Insights & Research

Learn more about visitor numbers and behaviour..

Te Puia

Te Puia, Rotorua

By Vaughan Brookfield

Markets overview

Where do most visitors come from? Discover key statistics and insights about where we market.

International audience research

Exploration of markets to help you better understand visitors to New Zealand.

Omarama, Canterbury

Omarama, Canterbury

By Miles Holden

International consumer research

Summaries of past and current consumer research across key international markets.

Tourism data

Where and how visitors spend during their travel, as well as analysis and insight into specific themes.

Treble Cone, Wanaka

Treble Cone, Wanaka, Wanaka

Consumer segments based on what people seek from a holiday, their needs, why New Zealand appeals, and more.

Industry insights

Analysis and insight into specific themes and areas of opportunity.

Redwoods Forest, Rotorua

Redwoods Forest, Rotorua, Rotorua

By Tourism New Zealand

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Tourism Evidence and Insights Centre

Here you'll find insights, data and information about tourism in new zealand. these resources are for anyone wanting to know more about what's happening in the tourism sector - policy makers, tourism businesses and the general public. there are reports, an interactive dashboard and articles addressing common questions., use the navigation buttons above or the links below to navigate:, data releases - find latest tourism data releases., resources - find presentations, articles and reports with insights and research results to help you better understand what's happening in the tourism sector., sustainable tourism explorer - use this interactive platform to explore sustainability-related tourism data., search bar - use keywords to find data releases, resources and explorer pages of your interest., about page - learn about the purpose, history, and development of this tool., questions and requests - if you need something that's not covered here, send us your question or request and we'll get back to you., changes - view the history and development of the site., data releases, latest tourism data, are we missing a dataset please contact us..

See below the list of tourism datasets with release frequency and link to data source.

Dataset name

Link to source

Accommodation Data Programme (ADP)

Exchange rates and Trade Weighted Index (TWI)

International Visitor Survey (IVS)

International Travel

Labour market statistics

Migration statistics, new zealand energy sector greenhouse gas emissions.

New Zealand’s Greenhouse Gas Inventory

Tourism Electronic Card Transactions (TECTs)

Tourism Satellite Account

Accommodation Data Programme

The accommodation data programme (adp) provides information about short-term accommodation activity such as guest nights and occupancy rates., 26-april-2024, international travel, international travel covers the number and characteristics of overseas visitors and new zealand resident travellers (short-term movements) entering or leaving new zealand., 15-april-2024, international visitor survey (rolling annual), the international visitor survey (ivs) measures the expenditure, characteristics and behaviours of international visitors to new zealand., 05-march-2024, international visitor survey (quarterly), tourism satelite account, the tourism satellite account provides a picture of the role tourism plays in new zealand, with information on the changing levels and impact of tourism activity., 29-february-2024, monthly regional tourism estimates, monthly regional tourism estimates (mrtes) - understand tourism spend activity in new zealand., 07-december-2023, tourism recovery dashboard, track the recovery of the tourism sector in near-real time as the borders reopen, using border/visitor arrivals and card spend data., 10-november-2023, statsnz + marketview + sabre, monthly unique regional population estimates, monthly unique local and visitor populations in each rto in aotearoa new zealand, using mobile phone data., 05-october-2023, tourism electronic card transactions, the tects are an interim replacement for the monthly regional tourism estimates (mrtes) to understand tourism spend activity in new zealand., 07-september-2023, new zealand's greenhouse gas inventory, new zealand's greenhouse gas inventory is the official annual estimate of all human-generated greenhouse gas emissions and removals that have occurred in new zealand since 1990., 13-april-2023, ministry for the environment, there are two key sources of migration statistics. immigration new zealand and mbie report information on non-new zealand citizens who apply and come to new zealand on various visas. the international migration statistics produced by stats nz provide a comprehensive picture of the number and characteristics of migrants entering and leaving new zealand., mbie and stats nz, exchange rates and trade weighted index, the trade-weighted index (twi) is a measure of the value of the new zealand dollar (nzd) relative to the currencies of new zealand's major trading partners., reserve bank of new zealand, the labour market statistics information release combines data from surveys to present a broad picture of the labour market., 05-may-2021, the new zealand energy sector greenhouse gas emissions contain the latest provisional estimates of greenhouse gas emissions from the energy sector in new zealand., 11-march-2021, presentations, reports, insights and more, would you like to contribute.

Content selection for the Resources section

This is a collaborative platform to inform industry, government and academia.

If you have any tourism-related content that you think might be of interest, please contact us .

This is the perfect place to store seminars you recorded, presentations from conferences, research articles or even a full article written by you or by your organisation. Once we receive your contact, we will work together to make your content available as soon as possible.

