acropolis tour for families

Acropolis for Families Tour: An Award-Winning Kid-Friendly Experience

Bring your loved ones together on this specially designed family tour of Athens’ most iconic site ; the Acropolis ! Your kid-friendly guide will take you on a journey back to ancient times and mythical wanderings.

Join us for an unforgettable  family tour of the Acropolis  and gain intriguing insight into the fascinating tales that surround the world-famous  Parthenon  temple. Follow your family-friendly guide through the secret pathways of history, while keeping your little ones engaged through entertaining puzzles and animated story-telling. Marvel at the  famous masterpiece of the Acropolis  for a fascinating experience that every family member will enjoy!

acropolis tour for families

Services of a family-expert licensed guide

Guided tour to the monuments of the Acropolis Hill, including the Parthenon and the Erechtheion

An engaging experience for the whole family

acropolis tour for families

Follow our  expert guide  on a unique Acropolis family tour and discover the legendary myths of the 'cradle of western civilization'! As you walk past the sacred rock, the sights rise up to greet you through revealing stories at every spot encountered. Learn about the  Propylaea,  the marble gate of the Acropolis , and stand in awe before the  Temple of Nike , the goddess of victory in ancient Greece, as your guide keeps your little ones spellbound!

A carefully developed booklet will complement the guide's story-telling while serving as a source of information that will introduce children to the rich history of the hill. Follow the battle between goddess Athena and Poseidon  for the naming of the city; who won and why? Uncover the stories behind the first mythical  king of Athens  and spot the  sacred olive tree  that has been a symbol of power for the ancient city-state throughout the centuries. Marvel at the real Greek maidens –  Caryatids  – that support the Erechtheion and find the secret spot where Zeus stroke his thunderbolt according to the legend! The mythology around the monuments of the Acropolis combined with interesting puzzles and captivating questions included in the booklets will make the little ones stop dead on their tracks!

  • A 2-hour guided tour of the Acropolis
  • Services of a family-friendly licensed guide
  • Specially-designed educational material for the Acropolis shared after the tour via email, as a memento of the experience
  • Transportation (hotel pick up can be arranged on foot)
  • Entrance fees (skip-the-line access) can be purchased during the booking process, as an add-on. Please note that these are subject to availability and are non-refundable, in case you decide to cancel your tour with us.
  • This is a tour with a licensed expert guide: As we want to offer the best service to our guests, we have carefully selected expert licensed guides to ensure the best experience possible. Our team consists of a group of young professionals of high expertise in the fields of Archaeology, History or graduates of the official "Greek State School of Tour Guides." Hence, they are well-trained to share their knowledge with the public in an interesting and fun way. Their academic background works as a springboard immersing you in the wealth of Greek culture and holding your undivided attention for the whole duration of the tour. Despite the aforementioned assets, though, it is their enthusiastic character and passion for their field of study that unquestionably guarantees you a memorable tour experience.

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Acropolis for families guided tour.

  • Inclusions/Exclusions

Kid Friendly

  • Visit the city’s most important archeological site
  • Enjoy a guided tour with a child-friendly state-licensed guide
  • Listen to intriguing stories and myths of the past 
  • Take in stunning panoramic views
  • 2-hour private guided tour to the Acropolis
  • Hotel pick-up (for hotels within walking distance from the tour’s location)
  • Tour adjusted according to the children’s ages
  • Private services of child-friendly state-licensed guide
  • Augmented-Reality iPad for Acropolis (1 per person)
  • Entry fees to Archeological site(s)
  • Hotel drop off
  • Personal expenses
  • Prices vary according to group size
  • Afternoon starting time is available from May to September
  • Since this is a walking tour you will need to be wearing comfortable shoes, a hat and sun-block. Don’t forget to bring a water bottle and lots of energy!
  • Keep in mind that this is a private tour and it is possible to customize it to meet your desires. Should you want to change the itinerary please do not hesitate to contact us by sending us a request through the inquiry form
  • We offer only private tours . No mixed groups
  • We are absolutely flexible. Our tours can be customized to your wishes
  • Special requests are always welcome. We love to tailor holidays
  • All of our tours are designed and operated by our company
  • Our “Insiders” guides are thoroughly selected and trained , each one of them expert in his field
  • We always select the most suitable state-licensed “Insider” guide who matches your profile and interests

Acropolis for Families

Great kid-friendly tours.

"We recently took two tours with Athens Insiders with our two children (age 4 & 8) – we enjoyed both the Acropolis Tour (2 hours) and the Treasure Hunt for kids (4 hours). We are history buffs and Petros provided a lot of interesting insights on the different sights at the Acropolis. He was very thoughtful and engaging with our 8 year old son who loves Greek myths. For us it was the perfect amount of time with the young kids and also still adjusting to the time change from the US. [...]"

Top quality tour with great guide.

"We were delighted with Eleni, our guide for the day, who managed to keep our six and nine year olds (and us) interested throughout the whole tour. Eleni arrived at out hotel on time and sat down with us before we started the tour, to explain what we would see and put it into context for the children, making use of good pictures. Her English was impeccable which made it very easy for her to explain and simplify things for the children. Before visiting the Acropolis, she walked us through Plaka and recounted fascinating stories [...]"

Excellent Acropolis tour

My family only had one day in Athens and wanted to make the most of it. Our tour included the Acropolis, Ancient Agora, and a walk through the surrounding neighborhoods. It was informative and lots of fun. Had we tried to do this on our own I'm sure my kids would have pooped out after an hour or two- the tour kept us going for hours! Pricy, but if you can afford this I recommend it highly.

Amazing introduction to Athens!

The tour was tailored to our interests. We did 2 tours with Athens Insiders-a food tour and a tour of the Acropolis. They were both outstanding! Angela was our charming guide for the Acropolis. She was very knowledgeable and passionate about the history of Athens. Angela was great about providing historical background during our ascent of the Acropolis, and took the time to explain the major developments over the centuries. While she was detailed and descriptive in her commentary, Angela also made it light-hearted and fun for our family so our tour felt like a conversation rather than a lecture. We're grateful for the time she spent showing us the great Acropolis! [...]''

Helpful Above and Beyond

Faced with the task of bringing a family of 15 (5 of them children) to Athens. I fortunately found Athens Insiders and their representative Natalie. Beginning with a complicated 3-stage transport from the airport to three days of delightful and informative tours Athens Insiders made our trip an experience of a lifetime. Christos, a chef and tour guide, led us on an informative food tour of the city. Nota, an archaeologist, was our guide to Delphi and Thermopylae sharing a wealth of knowledge. [...]''

Read more 

Acropolis with children

We had the Acropolis tour for children (ours are 10 and 8 years old) with Stelios as a guide and the tablets with the 3D visualizations. It was a perfect fit, and the duration of 2 hours is sufficient.

