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Tourism in the Philippines: A case study of nature-related tourism on Luzon Island

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Scripps Senior Theses

Paraisong nawala: exploring sustainable ecotourism in the philippines.

Samantha Barrios Yu , Scripps College Follow

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Open Access Senior Thesis

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Bachelor of Arts

Environmental Analysis

Char Miller

Marc Los Huertos

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© 2019 Samantha Yu

Ecotourism, environmentally responsible travel to natural areas, is a growing industry that has the ability to bring invaluable tourism revenue to countries with flourishing natural environments. The Philippines has the potential to be an ecotourism hotspot, and if implemented correctly, ecotourism could enable the alleviation of poverty in the Philippines as well as contribute to the conservation of the Philippines’ natural resources. By examining three destinations in the Philippines and their ecotourism viability as well as the challenges that these areas face, this thesis explores how the Philippines can benefit greatly from well implemented sustainable ecotourism strategies. Management of ecotourism in the Philippines is currently fragmented and many stressors inhibit successful implementation, including the high rates of poverty and corruption that the country faces. The Philippines is also extremely vulnerable to the effects of the impending climate crisis, which further exacerbate environmental issues in the country and threaten the developing country’s growth. Looking at other countries in Southeast Asia and how they manage over-abundance of tourists can help develop a framework of how the Philippines can change the way they view and engage with tourism.

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Yu, Samantha Barrios, "Paraisong Nawala: Exploring Sustainable Ecotourism in the Philippines" (2020). Scripps Senior Theses . 1464. https://scholarship.claremont.edu/scripps_theses/1464

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Towards Sustainable Tourism Development in the Philippines and Other Asean Countries: An Examination of Programs and Practices of National Tourism Organizations

145  citations

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Cites background from "Towards Sustainable Tourism Develop..."

... Finally, difficulties in identifying and operationalising a set of meaningful and measureable indicators inhibit progress (Cruz, 2003). ...

23  citations

... In line of this, the Tourism of Canada came up with the definition of sustainable tourism as development that leads to management of all resources to benefit the economic, social and aesthetic needs, while retaining the cultural, ecological and biological integrity (Cruz, 2003). ...

... Cruz (2003) and The International Ecotourism Society (Rubuliak, 2006) define ecotourism simply as “responsible travel to natural areas that conserves the environment and improves the well-being of local people”. ...

20  citations

View 5 citation excerpts

... The beginnings of the sustainable development paradigm can be traced back to the environmental movement in Europe and North American during the 1960s, and in the Declaration of the United Conference on the Human Environment which contained 26 principles on the preservation of the environment (Cruz, 2003). ...

... 29 socio-cultural patterns of the certain destination; this leads to a failure to successfully implement sustainable development plans (Haas, 2002; Cruz, 2003) ...

... Some authors argue that while tourism enterprises are often aware of the principles of sustainable tourism, they find it hard to accommodate these practices into their daily business (de Haas, 2002; Cruz, 2003). ...

... There has been significant progress in the adoption of sustainable tourism paradigms at national levels; however, the diffusion of this concept to the local level has been quite slow (Cruz, 2003). ...

... Recent studies suggest that we have yet to fully understand the concept of sustainability, and that we also require in-depth information about the tourism industry’s responses towards it (Harrison & Husbands, 1996, cited in Simpson, 2001; Haas, 2003; Treuren & Lane, 2003; Cruz, 2003; Helmy, 2004). ...

17  citations

View 2 citation excerpts

... The unique location has made the Philippines the commercial, cultural and intellectual hub of Asia from the dawn of history (Cruz, 2003). ...

562  citations

356  citations

270  citations

154  citations

152  citations

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"Towards Sustainable Tourism Develop..." refers background in this paper

... The first of such principles states that “Tourism development shall be based on criteria of sustainability, which means that it must be ecologically bearable in the long term, economically viable, as well as ethically and socially equitable for the local communities” (Aronsson, 2000). ...

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THE DISSERTATION ON PHILIPPINES POOR TOURISM ARRIVAL IN COMPARISON TO THE ASEAN COUNTRIES

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The Problem: The main objective of the study is to determine why the Philippines records a significantly low tourist arrival rate compared to its neighboring ASEAN countries. Aside from this, the study aimed to search for possible answers from the respondents who are travelers to improve the Philippine tourism. Research Methodology The researchers used qualitative approach in this study. The study had 12 respondents. Information scrutinized and collected were from an online survey, which is the research instrument used, posted and formulated by the researchers according to the information they needed to collect.

