travel brochure meaning in english

Definition of 'travel brochure'

Travel brochure in british english.

Examples of 'travel brochure' in a sentence travel brochure

Trends of travel brochure.

View usage for: All Years Last 10 years Last 50 years Last 100 years Last 300 years

Browse alphabetically travel brochure

• travel book
• travel booking
• travel brochure
• travel budget
• travel card
• All ENGLISH words that begin with 'T'

Quick word challenge

Quiz Review

Score: 0 / 5

Wordle Helper

Scrabble Tools

We use essential cookies to make Venngage work. By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts.

Manage Cookies

Cookies and similar technologies collect certain information about how you’re using our website. Some of them are essential, and without them you wouldn’t be able to use Venngage. But others are optional, and you get to choose whether we use them or not.

Strictly Necessary Cookies

These cookies are always on, as they’re essential for making Venngage work, and making it safe. Without these cookies, services you’ve asked for can’t be provided.

Show cookie providers

• Google Login

Functionality Cookies

These cookies help us provide enhanced functionality and personalisation, and remember your settings. They may be set by us or by third party providers.

Performance Cookies

These cookies help us analyze how many people are using Venngage, where they come from and how they're using it. If you opt out of these cookies, we can’t get feedback to make Venngage better for you and all our users.

• Google Analytics

Targeting Cookies

These cookies are set by our advertising partners to track your activity and show you relevant Venngage ads on other sites as you browse the internet.

• Google Tag Manager
• Infographics
• Daily Infographics
• Graphic Design
• Graphs and Charts
• Data Visualization
• Human Resources
• Training and Development
• Beginner Guides

Blog Data Visualization

17 Travel Brochure Examples For Traveler & Tourism

By Danesh Ramuthi , Oct 12, 2023

Travel brochures are vital, acting as silent ambassadors for countless destinations. At their core, travel brochures are printed or digital guides, crafted with precision by graphic designers, meant to showcase intriguing destinations, unforgettable experiences, and enticing offers, all with the purpose of beckoning tourists.

These aren’t just mere pages filled with colorful images and minimal text; they are the heartbeats of travel agencies, painting vivid dreams of beach getaways, wildlife watching, and outdoor activities.

In this blog post, I’ll explore various travel brochure examples and provide helpful information on creating designs that not only catch the eye but also encourage visitors to embark on a journey.

If you’re looking to enhance or create your own masterpiece, Venngage offers an easy way to create irresistible travel brochures . With our user-friendly platform and a plethora of travel brochure templates , even those new to design can craft brochures that take potential customers on a journey before they even set foot at the destination.

So, let’s set forth on this journey together, ensuring that your travel business and its offerings take the center stage in the minds of tourists and travelers alike.

Click to jump ahead:

Trifold travel brochure example

Travel guide brochure example, adventure travel brochure example, cruise travel brochure example, beach travel brochure example, vintage travel brochure example, minimalist travel brochure example, modern travel brochure example, city tour brochure example, travel brochure example for students, travel brochure example for travel agency.

• What to include in a travel brochure?

How to make a travel brochure?

Final thoughts.

Widely preferred by travel agencies and businesses, the travel trifold brochure template is a compact, yet effective means to showcase travel destinations with finesse and clarity. This tri-fold brochure design, meticulously crafted by graphic designers, is an art of balancing minimal text, colorful images, and strategic placement of details to captivate the potential customer.

The beauty of the trifold design lies in its structure. With three distinct panels, it allows a business to segregate information efficiently, dedicating space for highlighting specific travel destinations, detailing travel insurance options, and even showcasing enticing beach getaways or outdoor activities.

Creating an effective trifold travel brochure requires more than just filling in a template. It involves understanding the target audience, selecting images that resonate, and providing helpful information without overwhelming the reader. 

Travel guide brochures serve as a comprehensive roadmap for tourists, encapsulating the essence of a destination. These brochures, often crafted by skilled graphic designers, emphasize not just the beauty of travel destinations but also offer helpful information to potential tourists.

Such brochures not only highlight the picturesque landscapes and popular spots but delve deeper into the local culture, hidden gems, and off-the-beaten-path treasures that make every trip memorable.

Travel agencies recognize this and invest in high-quality brochure designs, often leveraging free travel brochure templates to kick-start the creative process. Such brochures can easily be customized with one’s own photos, brand assets, and unique design elements to resonate with the target audience.

For businesses, the travel guide brochure also doubles as a marketing tool. An effective brochure, which is more than just a compilation of images and minimal text, encourages visitors to explore the destination, engage with local businesses, and soak in the experiences offered.

Adventure travel brochures are designed to ignite the spirit of adventure in potential travelers. Unlike regular travel brochures, these focus on adrenaline-pumping activities, remote locations, and experiences that push boundaries. 

Each page aims to evoke a sense of thrill, showcasing activities like wildlife watching, mountaineering, deep-sea diving, or exploring rugged terrains. It’s not just about the destination; it’s about the journey and the challenges that come with it.

Knowing that the reader is seeking thrills, the brochure design prioritizes showcasing outdoor activities, perhaps offering details on off-season perks or travel insurance tailored to adventure sports.

Every element, from the photos to text boxes, is strategically placed to offer the reader just enough information to pique their curiosity, but not too much to give everything away. 

After all, adventure is about the unknown, and a well-designed brochure ensures the potential customer is eager to embark on that journey of discovery.

Cruise travel brochures serve as a beacon to those seeking luxurious adventures on the high seas. These beautifully curated pieces often give potential travelers a glimpse into the grandeur of life aboard a majestic liner. 

With pictures of expansive sun decks, gourmet dining experiences, and panoramic ocean views, the cruise travel brochure is designed to captivate. Additionally, detailed itineraries often accompany these images, showcasing the various ports of call, on-shore excursions, and cultural events passengers can partake in. 

Moreover, the brochure provides insights into the various amenities on board, be it rejuvenating spas, entertainment options, or themed nights. For many, the allure of a cruise lies in the harmonious blend of relaxation and exploration, and a well-designed brochure ensures that this balance is perfectly conveyed.

Beach travel brochures are an invitation to a world of sun, sand, and serenity. Evoking the rhythmic sounds of crashing waves and the gentle warmth of golden sands, these brochures are crafted to transport readers to idyllic coastal paradises. 

Vivid photographs of palm-fringed shores, azure waters, and sun-drenched landscapes take center stage, promising a retreat from the hustle and bustle of daily life. Beyond the natural beauty, these brochures delve into the experiences that beach destinations offer. 

From thrilling water sports and beachside activities to local seafood feasts and tropical nightlife, readers are given a comprehensive overview of what awaits.

A well-constructed beach travel brochure doesn’t just showcase a destination; it encapsulates the very essence of a beach holiday, offering both tranquility and excitement in equal measure.

Vintage travel brochures harken back to an era of classic adventures, romanticizing travel in a way that’s nostalgic and deeply evocative. With designs reminiscent of the golden age of travel, these brochures showcase destinations using sepia tones, retro fonts, and artistic illustrations. 

Beyond the visuals, vintage brochures transport readers through time, recapturing the charm of old-world journeys, steam trains, and early air travel. 

These travel brochures, often sought after by collectors and history enthusiasts, serve as a beautiful reminder of how travel used to be, making them not just informative pieces but also treasured keepsakes.

Minimalist travel brochures are the epitome of the adage “less is more.” Rooted in clean lines, muted color palettes, and uncluttered design, these brochures present travel information in a straightforward yet impactful manner. 

Gone are the excessive embellishments; instead, every element, from images to text boxes, is thoughtfully curated and placed. 

Such a design approach prioritizes clarity, ensuring that the potential customer isn’t overwhelmed but is instead drawn into the essential aspects of the travel offering. 

Minimalist brochures resonate particularly well with a target audience that appreciates simplicity, elegance, and the sheer beauty of unadulterated visuals.

Modern travel brochures embody the zeitgeist of contemporary design. They are vibrant, dynamic, and often interactive, reflecting the ever-evolving nature of today’s travel trends. 

These brochures leverage the latest in graphic design techniques, incorporating bold colors, innovative layouts, and often, digital elements like QR codes linking directly to immersive online experiences. 

Modern brochures cater to the tech-savvy traveler, ensuring that while they provide essential details in print, they also seamlessly bridge the gap to the digital realm. 

Be it through embedded videos, virtual tours, or interactive maps, these brochures represent the cutting edge in travel marketing, appealing to a generation that seeks both adventure and convenience at just a click.

Navigating the urban jungle becomes an exhilarating journey with the right city tour brochure. Tailored to showcase the pulsating heart of metropolises, these brochures offer vivid glimpses into architectural wonders, historic landmarks, bustling markets, and hidden gems. 

Maps take center stage in many of these designs, guiding tourists seamlessly from one point of interest to another, ensuring they soak in the essence of the city. 

Additionally, the city tour brochure provides helpful information, from local dining spots to modes of transportation. 

For travelers keen to explore a city’s fabric beyond its main attractions, such brochures are invaluable, granting them both direction and inspiration.

Travel brochures for students prioritize experiences that are both enriching and budget-friendly. Recognizing the unique needs and aspirations of the student traveler, these brochures highlight destinations and packages that offer a mix of learning, adventure, and cultural immersion. 

Details on affordable accommodation options, group discounts, and off-season deals are crucial. Graphics and images within these brochures often resonate with youthful energy, focusing on outdoor activities, wildlife watching, and community engagements. 

Moreover, with students often relying on digital platforms for planning, a good travel brochure for this demographic would seamlessly integrate QR codes or links to websites, ensuring detailed information is available at just a click.

Trekking brochure example

Trekking brochures are aimed to attract the hikers’ attention to visit the routes and trails described on them.  In case a reputable trekking company intends to sell  Tour du Mont Blanc  the detailed info will be referred exclusively to this route. 

For travel agencies, the brochure is more than just an informational tool; it’s a potent marketing asset. These brochures are meticulously designed to showcase the agency’s expertise in curating memorable vacations. 

From the selection of travel destinations to the arrangement of tours, the brochure communicates the agency’s commitment to providing unparalleled experiences. High-quality photos and colorful images of destinations take the reader on a visual journey, while testimonials and reviews build trust. 

The design often reflects the brand assets of the travel agency, ensuring consistency in messaging. 

Clear call-to-action prompts, such as “Contact us for customized packages” or “Visit our website for exclusive deals,” encourage potential clients to take the next step.

In essence, a travel agency’s brochure serves as a bridge between the agency and its potential customers, emphasizing reliability, variety, and expertise.

What to include in a travel brochure? 

Crafting an effective travel brochure requires the amalgamation of essential information, captivating visuals, and purposeful design.

Whether you’re a seasoned travel agency or just trying your hand at travel brochure design, having a checklist of indispensable elements can help in creating an impactful brochure that appeals to your target audience. Let’s delve into the key components to include:

• Destination name : Clearly mention the travel destination to set expectations for potential tourists.
• Eye-catching cover photo : Use a colorful image or a collage of images that captures the essence of the destination, ensuring it takes center stage on the brochure cover.
• Brief description : Give a succinct overview of the destination, highlighting its unique selling points and major attractions.
• Map : Include a map to highlight key attractions, accommodations, and transportation options.
• Travel itinerary : Detail day-to-day activities, sites to visit, and recommended spending time at each location.
• Accommodation options : Provide a list of recommended places to stay, catering to a range of budgets.
• Local attractions : Spotlight on main tourist spots, wildlife watching areas, outdoor activities, and lesser-known hidden gems.
• Travel tips : Offer helpful information about local customs, necessary travel insurance, off-season travel benefits, and other points of interest.
• Photos and images : Integrate high-quality photos of the destination, ensuring they resonate with the overall theme of the brochure.
• Testimonials : Include positive feedback from previous customers to build trust and encourage visitors.
• Contact information : Detail the travel agency’s contact information, including website link, phone number, and physical address.
• Call to action : Encourage potential clients to reach out, book a trip, or visit the agency’s website for more information.
• Customizable templates : If offering free travel brochure templates for potential clients or graphic designers, ensure they can easily customize them with their own photos or brand assets.
• QR code : Integrate a QR code linking to additional resources, booking pages, or exclusive offers, ensuring details are just a click away.

