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Explore Italy like a local

From iconic attractions to amazing experiences, your journey begins here, like a local, how to go to, hidden gems, itineraries, unconventional sardinia, latest news, best places to visit in italy, art and culture, food and flavours, places and tours, unesco sites, history and traditions, best tours and experiences, best to visit in italy, destinations.

From L'Aquila to Montesilvano and Gran Sasso

Abruzzo

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Basilicata

From Tropea to Sila Park and Reggio Calabria

Calabria

From Naples to Sorrento and Capri

Campania

Emilia Romagna

From Bologna to Rimini and Parma

Emilia Romagna

Friuli Venezia Giulia

From Trieste to Udine

Friuli Venezia Giulia

From Rome to Anagni and Viterbo

Lazio

From the Cinque Terre to Portofino and Genoa

Liguria

From Milan to Lake Como and Garda

Lombardy

From Pesaro to Urbino and Conero

Marche

From Termoli to Campobasso

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Apulia

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Sicily

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Trentino-Alto Adige

From Dolomities to Ortisei and Riva del Garda

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Aosta Valley

From Courmayeur to Aosta

Aosta Valley

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Veneto

Italy like a local

What to do in Noto like a local

What to do in Noto like a local: 10 travel tips

Aosta like a local

Aosta like a local: 7 things to do

What to do in Ravenna like a local

Ravenna like a local: 10 things to do

What to do in Calabria like a local

Calabria like a local: 10 things to do

What to do in Ravello like a local

Ravello like a local: 7 things to do

Castelluccio di Norcia

What to see in Castelluccio di Norcia, a landscape jewel of ...

Craco Basilicata

Craco, the picturesque ghost town in Basilicata

Passignano sul Trasimeno

What to see in Passignano sul Trasimeno, the lake gem of ...

Castelsardo

Castelsardo: what to see and what to do in the jewel of ...

Civita di Bagnoregio

Civita di Bagnoregio: where it is, how to get there and ...

Sailing in Sardinia: a dreamy itinerary in 5 stops to experience the sea

Sailing in Sardinia: a dreamy itinerary in 5 stops to ...

Sardina out of season

Slow travel in Sardinia: 5 itineraries to experience the ...

Discovering typical Sardinian products on a 5 stops itinerary

Discovering typical Sardinian products on a 5 stops ...

Sardinian castles

Castles in Sardinia and other wonders: an amazing itinerary ...

Magical places in Nord sardinia - Li Longhi Arzachena

Magical places in Sardinia: a 5 stops itinerary

How to get to Ostia: an enchanting journey between sky, land and sea

How to get to Ostia: an enchanting journey between sky, ...

How to go to the Carnival in Venice 2024: guide and tips

How to go to the Carnival in Venice 2024: guide and tips

How to reach Lake Como: the complete guide

How to reach Lake Como: the complete guide

 How to get to Boboli Gardens in Florence

How to get to Boboli Gardens in Florence and visit it

How to get from Ravello to Amalfi

How to get from Ravello to Amalfi: all the ways to get there

What to do in italy.

Easter and Easter Monday in Italy

The 10 most attractive sites and museums in Italy at Easter and Easer Monday and 5 less crowded alternatives

10 best cruises in Italy

Best cruises in Italy: 10 unforgettable experiences

21 outdoor activities in Italy to live this summer

21 outdoor activities in Italy to live this summer

Motor Sports, 10 events in Italy you cannot miss this summer

Motor Sports, 10 events in Italy you cannot miss this summer

Luxury experiences in Italy: 7 things not to be missed in 2024

Luxury experiences in Italy: 7 things not to be missed in 2024

10 things to do before coming to Italy: everything you can plan in advance

10 things to do before coming to Italy: everything you can plan in advance

Cycle paths

The best 20 cycle paths in Italy to discover this spring

What to do in spring in Italy: must-see destinations in 2023

What to do in spring in Italy: must-see destinations in 2023

Thermal destinations Italy

Thermal baths in Italy: the 20 most famous Italian thermal areas

Valentine’s day in Italy

Valentine’s day in Italy

Thermal tourism in Italy

Thermal tourism in Italy: tours to discover the best thermal destinations

Carnival

Carnival in Italy: origins, traditions, typical sweets and the most famous masks

slopes and ski areas in Italy

Where to ski in Italy: how to choose slopes and ski areas

New Year's Eve in the mountains in Italy

New Year's Eve in the Mountains 2023: 20+1 atmospheric destinations in Italy

Living cribs in Italy: discover the best nativity scenes

Living cribs in Italy: discover the best nativity scenes

Christmas traditions: curiosities, symbols and typical dishes in Italy

Christmas traditions: curiosities, symbols and typical dishes in Italy

Most beautiful Christmas markets in Italy

The 20 Most Beautiful Christmas Markets in Italy

New Year's Eve in Italy: what to do on the last day of the year in Italy in 2024

New Year's Eve in Italy: what to do on the last day of the year in Italy in 2024

Italian Christmas songs: 10 tracks for the music of your holidays

Italian Christmas songs: 10 tracks for the music of your holidays

christmas-trips-in-italy

Christmas trips in Italy: rites, destinations and regional recipes

foliage-in-italy

Foliage in Italy: visit the most beautiful places of the autumn season

Italian Lakes

Italian lakes: 4 good reasons to visit them

Easter traditions in Italy: 12 unmissable religious festivals

Easter traditions in Italy: 12 unmissable religious festivals

Epiphany in Italy: all the events to not be missed in 2024

Epiphany in Italy: all the events to not be missed in 2024

Easter Monday in Italy: outdoor picnics

The tradition of Easter Monday in Italy

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Explore Italy like a local. From iconic attractions to amazing experiences, your journey begins on visititaly.eu 🇮🇹 Tag us and use #visititaly

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Bologna Welcome Blog

Bologna Welcome Blog

Our blog is always enriched with new content, come and know all the news

Promenade Bologna 

A theme City Guide with stories, itineraries and events

Promenade Bologna 

Get inspired

When will you be here?

What to do in springtime in Bologna

What to do in springtime in Bologna

Life stories in Bologna

Life stories in Bologna

Bologna's top sights

Bologna's top sights

Discover Bologna walking tour: now in 5 languages

Discover Bologna walking tour: now in 5 languages

View of Bologna Veduta over Bologna ©Giorgio Bianchi per Comune di Bologna

Tickets to attractions and tours in the city

Bologna City Pass

Bologna City Pass

ASINELLI TOWER IS CLOSED  for maintenance.   Info at Bologna Welcome in Piazza Maggiore 1/e

DISCOVER BOLOGNA WALKING TOUR:  now available in French, German and Spanish (Saturdays only)-> learn more  

MARCONI EXPRESS (train station-airport connection) : from 12 to 22 April replacement bus service operating ->

What to visit in Bologna

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Vertigo – Video Scenarios of Rapid Changes

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The Philarmonic Orchestra at Palazzo Caprara

Plan your trip

Useful information about how to arrive, move and stay in Bologna

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Rocchetta Mattei

Bologna Welcome Card

The tourist card to discover what’s best in the city easily and cost effectively

Bologna Welcome Card

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Grand Reno in Bloom

This is Bologna

Walking tours and experiences to try

Accessible Bologna

Accessible Bologna

Useful information and routes to live the best of the city

Promenade Bologna is your official guide

Promenade Bologna is your official guide

Many stories, itineraries and events about culture, art and outdoor life

News from our blog

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Greater Bologna

Greater Bologna offers varied and changing panoramas, hidden gems to explore on the outskirts. Discovering all this is an experience that you won’t easily forget.

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  • Things to do in Naples

The Best Experieces All Around Naples

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Discover the wonders of Naples

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  • Visit Naples

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  • Free entrance to the main attractions of Naples
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Info and useful tips to visit Naples

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How to use Public transport in Naples while saving money

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The 6 most important squares to discover

Near naples, madre - museo d'arte contemporanea donnaregina, lo zoo di napoli, museo del mare, complesso monumentale di santa chiara, convento di san domenico maggiore, circuito ravello - museo del duomo di ravello, museobottega della tarsialignea - muta, parco archeologico di paestum, napoli sotterranea, discover naples, 10 things to do around naples, diversamente. un'esistenza outsider: new documentary on franco battiato to be released, easter holidays in naples: what to do during the holy week, 10 romantic things to do in naples, "torre blu" project: the sustainable revolution of the gulf of torre del greco, "mare porticese"project : the challenge of saving the sea, the promise of a sustainable future, nss opens newsstand in the heart of naples: the j'adore napoli experience has started, three days of awareness on sustainable fishing at the national museum of pietrarsa, sunday at the museum in naples: the list of free museums in the city, flavours of naples, baccalàre returns to naples: six days of celebration for seafood lovers, street food in naples: the fried food of traditional neapolitan cuisine, zeppole di san giuseppe: a traditional neapolitan pastry creation, neapolitan migliaccio: a traditional carnival dessert from campania, 7 dishes to try to taste all the flavours of neapolitan cuisine, nougat: an authentic irpinian excellence, discover pompeii and its food and wine, the cuisine of a millenary city: the traditions of aversa, fava beans and ventresca: the spring aperitif on ischia's tables, videos of naples.

Naples is made of unique stories , stories you have to know , see and hear . We try to tell them, we try to enclose in our videos that Neapolitan essence in order to transmit it to as many people as possible.

We describe, the beauties , the colors , the sounds , the flavors of Naples , we condense them into short videos that can be a quick and fun way to learn something about this wonderful city and, why not, inform yourself before or during your trip to Naples.

Visit Naples and do it right. You won't regret it.

Walk Naples

Where to stay in naples: what are the best neighborhoods of the city, one of the dark sides of naples: the bourbon tunnel, discovering the locations of the film "the hand of god"., modern naples: buildings and structures of the neapolitan twentieth century architecture, walking trails: 5 hikes and routes around campania, the winding medieval streets and the peculiar grid shape of the city of naples, the regular grid of naples: castra, cardi and decumani, a day in nola with pro loco di nola città d'arte, the hidden naples: discovering the unknown alleys of the city, tales of naples, 3 contemporary artists from naples that you can meet in the historic centre, naples and diego armando maradona: 5 corners of the city linked to el pibe de oro, the procession of san gennaro in naples: what is the may miracle, futuro remoto 2022: what happened during the 36th edition of the scientific festival, ancient musical instruments of the music of the naples tradition, figure of the woman in naples among myth, legend and esotericism, the historical archives of the fondazione banco di napoli nominated for unesco heritage, the places of naples told in comics with the bastardi di pizzofalcone, five women who made the history of naples.

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  • Florence Tourist Information Offices

Florence

In order to make the best of their stay in Florence , tourists must be as well oriented as possible and to learn all is necessary for them in terms of street names, piazzas and significant tourist objectives in order to streamline their experience of Florence. To this end, Florence is serviced by five tourist information offices able to provide information and printed materials to any visitor resorting to their services.

Thus, the main tourist information office is located nearby the Piazza del Duomo , and it operates Monday to Saturday from 8.30am to 6.30pm, whereas on Sunday and public holidays, from 8.30am to 1.30pm.

Via Manzoni is another thoroughfare to host a further establishment of this kind, with opening hours as follows: Monday to Friday from 9am to 1pm.

The Amerigo Vespucci Airport of Florence too host a tourist information office, which is only natural, since plenty of tourists land at this airport which stands out as one of the main entrance gates in Tuscany, with opening hours as follows: 8.30am to 8.30pm every day.

Piazza Stazzione is a further tourist hotspot where a similar establishment can be found. The office has the following opening hours: Monday to Saturday from 8.30am to 7pm, whereas on Sunday and public holidays it works from 8.30am to 2pm.

Finally, tourists can resort to information services provided by the office located in Borgo Santa Croce , an office which operates a little more differentiated depending on the tourist season. Thus, from March to November (the first week of the month), the opening hours as are follows: Monday to Saturday from 9am to 7pm, whereas on Sunday and public holidays from 9am to 2pm. From November to late February: Monday to Saturday from 9am to 5pm; on Sunday and public holidays from 9am to 2pm.

