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What newly-launched film tourism promotion policy of Rajasthan has to offer
The new film tourism policy, as the government says is one of the best across india offered by any state as far as incentives and support assurances are concerned..
- Updated Jul 30, 2022, 1:07 PM IST
In order to boost tourism in the state, the Rajasthan government a few days back unveiled Rajasthan Film Tourism Promotion Policy-2022 to promote Rajasthan as a major film Destination in India. In a bid to leverage and make maximum out of the state's rich heritage and culture, the state government came up with one of the best film tourism policy.
“Films are an effective way of promoting tourist destinations. While there is a direct spin-off of large number of cast and crew coming, the locales in the films generate huge interest among travellers,” one government official said while unveiling the policy.
The new film tourism policy, as the government says is one of the best across India offered by any state as far as incentives and support assurances are concerned. Intending to attract film producers not only from India but from internationally as well, the state came out with comprehensive and lucrative provisions under the policy.
The film tourism promotion policy unveiled last week has provisions to provide a subsidy up to Rs 2 crore for projects qualifying the laid down criteria of the policy which includes a certain threshold of production cost and uses a minimum of 15 per cent local supporting staff in production activity. In addition to the incentive of Rs 2 crore, the policy also mentioned providing an exemption from all fees and charges at all monuments and locations under forest irrigation, PWD, Local Bodies, Police and Devasthan, and all state government properties for feature film shooting.
Just to make the process hassle-free and digital, under the new policy the state government has created a digital ecosystem for getting all clearances and permission within 15 days of application. The tourism department has created a dedicated online system that will ensure necessary approval comes on time. In addition to incentives and a single window clearance system, the policy mentioned that circuit houses, dak bungalows and government-owned guest houses located in the state will be made available to film shooting crews on pre-booking basis at official rates. 50 per cent discount on accommodation at Rajasthan Tourism Development Corporation and Rajasthan State Hotel Corporation properties shall be made available subject to a maximum discount of Rs 10 lakh.
The policy also talks about the availability of adequate manpower, for sustained growth of the ecosystem in the state. “The state government will coordinate with the government of India for opening of a branch of Film and Television Institute in Rajasthan,” the policy states.
The state government unveiled the film promotion policy at the Domestic Travel Mart organised by the government in Jaipur in which the state government welcomed tourists from India and abroad to enjoy the rich heritage of Rajasthan. Giving a fresh impetus to the tourism sector, the government had allocated Rs 1000 crore for tourism and out of which Rs 600 crore will be utilised for doing necessary infrastructure creation and 40 per cent will be utilised for branding and marketing.
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Rajasthan Cabinet approves 'Film Tourism Promotion Policy- 2022'
The policy has been launched with the aim of developing Rajasthan as a film destination.
Rajasthan Cabinet approves Film Tourism Promotion Policy- 2022
- The Rajasthan Cabinet approved the Rajasthan Film Tourism Promotion Policy-2022 on April 6
- The policy has been launched with the aim of developing Rajasthan as a film destination
- Rajasthan has been a favourite state for national and international filmmakers
The other important decisions taken at the meeting included the formation of a Public Financial Management Training Society, and a cadre of Vice Principals in Government Higher Secondary Schools, among others.
The Cabinet approved the Rajasthan Film Tourism Promotion Policy-2022 with the objective of promoting film production activities in the state. The decision of the Cabinet will encourage film shooting in the state and promote the preservation of art and culture along with generating employment in various fields related to films.
Rajasthan has been a favourite state for national and international filmmakers, who are eager to shoot at the various locations of the state, including the fort-palaces, havelis, deserts, sanctuaries etc.
Through this policy, provisions for financial assistance, awards and cash prizes have been proposed to encourage film production in Rajasthani language. Along with this, it has also been proposed to give financial benefits and grants to domestic and foreign filmmakers for shooting in Rajasthan.
At the meeting, it was also decided to name the free IPD and OPD treatment scheme at all government medical institutions as 'Mukhyamantri Free Nirogi Rajasthan Yojana'.
The Cabinet also decided to set up a Public Financial Management Training Society, to be registered under the Rajasthan Societies Registration Act, 1958.