Personal, intensive, exciting and instructive

We booked two tours for our week-long stay in Athens. We got to know the city better (family with two teenagers) on the four-hour discovery tour with Ilianna. Ilianna guided us through the city with a lot of passion and great knowledge, to well-known places as well as parts of the city that we would probably not have visited on our own. Stelios accompanied us on the Acropolis tour and imparted knowledge to us in an incredibly entertaining way during the two hours. [...]''

Acropolis highlight with Stelios

We booked a half-day excursion to the Acropolis with a visit to the museum for 7 people (5 adults including 3 seniors and 2 children) and were enthusiastic about the tour. Stelios designed the tour with a lot of specialist knowledge and passion. He stood by the older rulers on the steeper sections and was able to convince at the highest level. [...]''

Perfect tour for children and adults

The private Acropolis tour was great thanks to our guide Stelios! He understood how to make the tour varied and exciting for our children and us, and with his great knowledge he was able to respond to our questions again and again and to weave exciting stories on the most varied of aspects. At this point we would like to thank Stelios very much :-)! We had rented the mini ipads, and they were the perfect visual addition to our tour, and showed us perfectly implemented 3D scenarios of the Acropolis at the time of its heyday! We were the only ones with the Ipads, and other visitors often tried to catch a glimpse of them ;-)! Absolutely to be recommended!

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Acropolis for families tour: a private kid-friendly experience.

acropolis tour for families

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Acropolis Tour for Kids

acropolis tour for families

  • Acropolis Museum

acropolis tour for families

  • Hosted by a local expert, your family will create memories that last a lifetime as you experience the splendor of the Acropolis complex
  • This tour aims to bring the Ancient Greece to life for younger learners, and also includes discussions of Greek drama, Bacchus, the Panathenaic Festival, and mythical creatures.

Yiouli

  • 3 hours with a Ph.D. or MA-level guide
  • While your visit includes advance reservations to the museums, you will need to pass through the security checkpoint. Therefore, you may spend some time at the beginning of the tour waiting in the reserved entry line while your guide will provide an overview and contextualization for the tour.
  • The Acropolis archaeological site tickets don't include the Acropolis Museum, that's why we purchase a different ticket for the Acropolis Museum.
  • While your visit includes advance reservations, the Acropolis is an extremely popular site. Therefore, you will have to pass through the security checkpoint and you may spend some time waiting in the reserved entry line. Your guide will provide an overview and contextualization during this time.
  • In the summer, our afternoon tours offer the chance to witness the Acropolis at its most stunning, accompanied by the enchanting sunset views of Athens and an escape from the heat and crowds. It's an unforgettable experience suitable for the whole family.

acropolis tour for families

Reviews can only be left by Context customers after they have completed a tour. For more information about our reviews, please see our FAQ .

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acropolis tour for families

Athens Mythology tour

Athens mythology tour (acropolis incl.).

  • Photo Friendly
  • Private tour
  • Kids friendly

*Contact us for different languages

Athens Mythology Tour Adventure

Explore the most famous landmark of Athens, the Acropolis hill and the monuments located there. Adults and kids will hear stories and myths about the monument that will engage all the family. Later as you explore streets and other monuments of Athens kids will hear fascinating stories with Greek Gods, heroes, myths and explore the most famous park of Athens. During the walk kids will enjoy an ice-cream break.

Historic Landmarks

Explore the most famous landmarks of Athens such as the Acropolis, the Parthenon, Erecthion, the Temple of Zeus, Hadrian's Arch, the Greek Parliament and the Presidestial guards and more

Adults and kids will hear fascinating stories with Greek Gods and heroes, Greek myths and how they remain relevant until today.

Kid Expert Licensed Guide

Your local kid expert licensed guide will engage the whole family and lead you to an amazing adventure at the landmarks and streets of Athens

Easy Access

We meet at one of the most central places in Athens seaside easily accessible public transportation or taxi.

Athens Mythology Tour Itinerary

The tour is private for you and your family and totally adjustable to the age and interests of your kids!

  • Private tour – customized according to your family needs
  • Services of a licensed kid expert guide
  • Guided tour at the Archaeological site of Acropolis
  • Acropolis tickets can be purchased (have to be agreed in advance)
  • Pick up from hotel/apartment within 10 minutes walk from the meeting point (have to be agreed in advance)
  • Entrances to the Acropolis or other archaeological sites mentioned
  • Private expenses
  • Hotel drop-off

Your guide will meet you outside Acropolis metro station (Pick up from hotel/apartment within 10 minutes walk from the meeting point (have to be agreed in advance)

Have a Question?

Feel free to reach out and we're happy to answer any questions you may have.

Athens Acropolis Tour

Athens family tour

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Choose from our comprehensive list of guided, cultural, gastronomical and family Athens packages. We also offer group and corporate rates!

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Athens street art tour

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The best Acropolis tour with kids – Alternative Athens review

Visiting the ancient Acropolis is unmissable during a family holiday in Athens, but this is one time where it definitely pays to arrange a guide for an Acropolis tour with kids.

View to the Acropolis including the Parthenon from Pnyx Hill at the end of our Acropolis tour with kids - my Alternative Athens tour review

review/contains affiliate links *

Because while the site itself is fascinating, dating back around 2,500 thousand years, looking at the ruins isn’t going to keep most children enthralled, without knowing the stories behind them and the significance of what they’re seeing.

And if you’re looking for the best Acropolis tour with kids, it’s hard to beat the Young Heroes family mythology tour from Alternative Athens, as we discovered during our trip.

While I’d visited the Acropolis several times on previous visits, it was my daughter’s first chance to explore properly – and as a huge fan of Greek myths, I knew that a tour focused around gods, goddesses, heroes and legends would appeal.

And that turned out to be an understatement. After more than three hours exploring the Acropolis site, including the Parthenon, as well as visit to Pnyx Hill, our tour guide Vasia kept her enthralled and entertained throughout.

My daughter listens to our Alternative Athens tour guide at the temple of Dionysus at the start of our Acropolis tour with kids

After meeting at the Acropolis metro station, just a minute’s walk from the entrance, we settled in to learn more about the history of the site – accompanied by one of the Acropolis cats, who had evidently worked out tourists were a good source of strokes.

While it’s not exactly the key reason to visit, spotting the string of cats, who’d each appropriated a temple or area of the site as their own personal territory, was definitely the icing on the cake for my daughter!

With a drawing of some of the major gods in the pantheon in front of us, and some fun quiz questions to get us drawn into the stories, we started in the theatre of Dionysus, learning more about this particular fun-loving god, before moving on to the Sanctuary of Asclepius, to learn more about the hero and god of medicine.

Top trivia: Did you know that the word Acropolis literally means ‘high city’?

Intertwined with the myths, including their usual dramatic family histories and events, there’s a chance to learn about the history of Athens itself – not only the building of the various sites in the Acropolis, but everything from medical treatments in Ancient Greece to theatre performances.