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Central Italy: 10 Captivating Vacation Spots for an Italian Getaway

Central Italy uniquely differs from the northern and southern regions, consisting of Lazio, Marche, Umbria, Tuscany, and Abruzzo.

Central Italy is a region of incredible geographical and cultural diversity. From rugged mountain peaks to rolling hills and verdant valleys, this region has no shortage of scenic landscapes.

Beyond its dramatic geography, central Italy is known for its rich history and deeply rooted traditions. From the ancient ruins of Pompeii to the hill towns of Tuscany, numerous points of interest throughout this area allow you to glimpse into a bygone era.

The region is also known for its cuisine and is the home of Balsamic vinegar, prosciutto, cheeses, and seafood. Check out our favorite places to explore in central Italy with things to do!

Orvieto, Umbria

Orvieto Italy

Recommended by Jolayne of simplyjolayne.com

If you are planning a trip to Central Italy, it will be well worth your time to consider a day trip to Orvieto in the southern part of the Umbria region. It is a short ninety-minute ride from Rome and two hours from Florence by train. You could drive, of course, but take the train and sit back to enjoy the Italian countryside.

Beautiful Hill-Top Town

Orvieto sits high atop a rupe–a steep cliff made of volcanic stone–a fortress on a plateau visible for miles before you arrive. This beautiful hilltop town overlooks a valley below dotted with cypress trees and fields in varying shades of green.

To reach the Old Town of Orvieto, all visitors (whether arriving by train or by car) leave the train station and can climb the steep hill by riding the funicular. From the top of the funicular, it is a ten-minute walk into the heart of Orvieto.

If the smell of fresh-baked bread is a temptation, you’ll be fortunate to walk past a bakery or two on the way to the Piazza del Duomo.

Visit the Duomo with its striped exterior and gleaming front facade, one of the most beautiful cathedrals in Italy. Mosaics, stained glass, and sculptures surround the magnificent bronze doors and direct your eye upward to a beautiful rose window. Once inside, the nave is purposefully spacious and features twin chapels on both sides of the chapel. 

Underground Cave Tours

Most of the homes in Orvieto have caves dug out underneath (following strict specifications). Today they are used for storage and wine cellars, but years ago, they were used for olive oil production with olive presses, cold storage, and pigeon nests. Tours are available throughout the year, typically in Italian and English, but if you have other language needs, please reach out to the ticket office.

Plan a visit on a Thursday or Saturday morning to Orvieto and enjoy a busy outdoor market in the Piazza del Popolo (outside the People’s Palace). On market days, wander through the haphazardly placed stands and trucks in the piazza and surrounding streets to discover everything from meats and cheeses to produce and porchetta sandwiches. 

Rome, Lazio

Rome Italy Vatican

Recommended by Roxanne of Far Away Worlds

If you plan a trip to Central Italy, visiting Rome is a must. With a sweeping history spanning 2,700 years, there’s much to see and do in the Eternal City. The Historical Centre of Rome is easily walkable, with many attractions visible as you make your way around the city.

Trastevere is a lovely neighborhood with colorful buildings, good restaurants, and easy access to significant sites. If you’re short on time, nearby Ponte is another good option as it’s just slightly outside the busiest areas and has some of Rome’s most famous landmarks on your doorstep.

Rome’s Ancient Ruins

Along with the Trevi Fountain and Spanish Steps, seeing some ancient Roman ruins are on most visitors’ itineraries. Entry to the Colosseum, Roman Forum, and Palatine Hill are included in the same ticket, and you can spend an afternoon (or even a day) visiting all three. The Pantheon is one of the best-preserved Roman sites in the world and is well worth a visit in Italy.

Art & Museums in Rome

For art and museums, you have a wide choice. The Vatican is spectacular, of course, and well worth visiting. Book a tour to avoid the queues (tours through the Vatican are affordable and very interesting), and try visiting earlier in the morning to avoid crowds. The National Archaeological Museum and Capitoline Museums have incredible collections, and the Galleria Borghese is home to some fantastic art.

Things to Do in Rome

If you want to get a feel for the city, Rome has plenty of opportunities for eating, people-watching, and shopping. The city is beautiful in Spring when some ancient sites are strewn with colorful flowers, and in Autumn, however, Rome is wonderful to visit all year round.

Montepulciano, Tuscany

Montepulciano Italy

Recommended by Elena of The Carry-On Chronicles

The charming medieval town of Montepulciano is situated on a hilltop in Tuscany in Central Italy. This romantic Tuscan gem looks as though it belongs in a storybook, from its idyllic old center to its sweeping landscapes.

Things to Do in Montepulciano

While there are many things to do in this enchanting town, no trip would be complete without a visit to at least one of the beautiful wineries in Montepulciano. Montepulciano vineyards are responsible for producing some of the world’s best wine! Avignonesi is an area favorite, boasting over 420 acres of vineyards. In addition, with its focus on sustainable winemaking practices, it holds the record as the largest biodynamic vineyard in Italy!

Exploring Montepulciano

Beyond the rich wine culture in the region, Montepulciano is also home to a fascinating fortified old city. Here, you will find a maze of pastel-colored streets and quirky landmarks such as the Torre del Pulcinella, the town’s beloved bell tower. The city is also home to Piazza Grande, which you may recognize from its feature in The Twilight Saga: New Moon . Today, visitors can join a walking tour to learn about the history of this fascinating square and the other remarkable structures in Montepulciano’s old city.  

When you get hungry, stop for a bite at Ristorante La Briciola and order the pici pasta, a local specialty!

Arezzo, Tuscany

Arezzo Italy

Recommended by Martina of PlacesOfJuma.com

The city of Arezzo is undoubtedly one of the most beautiful places in central Italy, and on top of that, an insider tip for sightseeing in Tuscany. The medieval old town is especially a real jewel, which should not be missed during any perfect trip. Arezzo is located just 1 hour’s drive southeast of Florence and is therefore easy and quick to reach by car, but also by public bus.

Ceramics and Jewelry

World famous is the noble ceramics and the fine metalworking of Arezzo. Since time immemorial, handicrafts and jewelry have been produced here, which has helped the city to great prosperity and wealth.

Even today, more than ten tons of gold are processed per month. On a stroll through the city center, you will find countless stores selling the finest jewelry and beautiful ceramics, such as the world-famous Aretin vases.

In addition, one also discovers numerous stores with antiques, in which there are also one or other treasures to be found.

Old Town Arezzo

The absolute highlight, however, is the beautiful old town of Arezzo. The most important attraction is the Piazza Grande, a breathtakingly beautiful central square with a unique and popular photo motif.

The unique feature is that it slopes downwards at an angle, creating an almost surreal backdrop. An accurate insider tip is the sizeable antique market that takes place there once a month. 

Also worth seeing are the many exciting museums, excavation sites, and beautiful churches, where art treasures and masterpieces by famous artists such as Piero della Francesca or Giorgio Vasari can be admired.

Florence, Tuscany

Florence Italy

Recommended by Haley of Gathering Waves

Florence is one of the most incredible cities in Central Italy and a must-visit destination! Founded almost one thousand years ago, this city is rich in art, culture, and history!

While Florence is beautiful all year, the best time to visit is in the fall. The weather is still mild and pleasant in the fall, but the summer crowds are gone, making for a lovely experience.

The best place to stay in Florence is right in the historical center. However, the city is small and takes 30 minutes to walk across, so even if you are staying outside the historical center, sightseeing will be a breeze! You can easily get around Florence on foot.

Art & Architecture

While in Florence, you must visit the Uffizi Gallery, Duomo, walk along the Ponte Vecchio, and watch the sunset from the Piazza del Michelangelo.

The Uffizi is a massive art gallery initially owned by the Medici family. Today, it is home to some of the world’s most famous and beautiful pieces of artwork- including art from da Vinci and Botticelli. If you are visiting in the high season (summertime), I highly recommend purchasing a ticket to avoid a long wait time!

The Duomo is a spectacular cathedral located right in the historical center. In addition to its beautiful architecture, it is also one of the largest churches in the world!

Spectacular Views

Ponte Vecchio is the main bridge in Florence, Italy that crosses the Arno river. The view from the bridge is spectacular and should not be missed on any trip to Florence.

The best part of any trip to Florence is watching the sunset from the Piazza Del Michelangelo. The Piazza is located up several flights of stairs, and its elevated view over the city provides a spectacular view of the sunset.

San Gimignano, Tuscany

San Gimignano Italy

Recommended By Shelly of Almost There Adventures

San Gimignano is a small walled village about halfway between Florence and Siena in Central Italy. It is known for its medieval architecture and towers that rise above and provide impressive views of the city. It was recognized as a UNESCO World Heritage Site in 1990.

Architecture

Palazzo Comunale (Town Hall) stands on the central Piazza del Duomo. Inside is the famous room “Sala di Dante,” which holds important art collections dating back to the 13th and 17th centuries. You can climb to the Torre Grossa, San Gimignano’s highest tower that provides fantastic views.

The Duomo or Collegiate Church is another stop not to miss. The Duomo is considered a Temple of Faith and Art and includes many impressive frescoes. San Gimignano is a must-see for art lovers and those who love gelato. The well-known Gelateria Dondoli is an excellent stop for a much-deserved treat after climbing to the top of Torre Grossa. 

Tuscan Countryside

If you plan to stay in the Tuscan countryside, San Gimignano is approximately an hour’s drive from Florence or Siena. Renting a car is best in Italy as it provides greater flexibility for seeing so much. There are pay parking areas in the South and North of the San Gimignano town center.

Italy has so much to offer for those traveling with or without kids. If you’re traveling with kids, check out these tips for a great road trip with kids . San Gimignano is a village not to miss in Italy.

Siena, Tuscany

Siena Italy

Recommended by Teresa of T as Travel

Famous mainly for the Palio, Siena is a beautiful medieval town in Tuscany that deserves at least a couple of days to be visited in Central Italy. Siena is located on a hill, surrounded by walls with some doors from which you enter the historic center.

Duomo Square

This vast square is significant for the city of Siena and its citizens. The cathedral, with white and green stripes, is the master in this square. Recommended is a visit inside the Duomo.

Piazza del Campo

Piazza del Campo is located in the heart of Siena, one of the most beautiful squares in the world. Piazza del Campo means Square of Field and is called this because, in the past, it was used for markets and trades. Today, it is very famous for the Palio.

Two palaces, in particular, surround Piazza del Campo. Palazzo Pubblico and Torre dei Mangia. Palazzo Pubblico was built around 1297 as the house of Siena’s government; Torre del Mangia was built around 1340, and it was the tallest tower in all of Italy. Today from the Tower you can have a fantastic view of all of Siena; in the Palace, you can find a museum.

Baptistery of San Giovanni

Situated in Piazza San Giovanni, there is the Baptistery of San Giovanni. Built around 1320, the Baptistery is very interesting because it was the meeting point of the Renaissance artists of the time.

Visit Siena, Italy

The city of Siena has some beautiful views, streets, and doors to enter the old city and discover everything; for this reason, I recommend half a day for a walk in the center.

Like all of Italy, the food is a must-try, and Siena also has its own specialties. You must try Picci (a type of pasta), cold cuts and cheeses from Siena, and Panforte di Siena (dessert).

Pienza, Tuscany

Pienza Italy

Recommended by Sam of New England Wanderlust

If you’re planning to tour the Tuscan countryside, do not miss the small, charming town of Pienza in Central Italy. Located in the province of Siena, this little town transformed in the mid-1400s when Pope Pius II decided he wanted his hometown to become the “ideal village” and began construction of several buildings to turn Pienza into what it is today. 

Now, Pienza truly is an ideal Tuscan town that provides the most amazing views of the Val d’Orcia, is home to some incredible Renaissance architecture, and is also the birthplace of Pecorino di Pienza cheese. 