The Cabinet has approved amendment to the Rajasthan District Court Clerical Establishment Rules-1986 (Rule 7-C). With this decision of the Cabinet, the expression of 'outstanding sportsperson' as prescribed in this rule will be given more clarity, so that better opportunities can be made available to the eligible players.
The Cabinet also decided to appoint the Rajasthan State Road Development and Construction Corporation (RSRDC) as the executive agency for the construction work of the Mini Secretariat at Sri Ganganagar.
(With IANS inputs)
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Rajasthan cabinet approves film tourism promotion policy
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- Rajasthan government approves film tourism promotion policy
The policy has been launched with the aim of developing Rajasthan as a film destination. The other important decisions taken at the meeting included the formation of a Public Financial Management Training Society, and a cadre of Vice Principals in Government Higher Secondary Schools, among others.
- Updated On Apr 7, 2022 at 05:20 PM IST
- Published On Apr 7, 2022 at 04:13 PM IST
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FEDERATION OF HOSPITALITY AND TOURISM OF RAJASTHAN
“RAJASTHAN FILM TOURISM PROMOTION POLICY 2022 TO BE LAUNCHED AT RDTM”
– Press Conference for Rajasthan Domestic Travel Mart – From 22 July to 24 July 2022 – 9,000 structured B2B meetings will be held between buyers and sellers
“RAJASTHAN FILM TOURISM PROMOTION POLICY 2022 TO BE LAUNCHED AT RDTM” – Gayatri Rathore Principal Secretary Tourism
Jaipur, 19 July: The Rajasthan Film Tourism Promotion Policy 2022 will be launched at the inaugural session of Rajasthan Domestic Travel Mart (RDTM) 2022 on 22 July. The Policy will provide an enabling environment with subsidies and incentives upto 2 Crore for all kinds of films – be it regional, Bollywood, Hollywood or OTT. This was stated by Principal Secretary Tourism, Ms Gayatri Rathore. She was speaking at a press conference organised for the forthcoming RDTM scheduled to be held from 22 to 24 July. RDTM is being jointly organised by the Department of Tourism, Government of Rajasthan and the Federation of Hospitality and Tourism of Rajasthan (FHTR).
Throwing light on the marketing initiatives of the Department, Ms Rathore further said that a 360 degree marketing and branding campaign has been started by the Government. As a part of this plan, hoardings at prominent airports and railways, in-flight advertising, bloggers and influencers in rural areas of Rajasthan, among other initiatives are being organized. ‘Rajasthan Calling’ Roadshows will also be organized in many cities across the country including Bangalore, Lucknow, Gurugram, Kolkata, and Ahmedabad, among others.
President, FHTR, Mr Apurv Kumar said that the revival of the tourism and hospitality sector which was the worst hit during the pandemic will get a boost because of RDTM which is happening once again. The Mart will be inaugurated by Rajasthan Chief Minister, Mr Ashok Gehlot on 22 July at Hotel Clarks Amer. Also, Minister of Art and Culture, Government of Rajasthan, Dr B.D. Kalla; Minister of Tourism, Government of Rajasthan, Mr Vishvendra Singh; Chief Secretary, Ms Usha Sharma; Principal Secretary of Tourism, Ms Gayatri Rathore; President Emeritus, Indian Heritage Hotels Association (IHHA), Mr Gaj Singh and President Honour, FHTR, Mr Bhim Singh will be present at the inaugural session.
Mr Kumar further said that on 23 and 24 July, around 9,000 structured B2B meetings will be held between buyers (pan-India) and sellers at the Birla Auditorium. Around 400 domestic tour operators from across the country will network with 200 exhibitors from Rajasthan who will showcase the prowess and potential of their tourism products like hotels, resorts, amusement parks, etc. He also thanked the Department of Tourism for their support and cooperation with the mega travel mart.
Press Backgrounder • Chief Minister Ashok Gehlot to be the Chief Guest • 200 exhibitors from Rajasthan will showcase their tourism products • 400 domestic tour operators pan-India to attend
RAJASTHAN DOMESTIC TRAVEL MART 2022 (22 July to 24 July)
Tourism is among the most important sectors in Rajasthan with a wide range of products on offer, including history and heritage, art and culture, wildlife, fairs and festivals, adventure, wedding, film shoot destinations, rural, religious, experiential, and many more. However, the industry suffered serious setbacks during the global Covid-19. With the visit of international tourists to India hugely curtailed, the focus now is on domestic tourism.