International Visitor Survey - Year end December 2023 and December Q4 2023 Data Release

International visitor survey – year-end december 2023 data shows international visitor spend recovering to pre-pandemic levels.

statistics nz travel and tourism

International Visitor Survey - Year end September 2023 and September Q3 2023 Data Release

A report featuring the 2023 q3 data release for the international visitor survey (ivs)., 04-december-2023, monthly regional tourism estimates - september 2023 data release, a report featuring the the september 2023 data release for the monthly regional tourism estimates., 23-november-2023, adp and murpes - august 2023 data release, a report summarising the findings from the august 2023 adp and murpes data., tects, adp, and murpes - july 2023 data release, a report summarising the findings from the july 2023 tects, adp, and murpes data., tects, adp, and murpes - june 2023 data release, a report summarising the findings from the june 2023 tects, adp, and murpes data., 03-august-2023, tects, adp, and murpes - may 2023 data release, a report summarising the findings from the may 2023 tects, adp, and murpes data., 06-july-2023, public pulse of conservation - june 2023 report, a report summarising the findings from the june 2023 wave of doc's public pulse of conservation., 23-june-2023.

statistics nz travel and tourism

Department of Conservation

Tects, adp, and murpes - april 2023 data release, a report summarising the findings from the april 2023 tects, adp, and murpes data., 01-june-2023, public pulse of conservation - may 2023 report, a report summarising the findings from the may 2023 wave of doc's public pulse of conservation., 24-may-2023, tects, adp, and murpes - march 2023 data release, a report summarising the findings from the march 2023 tects, adp, and murpes data., 04-may-2023, public pulse of conservation - april 2023 report, a report summarising the findings from the april 2023 wave of doc's public pulse of conservation., 02-may-2023, public pulse of conservation - march 2023 report, a report summarising the findings from the march 2023 wave of doc's public pulse of conservation., 24-march-2023, public pulse of conservation - february 2023 report, a report summarising the findings from the february 2023 wave of doc's public pulse of conservation., 24-february-2023, public pulse of conservation - january 2023 report, a report summarising the findings from the january 2023 wave of doc's public pulse of conservation., 23-january-2023, public pulse of conservation - december 2022 report, a report summarising the findings from the december 2022 wave of doc's public pulse of conservation., 22-december-2022, tourism recovery insights data pack - 6 december, monthly commentary and insights from the latest high-frequency real-time data from the tourism recovery dashboard., 06-december-2022.

statistics nz travel and tourism

Public Pulse of Conservation - November 2022 report

A report summarising the findings from the november 2022 wave of doc's public pulse of conservation., 29-november-2022, tourism recovery insights data pack - 8 november, 08-november-2022, public pulse of conservation - october 2022 report, a report summarising the findings from the october 2022 wave of doc's public pulse of conservation., 21-october-2022, tourism recovery insights data pack - 18 october, 18-october-2022, public pulse of conservation - september 2022 report, a report summarising the findings from the september 2022 wave of doc's public pulse of conservation., 28-september-2022, giving back to nature - insights from the queen charlotte track, a report from doc providing insights into the walking experience of visitors on queen charlotte track, focusing on why visitors walk the track, how they connect with nature, and what ‘giving back’ to conservation means., 22-september-2022, tourism recovery insights data pack - 12 september, 12-september-2022, public pulse of conservation - august 2022 report, a report summarising the findings from the august 2022 wave of doc's public pulse of conservation., 31-august-2022, tourism recovery insights data pack - 30 august, commentary and insights from the latest high-frequency real-time data from the tourism recovery dashboard., 30-august-2022, tourism recovery insights data pack - 16 august, 16-august-2022, tourism recovery insights data pack - 2 august, 02-august-2022, public pulse of conservation - july 2022 report, a report summarising the findings from the july 2022 wave of doc's public pulse of conservation., 26-july-2022, tourism recovery insights data pack - 19 july, 19-july-2022, tourism recovery insights data pack - 5 july, 05-july-2022, tourism recovery insights data pack - 23 june, 23-june-2022, indigenous data sovereignty – why does it matter, amanda lee shares her point of view and knowledge about indigenous data sovereignty., 29-april-2022.

statistics nz travel and tourism

Ka mua, ka muri - Looking forward to the border reopening by looking back at tourism data