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This article aims to review the published researches in Tourism related studies of Lyceum of the Philippines University-Batangas from various journals to provide basic information on the findings of the previously conducted researches from different parts of the province. The most studied part of Batangas is the Heritage Town of Taal followed by San Juan. Most studies conducted within Batangas City are about establishing business enterprises. Only one research paper conducted and published among the festivals being celebrated in the province which is the Tinapay Festival of Cuenca. Each municipality must have a concrete tourism development plan in order to support the tourism program of the Province of Batangas. In this context, future studies may concentrate on various features of festivals to preserve the culture and values imbibed from these festivities.

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Transportation and accessibility has been one of the leading gate openers of tourism. Tourism is one of the fastest growing industries today and this is very true in the Philippines. The main purpose of this paper is to gain insights on the travel and personal attributes of visitors in Sagada and Banaue, the top tourist destination sites in two neighboring provinces in the region Cordillera Autonomous Region (CAR), Philippines. Accessibility was presented and its effect on the growing tourism in the study area. Simple statistics was used in the analysis of the data gathered. It was presented that the two destination sites have different travel characteristics and that the areas should cater more on group travelers. It was found out that the length of stay of visitors is much dependent on their budget.

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Archaeological Heritage Tourism in the Philippines: Challenges and Prospects

  • First Online: 29 November 2016

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  • Jun G. Cayron 5  

Part of the book series: One World Archaeology ((WORLDARCH))

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Archaeological heritage tourism (AHT) plays a significant role in nation building and creating cultural awareness and feelings of cultural solidarity, continuity, and tenacity. However, the most visible benefit of AHT is its economic contribution. AHT brings foreign exchange, investments, and employment to the country. The Philippine government has been trying to capitalize on AHT to boost its tourism industry; however, the effort has had disappointing results. Moreover, AHT raises some difficult issues for archaeologists, national governments, and local communities. These include the limited impact on local development efforts evident from tourism promotion, difficulties achieving meaningful engagement of local communities in the tourism process, and challenges posed by ambiguous missions and often competition among government agencies. This paper addresses these issues through a case study of the Tabon Cave Complex in Palawan Province, the Philippines. The research shows that low destination awareness, institutional conflict, and lack of community engagement are reasons for the weak success of the Tabon Cave Complex as a tourism destination in the Philippines.

  • Archaeological heritage tourism
  • Philippines
  • Palawan Tabon Cave Complex
  • Economic development
  • Community engagement
  • Institutional conflict
  • Destination awareness
  • Archaeological awareness

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Cayron, J.G. (2017). Archaeological Heritage Tourism in the Philippines: Challenges and Prospects. In: Gould, P., Pyburn, K. (eds) Collision or Collaboration. One World Archaeology. Springer, Cham. https://doi.org/10.1007/978-3-319-44515-1_7

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Strong Taiwan Quake Kills 9, Injures Hundreds

The earthquake was the most powerful to hit the island in 25 years. Dozens of people remained trapped, and many buildings were damaged, with the worst centered in the city of Hualien.

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  • Hualien, Taiwan A landslide after the quake. Lam Yik Fei for The New York Times
  • New Taipei City, Taiwan Books flew off shelves as a home shook. @Abalamindo via Storyful
  • Taipei, Taiwan Passengers waiting at a train station as some services were suspended. Chiang Ying-Ying/Associated Press
  • Hualien, Taiwan People are rescued from a building that had partially collapsed. TVBS via Associated Press
  • Hualien, Taiwan Firefighters rescuing trapped residents from a building. CTI News via Reuters
  • Taipei, Taiwan Students evacuated to a school courtyard after the earthquake. Lam Yik Fei for The New York Times
  • Guishan Island, Taiwan Rocks tumbling down one side of an island popular for hiking. Lavine Lin via Reuters
  • Hualien, Taiwan A building leaned to one side after the quake. Randy Yang via Associated Press
  • Ishigaki, Okinawa, Japan Watching news on a rooftop of a hotel after a tsunami warning. Chang W. Lee/The New York Times
  • Hualien, Taiwan Motorbikes damaged in the quake. TVBS via Associated Press
  • New Taipei City, Taiwan Damage in an apartment Fabian Hamacher/Reuters
  • New Taipei City, Taiwan Water cascading down a building during the quake. Wang via Reuters

Meaghan Tobin

Meaghan Tobin and Victoria Kim

Here’s what you need to know about the earthquake.