View down onto the Odeon in the Acropolis where concerts are still held in the ancient site - one of the main sights to see during a visit to the Acropolis of Athens with kids

Which brought us neatly on to the Odeon of Herodes Atticus or Herodeon, the stone theatre in one corner of the Acropolis site which is still used for concerts to this day, hosting a string of big name performers including Sting and Elton John.

But that, of course, is only a taster of what’s to come, climbing towards the famous gate to the highest point of the Acropolis, home to its three most important temples and other significant sights like the Propylaea.

My daughter walks up the steps towards the main gate to the highest point of the Acropolis - my Alternative Athens review of an Acropolis tour for kids

Near the gate itself, the smaller temple of Athena Nike, with the Erectheion and the Parthenon inside – via a conversation about why Athena was so important to the people of Athens, how to conserve a site like the Acropolis and how slippery marble gets in the rain!

Not to mention another discussion about a particular big-name sports brand which took its own name from Nike, the goddess of victory.

While the Parthenon gets all the glory (understandably), the Erectheion has the best stories. This smaller temple, decorated with the famous caryatids, is said to be the site where Poseidon had challenged Athena for control of the city.

View of the caryatids, the female statues at the end of the Erectheion temple at the highest point of the Acropolis - my review of an Acropolis tour with kids from Alternative Athens

As god of the sea, Poseidon struck the floor of the temple with his trident to make water flow, before Athena struck the ground with her spear and made an olive tree grow. To this day, there’s an ancient olive tree to the side of the building, said to be a descendent of the original – the current tree was planted in 1952 from a cutting made during the Second World War.

What I hadn’t realised was that if you go around the side of the Erectheion, there’s a gap in the temple where Poseidon’s jet of water was said to have gushed towards the heavens.

The Alternative Athens family tour of the Acropolis isn’t just about history either, we got plenty of tips about the best places to take photos (as well as having a few shots of the pair of us in front of the Parthenon too).

The columns of the Parthenon at the Acropolis in Athens - my review of an Acropolis tour with kids

The Parthenon itself can feel hard to appreciate once you’ve marvelled at its size – that is, until you hear the stories of what it would once have been like inside. Once it housed a huge gold and ivory statue of the goddess, with a pool of water in front of it, designed both to reflect the light and illuminate Athena, as well as to moisten the air and preserve the ivory.

And the famous scenes depicted on the Parthenon frieze around the outside of the temple, might once have been brightly painted, we learned – a far cry from the pale marble you see today.

Vasia was also great at explaining the significance of the panels in the frieze too, from the order of the images to the little details – something we would never have known without an expert tour guide.

My daughter looks to the Acropolis from Pnyx Hill during a visit to Athens with kids

And where better to finish an Acropolis tour with kids? On nearby Pnyx Hill. While that might sound an odd place to finish, for starters you get a fantastic view back to the Acropolis in its own hilltop setting.

But Pnyx Hill is interesting in its own right too. Known as the birthplace of democracy, it’s here that orators like Aristotle would once have addressed the crowds.

My daughter walks the path to Pnyx Hill in Athens as part of our Alternative Athens myths tour, one of the best things to do in Athens with kids

These days, it’s a rather more peaceful spot, although you can still see the area where speakers would have declaimed – and a great place for one final creative challenge for kids, to design their own hero.

With so many tales from Greek myth to inspire, not to mention the thought of one of those cats being a hero in disguise, it was the perfect experience for kids – and a huge amount of fun for adults too.

Check out my pick of the best kids books about Greece , including some family-friendly Greek myths

Acropolis tour with kids: need to know

The Alternative Athens Young Heroes family mythology tour costs 65 Euros for adults, 52 Euros for kids aged 6-17 for a three-hour tour (ages 5 and under are free).

Tickets for the Acropolis are not included in the price – it’s easy to buy these individually or get combination tickets for other sites in Athens, although Alternative Athens can also advise. You may need to buy tickets direct to get discounted rates for children, if they aren’t EU citizens.

Get a discount on entry to the Acropolis if you book through the Tiqets website using my code, MUMMYTRAVELS6

View of the Acropolis and Parthenon from Pnyx Hill, one of the best places to see it in Athens with kids

It runs at 9.30am daily from mid June to the end of August, with a maximum of 15 people in the group. Private tours are also available year-round, including alternative times during the day.

You can also buy tickets via Get Your Guide with free cancellation plus there are other tour options if you’re looking for a kid friendly guided tour of Athens, including a street art tour of Athens , which we also tried. Check out the complete set of family-friendly tours of Athens .

If you’re visiting during the summer months, especially during peak summer, bear in mind that there’s very little shade around the Acropolis and it can get extremely hot – bring plenty of water, and hats/suntan lotion are essential.

Don’t miss a visit to the Acropolis Museum as well, which houses artefacts taken from the Acropolis site. It’s best to visit the museum after you’ve explored the site itself, as the displays are set out in the same order as the temples and buildings that you visit, so it’s easy to visualise them in their original homes.

There are also some great family backpacks to borrow in the museum, which will appeal to younger kids especially, plus some little family information boards dotted around the museum too.

For more information on the museum and ideas of the best things to do in Athens with kids , check out my top picks, as well as my guide to Greece with kids

Disclosure: We received a free Alternative Athens Acropolis tour for kids, for the purposes of review, although paid for our own entry to the Acropolis site. All opinions are my own and my daughter’s. This post contains affiliate links – any purchases you make are unaffected but I may receive a small commission

Parthenon image courtesy of Depositphotos, all other images copyright MummyTravels

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BOOK NOW: Percy Jackson Mythology Tour of Acropolis & Acropolis Museum

For private tour, please complete the form below.

Our  Percy Jackson half-day mythology tour  of the Acropolis and Acropolis Museum is ideal for families who want to see the heart of Ancient Athens and have fun at the same time! During this private family Athens mythology tour, you’ll learn the history & listen to myths and legends! There’s no better way for your kids to experience the magnificent  Acropolis and the Parthenon , and if they are fans of Percy Jackson, they can even see some of the places mentioned in the books and movies.

What to Expect :

The private half-day Athens mythology tour for families begins when you meet our local expert guide. You will quickly discover that there are hours of fun ahead due to their  kid-friendly nature ! On the walk up the sacred Acropolis Hill, they will keep everyone engaged by speaking about the different myths and legends associated with the city and Acropolis. If your kids are fans of the Percy Jackson books, they may already know about the stories of Athena and Poseidon, but there are many others to hear.

Once at the top, our guide will show you around the Acropolis and Parthenon, pointing out interesting features, great photo spots and viewpoints.

On leaving the Acropolis, our guide will lead the way to the Acropolis Museum for the second part of the tour. We know that kids and museums don’t often mix well, but this is certainly not the case with our Percy Jackson tours; our family Athens mythology tour is all about taking part and having fun, something we’re sure everyone will enjoy!