As the border reopens, the tourism evidence and insights team at hīkina whakatutuki - mbie looks back at what tourism data can tell us about the present and future state of the tourism sector., 14-april-2022, tourism electronic card transaction spend for february 2022 released, analysis of domestic and international tourist electronic card spend for february 2022., 07-april-2022, accommodation data programme for february 2022 released, insights from accommodation data for february 2022 as the sector grapples with the omicron outbreak., 25-march-2022, tourism electronic card transaction spend for january 2022 released, analysis of domestic and international tourist electronic card spend for january 2022., 03-march-2022, accommodation data programme for january 2022 released, insights from accommodation data for january 2022 as the sector recovers from the delta outbreak., 28-february-2022, tourism electronic card transaction spend for december 2021 released, analysis of domestic and international tourist electronic card spend for december 2021., 17-february-2022, accommodation data programme for december 2021 released, core accommodation data results from the adp for december 2021., 11-february-2022, tourism electronic card transaction spend for november 2021 released, domestic and international spend from electronic card transactions for november 2021., 20-january-2022, accommodation data programme for november 2021 released, core accommodation data from the adp for november 2021., 22-december-2021, international recognition for tourism sustainability commitment, a new zealand program that supports tourism operators to become more sustainable has gained international recognition., 21-december-2021.

statistics nz travel and tourism

Tourism Industry Aotearoa

Stakeholder perspectives of the future of accessible tourism in new zealand, this research paper provides insights on the scope of accessible tourism in new zealand, and supports its future., 17-december-2021.

statistics nz travel and tourism

Tourism For All NZ

Improving the accessibility of the tourism industry in new zealand, understanding the expectations and experiences of accessibility in tourism, in order to suggest improvements to the tourism sector., tourism satellite account for year-ended march 2021 released, information on tourism's contribution to the new zealand economy in terms of expenditure and employment., 10-december-2021, tourism electronic card transaction spend for october 2021 released, domestic and international spend from electronic card transactions for october 2021., 02-december-2021, tourism electronic card transaction spend for september 2021 released, domestic and international spend from electronic card transactions for september 2021., 02-november-2021, tourism insights users group, find the meeting agenda and watch a full replay of the whole recorded zoom session., 27-october-2021, tourism electronic card transaction spend for august 2021 released, domestic and international spend from electronic card transactions for august 2021., 06-october-2021, tourism electronic card transaction spend for july 2021 released, domestic and international spend from electronic card transactions for july 2021., 01-september-2021, tourism electronic card transaction spend for june 2021 released, domestic and international spend from electronic card transactions for june 2021., 05-august-2021, 14-july-2021, tourism electronic card transaction spend for may 2021 released, domestic and international spend from electronic card transactions for may 2021., 01-july-2021, trans-tasman quarantine free travel datapack, datapacks mbie produces to inform the minister of tourism., 01-june-2021, recovery intel report, the recovery intel report tells the story of our district pre-covid-19, the impact of the level 4 lockdown and the emerging impact in relation to economic predictions., 01-april-2021.

statistics nz travel and tourism

Queentown Lakes District Council

Domestic satisfaction report, results for year ending december 2020., 25-february-2021.

statistics nz travel and tourism

Not 100% – but four steps closer to sustainable tourism

Parliamentary commissioner for the environment, simon upton, is urging for a substantially smaller environmental footprint., 18-february-2021.

statistics nz travel and tourism

Parliamentary Commissioner for the Environment

The department of conservation’s heritage and visitor strategy, it guides doc's work to protect and enhance the values of new zealand’s natural, cultural and historic heritage., 17-february-2021.

statistics nz travel and tourism

Department Of Conservation

Mrtes and the tects, the tourism electronic card transactions (tects) replace the monthly regional tourism estimates (mrtes) in the interim., 04-february-2021, impact of the covid-19 pandemic on intentions to travel among usa consumers, survey results., 21-january-2021.

statistics nz travel and tourism

Tourism New Zealand

Impact of the covid-19 pandemic on intentions to travel among australia consumers, evaluation of the new zealand cycle trail - counter data analysis, 2020, an evaluation of the counter data of the 22 great rides of ngā haerenga new zealand cycle trails was conducted over 12 months from 1 march 2019 to 28 february 2020., 22-december-2020, covid-19 tourism industry survey, tourism industry aotearoa's latest industry survey results., 17-november-2020, new zealanders in the outdoors survey, domestic customer segmentation research., 21-september-2020, fewer women working in tourism industries, 21-august-2020.

statistics nz travel and tourism

Time for Reset? Covid-19 and Tourism Resilience

Scientific article., 21-may-2020.

statistics nz travel and tourism

Tourism Review International

Covid-19, indigenous peoples and tourism: a view from new zealand.

statistics nz travel and tourism

Tourism Geographies

Pandemics, tourism and global change: a rapid assessment of covid-19.

statistics nz travel and tourism

Journal of Sustainable Tourism

Quarterly tourism report, see what happened in the tourism space in the first quarter of 2019., 18-june-2019, calculating year-ended figures in the mrtes, calculate mrte year-end figures for any historic month., higher-spending visitors in the ivs, understand the characteristics of visitors who spend higher amounts per day while in new zealand., 05-june-2019, summary of quarter december 2018., 07-march-2019, why do the mrtes get revised, find out more about mrte revisions., 20-february-2019, how can i estimate tourism spend per visitor, calculating spend per visitor in new zealand., 04-february-2019, overview of tourism spend in new zealand, how to estimate tourism spend in new zealand., 15-january-2019, petrol prices are affecting visitor spend across new zealand., 10-december-2018, haven't found what you were looking for, send us your question or request.