Related: 88.2% Of People Travel The World To Get Their Hands On This… [INFOGRAPHIC]

Creating an engaging travel brochure is both an art and science, capturing the essence of a destination while ensuring practicality. From enticing travelers with stunning visuals to offering valuable details that assist in planning their journey, a well-crafted travel brochure is a fundamental tool for every travel business. Let’s delve into the intricacies of designing a brochure that stands out.

Understanding the target audience

Every destination has its unique allure, captivating a distinct set of travelers. While some might be in search of adrenaline-pumping adventures, others could be seeking a serene beach getaway.

Recognizing the target audience’s preferences is pivotal in crafting a brochure that resonates with them. Analyzing feedback from previous clients, surveying potential customers, and studying travel trends can provide insights.

These insights inform not only the content but also the overall design, ensuring the travel brochure effectively engages its intended readers.

Selecting the optimal format

Travel brochures come in various formats, each serving a specific purpose. For a concise snapshot of a destination, the tri fold brochure is a popular choice among travel agencies.

On the other hand, a more extensive booklet format allows for an in-depth exploration of the travel destination, perfect for those offering a range of experiences or a comprehensive guide to a region.

Use a color scheme

The power of color in evoking emotions and setting the mood cannot be understated. The colors chosen for the travel brochure can transport readers, offering a glimpse of the destination’s ambiance. For example, earthy tones might suggest wildlife watching adventures, while cool blues could evoke images of serene beach getaways.

Moreover, the color scheme should complement the images and align with the brand assets of the travel business. Working with a graphic designer can help in selecting a palette that both represents the destination and appeals to the target audience.

Integrating practical information

While captivating visuals and narratives are vital, the functionality of a travel brochure is equally crucial. A well-designed map highlighting essential attractions, transportation hubs, and recommended accommodations aids travelers in their journey.

Additionally, crucial details like travel insurance options, off-season benefits, and links to associated travel agencies enhance the brochure’s utility. Equally essential is the inclusion of contact details right on the cover, ensuring potential clients can reach out with ease.

Comprehensive directions, both within the brochure and via digital means like QR codes or website links, further support travelers in their planning phase.

Embracing modern design elements

Today’s travelers expect a blend of traditional and digital touchpoints. Incorporating QR codes, which lead to immersive video tours or detailed websites, can seamlessly bridge this gap.

Furthermore, ensuring the brochure’s design is optimized for both print and digital ensures a broader reach, catering to varying preferences of tourists.

Use a pre-designed template

For those not looking to start from scratch, utilizing pre-designed travel brochure templates, like those offered by platforms such as Venngage , can be a time-saving choice. These templates, crafted by professional designers, ensure that the brochure design is visually appealing.

They can then be customized with their own photos, details, and branding, creating a professional travel brochure with ease.

Related: Top 10 Best Brochure Design Software in 2022

It’s evident that every brochure serves a unique purpose, reflecting the essence of its respective travel destination. A travel brochure is more than just a collection of colorful images and enticing descriptions; it’s a bridge between potential clients and unforgettable experiences.

Whether you’re a travel agency aiming to draw tourists to a hidden beach getaway or a graphic designer hoping to showcase a city’s charm, the right brochure design takes center stage.

The wide selection of travel brochure examples showcased here is a testament to the versatility and significance of these tools in the world of tourism. As travelers, these brochures become our initial window to the world, guiding us, inspiring us, and fueling our wanderlust.

Ready to craft your own captivating travel brochure? Dive into the world of effortless design with Venngage and create a travel brochure that stands out with our customizeable templates.

Embark on your creative journey now!

• Print Products
• Paper And Substrates
• Coatings, Bindings, and More!
• The Print Dictionary
• Are Your Files Print Ready?
• Design Tips And Tutorials
• Design Inspiration!
• Print Templates
• Print Marketing Strategies
• Running A Small Business
• Marketing 101
• Go To Printivity.com
• Color Copies
• Black and White Copies
• Saddle Stitch Booklets
• Perfect Bound Books
• Spiral Bound Booklets
• Wire-O Booklets
• Business Cards
• Shipping Boxes
• About Printivity Insights
• Sustainability and Treefo at Printivity

The 4 Elements of a Compelling Travel Brochure

Last updated on March 13th, 2023 at 04:05 pm

We all know that feeling of seeing a travel brochure — covered with photos of fantastic places and new experiences — and suddenly being struck with wanderlust. Nothing is more compelling or inspiring than a well-designed travel brochure, full of captivating photos and promises of adventure. And with the right marketing tactics and design, that wanderlust can be consuming enough to spur action. 

If you’re in the travel industry or located in a tourist hot spot, a travel brochure is an effective and affordable way of promoting your business. Available in all sizes and shapes, these marketing tools can be used in your local area, as well as farther from home. If a tourist is visiting your area, they’re looking for things to do. If you’re hoping to bring visitors from afar, you can partner with businesses in nearby regions to showcase your brochure — enticing travelers to come to you. 

Promotional materials that can be promoted all over? Doesn’t get better than that! However, there are best practices to follow in order for your marketing efforts (and dollars) to be worthwhile. Let’s discuss how to make a travel brochure that’s both eye-catching and inspiring!

What is a Travel Brochure? 

A travel brochure is a marketing tool designed to get people to visit a specific destination, attraction, or activity. It’s a simple and easy way to promote your business while informing travelers and drawing their attention to your services. These brochures can be used by any business in any industry, from five-star resorts to mom-and-pop shops to ziplining adventures. You can also promote special offers, such as discounts for travelers or hotel packages. These brochures can be placed in hotel lobbies, airports, storefronts, restaurants — you name it! The versatility of travel brochures is what makes them such an effective marketing tool. 

How to Design a Travel Brochure: Template & Layout

When it comes to the layout, you can either choose to follow a layout template or create your own. While the layout and design of your travel pamphlet is up to you, most follow the same informational template. If you look at travel brochure examples, you’ll notice that they tend to have the same general information listed. The last thing you want is for potential customers to give up on your business because they can’t find the information they need. 

To ensure you cover all your bases, make sure you include the following travel flier features:

• Company Name and Logo

Your company’s name and logo should serve as the foundation for your brochure’s design. Remember, you’re trying to catch the attention of people just passing by or waiting for their flight to board. Therefore, you need your design to be distinctive, eye-catching, and recognizable. Prominently place your company name at the top of the front page (remember that brochures are often in display cases, so you don’t want to put it in the middle or bottom) and place your logo where it can be easily seen. 

• Cover Image

It could be argued that the cover image of your travel brochure is even more important than your company name and logo. This image is going to set the tone for the entire brochure, and it should be a reflection of what you’re offering. You want potential customers not only to grab your brochure first, but you want them to envision themselves in that image. For example, if you’re a snorkeling company in a tropical location, don’t tell people that — show them. The cover image should compel people simply by looking at the picture. 

• Inside Pages

The more detailed information about your product or service can be found in the middle pages of the brochure. Inside the traveler catalog, include a list of products or services along with their price points. This is also a great place to include customer testimonials and ratings. The written content inside these pages should be descriptive, engaging, and action-oriented. Additionally, you can offer discount codes and promotions exclusive to readers who find you in brochures. The design inside these pages should be easy to read, flow logically, and be pleasing to the eye (more on this later). 

• Contact Details

Last (page) but not least. While contact information can be listed anywhere on the brochure, generally it’s recommended that it be placed on the last page. You want people to read the entire brochure and get more excited as they progress. The idea is that by the time they get to the contact information, they’ll be itching to make a reservation or place an order. Make sure to include your location, phone number, email, website, social media, and any other relevant contact details. Some brochures also include driving directions to their locations from common places, like airports or popular hotels in the area. 

How to Make a Travel Brochure Stand Out 

When it comes to making a brochure that stands out from the crowd of tour booklets, visuals are key. You can use bold color schemes, attractive fonts, and striking images to catch the eye. The most important thing to remember when designing your brochure is to keep it simple. Avoid using too many elements that will make the page feel crowded and as a result, difficult to read. When a brochure is well-designed, it encourages readers to take action. 

To ensure that your travel brochure stands out, keep these three tips in mind:

• Avoid Big Blocks of Text

People don’t want to read an essay on your business, they want the highlights. People should be able to quickly and easily scan your brochure and understand instantly what your business offers. Fonts should be an easy-to-read size, and paragraphs should be kept to no more than 2-3 sentences. Use white space, graphics, and headings to break up large blocks of text that might be overwhelming to readers. Finally, be sure to include a lot of subheadings, bullet points, and other design features so that readers can easily skim the brochure to find what they’re looking for.

• Highlight Your Advantages

With a vacation brochure, you’re contending with an ocean of competitors for the reader’s attention. For instance, if you run a mom-and-pop seafood restaurant in a coastal destination, you’ll need to find ways to beat out the other seafood restaurants nearby. The best way to do this is clearly list the things you offer that your competition doesn’t. This can include reduced rates, first-rate accommodations, live music and entertainment, longer happy hours, and much more. It’s up to you to do your research, determine what’s not being offered in your area, and then be the first to offer it.  

• Have a Clear Call to Action

Everything you’ve done with your brochure was designed to get more customers, so the cherry on top should be a clear call to action (CTA). The key here is finding the balance between presenting your CTA naturally without it feeling forced or “salesy.” There are various ways you can do this, whether it be using simple language (“Come see us today!”) or a slightly more aggressive approach (“Limited Time Only”). No matter what direction you go in, the call to action is a crucial part of your brochure design.  

Inspire Wanderlust with Printivity

No matter where you are or what your travel brochure is advertising, you need to partner with a printer you can trust. Printivity goes the extra mile, offering a team of experienced graphic designers who will review your order to make sure your designs come out flawless. 

All you have to do is upload your design to our easy-to-use platform, and we make your designs a reality. Contact us to learn more about brochure printing and start promoting your brand with Printivity today! 

RELATED ARTICLES MORE FROM AUTHOR

8 children’s book cover ideas to ignite the imagination, how to design a product catalog: examples & tips, the complete guide to real estate brochure design, leave a reply cancel reply.

Save my name, email, and website in this browser for the next time I comment.

Most Popular Articles

3 questions for choosing saddle stitched paper type, what’s the best binding for yearbook printing, how to design for book gutter margins, how to instantly make your perfect bound book stand out, z-fold vs tri-fold: what’s the difference.

How to make a stunning travel brochure – Templates included

Travelling is one of life’s greatest pleasures. A journey to discover new places, cultures, and traditions and a reflective self-discovery trip we get to embark on every time we go somewhere else. Sometimes, stunning travel brochures are the only tools you have to inspire travelers to visit new destinations worth exploring.

During the height of the pandemic, traveling of any kind was halted or severely restricted. That resulted in an interest spike as soon as the borders opened. No surprise there. There’s a hunger for it that the industry strives to satisfy.

But how do you grab the attention of all potential wanderers in the post-pandemic era? Do you follow the same pattern as before, or use optimized tools for your benefit?

Whether you’re running an online travel agency , an independent travel agent, or just promoting your tourist attraction, travel brochures are a great promotional tool. Still, traditional marketing tools made their way into the digital world, and with the right online marketing tool , you can make any type of brochure digital in no time.

We’ll get into the details of how to make a travel brochure and more in a minute. Let’s just make sure we cover our bases first.

A travel brochure is the most commonly used promotional tool for the tourism industry’s marketing strategy. Its role is to promote a destination, service, or product to potential customers in an informative and commercial manner.

