industry that offers numerous worldwide career opportunities. Our course will give you a complete set of essential business and marketing skills, with the potential to excel in global tourism management positions.

You will gain an in-depth understanding of fundamental principles such as international business strategy, sustainable tourism management and business economics. Through our optional modules, you can then specialise in areas that align with your individual career prospects, including branding, digital marketing, corporate strategy and human resource management.

Through the company-based project or dissertation you'll complete in the summer, you will demonstrate the practical application of your skills and knowledge through independent research relating to international tourism management and marketing.

This advanced degree from Nottingham will help to bring you to the notice of prestigious employers who are looking for the skillset you will have, to make a real impact in their business.

Assessment Methods

Entry requirements / admissions, average student cost of living in the uk.

London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.

University Rankings

Positions of the university of nottingham in top uk and global rankings., about the university of nottingham.

The University of Nottingham is a government funded research university based in Nottingham, England. Their aim is to become global leaders in education and research, cultivating a culture of curiosity and ambition. The university’s main campus is located approximately half an hour’s bus ride away from Nottingham city centre, which gives students the peace and quiet they need to study while not removing them completely from metropolitan comforts.

List of 388 Bachelor and Master Courses from The University of Nottingham - Course Catalogue

Student composition of The University of Nottingham

Where is this programme taught.

map marker

Similar courses

微信二维码

MSc in International Tourism Management and Marketing

University of nottingham, nottingham , united kingdom.

  • Manage this page
  • Share course

Unsure where to start? Get end-to-end study abroad assistance, for FREE!

Key information - msc in international tourism management and marketing, university of nottingham.

Annual course fee

Post study work visa

Intake months

Delivery locations

MSc in International Tourism Management and Marketing, University of Nottingham - Overview

On our MSc International Tourism Management and Marketing, you will study foundational aspects of international business management and marketing, combined with core modules on key issues in the structure and organisation of tourism and the international business environment. You will also be able to tailor your studies by choosing from a number of marketing or business management modules in the second semester. Our teaching is practically focused and grounded in the latest ideas and issues in international tourism. We work with prominent organisations and industry to ensure that teaching remains relevant to employers, and so you develop the ability to apply knowledge and understanding to complex international tourism issues, both systematically and creatively, to improve business and management practice.

More than 120k+ International Students have made it here. You could be the next

Upcoming intakes, september, 2024.

1 Year duration

Jubilee Campus

View on map

Admission requirements - MSc in International Tourism Management and Marketing, University of Nottingham

You must have successfully completed an United Kingdom Bachelor degree (or equivalent overseas qualification) or/with full-time or equivalent, work experience in a relevant industry setting.Meeting the minimum academic requirements does not guarantee entry. Your application will still need to be assessed and accepted.If you dont meet the entry requirements, there may be other programs you are eligible for that can lead you to your preferred program

Institution details - University of Nottingham

Type of institution

Year established

Total students

On campus accommodation

At the heart of the bustling city of Nottingham, there exists a world where knowledge meets culture and diversity - the University of Nottingham. Have you ever dreamt of a place where tradition and innovation coexist harmoniously? That's what the University of Nottingham embodies - a remarkable fusion of the old and new.

Imagine the majestic academic halls as the backbone of this institution, brimming with the city's rich history. Yet, these traditional structures house a forward-thinking community, much like a modern soul breathing life into an ancient body. As one navigates through the varied corridors, one also navigates through the diverse knowledge landscapes.

Visualise the university as a tapestry woven with threads of myriad colours, each representing a unique student from a different part of the world. This vibrancy makes the University of Nottingham a champion of Equality, Diversity, and Inclusion. Here, students are not just faces in the crowd; they are distinctive threads in the fabric of this diverse community.

Envision a lively palette of extracurricular activities. Ever wondered what it feels like to be part of something bigger? This is where students find their passions beyond the academic realm, joining the myriad of clubs and societies and contributing to the rich, vibrant pattern of campus life.