Note:  The Percy Jackson tour to Greece and its promotion are not sponsored by Rick Riordan or Disney*Hyperion and they specifically disclaim any legal obligations or responsibilities for the tour.

Why book this tour :

  • A fun way to see Ancient Athens with the family
  • Perfect for fans of the Percy Jackson books and movies
  • Listen to myths and legends dating back thousands of years
  • See the Acropolis and Parthenon with an expert local licensed guide

Inclusions / exclusions:

  • A well-trained licensed guide who is great with families
  • Private Guided tour of Acropolis & Acropolis Museum
  • All taxes and VAT
  • Entrance fees (skip the line tickets can be pre-purchased for you)
  • Optional: Digipast app to watch the Acropolis in its former glory

acropolis tour for families

Is this tour kid-friendly?

Absolutely! All of our Percy Jackson tours have been designed to be as kid-friendly as possible. We believe that the best way for your family to enjoy their time here in Greece is to become involved. Everyone will feel included and our guides are specifically chosen because they are great working with families.

What should we bring with us?

We would strongly suggest bringing a sunhat, sunblock, and sunglasses on the tour, especially during the summer. A bottle of water is also a good idea, as is a fully charged phone or camera to take awesome photos!

What about bad weather?

Bad weather such as rain is very rare during the popular summer months. If rain, bad weather, or other factors may affect a tour, we will give you as much notification as we can.

Which language is the tour in?

Our Greek Mythology Tours are all carried out in English. If you would prefer another language, contact us so that we can arrange a guide who speaks a language of your choice.

How can we make payment?

All of our Greek mythology tours can be booked through this website using PayPal or credit cards. 

What is a Percy Jackson themed Mythology Tour of Acropolis & Acropolis Museum?

This tour combines the Percy Jackson’s adventures with the historic Acropolis & Acropolis Museum.

What are the highlights of the Mythology Tour of Acropolis & Acropolis Museum?

On this tour we will explore the Parthenon, the Temple of Athena Nike, the Erechtheion on the Acropolis and the Acropolis Museum, all while following Percy Jackson's footsteps.  

How long does the Mythology Tour of Acropolis & Acropolis Museum last?

Typically, the tour lasts around 4 hours, offering a thorough exploration without feeling rushed.  

Is the Mythology Tour of Acropolis & Acropolis Museum suitable for children?

Designed to be a family-friendly tour, it is ideal for children and those young at heart.

Are there any age restrictions for the Percy Jackson themed tour?

While there are no strict age restrictions, visitors should be aware that access involves walking up the hill, and the uneven terrain of the Acropolis Hill can be challenging for individuals with mobility issues or pushing strollers. Additionally, the Acropolis lift is occasionally out of service, so reliable alternatives for those requiring assistance may be limited. 

Can I take photographs during the Mythology Tour of Acropolis & Acropolis Museum?

Yes, guests are welcome to take photos throughout the tour to capture the memories of their mythological adventure. However, inside the Acropolis Museum, please refrain from using flash.

Are there any specific requirements or dress codes for the tour?

Comfortable footwear, hat, sun cream and water are suggested. Clothing should be suitable for weather conditions as much of the tour takes place outdoors. 

How can I book the Mythology Tour of Acropolis & Acropolis Museum?

You can book the tour directly through our website, via email, or by calling our customer service line. We recommend booking in advance to secure your preferred date. 

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Athens Private Mythology Tour – Acropolis Hill and Ancient Agora

  • History & Mythology
  • Walking tours

Our private Athens Mythology Tour of Acropolis Hill and the Ancient Agora is a unique way to fully immerse yourself in some of the world-famous monuments of Athens. Fun, family friendly and exciting, join the tour and introduce your kids to the fascinating myths that flow around one of the world’s oldest cities.

Together with an expert guide specialized in Greek mythology, you’ll visit Athens’ two most important archeological sites, Acropolis Hill and the Ancient Agora. Here, ancient Athenians would gather to debate, decide on important issues and have their voices heard. Step inside the birthplace of democracy and feel the power of history as it’s explained to you in an engaging and creative way!

While on the tour, you’ll make your way first to the Acropolis, where your guide will show you around such sites as the Parthenon, the Theater of Dionysus, the Temple of Athena Nike and the Temple of Erechtheion , as well as the Sanctuary of Asclepius. 

While at the Acropolis, you’ll be given an iPad that’s been preloaded with an extra augmented reality program. This new ‘touring’ tool will help you visualize how the Acropolis looked in ancient times. You’ll be able to see a full 3D colored reconstruction of the 5th century BC statues, buildings, and ancient objects – it’s a truly incredible experience. Click here to watch a video of the application.

Afterward, you’ll walk down to the Ancient Agora, strolling around the ancient grounds, then concluding the day at the Temple of Hephaestus.

This fun and original tour presents a great alternative to the standard mythological guides. Neither too heavy nor too academic, it offers a fun insight into Athenian society and lets kids imagine the rise and fall of ancient Athens. It has a carefully crafted storyline, curated by a professional storyteller who specializes in Greek mythology, allowing for an educational yet fun day for all.

Families should know

  • The tour is private and includes a state-licensed guide specialized in family friendly tours
  • Tour specially designed for families, adjustable to suit the ages of children
  • 1 iPad for the Acropolis tour
  • We offer a ‘Skip The Line’ service for entrance tickets to the Acropolis

Check availability

Kids will love.

  • Learning the history and mythology of Greek landmarks
  • Exploring the city’s treasures

Parents will love

  • The beauties of the Greek capital
  • The historical details the tour guide will provide

Best season to visit

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Hi, I am looking for a family tour of Acropolis. The kids are 5 and 10 years old.

Hello Daisy, Thank you for your message. Maria Gannouli has already sent you an email regarding all of our programs in Athens for your family, including our Family Tour in the Acropolis. On behalf of Kids Love Greece.

Hi I am looking for a family friendly tour to the Acropolis . It is my nearly 12 year old daughter and me. We are looking to go on June 21st.

Hello Gabriela! Thank you so much for your interest in our private family-guided Acropolis and Ancient Agora Tour. This is an amazing option for families in Athens. You will definitely have a great time. Maria has already sent you an email with all info you need. Looking forward to your email. All the best.

My name is Sabine. I am interested in a tour of Acropolis Hill, Ancient Agora and if possible the Acropolis museum. My boys are 8 and 10 years old.

Dear Sabine, thank you for your interest in our “Athens Private Mythology Tour – Acropolis Hill and Ancient Agora” for your family. Both sites are fantastic and I highly recommend this tour. The Acropolis Museum is also really nice and great for kids! Maria Giannouli has sent you more info via email. Katerina

We would like to do this tour on July 6, 2022 with skip the line service

Hello Luis,

Thank you for your interest in our “Athens Private Mythology Tour – Acropolis Hill and Ancient Agora” tour! One of our professional family trip planners has already contacted you via email!