If you know how to make a travel brochure, you’ll inspire tourists to pack their bags and book their flight, hotel room, and adventure in no time. Due to that, the information travel brochures provide needs to answer fundamental questions about a destination. How’s the weather? What can you do once you get there? Which are the transit options? What are the prices? Coupled with appealing visuals that give tourists a taste of what the destination promises, the written content provides the educational part of the material. 

Knowing how to make a travel brochure can be the difference between a successful brochure marketing strategy and losses in revenue. Promote your services with a travel brochure, but understand exactly what is a travel brochure and what it isn’t, as there is much confusion among marketing materials. We’ll go over the main ones to make it easier to differentiate between them. To exemplify what a great travel brochure might look like, I’m going to mention the brochures from Bookatrekking.com , a hiking company that meets the needs of people interested in visiting famous mountains around the world. It comes as a branded travel brochure with travel destination services.

Brochure vs. other marketing materials

Travel brochures are probably the most diverse marketing material as you can fold them in different ways and bind them, and they are not limited in sizes like leaflets , pamphlets , or flyers . You can choose the one that fits your needs best based on factors such as budget, target audience, style, and overall marketing strategy.

Despite being the most popular choice for tourism service providers, even those who know how to make a travel brochure template often confuse it with other promotional materials. To clarify, we’ll go over the main differences in a few bullet points:

• Travel brochures have a minimum of two pages containing images and written content. They are primarily used for selling and marketing services, containing details about them and activities available in an area. 
• Pamphlets are much smaller in size, with a panel of written content and images. They are used to inform and educate, covering only one topic, and are similar in aspect to flyers. 
• Booklets have more pages and are more expensive, but they are usually used for manuals and are always bound. 
• Leaflets are similar to pamphlets and flyers if only a bit smaller and more sophisticated.

Still, printed marketing materials are outshined by their digital counterparts in the age of technology and the internet. Everything is made available and more appealing at the click of a button or the swipe of a screen, so why should your brochure marketing strategy stay in the past? Let’s see why you should look into digital travel brochures and some ways to reduce printing costs .

Travel brochures – why choose digital?

Travel agencies or visitor’s centers will have different types of printed marketing materials available to browse. That part is unlikely to change. Still, people leave them behind, throw them away, and they become waste before the next season comes around.

Digital travel brochures don’t fall into this trap as they are, well … digital. They stay on your devices. You have them on your phone, always on hand, and, once downloaded, you can consult them anytime. Digital travel brochures are also editable. You won’t have to recover stacks of printed copies, discard them, and replace them before clients still take the content as accurate. You can just change the content as you wish.

Still, how can you decide which is better for you and your business? Just consider the costs and your needs and organize your marketing strategy accordingly. Printed materials are necessary only to showcase in information centers or travel agencies and for clients that don’t venture online for their traveling plans. Furthermore, given online services proficiency, you don’t need design experience to make a professional-looking travel brochure.

Learning how to make a travel brochure has never been easier. You can simply upload a PDF file in record time and play around with the features available. A quick guide will help you through the basics, and you’ll be halfway there.

How to make a travel brochure?

So far, from this article, you have discovered what is a travel brochure and what the differences between print and digital are. We can move on to the more exciting part of this article and probably the reason you’re here in the first place.

Let’s see how to make a travel brochure! Creating your first can seem a bit daunting, especially if you don’t have much marketing experience. From design to content, people think it is overwhelming. But, hey! That’s what brought you here, so let’s start!

• Think before you do
• Develop a buyer persona
• Organize your ideas
• Choose the right format
• Write a compelling copy
• Make it visually appealing
• Color outside the lines
• Include branding elements
• Reach your audience

But let’s take a closer look at them one by one and get into more details.

1. Think before you do

You know why travel brochures are important to a marketing strategy if you work in the tourism industry. Their main purpose is to market your services, but you don’t simply tell your customers about them. You make them as tangible as possible. Traveling isn’t a product that can be tested. You don’t get a trial version before you book your holiday, so you use travel brochures for that.

Of course, knowing what you’re promoting in your travel brochure is detrimental. Basing your written content on online information won’t guarantee success; what will is having experienced the things you write about. “Write about what you know,” as critics say, relates to the authenticity of the information. Imagination and creativity can take us only so far, but actual experience supersedes them. Explore the location and services for yourself as a simple Google search can tell a client about the best hotel in the area. You need to give them more. An effective travel brochure can make them feel like they are there, and first-hand experience is the best source for inspiring content.

An efficient travel brochure doesn’t only have the best images, design, copy, and color scheme. It must have all of that but focused on the customer’s needs. Otherwise, it’s a pamphlet. Interactive digital brochures do even more with added videos. Overwhelm your reader’s senses so that they imagine themselves experiencing those services. It will make the difference between browsing for services and buying them. Still, before writing your copy, get up close and personal with your targeted audience.

2. Develop a buyer persona

Knowing what you write is as important as knowing for whom you are writing. Developing a buyer persona will make you understand your audience better. You don’t want to promote skydiving to toddlers or a puppet show to adrenaline seekers. Know who will benefit the most from your services and address them. 

A buyer persona represents your ideal customer or target audience. This is a character you design based on what you sell and the characteristics of the person who buys your product. You need to know and understand your buyer persona like the back of your hand. Are they married? Do they have children? What’s their age group? Do you know their interests? What makes them tick? How do they book their holiday? What activities do they prefer? When in doubt, create several buyer personas (three is the recommended minimum) because you won’t only have one type of customer buying your products.

Developing your buyer persona is like creating a character for a book you’re writing. The story is all about the character; if you don’t understand your character thoroughly, the story will lose its flow, meaning, and authenticity. Look at reviews, testimonials, characteristics of potential clients, and your services to develop your buyer persona. Once you know what they want, you’ll be able to better accommodate their needs. When in doubt, look for templates online for designing your buyer persona , and once they become as tangible as possible without being real, you can start making your travel brochure.

3. Organize your ideas

Before you continue your travel brochure, you need a general idea of what your travel brochure will look like. It’s important you tell a story through your content, immerse your audience into an experience, and take them with you on a teaser of their holiday. But how do you do that? Take all the information you intend to write about, and make a plan for your travel brochure. 

Your buyer persona is your target audience, and you need to excite them. Readers are drawn to a good storyline, and as the storyteller, you’ll take them on an adventure. Infuse an emotion through your front page, delve deeper into the main subject with an intro, give them the main attractions, and show them what they’ll experience there. You need to tickle a nerve. Give them the right reasons to be unable to scroll past your offer, and convince them to purchase your services through compelling arguments. 

But don’t forget while your aim is to sell an emotion, you must keep it brief, succinct, and to the point. It’s the simple words that carry the heaviest emotions. This compelling argument should be recurring throughout your travel brochure, reiterating more and more as they move past each page. Tell a story through text, imagery, page layout, and flow. They will have to book their holiday by the end of your travel brochure, and if done correctly, it won’t turn out to be a novel. Size does matter in travel brochures. 

4. Choose the right format

Once you know what your travel brochure will be about and who will read it, you can get into the more technical elements of making a travel brochure. Size, style, and format mostly apply to foldable printed travel brochures designs due to folding techniques. Still, if you design your brochure in a digital format, you should keep this in mind. Using the digital version of your brochure for any printed copies will be easier than designing two, and you’ll find many travel brochure templates for various folding styles . Consider using a really good laptop for graphic design so the result is high quality on paper, too.

If you intend to print copies of your travel brochure, you should keep it simple, as custom shapes won’t save you money. That is if you don’t mind splurging on your marketing materials. The most common dimensions for brochures are A4, A5, and DL (dimension lengthwise), but for printed brochures, it’s the folding that takes the cake. You can pick and choose from the single fold, concertina fold, cross fold, open-gate fold, couple-gate fold, and roll fold, or make origami if you want to stand out. All that folding, however, can take away from the visuals you use.

Aside from the ability to print it, a digital brochure can come in various sizes. The basic option is an A4, horizontal or vertical, from which you can implement many folding techniques. Still, there is the letter format (916 x 1056 px) for a slightly wider variant, followed by the tabloid (1632 x 1056 px). The smaller sizes resemble the flyer (416 x 865 px) or booklet format (793 x 793 px). Still, you can make it multiple pages without considering paper quality, limited space, ink, and budget, especially if you want an informative copy. 

5. Write a compelling copy

As the most time-consuming part of how to make a travel brochure, you don’t want to rush through the copy. Words are an unlimited resource of magic in our world. They can hurt, heal, save, and push over the edge, making them a powerful tool to wield. Still, they make the intangible tangible, and thoughts can be made a reality through them. For the copy of a travel brochure template, get your grammar game on point. Check everything twice and be mindful of punctuation. Everything must work together, but without a good copy, even the most breathtaking images can’t save a travel brochure. When you think of the copy and the visuals, think of the heart and lungs of the travel brochure. One can not work without the other.

Be aware of who you’ll be addressing and how you’ll address them. Tailor your voice on your buyer’s personas. Address the copy as you would your friends. This makes the content more approachable for writers of any skill level and bridges the gap between you and your audience. Also, your travel brochure’s text (copy) must be descriptive. It has to paint a clear picture of the place where you’re inviting your readers. With interactive maps, your readers will get familiar with their surroundings and know what to expect.

Let readers visualize their experience. Transport them to your destination. Invite them over to try out new experiences. Enthusiasm is a contagious feeling, and you can transmit passion through words. Include a call to action once you drew them in by the written content like “Plan your adventure now!”, “Sign up for the latest offers!” or simply “Book!” Then the right visual will get them over the finish line in no time.

6. Make it visually appealing

While we’ve established that telling a story is detrimental to the informational part of what is a travel brochure, the imagery is the visual that shows the story and captures the attention. If the images are dull, you could write the next Romeo & Juliette, and no one will read it. As images are the first things people see when they look at examples of a travel brochure , include engaging visuals that showcase experiences and people having fun, giving your audience a taste of the sight-seeing part of traveling. 

We are visual creatures drawn to aesthetics. It’s in our genetic makeup, and by using appealing imagery of landscapes, you can relay a feeling, even if it’s only longing to be in that place. If you want to take your travel brochure to the next level, implement interactive features. Think of your buyer’s persona and target their fantasies. Whether it’s sunbathing while enjoying a cocktail, hiking peaks while the thrill of birds keeps you company, or something exhilarating like a skydiving video embed, provide for that fantasy through a virtual tour but keep it accurate. Don’t sell something you don’t have.

Once you decide on the story, you want to tell, finding the right images will be easy. There are multiple websites for stock photos that you can use, many for free or for a fee. The quality of the images you use matters, and if you’re willing to go the extra mile, hire a professional photographer. Stock images can go a long way, but original imagery, commissioned to express a particular emotion, has a different impact. It will also help with how they perceive you in the field, increasing your position among competitors through original content. Combine the visuals with the color pallet for a harmonious travel brochure design.

7. Color outside the lines

After choosing your images carefully, make sure you select a color scheme for your brochure. When it comes to designing your own travel brochure template, the sky’s the limit. You can use branding, style, and imagery to create a color scheme. Firstly, the importance of a color scheme is relevant if color is a focus of your travel brochure. 

Knowing how to make a digital brochure doesn’t mean you must know or be proficient at travel brochure design. However, if you intend to use color to highlight some sections of your travel brochure or create a theme, you must remember the overall pallet you use. Again, if color is not an overwhelming part of your design, you can be relatively liberal with what colors you use. Still, if your travel brochure has plenty of turquoise images of ocean beaches with clear blue water, the designer can integrate blues perfectly throughout the travel brochure design.

A well-known fact, blue is one of the calmest colors. It communicates peace and tranquility. So, when advertising beach resorts or hotels, you may want to use lighter shades of blue to send the right message with your travel brochure design. That is the psychological effect colors have on us. Similarly, orange inspires action, and green can be soothing if it’s light or envy-inducing if dark. Red stands for passion but also anger, while purple is luxurious. You can use a color wheel to better understand which colors work best together to ensure an enticing combination. Use your brand colors, and your company will become synonymous with the best holiday of their lives in no time.