Dream Big, Travel Far logo

What are you looking for?

56+ new zealand travel & tourism statistics [fresh for 2024].

Bradley Williams

It’s no doubt that New Zealand is among the most beautiful places for travel .

With rolling landscapes and incredible countryside, it’s also known for being the filming location for the world-famous Lord of the Rings franchise.

However, did you know that most of New Zealand’s tourists are from Australia?

Or that the average visitor spends 13.1 days in the country?

Whether you want to learn more about tourism in New Zealand or planning a trip there, we’ve compiled a list of the latest statistics about its travel industry.

Let’s get started!

Sources : We’ve includes the source of every statistic under each of them, or you can head to the bottom of this post for the full list of references and articles.

Travellerspoint

How many tourists visit New Zealand each year?

  • International visitor arrivals in 2023 in New Zealand are expected to reach 4.9 million.

What percentage of New Zealand is tourism?

Before the pandemic, tourism was the largest export industry in New Zealand, contributing 20.1% of total exports.

Which country visits New Zealand the most?

The country that sends the most international tourists to New Zealand is Australia, with 467 thousand arrivals in 2022.

New Zealand Travel & Tourism at a Glance

  • The top reason for visiting New Zealand was to visit friends or relatives (300 thousand people) visiting for this purpose.
  • Australia provided over 1.5 million visitors to New Zealand in 2017, and this is set to grow by 23% by 2024.
  • A survey conducted in Q4 2022 showed that 70% of respondents in New Zealand planned to go on a domestic holiday in the next 12 months.
  • Before the pandemic, tourism was the largest export industry in New Zealand, contributing 20.1% of total exports. 
  • In 2022, international tourists spent around NZ$1.9 billion, or a slight increase from 2021.
  • According to IBIS World, there are 579 hotels and resorts in New Zealand, with the market being worth $2 billion.
  • The most visited city for international tourists in New Zealand is Auckland. It received 448 thousand visitors in 2022.
  • As of April 2023, the annual number of business travellers in New Zealand was 164 thousand.

New Zealand inbound tourism statistics

1. international visitor arrivals in 2023 in new zealand are expected to reach 4.9 million..

Predicted number of tourists in New Zealand

2. This figure is expected to grow 4.6% a year, reaching 5.1 million visitors in 2024.

3. in january 2023, there were over 265 thousand international visitors to new zealand, a huge rise from the 4,033 arrivals in january 2022..

The dramatic rise is because of the fact that New Zealand had re-opened its borders after a two-year pandemic lockout.

Monthly tourists in New Zealand

4. The annual number of international arrivals in New Zealand grew by 230% in 2022.

5. the top reason for visiting new zealand was to visit friends or relatives (300 thousand people) visiting for this purpose., new zealand tourists by country, 6. in 2022, the largest group of international visitors to new zealand came from the oceania region (500 thousand people)., 7. the country that sends the most international tourists to new zealand is australia, with 467 thousand arrivals in 2022., 8. australia provided over 1.5 million visitors to new zealand in 2017, and this is set to grow by 23% by 2024., 9. based on visa type, the largest number of arrivals in new zealand in 2022 was by an australian visa, with more than 124 thousand entries..

On the other hand, the smallest category of arrivals was by a diplomatic visa, with just 725 recorded entries.

10. There were 250 thousand British visitors to New Zealand in 2017, and is expected to grow 2.5% annually to reach 298 thousand by 2024.

By 2024, there is expected to be an annual figure of 298 thousand arrivals from the UK .

11. Visitor growth from Canada was strong in 2017, at 12.7%. Looking forward, it’s expected to reach 92 thousand annual arrivals by 2024.

The Ministry of Business, Innovation, and Employment of New Zealand expects Canadian arrivals to hit 92 thousand in 2024 .

12. Moreover, growth in American visitor arrivals is expected to be strong for the next couple of years at 6.5% per annum.

The US is expected to contribute a total of 516 thousand visitor arrivals in 2024 .

The state with the largest share of US visitors to New Zealand is California, with over 75 thousand annual arrivals .

Domestic tourism in New Zealand

How much does NZ spend on domestic tourism?

13. A survey conducted in Q4 2022 showed that 70% of respondents in New Zealand planned to go on a domestic holiday in the next 12 months.

14. the majority of domestic overnight leisure trips were two or three nights in length (28% reported going on a 2-night trip)..

Trips longer than seven nights were picked by 15% of respondents.