Katerina, on behalf of the kidslovegreece team

We’re looking for a tour of the Acropolis & Ancient Agora for our family of 5 on 7/26/22 or 7/27/22. Do you know who we could contact?

Hi Nikki, thank you for your request for our “Athens Private Mythology Tour – Acropolis Hill and Ancient Agora”. Maria Giannouli, one of our trip planners, emailed you all the details of this fun Mythology tour!

Hello! We are a family of 4 (kids are 10 and 12). We would be interested in this mythology Acropolis and Agora tour for kids on the 9th of august. I wonder if you have availability and, if so. could you send us a quote and schedule? Thank you so much! Marta

Hello Marta! Thank you so much for your interest in our private family-guided Acropolis and Ancient Agora Tour. This is one of our favorite activities in Athens. You will definitely enjoy the time spending with your family. Zoi has already sent you an email with all info you need. Looking forward to your email. All the best, Maria, on behalf of the Kids Love Greece team.

Hi Looking for a tour of the Acropolis 10 and 12 yr old. The 10-year-old has some limitations

Hi Barbara, we can definitely help you with your request which can be customized to the needs of your family. Maria has already contacted you via email.Looking forward to your response via email. Thank you!

Hello, I’m interested in your Athens private mythology tour.

Hello Peter! Thank you so much for your interest in our Private mythology tour in Acropolis and Ancient Agora. This is a great activity to learn all about the local Greek mythology and history. You will definitely have a great time as a family. Maria has already sent you an email with all info you need. Looking forward to your email. All the best, on behalf of Kids Love Greece.

I will be in Athens with two children ages 5 and 7 and grandparents looking for a tour of the Acropolis on the 11th. Do you have availibity and what is the cost? I think two hours will be enough because they are still small, but the 7 year old loves Greek Mythology.

Hello Daisy! Thank you so much for your interest in our Athens Mythology Tour in Acropolis and Ancient Agora. This tour is a great way for your multigenerational family to explore the Greek history and mythology. You will definitely have a great time as a family. Zoe has already sent you an email with all info you need. Looking forward to your email. All the best, on behalf of Kids Love Greece.

Hello, what are the costs for a private tour for a family with kids in acropolis and Athens city center. Best regards, Ana

Hello Ana! Thank you so much for your interest in our Athens Private Acropolis and Ancient Agora tour. This is a great experience for you and your kids. You will definitely have a great time. Maria has already sent you an email with all info you need. Looking forward to your email. All the best.

Hi – I am looking for tours both in Athens and Naxos. We have kids ages 20,18,15 and 6.

Hello Sheri! Thank you for your request. You will definitely have a great time in all the destinations. Please note that Zoe has already sent you an email. All the best from the Kids Love Greece team!

Hello, we are looking for a guided mythology tour of the Acropolis and Agora for our five kids, aged 5, 7, 9, 11 and 13. Thank you.

Hello Anelise! Thank you for your interest in our mythology tours. Acropolis and Ancient Agora are amazing sites to discover with your kids. Please note that Zoe has already sent you an email. Have a great trip to Greece!

Athens Mythology Tour – Acropolis Hill and Acropolis Museum

Athens Mythology Tour – Acropolis Hill and Acropolis Museum

Family Day Trip in Athens Riviera: Turtles, lake, beach | Private Day Trip from Athens

Family Day Trip in Athens Riviera: Turtles, lake, beach | Private Day Trip from Athens

Ancient Athenian Myths, Games and Pottery | A Private Tour

Ancient Athenian Myths, Games and Pottery | A Private Tour

Find out the where to go and what to do in Greece with the family. Book with us for amazing family memories.

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Mythological Family Food Tour of Athens

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Undeniably the ultimate family tour of the Acropolis

Kids’ time at the acropolis museum.

If you worry that museums can be boring from our younger companions, but are eager to delve into Greek history, don’t hesitate to ask for the especially designed at The Acropolis Museum which stands as one of the most valuable architectural jewels of modern Athens housing classical antiquities in a refreshingly minimal environment. The Museum was ranked among the top 10 museums of the world for 2017. Its exquisite selection of artifacts, its unique and interesting architectural design and every single detail that went into its creation has rightfully been recognized by all its visitors. It is an awe inspiring experience that you will carry with you for the rest of your life.

Games, activities, colourful representations of museum displays designed for children… The Acropolis Museum’s borrowable Family Backpacks give you the opportunity to enjoy its exhibits in a fun and creative way. Work together, solve challenges, laugh and discover a unique, enjoyable way to tour the Museum with your kids.

  • Family friendlly licensed tour guide
  • Private tour
  • Acropolis museum
  • Fun adventure in the Acropolis with games and activities
  • Yummy prize at the end of the tour for the little ones!

Userful Tips

  • Do not forget to bring your camera
  • Make sure you wear comfortable shoes
  • Wear sunscreen
  • Carry a bottle of water with you
  • Bring your hat/UV umbrella especially during the summer months
  • Choose light weight clothing with breathable fabrics

And always keep in mind the following

  • Food and beverages are not allowed at any archeological site or the museum
  • Smoking is also prohibited in the aforementioned areas
  • All the sites can be entered only once upon validating your tickets
  • Bottles of water are sold in vending machines on the right, next to the entrance of the archeological site, but on days of high visitation there might be a shortage of supply, therefore we suggest buying a bottle beforehand

Entrance Fees

You can purchase your tickets online using the links below.

  • Archaeological sites

Please note that they are not refundable in case you do not use them.

Get in touch with me

* special needs *.

My tours are designed to be enjoyed equally by each and every one of you. If you have a certain mobility issue or are traveling with a member who has specific needs we can adapt the tours upon your request in order to meet the needs of disabled individuals or people with advanced accessibility needs and schedule a vehicle that can transport you from your accommodation to the archeological site and back. Let me know in advance for any issue that you might have through a simple email and allow me to offer you the stress free vacation that everyone deserves.

Skip the lines

Please note that there are no "Skip the line" tickets in Greece.

There is only one type of ticket (that might vary only at the price depending on the age or other locations you are able to visit with the same ticket). Everybody go into the sights from the same entrances. There are no separate or side entrances that only people with licensed tour guides or with "different type" of tickets may enter.

What is sold as "Skip the lines" tickets, is that you do not wait at the kiosk to get the tickets.

Make sure to book the right times and purchase them ASAP in order to reserve the visiting times.

Private Acropolis – Acropolis Museum – Ancient Agora – City Highlights Tour

Private athens biblical tour, private acropolis tour, private acropolis – acropolis museum – city highlights tour, private acropolis – acropolis museum – ancient agora tour, private acropolis – acropolis museum tour, private acropolis – city highlights tour, private acropolis – ancient greek agora tour.

Odyssey Magazine

Acropolis For Families Private Tour

Set out on a journey through time as families uncover the secrets of the Acropolis on a personalized tour. Imagine walking in the footsteps of ancient Athenians, surrounded by towering columns and rich history.