Taiwan was rocked Wednesday morning by the island’s strongest earthquake in a quarter century, a magnitude 7.4 tremor that killed at least nine people, injured more than 800 others and trapped dozens of people.

The heaviest damage was in Hualien County on the island’s east coast, a sleepy, scenic area prone to earthquakes. Footage from the aftermath showed a 10-story building there partially collapsed and leaning heavily to one side, from which residents emerged through windows and climbed down ladders, assisted by rescuers. Three hikers were killed after being hit by falling rocks on a hiking trail in Taroko National Park, according to the county government.

By late afternoon, officials said rescue efforts were underway to try to rescue 127 people who were trapped, many of them on hiking trails in Hualien.

One building in Changhua County, on the island’s west coast, collapsed entirely. The quake was felt throughout Taiwan and set off at least nine landslides, sending rocks tumbling onto Suhua Highway in Hualien, according to local media reports. Rail services were halted at one point across the island.

The earthquake, with an epicenter off Taiwan’s east coast, struck during the morning commute, shortly before 8 a.m. Taiwanese authorities said by 3 p.m., more than 100 aftershocks, many of them stronger than magnitude 5, had rumbled through the area.

In the capital, Taipei, buildings shook for over a minute from the initial quake. Taiwan is at the intersection of the Philippine Sea tectonic plate and the Eurasian plate, making it vulnerable to seismic activity. Hualien sits on multiple active faults, and 17 people died in a quake there in 2018.

Here is the latest:

The earthquake hit Taiwan as many people there were preparing to travel for Tomb Sweeping Day, a holiday across the Chinese-speaking world when people mourn the dead and make offerings at their graves. Officials warned the public to stay away from visiting tombs in mountain areas as a precaution, especially because rain was forecast in the coming days.

TSMC, the world’s biggest maker of advanced semiconductors, briefly evacuated workers from its factories but said a few hours later that they were returning to work. Chip production is highly precise, and even short shutdowns can cost millions of dollars.

Christopher Buckley

Christopher Buckley

Lai Ching-te, Taiwan’s vice president, who is also its president-elect, visited the city of Hualien this afternoon to assess the destruction and the rescue efforts, a government announcement said. Mr. Lai, who will become president in May, said the most urgent tasks were rescuing trapped residents and providing medical care. Next, Mr. Lai said, public services must be restored, including transportation, water and power. He said Taiwan Railway’s eastern line could be reopened by Thursday night.

Meaghan Tobin

Taiwan’s fire department has updated its figures, reporting that nine people have died and 934 others have been injured in the quake. Fifty-six people in Hualien County remain trapped.

Shake intensity

Taiwan’s fire department reports that nine people have died and 882 others have been injured in Taiwan. In Hualien County, 131 people remain trapped.

Agnes Chang

Agnes Chang

Footage shows rocks tumbling down one side of Guishan Island, a popular spot for hiking known as Turtle Island, off the northeast coast of Taiwan. Officials said no fishermen or tourists were injured after the landslide.

Video player loading

The death toll has risen to nine, according to Taiwan government statistics.

Meaghan Tobin, Siyi Zhao

Meaghan Tobin, Siyi Zhao

Officials in Taiwan warned residents to not visit their relatives' tombs, especially in the mountains, this weekend during the holiday, known as Ching Ming, meant to honor them. There had already been 100 aftershocks and the forecast called for rain, which could make travel conditions on damaged roads more treacherous.

Crews are working to reach people trapped on blocked roads. As of 1 p.m. local time, roads were impassable due to damage and fallen rock in 19 places, according to the Ministry of Transportation. At least 77 people remain trapped. A bridge before Daqingshui Tunnel appeared to have completely collapsed.

Taiwan’s worst rail disaster in decades — a train derailment in 2021 that killed 49 people — took place on the first day of the Tomb Sweeping holiday period that year, in the same region as the earthquake.

The earthquake hit Taiwan as many people here were preparing to travel for Tomb Sweeping Day, or Ching Ming, a day across the Chinese-speaking world when people mourn their dead, especially by making offerings at their graves. Now those plans will be disrupted for many Taiwanese.

The holiday weekend would typically see a spike in travel as people visit family across Taiwan. Currently, both rail transport and highways are blocked in parts of Hualien, said Transport Minister Wang Guo-cai. Work is underway to restore rail transportation in Hualien, and two-way traffic is expected to be restored at noon on Thursday, he said.

Mike Ives

Taiwan’s preparedness has evolved in response to past quakes.