Remember the tales of Robin Hood's adventures through Sherwood Forest? The city of Nottingham, home to the university, is much like Sherwood - a haven for adventures, but of a different kind. Just as Sherwood was home to legends, Nottingham is home to aspiring scholars, each carving out their unique path.

Consider the vast expanse of the ocean - teeming with life, interconnected and yet each entity is unique. That's the University of Nottingham’s alumni network - a vast, interconnected community of over 320,000 graduates spread across the globe, and yet, each one is a unique reflection of the University of Nottingham.

The University of Nottingham is not just a place to earn a degree; it's an enriching journey, a microcosm of the world, a testament to diversity, and a stage where knowledge takes the spotlight.

At the University of Nottingham, international students receive an education that extends beyond the classroom. From the stunning campuses to the world-class teaching and vibrant student life, every aspect of the university contributes to a well-rounded, enriching study experience. Committed to diversity and inclusivity, the university creates a supportive environment where every student is valued and empowered. Thus, choosing the University of Nottingham is more than just choosing an institution; it's choosing a global community that champions academic excellence, personal growth, and mutual respect.

Campus Location

At the heart of the UK is the University of Nottingham, a renowned institution attracting students from over 150 countries worldwide. With three campuses in the UK, Malaysia, and China, the university provides a truly global educational experience. Nestled within the vibrant city of Nottingham, the campus location offers a unique blend of historical charm and cosmopolitan excitement. The perfect environment for sparking intellectual curiosity and fostering lifelong friendships.

Study Areas

The University of Nottingham offers a comprehensive range of study areas designed to cater to a diverse set of interests and career aspirations. From Arts, where students can immerse themselves in American and Canadian Studies, Classics and Archaeology, and Language Centre, to Engineering fields such as Civil Engineering, Electrical and Electronic Engineering.

In the Medicine and Health Sciences domain, aspiring healthcare professionals can delve into disciplines like Medicine, Veterinary Medicine and Science. For those drawn to the Social Sciences, the university offers specialisations in Economics, Law, Politics and International Relations, among others. This extensive array of study areas serves as a testament to the university's commitment to delivering well-rounded, world-class education to all its students.

Diversity and Inclusion

The University of Nottingham is more than an educational institution; it's a diverse community where everyone's unique experiences and perspectives are valued and celebrated. Committed to Equality, Diversity, and Inclusion (EDI), the university has initiated the "Let’s be clear about EDI" campaign, designed to foster a sense of belonging and respect among all community members. The university's unwavering commitment to these principles ensures everyone feels accepted, respected, and empowered.

Student life - Clubs and Societies

The university's vibrant student life is best epitomised by the bustling Students' Union, the heart of student social life on campus. The University of Nottingham ensures students can access various activities that cater to their interests, whether sports clubs, volunteering projects, or student-run groups and networks. Students can experience unforgettable moments at the numerous events held both on and off campus, making their university life memorable and enriching.

Campus facilities

The University of Nottingham takes great pride in its state-of-the-art facilities, constantly investing in spaces dedicated to students. The university boasts modern lecture and seminar rooms, quiet study areas, and numerous relaxation spots. The university's eight libraries house vast resources, ranging from traditional print books to ebooks and journals. Students can also benefit from five Graduate Centres supported by the Researcher Academy.

Student Service Centres cater to a wide array of needs, offering guidance on matters from finance and visas to health and personal welfare. These comprehensive campus facilities make the University of Nottingham a conducive environment for academic pursuit and personal growth.

Alumni Network

The University of Nottingham boasts an extensive alumni network and a global community of over 320,000 graduates. Alumni are encouraged to remain connected with their alma mater, sharing their expertise, experiences and fostering meaningful connections with the community. The university provides several avenues for alumni engagement, from networking opportunities to lifelong learning initiatives. This global network of Nottingham graduates represents the university's enduring commitment to its students, even beyond their academic journey.

Why Study at the University of Nottingham

The University of Nottingham is a globally recognised institution, ranked among the UK's top 20 universities (QS World University Rankings 2023, Times Higher Education World University Rankings 2022).