8. Include branding elements

You may know some businesses in the tourism industry by their logos, slogans, or images . Think of the font in Holiday Inn’s logo, “Sweet Home Alabama ”, “The city that never sleeps,” or “Finger Likin’ Good,” and tell me your mind doesn’t go places. Implementing branding in a brochure marketing campaign doesn’t only help with sales but will also increase the company’s and its services’ popularity. The message sticks with the consumer; if the overall experience is good, they come again. If not, they know to stay away from it.

That is why brand consistency throughout your marketing materials is essential. If your clients enjoy themselves, it will help them remember your brand and return when the next holiday comes around. Branding means everything from your company’s logo, slogan, brand colors, font pairings , or typography. Incorporate branding elements in your marketing materials to connect your brand to the message. Aside from standing out and being recognized from the millionth other brands, using them will breed loyalty.

Keep your brand in mind throughout your travel brochure and other marketing materials. Maybe you can work with the colors, some cursive lettering titles, or simply a feeling that oozes from your brand. Whatever it is, work it throughout your travel brochure design with a branding kit . If your brand colors are pastels, keep to those hues and tints, but if it’s black and white, think carefully about adding color. What you have to say can also make a difference so keep the general idea of your written content in the back of your mind before you get around to hashing it out. Now all you need to do is send your travel brochure to people.

9. Reach your audience

Once you finish your travel brochure examples, you need to publish them. You save it in whatever editor you’re using and send it to the printer if you want to have physical copies. You can send traditional printed brochures to hotels, and trade events, in PR kits or through the post. 

A digital travel brochure lives online, and you can share it as a PDF link as far and wide as possible. Share a link that opens the page or a full-screen link to open the travel brochure in full-screen mode in your browser. You can easily share it through social media platforms, email, and embedded on websites and downloaded for further consultation in various formats. Like that, you won’t need an internet connection or to carry them in hand wherever you travel.

Some distribution paths incur additional costs, which is why digital travel brochures are gaining more terrain. We’re not saying that if you go digital, you won’t need a marketing budget, but when for 5000 printed brochures, you need around $2000 for design, printing, delivery, and distribution. A monthly fee of $35 is a bargain. Considering all the benefits, features, and design options you get from such a package, you’ll save money faster than ever . On top of that, once you share your published digital travel brochure, you can also update any pricing or information alterations in real-time. Talk about efficiency.

Design your travel brochure with Flipsnack

Congratulations! Now that you have everything you need to make a travel brochure marketing campaign like a professional, you can get to work. Everything from the section above will be applicable when you make a digital travel brochure. But now that you have the know-how let’s talk about the tool.  There are plenty of online tools for designing promotional materials , but with range, applicability, and usability, after 10 years of experience, none can overcome Flipsnack. Making your own digital travel brochure in our Design Studio will be easy. Our flipbook software offers you three paths you can take when creating a travel brochure. Let’s see more about these options, shall we?

One of the simplest ways to create a digital travel brochure in Flipsnack is to upload an already-made brochure. With the fastest PDF converter on the market , it’s no wonder many of our customers choose this option. Once your PDF file has been converted, you take it to the next level through the interactive features available .  Want to include a short video about your spa? Go ahead! Want a soothing sound for a more intense experience while people read sections about the wildlife in the area? You can have that. Include internal and external links for easier access to even more details. Add social media buttons so your customers can keep in touch with ease. Update the content easily when something changes and share it in HTML5 , video, or GIF versions to be accessible on any device.

When inspiration strikes, you can create a travel brochure from scratch . Organize your travel brochure from the first to the last page, and balance the copy and visuals in a seamless manner to tell the story you want to tell. Add styling elements and interactivity features that keep the flow of the brochure going. Creating your own travel brochure gives you free rein over the entire process so let your imagination run wild and design your vision into reality.

When the muse takes a break, you can browse through our travel brochure templates to find something that speaks to you. Once you choose the travel brochure template that fits best with your needs, you only need to fill the template with your original content. Make it your own through simple customizing options. You can personalize it through a simple drag & drop and then start adding interactivities. This will give your travel brochure a new dimension, capturing the attention and inspiring people to take you up on your offer.  Choose the path you want, but once you make your choice, it doesn’t mean you won’t have access to the others. You can add extra pages to uploaded PDFs, original designs, or templates. You can also use one page from a template to add in an original design and any other combination that you can think of. The borders of your imagination are the limits when it comes to our Design Studio . Just continue reading, and we’ll give you a taste of what Flipsnack can do for you through a few travel brochure examples.

Travel Brochures Examples

From here on out, we’re done with the technical aspects of digital travel brochures. Now we’ll show you that we don’t only talk the talk but also walk the walk. 

Blue Sea Tourism Brochure Template

They say a picture is worth a thousand words. Well, if the image looks anything like the one in the travel brochure example below, it’s easy to see where that saying comes from. This blue sea travel brochure template will ignite any beach lover’s imagination.

As you browse through its pages, one thing that stands out is the turquoise color of water and sky integrated throughout the brochure. The page number is of a similarly shaded background. Make this work for any breathtaking visual by changing the color of other connected elements throughout the template. Once you have done this, introduce your logo, replace the images and text, add interactions to capture your audience’s attention, and personalize it for your business.

Pattern Themed Travel Brochure Template

A dynamic travel brochure template can help you organically highlight the most appealing activities if you have a theme in mind. With the spotlight on them, simplicity is essential as you don’t want other elements to distract the readers.

Here we have a pattern themed travel brochure . The travel brochure design makes it look like a diary photo album, intentionally connecting a personal item so that the reader connects to it with ease. Cursive writing titles on polaroid photographs make it feel like a travel journal you make before your trip begins. It’s an inspirational and concise way to bridge the gap between the experience available and the reader who has yet to experience them.

Adventure Trip Brochure Template

This digital travel brochure example can come in foldable templates that work in both the printed and digital worlds. Select the main attraction for the promoted destination and inspire your readers’ curiosity enough to generate leads. 

This front-and-back adventure travel brochure template gives an immersive experience through visuals that continue beyond the page. A design created for the tourism industry ensures that travelers get access to all the relevant information while at the same time seeing a sneak peek of the attractions they can visit. Make it foldable in printed version or keep it digital for easy distribution. The choice is yours once you customize it with the most popular attractions, best-reviewed hotels, and highest-scoring restaurants.

Informative Travel Brochure Template

Marketing strategies come in different forms, and teasers work to ignite the spark, tickle curiosity, and demand action. You can use a simple, short, and content-limited travel brochure example if you include your contact information.

The saying, less is more is the best way to describe a teaser brochure marketing campaign. Through this informative travel brochure template , you only give your readers a taste, the smallest sample of the experiences they could enjoy. Still, if you add a few more between the front and back, you can give them as much information as you want. Activate a form for access inside of it and easily gather contact information from them.

Double Gate Fold Holiday Promotion Brochure Template

You can fold printed travel brochures differently, but you can see this from the template. On the outside, you say what it’s about. Open it to start your story, and open it again to find out more.

This double-gate fold travel brochure template comes with layers. Each layer takes the audience deeper and deeper as you provide more information about the offers available. While the main image starts on the front page in its folded format, it continues on the inside without creating a bigger image. It simply continues. Once it’s fully open, you can show different locations worth visiting and give your clients a choice. Break apart the text with relevant images, so they understand their options.

Before & After

Those templates are just that – templates you can easily personalize to promote your services. We discussed some of these features throughout the article, but this before-and-after section is where you see them in action. Changing the pictures and text is one thing, but there’s so much more you can do with Flipsnack. The before the template is the version without any customization. In the after template, you’ll be able to see the distinguishable changes and some that are not as visible.

Get ready to design

There are many ways to make a travel brochure through Flipsnack. As you can see, the options are boundless. Your imagination is the only limit. Besides creativity and a sense of wonder, you now have the tools necessary to create breathtaking travel brochures that can reach your audience wherever they may go, so don’t hold back. Take your time, try out the features available through Flipsnack, and figure out which makes more sense for your product and how you can use them both for your and your audience’s utmost benefit. 

Bring those incredible holiday destinations to your buyer personas screens, where they don’t have to go out of their way to find out about them, and ensure an authentic connection from the start. Show them what they want to see, create it in Flipsnack, and give it to them. New experiences feed our growth, but some may need an extra push. Give it to them through your first travel brochure, and they’ll thank you for it later.

One Comment

Leave A Comment Cancel reply

Save my name, email, and website in this browser for the next time I comment.

Related Posts

How to create a catalog in InDesign: designer tips for a smooth process from start to finish

9+ graphic design tools that work wonders in 2024

The online flipbook maker.

Flipsnack © Copyright 2022 – All rights reserved.

Create a digital magazine

Make an online catalog, create a digital brochure, make a digital newsletter, help center.

• PRO Courses Guides New Tech Help Pro Expert Videos About wikiHow Pro Upgrade Sign In
• EDIT Edit this Article
• EXPLORE Tech Help Pro About Us Random Article Quizzes Request a New Article Community Dashboard This Or That Game Popular Categories Arts and Entertainment Artwork Books Movies Computers and Electronics Computers Phone Skills Technology Hacks Health Men's Health Mental Health Women's Health Relationships Dating Love Relationship Issues Hobbies and Crafts Crafts Drawing Games Education & Communication Communication Skills Personal Development Studying Personal Care and Style Fashion Hair Care Personal Hygiene Youth Personal Care School Stuff Dating All Categories Arts and Entertainment Finance and Business Home and Garden Relationship Quizzes Cars & Other Vehicles Food and Entertaining Personal Care and Style Sports and Fitness Computers and Electronics Health Pets and Animals Travel Education & Communication Hobbies and Crafts Philosophy and Religion Work World Family Life Holidays and Traditions Relationships Youth
• Browse Articles
• Learn Something New
• Quizzes Hot
• This Or That Game New
• Train Your Brain
• Explore More
• Support wikiHow
• About wikiHow
• Log in / Sign up

How to Make a Travel Brochure

Last Updated: March 9, 2024 References

wikiHow is a “wiki,” similar to Wikipedia, which means that many of our articles are co-written by multiple authors. To create this article, 54 people, some anonymous, worked to edit and improve it over time. There are 8 references cited in this article, which can be found at the bottom of the page. This article has been viewed 593,607 times. Learn more...

A creative, expertly written and well-designed travel brochure invites readers to cast themselves into a story that takes place in an exotic locale. In this article, learn how to make an enticing travel brochure that will have your audience fantasizing about-and booking-your travel packages.

Determining the Details of Your Travel Brochure

• A professional should already know what destination they are representing, or attempting to advertise for. Use this step to get to know the key features of your location: mountains, lakes, cabins, museums, parks, etc. Write each of these key features down on a piece of paper for use later on.
• If you are a student, find an exciting place to advertise for. Some great examples are Mexico, Hawaii, Myrtle Beach South Carolina, the beaches of Florida, or Australia, to name just a few. Research the location you choose (using reputable sources such as online search engines, encyclopedias, library books, etc.) and find out key features about the location. Write each of these down on a piece of paper for use later on.
• The lists for both students and professionals should be extra long at the beginning. It is better to create a long list to start, and then cross off items later on.