But what makes this experience truly special? The blend of education and entertainment ensures that both young and old will be captivated.

So, why not join in and discover how this tour creates a dynamic exploration of the past while catering to the present needs of families?

Just The Basics

Acropolis For Families Private Tour - Just The Basics

  • Engaging and educational experience designed for families
  • Interactive storytelling , mythology games , and personalized attention
  • 2-hour immersive exploration with knowledgeable guide
  • Customizable journey promoting family bonding and creating lasting memories

Here's some more nearby activities we've reviewed

  • Athens E-Bike Small-Group Tour With Acropolis, Hadrians Arch (Mar )
  • 3-Day Classical Greece Tour: Epidaurus, Mycenae, Nafplion, Olympia, Delphi
  • Athens Airport Private Departure Transfer
  • Athens: Acropolis, Parthenon & Acropolis Museum Guided Tour

Tour Highlights

Acropolis For Families Private Tour - Tour Highlights

Exploring the Acropolis on the private family tour by Insiders Travel Experiences offers an engaging and educational experience for all ages. This tour highlights various engaging activities that promote family bonding . The knowledgeable guide leads the group through the Parthenon and other key sites, sharing captivating stories , myths , and incorporating interactive games to make the experience both fun and informative.

These activities not only entertain but also create lasting memories for families to cherish. By participating in the tour, families can deepen their bonds through shared exploration and learning about the rich history of the Acropolis. This interactive approach ensures that both children and adults alike are actively engaged throughout the tour, fostering a sense of togetherness and enjoyment.

Tour Duration

Acropolis For Families Private Tour - Tour Duration

The Acropolis For Families Private Tour led by Insiders Travel Experiences has a duration of 2 hours, providing an immersive and interactive exploration of the Parthenon and other key sites.

This tour is designed to cater to families, offering a unique experience that combines fun and learning. One of the highlights of this tour is its tour customization , allowing families to tailor the experience to their preferences and interests.

Throughout the 2-hour journey, participants engage in interactive learning experiences, where the guide shares fascinating stories, myths , and incorporates games to keep both kids and adults entertained.

Guide’s Expertise

With a wealth of knowledge and a passion for storytelling, the guide on the Acropolis For Families Private Tour offers a captivating insight into the ancient history of the Parthenon and other significant sites. The guide’s expertise is highlighted through:

  • Interactive storytelling and Mythology games engage visitors of all ages.
  • Child-friendly activities make learning fun and memorable.
  • Educational experience that goes beyond traditional tours.
  • Personalized attention to cater to the needs and interests of each family.
  • In-depth explanations and historical context bring the ancient ruins to life.

Families can expect an enriching and immersive journey through Greek history with a guide who’s dedicated to making the experience engaging and educational.

Practical Information

Upon embarking on the Acropolis For Families Private Tour, visitors are provided with essential Practical Information to ensure a seamless and enjoyable experience exploring the ancient sites.

While the tour offers a fantastic experience, it’s important to note that it isn’t wheelchair accessible. However, the Acropolis is conveniently located near local transportation options, making it easily reachable for most travelers. This ensures that families can easily access the sites and enjoy the tour without any transportation hassles.

It’s recommended to check the accessibility options and plan accordingly for a smooth visit. Plus, visitors should remember that the admission ticket isn’t included in the tour package, so they should make arrangements to purchase tickets separately before the tour begins.

Cancellation Policy

Acropolis For Families Private Tour - Cancellation Policy

To receive a full refund, travelers must cancel the Acropolis For Families Private Tour at least 24 hours in advance. Last-minute cancellations won’t be eligible for a refund. Here are some key points regarding the cancellation policy:

  • Refund process : Full refund available if canceled 24 hours before the tour.
  • Last minute cancellations : No refund for cancellations made less than 24 hours prior to the tour.
  • No changes accepted less than 24 hours before the scheduled tour.
  • Cut-off times are based on the local timezone of the tour location.
  • It’s important to adhere to the cancellation policy to ensure a smooth refund process and avoid any inconveniences.

Customer Reviews

The experiences shared by travelers who’ve participated in the Acropolis For Families Private Tour offer valuable insights into the tour’s impact and quality. Many reviews highlight the interactive activities that engage both children and adults, making the tour educational and entertaining.

Families appreciate the guide’s family-friendly approach, creating a welcoming and inclusive atmosphere for all participants. The incorporation of games and storytelling adds a fun element to the exploration of the Parthenon and other key sites. Reviews mention how these activities not only keep the younger ones entertained but also deepen everyone’s understanding of the historical significance of the Acropolis.

Here's a few more nearby tours and experiences we have reviewed.

  • Athens Electric Bike Small Group Tour
  • Visit of the Acropolis With an Official Guide in Spanish
  • Greek Cooking Class in Athens Including Rooftop Dinner With Acropolis View
  • Athens 4-Hour Cooking Class With Central Market Visit
  • The Ultimate Food Tasting Tour of Athens Greece-Small Group
  • Acropolis & Acropolis Museum Private Tour With Licensed Expert

Pricing Details

Acropolis For Families Private Tour - Pricing Details

Discover the pricing information for the Acropolis For Families Private Tour, starting from $211.71 and varying based on group size.

When booking this tour, consider the following:

  • Group discounts are available, so the more , the merrier!
  • Various booking options to fit your schedule and preferences.
  • Customized itineraries can be arranged to cater to your family’s interests.
  • Special requests like specific meeting points or additional activities can be accommodated.

Remember that the price may fluctuate depending on the size of your group.

Explore the Acropolis with your family at a competitive rate while enjoying the flexibility and perks tailored to your needs.

Here's more of our most recent tour reviews happening neaby

  • Private Transfer From Athens To Igoumenitsa
  • Athens Airport to Athens Hotels Private Transfer VAN
  • Ancient Agora of Athens: A Self-Guided Audio Tour
  • Private Transfer From Athens International Airport (Ath) to Athens Hotels
  • Athens to Meteora Full-Day Private Tour, Lifetime Trip
  • Transfer From PIRAEUS PORT to EPIDAVROS, up to 8 Customers
  • Athens Shore Excursion: Private Tour to Marathon From Athens
  • Sounion Tour
  • Private Transfer Athens Airport to Rafina Port
  • Full-Day Luxury Private Athens Sightseeing Extended Guided Tour
  • Taxi Fare From Athens Airport to Syntagma Square

Acropolis For Families Private Tour - Last Words

Don’t miss out on the chance to explore the wonders of ancient Greece with the private family-oriented Acropolis tour by Insiders Travel Experiences.

With a knowledgeable guide, fun games , and captivating stories , this 2-hour excursion is sure to create lasting memories for the whole family.

Book now and embark on an unforgettable and educational adventure through the iconic Parthenon and other significant sites of the Acropolis.

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Americans say they hate tourist traps. They also can't stop visiting them.