Rajasthan Domestic Travel Mart (RDTM) witnessed its successful debut edition in July 2018. The mega-event saw a large amount of B2B structured pre-fixed meetings between buyers and sellers over two days. Various leading Rajasthan sellers, including hotels, restaurants as well as travel and trade companies participated in the Mart.
Looking at the major success of the first RDTM, an MoU was signed between the Department of Tourism, Government of Rajasthan and the Federation of Hospitality and Tourism of Rajasthan (FHTR) on 6 April 2022 at Hotel Clarks Amer for the joint organization of the RDTM 2022.
ORGANISERS Rajasthan Domestic Travel Mart is being jointly organised by the Department of Tourism, Government of Rajasthan and the Federation of Hospitality and Tourism of Rajasthan (FHTR).
INAUGURAL CEREMONY (22 JULY) The 3-day Travel Mart will be inaugurated by Chief Minister, Government of Rajasthan, Mr Ashok Gehlot on Friday, 22 July at Hotel Clarks Amer in Jaipur. The Rajasthan Minister of Art and Culture, Dr B.D. Kalla; Rajasthan Minister of Tourism, Shri Vishvendra Singh; Chief Secretary, Ms Usha Sharma; Principal Secretary of Tourism, Ms Gayatri Rathore; President, FHTR, Mr Apurv Kumar; President Emeritus, Indian Heritage Hotels Association (IHHA), Mr Gaj Singh and President Honour, FHTR, Mr Bhim Singh will be present at the inaugural session. Also, Director of Tourism, Ms Rashmi Sharma; Sr. Vice President, FHTR, President Hotels and Restaurants Association of Rajasthan (HRAR) and President, Rajasthan Association of Tour Operations (RATO), Mr Kuldeep Singh Chandela; Convenor of RDTM and Vice President, FHTR, Mr Khalid Khan, and Honorary Secretary General, Mr Mohan Singh Mertiya will be present on the occasion, as will be senior officials of the Department of Tourism and FHTR office bearers.
Needless to say, a large number of exhibitors and tour operators who are participating in the Mart will also be present.
STRUCTURED B2B MEETINGS (23 and 24 JULY) Like its debut edition, RDTM 2022 will also witness pre-structured B2B meetings between buyers and sellers over the course of 2 days at the Birla Auditorium in Jaipur. A whopping around 9,000 B2B structured meetings will be held between buyers and sellers coming from pan-India. Around 400 domestic tour operators from across the country will network with 200 exhibitors from Rajasthan who will showcase the prowess and potential of their tourism products like hotels, resorts, amusement parks, etc.
RDTM RDTM 2022 aims to revive the travel market of Rajasthan post-pandemic. It will serve as a common platform for interaction and business generation for the associated travel partners. Around 200 exhibitors from Rajasthan will showcase their tourism products and 400 domestic tour operators pan-India will attend the mega travel event. RDTM aims to bring under one roof, hospitality operators from the State of Rajasthan as well as major operators and influencers of tourism from different cities and states through B2B meetings. It also aims to inform and create awareness among the potential buyers of the particular features of the exhibiting hotel, resorts, and tour operations in different aspects. Various promotional activities for RDTM were organized at Jaipur, Jodhpur, Udaipur, Bharatpur and Mandawa.
TOURISM-FRIENDLY BUDGET BY THE STATE GOVERNMENT The Government of Rajasthan is doing its part with the announcement of a tourism-friendly and inclusive budget. A Tourism Development Fund of Rs 1000 crores has been announced. The Tourism and Hospitality sector has also been given a complete industry status which reflects the State’s robust focus on tourism. The sector is eligible for all industrial tariffs and levies. All tourism units defined in the Rajasthan Tourism Unit Policy 2015 are eligible for these industry benefits. Online entitlement certification is also being offered by the Government. This will attract major investments in tourism in Rajasthan.