• Travel around the website by yourself and write down what and where the particular amenity is.
• If you are far away from where you are advertising for, look for maps online that might help you locate particular amenities. Sites like Google Maps often point out exactly what and where each of these is.
• After you have created a detailed list of the amenities, put a star next to the items you think are most important (bathrooms generally are a top priority). Make sure to note whether these amenities provide additional accommodations, such as being handicap accessible. [1] X Research source

• Visit peoples' homes and ask them politely to give their opinion. Remember to bring a pencil and paper to write down exactly what they say. You can also bring a voice recorder if you do not write very fast.
• If the destination is strictly for vacation (non-residential) try calling people whom have vacationed there in the past. As with the previous step, write down exactly what they have to say about their experience.
• Students who do not have direct contact with persons whom live, or have vacationed there, should look online. Find internet sites that link you with local hotels, restaurants, etc. in the area of your destination. Look for reviews that have to do with the destination (Mexico, Hawaii, etc.) rather than a particular place of accommodation. Write down what they have to say. [2] X Research source

• Vacation spots with lots of bathrooms, and restaurants available are great for an older demographic audience.
• Destinations which are primarily vacation spots (non-residential) usually target a younger audience, or newlywed couples going on their honeymoon.
• Vacation spots which have hotels furnished with WiFi and cable TV are great destinations for families.
• Destinations which have large rooms are great for business workers, who are looking to conduct work from far away.
• This is not an all encompassing list, but it will give you an idea about what to look for, and how to pick the right demographic audience. Something you might think is minor (a boardwalk for example) might make all the difference in the world for a particular clientele.

• Take into account the previous four steps, and in particular the target demographic group. Set a standard price to each of the amenities, and add them all up. Set a standard price for all of the key features of the destination and add them all up. Finally, add the price of the amenities and destination hot-spots together.
• Adjust the vacation cost according to who the audience is. Younger clientele and families will most likely be looking for a cheaper vacation. Older clientele and business types will have more money to spend. Generally speaking, vacations for a family of four should run between $1000 and $2000. Go higher or lower as you see fit. How to Calculate Cost of Travel

Writing the Text of Your Travel Brochure

• First, you’ll want to create a story. Just like a good novel pulls in a reader, the client wants to feel as if they are going on an adventure. In paragraph form (full sentences), write a convincing argument for why your vacation spot is the best place to visit.
• After you have written down your argument, go back and proofread. More importantly, cross out extraneous information, keep what is critical, and add in to places that need a more exciting, or convincing argument.
• This argument can then be split apart into different sections of your brochure. You might have to tailor the sentences to exist as a stand-alone argument in the different sections, but this will give you a good head start. It is important that the writer knows exactly why each of the individual pieces are critical, and how they come together to convince the clientele.

• Your heading/title should appear in bold lettering, underlined, and be large enough to read from far away. If someone is sitting in a doctors office, or at a coffee shop, they should be able to see the title clearly, at the top of the brochure.
• Each of the subheadings/section headings should also be in bold, and underlined. They should be a slightly smaller font size than the title. They should all also all be the same font. If one subtitle is in Times New Roman, keep them all Times New Roman. This creates a nice flow to your brochure, and does not bog down the viewer in trying to comprehend the brochure.

• Write down some adjectives you know that are not typically used, such as adventurous, pulsating, mind-boggling, fanciful, breathtaking, etc. Put these words first in your title, so that the readers eyes, reading left to right, will catch that key word.
• Then, make sure to include the location in the title. If you advertising for a Hawaiian vacation, do not leave out the word Hawaii. Put the location right after the adjective.
• Following the name of the place, you can finish the title with simply "vacation" or a synonym. End the title in an exclamation point, so that it appears that the person selling the vacation is just as excited as the potential clientele.
• Bold the lettering, and underline the title. A good example is: Adventurous Mount Everest Vacation!

• You want to make the argument for this vacation clear right up front. The reader is not going to look around the rest of the brochure if they are not convinced at the very beginning.
• This would be a great time to simply list off a few of the accommodations/hot spots. For example: “An all-encompassing Hawaiian vacation that includes beautiful scenery, top-of-the-line hotels, and all the food you can eat!”.

• You will want to include, at the bare minimum, the following sections: restaurants, hotels, scenery(appearance of the vacation spot), and shops. These are four of the most basic things people need to know about before they go on the vacation. In total, you should have around six to eight sections.
• Make sure that what you are saying is necessary, succinct, and convincing. Consider what image you are using and make sure that the words match up. Feel free to highlight, italicize, or bold certain words or phrases.
• This would also be a great time to add in those accommodations, such as handicap accessible, free continental breakfast, bike/walking trails, etc.

• To include block quotes in your brochure, start by indenting. Then add a quotation mark, and write in your quote. Finish by adding another quotation mark.
• You will want to include only the most sensitive, valuable information. Do not include bad experiences, as this might turn off the clientele.
• If you want to take out a sentence in the middle of a paragraph, simply highlight and delete. Then, in between the remaining sentences, add ... (three periods in a row). This will allow you to shorten the quote, keep what is necessary, and highlight what is most important. [5] X Research source

• Include some simple terms in your 3-4 sentence price section such as: “Prices as low as $1000 for a family of four!” or, “Prices start at $1500, and include great discounts if you purchase by phone!”
• Mention the different offers/deals vacationers can get through your particular company. Usually, there are family discounts, senior discounts, children discounts, etc.
• This section should appear on the inside of the pamphlet, to the far right (at the end). You do not want to start the brochure by introducing price, nor do you want to put the price on the back of the brochure, as the clientele will probably look there first and never look inside.

• This should be done as a series of bulleted points or dashes. Do not write this information in paragraph form, as it will all run together.
• Check a second and third time that the information is up to date and correct. Look at the bottom of webpages to see when the last time the page was updated. Call the numbers you are listing on the brochure and see who picks up the phone. The information you are presenting needs to be accurate. [7] X Research source

Creating the Visuals for Your Travel Brochure

• Some good examples include: A smiling visitor hugging a dolphin at a sea life attraction, or a woman relaxing with a massage in an open-air spa that overlooks the tropical sunset.
• Make sure the photos are in color, and have a high-quality resolution. Do not use stock photos which generally look fake, and off-putting. Use real life images, or photos you have taken yourself at the location.
• People enjoy seeing others having fun, so try to include photos of people enjoying themselves at your destination rather than showing an empty hotel room or deserted beach. This will invite readers to project themselves into the photo. [8] X Research source

• To convey a relaxed feeling appropriate for a spa, use muted pastel tones. Children's destinations are best marketed with bright, bold colors. Historical site brochures can be given an "antique" feeling with sepia and earth tones.
• For each panel of the brochure, use the same color. If there are different colors for each panel, it can become distracting and gaudy.

• Use a thin border to contain each of the panels in your brochure. A thick border can become distracting. The border should be a color that is a slightly darker/lighter shade of the tone that you use for the rest of the brochure.
• If you want to highlight key points of your story, use bullet points or asterisks. Generally, 3-4 is the range you want to stay in. Try to highlight things that are not written about in the sentences.
• Designs can also help, such as stars, rainbows, arrows, etc. Add these where and when you see fit. Once more, do not overuse these, and bog down the viewer in the visuals. The clientele should want to read more, not necessarily look more.

• Tell the printing company that you want the brochures printed on high-quality paper. Cheap, flimsy paper can easily be torn, ripped, or water-damaged. Thick, coated paper provides resistance to accidents, and can be carried around mush easier.
• If you wind up needing to use your home or business printer, just make sure to use thick, heavy paper. The settings of your printer should be set to the highest pixel quality so that your pictures come out clean and crisp.

Travel Brochure Template

Community Q&A

• Instead of using computers, students should try out their own skills at creating a hand made brochure. Colored pencils, magic markers, and rulers can get the job done well. Thanks Helpful 5 Not Helpful 1
• If you are a student, make sure to follow what your teacher requires. Thanks Helpful 5 Not Helpful 1
• Do not use pictures unless they are of the actual destination. People do not want to be lied to about what vacation they are going on. This can result in problems/litigation with the travel organization, or potentially a lowered grade if you’re a student. Thanks Helpful 3 Not Helpful 1

Things You'll Need

• Heavy paper
• Printer (preferably large (business) rather than desktop)
• Colored pencils, magic markers, rulers, ball point pens, etc. (for handmade brochures)

You Might Also Like

• ↑ https://www.biggerpockets.com/renewsblog/2014/10/06/6-amenities-to-ensure-repeat-business-in-your-vacation-rental/
• ↑ https://www.entrepreneur.com/article/83752
• ↑ https://www.huffingtonpost.com/2014/07/28/font-ranking_n_5625650.html
• ↑ https://papyrus.greenville.edu/2013/05/on-the-importance-of-a-good-title/
• ↑ https://www.englishdiscourse.org/block.quotes.htm
• ↑ https://www.ustravel.org/news/press-kit/travel-facts-and-statistics
• ↑ https://www.computerhope.com/tips/tip30.htm
• ↑ https://www.business2community.com/content-marketing-tips/pictures-articles-attract-eye-balls-01109658

About This Article

To make a travel brochure, start by identifying the main attractions in the area you're advertising, such as restaurants or movie theaters. Next, decide who your target audience is by evaluating the attractions at the destination, like by aiming for a young demographic if it's a vacation spot. To start writing, choose a catchy title and engage your audience with the first sentence on the opening flap by mentioning the destination's key strong points, such as good accommodation. Then, make sure you have great visuals to break up the text, since pictures are key if you want to grab people's attention. For more tips on how to write your sections or how to choose good visuals, read on! Did this summary help you? Yes No

• Send fan mail to authors

Did this article help you?

Featured Articles

Trending Articles

Watch Articles

• Terms of Use
• Privacy Policy
• Do Not Sell or Share My Info
• Not Selling Info

wikiHow Tech Help Pro:

Develop the tech skills you need for work and life

wendywaldman: our mission is to deliver informative and engaging content

Travel Brochure: A Guide to Crafting an Engaging Travel Narrative

Table of Contents

Introduction

Travel Brochures are ideal for alluring expected voyagers with invigorating stories of experience, shocking photography, and enlightening advisers for nearby attractions. These leaflets come in different configurations, from lustrous flyers to online computerized duplicates, and act as an integral asset for movement organizations, visit administrators, and objections to showcase their administrations.

In this article, we’ll take a top-to-bottom glance at movement handouts and investigate how to make one that stands apart from the group. From characterizing the fundamental components of an effective leaflet to sharing genuine models, we’ll direct you through the most common way of making a connecting with movement story.

The Purpose of a Travel Brochure

The basic role of a movement pamphlet is to showcase an objective or administration to likely clients. It ought to feature the critical highlights and advantages of the area or movement and grandstand the novel selling focuses that separate it from different choices.

A very much-planned travel leaflet ought to likewise motivate the peruser and make a feeling of fervor and expectation for the experience. It ought to convey the feeling of experience and fun that accompanies voyaging and cause the peruser to feel like they are essential for an extraordinary local area of explorers.

Elements of a Successful Travel Brochure

A successful travel brochure should include several key elements that work together to create an engaging and informative narrative. These elements include:

Eye-catching Cover

The front of your handout is the principal thing that potential clients will see, and it needs to quickly catch their eye. Utilize excellent pictures, striking typography, and clear tones to make your handout stick out.

Compelling Narrative

The account of your handout ought to be connecting with and simple to peruse. It ought to recount a story that catches the creative mind of the peruser and makes a feeling of fervor and expectation.

High-quality Images

Pictures are a fundamental part of any movement pamphlet. They ought to be great, outwardly staggering, and catch the embodiment of the objective or action.

Informative Content

The substance of your handout ought to be instructive and furnish perusers with all the fundamental data they need to settle on an educated choice. This remembers subtleties for facilities, attractions, transportation, and exercises.

Call-to-Action

Your handout ought to incorporate an unmistakable source of inspiration that urges perusers to make the following stride, whether that is reserving an excursion, visiting a site, or reaching a travel planner.

Contact Information

Make a point to incorporate contact data for your organization or objective, including telephone numbers, email locations, and web-based entertainment joins.

Real-Life Examples

To inspire your travel brochure creation, let’s take a look at some real-life examples.

Visit Portugal

Visit Portugal’s pamphlet features the country’s one-of-a-kind culture, history, and normal excellence. The cover includes a picture of the famous Cable car 28 in Lisbon, and the leaflet’s story exhibits the dynamic tones and various scenes that make Portugal such a well-known objective.

G Adventures

G Experiences’ pamphlet utilizes staggering photography and strong typography to encapsulate the experience that the organization is known for. The account centers around the feeling of local area and association that explorers experience on G Undertakings’ visits.