15. The most common reason for going on a domestic overnight trip is holidaymaking (50%).

16. as at october 2022, domestic tourism electronic card transaction expenditure was highest in auckland, at nz$2 billion. , the economic impact of tourism on new zealand economy, 17. before the pandemic, tourism was the largest export industry in new zealand, contributing 20.1% of total exports. , 18. in 2022, international tourists spent around nz$1.9 billion, or a slight increase from 2021., 19. meanwhile, domestic tourism expenditure in that year was much higher at nz$24.5 billion..

International vs domestic tourism spending 2022

20. The total annual tourism expenditure had steadily increased by almost $15 billion, or 55%, in the past seven years before the pandemic.

21. international and domestic tourists spent nz$6.28 billion on retail products and nz$2.7 billion on food and beverage services in 2022., 22. in 2022, more than nz$470 million was spent in international tourism electronic card transaction expenditure in auckland., 23. the total value added by direct and indirect tourism expenditure in new zealand amounted to nz$8.5 billion in 2021, a decrease from nz$27 billion in 2020..

The pandemic has left its economic consequence on the tourism industry in New Zealand, causing the total value added to drop from NZ$27 billion to NZ$8.5 billion within one year.

24. In terms of GDP, the country’s tourism industry gross domestic product fell by 46% in 2021.

25. in 2022, the tourism sector contributed 5.1% of new zealand’s total gdp., 26. china is anticipated to become new zealand’s biggest tourism market by spending, reaching $3.1 billion annual expenditure by 2024, compared to just $3 billion by australian visitors., 27. household tourism expenditure fell by 1.7% ($344 million) from march 2021 to march 2022., 28. at the same time, business and government tourism expenditure increased by 14.2%, or $593 million., 29. in 2022, there were 240 thousand people employed in the tourism industry in new zealand. this is an increase from the 234 thousand employees in the sector in 2021., 30. hotels and resorts throughout new zealand employ a total of 10,342 people..

[IBIS World]

Travel accommodation in New Zealand

How many hotel are there in New Zealand?

31. According to IBIS World, there are 579 hotels and resorts in New Zealand, with the market being worth $2 billion.

32. the hotel and resort industry revenue is anticipated to fall by an annualised 3.7% to $1.6 billion between 2018 and 2023, largely due to the pandemic in 2021. this figure includes a significant recovery of 37.4% in 2022 to 2023., 33. the leading accommodation type in new zealand in 2022 for international guests was hotels, which welcomed more than 1 million guests that year..

Hotels are the most preferred type of accommodation for travellers in New Zealand, receiving over 1 million nights in 2022 .

34. The second most popular type of accommodation for foreign tourists in New Zealand are backpackers and large motels/apartments, each of which received 560 thousand nights.

Backpackers’ accommodation are also very popular among visitors to New Zealand, with this type of lodging recording 560 thousand nights in 2022 alone.

35. Meanwhile, lodges and boutique accommodations had only around 123 thousand international guest nights in 2022.

international guest nights in New Zealand in 2022 by accommodation type

36. Hotels are also the favored type of travel accommodation for domestic visitors, with 7.4 million domestic nights recorded in 2022.

37. domestic tourists enjoy camping in rvs, as shown by the 7.2 million domestic nights spent in holiday parks and camping grounds in new zealand in 2022., 38. in comparison, international tourists spent a total of 320 thousand nights in holiday parks and camping grounds. .

Renting an RV in New Zealand has become a popular way of travelling for domestic and international travellers alike.

39. In 2022, there were more than 24 thousand business entities in the hospitality industry in New Zealand.

This has been a consistent growth since 2013, when there were only 18.57 thousand hospitality enterprises.

New Zealand hospitality businesses

40. In 2022, hotels in the city of Wellington had the highest occupancy rate, at 59%, while in Christchurch it was 53%.

New Zealand experienced a fall in hotel occupancy from 2021 to 2022.

New Zealand hotels occupancy rate

41. As of June 2023, there are a total of 10,462 properties in New Zealand on Booking.com

[Booking.com]

Booking.com is the world’s most visited travel and tourism website, and there are currently 10,462 listings there of New Zealand accommodations.

Most visited destinations in New Zealand

What is the most visited city in New Zealand?

42. The most visited city for international tourists in New Zealand is Auckland. It received 448 thousand visitors in 2022.

Auckland is a particularly popular place for RV trips, which is why renting a campervan there is very easy.

43. Queenstown is the next most popular destination with just over a million international visitors in 2019.

In comparison, Auckland welcomed 1.83 million visitors in 2019.

44. Auckland is the top destination for domestic travelers, with 19% of respondents having visited it during their last overnight trip.

Wellington, Taupo, and Christchurch were also among the top domestic destinations for overnight tourist visits.

45. In 2019, the average daily rate for a hotel room in Queenstown was NZ$249, making it the most expensive town to stay in when in New Zealand.

Auckland comes second at NZ$202 per night.