Main Piazza

Be sure not to miss Pienza’s main piazza to witness the beautiful buildings erected during the town’s transformation. Some of the ones to look for are the Duomo, Palazzo Piccolomini, and the beautiful stone well, Pienza Pozzo dei Cani. As you walk around, the smell of the cheese shops will entice you inside, so be sure to pop into one of the many shops for a Pecorino di Pienza tasting and take some home with you.

Wander the Town

The best thing to do in Pienza is to wander the town’s idyllic side streets and walk along the bastions to enjoy the views of the rolling hills and Tuscan countryside. From a distance along the bastions, you’ll even see Agriturismo Terrapille, featured at the end of the movie Gladiator.

Try to time the sunset with aperitivo at Idyllium, an excellent cocktail bar with outdoor tables and a perfect sunset view. It’ll be a magical experience and the best way to end your day in Pienza.

Pisa, Tuscany

Pisa Italy

Recommended by Greta of Greta’s Travels

If you’re looking for the best places to visit in Central Italy, add Pisa to your bucket list. Located in Tuscany, this Italian city is home to many exciting attractions.

Leaning Tower of Pisa

The most famous is, without a doubt, the Leaning Tower of Pisa. The Leaning Tower of Pisa is a freestanding bell tower of the Pisa Cathedral. It’s known globally because of its four-degree lean, caused by an unstable foundation. 

More to Explore

However, the Leaning Tower of Pisa isn’t the only attraction in “Piazza dei Miracoli.” You will find, besides the Leaning Tower of Pisa, the Cathedral of Santa Maria Assunta (or Duomo of Pisa) and the Baptistery in this central Pisa square. You can join a guided tour that will take you to visit all three attractions, including the rooftop of the Leaning Tower so that you can enjoy the epic views.

Interesting Places to See

Besides the main historical sights, there are other exciting places to see in Pisa, such as Campo Santo Monumentale, the Keith Haring Mural, and River Arno, as well as many local shops, bars, and restaurants. 

Pisa is a relatively small city, so the easiest way to get around is on foot. You can visit Pisa at any time of the year, although the best time to do so is in spring when the weather is nice but not too hot like in the summer months. 

Lucca, Tuscany

Lucca Italy

Recommended by Chrissy of Destined Globetrotter

Lucca is located on the west coast of Central Italy, near Pisa, and is known as the “City of 100 Churches.” Its history includes its founding by the Etruscans and its being an important meeting place between Julius Caesar and Crassus (an important Roman general and statesman).

During medieval times, a thick wall encircling the town was built. Many European towns did this but eventually tore them down. Lucca’s wall still remains and is a popular walking spot. The piazza was built on the site of a Roman amphitheater, as evidenced by its shape, which is still present today.

The Cattedrale di San Marino (Duomo) was constructed from the 11 th to 14 th centuries. The series of archways draws your eyes to the façade and the unfinished bell tower next door. This tower has become an icon of the city because of the olive tree garden atop the tower. Visitors that climb to the top are rewarded with great city views.

This small museum is in the house where Puccini was born. It houses his piano and some of his original opera scores and costumes. This aqueduct once carried mountain water to the city. There are 400 stone arches that you can follow from the Temple Cistern to Paraco dell’Acquedotto.

Vacationing in Central Italy

Umbria Italy

If you’re planning a trip to central Italy, there are a number of unique destinations that you must see. Tuscany’s rolling hills and majestic mountains offer some of the most beautiful landscapes in the world.

At the same time, the ancient cities of Rome, Florence, and Pisa are jam-packed with historical landmarks and cultural attractions. Whether you’re an art lover, a foodie, or want to explore some of the most beautiful scenery, visiting central Italy will surely be an unforgettable experience.

Central Italy: 10 Captivating Vacation Spots for an Italian Getaway

Alexandrea Sumuel is a nationally syndicated travel writer and founder of the Wander With Alex travel blog. Her work has appeared on MSN, YAHOO!, Euronews, and FOX, ABC, and NBC affiliates across the United States. 

Alex travels to experience, eat, explore, and occasionally escape! She collaborates with destinations, vacation property management companies, and hospitality technology firms to provide her readers with exclusive insights and information.

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STATES-GENERAL OF CINEMA IN SICILY

The “States General of Cinema” will take place from 12 to 14 April 2024 at the Maniace Castle in Syracuse, on the island of Ortigia.

Event Outdoors Trekking and Outdoor

Open Paths - Magna Via Francigena

An unexpected and probably unknown Sicily is the one that will be discovered on 13 April, travelling along a stretch [...]

Open Paths - Way of St James

The Sicilian hinterland, the one less travelled by tourists, is a treasure trove of stories that can be discovered with [...]

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Water Festival

Three days of sun, sea, sport, fun, music and relaxation. In Mondello, at the Ombelico del Mondo, from 3 to [...]

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EXPERIENCES TO BE LIVED

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How many times have you yearned to enjoy a fully relaxing holiday, to contemplate a beautiful landscape while breathing in clean air and sipping a good glass of Etna DOC?

To stroll through a piazza with open-air bars and get lost in a maze of narrow streets, with your nose in the air, wandering between flowery windowsills and bell towers, noble palaces and rounded balconies, peering into courtyards?

Dreams and desires can come true: it’s time to visit Sicily’s beautiful villages.

These small towns by the sea, surrounded by greenery, nestled in the hinterland or perched on the mountains will offer you what you are looking for, with small curiosities and new discoveries, such as houses carved out of the rock that were inhabited until the last century, or the most famous film set of all time.

In each of the nine Sicilian provinces, you will find the right village for you and, nearby, many other places that may be less renowned but will remain forever in your heart.

These people-friendly places and holidays can be experienced in company and in safety, where the watchword is “unspoiled”, just like your chosen village.

Unmissable flavors

The flavours, shapes, scents and colours of Sicilian food have become symbols of overwhelming pleasure all over the world.

The outstanding desserts include cannolo   and cassata , which bring out the freshness and authenticity of local ricotta. Granita , which does not include ice here, reveals itself in all its creaminess. It can be difficult to choose between the many flavours and it is so delicious it can even give the best homemade ice cream a run for its money. Never alone: it should be accompanied by an aromatic hot brioche , and strictly with a “tuppo” (nobble).

Almonds , another of the island’s points of pride, are used to make the paste that is often chosen as a sweet souvenir by those visiting a distant friend. It is also the basis for a thirst-quenching and sumptuous milk and the choreographic creations of martorana fruit , which add life to the windows of the pastry shops and amuse tourists and passers-by.

In Sicily there are many delicacies rooted in tradition and faith , which become beloved symbols before they being consumed.

Bridging sweet and savoury, the juiciest red oranges  come from the countryside most beloved by the sun, while the most famous pistachios , those from Bronte, now dominate the culinary scene thanks to their gastronomic flexibility, which ranges from their use as sweet cream in desserts to the intense pestos that bring together ancient grains [link to Sicilian Ancient Grains] in the form of inimitable first courses.

A treasure trove of flavours: from Bronte’s green gold to the finest red gold , Saffron , which seduces the palate and inspires you to dream. And digging in the undergrowth, precious jewels and nuggets emerge: mushrooms and truffles .

An icon of Sicilianness, arancin*  has a name that divides people but its taste brings everyone together: it is a rice-based wonder, an essential fried delicacy and the pinnacle of Sicilian street food .

Sicily is the cradle of the Mediterranean diet , which has always been the healthiest and most varied approach to food. It also brings out the best of fish and vegetables through caponata and parmigiana , as well as pickles and infinite speciality dishes, in which the Pachino tomato reigns supreme .

In Sicily, the dinner table becomes a “stage” for exhilarating flavours: one case in point is pasta alla Norma , made with tomato sauce and fried aubergines, and so named because it is considered sublime like the work of the same name by the “Swan”, the composer Vincenzo Bellini.

Meat from historic farms, such as the Nebrodi black pig, rounds off rich and surprisingly impeccable menus.

The price of Sicilian wines is rising rapidly, as the product becomes increasingly sincere, intoxicating and versatile. It serves as an invitation to savour this island in small sips, with a glass in your hand and lightness in your heart.

Walking along the nostalgic paths of taste  you will find that even dipping bread in oil  proves why you will never have enough of Sicily.

Visiting the local markets will be the best way to deeply discover the tasty, spicy and most authentic flavours of Sicilian street food. Sicilian street food is among the most celebrated, and its main symbol is the arancin * of contention, which is loved and appreciated all over the world.

Sicily is the cradle of the Mediterranean diet and will surprise you witha thousand combinations of poor ingredients that enrich vegetarian menus.

And if you are wondering whether Sicily is the right destination for you, you will find the answer in a glass of local wine .

Discover all the flavours of your happy island.

Traveling you learn

In Sicily, you can visit the majestic volcano Etna , the Valley of the Temples , the Greek Theatre of Taormina and the one of Syracuse . You can learn more about Quasimodo, Verga, Il Gattopardo and the Rape of Persephone . Close your geography, science and art history books. Forget everything you learned at school and get ready to live a new experience.

You can follow the verses and passages of the greatest writers in world literature, from Sciascia to Camilleri, from Tomasi di Lampedusa to Pirandello . Travel along the literary routes that will lead you to discover an unusual side of Sicily.

Discover the roots of the fascinating myths and legends . These stories take inspiration from an extraordinary nature whose shapes and colours influenced the course of history itself. All tales reveal one truth: Sicily has always been a place loved by the Gods .

Travelling through Sicily, you can learn what rare botanical wonders live around the island. You can visit corners of paradise such as the Bioparco di Sicilia , or you can choose to follow the footsteps of Charles V around Sicily’s most beautiful cities . Spend some time watching hundreds of colourful kites soar through the sky, then taste and discover the history of real Aztec chocolate .

Travelling is the best way to learn something new and unique about Sicily.

Tourism Commitment

There are stories of men , perspectives, voices and hands that come together and, with commitment, give life to new hopes. They are the symbols of a Sicily that rises from its ashes.

Discover the Sicily that doesn’t give up.

The part of Sicily that does not want to be forgotten creates memorials. Palermo Ecomuseum promotes projects related to shared social responsibility, participatory care of the territory and sustainable tourism. The local community plans cultural, touristic and educational initiatives.

A terrible earthquake destroyed the town of Gibellina . Today its existence echoes through the work of its rebirth: Burri’s Cretto . There is a part of Sicily that shouldn’t be forgotten and abandoned. In Favara , from the greyness of a neighbourhood destined to decay, Florinda and Antonio created the Farm Cultural Park . Today it is one of the world’s most vibrant cultural centres. With Fiumara d’Arte, Antonio Presti has proclaimed the salvific power of beauty, creating one of the largest and most evocative land art parks in Europe. The inhabitants of the small and enchanting Borgo Parrini transformed the town into one of the most evocative places on the island, a virtuous example of urban regeneration.

There is another part of Sicily that does not surrender to fate. It pursues its dreams and reaches for the stars. One example is the shepherd poet Lorenzo Reina , who shapes the Andromeda Theatre in Santo Stefano Quisquina with his bare hands.

We cannot mention the part of Sicily that does not surrender to the Mafia . With infinite gratitude for the men who gave their lives to protect their land, it keeps their memory alive and educates the new generations to fight with messages of peace.

Discover the beautiful stories that Sicily has to tell. Prepare yourself for an exciting journey that will enrich your soul: this is what committed tourism is all about.

Sicily is the perfect and unique destination for those who want to spend a holiday surrounded by art, history and culture.

Let’s discover the cities and small towns of Sicily. Noto is the capital of Sicilian Baroque. In Caltagirone , we will be surprised by the blaze of colours of its ceramics. Syracuse is a UNESCO World Heritage Site, and a walk through its streets will take you back in time. In Modica , the Duomo di San Giorgio’s great beauty (the Baroque icon in Sicily) will leave you speechless. In Marsala , you can admire the most beautiful sunset in the world, which makes the atmosphere of the Stagnone surreal. We then arrive in Piana degli Albanesi , a tiny Albania in the heart of Sicily, ready to welcome you with its lake teeming with life.