The university is part of the prestigious Russell Group, known for its outstanding research-led teaching.

The university ranks 7th in the UK for research power, with 100% of its research recognised internationally (Research Excellence Framework, 2021).

The university is among the top five most targeted universities by the UK's leading graduate employers (The Graduate Market in 2023).

The University of Nottingham offers an inspiring and supportive learning environment with innovative teaching methods and state-of-the-art facilities.

The university is an inclusive and diverse community, championing Equality, Diversity, and Inclusion (EDI).

The campus is nestled within the culturally vibrant and student-friendly city of Nottingham, which has consistently been ranked among the top ten of QS Best Student Cities.

The university provides excellent support services, ensuring students' well-being and academic success.

The University of Nottingham offers extensive opportunities for personal development, including a wide array of clubs, societies, and volunteering projects.

The university has a rich cultural programme, with over 200,000 individuals engaging annually with Lakeside Arts' events and activities.

The university's robust alumni network allows for lifelong connections and networking opportunities.

the

Accreditations

Campus offering this course, jubilee campus - university of nottingham - university of nottingham.

Wollaton Road, Nottingham, Nottinghamshire, NG8 1BB

View on map About Campus

Jubilee Campus is a modern purpose-built campus which now extends to 65 acres and is located only one mile from University Park. The initial phase was opened by Her Majesty the Queen in 1999.

Scholarships for University of Nottingham

nottingham international tourism management and marketing msc

ASEAN and Oceania Postgraduate Excellence Award

United Kingdom

Study Level

Europe Postgraduate Excellence Award

Commonwealth of independent states postgraduate excellence award, international sporting excellence award - university of nottingham, international postgraduate excellence award, hear from aecc students, kathryn murphy, potential career outcomes for msc in international tourism management and marketing.

nottingham international tourism management and marketing msc

Travel Consultant

nottingham international tourism management and marketing msc

Park Ranger

nottingham international tourism management and marketing msc

Tourism and Travel Adviser

nottingham international tourism management and marketing msc

Tourist Information Officer

Search by career outcomes

Back to top

Manage this page of University of Nottingham

Please share your contact information, to get in touch with one of our university representatives

Please enter your official university email ID

Please provide a valid mobile number

By clicking submit you agree to our Privacy Policy and Terms & Conditions

 alt=

Share your details to start the brochure download

By clicking start downloading you agree to our Privacy Policy and Terms & Conditions

This feature is coming to you soon , meanwhile you can get in touch for a free counseling session with our expert

This feature is coming to you soon, meanwhile, you can get in touch for a free counselling session with our expert.

Speak to our counsellor

Get in touch for a FREE COUNSELLING SESSION.

Share university

Link to share

Universities

University of Nottingham

MSc in International Tourism Management and Marketing

nottingham international tourism management and marketing msc

University of Nottingham, Nottingham

Faculty of Social Sciences

Help Me Decide

Pre-requisites

  • Discussions

About Course

Program Duration

International Studies

Degree Type

Course Credits

  • A popular choice for international students with a diverse community
  • Learn from the best faculty members and become their research assistants
  • High-end labs to facilitate research work
  • Excellent placement programs after course completion

Official fee page

£25,000 / year

£25,000 / 12 months

5000+ Students

Availed education loan

Loan amount sanctioned

Assistance for loan process

  • Application Fee

Minimum english score required

  • Online application
  • Academic Transcripts
  • Two References
  • Personal statement
  • English Language Proficiency

Find all the GRE Waived-off courses by applying a quick filter

University of Nottingham - logo

Apply GRE filter in this university

Find GRE-waivers across all universities

Yocketers applied

Yocketers admitted

Yocketers interested

Yocketer profiles

Kesineni Sai Hasan

Kesineni Sai Hasan

Winter 2023

Sarthak Gupta

Sarthak Gupta

Yocket’s Counsel

Meet our counsellors.

We got a team of 50+ experienced counsellors ready to help you!