Taiwan’s earthquake preparedness has evolved over the past few decades in response to some of the island’s largest and most destructive quakes .

In the years after a 7.6 magnitude earthquake in central Taiwan killed nearly 2,500 people in 1999, the authorities established an urban search-and-rescue team and opened several emergency medical operation centers, among other measures .

And in 2018, after a quake in the eastern coastal city of Hualien killed 17 people and caused several buildings to partially collapse, the government ordered a wave of building inspections .

Taiwan has also been improving its early warning system for earthquakes since the 1980s. And two years ago, it rolled out new building codes that, among other things, require owners of vulnerable buildings to install ad-hoc structural reinforcements.

So how well prepared was Taiwan when a 7.4 magnitude quake struck near Hualien on Wednesday morning, killing at least seven people and injuring hundreds more?

Across the island, one building collapsed entirely, 15 others were in a state of partial collapse and another 67 were damaged, the island’s fire department said on Wednesday afternoon . Structural engineers could not immediately be reached for comment to assess that damage, or the extent to which building codes and other regulations might have either contributed to it or prevented worse destruction.

As for search-and-rescue preparedness, Taiwan is generally in very good shape, said Steve Glassey, an expert in disaster response who lives in New Zealand.

“ The skill sets, the capabilities, the equipment, the training is second to none,” said Dr. Glassey, who worked with Taipei’s urban search-and-rescue team during the response to a devastating 2011 earthquake in Christchurch, New Zealand. “They’re a very sharp operation.”

But even the best urban search-and-rescue team will be stretched thin if an earthquake causes multiple buildings to collapse, Dr. Glassey said.

Taiwan has options for requesting international help with search-and-rescue efforts. It could directly ask another country, or countries, to send personnel. And if multiple teams were to get involved, it could ask the United Nations to help coordinate them, as it did after the 1999 earthquake.

Pierre Peron, a spokesman for the United Nations, said on Wednesday afternoon that no such request had yet been made as a result of the latest earthquake.

Meaghan Tobin contributed reporting.

At least seven people have died and 736 have been injured as a result of the earthquake, according to Taiwan’s fire department. Another 77 people remained trapped in Hualien County, many of them on hiking trails. Search and rescue operations are underway, said the fire department.

Siyi Zhao

Aftershocks of magnitudes between 6.5 and 7 were likely to occur over the next three or four days, said Wu Chien-fu, director of the Taiwanese Central Weather Administration’s Seismology Center, at a news conference.

As of 2 p.m., 711 people had been injured across Taiwan, the fire department said, and 77 people in Hualien County remained trapped. The four who were known to have died were in Hualien.

Victoria Kim

Hualien County is a quiet and scenic tourist destination.

Hualien County on Taiwan’s east coast is a scenic, sleepy tourist area tucked away from the island’s urban centers, with a famous gorge and aquamarine waters. It also happens to sit on several active faults , making it prone to earthquakes.

The county has a population of about 300,000, according to the 2020 census, about a third of whom live in the coastal city of Hualien, the county seat. It is one of the most sparsely populated parts of Taiwan. About three hours by train from the capital, Taipei, the city describes itself as the first place on the island that’s touched by the sun.

Hualien County is home to Taroko National Park, one of Taiwan’s most popular scenic areas. Visitors come to explore the Taroko Gorge, a striated marble canyon carved by the Liwu River, which cuts through mountains that rise steeply from the coast. The city of Hualien is a popular destination as a gateway to the national park.

According to the state-owned Central News Agency, three hikers were trapped on a trail near the entrance to the gorge on Wednesday, after the quake sent rocks falling. Two of them were found dead, the news agency said. Administrators said many roads within the park had been cut off by the earthquake, potentially trapping hikers, according to the report.

Earthquakes have rattled Hualien with some regularity. In 2018, 17 people were killed and hundreds of others injured when a magnitude 6.5 quake struck just before midnight, its epicenter a short distance northeast of the city of Hualien.

Many of the victims in that quake were in a 12-story building that was severely tilted, the first four floors of which were largely crushed, according to news reports from the time. The next year, the area was shaken by a 6.1-magnitude earthquake that injured 17 people.

The area has some of the highest concentrations of Taiwan’s aboriginal population, with several of the island’s Indigenous tribes calling the county home .

The county government in Hualien released a list of people that had been hospitalized with injuries, which stood at 118 people as of midday Wednesday.