  • Around 89% of Americans have recently visited tourist traps, according to a PhotoAiD survey.
  • Nearly 70% of respondents also said visiting a tourist trap decreased their trip enjoyment.
  • One-third said they visited a tourist trap because their friends or family wanted to go.

Insider Today

"I can't wait for my trip to France — I'm planning to visit all the tourist traps!"… is not something you'll typically hear a Paris-bound traveler say, even if their itinerary consists entirely of the top recommended things to do in every guidebook — the Eiffel Tower, the Louvre, Notre Dame — and little else.

Despite all the negative connotations around "tourist traps," most travelers to a new place can't help but visit the sites that attract a lot of tourists.

Around 89% of Americans say they've visited a tourist trap at least two times in the past two years, according to a recent survey by PhotoAiD , a tech company that develops apps for taking biometric photos like those used in passports. The online survey, conducted in September 2023, included 1,002 US-based respondents who had planned a trip in the past two years.

Only 1% of respondents said they hadn't visited a single tourist trap in that timeframe.

There's room for debate over what exactly counts as a tourist trap — can the historic and gorgeous Venice canals really be considered a tourist trap, even with the souvenir vendors and flocks of selfie-taking visitors?

According to the survey, the primary factors that earn a site the title of tourist trap are low attendance or avoidance by local residents, amenities primarily designed for tourists, a lack of cultural or historical authenticity, high levels of foot traffic, and lots of souvenir shops along with aggressive promotional and sales tactics.

When presented with a list of potential tourist traps around the world and asked which ones were the most "trappy," the respondents ranked Skylon Tower at Niagara Falls, Moulin Rouge in Paris, and the Blue Lagoon in Iceland among the worst.

Related stories

When asked about the US specifically, the respondents said the worst tourist traps were Fisherman's Wharf in San Francisco, Winchester Mystery House in San Jose, California, and the International UFO Museum and Research Center in Roswell, New Mexico.

As for whether popular places like the Eiffel Tower and the Louvre count as tourist traps, that likely depends on whether you think the historical and cultural bonafides outweigh the huge crowds, vendors selling cheap trinkets, and the offensively high tourist-to-local ratio.

Although nearly all respondents acknowledged recently visiting a tourist trap, almost 70% said their visit to a tourist trap diminished their overall enjoyment of their trip. Only around 13% said it actually added enjoyment to their trip.

So why do Americans keep visiting these places?

It would appear social factors are largely to blame.

A third of respondents said they went because their family or friends wanted to go (though you have to wonder if said family or friends would give the same reason), while nearly 20% said they went because it was highly recommended.

Other reasons cited included curiosity or personal interest, the site being considered a landmark , and that it was part of a tour package.

When offered advice on how to avoid falling into a tourist trap, the survey respondents said the most helpful tip was to "visit well-known landmarks, but don't make them the sole focus of your trip."

Avoiding so-called tourist traps, or at least spending less time at them, could also help curb the impacts of overtourism .

Tourism experts previously told Business Insider that spreading out tourists who otherwise congregate at the same places at the exact same times can help destinations manage overwhelming numbers of tourists.

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NewFronts 2024: Samsung TV Plus Partners with MLB, PGA Tour, F1, and ONE Championship

New performance-driven advertiser solutions unveiled to include direct access across ctv and mobile ad inventory where users get news and olympics content.

Samsung partners with MLB, PGA TOUR, F1, and ONE Championship

At the IAB NewFronts 2024, Samsung Ads , the advanced advertising division of Samsung Electronics, highlighted why consumers and advertisers continue to turn to Samsung. The company unveiled a new lineup of premium sports, music, family and entertainment content on its leading FAST service Samsung TV Plus , in addition to new tools to enable advertisers to leverage AI for enhanced targeting and performance-driven outcomes.

Samsung has been a trailblazer in technology, seamlessly integrated into consumers’ daily lives. Samsung’s innovation spans from personal screens to global infrastructure, powering the moments that shape everyday life. With widespread consumer preference, Samsung dominates the market as America’s first choice for TV and the undisputed global leader for 18 years , continuing to innovate and transform living rooms into central hubs. Its commitment to excellence is evident in being America’s preferred home screen and the most utilized Smart TV Operating System in the US.

“At Samsung Ads, we leverage Samsung innovation to deliver superior experiences to customers and advertisers alike,” said Michael Scott, VP, Head of Ad Sales and Operations at Samsung Ads. “Our AI and data-driven advertising solutions will better help advertisers meet their objectives across the full marketing funnel, from achieving mass reach to bottom-of-funnel outcomes like customer acquisition. And, when combined with the number one reaching and most engaging FAST service, based on time spent viewing, Samsung TV Plus, advertisers will have a direct connection to audiences who frequently return for quality content.”

Samsung TV Plus Adds Top Sports, Family, and Music Content

A Destination for Sports Fans

Samsung is expanding its investment in the Samsung TV Plus service with all-new premium programming partnerships.

The service, which grew over 60% year-over-year, announced a suite of major league channels that will deliver live sports from Major League Baseball (MLB), The PGA TOUR, the American Hockey League (AHL), and ONEChampionship (MMA), along with Formula 1’s first FAST channel. Highlights include:

  • MLB: Samsung TV Plus and MLB are partnering up to bring the best of baseball coverage to FAST, allowing viewers to enjoy the MLB FAST channel with a weekly game replay, Minor league game replays, and game recaps, among other content exclusives to come later in the season.
  • PGA TOUR: This new offering will deliver total coverage on all things PGA TOUR, with behind the scenes programming, documentaries, tournament recaps, highlights, competitions, and more.
  • AHL: Samsung TV Plus will be the first FAST platform to air live American Hockey League games through the Los Angeles Kings affiliate, the Ontario Reign.
  • Formula One Channel: We’re also delighted to have Formula 1’s brand new FAST Channel at launch. The Formula 1 Channel is the ultimate destination for fans to catch up on all the action from F1, F2, F3 and F1 Academy races throughout the season, including analysis, replays and documentaries.
  • ONE Championship TV: The launch of ONE Championship TV will bring combat sports content to the service. Featuring unique live events to TV Plus, highlights, series and behind-the scenes access from the world’s largest martial arts organization.

Music, Mattel, and More Arrive Exclusively

For lovers of music, Samsung TV Plus is announcing an exclusive partnership with Warner Music, which will bolster the nearly 500 existing premium national and local channels already on Samsung TV Plus. The Warner Music content will be found in Samsung TV Plus’ recently launched dedicated Music destination, and will feature exclusive music playlists like:

  • The Drop : A video on demand playlist experience that will tie to the launch of new album releases and will feature artist’s career retrospectives, behind the scenes content, interviews, premiere and new album content.
  • Artist Odyssey : A chronological journey through a Warner artist’s catalog. There will be never-before-heard stories about the videos that impacted generations—all told through firsthand accounts from friends, video directors, label heads, artist managers, fans, and sometimes the artists themselves.