You will get to know such a wide and varied territory that you may wonder whether you are still in the same Region. Sicily seems to be the gateway to another dimension. Heaven and hell make peace in the Etnean landscape. Gods and nymphs weave love stories, unbridled passions and jealousies through forests, rivers and springs. But don’t forget to visit the smaller islands.

In Lipari , you can taste the worldwide famous Malvasia. Panarea is the most exclusive and popular destination. You can explore the Island of Alicudi on the back of a donkey. Don’t miss visiting the characteristic Island of Vulcano , renowned for its mud baths. Stromboli is pyrotechnical, while, in Salina , you can see the home of the poet Neruda, set of Massimo Troisi’s unforgettable movie “ Il Postino ”.

Then there are the Egadi Islands , Pantelleria , Ustica , Linosa and Lampedusa . They are all surrounded by a wonderful sea, and each Island has its palette of reflections, from deep blue to the turquoise sky. You will be completely captivated by the colours and atmosphere of these places.

There is too much to see, and it is hard to choose where to start. Do not waste time then: get ready to go. Sicily is waiting for you!

Spirituality

There is increasing demand for holidays that take us away from crowded places and daily stress, where the body and mind can find rest and meditation.

Excursions lead us to places where nature and silence reign, with monasteries, hermitages and shrines where it is possible to find religious devotion by retracing the paths of Saints and beatified people, as well as a secular moment of serenity.

The Sacred Paths are routes that have been travelled by pilgrims since ancient times, and have now become itineraries with great attraction for tourists. Some are a few dozen kilometres long, others hundreds. Discover the itineraries along the ancient roads of the Via Francigena or along the most beaten religious paths, and get ready to walk through the most enchanting places in Sicily.

Sicily is ready to offer an interesting network of religious routes that allow you to discover bright gems that are still little known, alone or with the help of local nature associations.

Spa and Wellness

Sicily offers a wide range of natural treatments to regenerate the body and mind.

If relaxation, sensory well-being and immersive pleasure are your top travel priorities, when you visit Sicily, you will discover that it is an amazing open-air spa .

It is not a matter of destination or length of your holiday: you will find out that the simplest and most natural things have extraordinary power over your health.

Breathe deeply and find your balance using the wisdom of the centuries-old forests and the energy of the frozen waterfalls . Surround yourself with sunshine and beauty. Relax on the salt crust in the unique setting of the Stagnone . Explore and rest in the natural caves , places of the Gods in the minor islands .

To treat yourself to some relaxation, spend a day in Vulcano’s mud baths . They are a true elixir of life. The thermal waters scattered throughout Sicily supply some of the best facilities in Italy .

Let your wellness journey begin. You deserve the best: you deserve Sicily.

Sea in Sicily

A quick look at the beaches, lidos and coves on the wonderful Sicily sea, with surprising transparency and richness of colours.

We’ll start from the coast on the south of this incredible island, going from Capo Passero in Syracuse to Capo Granitola in Trapani , which proudly reveals its golden sand with an exotic flair.

Marina di Ragusa, Pozzallo, Punta Secca in the territory of Ragusa , the Torre Salsa Reserve near Sciacca, the island of Lampedusa and the Scala dei Turchi in Agrigento have very long beaches that are usually not crowded, and which blend the “off-grid” harmony and relaxation we all seek.

This sandy coast extends to Mazara del Vallo and Marsala and continues with the Via del Sale, the Stagnone Reserve and Mozia in Trapani . Here we find out how salt is produced in the museums dedicated to it. Riserva dello Zingaro and the white, fine sandy beach of San Vito lo Capoe need no introduction and open up to the Tyrrhenian coast, characterised by a succession of beaches and cliffs.

The island of Ustica , Cefalù and Mondello in the Palermo area, the Aeolian Islands , Capo d’Orlando and Tindari in the province of Messina and the Egadi Islands in the Trapani region all overlook the Tyrrhenian Sea, where the blue of the sea is intense and snorkelling is very enjoyable.

The eastern coast starts after Messina with the lava rocks and pebble beaches of Taormina and Giardini Naxos, the Acireale Timpa Nature Reserve and the cliffs of Aci Trezza. The sand then returns in the Gulf of Catania , Syracuse , the Vendicari Reserve , going up to Marzamemi and the Isola delle Correnti, the precise point where the Ionian Sea and the Mediterranean Sea meet.

Also discover the child-friendly beaches and those that have been awarded the blue flag in 2023 !

The climate and landscapes allow you to pursue many outdoor sports activities in Sicily, combining wellness and fun: you will be spoilt for choice.

If you love the sea, you can dive and snorkel, experiencing the thrill of contact with the most awe-inspiring fauna and flora and discovering the “Divers’ paradise” on the bottom of Ustica, in the heart of Italy’s first marine reserve. You will behold images and colour combinations that you thought were pure science fiction with your own eyes.

On the surface, however, the sea works together with the wind to playfully push you towards kitesurfing: try it in the beautiful setting of Stagnone in Marsala!

The Sicilian natural scenery offers an original and fully comprehensive solutions for any level of fatigue, for all ages and for previous background of physical activity, from those who want to get fit to those who want to push their limits. Choose between a walk with your children   and the extremes of climbing and ski mountaineering. There are challenges with a very wide range of difficulty levels, from golf, which you can play in both the west and east of Sicily, to a highly evocative bike trip, from a day spent feeling truly free on a sailing boat to a horseback ride on Etna or crossing the Argimusco.

The hinterland of Sicily is the heart of the island, it is a little-known area. Here time flows naturally, and the contact with the locals is wonderful. It is a land rich in cultural expressions, millenary traditions, archaeological, architectural and naturalistic treasures. Many places make you want to stay forever.

Let’s discover the slopes of Mount Etna or the Simeto Nature Reserve : this area is rich in lava caves, waterfalls, rapids and small lakes. The Piana degli Albanesi Lake , on the other hand, is an area teeming with life. From the Bosco Della Ficuzza , we find ourselves in the heart of the Parco delle Madonie , dotted with small towns where time flows slowly and quietly.

Enna is the highest town in Italy, and from here you can enjoy a panoramic view over the whole island. Caltanissetta has a historical centre full of Renaissance and Baroque monuments.

Sutera is one of the most beautiful villages in Italy. The Teatro di Andromeda in Santo Stefano Quisquina is a magical place surrounded by the pastoral landscape of the Monti Sicani .

Despite being in the centre of Sicily, far from the coast, you can enjoy the incredible and unique view of the Aeolian Islands . You will feel like you have just completed a journey into the most unusual and authentic Sicily.

Families and Children

Sicily is the perfect place to spend a carefree and fun holiday with your family and children.

Here you can travel and walk with children in total comfort and safety , discovering beautiful and unexpected natural settings . You can travel on foot, by bicycle or on the back of friendly donkeys . There are many ways to discover a land rich in hidden treasures, observing fauna and flora of rare beauty.

We recommend the best beaches to enjoy the wonderful Sicilian sea and spend your days among sandcastles, velvet seabeds and curious little fish. If you are lucky enough, you may even see a specimen of Caretta Caretta turtle !

In the Valley of the Temples , children can become budding archaeologists. They will be provided with the right equipment and guided by experts in discovering ancient remains. The Ludum is the first science museum in Sicily where you can learn what laws regulate the Universe.

You can discover the rare botanical wonders hidden around the island together with your family. You can visit corners of paradise such as the Bioparco di Sicilia . Or you can test your courage in the Adventure Parks , suspended in the air amidst the greenery.

Another unforgettable experience is driving along the writers’ road . Follow in the footsteps of Charles V on a historical route. Have fun with the children by flying colourful kites and tasting Aztec chocolate . Be inspired and choose the experience that perfectly suits you and your family.

Art and Culture

Some treasures do not need to be touched to perceive their rarity. However, in this triangular and evocative region, you will constantly come across the signs left by history, the passage of man and his creativity.

Get ready to discover how Sicily can amaze you. Sicily will surprise you when you least expect it. As you stroll along the streets, you will come across the works of contemporary street art : it is intense, immediate and universal. Looking out, over the infinity of the Sicilian hinterland, from the Andromeda Theatre, you will see a mystical and ancestral place. You will feel like floating in sidereal space. You have the chance to visit artisan’s workshops , guardians of traditions handed down from father to son.

Some customs are very ancient, such as the working of obsidian or the unique and precious Mediterranean coral . These traditions keep alive arts and knowledge of inestimable value, they are World Heritage Site. This heritage also includes the Sicilian puppets , protagonists of the Opera dei Pupi . Or the art of dry stone walls that embellish landscapes with their ancient beauty.

And what about archaeological sites ? Of Sicily’s 7 UNESCO sites , some are among the most beautiful archaeological sites of all time. Examples, Pantalica , the Valley of the Temples  and the magnificent Theatre of Taormina . They all bear witness to a glorious past in bright colours just waiting to be discovered. In Sicily, you will find countless places of culture , beautiful theatres and museums, artistic routes and endless opportunities to breathe in art en plein air. You will cherish this journey in the depths of your heart, along with your most precious memories.

DISCOVER THE  AREA

Things not to be missed

80th Anniversary of the Allied invasion of Sicily

Tusa e castel di tusa, vulcano aeolian islands, porto empedocle, grammichele, sicily street food.

SICILY, UNIQUE IN THE WORLD

to the discovery of an immense and always surprising heritage

EXPERIENCES AND  ITINERARIES

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Discovering the places of Montalbano TV series

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UNESCO HERITAGE IN SICILY

From the seven wonders of the ancient world to the seven diamonds

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Florence, Italy: cradle of the Renaissance

Florence's museums, palaces, and churches house some of the greatest artistic treasures in the world. The most popular and important sites in Florence include the Cathedral , the Baptistery , the Uffizi , the Bargello , and the Accademia . The churches of Santa Maria Novella and Santa Croce are veritable art galleries, and the library of San Lorenzo is a magnificent exhibition of Michelangelo's architectural genius. Wander some of the oldest streets in the city until you reach the Arno River, cross the Ponte Vecchio , and experience the "newest" area of Florence, the Oltrarno . Be sure to set aside time to see the vast and varied art collection housed in the Pitti Palace . When you grow weary of museums and monuments, head outdoors. Spend a day at the Boboli Gardens or climb the hill to the church of San Miniato al Monte to experience an enchanting view of Florence, Italy.

Florence and its magnificent treasures await your visit!

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Santa Maria Novella Church

The decorative marble facade of Tuscany's most important Gothic church incorporates billowing sails and ostrich feathers (emblem of the Medici). The church houses immense artistic treasures, donated by wealthy patrons, many with chapels named after them.

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Panoramic View from Piazzale Michelangelo

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20+ of the Best Places to Visit in Central Italy: Highlights and Hidden Gems

From medieval towns and cities to rolling hills and vineyards to natural wonders, there’s no shortage of jaw-dropping places to visit in Central Italy.

The regions of Lazio, Umbria, Tuscany, and Marche (also referred to as Le Marche or Les Marches) are a must-have on any Italy lover’s bucket list, so let’s see what they have to offer, whether you are looking for a road trip destination or want to plan a weekend getaway.

* This post may contain affiliate links from which I earn a commission (for more info, read my disclosure ). As an Amazon Associate, I earn from qualifying purchases.

* I try to keep the information on this blog as updated as possible, but I still recommend consulting the latest prices, opening hours, and other details on the official website of each site, hotel, and tour, as well as checking the updated public transport routes and timetables.

Central Italy travel guide: Best places to visit in Central Italy (destinations in Lazio, Tuscany, Umbria, and Marche)

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20+ of the Best Places to Visit in Central Italy

Rome, lazio.

While the Italian capital might not be the number one highlight of this Central Italy bucket list (no offense to any Rome addicts), it most certainly is a magnificent place to visit.

Known as the Eternal City, it is the infamous capital of the Roman Empire, the city of gorgeous piazzas and fountains, and the home of invaluable archeological sites, basilicas, and works of art by Michelangelo,   Caravaggio, and many others. With everything it has to offer, it’s worth spending at least a weekend in Rome .