Related Discussion for the Universities

Ask, post and discuss!

Have a question? Ask and discuss with your fellow aspirants!

Shilpa Sharma

Browser does not support script.

Logo of University of Nottingham

MSc International Management (Marketing)

Course prospectus hero image

Key information

Types of study

September 2024

Nottingham University Business School China

Note: For students who need degree verifications from the Ministry of Education of China, the verification document only states the degree title "International Management", without the specialisation in brackets, if any.

Introductory video

Entry requirements.

Although the entry requirements vary depending on the course, as a general rule, you are expected to hold an honours degree at 2:1 level or above (or international equivalent). Applicants should have a Bachelor's degree in a related subject, such as management, business studies, marketing, economics, accounting, finance, and Communications. Excluding: excluding degrees with a substantial amount of marketing.

In addition to academic qualifications, if your first language is not English or entry qualification was not obtained in the English medium (from an approved institution), you are required to provide evidence of your proficiency in English.

The minimum requirements for our courses are:

  • IELTS 6.5 no less than 6.0 in any element;
  • PTE Academic 71 (minimum 65);
  • TOEFL (IBT) 90 (minimum 19 in Writing and Listening, 20 in Reading and 22 in Speaking).

Course overview

MSc International Management (Marketing) at NUBS China is a one-year full-time programme that is designed to develop your understanding of key areas in consumer behaviour, marketing management in the digital economy, marketing strategy and critical marketing,  backed courses of Chartered Institute of Marketing (CIM) .

With strong quality teaching and research, our marketing area has an impressive international profile, which provides the students with first-class teaching and is practically focused and grounded in the latest ideas and principles in marketing practices. As located in Ningbo China, we also work with many Chinese and international organisations and industry to ensure that the teaching remains relevant to employers.

Special features

This programme is accredited by the Chartered Institute of Marketing (CIM), which is the leading professional body for marketers worldwide. We offer students the opportunity to complete the CIM Diploma in Professional Marketing alongside their MSc degree. This means that you may have the chance to graduate with two internationally recognised professional qualifications.

After graduating, you can choose to continue your studies with the CIM and, with appropriate experience in a marketing-related role, gain full member status and become a Chartered Marketer.

Course structure

Year 1 modules.

Students must take all modules in this group.

Group 1: students must take 20 credits from this group.

Group 2: students must take 60 credits from this group.

Careers and further study

This programme has built partnership with industry and companies to provide industry experiences and reflective learning. We have regular collaborated recruitment fairs with international companies such as P&G, L'Oreal, Nielsen, China Resources (Holdings) Co., Ltd, KPMG, and Mars China, which to provide marketing career opportunities for graduates.

Mainland Chinese students

100,000 RMB / year

Hong Kong, Macau & Taiwan students

International students

110,000 RMB / year

Scholarships, sponsorships and bursaries

To encourage academic excellence, we offer a comprehensive and expanding range of full and partial scholarships.

Please click here and find more information about scholarships.

Admissions Office

E. [email protected] T. +86 (0574) 8818 0182 W. https://www.nottingham.edu.cn/en/study-with-us/

Related courses

Course prospectus thumbnail image

International Management

Course prospectus thumbnail image

International Management (Business Analytics)

Browser does not support script.

Digital Marketing MSc

  • Full-time: 12 months
  • Part-time: Not available
  • Start date: September 2024
  • UK fees: £14,700
  • International fees: £28,600
  • Entry requirements: 2:1

Course overview

Our Digital Marketing MSc gives you the core knowledge and skills required to excel in high-level digital marketing positions, which are among the top ten fastest-growing job titles and span many industrial sectors, so you will have far-reaching career options.

The course is taught in collaboration with digital marketing agencies. The modules cover the essential analytical and creative elements required by professional digital marketers and will allow you to adapt to the fast-changing digital marketing environment. You will be working on key platforms, real-life case studies, and will gain a strong theoretical foundation to inform decision-making in big data environments.