Visit Norway

Visit Norway’s handout is an ideal illustration of how to utilize excellent pictures to exhibit a location’s normal magnificence. The leaflet highlights shocking pictures of the Norwegian fjords and features the country’s remarkable culture and open-air exercises.

Tips for Creating an Effective Travel Brochure

Creating a movement pamphlet that stands apart from the opposition and showcases your objective or administration requires cautious preparation and tender loving care. The following are a couple of tips to assist you with making a compelling travel leaflet:

1.         Know your ideal interest group: Before you begin making your pamphlet, it’s vital to realize who you’re making it for. Research your main interest group and design your information to their inclinations and inclinations.

2.         Focus on visuals: words usually can’t do a picture justice, and this is particularly evident about travel handouts. Make a point to incorporate excellent pictures that exhibit your objective or administration in the most ideal light.

3.         Keep it brief: While it’s vital to incorporate all the fundamental data, you would rather not overpower your perusers with an excess of text. Keep your information clear and succinct, zeroing in on the main subtleties. great post to read about Travel Essentials .

How do I make a travel brochure?

To make a travel brochure, start by identifying your target audience and researching the destination or service you want to promote. Choose high-quality images and develop a compelling narrative that highlights the unique selling points of your offering. Make sure to include informative content and a clear call to action.

What is a travel brochure?

A travel brochure is a marketing tool that promotes a destination, accommodation, or activity to potential customers. It typically includes high-quality images, informative content, and a clear call to action.

What is the content of a travel brochure?

The substance of a movement leaflet ought to give perusers all the fundamental data they need to go with an educated choice. This remembers subtleties for facilities, attractions, transportation, and exercises. The story ought to be drawing in and make a feeling of fervor and expectation for the experience.

What is the brochure format?

Leaflets come in different arrangements, from gleaming handouts to online computerized duplicates. The most widely recognized size for a movement handout is A4, however, there are no rigid principles. The arrangement you pick ought to be founded on your interest group and the message you need to pass on. Homepage

Table: Elements of a Successful Travel Brochure

Jasper Bruxner is a passionate and versatile blogger with a keen eye for trends and a knack for crafting engaging content. As the founder of WendyWaldman.com , he has established himself as a trusted resource in a diverse range of niches, including food, tech, health, travel, business, lifestyle, and news. He tends to share the latest tech news, trends, and updates with the community built around Wendywaldman. His expertise and engaging writing style have attracted a loyal following, making him a respected voice in the online community.

Related Posts

Sato Travel: Simplifying Travel for the Military Community

Introduction Sato Travel, a unique travel service, has been giving travel arrangements only to the tactical local area for a…

Exploring the World of Holiday Travel Parks

Introduction Searching for a reasonable and family-accommodating excursion? Consider a holiday travel park! Appreciate open-air experience and unwinding with a…

Traveling on a Budget: Money-Saving Tips for Philadelphia Airport

Traveling can be an exciting and enriching experience but it could additionally position stress on your pockets. Fortunately, with some…

• Destinations
• Travel Point
• Travel Health
• Travel Guide
• Dekho Apna Desh Pledge
• Incredible India Meaning
• Visits In India

Travel Tricky

Travel Tips and Tricks

How To Create A Travel Brochure: Tips For Designing A Travel Brochure

Inside Contents

So, why is making a vacation Travel brochure so important? First, there’s the subject matter, and then there’s the structure. For the former, a brochure is a non-conventional retail advertisement. That said, it’s a great place to connect with your market in a novel manner. Creating a travel brochure doesn’t have to be a complex process, making it exciting. How to make a travel brochure ?

Travel Brochure || Why create a travel brochure?

You know those days when you’re pressed for time and need to get something done? some work done but can’t find that missing piece of information you need? Having a PDF brochure in hand will make your life easier in those moments, but don’t be afraid to break out the brochures when you need to.They don’t have to be reserved for the people who regularly use your website, but more than likely, you’ll want them for guests as well.

While you can easily assemble a travel by yourself, we recommend professional assistance. It’s a whole lot more fun working with an expert, where you can get service with your design and content needs, as well as with the design and layout. Here are ten tips for crafting a great travel .

Tips for designing your travel brochure || travel brochure examples

Proper font, layout, and placement First and foremost, you want to look at your brochure like a masterpiece. Good font, arrangement, and line spacing may sound like a no-brainer, but what if you’re not familiar with the guidelines? If you’re printing brochures for a small business or family, you can’t afford to waste a single letter. The same goes for business cards. It’s that simple.

If you’re not familiar with proper font, placement, and line spacing, don’t panic. Several professional designers, online design programs, and even libraries can teach you the basics of good design. (The Art Institute of Chicago offers a 40-week course called Graphic Design for Profit that covers all of the basics.)

Tip: Understand the relationship between font, layout, and spacing.

Choosing the right design || travel brochure of Sikkim

We understand that every traveler has different tastes, so we’ve separated our travel brochure designs into various subcategories for greater flexibility. The budget-conscious. Travel brochure s for couples and families. Travel for nature and adventure seekers. Finally, there’s the adventure trip, offering inspiration and adventure to help you plan a memorable journey. Would you mind choosing from our customizable menu to get your perfect brochure design?

Choosing the right paper || travel brochure

The brochure Color palettes and other design elements We have many different brochures, brochures for restaurants, and even flyers that celebrate your website. It’s always important to choose the right paper to take your business to the next level. With all these alternatives on the market, it’s important that you invest some time to determine the right paper for your particular need. For example, a domestic hotel brochure may be printed on a typical white paper.

Still, a luxury hotel brochure might be produced on a lightly-textured, glossy paper to stand out from the competition. For this piece on , we will look at creating a travel brochure for a hotel . A hotel brochure allows the visitor to explore the hotel holistically.

Tips for writing your  || travel brochure design

All brochures share a few characteristics, and you should consider all of these as you make your way through the planning process. Have a plan of action. Our best brochures revolve around a single location, and a few different brochures better serve many destinations. Creating a travel brochure from scratch may seem like a huge undertaking, but you can easily edit a travel brochure template to include more highlights with a few strategies.

With the right processes, tweaking and refactoring will allow you to create brochures that fit your needs. Get clear on your audience. Is the destination “unique” to your audience? Many destinations, including many in Europe, have a specific appeal for a particular type of traveler.

They can act as a beautifully designed guide to your business, so the travel planning process is as seamless as possible. Best of all, brochures are incredibly easy to create, and you can even save them and reuse them. That’s right! You don’t have to have a set of brochures that you can go back to and tweak. Everything you need is a computer and internet connectivity. What are you waiting for?

Check Out:- How To Write A travel diaries :The Ultimate Guide 4 you

sneha shukla

You might also like.

Top 10 Rooftop restaurants in Bandra

Mathura Famous Places

Best Places to Eat in Vizag

Leave a reply cancel reply.

Your email address will not be published. Required fields are marked *

Save my name, email, and website in this browser for the next time I comment.

How to make a travel brochure

First things first:

What is a travel brochure?

A travel brochure is a printed or digital publication designed to provide information about a particular destination or travel experience.

These brochures are typically created by travel agencies, tourism boards, or businesses to attract visitors and provide them with information about the destination.

The goal of a travel brochure is to inspire and inform potential travelers, encouraging them to choose the destination for their next adventure.

In this article, we aim to help you with the creation of your travel content, providing some useful tips and considerations to have in mind to start from scratch with your brochure.

Outline the travel brochure

• How to create a travel brochure? - What’s inside a travel brochure? - What to add to the design of a Travel brochure?
• Things to consider when creating travel brochure - Who is your audience? - What to avoid?

Make an online travel brochure

In the first place, it’ll be necessary to select the destination that you’re going to make the content about and investigate its most famous places, culture, traditions, foods, markets, and seasonal events.

Consider when the travel brochure will be distributed. When possible, the best option is to work on different brochures for each season to make it more appealing and useful. For example, you can use summer or winter pictures, warm or cold colors in the design, add more relevant information about events or activities on the dates, and so you can create a brochure with a much more specific context for the traveler.

With that in mind, you then can create an outline of everything you will include on the brochure, and most importantly, you’ll need to verify that the information you’ve collected is trustworthy. Make sure that the sources where you took this information from have comments, reviews, or is an official site.

When someone decides to travel to a city and is looking for a brochure, he most probably has never been there, so you want to ensure that the people reading your content get the best information possible in a straightforward and clear way . You can always add links or references for the reader to expand the information and go deeper.

Use illustrative pictures that will allow the reader to discover the charm of the focal points like monuments, and nature, and have a brief idea of what that place is about. Make sure that these pictures are high quality, and try not to use pictures that don’t show authentic colors. Making a place look better than it is with an overly retouched image will only make the traveler disappointed and blame the brochure or, worse, the brand.

Add maps to your brochure to make it more useful. They could be interactive so your readers can see the places they want to visit and what will be around.

Include recommendations about places where the tourist can eat typical food, where they can go shopping, carnivals, events, etc. And, of course, mention your services, such as if you offer guidance, accommodation, transportation, etc.

You can also contact the best places when you do not offer these specific services. It is usually possible to reach agreements or partnerships with them. Keep in mind that the satisfaction of your reader is more important than the profitability of a partnership.

How to create a travel brochure?

What’s inside a travel brochure.

The cover often features a captivating image or illustration of a key attraction from the destination. It may also include the destination's name and a slogan representing the place.

A brief introduction or welcome message that sets the tone for the brochure and entices readers to explore the destination. This can be about the city, the country, or an introduction to your services.

Add the main destinations. This section must highlight the main attractions, landmarks, and activities that make the destination unique. It may include images, descriptions, and key selling points. Add information about historical facts about the destination.

Add a map of the area to help readers get a sense of the geography and the location of major points of interest. The map can be interactive or have the places highlighted with illustrations. As we mentioned, this will help your readers spend more time looking at the brochure, which will help your brand retention.

Include accommodations , like information about hotels, resorts, and other lodging options in the area, including information about amenities, room types, and contact information.

Descriptions of various activities and entertainment options available in the destination, such as tours, excursions, and cultural events. Here it is necessary to consider when the travel brochure will be distributed in order to include only the events of the specific season and not to overload it with unnecessary information.

Information about local cuisine , popular restaurants, and dining options, including special dishes or culinary experiences unique to the area. When possible talk to someone who lives near the area. Many of the best restaurants are not very public, and your reader will appreciate a good, not-so-well-known place to eat.

Select the appropriate information about transportation . Add details on how to get to the destination, and the most exclusive or affordable ways. This section may also include links to buy transportation tickets. It's something most travelers don't like spending time on.

Make sure to include useful information such as local customs, language tips, currency details, and other practical advice.

It's also a good idea to save some space to add quotes or testimonials from previous visitors, providing positive feedback about their experiences in the destination.

Always include your contact details for the tourism board, travel agencies, or businesses mentioned in the brochure and near the testimonials or in the context of the services offered, allowing visitors to seek further information at the right time.

What to add to the design of a Travel brochure?

The role of a travel brochure design is important to create visually appealing and informative publications. As one, you can use different tools that will prove templates to have somewhere to start with your design, for example you can work with Canva , Venngage , InDesign , among others.

Travel brochure designers are responsible for conceptualizing the visual elements of the brochure. This includes selecting appropriate images, graphics, and layout styles that capture the essence of the destination. For example, using a classic font for an Athens travel brochure, a modern background for a Tokyo travel, or a warm color palette for a Caribean trip.

You should also ensure that the brochure aligns with you branding guidelines to reinforce the brand identity.

The layout and composition of the brochure involves arranging text, images, and other design elements in a way that is aesthetically pleasing and guides the reader through the content logically. For example, you can add "Did you know?" boxes with facts or tips, relevant maps or infographies in-between the text or maybe a layout with testimonials at the bottom of each section.