MARKETING RAJASTHAN AS A PREFERRED DESTINATION Post-Covid, the State has been focused on domestic tourism as international tourism is yet to begin in right earnest. The Government has accorded priority to this sector in its policies and annual budget. There is a major thrust on marketing, branding and infrastructure development. This will be done by way of participation in major travel marts (both domestic and international), organising travel and tourism marts to promote inbound and domestic tourism, organizing Rajasthan calling roadshows in major cities as well as participating in major events by way of sponsorships or partnership support. The State is also being promoted through media campaigns social media platforms as well as influencer and blogger activities. Similarly, FAM trips for bloggers, influencers/ journalists, and PR activities are also being organised.
ABOUT FHTR FHTR celebrates all aspects of Rajasthan. The organisation is focused on objectives like offline promotions, digital marketing and cooperation through a hub and spoke model. The FHTR brand is professionally established on all digital platforms to connect and enable tourism stakeholders of all strata of society to feed into the pipelines. FHTR aims to become a single body to represent the tourism industry which will work cohesively to market the State and interact with different Government bodies.
QUOTES “Giving industry status to the tourism and hospitality sector reflects the State’s robust focus on tourism. It will prove to be a game-changer and will accelerate more investment and employment in this sector. The tourism sector is one of the largest employers and its growth is key for Rajasthan’s economy. The second edition of RDTM aims to promote tourism which is crucial in the current times as international tourism is yet to regain momentum.”
– Vishvendra Singh Tourism Minister, Government of Rajasthan
“Rajasthan has immense potential for investment in the tourism sector. The State Government has made many initiatives like Rajasthan Tourism Policy 2020, Rajasthan Home Stay (Paying Guest Scheme) 2021, Rajasthan Tourism Guest House Scheme 2021, etc. which will all go a long way in accelerating investment in the tourism sector. I hope for pro-active participation from all stakeholders at RDTM 2022 as a conducive joint effort by the Department and FHTR to revive the struggling tourism industry.”
– Gayatri Rathore Principal Secretary Tourism, Government of Rajasthan
“Public-private partnerships are the way to revive the industry. The entire sector is looking towards the domestic market for business. Rajasthan Domestic Travel Mart 2022 comes at an opportune moment to serve as a common platform for interaction and business generation for the associated travel partners. It will bring tour operators and influencers of tourism from India through B2B meetings under one roof.” – Apurv Kumar President, FHTR
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Rajasthan govt to launch Rajasthan Film Tourism Promotion Policy 2022
The Rajasthan Film Tourism Promotion Policy 2022 will be launched at the inaugural session of Rajasthan Domestic Travel Mart (RDTM) 2022 on 22 July. The Policy will provide an enabling environment with subsidies and incentives up to 2 Crore for all kinds of films – be it regional, Bollywood, Hollywood, or OTT. This was stated by Principal Secretary Tourism, Gayatri Rathore. She was speaking at a press conference organised for the forthcoming RDTM scheduled to be held from 22 to 24 July. RDTM is being jointly organised by the Department of Tourism, Government of Rajasthan and the Federation of Hospitality and Tourism of Rajasthan (FHTR).
Throwing light on the marketing initiatives of the Department, Rathore further said that a 360-degree marketing and branding campaign has been started by the Government. As a part of this plan, hoardings at prominent airports and railways, in-flight advertising, bloggers and influencers in rural areas of Rajasthan, among other initiatives are being organized. ‘Rajasthan Calling’ Roadshows will also be organized in many cities across the country including Bangalore, Lucknow, Gurugram, Kolkata, and Ahmedabad, among others.
President, FHTR, Apurv Kumar said that the revival of the tourism and hospitality sector which was the worst hit during the pandemic will get a boost because of RDTM which is happening once again. The Mart will be inaugurated by Rajasthan Chief Minister, Ashok Gehlot on 22 July at Hotel Clarks Amer. Also, Minister of Art and Culture, Government of Rajasthan, Dr B.D. Kalla; Minister of Tourism, Government of Rajasthan, Vishvendra Singh; Chief Secretary, Usha Sharma; Principal Secretary of Tourism, Gayatri Rathore; President Emeritus, Indian Heritage Hotels Association (IHHA), Gaj Singh and President Honour, FHTR, Bhim Singh will be present at the inaugural session.
Kumar further said that on 23 and 24 July, around 9,000 structured B2B meetings will be held between buyers (pan-India) and sellers at the Birla Auditorium. Around 400 domestic tour operators from across the country will network with 200 exhibitors from Rajasthan who will showcase the prowess and potential of their tourism products like hotels, resorts, amusement parks, etc. He also thanked the Department of Tourism for their support and cooperation with the mega travel mart.