This is a conversion course that is not designed for students with an extensive background in marketing. However, students with some marketing background can benefit from the specialised modules in semester two.

Why choose this course?

Triple accredited.

Part of an elite group of business schools worldwide to gain ‘triple crown’ accreditation

EQUIS , AMBA and AACSB accredited

Real-life project work

in collaboration with leading Digital Marketing agencies

Gain digital skills

We offer the opportunity to take industry-recognised Microsoft and SAP certifications at significant discounts from the open market rate

Watch the video

in the world and Top 20 in the UK

QS World University Rankings: Masters in Marketing Rankings 2023

More than 27,000

Business School alumni connect you to a powerful global network of business contacts

Course content

Across the autumn and spring semesters, you will take 120 credits of taught modules spread across six core modules. Each module typically consists of 10 two- to three-hour sessions.

You will complete a 60-credit Digital Marketing Challenge Project over the summer and will be allocated an appropriate supervisor who will oversee your progress.

  • Course structure

Core modules

Semester one.

The module interrogates the concept of 'the consumer' and 'consumption'. It examines behaviour across the consumption cycle (through production, acquisition, use and disposal) addressing individual and contextual factors that shape behaviour at micro and macro levels.

It reviews the roots of research into consumer behaviour and consumption, covers particular theories and bodies of literature (for example, decision making, learning, habits, socio-cultural processes). It provides opportunities to apply theory to consumer behaviour and consumption in a variety of context and to assess the implications for commercial and non-profit organisations, public policy and consumers themselves.

The module covers operational perspective on:

  • nature of marketing in the global economy
  • managing products, services and brands
  • new product development
  • integrated marketing communications
  • internal marketing
  • managing distribution channels
  • experience marketing
  • sustainable marketing

The module covers key components of marketing strategy with an emphasis on digital marketing domains. Teaching will be complemented by the Simulation Digital MarkStrat  which shifts the focus of traditional strategy to a variety of digital marketing initiatives through the perspective of customer centricity such as: Influencer Content Marketing, Paid Advertising, Organic Channels, Mobile App Building, Retargeting, Email Marketing, Performance Marketing, and Cross Selling.

Semester two

Please note: teaching in semester two follows a blocked delivery format, i.e., each module will be covered within three weeks, followed by an assessment week (all coursework).

The module will develop the knowledge and understanding required for data-driven decision-making in the area of digital marketing. It will cover methods and techniques to develop analytical skills and approaches to integrate and interpret data to generate impactful insights for firms in a digital marketing environment.

This module will develop the skills required to conceive, scope, design, and deliver a digital marketing communications campaign. It will integrate learning from other modules relating to analytics, user engagement, and strategy, to provide a compelling presentation across multiple digital platforms of the organization’s marketing offering.

This module will develop the knowledge and skills required to understand digital customer journeys and provide a data-enriched customer experience (CX). It covers the principles and components of digital experience and the techniques to prepare and manage customer data for optimizing customer journeys and meeting strategic aims.

In this module, students apply learning on taught modules to investigate and analyse a real-world marketing issue.

Drawing on knowledge from across all modules in the taught programme, this final 60-credit module provides students with the opportunity to investigate, analyse, and apply learning to complex, real-world marketing challenges. Students will work individually on a challenge, introduced by a company/organisation, to offer insight and propose options or recommendations for effective solutions to complex issues. The outcome will be guided by the nature of the challenge.

Learning and assessment

How you will learn.

  • Group study

Digital professional skills certifications

We offer the opportunity for you to take industry-recognised Microsoft and SAP certifications alongside your degree programme at significant discounts from the open market rate. This will enhance your digital capability, differentiate your CV and help you stand out to future employers. Find out more on our digital professional skills website .

How you will be assessed

  • Group report submission
  • Project work

Modules are assessed by a combination of individual assessment and group work at the end of semester one. In semester two, the assessment will take place at the end of each teaching block.