Across Taiwan, one building fell down entirely, in Changhua County on the west coast, and 15 buildings partially collapsed, Taiwan’s fire department said. Another 67 buildings were damaged. One of the partially collapsed structures was a warehouse in New Taipei City where four people were rescued, according to Taiwan’s Central News Agency. Another 12 were rescued at a separate New Taipei City building where the foundation sank into the ground.

Peggy Jiang, who manages The Good Kid, a children’s bookstore down the street from the partially collapsed Uranus Building in Hualien, said it was a good thing they had yet to open when the quake struck. The area is now blocked off by police and rescue vehicles. “Most people in Hualien are used to earthquakes,” she said. “But this one was particularly scary, many people ran in the street immediately afterward.”

Lin Jung, 36, who manages a shop selling sneakers in Hualien, said he had been at home getting ready to take his 16-month-old baby to a medical appointment when the earthquake struck. He said it felt at first like a series of small shocks, then “suddenly it turned to an intense earthquake shaking up and down.” The glass cover of a ceiling lamp fell and shattered. “All I could do was protect my baby.”

thesis about tourism in the philippines

Chris Buckley ,  Paul Mozur ,  Meaghan Tobin and John Yoon

The earthquake damaged buildings and a highway in Hualien.

The magnitude 7.4 earthquake that struck Taiwan on Wednesday damaged many buildings and a major highway in Hualien, a city on the eastern coast, and it knocked out power as it rocked the island.

Across Taiwan, the quake and its aftershocks caused one building to completely collapse and 15 others to partially collapse, according to Taiwan’s fire department. Sixty-seven other buildings sustained damage.

Two tall buildings in Hualien that sustained particularly extensive damage were at the center of the rescue efforts there. Most damage across the city was not life-threatening, said Huang Hsuan-wan, a reporter for a local news site.

Where buildings were reported damaged in Hualien City

“A lot of roads were blocked off. There are a lot of walls toppled over onto cars,” Derik du Plessis, 44, a South African resident of Hualien, said shortly after the earthquake. He described people rushing around the city to check on their houses and pick up their children. One of his friends lost her house, he said.

One of the damaged buildings in Hualien, a 10-story structure called the Uranus Building that housed a mix of homes and shops, was tilted over and appeared to be on the verge of collapse. Many of its residents managed to flee, but some were missing, said Sunny Wang, a journalist based in the city. Rescuers were trying to reach the basement, concerned that people might be trapped there.

Photographs of the initial damage in Hualien showed another building, a five-story structure, leaning to one side, with crushed motorcycles visible at the ground-floor level. Bricks had fallen off another high-rise, leaving cracks and holes in the walls.

The quake also set off at least nine landslides on Suhua Highway in Hualien, according to Taiwan’s Central News Agency, which said part of the road had collapsed.

Taiwan’s fire department said four people had been killed in the earthquake.

John Yoon

Across Taiwan, 40 flights have been canceled or delayed because of the earthquake, according to Taiwan’s Central Emergency Operation Center.

President Tsai Ing-wen visited Taiwan’s national emergency response center this morning, where she was briefed about the response efforts underway by members of the ministries of defense, transportation, economic affairs and agriculture, as well as the fire department.

A look at Taiwan’s strongest earthquakes.

The magnitude 7.4 earthquake that hit Taiwan on Wednesday morning was the strongest in 25 years, the island’s Central Weather Administration said.

At least four people died after the quake struck off Taiwan’s east coast, officials said.

Here’s a look back at some of the major earthquakes in modern Taiwanese history:

Taichung, 1935

Taiwan’s deadliest quake registered a magnitude of 7.1 and struck near the island’s west coast in April 1935, killing more than 3,200 people, according to the Central Weather Administration. More than 12,000 others were injured and more than 50,000 homes were destroyed or damaged.

Tainan, 1941

A magnitude 7.3 earthquake in December 1941, which struck southwestern Taiwan, caused several hundred deaths, the United States Geological Survey said.

Chi-Chi, 1999

A 7.6 magnitude earthquake in central Taiwan killed nearly 2,500 people in September 1999. The quake, which struck about 90 miles south-southwest of Taipei, was the second-deadliest in the island’s history, according to the U.S.G.S. and the Central Weather Administration. More than 10,000 people were injured and more than 100,000 homes were destroyed or damaged.

Yujing, 2016

A 6.4 magnitude earthquake in February 2016 caused a 17-story apartment complex in southwestern Taiwan to collapse, killing at least 114 people . The U.S.G.S. later said that 90 earthquakes of that scale or greater had occurred within 250 kilometers, or 155 miles, of that quake’s location over the previous 100 years.

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