These channels come on the heels of Samsung’s milestone partnership with Mattel to launch three new channels, “Barbie and Friends by Mattel,” “Hot Wheels Action by Mattel,” and “Mattel Jr.” making the most iconic kids brands available to families across the country for the first time ever, on a premium, brand-safe FAST platform, accessible through a dedicated kids entertainment hub.

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Mattel to Bring Three Channels to Samsung TV Plus

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Mattel to Bring Three Channels to Samsung TV Plus

“Since day one, creating a service that delivers the very best in entertainment for the entire family has been our focus, and with this newest suite of major league sports channels and first-to-FAST content from Mattel and the Warner Music Group, we’ve raised that bar to new heights,” said Salek Brodsky, SVP and GM, Samsung TV Plus. “This is not just the kind of programming that consumers love, but also the content that brands and advertisers are looking for at a scale, which only Samsung can deliver.”

Samsung TV Plus is available at no additional charge across the Samsung smart TV line-up, including its new era of Samsung AI TVs which let you upscale every moment with cutting-edge picture quality and audio.

Samsung TV Plus 2024 statistics

Samsung Ads’ New Solutions Power Performance and Deliver Full-Funnel Results

In addition to the exciting new content coming to Samsung TV Plus, today Samsung Ads showcased its continued commitment to providing the most innovative and effective solutions for advertisers leveraging the company’s unparalleled proprietary data, vast device ecosystem, and innovative AI technology.

“At Samsung, we envision a future where intelligent, interconnected experiences enrich our lives. That’s why we’re prioritizing AI, as it is the cornerstone of our innovation,” said Cathy Oh, VP, Head of Marketing, Samsung Service Business. “Through our ongoing investment in AI, we continuously push boundaries and set the benchmark for the Smart TV industry and in turn, fuel world-class solutions for advertisers.”

Amplifying Advertiser Impact across CTV and Mobile with Samsung News

Samsung Ads is now providing advertisers new opportunities to connect their campaign messaging across both CTV and mobile. This new offering comes at a pivotal time as the Samsung News Galaxy mobile app is set to feature curated, up-to-the-minute Olympics content this summer in partnership with the International Olympic Committee. Starting next month, advertisers can now directly sponsor the Samsung News app on Galaxy devices with roadblocks that include both display and video ads in its top five editorial news sections.

Making Advertising Smarter with Smart Outcomes Samsung Ads is expanding its suite of AI-powered performance solutions, Smart Outcomes, with two new solutions. These new offerings come on the heels of the successful launch of Samsung Smart Audiences, combining the scale of Samsung’s ecosystem with the power of AI and machine learning to drive conversion:

  • Smart Acquisition : Smart Acquisition is a new solution designed for content partners seeking to acquire new users with greater efficiency and efficacy. By leveraging Samsung’s proprietary data and unique AI technology, Smart Acquisition helps content partners by delivering their ads to the right person at the right moment to deliver the highest likelihood of conversion.
  • CTV to Mobile: Designed for partners with mobile apps who are looking to acquire and engage with consumers with greater efficiency and effectiveness, this new solution enables advertisers to leverage Samsung’s unique Smart TV real estate paired with the company’s unique AI capabilities to acquire new users and drive engagement to their mobile apps. In addition, advertisers can prove more ROI by measuring return on ad spend through Samsung’s partnerships with the industry’s top mobile measurement providers.

Sharper Measurement and Targeting Powered by Proprietary Data For “Optimal Reach”

Optimal Reach unlocks insights across linear and streaming to identify gaps in reach, unexposed audiences, and target “missed audiences’ at scale using machine learning through a single source solution that leverages a myriad of proprietary Samsung Ads data sources including its TV & You panel data, linear and in-app ACR data, as well as other data signals. Optimal reach can be used for reporting and targeting.

“In the realm of advertising, audience and first party data reign supreme. At Samsung, we possess the largest audience and the most profound understanding of them. Fueled by our proprietary first party data and AI prowess, these solutions drive outcomes across the entire sales funnel, offering enhanced efficiency, heightened discovery, outcome-based performance, and deeper engagement. Leveraging billions of data points across screens in-home, in-hand, and on-the-go, our extensive proprietary dataset integrated into our machine learning engine stands unrivaled,” said Travis Scott Howe, VP, New Products & Solutions, Samsung Ads.

Samsung to Launch New Interactive Gaming Experiences

Samsung continues to make significant investments in gaming initiatives to remove barriers and ensure everyone can “ Just Play ” on their Samsung devices, creating more value for owners and choices for players to decide how and what they play.

Samsung will be expanding games in a whole new way – transforming an ordinary ad break on Samsung TV Plus into a game break: an engaging, interactive gaming experience. With this new innovation, Samsung will allow more people to play and offer every kind of game for every kind of player, with no game controller required.

Later this year, Samsung will soon roll out new games to kick off new ways to play without a controller:

  • Rivals Arena: A cinematic card game from Return Entertainment coming exclusively to Samsung TVs using any smartphone as a controller. Players can jump right in by grabbing their phone and scanning a QR code. Advertisers can sponsor Rivals Arena with interstitials in between gameplay and endemic brands will have an opportunity to cobrand the entire game experience.
  • The Six: The Six is an interactive trivia game built directly into a Samsung connected device. Anyone with a Samsung TV remote can play The Six directly on their TV, while advertisers can cobrand the entire experience to drive brand engagement and recall.

Samsung’s gaming offerings will continue to evolve with the introduction of new games that can be played in entirely new ways, with more on Samsung’s gaming initiatives, as well as how advertisers can get involved, coming soon.

Samsung Ads’ presentation was held at Lavan Midtown in New York City. For more information on Samsung Ads and the services available on Samsung Smart TVs, please visit samsung.com/us/business/samsungads.

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About Samsung Ads: Samsung Ads is Samsung Electronics’ advertising ecosystem, spanning hundreds of millions of smart devices across TV, mobile, desktop, and beyond. Our deep understanding of consumers and unmatched position at the intersection of hardware, software, and advertising delivers quantifiable results for brands on a massive scale.

With the largest single source of tv data in the market, reaching 3 in 4 u.s. households, samsung ads unlocks unmatched opportunities to engage consumers during connected moments that matter. today, samsung ads serves over 25 countries around the globe., about samsung tv plus samsung tv plus is the go-to service for free, premium entertainment that allows content owners and advertisers to engage consumers at scale. as a leader in free ad-supported tv (fast) and video-on-demand (avod), samsung tv plus is the #1 free ad-supported app on samsung smart tvs, with over 2,600 ad-supported linear channels available globally in 24 countries and over 630m active devices. samsung tv plus is accessible on 2016-2024 samsung smart tvs, galaxy devices, smart monitors, family hub refrigerators, and the web . to learn more, visit samsungtvplus.com. follow us on linkedin ., media contact.

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