Contact time and study hours

20-credit taught modules will consist of 200 student learning hours, of which around 36 hours are associated with face-to-face lectures, workshops, and seminars. The rest of the time will consist of assessment preparation, class preparation, group work, and private study.

Entry requirements

All candidates are considered on an individual basis and we accept a broad range of qualifications. The entrance requirements below apply to 2024 entry.

  • Home / UK students
  • EU / International students

Alternative qualifications

Preferred disciplines: business, management, economics, psychology, media and communications, computer science, and languages.

This is a conversion course and not designed for students with an extensive background in marketing. However, applicants with some marketing background will be allowed onto the programme.

Meeting our English language requirements

If you need support to meet the required level, you may be able to attend a presessional English course. Presessional courses teach you academic skills in addition to English language. Our  Centre for English Language Education is accredited by the British Council for the teaching of English in the UK.

If you successfully complete your presessional course to the required level, you can then progress to your degree course. This means that you won't need to retake IELTS or equivalent.

For on-campus presessional English courses, you must take IELTS for UKVI to meet visa regulations. For online presessional courses, see our CELE webpages for guidance

Visa restrictions

International students must have valid UK immigration permissions for any courses or study period where teaching takes place in the UK. Student route visas can be issued for eligible students studying full-time courses. The University of Nottingham does not sponsor a student visa for students studying part-time courses. The Standard Visitor visa route is not appropriate in all cases. Please contact the university’s Visa and Immigration team if you need advice about your visa options.

We recognise that applicants have a variety of experiences and follow different pathways to postgraduate study.

We treat all applicants with alternative qualifications on an individual basis. We may also consider relevant work experience.

If you are unsure whether your qualifications or work experience are relevant, contact us .

You are required to submit a personal statement and a list of modules being studied in the final year (for applicants who have not yet completed their undergraduate degree).

This is a conversion course which is not designed for students with an extensive background in marketing. If your undergraduate degree contains modules with a marketing focus, please be aware that it is highly likely there will be an overlap with your prior study. This should be carefully considered before applying.

Please note: this is a highly competitive course and there are a limited number of places available. The school reserves the right to close applications when capacity is reached – this may be ahead of the advertised closure date for PGT courses. Early applications are encouraged to avoid disappointment.

Our step-by-step guide covers everything you need to know about applying.

Additional information for international students

If you are a student from the EU, EEA or Switzerland, you may be asked to complete a fee status questionnaire and your answers will be assessed using guidance issued by the UK Council for International Student Affairs (UKCISA) .

These fees are for full-time study. If you are studying part-time, you will be charged a proportion of this fee each year (subject to inflation).

There are many ways to fund your postgraduate course, from scholarships to government loans.

We also offer a range of international masters scholarships for high-achieving international scholars who can put their Nottingham degree to great use in their careers.

Check our guide to find out more about funding your postgraduate degree.

  • Careers advice
  • Job prospects

We offer individual careers support for all postgraduate students .

Expert staff can help you research career options and job vacancies, build your CV or résumé, develop your interview skills and meet employers.

Each year 1,100 employers advertise graduate jobs and internships through our online vacancy service. We host regular careers fairs, including specialist fairs for different sectors.

International students who complete an eligible degree programme in the UK on a student visa can apply to stay and work in the UK after their course under the Graduate immigration route . Eligible courses at the University of Nottingham include bachelors, masters and research degrees, and PGCE courses.

Graduate destinations

Our in-house Postgraduate Careers Team provides expert advice and guidance so that you can make an informed decision about the right career path for you.

Prior to commencing your course you can take part in pre-entry careers discussions and once on programme our MSc Accelerated Career Leader Programme is complemented by one to one career coaching.

Increasingly, graduates are required to be cloud and data-ready for the workplace with 66% of employers wanting to see graduates achieve professional qualifications as well as their main degree (CMI 21st Century leaders report). The school works with some of the world’s leading business software providers including SAP and Microsoft, offering the option to take their globally recognised professional digital qualifications alongside your course. Our Digital Centre of Excellence will support you so that you can develop the digital skills necessary to pursue your chosen career and stand out to future employers.