46. In March 2023, Christchurch received 12,490 visitors, an increase of 7% on the prior month, and an increase of 160% on March 2022.

[Christchurch NZ]

Christchurch is a well-known place among tourists in New Zealand, welcoming 12,490 visitors in March 2023 alone. It offers many activities and epic road trip routes, hence the popularity of renting an RV or campervan in Christchurch .

Tourism behaviour in New Zealand

What is the trend in tourism in New Zealand?

47. In the 2022-2023 period, the average holidaymaker in New Zealand stays for 15.42 days, an increase from the average length of 13.1 days in 2019-2020.

48. visitors who are visiting friends and family in new zealand tend to stay for longer, at an average of 21.45 days., 49. on average, australian tourists in new zealand will stay for 12.52 days., 50. however, tourists from other parts of the world tend to stay for longer, at around 24.25 days per visit., 51. as of april 2023, the annual number of business travellers in new zealand was 164 thousand..

New Zealand receives around 164 thousand business travellers per year.

52. New Zealand ranks as the second most peaceful country in the world after Iceland, making it an ideal destination for female and solo travellers.

New Zealand attracts many solo travellers , thanks to its reputation as the second most peaceful country worldwide.

World's most peaceful countries for travel

53. By 2015, 80% of internet users claimed that they book travel online in New Zealand.

Around 4 in 5 people who use the internet in 2015 said that they book their travels online.

Work and study abroad statistics in New Zealand

How many international students are studying in New Zealand?

54. In 2022, 39 thousands student visas were granted in New Zealand, decreasing from 52 thousand in 2021.

55. meanwhile, 173 thousand work visas were granted in 2022, rising from 152 thousand in the previous year., 56. 70% of working holiday visa holders in new zealand said they wanted to visit auckland during their time in the country..

This was based on a survey conducted in 2022 among people with a working holiday visa in New Zealand.

57. The second most popular destination among working holiday visa holders was Wellington, with 1 in 2 people wanting to visit the capital city.

That’s all for our New Zealand travel and tourism statistics!

Hopefully, this has helped you understand more about this beautiful country.

Can you think of anything important that we missed?

Don’t hesitate from commenting below!

You may also want to check out these other travel statistics:

  • Mexico Travel & Tourism Statistics
  • Peru Travel & Tourism Statistics
  • Italy Travel & Tourism Statistics
  • Christchurch NZ
  • Booking.com

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statistics nz travel and tourism

Economic Insights

Tourism and business events research, christchurchnz tourism and business events research.

Research into visitor perceptions of sustainability in New Zealand and the Canterbury region, visitor trends, reports, and an annual Tourism Factbook.

ChristchurchNZ Visitor Trends Dashboard

The ChristchurchNZ Interactive Dashboard will enable you to access data on a single screen and tinker with data on your own. Advanced features like zooming-in and out, detailing time intervals, filtering districts, or show and hide specific parameters that you don’t need enables you to look at data in the most holistic way, like never before.

ChristchurchNZ Business Events Dashboard

The dashboard contains data sourced from the Business Events Data Programme (BEDP). BEDP measures business event activity in New Zealand. It focusses on MICE events (meetings, incentives, conferences, and exhibitions) attended by at least 30 people. Public and social gatherings like weddings, dance parties, church services, concerts, sports events, and consumer events are outside the scope of the programme.

ChristchurchNZ Cruise Schedule Dashboard

The dashboard displays the cruise schedule that is sourced from the New Zealand Cruise Association and are subject to change.  

Passenger Movement

The Triptech report captures the movements of a proportion of the visitor population and should not be treated as a representation of the entire visitor population. Triptech is a travel technology company that generates data from users of apps for car hire companies, accommodation, and RV hire companies, including CamperMate

On the other hand, the Campermate report delivers an in-depth analysis of camping trends in Christchurch, detailing visitor numbers, their origin (domestic or international), and specific camping preferences, making it an essential resource for those involved in the camping and tourism industry.

Campermate Reports

Cnz campermate report october 2023, pdf 2.94 mb, cnz campermate report september 2023, pdf 2.96 mb, cnz campermate report august 2023, pdf 2.95 mb, cnz campermate report july 2023, pdf 2.93 mb, cnz campermate report june 2023, cnz campermate report may 2023, cnz campermate report april 2023, triptech reports, christchurch triptech march 2023, pdf 1.08 mb, christchurch triptech february 2023, christchurch triptech january 2023, pdf 1.09 mb, christchurch triptech december 2022, pdf 1.07 mb, christchurch triptech november 2022, christchurch triptech september 2022, pdf 1.06 mb, christchurch triptech august 2022, christchurch triptech july 2022, christchurch triptech report may 2022, pdf 1001 kb, christchurch triptech report april 2022, christchurch triptech report march 2022, christchurch triptech report february 2022, christchurch triptech report january 2022, visitor spend update for ye december 2021.