There’s no shortage of landmarks that will transport to the past, including the Colosseum, Roman Forum, Baths of Caracalla, and Circus Maximus. If you’re an art lover, don’t miss museums in Rome like Galleria Borghese and the Capitoline Museums.

You’ll also find plenty of free things to do in Rome . Take your time to stroll through the enchanting Trastevere neighborhood, throw a coin into the Trevi Fountain, appreciate the beauty of Piazza Navona, admire the Castel Sant’Angelo, and indulge in Cacio e Pepe, Carciofi alla Giudìa, and Suppli.

You should also pay a visit to the Vatican City to see the Sistine Chapel or take day trips to Ostia Antica and Tivoli. That’s, of course, just the tip of the iceberg because Rome offers hundreds of things to do and see.

If you’re traveling with kids, here are some of the best hotels in Rome for families , though the city is also a great destination for couples and groups of friends.

Views of the Roman Forum in Rome

Florence, Tuscany

Florence, the Tuscan capital, is one of the most captivating cities in Central Italy. Considered by many as the birthplace of the Italian Renaissance, it’s the ideal destination to marvel at art and architecture from that period.

From the infamous Cathedral of Santa Maria del Fiore (Duomo di Firenze) and dozens of palazzos across the city to Michelangelo’s David sculpture and Botticelli’s ‘The Birth of Venus’ painting, Florence is a Renaissance powerhouse.

Its historic center is a UNESCO Site, home to unmissable squares, landmarks, and museums such as Piazza della Signoria, Palazzo Strozzi, Uffizi Gallery, and Basilica of Santa Croce.

To follow the footsteps of the noble Medici family, the wealthy dynasty that allowed Florence to flourish as a Renaissance capital, visit Palazzo Medici Riccardi, Palazzo Pitti, and Palazzo Vecchio.

Last but not least, be sure to see the medieval Ponte Vecchio, enjoy the scenic views from Piazzale Michelangelo, admire the Great Synagogue, and stroll through the Boboli Gardens.

Check out this 7-day Rome-Florence-Venice itinerary !

Santa Maria Novella church in Florence

Castiglione Del Lago, Umbria

By Brigitte & Jake from Nothing Familiar

Castiglione del Lago  is a beautiful small town overlooking Lago Trasimeno in the Umbria region. The area is known as the “Green Heart of Italy,” which is evident from the surrounding nature. 

If you can believe it, this historic town dates back over 2,600 years! The center is filled with small streets that are bursting with life, restaurants, and fun cafes. 

No visit to Umbria is complete without experiencing the palace of Castiglione del Lago and its 12th-century castle.

In the summer months, you can even watch an outdoor movie or catch a play at the theater inside the historic walls. 

Castiglione del Lago makes for a great stop during your day of exploring the area. It is only 30 minutes from the famous town of Montepulciano and 20 minutes from Cortona.

Green landscapes and lake views at Castiglione del Lago

Lucca, Tuscany

By Kate from Our Escape Clause

Located more or less between Florence and Pisa, the laid-back and gorgeous city of Lucca is one of the best places to visit in Central Italy!

Known for its Renaissance architecture, picturesque historic center (still fully surrounded by its city walls), and for being the “City of 100 Churches”, Lucca is a peaceful alternative to Florence if you’re looking for a place to base yourself in northern Tuscany.

Some of the  best things to do in Lucca  include paying a visit to the oval-shaped Piazza dell’Anfiteatro, strolling along the city’s intact defensive walls, and climbing the Torre Guinigi to visit Lucca’s Garden in the Sky.

When it comes to Lucca’s churches, don’t miss St. Martin’s Cathedral, the Basilica of San Michele in Foro, or the Basilica of San Freidano (don’t miss the mummy inside!). Opera fans will also want to visit the Puccini Museum.

In addition to the city itself, Lucca is also very well-positioned for day trips to Pisa, Florence, San Gimignano, Volterra, and beyond. Even Cinque Terre is a workable day trip from Lucca!

Aperitif in Lucca with a backdrop of a lovely square

Orvieto, Umbria

By Jolene from Wanderlust Storytellers

Orvieto , a small town in Central Italy, is not one that you hear of often, but it is definitely a must-see place.

This historic city has some of the most incredible sights, and after exploring this town for yourself, you may find it to be the prettiest city in Italy, located just outside of Rome.

As you stroll through the storied streets of Orvieto, you will be immersed in so much history. Visit sites like the Duomo di Orvieto or Orvieto’s underground passageways.

You can even climb the Torre del Moro, where you can see amazing views of the surrounding Paglia Valley. Be sure to also check out the tower with the two bells.

These are just a few of the great places to see when in Orvieto. If you want to ensure you do not miss any of the sights, book a walking tour!

Orvieto from above

Frasassi Caves, Marche

By  Alyssa from  An Apple a Plane

If you find yourself on Italy’s east coast, you’ll definitely want to cross the Frasassi Caves off your list!

Tucked deep inside the region’s mountains, the Frasassi Caves were first discovered in 1971 and are now one of the largest known cave systems in Europe. The caves are located in Genga, Ancona, Italy.  

The easiest ways to get here are by car along highway A14 or by taking the train via Railway Ancona to S.Vittore Terme Station. Plan to arrive at the ticket office 30 minutes before your entrance time.

Tickets can be purchased  online  or on arrival at the ticket office. You can choose to walk just under one mile from the ticket office to the cave entrance or ride the shuttle.  

The caves are chilly year-round so wear warm clothing and comfortable walking shoes.

Spelunking the Frasassi Caves is not recommended for visitors with heart conditions. Wheelchair access is in place through the first room of the caves only.

Frasassi Caves in Italy

Val D’Orcia, Tuscany

By Martina from PlacesofJuma

The charming Val d’Orcia is one of the highlights of a trip through Central Italy.

Here you will find the most stunning hilly landscapes in Tuscany, which you usually only know from postcards! Endless fields, breathtaking viewpoints along the panoramic roads, and the typical cypress avenues conjure up a picture-perfect ambiance.

On the trip, you’ll also enjoy the dreamlike medieval towns. You’ll love the small town of Pienza, which is considered the cradle of the Renaissance, but Montepulciano and  Montalcino   are also worth a visit.

Another highlight is the fantastic wineries of the region. You should try the Rosso di Montepulciano DOCG and Nobile di Montepulciano DOCG.

The entire Val d’Orcia region, with its many beautiful towns and unique landscape, has been on the UNESCO World Heritage List since 2004, making it a real must-visit in Central Italy!

Tuscan landscapes of fields and cypress trees

Bracciano, Lazio

By Joanna from The World in My Pocket

Bracciano is a wonderful medieval town located less than an hour away from Rome. You can easily take  a day trip to Bracciano  if you want to see something different when you are in Italy.

The town is famous for the Orsini-Odescalchi Castle, which dominates the skyline and can be seen from different places around the lake with the same name. The castle was built in the 15th century and can be visited.

It is also the place where Tom Cruise married Katie Holmes.

Bracciano also has a black sand beach at the bottom of the hill. In summer, you can enjoy the beach or swim in crystal-clear water. The lake serves as a water reservoir for Rome, so all engines are forbidden here, making it a very tranquil place.

The medieval streets of Bracciano make a touristic attraction themselves. They are narrow, paved with cobbled stones, between houses decorated with flowers.

The castle at Bracciano Italy

Urbino, Marche

By Bridget from The Flashpacker

For an untouristy Italian gem located in the hills of Le Marche, head to the World Heritage site of  Urbino .

This was one of the epicenters of the Italian Renaissance and nurtured painters such as Piero della Francesca and Raphael, as well as the famous architects Laurana and Martini.

Urbino’s heyday was during the 15th century when it hosted the court of Duke Federico da Montefeltro, under whose guiding hand the city became a thriving artistic center.

Today’s Urbino is a perfectly preserved Renaissance town with ochre buildings lining its steep, narrow streets.

You can visit Palazzo Ducal (Ducal Palace), one of the largest palaces in Italy and the place that Federico called home. If you are a Raphael fangirl or fanboy, make your way to his birthplace, Casa Natale di Raffaello, which houses a small museum.

To reach Urbino by public transport, take a train to Pesaro and a bus from there. Whilst it may not be the easiest journey, it is one that is very worthwhile.

City center of Urbino Italy

Pisa, Tuscany

Home to one of the most iconic monuments in Italy, the city of Pisa has earned millions of yearly visitors thanks to the Leaning Tower of Pisa.

This 14th-century building is the bell tower of the impressive Pisa Cathedral, currently leaning at a little under 4 degrees.

It is possible to visit the tower itself, but be prepared to climb 300 steps, and be sure to book your ticket in advance because daily visits are limited and require a reservation of a specific time slot.

The tower and the cathedral, along with the Pisa Baptistery of St. John, dominate Piazza dei Miracoli, also known as Piazza del Duomo.

Other places to visit in Pisa include the botanical garden, Palazzo Blu, Giardino Scotto, and Piazza dei Cavalieri (with its statue of Cosimo I de’ Medici, the first Grand Duke of Tuscany).

Bolgheri, Tuscany

By Michelle from Intentional Travelers

The charming village of Bolgheri is set amidst the beautiful rolling hills, vineyards,  medieval castles , and olive groves that you probably associate with Tuscany. Even better, Bolgheri is near Tuscany’s Coast, so the beach is only a short drive away!

The Della Gherardesca family, who fortified the settlement and cultivated the land, has lived in Bolgheri for over 1000 years.

Now home to world-class wineries like Sassicaia, the “Oil and Wine Road” (La Strada del Vino) leading out of town is lined with cypress trees and has been declared a national monument.

You’ll love Bolgheri if you want to dive deeper into the top-quality ingredients and food heritage of Italy. Wine and olive oil tastings, food excursions, and admiring the scenery are must-dos here. 

A lovely olf street in Bolgheri Tuscany

Calcata Vecchia, Lazio

By Annalisa from Travel Connect Experience

One of the lesser-known places to visit in the countryside near Rome is  Calcata Vecchia . This medieval village stands on a flat cliff of tufa surrounded by valleys covered with forests.

Driving along the road to Calcata Vecchia, one cannot help but be amazed at the panorama that seems to have come straight out of a fairy tale.

In the mid-1950s, the government had geologists check the condition of the rock on which the village rests. The technicians declared that there was a serious risk of collapse, so the peasants who lived in Calcata Vecchia moved a few kilometers away, founding Calcata Nuova.

Calcata Vecchia seemed doomed to decline when something unexpected happened in the mid-1960s. A group of artists sought refuge in the village, escaping the industrialization that was expanding in the Western world.

Calcata Vecchia began to be known as “the village of artists.” Studios and galleries sprang up in the village, while artists organized unique cultural events involving the whole community.

Even today, shortly after entering the ancient gateway to the village, you immediately know that you have arrived in a special place. You will meet artists not only in their workshops but also sitting and chatting in the village’s unique little piazza.

Calcata Vecchia is a maze of picturesque alleys that lead to breathtaking views of the surrounding valleys where the Treja River flows.

The village also features many small restaurants offering authentic local food. La Piazzetta restaurant prepares only “slow food” and serves one of the best Tiramisu in the region.

Add to your itinerary the open-air museum Opera Bosco, about 2 km from the historic center. Here, an international collective of artists has created about 50 installations using only natural materials from the woods.

Calcata Vecchia, an old Italian village perched on a cliff

Arezzo, Tuscany

By Enzo from  Inguaribile Viaggiatore

Built in pre-Etruscan times in the northern part of the Val di Chiana, Arezzo is an ideal destination for a Tuscan weekend in search of beauty and art.

Arezzo is often overlooked, with people preferring other places in this fascinating and rich region, starting with Florence, Pisa, or Siena. Yet this city has a charm, character, and artistic heritage that are worth discovering.

Among ancient palaces, churches, and patrician villas, Arezzo is also the capital of craftsmanship and the processing of gold and precious metals. It’s home to one of the most famous antique markets in Italy and the birthplace of Francesco Petrarca.