Our support continues throughout your time at Nottingham and after you graduate. Business School postgraduates also have access to events and resources provided by the Careers and Employability Service .

Career destinations for our postgraduates include:

  • accountants
  • finance and investment analysts
  • higher education teaching professionals
  • investment bankers
  • IT business analysts
  • management consultants
  • marketing professionals
  • public relations professionals
  • university researchers

Some MSc graduates have gone on to doctoral studies, others have become entrepreneurs. Our Ingenuity Lab has supported a number of our MSc graduates in starting their own company.

Career progression

86.2% of all postgraduates from Nottingham University Business School secured graduate level employment or further study within 15 months of graduation. The average annual salary for these graduates was £31,419.*

* HESA Graduate Outcomes 2019/20 data published in 2022. The Graduate Outcomes % is derived using The Guardian University Guide methodology. The average annual salary is based on graduates working full-time within the UK.

Two masters graduates proudly holding their certificates

Related courses

Marketing msc, international tourism management and marketing msc.

nottingham international tourism management and marketing msc

The Teaching Excellence Framework (TEF) is a national grading system, introduced by the government in England. It assesses the quality of undergraduate teaching at universities and how well they ensure excellent outcomes for their students in terms of graduate-level employment or further study.

This content was last updated on Tuesday 17 October 2023. Every effort has been made to ensure that this information is accurate, but changes are likely to occur given the interval between the date of publishing and course start date. It is therefore very important to check this website for any updates before you apply.

IMAGES

  1. MSc. International Tourism Marketing & Management

    nottingham international tourism management and marketing msc

  2. Discover our MSc in International Tourism Management next Wednesday

    nottingham international tourism management and marketing msc

  3. Marketing MSc

    nottingham international tourism management and marketing msc

  4. MSc in International Tourism Management

    nottingham international tourism management and marketing msc

  5. MSc in International Tourism Management

    nottingham international tourism management and marketing msc

  6. First look at Nottingham’s ‘exciting new tourist hub’ following

    nottingham international tourism management and marketing msc

COMMENTS

  1. International Tourism Management and Marketing MSc

    You will gain an in-depth understanding of fundamental principles such as international business strategy, sustainable tourism management and business economics. Through our optional modules, you can then specialise in areas that align with your career goals, including branding, digital marketing, corporate strategy and human resource management.

  2. International Tourism Management and Marketing, M.Sc

    Overview Key facts. At International Tourism Management and Marketing from University of Nottingham you will gain an in-depth understanding of fundamental principles such as international business strategy, sustainable tourism management and business economics. Through our optional modules, you can then specialise in areas that align with your career goals, including branding, digital ...

  3. International Tourism Management and Marketing MSc

    Sustainable Tourism Management - Core. This module is concerned with providing an understanding of the theoretical and practical issues relating to environmental, economic and socio-cultural sustainability in tourism. A day-long compulsory field trip forms an integral part of the teaching of this module. Research Methods in Marketing - Core.

  4. International Tourism Management and Marketing MSc

    Overview. On our MSc International Tourism Management and Marketing, you will study foundational aspects of international business management and marketing, combined with core modules on key issues in the structure and organisation of tourism and the international business environment. You will also be able to tailor your studies by choosing ...

  5. International Tourism Management and Marketing MSc

    Designed to equip you with essential business and marketing skills, this course offers a comprehensive curriculum that covers international business strategy, sustainable tourism management, and more. With optional modules, you can specialize in areas like branding, digital marketing, and corporate strategy. Our renowned faculty will guide you ...

  6. International Tourism Management and Marketing MSc

    Find course details for International Tourism Management and Marketing MSc at University of Nottingham including subject rankings, tuition fees and key entry requirements. We value your privacy We use cookies to allow this site to work for you, improve your user experience, and to serve you advertising tailored to your interests.