Christchurch visitor spending has started to slowly recover from the impact of Covid 19. The total visitor spending has increased 9.6% or $83m in 2021 when compared to 2020. However, it has still not reached the level of spending achieved in 2019 before the pandemic. When compared to 2019, the total visitor spending in 2021 was lower by -5.13% or -$51m.

Christchurch proved itself to be a popular domestic visitor destination in most of 2021 except for August, thanks largely to a new vibrant central city, a strong major events portfolio and unprecedent domestic engagement with the regional tourism marketing campaign, ExploreCHC. Domestic visitor spending in Christchurch increased by 20.2% or $143m when compared to 2020 and by 19.7% or $140m when compared to 2019. There was a drop of -49.5% in domestic visitor spending in the month of August 2021 when compared to the previous month July 2021 is most likely due to the city moving to Alert level 4 again for 2 weeks.

The international visitor spending for 2021 decreased -37.8% or -$60m when compared to 2020 and -66.9% or -$199.2m when compared to 2019. The travel bubble with some regions of Australia in mid-2021 resulted in an increased visitor spending of 98% or $11.2m when compared to 2020. However, once the travel bubble was paused due to the Delta variant by end of July, the spending continued to slow down.

Visitor Perceptions of Sustainability

Visitor perceptions of sustainability in New Zealand and the Canterbury region.

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More From Forbes

7 international destinations perfect for a golf trip.

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You’ve played some of the best golf courses in the United States . Now, you’re looking to pack your clubs, rally some friends, and hit the links on an international golf trip. But which parts of the world boast the best collection of golf courses?

Top Golf Destinations

From Latin America to the South Pacific — and, of course, Scotland — here’s a list of seven international destinations perfect for a golf trip.

1. Scotland: The Birthplace of Golf

The famous Swilcan bridge on the 18th hole of the Old Course links in St Andrews, Scotland. Many ... [+] famous golfers have traditionally posed for photographs on this bridge at the end of their tournament rounds, thanking the crowds for their support. The Royal & Ancient clubhouse can be seen towards the left of the background.

The Scottish seaside town of St. Andrews is known around the world as the birthplace of golf, and the iconic Old Course headlines most golfers’ bucket lists. Book a stay at the golf-inspired Rusacks St Andrews, where rooms come with views of the hallowed turf.

Even if you can’t score a tee time at the Old Course, there’s plenty more courses beckoning. In fact, Scotland has more golf courses per person than anywhere else in the world. From the links of Fife to courses along the dunes of Aberdeenshire’s coast, the country has more than 550 courses.

Scotland’s weather is known to fluctuate, but the golf season is typically April to September.

2. Ireland: A Links Paradise

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Adare Manor in Ireland.

Ireland is nicknamed the “green of dreams” and the island is home to more than 400 golf clubs. A third of the world’s natural links courses are here, and more than 240,000 golfers make the pilgrimage to Ireland each year to play on the unforgiving fairways.

In County Limerick, Adare Manor is a coveted stay for golfers. The championship golf course designed by golf architect Tom Fazio will host the 2027 Ryder cup.

While most courses are open all year round, the best time for Ireland golf trips is from April to October. In peak summer, it stays light out until 10 p.m., which means you can play a couple of rounds and make the most of your golf vacation.

3. Fiji: Luxury Private Island Greens

Denaru Golf & Racquet Club

Fiji is a draw for all types of vacationers, from honeymooners to scuba divers. But it’s also a golfer’s paradise in the South Pacific, with more than a dozen courses scattered across the islands and stunning fairways lined with palm trees.

For those coming for golf, Viti Levu, the main island, is home to three championship courses: Natadola Bay Championship Golf Course, which is located at the InterContinental Resort and comes with Pacific Ocean views, Denarau Golf & Racquet Club, and The Pearl South Pacific Golf Course.

Fun fact: The country has even produced one of the world’s top golfers, Vijay Singh, who fell in love with the game at the Nadi Airport Golf Course.

4. New Zealand: Dramatic Scenery

Te Arai Links in Tomarata, New Zealand

In New Zealand, golf is the sport with the highest participation among both men and women. The country has more than 400 golf courses, and the dramatic landscapes — from craggy, isolated coastlines tracing the greens to soaring mountains in the alpine areas — make it one of the most idyllic destinations for golfers.

Renowned architect Tom Doak has said “no country has seen its golf courses improve more over the past 20 years than New Zealand.” One of his famous New Zealand courses is Cape Kidnappers, which is perched above the ocean on clifftops, and built on ridge-and-valley landscape.