Choose the right typography for readability and to maintain the overall theme of the design. You should choose two fonts or three at most to keep the design consistent, and it should be very legible in case the traveler is on the move.

Selecting high-quality images that showcase the destination's attractions and atmosphere is key. This is the first thing that will catch your reader attention, and it can be difficult to differentiate from any other travel brochure about the same place. You can be creative by using close-up pictures for what would normally be a landscape. Or combine images of a monument: a small one easily recognizable and a larger one with unusual or uknown details. Including photos of people enjoying activities can also help your reader reflect on what will happen when he gets there.

While designing the brochure you also need to organize information in a structured way. You can emphasize a travel route, a theme, the history behind a place or the importance for quick or long travels. Depending on the research of the destination and the target audience, you must choose the appropriate organization.

When you know the brochure will be printed , using a print-first approach is a good idea. It is easier to make a printed document become digital than the other way around. You need to consider specifications such as paper size, folds, bleed margins, and the minimum resolution of the images you will use. Always keep in mind what sections will become interactive when online. This will help you take the appropiate design decisions early on. For example, a printed map should be large enough to be easily navigable when converted to a Google map in the digital version.

Bring a creative flair to the project, exploring innovative ways to present information to stand out. Add interactions like videos, webs to official sites, typical music of the country, links, among others, this will make the content more interactive and fun to watch for the travelers.

Things to consider when creating a travel brochure.

Who is your audience.

The target audience for a travel brochure can vary depending on the destination, the purpose of the content, and the marketing strategy. However, in general, the primary audience includes:

• Individuals who are considering traveling to the destination
• People who have a general interest in travel
• Bussiness travelers
• Tour operators
• Educational institutions or cultural organizations
• Event planners promoting conferences or special occasions
• National, or local governmental entities promoting their city or region

You don't have to stick to the general category you are targeting. Go as deep as you can researching the target audience:

• Analyze the destination main attractions: Will it attract families? honeymooners, cultural enthusiasts?
• Understand the demographics: Is it a destination for older or younger people? Is it an expensive or luxury destination?
• Think about the travel motivations: Is it a leisure or a business travel? Must be an adventure or a relaxed experience?

This will help you define the tone of the text and the design of your brochure, and will make it easier for you to decide what to recommend for places to go, routes to follow, restaurants to eat, or activities to do.

What to avoid?

Things to avoid when making a travel brochure:

Avoid overloading the brochure with too much information. A clean and organized design is more attractive and more accessible to readers.

Try not to mislead the reader. They are trusting you for a travel to an unknown place. Focusing on their interests and preferences will help your brand more than any promotion or partnership.

Keep the information updated. What could be worse than planning and going to a remote site only to find that it is closed for renovations? Keep a list of the activities and update your brochure often. Make it clear to your readers when you updated something and they will see that they are in good hands.

Don't leave the digital version aside . Ensure that it is digital and mobile-friendly. Many people access travel information on smartphones, so the brochure should be easily viewable on any device. Allow your readers to download the content in case the connectivity is a problem, so they can access the brochure always.

Poorly edited images can impact the overall quality of the brochure. Images are what will initially attract your readers, they need to be high-quality and represent the destination well.

Long paragraphs of text can be overwhelming. Aim for concise and engaging content. Use bullet points, subheadings, and captions to break up the text and make it more friendly. Avoid using complex langage , keep the language simple and accessible.

Now that you created the best possible travel brochure you can make it online with Heyzine . A few and easy steps and it looks like this:

We have various guides on how to create your travel brochure flipbook , add interactivity , group them in digital bookshelves , or embed hem to your website .

Go ahead and inspire more people to travel the world.

You May Be Interested In...

What is adobe portfolio and how to use it like a pro, the complete guide to using microsoft designer.

• Dictionaries home
• American English
• Collocations
• German-English
• Grammar home
• Practical English Usage
• Learn & Practise Grammar (Beta)
• Word Lists home
• My Word Lists
• Recent additions
• Resources home
• Text Checker

Definition of brochure noun from the Oxford Advanced Learner's Dictionary

• a travel brochure
• Send for a free colour brochure today!
• Send for our illustrated brochure.
• Send for your free colour brochure today!
• The college produces a glossy brochure to advertise its training courses.
• colour/​color
• full-colour/​full-color
• browse through
• leaf through
• look through

Want to learn more?

Find out which words work together and produce more natural-sounding English with the Oxford Collocations Dictionary app. Try it for free as part of the Oxford Advanced Learner’s Dictionary app.

Special offer: Up to 83% off

February 26, 2022

ACT NOW! SAVE UKRAINE. DEFEND DEMOCRACY.

Team Skylum

Photography

At 5 am on February 24, Russia began the full-scale military invasion of Ukraine. They are violently trying to steal our country.

Russian forces have invaded Ukraine, confirming our worst fears. At this very hour they are attacking us on the streets of many Ukrainian cities.  We are at war.

Skylum was proudly founded in Ukraine, and our core development center is based in Kyiv. At this harrowing time, unfortunately we cannot guarantee the on-time delivery of updates to Luminar Neo. We strive for excellence in everything we do, and we will make sure to further develop and improve Neo and to keep you updated on any news. 

However, today we ask our community for help and support. Here are some details on what has happened and how you can support Ukraine in this difficult time.

!   At 5 am on February 24, Russia began the full-scale military invasion of Ukraine. They are violently trying to steal our country.

! Right now, there are missile strikes and bombardment of peaceful Ukrainian cities.   We must hide our families in bomb shelters and protect our land with weapons in our hands as part of the territorial defense forces.

! This disastrous and entirely unprovoked Russian war has already taken the lives of 198 civilians. 33 children have been injured, and 3 have been killed.

! The Armed Forces of Ukraine, young and brave heroes, are fighting all over the country not only for Ukraine but for Peace and Clear Skies in Europe. 

As we write to you from a city under attack, we want to be very clear: This war is not just something you see on TV. It is not happening in some distant lands. It is happening right now here in Ukraine, and the Russian forces who are invading our lands and threatening our families may come to your doorstep one day too if we do not stop them.

Sanctions that world governments are currently imposing are not enough. Russia must be completely isolated from all spheres of the civilized world: the financial system, technologies, sports, culture.  

Here is a list of simple actions you can take to help Ukraine. We MUST unite to quite literally save the world before it’s too late:

- Contact your local representatives and pressure them to provide more support for Ukraine and stricter sanctions on Russia. We need military and humanitarian aid and Russia must be cut off from SWIFT.

- Donate money to humanitarian aid organizations. Find a full list over here:  https://how-you-can-support-ukraine.super.site/  

- Follow the news from official channels. Avoid fake news and disinformation!

Twitter:  https://twitter.com/ZelenskyyUa  

https://twitter.com/DmytroKuleba  

https://twitter.com/Hromadske  

https://twitter.com/DefenceU  

https://twitter.com/backandalive  

Telegram:  https://t.me/Forbes_Ukraine_official  

- Support the Ukrainian Army —  Official Account of the National Bank of Ukraine

We stand together

Please share this information with your community.

#Ukrainians #NATO #Ukraine #StandWithUkraine

Experience the power of Luminar Neo

Did you enjoy this post.

Share it on your social media

Advanced yet easy-to-use photo editor

Most popular.

April 04, 2023

GIMP vs. Krita: which one is better for you?

December 02, 2023

GIMP vs Photoshop: Which Photo Editor Is Better?

May 25, 2023

Photography Composition Techniques: A Beginner's Guide

A special perk for our blog readers.

Get a 10% discount on Luminar Neo and dive into professional photo editing today!

I agree to my personal data being stored and used to received newsletters and commercial offers from Skylum.

Thank you for subscribing.

Your gift is waiting in your inbox!

Skylum Blog

The latest news and updates. direct from Skylum

Use Aurora HDR for free for 14 days.

Sent successfully!

Please check your inbox. We've sent you a copy via email.

Looks like you're subscribed already

This is sad. Looks like you’ve earlier unsubscribed from Skylum emails.

Thank you for downloading Aurora HDR

Preparing your download...

Did your download not start? Dont worry, just click here to try again.

Oops! Something went wrong. Don't worry, just click here to try again.

Step 1 Find & Open Aurora HDR Installer

Step 2 Follow the instructions to install Aurora HDR

Step 3 Enjoy new photo editing experience

Get started for free

Try out Luminar Neo for free for 7 days. No credit card needed.

Please check your email

Make sure it's a valid email address

• More from M-W
• To save this word, you'll need to log in. Log In

Definition of brochure

• flier

Examples of brochure in a Sentence

These examples are programmatically compiled from various online sources to illustrate current usage of the word 'brochure.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.

Word History

French, from brocher to sew, from Middle French, to prick, from Old French brochier , from broche

1748, in the meaning defined above

Dictionary Entries Near brochure

Cite this entry.

“Brochure.” Merriam-Webster.com Dictionary , Merriam-Webster, https://www.merriam-webster.com/dictionary/brochure. Accessed 14 Apr. 2024.

Kids Definition

Kids definition of brochure, more from merriam-webster on brochure.

Nglish: Translation of brochure for Spanish Speakers

Britannica English: Translation of brochure for Arabic Speakers

Britannica.com: Encyclopedia article about brochure

Subscribe to America's largest dictionary and get thousands more definitions and advanced search—ad free!

Can you solve 4 words at once?

Word of the day.

See Definitions and Examples »

Get Word of the Day daily email!

Popular in Grammar & Usage

Your vs. you're: how to use them correctly, every letter is silent, sometimes: a-z list of examples, more commonly mispronounced words, how to use em dashes (—), en dashes (–) , and hyphens (-), absent letters that are heard anyway, popular in wordplay, the words of the week - apr. 12, 10 scrabble words without any vowels, 12 more bird names that sound like insults (and sometimes are), 8 uncommon words related to love, 9 superb owl words, games & quizzes.

Words and phrases

Personal account.

• Access or purchase personal subscriptions
• Get our newsletter
• Save searches
• Set display preferences

Institutional access

Sign in with library card

Sign in with username / password

Recommend to your librarian

Institutional account management

Sign in as administrator on Oxford Academic

brochure noun

• Hide all quotations

Earlier version

• brochure in OED Second Edition (1989)

What does the noun brochure mean?

There is one meaning in OED's entry for the noun brochure . See ‘Meaning & use’ for definition, usage, and quotation evidence.

Entry status

OED is undergoing a continuous programme of revision to modernize and improve definitions. This entry has not yet been fully revised.

How common is the noun brochure ?

How is the noun brochure pronounced, british english, u.s. english, where does the noun brochure come from.

Earliest known use

The earliest known use of the noun brochure is in the mid 1700s.

OED's earliest evidence for brochure is from 1765, in a letter by Philip Stanhope, politician and diplomatist.

brochure is a borrowing from French.

Nearby entries

• broccoli rabe, n. 1928–
• broch, n.¹ 1679
• broch | brogh | brough, n.² 1654–
• brochan, n. 1700–
• brochantite, n. 1865–
• broché, adj. a1877–
• broche, v. 1480–1834
• broched, adj. ?1510
• brochette, n. 1483–
• brochity, n. 1623–78
• brochure, n. 1765–
• brock, n.¹ Old English–
• brock, n.² Old English–
• brock, n.³ Old English–
• brock, n.⁴ c1515–
• brock, n.⁵ 1772–
• brock, v. c1315–1405
• brockage, n. 1879–
• Brocken, n. 1801–
• brocket, n. a1425–
• brockish, adj. 1546–53

Meaning & use

Monsieur du Vergy published, in a brochure , a parcel of letters.

His present brochure is interesting from the subject of which it treats.

His series of editions was accompanied by a bye-play of brochures , grammatical or critical, written in the intervals of press-labour.

The famous brochure of Dr. Drake called The Memorial of the Church of England.

Torquay, Allerdale Hotel. Situated in own spacious grounds... Write for illustrated brochure (inclusive terms).

Innumerable hotels in England offer to send me an ‘Illustrated Brochure on request’.