  7. International Tourism Management and Marketing, MSc

    About International Tourism Management and Marketing, MSc - at University of Nottingham. This course will develop your understanding of tourism organisations, their management and marketing, and the changing international external environment in which they operate. You will study foundational aspects of international business management and ...

  8. International Tourism Management and Marketing MSc

    Tourism is an enduring industry that offers numerous worldwide career opportunities. Our course will give you a complete set of essential business and marketing skills, with the potential to excel in global tourism management positions.You will gain an in-depth understanding of fundamental principles such as international business strategy, sustainable tourism management and business economics.

  9. International Tourism Management and Marketing

    Course contact details. Name. Enquiries. Phone. +44 (0)115 951 5559. Visit website. Apply. Discover entry requirements, content, fees and contact details for International Tourism Management and Marketing at University of Nottingham on prospects.ac.uk.

  10. International Tourism Management and Marketing MSc

    Students: Find out about International Tourism Management and Marketing MSc at University of Nottingham. International Tourism Management and Marketing MSc course details. 57463972 You are currently browsing our site with content tailored to students in your country

  11. MSc International Tourism Management and Marketing

    Now more than ever, the tourism industry is entering a phase of revival, providing novel opportunities to reorient business models befitting a post-pandemic world. This programme will equip you to master strategies on international business and sustainable tourism management for a systematic approach in resource utilization.

  12. International Tourism Management and Marketing MSc

    Summary. Tourism is an enduring industry that offers numerous worldwide career opportunities. Our course will give you a complete set of essential business and marketing skills, with the potential to excel in global tourism management positions.

  13. International Tourism Management and Marketing MSc MSc

    0%. 9%. £9250. £13842. 110. Brighton. On campus Full-time. student reviews of International Tourism Management and Marketing MSc MSc at The University of Nottingham Salaries after graduation University Rankings Entry requirements.

  14. MSc in International Tourism Management and Marketing

    Enroll in the MSc in International Tourism Management and Marketing course at University of Nottingham. Explore course details, eligibility, fees, entry requirements, scholarships, and more. Apply through AECC for a seamless admission process.

  15. MSc in International Tourism Management and Marketing

    MSc in International Tourism Management and Marketing at University Of Nottingham 2024 - 2025: Check Rankings, Course Fees, Eligibility, Scholarships, Application Deadline for International Tourism Management and Marketing at University Of Nottingham (UoN) at Yocket.

  16. Marketing MSc at University of Nottingham

    Course overview. Our Marketing MSc gives you all the key skills and knowledge you need to excel in high level marketing positions. There are countless marketing agencies and in-house corporate marketing teams across the world, so you will have far-reaching career opportunities. The skills you will learn can be applied across all businesses, so ...

  17. International Tourism Management and Marketing MSc (Taught)

    International Tourism Management and Marketing MSc (Taught) Course options. 2023 - 2024 2024 - 2025. Qualification type ... You will gain an in-depth understanding of fundamental principles such as international business strategy, sustainable tourism management and business economics. ... This advanced degree from Nottingham will help to bring ...

  18. MSc International Management (Marketing)

    MSc International Management (Marketing) at NUBS China is a one-year full-time programme that is designed to develop your understanding of key areas in consumer behaviour, marketing management in the digital economy, marketing strategy and critical marketing, backed courses of Chartered Institute of Marketing (CIM).. With strong quality teaching and research, our marketing area has an ...

  19. Internationally known marketing expert joins Department of Hospitality

    Taheri's focus includes marketing management, consumer research and hospitality, tourism consumption November 8, 2023 - by Paul Schattenberg Babak Taheri, Ph.D., an expert in the field of marketing, has joined the Department of Hospitality, Hotel Management and Tourism in the Texas A&M College of Agriculture and Life Sciences , Bryan-College ...

  20. Digital Marketing MSc 2024 entry

    86.2% of all postgraduates from Nottingham University Business School secured graduate level employment or further study within 15 months of graduation. The average annual salary for these graduates was £31,419.* ... International Tourism Management and Marketing MSc. Our International Tourism Management and Marketing MSc will give you a ...