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Jaipur, Apr 6 (PTI) The Rajasthan Cabinet on Wednesday approved a film tourism promotion policy aimed at promoting the state’s culture, tourist places and employment generation.
The Rajasthan Film Tourism Promotion Policy, 2022 was approved in the cabinet meeting chaired by CM Ashok Gehlot.
The Cabinet also gave a nod to the formation of Public Financial Management Training Society and the cadre of vice-principals in higher secondary schools.
According to an official statement, the film tourism policy will promote the preservation of art and culture along with creation of employment in various fields related to films.
Through films, tourist places of Rajasthan will also be promoted in the country and the world.
Through this policy, provisions for financial assistance, awards and cash prizes have been proposed to encourage film production in Rajasthani language.
Along with this, it has also been proposed to give financial benefits and grants to domestic and foreign filmmakers for shooting in Rajasthan.
In the meeting, it was decided to name recently announced free IPD and OPD treatment scheme as “Mukhyamantri Free Nirogi Rajasthan Yojana”.
Gehlot had announced to provide free IPD and OPD treatment scheme in all government medical institutions of the state in the budget of this financial year.
The Cabinet has approved the Rajasthan Educational (State and Subordinate) Service Rules (Second Amendment) 2022.
With this, a cadre vice-principals will be formed to improve the smooth operation and supervision of educational work in higher secondary schools.
The cabinet has approved an amendment to the Rajasthan District Court Clerical Establishment Rules-1986 (Rule 7-C) through which better opportunities will be available to eligible sportspersons in jobs.
The Cabinet decided to appoint Rajasthan State Road Development and Construction Corporation (RSRDC) as the executive agency for the construction work of the Mini Secretariat at Sri Ganganagar. PTI AG RDK
This report is auto-generated from PTI news service. ThePrint holds no responsibility for its content.
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The Policy may be called the Rajasthan Film Tourism Promotion Policy - 2022 and shall be a part of Rajasthan Film Shooting (Amendment) Regulations, 2016. 2. De nitions a) 'Policy' means Rajasthan Film Tourism Promotion Policy - 2022. b) 'Film' means same as given in the Indian Cinematography Act, 1952 where 'Film' means a
Rajasthan Film Tourism Promotion Policy - 2022 This Policy is in two parts: Part-1: covers promotion and production of films e.g. Bollywood, Hollywood, etc. (primarily the films in language other than Rajasthani language) Part-2: covers promotion and production of Rajasthani languages films PART-1
Acts, Policies and Schemes. Office Order regarding formation of Film Tourism Facilitation Cell in order to encourage film tourism in state. Order Regarding Rajasthan Tourism Unit Policy, 2015 Dated 09.03.2023. Rajasthan Rural Tourism Scheme-2022. SOP of Rajasthan Film Tourism Promotion Policy,2022. Entitlement for industrial benefits to Tourism ...
The latest Film Rajasthan Film Tourism Promotion Policy-2022 with the objective of promoting film production activities in the State has provisions for financial assistance, awards and cash prizes to encourage film production in Rajasthani language. Along with this, it has also been proposed to give financial benefits and grants to domestic and ...
In the cabinet meeting chaired by Chief Minister Ashok Gehlot on 6th April, 2022, the Rajasthan Film Tourism Promotion Policy-2022 was approved with the aim of developing Rajasthan as a film destination. Key Points This decision of the cabinet will encourage film shooting in the state. This will promote the
Rajasthan government has released its Film Tourism Policy 2022 which promises attractive incentives and subsidies for film productions in the state. The policy was unveiled by Rajasthan's Minister for Art, Culture and Education, BD Kalla along with top officials and tourism industry stakeholders at the inaugural ceremony of the Rajasthan ...
In the cabinet meeting chaired by Chief Minister Ashok Gehlot on 6th April, 2022, the Rajasthan Film Tourism Promotion Policy-2022 was approved with the aim of developing Rajasthan as a film destination. This decision of the cabinet will encourage film shooting in the state. This will promote the preservation of art and culture along with ...