You can visit the historic center of Arezzo and the Cathedral of Saints Peter and Donato, getting lost in streets with a medieval atmosphere.

You can admire Piazza Grande, which combines the Middle Ages with the fifteenth and sixteenth centuries. It is right here where every first Sunday of the month you can take a tour of the stands of the antique fair, one of the most important in all of Italy.

Still to be seen in Arezzo are the Basilica of San Francesco, the Basilica of San Domenico and Casa Vasari, Piazza San Francesco, and the Petrarca Theater, but also, continuing with the places of the famous Benigni film, the Abbey of Sante Flora and Lucilla, the Caffè dei Costanti and the Cartolibreria Orefice.

Piazza Grande in Arezzo Italy

Spello, Umbria

By Ilene from Our Italian Journey

Looking for a charming Italian town that will take your breath away? Spello is situated in the province of Perugia in Umbria at the foot of Mount Subasio.

This enchanting town is located only a few kilometers from well-known cities such as Assisi, Perugia, Foligno, and Spoleto. In fact, using the train, you can visit each of these amazing places very easily and quickly.

In June of each year, Spello comes alive with bursts of color and an invasion of visitors when the  Infiorate di Spello  takes place on the Festa del Corpus Domini (Feast of Corpus Christi). It is celebrated on the ninth Sunday after Easter.

The night before, thousands of residents work throughout the night into the wee hours of the morning to create incredible paintings and carpets made from flower petals, chopped herbs, and such on the town’s tiny, narrow streets.

Spello is a must-visit during spring and summer.

An alley in Spello Italy

Pitigliano, Tuscany

One of the best things to do in Central Italy is to visit the picturesque Pitigliano.

This Tuscan town is like no other, whether because it’s built into a cliff or because it’s known as “Little Jerusalem” due to its Jewish history. Its origins trace back to Etruscan times, though its medieval flair is the prominent one.

Back in the 16th century, Jews fleeing persecution in Rome found a home in Pitigliano, allowing the community to flourish. Unfortunately, they had to escape town in WWII, and only a few managed to return.

To immerse yourself in Pitigliano’s Jewish history and heritage, visit the Jewish Museum (Museo della Piccola Gerusalemme) and the 16th-century synagogue.

Other things to do in the town include visiting the Museum of Palazzo Orsini and the Alberto Manzi Archeological Museum, admiring the aqueduct, and sampling some Bianco di Pitigliano wine.

Houses of Pitigliano built into the cliff

Saturnia Hot Springs, Tuscany

By Vanessa from I Heart Italy

Saturnia Hot Springs , known in Italian as Terme di Saturnia or Cascate del Mulino, is one of the most amazing wonders of the Tuscan countryside. 

Located about two hours south of Florence, the naturally warm water cascades into travertine stone pools, creating a perfect atmosphere for visitors to wonder at the beauty of nature and relax.

For now, the hot springs are free and open to the public. There are even restrooms and a restaurant on site.

The water at Saturnia is 37.5 degrees Celcius year-round. It’s warm enough to be comfortable and cool enough to be able to spend several hours soaking.

It’s recommended to wear water shoes or hiking sandals to protect your feet from the rocks and bring a towel to dry off when you’re done. If you’re in the area, it’s worth the drive to visit this beautiful natural wonder in Central Italy.

Saturnia Hot Springs

Siena, Tuscany

With a UNESCO-listed historic center, must-see medieval landmarks, and delicious local food and wine, Siena is a city that will win you over in a second.

In the heart of the action, you’ll find the seashell-shaped Piazza del Campo, one of the most beautiful and biggest European squares . 

Representing Siena’s  Government of the Nine , which made the city thrive in medieval times, this unmissable Italian piazza is home to the Palazzo Pubblico (the town hall) and its tower – Torre del Mangia.

Around it, you’ll have a maze of cozy streets to explore, packed with restaurants, cafes, and shops.

Other incredible places to visit in the city are the striking 13th-century Duomo di Siena, Palazzo Salimbeni, Fortezza Medicea, Siena Synagogue, and Santa Maria della Scala.

Piazza del Campo, the main square in Siena Italy

Montepulciano, Tuscany

By Lori from Italy Foodies

There is truly a wealth of small towns to visit in Central Italy, and one of the most charming is the hilltop Renaissance town of Montepulciano in southern Tuscany.

The origins of the town can be traced back to the 6th century BC, with many Etruscan and Roman artifacts being found.

The town can easily be reached from Florence in about an hour and a half by car. You can’t miss it with its imposing walls high above the countryside.

The main street in town has dozens of shops to browse and enough enotecas and restaurants to give you a good taste of  Tuscan cuisine .

There are also plenty of historic buildings you can explore on your own, like the 16th-century Cathedral of Santa Maria Assunta in the Piazza Grande.

Wine lovers looking to taste the famous Nobile di Montepulciano the town is known for should head to Salcheto Winery, a leader in organic and sustainable wine production. 

A lively street in Montepulciano Tuscany

San Gimignano, Tuscany

The walled medieval hilltop town of San Gimignano will take your breath away.

Listed as a UNESCO World Heritage Site, it is known for its imposing medieval towers, of which only 14 still stand today, including Torre Grossa and Torre Campatelli.

San Gimignano may be relatively small, but it boasts a whole lot of beauty, from natural landscapes to art to Romanesque and Gothic architecture. 

Step back in time at Piazza della Cisterna, appreciate the art at the Palazzo Comunale, and enjoy the views of the surrounding Tuscan green scenery.

If that’s not enough, this lovely town in Central Italy also prides itself in its saffron production and its delicious white wine Vernaccia di San Gimignano, which you can learn about and taste at the  Vernaccia di San Gimignano Wine Experience .

Town and towers of San Gimignano Italy

Perugia, Umbria

By Maddalena from  Venice Travel Tips

Perugia, the capital city of the Umbria region, is located in the heart of the Italian peninsula. It is situated on a hilltop surrounded by green lush hills from where you can admire wonderful views of the natural landscape.

Perugia was once an Etruscan city of great importance, and in the 2nd century AD, it was conquered by Caesar Augustus.

Today in Perugia, you can stroll around the historical city center and walk down Corso Vannucci, the main pedestrian street leading to Piazza IV Novembre. One of the main attractions is the stunning Fontana Maggiore, a 13th-century fountain, and the Duomo.

You can learn more about Perugia’s history by visiting the National Archaeological Museum of Umbria, and if you’re into art, visit the National Gallery.

One popular attraction is the Etruscan Well, which is a 36-meter-deep water well dating back to the Etruscan times. If you’re here for lunch, try the ‘torta al testo’ with ham at the Antica Porchetteria Granieri, you won’t regret it!

Perugia from above

Castel Gandolfo, Lazio

By Clotilde from A princess travelling with twins

Castel Gandolfo is a small town about 25 km from Rome. The historic center is charming, and you can spend a delightful half day there. One of the buildings that can not go unnoticed is the Apostolic Palace of Castel Gandolfo.

The palace was, for many years, the exclusive summer residence of the Popes, but less than ten years ago, a part of it was opened for the public to visit.

If you’re interested, some tours allow you to visit the palace starting from the Vatican City using the train once kept for the exclusive use of the Popes.

Part of Castel Gandolfo is also the shore of the pretty lake of Albano, which it overlooks. In summer, the lake is a very pleasant place to escape the heat of Rome, and both the town and the lake are perfect destinations for a day trip.

Wherever you stay in Rome ,   it shouldn’t be too difficult to reach Castel Gandolfo, as they are conveniently connected by train. Around 40 minutes on the train and 15 minutes walking is all that’s needed to get to the old town.

Lake views at Castel Gandolfo

Hot Springs of Bagni San Filippo, Tuscany

Near the postcard-perfect hills of the Val d’Orcia in southern Tuscany is one of Italy’s most scenic hot springs.

Bagni San Filippo’s thermal water comes from underground rivers that flow from the base of Mount Amiata, which was once a volcano.

The springs are located near the village of the same name, close to a forest within a nature reserve. Over the centuries, thermal water has eroded the limestone rock of which the ground is composed and given it a shape resembling a whale’s head.

For this reason, the Bagni San Filippo hot springs are also known as “ The White Whale. ” This whale has its mouth wide open, and many of its teeth can be glimpsed.

Water flows down a large rock wall. At the base is a wider pool where you can bathe at about 48°C. Going up the wall, you reach the “mouth” of the whale, where a small pool perfect for couples is hidden. From this tiny pool, you enter the whale’s mouth.

Inside, the rhythmic roar of the water creates a hypnotic effect. Standing up, one can enjoy the natural shower created by the water falling from the whale’s upper lip.

Views of Bagni San Filippo hot springs

Assisi, Umbria

By Lauren G .

Located on Mount Subasio’s slopes, the UNESCO-listed city of Assisi is mostly known as the birthplace of Saint Francis (the founder of the Franciscan orders) and Saint Clare, making it a historically and religiously-important destination in Central Italy.

That’s why it’s no surprise that the most visited landmark in the city is the imposing Basilica of Saint Francis of Assisi, a 13th-century church adorned with the most colorful medieval-time frescoes, which is a major pilgrimage site.

Other notable religious sights in Assisi are the Basilica of Saint Clare, the Church of San Damiano, and the Cathedral of San Rufino.

The city has more to offer to those who roam its charming medieval historic center and explore its surroundings, from the picture-perfect Piazza del Comune and the Roman-era Temple of Minerva to the Rocca Maggiore fortress and the Mount Subasio Park.

Basilica of Saint Francis of Assisi

Best Places to Visit in Central Italy – Map

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For more Italy travel tips, read:

  • Places to visit in Lombardy
  • Places to visit in Piedmont
  • Hidden gems in northern Italy
  • Best places to visit in October in northern Italy
  • Best road trips from Milan
  • Best Italian road trips
  • Italy in winter
  • Gifts for Italy lovers
  • Italy travel quotes
  • Romance novels set in Italy
  • Books set in Tuscany

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I'm a passionate traveler obsessed with traveling in Europe and discovering hidden gems in each place I visit. For me, it's not about ticking destinations off the bucket list but experiencing each one of them to the fullest. Read more about me and my story.

italian tourist centre

  • Destination Bologna-Modena

Why visit it

When to go and what to see.

  • Don't miss

On the table

Keeping fit, significant appointments, useful information and advice, in the surroundings.

  • Information Offices

Capital of the Metropolitan city and of the Emilia-Romagna region, Bologna is located between the Tuscan-Emilian Apennines and the heart of the Po Valley. 

Due to its position between North and South, East and West, the Adriatic coast as well as cities such as Venice, Florence, Milan and Rome can easily be reached from Bologna.

City of art, culture and commerce, with a streamlined trade-fair organization and a well-known manufacturing and motor tradition, Bologna is famous for its almost 40 km of arcades, the longest in the world, recently named a UNESCO Heritage Site.

Also called “The Learned” for its old University, and “The Fat” for its food tradition, the city is also a “UNESCO creative City of Music” and has one of the largest and most well-preserved medieval historical centres, full of restaurants, taverns, theatres and shops.

Home of many famous artists such as Giorgio Morandi, Guido Reni, the Carraccis, Guercino, and Aspertini, its charm has also charmed notable people like Mozart, Carducci, Dante, Rossini and Guglielmo Marconi, winner of the Nobel Prize in Physics.

Rich in art and history, Bologna will amaze the visitor in all seasons, with its enjoyable and lively summer atmosphere or with the magic of Christmas illuminations.

A first look at the city is from the beautiful Piazza Maggiore where medieval palaces look down upon an intense public life and economic activity. They perfectly combine with modernity, while preserving their antique charm. For instance Palazzo d'Accursio, home of the municipal administration, houses inside its ancient walls the Art Nouveau-style Salaborsa multimedia library as well as Roman archaeological excavations, visible from a modern glass floor.

Among the symbols of Bologna there are the Neptune Fountain by Giambologna, and the medieval towers, particularly the magnificent Two Towers : Asinelli tower (98 m) and its neighbouring “twin” Garisenda (48 m, also mentioned in Dante's Inferno).