The sun's impact restores the deficiency..and the brazen body no longer experiences shame. All this sounds like a nudist brochure .

• pamphlet a1415–1532 A short handwritten work or document of several pages fastened together; a handwritten poem, tract, or treatise. Obsolete .
• pamphlet-book 1568–
• sheet c1684–1726 A pamphlet. Obsolete .
• brochure 1765– A short printed work, of a few leaves merely stitched together; a pamphlet. Also, spec. a small pamphlet or booklet describing the amenities of a…

Pronunciation

• ð th ee
• ɬ rhingy ll

Some consonants can take the function of the vowel in unstressed syllables. Where necessary, a syllabic marker diacritic is used, hence <petal> /ˈpɛtl/ but <petally> /ˈpɛtl̩i/.

• a trap, bath
• ɑː start, palm, bath
• ɔː thought, force
• ᵻ (/ɪ/-/ə/)
• ᵿ (/ʊ/-/ə/)

Other symbols

• The symbol ˈ at the beginning of a syllable indicates that that syllable is pronounced with primary stress.
• The symbol ˌ at the beginning of a syllable indicates that that syllable is pronounced with secondary stress.
• Round brackets ( ) in a transcription indicate that the symbol within the brackets is optional.

View the pronunciation model here .

* /d/ also represents a 'tapped' /t/ as in <bitter>

Some consonants can take the function of the vowel in unstressed syllables. Where necessary, a syllabic marker diacritic is used, hence <petal> /ˈpɛd(ə)l/ but <petally> /ˈpɛdl̩i/.

• i fleece, happ y
• æ trap, bath
• ɑ lot, palm, cloth, thought
• ɔ cloth, thought
• ɔr north, force
• ə strut, comm a
• ər nurse, lett er
• ɛ(ə)r square
• æ̃ sal on

Simple Text Respell

Simple text respell breaks words into syllables, separated by a hyphen. The syllable which carries the primary stress is written in capital letters. This key covers both British and U.S. English Simple Text Respell.

b, d, f, h, k, l, m, n, p, r, s, t, v, w and z have their standard English values

• arr carry (British only)
• a(ng) gratin
• o lot (British only)
• orr sorry (British only)
• o(ng) salon

brochure typically occurs about four times per million words in modern written English.

brochure is in frequency band 5, which contains words occurring between 1 and 10 times per million words in modern written English. More about OED's frequency bands

Frequency of brochure, n. , 1760–2010

* Occurrences per million words in written English

Historical frequency series are derived from Google Books Ngrams (version 2), a data set based on the Google Books corpus of several million books printed in English between 1500 and 2010.

The overall frequency for a given word is calculated by summing frequencies for the main form of the word, any plural or inflected forms, and any major spelling variations.

For sets of homographs (distinct entries that share the same word-form, e.g. mole , n.¹, mole , n.², mole , n.³, etc.), we have estimated the frequency of each homograph entry as a fraction of the total Ngrams frequency for the word-form. This may result in inaccuracies.

Smoothing has been applied to series for lower-frequency words, using a moving-average algorithm. This reduces short-term fluctuations, which may be produced by variability in the content of the Google Books corpus.

Frequency of brochure, n. , 2017–2023

Modern frequency series are derived from a corpus of 20 billion words, covering the period from 2017 to the present. The corpus is mainly compiled from online news sources, and covers all major varieties of World English.

Smoothing has been applied to series for lower-frequency words, using a moving-average algorithm. This reduces short-term fluctuations, which may be produced by variability in the content of the corpus.

Compounds & derived words

• travel brochure , n. 1908– A brochure or pamphlet advertising holidays, trips, etc., and describing the features and amenities of destinations and resorts.

Entry history for brochure, n.

brochure, n. was first published in 1888; not yet revised.

brochure, n. was last modified in September 2023.

Revision of the OED is a long-term project. Entries in oed.com which have not been revised may include:

• corrections and revisions to definitions, pronunciation, etymology, headwords, variant spellings, quotations, and dates;
• new senses, phrases, and quotations which have been added in subsequent print and online updates.

Revisions and additions of this kind were last incorporated into brochure, n. in September 2023.

Earlier versions of this entry were published in:

OED First Edition (1888)

• Find out more

OED Second Edition (1989)

• View brochure in OED Second Edition

Please submit your feedback for brochure, n.

Please include your email address if you are happy to be contacted about your feedback. OUP will not use this email address for any other purpose.

Citation details

Factsheet for brochure, n., browse entry.

• Cambridge Dictionary +Plus

Meaning of brochure in English

Your browser doesn't support HTML5 audio

• above/below the fold idiom
• circulation
• glossy magazine
• house journal
• house organ
• in circulation
• Sunday paper
• My girlfriend is probably through her second cup of coffee and reading brochures for nature walks in the Alps at this point, so I say, fine, give me a one-day card.  

brochure | Intermediate English

Brochure | business english, examples of brochure, translations of brochure.

Get a quick, free translation!

Word of the Day

pitch-perfect

singing each musical note perfectly, at exactly the right pitch (= level)

Alike and analogous (Talking about similarities, Part 1)

Learn more with +Plus

• Recent and Recommended {{#preferredDictionaries}} {{name}} {{/preferredDictionaries}}
• Definitions Clear explanations of natural written and spoken English English Learner’s Dictionary Essential British English Essential American English
• Grammar and thesaurus Usage explanations of natural written and spoken English Grammar Thesaurus
• Pronunciation British and American pronunciations with audio English Pronunciation
• English–Chinese (Simplified) Chinese (Simplified)–English
• English–Chinese (Traditional) Chinese (Traditional)–English
• English–Dutch Dutch–English
• English–French French–English
• English–German German–English
• English–Indonesian Indonesian–English
• English–Italian Italian–English
• English–Japanese Japanese–English
• English–Norwegian Norwegian–English
• English–Polish Polish–English
• English–Portuguese Portuguese–English
• English–Spanish Spanish–English
• English–Swedish Swedish–English
• Dictionary +Plus Word Lists
• English    Noun
• Intermediate    Noun
• Business    Noun
• Translations
• All translations

Add brochure to one of your lists below, or create a new one.

{{message}}

Something went wrong.

There was a problem sending your report.

Live-English.net

Learn English Online with real teachers

40 Basic Vocabulary Words and Common Phrases for Travel in English

Embarking on a journey to a foreign country can be both exciting and a bit daunting, especially when language barriers come into play. But fear not, we’ve got you covered! This page is dedicated to all the globetrotters out there who are keen on enhancing their English language skills specifically for travel.

We’ve curated a list of 40 essential English words and phrases that will prove to be your best companions on your travels.

Whether you’re a seasoned traveler or planning your first overseas trip, mastering these words and phrases will not only boost your confidence but also enrich your travel experiences. So, let’s dive in and start preparing for your next adventure with our comprehensive travel vocabulary guide. Happy learning and safe travels!

40 essential English words and phrases for travel

• Passport – “Don’t forget to bring your passport to the airport.”
• Luggage – “Please make sure your luggage is not left unattended.”
• Reservation – “I have a reservation under the name Smith.”
• Itinerary – “Our itinerary includes stops in Rome, Paris, and London.”
• Destination – “Our final destination is Sydney.”
• Accommodation – “I’ve booked accommodation for three nights in the city center.”
• Sightseeing – “We’re going sightseeing in the old town tomorrow.”
• Currency – “What’s the local currency in Japan?”
• Boarding Pass – “Please have your boarding pass and identification ready.”
• Departure – “Our departure time is 6:00 PM.”
• Arrival – “Our estimated arrival time is 8:00 PM.”
• Customs – “You’ll need to declare any items at customs.”
• Visa – “Do I need a visa to travel to the United States?”
• Tourist – “As a tourist, I love exploring new places.”
• Landmark – “The Eiffel Tower is a famous landmark in Paris.”
• Guidebook – “I bought a guidebook to learn more about the city’s history.”
• Souvenir – “I bought a souvenir from each city we visited.”
• Jet Lag – “I’m feeling a bit of jet lag after the long flight.”
• Travel Agency – “The travel agency arranged all of our accommodations.”
• Backpack – “I prefer to travel with a backpack instead of a suitcase.”
• Could you help me, please? – When you need assistance.
• How much does this cost? – When you want to know the price of something.
• Where is the nearest…? – When you’re looking for something specific, like a bathroom or a subway station.
• I would like to book… – When you want to make a reservation.
• Do you speak English? – When you need to find someone who speaks English.
• I’m lost. Can you help me? – When you need directions.
• Can I have the menu, please? – When you’re at a restaurant and want to see the menu.
• I’m allergic to… – When you need to inform someone of your allergies.
• Can I have the bill, please? – When you’re ready to pay at a restaurant.
• What time does it open/close? – When you want to know the operating hours of a place.
• Can I have a ticket to…, please? – When you’re buying a ticket.
• Where can I catch the bus/train? – When you need to find the bus or train station.
• Is it far from here? – When you want to know the distance to a place.
• Can you recommend a good…? – When you’re looking for recommendations.
• Do you accept credit cards? – When you want to know if you can pay with a credit card.
• What’s the Wi-Fi password? – When you need to connect to the internet.
• I’d like to go to… – When you’re telling a taxi driver your destination.
• Is there a pharmacy nearby? – When you need to find a pharmacy.
• Can I try this on? – When you’re shopping for clothes and want to try something on.
• Could you take a picture of us, please? – When you want someone to take a photo of you and your group.

Wrapping Up Our English Travel Vocabulary Journey

And there you have it! We’ve journeyed through 40 essential English words and phrases that will help make your travels smoother and more enjoyable. Remember, language is a powerful tool that can open doors to understanding new cultures, making new friends, and creating unforgettable experiences.

Don’t worry if you can’t memorize all the words and phrases at once. The beauty of language learning is that it’s a continuous process. Keep practicing, and soon these words will become second nature to you.

But why stop at 40? If you’re eager to expand your travel vocabulary even further, we have an exciting offer for you. Follow us on Instagram and send us a direct message to get your hands on our comprehensive eBook (write “Travel eBook”), which features 200 essential English words and phrases for travel, plus 2 special bonuses!

We hope this guide will be a valuable resource for your travel adventures. Whether you’re exploring bustling cities, tranquil countryside, or exotic beaches, these phrases will help you navigate your way with confidence.

Thank you for joining us on this linguistic journey. We wish you all the best in your English learning and your future travels. Remember, every journey begins with a single step, or in this case, a single word. Happy travels and happy learning!

>> Learn more English vocabulary

Privacy Overview

Meaning of "travel brochure" in the English dictionary

Pronunciation of travel brochure, grammatical category of travel brochure, what does travel brochure mean in english, definition of travel brochure in the english dictionary.

The definition of travel brochure in the dictionary is a brochure, often from a travel agency, which advertises holidays, hotels, etc.

WORDS THAT RHYME WITH TRAVEL BROCHURE

Words that begin like travel brochure, words that end like travel brochure, synonyms and antonyms of travel brochure in the english dictionary of synonyms, words relating to «travel brochure», translation of «travel brochure» into 25 languages.

TRANSLATION OF TRAVEL BROCHURE

Translator english - chinese, translator english - spanish, translator english - hindi, translator english - arabic, translator english - russian, translator english - portuguese, translator english - bengali, translator english - french, translator english - malay, translator english - german, translator english - japanese, translator english - korean, translator english - javanese, translator english - vietnamese, translator english - tamil, translator english - marathi, translator english - turkish, translator english - italian, translator english - polish, translator english - ukrainian, translator english - romanian, translator english - greek, translator english - afrikaans, translator english - swedish, translator english - norwegian, trends of use of travel brochure, tendencies of use of the term «travel brochure».

FREQUENCY OF USE OF THE TERM «TRAVEL BROCHURE» OVER TIME

Examples of use in the english literature, quotes and news about travel brochure, 10 english books relating to «travel brochure», 10 news items which include the term «travel brochure».