In order to boost tourism in the state, the Rajasthan government a few days back unveiled Rajasthan Film Tourism Promotion Policy-2022 to promote Rajasthan as a major film Destination in India.
Rajasthan is a state rich in culture, heritage and natural beauty. If you are interested in exploring its diverse and scenic locations for film production, you should ...
The Rajasthan Cabinet, which met under the chairmanship of Chief Minister Ashok Gehlot at the CM's residence on Wednesday (April 6), approved the Rajasthan Film Tourism Promotion Policy-2022. The ...
JAIPUR: Chief minister Ashok Gehlot has approved the Rajasthan Film Tourism Promotion Policy 2022 aiming to develop the state as an ideal destination for shooting films during a cabinet meeting at ...
The Rajasthan Cabinet, which met under the chairmanship of Chief Minister Ashok Gehlot at the CM's residence on Wednesday, approved the Rajasthan Film Tourism Promotion Policy-2022. The policy has been launched with the aim of developing Rajasthan as a film destination.The other important decisions taken at the meeting included the formation of a Public Financial Management Training Society ...
Principal Secretary Tourism. Jaipur, 19 July: The Rajasthan Film Tourism Promotion Policy 2022 will be launched at the inaugural session of Rajasthan Domestic Travel Mart (RDTM) 2022 on 22 July. The Policy will provide an enabling environment with subsidies and incentives upto 2 Crore for all kinds of films - be it regional, Bollywood ...
The Rajasthan Film Tourism Promotion Policy 2022 will be launched at the inaugural session of Rajasthan Domestic Travel Mart (RDTM) 2022 on 22 July. The Policy will provide an enabling environment with subsidies and incentives up to 2 Crore for all kinds of films - be it regional, Bollywood, Hollywood, or OTT. This was stated by Principal Secretary Tourism, Gayatri Rathore. She was speaking ...
The Rajasthan Film Tourism Promotion Policy, 2022 was approved in the cabinet meeting chaired by CM Ashok Gehlot. The Cabinet also gave a nod to the formation of Public Financial Management Training Society and the cadre of vice-principals in higher secondary schools.
In the cabinet meeting chaired by Chief Minister Ashok Gehlot on 6 th April, 2022, the Rajasthan Film Tourism Promotion Policy-2022 was approved with the aim of developing Rajasthan as a film destination. Key Points. This decision of the cabinet will encourage film shooting in the state. This will promote the preservation of art and culture ...
Rajasthan notifies its Rajasthan Film Tourism Promotion Policy 2022 Posted on July 26, 2022. Source: Times of India In Detail: Policy Article Info. Sectors Industrial Policy and Business Regulations. States Rajasthan. Related Posts. There are no related posts. Top. The CSIS Chair in U.S.-India Policy Studies aims to unlock the full potential of ...
Prakash Bhandari. Published: 07 Apr 2022, 3:16 PM. The Rajasthan Film Tourism Promotion Policy 2022 which has been approved by the state Cabinet is likely to give a boost to film production in the state. Rajasthan has for the past 75 years attracted film producers who came to the state to shoot films with its fort, palaces, sanctuaries and desert.
Rathore said that the Rajasthan Film Tourism Promotion Policy 2022 will provide an enabling environment with subsidies and incentives up to Rs 2 crore for all kinds of films -- be it regional ...
Rajasthan Film Tourism Promotion Policy, 2022; Guest House Schemes; Rajasthan Tourism Policy 2020 - New; SOPs for Film Shooting; Travel Agency Registration Guideline; List of Recognized Travel Agencies; Heritage Certificate Guideline 2021; Certified Heritage Properties ; India Tourism Offices;
Rajasthan Tourism Policy, 2020; Rajasthan Film Tourism Promotion Policy, 2022; Home > About Rajasthan > Policies,Schemes & Guideline. Schemes. Rajasthan Tourism Guest House Scheme 2020; Rajasthan Rural Tourism Scheme, 2022; Govt. Guest House Scheme; Home Stay (PG House) Scheme 2021;
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In the cabinet meeting chaired by Chief Minister Ashok Gehlot on 6 th April, 2022, the Rajasthan Film Tourism Promotion Policy-2022 was approved with the aim of developing Rajasthan as a film destination. Key Points. This decision of the cabinet will encourage film shooting in the state. This will promote the preservation of art and culture ...