Alma Mater Studiorum is the oldest Western University. Its first prestigious location was the Archiginnasio , whose walls are decorated with the coats of arms of the students. Here it is possible to visit the Anatomical Theatre, where practical lessons of cadaver dissection took place in the past.

Walking along the ancient streets and the never-ending porticoes, canals are an unexpected surprise. They date back to the 12th century and can be visited underground too.

A rich heritage of art is housed in the numerous Museums and Galleries , as well as in the multitude of religious buildings . Among them, a special mention should be made to the complex of Santo Stefano, the one of San Domenico with the Saint's marble tomb by Nicolò dall'Arca and decorated with Michelangelo's sculptures, and the church of Santa Maria della Vita which houses another Nicolò dall'Arca masterpiece, the Pietà sculpture (Lamentation over the Dead Christ).

It is not possible to leave Bologna without having visited Palazzo Poggi , headquarters of the present University and of some University Museums or without having admired the 17th century sundial and the wonderful chapels in the Basilica of San Petronio. 

Other highlights are the porticoes and the organ of Santa Maria dei Servi, the small window over the canal in Via Piella, and the Manifattura delle Arti district.

Bologna is synonymous with food & wine tradition . Mortadella, “ragù alla Bolognese”, handmade pastas such as tortellini, lasagne and tagliatelle, boiled meat, certosino cake: these are only some of the foods that have made Bologna's gastronomy famous throughout the world, together with the fabulous “sfogline” (women making handmade pastas) whose lessons are attended by visitors from every country in the world.

Colli Bolognesi DOC wines  are famous too, like the typical Pignoletto.

The city is full of life both during the day and at night, with its many taverns, theatres, book-stores, squares and shops. In the charming small streets close to Piazza Maggiore, there is the lively and picturesque market of the Quadrilatero with shops of typical products. The most gluttonous visitors cannot miss the city's oldest and most renowned chocolate shop, or an aperitif in an old wine bar.

Many sport facilities, swimming pools and gyms, from the historical Dall'Ara Stadium to the most important skate park in Italy, enable visitors to practice every kind of activity. 

Nowadays, the ancient Bologna thermal fountains have become modern thermal spas  for health and therapeutic treatments.

The city’s cultural programme is rich in exhibitions, theatre events, jazz and contemporary music festivals. A particular mention should be made of the Opera and Ballet Season of the Teatro Comunale, the Accademia Filarmonica and the Mozart Orchestra Concerts, Bologna Festival and film festivals (the best known is Il Cinema Ritrovato ). 

Enjoying a film in the renovated Cinema Modernissimo in the central Piazza Re Enzo is an experience of yesteryear for cinephiles and non-cinephiles alike.

Among the various notable events, there are also Repubblica delle Idee, Children's Book Fair, ArteFiera, Nerd Show, and Slow Wine Fair.

Bologna still retains its humanity and distances can be rapidly covered on foot, at least as far as the central area is concerned. 

Once in the city, it is advisable to leave your vehicle in one of the several car parks, since the centre is a restricted area (ZTL).

A few minutes from the historical centre, the Bologna hills to the South represent an important parkland, where it is possible to enjoy a beautiful view of the city. 

Architectural and monumental jewels like villas, churches and monasteries are hidden there. Among them, the Church of San Michele in Bosco and the Sanctuary of Beata Vergine di San Luca , located on Colle della Guardia. 

For Bologna inhabitants, the Sanctuary is the dearest and most revered place, as well as a comforting visible “landmark” when approaching the city. It can be easily reached either on foot walking along the longest arcade of the city (about 4 km) or by shuttle bus.

Information offices

Editorial staff, getting there, you may also like..., museum of illusions, fantastic animals. the garden of wonders, landmarks of the university of bologna, second courses to try in emilia romagna, find the best facilities for your holidays in emilia romagna.

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Ministry of Tourism and ENIT launch the 2022 international campaign to promote Italy

MINISTRY OF TOURISM AND ENIT LAUNCH

THE 2022 INTERNATIONAL CAMPAIGN

ITALIAN “AMBASSADORS” TO THE WORLD REVEALED IN MILAN FOR A MAJOR TOURISM PROMOTION INITIATIVE: ROBERTO BOLLE, FEDERICA PELLEGRINI, MASSIMO BOTTURA, BEBE VIO,

RENZO ROSSO, STEFANO BOERI, MARCO BALICH, ALESSANDRO BARICCO AND MANY OTHERS

THE TESTIMONIALS' FEES AND IMAGE RIGHTS WILL BE DONATED TO A THREE-YEAR TOURISM PROMOTION PROJECT DEDICATED TO YOUNG PEOPLE, START-UPS AND UKRAINE

Italian tourism is taking off again and looking far ahead. The Ministry of Tourism and ENIT are aiming to reach the general international public, in collaboration with the Regions, in partnerships with Eurovision and Giro d'Italia and the support of CONI, thanks to a tourism promotion campaign targeting multiple nations around the world. At the centre of the project, as ambassadors, are some of the most well-known faces representing the best of Italy: from sports to arts, from food to culture, with testimonials from sectors representing the iconography of the Bel Paese, photographed by the very Italian Julian Hargreaves (for Federica Pellegrini, Massimo Bottura, Stefano Boeri, Renzo Rosso), and Luciano Romano (who took the beautiful shots of Rome and Agrigento with Roberto Bolle). Along with the shots offered by Bebe Vio, immortalised by friends during a holiday on the island of Elba, and Marco Balich, photographed by his son in the splendid Piazza del Plebiscito in his beloved Naples.

The initiative, which was presented in front of the Minister of Tourism Massimo Garavaglia and the President of the Lombardy Region, Attilio Fontana, will not only spread word about the beauty of Italy, but will also help to promote a three-year project to support young companies, tourism and culture start-ups, to which the ambassadors' fees and image rights will be donated. In addition, the campaign will see ENIT side by side with CONI and the National Sports Federations in a solidarity programme aimed at supporting athletes from Kyiv to train in Italy, in the federal centres and the Acqua Acetosa Olympic Preparation Centre.

“This is an important moment for Italy. These actions aim to strengthen the visibility and positioning of Italian destinations in a global scenario that sees positive prospects for recovery,” says ENIT CEO Roberta Garibaldi.

"ENIT is on an expansive path of growth that began during these long years together and is now amplified by further methods and standards that refine the work. This broad scope is one that we feel we share with the entire tourism chain, in a participatory approach that will continue to infuse value and credibility into the Italian brand,” comments ENIT President Giorgio Palmucci.

The campaign will also be experienced on the international stage of Eurovision: the world's second largest broadcast in terms of viewers after the Olympics (180 million people). In fact, ENIT, in collaboration with RAI, is launching postcards that will appear behind each artists' performance, allowing anyone to discover an unseen Italy with an invitation to discover it directly on the Italia.it portal.

Participation in the Giro d'Italia and Giro-E will also contribute to this: thanks to a route of 3500 km, Italy will enter the homes of more than 758 million TV viewers worldwide and 10 million Italians along the roads with more than 24,000 hours of broadcasting. Among the initiatives in the field are 25 digital guides, narrated by a videomaker and a journalist coordinated by ENIT, dedicated to the most significant cycling routes that will be found on the portal ITALIA.IT to invite cycling tourists to travel around our country along the route of the Giro, as well as to enjoy local web videorecipes to showcase traditions and specific territorial identities: every day an Italian menu to emphasize the unique cultural and food and wine treasures with the biodiversity of each region. Then, with the Giro Express, a Belgian storyteller will make 18 in-depth stops by entering the connective tissue of local lifestyle and productions to share on social media. As well as in-depth talks to see and test the products that make bikes, electrically driven but also one of the pillars of mobility for today and tomorrow.

“We are proud of this institutional teamwork, which sees us take the field with the Ministry of Tourism and ENIT to boost the relaunch of the country through the contribution of the reputation for excellence it has around the world. Our champions are a powerful expression of the authentic values that make sport an engine of development and wellbeing, a successful locomotive happily contributing to promoting Italy's beauty and competitiveness in the world, also from a tourism perspective,” according to CONI President Giovanni Malagò, who supervised the project with Manuela Di Centa, advisor to the Minister of Tourism on sports issues.

“It is crucial for Italy to regain a sense of pride in its true value after these difficult years. Taking stock of its grandeur with a myriad of outstanding features to show the world, to revive this important pillar of tourism to our,” says ENIT advisor Sandro Pappalardo.

The “Discover the Italy You Didn't Know” project is grafted onto all this, where the central themes, along a five-month journey, are Italian villages and landscapes, slow tourism (walking, wine and food, art and cultural heritage) and active tourism (biking, boating, Nordic walking and outdoor activities for summer and winter). This joint strategy of the Italian regions, the result of a programme agreement between the Ministry of Tourism and the Tourism Policy Commission of the Conference of the Regions and Autonomous Provinces, oversees the coordination of four regions: Umbria (slow tourism), Emilia-Romagna (villages), Marche (active tourism) and Abruzzo (Tourism Digital Hub).

This detailed project for the promotion and showcasing of our country targets proximity marketing and those for which, even in the post-pandemic phase, there are interesting boosts for the tourism sector and international hubs that allow a multiplier effect, such as international airports, prestigious newspapers and billboards in European capitals. The target markets are the DACH (Germany, Austria and Switzerland), the Benelux (Netherlands, Belgium and Luxembourg), France, UK, USA and the Nordics market (Sweden, Finland, Norway and Denmark) and the keywords are sustainability, inclusion, diversity and innovation.

The project was made possible by the work internally coordinated at ENIT by Maria Elena Rossi, ENIT’s Marketing and Promotion Director, with the collaboration of Accenture for the strategy and concept, Paolo Iabichino with his creativity in the direction of the campaign produced together with Accenture Song, and with the production of Luz About Stories. The "Discover the Italy You Didn't Know" campaign is instead the work of Dilemma, while the Eurovision videos are a RaiCom production.

Francesca Cicatelli

ENIT Press Office

Via Marghera 2 - ROME

Phone: (+39) 392.9225216

e-mail:  [email protected]

italian tourist centre

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Aosta Valley

The Aosta Valley is a paradise for visitors seeking outdoor experiences in nature while exploring history and traditions The smallest region in Italy, dotted with the highest peaks in the Alps, it is the ideal destination for anyone who enjoys winter sports and high-altitude walks. Its green valleys and fairy-tale castles make the Aosta Valley an enchanting place to experience all year round.

Piedmont

Piedmont is sure to enchant you with its mountains, hills, typical flavours and uniquely elegant cities An extraordinary heritage of art and history, culture and nature, characterises Piedmont, a region with a thousand faces, one more interesting than the other: cities of rare elegance, mountains that lend themselves to splendid skiing or walking, fascinating villages, hills that are among the best known in the world for their extraordinary wine production.

Milan's Cathedral

Lombardy: a dynamic land immersed in the present and reaching toward the future, but with an extraordinary heritage of art and nature Lombardy is a region in the north of Italy known for its industry and finance, of course, but also for its art and extraordinary landscapes, starting with the picturesque lakes and its mountains, Valcamonica and Valtellina in primis. Capital and symbolic city, Milan represents the industrious heart that goes hand in hand with other cities with a vibrant spirit.

Trentino

Trentino is sure to amaze you with its immense natural heritage, the spectacular splendour of the Dolomites and fascinating sites steeped in history Discover Trentino’s culture of slow travel, taking the time to savour every corner among nature and cultural trails and educational farms. You will find hundreds of hotels offering wellness centres for truly relaxing holidays for the whole family in some of Italy's most beautiful villages, set in unique landscapes.

Lago di Dobbiaco

South Tyrol

Alto Adige is a dream place to discover all year round amidst green valleys and snow-capped peaks Combine the relaxation of spa treatments with the pleasure of fun in the snow for a real wellness boost amidst Alpine lakes, beautiful villages and state-of-the-art ski facilities suitable for all ages. All this and more in the majestic scenery of the Dolomites, a UNESCO World Heritage site in Alto Adige.

Arena di Verona

Veneto, a region of wonder, with cities of art of undisputed beauty, as well as the most pristine nature The beauty of Lake Garda, the charm of the Dolomites, the sea of Jesolo, the hills covered with vineyards and the relaxing thermal baths, on top of an immense artistic and historical heritage, elegant cities such as Venice and Verona, quaint villages and breathtaking landscapes. Veneto is all this and much more.

Friuli-Venezia Giulia

Friuli-Venezia Giulia

Friuli-Venezia Giulia Friuli Venezia Giulia: a treasure chest nestled between sea and mountains A border region sandwiched between the Friulian Dolomites and the Upper Adriatic, blessed with an immense cultural heritage resulting from the influence of different cultures and peoples, cosmopolitan and modern, Friuli Venezia Giulia will also seduce you with its temptations of relaxation, sport and fun.

Cinque Terre - Riomaggiore

Tucked-away villages, secret little beaches and superb nature: how enchanting Liguria is! Liguria is a wonderful strip of land enclosed between the sea and the mountains, with pastel-coloured houses and breathtaking views. With lush unspoilt nature, many small towns to discover and an incomparable culinary tradition, it enraptures the eye and the heart.

Parma, Statua Verdi

Emilia-Romagna

Emilia Romagna, a region of unrivalled charm, with immense artistic beauty and unparalleled hospitality Emilia Romagna with its Riviera Romagnola offers beach tourism that attracts families and young people to its shores every summer. Rich in sites of historical and cultural interest, this region boasts a world-renowned wine and food tradition. Skilful hospitality does the rest, making Emilia Romagna an ideal holiday destination in every season. Video credits: Oliver Astrologo

Firenze

Tuscany will win you over with its unique landscapes, cities of art, thousand-year-old history and fantastic food Tuscany’s magical atmosphere evolves day by day as you stroll around the cities of art, cycle in the parks, enjoy the sea or savour its typical products, in a region with a one-of-a-kind natural, cultural and historical heritage that has fascinated visitors for centuries.

PG Assisi

From Assisi to Perugia, via Gubbio, Lake Trasimeno and Marmore Falls: Umbria is a truly enchanting tourist destination Peaks covered in lush forests and large valleys outlined by rivers, lakes and waterfalls; sorrounded by villages and castles, crossed by paths steeped in history, art and culture, in a natural environment that helps to restore the body and soul: Umbria, the Green Heart of Italy, is all this and much more.

Marche

Le Marche, a plunge into the history, art and architecture of a region with the scent of the sea and redolent of traditions and hospitality A great variety of landscapes and an infinite range of colours that make the area's natural beauty incomparable, plus an artistic heritage that fears no comparison: this is how the Marches, with an area of no more than 10,000 square kilometres, will captivate you forever.

Sardinia

Sardinia: a journey to the island of the emerald sea, nuraghi, unspoilt nature and millenary traditions Crystal-clear waters, beaches of soft, white sand, granite rocks framed by wild, fragrant Mediterranean scrub: welcome to Sardinia, an island of a thousand contrasts that will also seduce you with its unique archaeological heritage and its people's innate sense of hospitality.

Bracciano

Lazio is not only Rome: landscapes and monuments of Lazio Rome, the capital of Italy and a unique open-air museum in the world, is enough to make Lazio one of the most beautiful and interesting regions. Even in terms of landscape, it boasts an area of great impact and remarkable variety, with its long coastline, beautiful hills and Apennine mountains. A destination to fall in love with.

Pescara - Trabocco

Abruzzo, a journey through history between sea, mountains, flavours and unspoilt nature in parks and protected areas A region in central Italy, Abruzzo has two souls and one heart. Predominantly mountainous and hilly, it overlooks a beautiful stretch of the Adriatic Sea. Here, you will find the highest peaks of the Apennines, such as the Gran Sasso and the Majella massif, as well as the only Apennine glacier, but also some of the most popular beaches.

Campania

Campania offers landscapes, history, culture and a gastronomic tradition that the whole world envies A consistently mild climate, lush nature framing breathtaking landscapes, unspoilt villages and fairy-tale coastlines: this is Campania, a region that sums up centuries of cultures, between West and East, in a single Mediterranean jewel known for its unparalleled hospitality. A destination for the soul, the eyes and the palate.

Campagna Molisana

Molise, a tiny region with grandiose landscapes: come and discover its history and culinary tradition Molise is a region steeped in history, characterised by numerous tasty food and wine delicacies, but also by rich nature reserves and villages that seem crystallised in history. A destination yet to be discovered, amid marvellous seashores and breathtaking high cliffs

Castel del Monte

Apulia: the sunny region between two seas and warm hospitality in places rich in history Located in the heart of the Mediterranean, it is a magical combination of artefacts, history, art and unspoilt nature, amidst beautiful coastlines and picture-postcard landscapes. This is Puglia, a region of golden beaches and crystal-clear waters, intense flavours and fascinating destinations: Castel del Monte, the trulli, the islands passing through towns kissed by a unique and unforgettable light.

Matera Chiese Rupestri

Basilicata, a region of ancient origins, suspended between two seas and with mountains of great beauty Basilicata is a region where the passage of man has left its mark since prehistoric times. With the ancient name of “Lucania”, it is enriched by an incredible artistic heritage. Not to mention its never-boring panorama, which ranges from the Lucanian Dolomites to the Pollino Park, passing through two seas.

VV Capo vaticano

Calabria is the region of crystal-clear sea, the Riace Bronzes, Reggio Calabria and Capo Vaticano, a captivating mix of history and beauty Calabria, also known as the tip of the Italian boot, is a region in Southern Italy characterised by the incredible diversity of its landscapes, with the proximity of mountains to a splendid sea that attracts tourists from all over the world.

Agrigento - Valle dei Templi

A dive into Sicily, where a sea of art, culture and nature will seduce you and become eternal love A predominantly hilly and mountainous area, but one that wins the hearts of tourists from all over the world with its wonderful sea and rich cities with a charm all their own. Sicily is a picture-postcard island characterised by the indelible marks of the people who have lived there and made it unique, amidst artistic and cultural testimonies of enormous value.

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COMMENTS

  1. Discover Italy: Official Tourism Website

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    The perfect place to plan your stay in the city. In Milan, at Via Mercanti 8, opposite the Palazzo della Ragione, is the Official Tourist Information Office of the City of Milan and YesMilano, a space that provides visitors with a guide to discover and experience the city of Milan at its best.. Open Monday to Friday from 10 a.m. to 6 p.m., and on weekends and holidays from 1:30 p.m. to 6 p.m ...

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  6. Contact us

    00199 Roma, Italia. Find out all the contacts of the official tourism website of Italy, Italia.it and ENIT, Italian National Tourist Board.

  7. Tourist destinations to visit in Italy

    Aosta Valley. The Aosta Valley is a paradise for visitors seeking outdoor experiences in nature while exploring history and traditions The smallest region in Italy, dotted with the highest peaks in the Alps, it is the ideal destination for anyone who enjoys winter sports and high-altitude walks. Its green valleys and fairy-tale castles make the ...

  8. Visit Naples Official

    Naples is made of unique stories, stories you have to know, see and hear. We try to tell them, we try to enclose in our videos that Neapolitan essence in order to transmit it to as many people as possible. We describe, the beauties, the colors, the sounds, the flavors of Naples, we condense them into short videos that can be a quick and fun way ...

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    Discover Florence and its Metropolitan Area. The Official Tourism website of the Metropolitan City and of the Municipality of Florence. Find the descriptions of fascinating points of interest, find the opening times of museums and all the events taking place in Florence and around. Follow our tips and itineraries, try the most amazing experiences.

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    Thus, the main tourist information office is located nearby the Piazza del Duomo, and it operates Monday to Saturday from 8.30am to 6.30pm, whereas on Sunday and public holidays, from 8.30am to 1.30pm. Name: Florence Tourist Information Office - Piazza del Duomo Address: 1 Via Cavour, Florence Telephone: 0039 (0)55 290832 Fax: 0039 (0)55 ...

  11. Turismo Roma

    Compiled by Resonance Consultancy, one of the world's leading consultancy groups studying the development of cities and districts with a multidisciplinary approach, Europe's Best Cities Report is a ranking of the best European cities in which to travel, live and invest based on an original methodology that analyzes statistics, user-generated reviews, social media and online activity.

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    Venice council has earmarked €27.7 million to repair and redevelop around 500 apartments in the historic centre, islands and mainland. There are reportedly around 2,000 properties currently ...

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  14. Central Italy: 10 Great Places For an Italian Vacation

    Recommended by Teresa of T as Travel. Famous mainly for the Palio, Siena is a beautiful medieval town in Tuscany that deserves at least a couple of days to be visited in Central Italy. Siena is located on a hill, surrounded by walls with some doors from which you enter the historic center. Duomo Square.

  15. The official website of tourism in Sicily

    Sutera is one of the most beautiful villages in Italy. The Teatro di Andromeda in Santo Stefano Quisquina is a magical place surrounded by the pastoral landscape of the Monti Sicani. Despite being in the centre of Sicily, far from the coast, you can enjoy the incredible and unique view of the Aeolian Islands. You will feel like you have just ...

  16. Florence, Italy 2023

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    Visa applications are to be submitted at the Italian Visa Application Centre's in London and Manchester (UK). Apply for VISA to Italy In United Kingdom. Apply for VISA ... Tourism, Family/Friends visit: 80.00: 69.40: 13.16: Business: 80.00: 69.40: 13.16: EEA/EU and Swiss national family member :

  18. Tourism in Italy

    Tourism in Italy is one of the largest economic sectors of the country. With 65 million tourists per year ... The site, which extends over hilly areas of Langhe and Montferrat, is one of the most important wine producing zones in Italy. Located in the centre of the Piedmont region (North-West of Italy), the site is inscribed as a "cultural ...

  19. 20+ of the Best Places to Visit in Central Italy: Highlights and Hidden

    Around it, you'll have a maze of cozy streets to explore, packed with restaurants, cafes, and shops. Other incredible places to visit in the city are the striking 13th-century Duomo di Siena, Palazzo Salimbeni, Fortezza Medicea, Siena Synagogue, and Santa Maria della Scala.

  20. Bologna Tourist Guide

    Add to favorites. Capital of the Metropolitan city and of the Emilia-Romagna region, Bologna is located between the Tuscan-Emilian Apennines and the heart of the Po Valley. Due to its position between North and South, East and West, the Adriatic coast as well as cities such as Venice, Florence, Milan and Rome can easily be reached from Bologna.

  21. Home Page

    Destination wellness! Strolling, walking, hiking, cycling. Alone or in company. In the hills, along the river, in the woods between vineyards and olive groves, on historical and contemporary paths. In the old town, in the charming villages, in the museums. Discover all landscapes and experiences of this unprecedented and welcoming land!

  22. Turin, Italy: The Ultimate Travel Guide to Its Timeless Allure

    Warmer, between 55°F (13°C) and 68°F (20°C). Expect a mix of mild and chilly, with possible thunderstorms. March's quiet, great for museums, palaces. April warms up, brings Easter. May, the wettest month, livens up with outdoor cafés, events. Each season in Turin brings its own vibe.

  23. Ministry of Tourism and ENIT launch the 2022 international campaign to

    Italian tourism is taking off again and looking far ahead. The Ministry of Tourism and ENIT aim to reach the international public. ... At the centre of the project, as ambassadors, are some of the most well-known faces representing the best of Italy: from sports to arts, from food to culture, with testimonials from sectors representing the ...

  24. Leisure Holidays in Italy: fun & amusement

    The Mirabilandia amusement park, the Mirabeach water park and the Safari Ravenna zoological park to observe and study lions, tigers, giraffes, zebras, hippos and many other animals up close. With an extension of over 550,000 square metres, Mirabilandia is Italy's largest amusement park and the one most able to renew itself year after year ...