A 90 minute drive from Auckland (or 25 minutes via helicopter), Te Arai Links , which has two links golf courses along the coastline is also a sought-after destination. One course was designed by Doak, and the other is from Bill Coore and Ben Crenshaw. In between tee times, the area is known for its surf breaks and lively nearby market towns, Mangawhai and Matakana, as well as its vineyards and olive groves.

October through April is considered high season, and golfers will pay less the other times of year.

5. Mexico: Mountain, Desert And Ocean Landscapes

Villa del Palmar at the Islands of Loreto

Los Cabos and the Baja Peninsula have long dominated as one of the best golf destinations in not just Latin America, but the world, thanks to its mountain-desert-ocean landscape, gentle sea breezes, and a collection of cacti-studded courses designed by some of the world’s greatest golf architects, like Jack Nicklaus, Tom Fazio, Greg Norman and Robert Trent Jones, Jr.

In Loreto, which is on the Eastern coast of Baja California Peninsula, golfers can tee off in a UNESCO World Heritage site when they play a round at Villa del Palmar at the Islands of Loreto by Danzante Bay, which overlooks the turquoise waters of the Sea of Cortez. Travelers can book packages Unlimited Golf or Spa that comes with unlimited rounds for three days.

Golf continues to grow and get better throughout Mexico, with more than 200 courses to play. Beyond the Baja Peninsula, some other top golf spots in Mexico include the courses dotting the Pacific Coastline and in the Riviera Maya, like El Camaleón, an 18-hole, Greg Norman-designed course that moves through tropical jungle, mangroves, and past freshwater canals. It’s also the first PGA Tour Course in Latin America.

6. Vietnam: A Fast-Growing Golf Destination

Hoiana Shores in Vietnam

For golfers looking for the next ‘it’ destination, turn your attention to Vietnam, where some of the world’s best golf architects are designing courses in the mountains, jungles, and along its coastline. Before 2020, there were about 80 golf courses in Vietnam, many attached to luxury resorts. By 2025, more than 200 courses will be built out.

Golfers can find year-round golf in Vietnam, heading into the highlands like Dalat for a cool mist and mountain breezes and hitting and booking tee times in Ho Chi Minh City and Southern Vietnam throughout the year. November to April is dry and cool in Northern Vietnam, and the same goes for Central Vietnam from February to May.

Hoina Shores Golf Club , designed by Robert Trent Jones Jr., is a must-play for any golf enthusiast visiting Vietnam. It’s located within the $4 billion Hoiana Casino and Resort development on the Vietnamese coast south of Danang.

7. Mauritius: Bucket List Golf Destination

Anahita Golf Club

Mauritius is known for its stunning beaches and lush rainforests and unofficial world wonders like the Chamarel Seven Colored Earth Geopark, a sand dune bursting with colors. But this island in the Indian Ocean also has a history of golf. The tourism office claims that in 1844, when it was under British rule, Mauritius was the third country in the world to be introduced to the sport and Gymkhana Golf Club was the fourth country club in the world where golf was played

Today, Mauritius has 10 18-hole courses and three 9-hole golf courses, including the bucket-list worthy Iles aux Cerfs Golf Club at Shangri-La Le Touessrok, Mauritius . Golfers take a complimentary boat shuttle to the golf course where 18 holes come with scenic ocean views. The resort’s second course is Anahita Golf Club, which is set on a former sugar plantation and backed by mountains and fringed by a lagoon.

Brittany Anas

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New tourism data shows continued recovery

Published: 05 March 2024

The latest International Visitor Survey (IVS) data shows international tourism is steadily returning to pre-pandemic levels.

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In 2023, international visitor numbers returned to 76% of pre-pandemic levels with 2.96 million international visitors spending $9.9 billion in New Zealand.

This places International Tourism as the country’s second biggest export earner behind milk powder, butter, and cheese.

While visitor numbers have returned to 76% of pre-pandemic levels, visitor spend remains at 71% of pre-pandemic levels, once adjusted for inflation. This is due to a range of factors, including a higher number of visitors staying with friends and family, and a large number of Australian visitors, who tend to spend less.

Visitor spend from October to December 2023 is 43% higher than the same period in 2022, once adjusted for inflation. This shows a steady increase in international tourism spend.

More data from the International Visitor Survey can be found on the Tourism Evidence and Insights Centre on the MBIE website here:

International Visitor Survey (Rolling Annual) (external link)   – Tourism Evidence and Insights Centre

MBIE media contact

Email:   [email protected]

https://www.mbie.govt.nz/about/news/new-tourism-data-shows-continued-recovery/ Please note: This content will change over time and can go out of date.

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U.S. Travel and Tourism Satellite Account for 2018–2022

By Hunter Arcand and Paul Kern  |  April 29, 2024

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The travel and tourism industry—as measured by the real output of goods and services sold directly to visitors—increased 21.0 percent in 2022 after increasing 53.6 percent in 2021, according to statistics released today by the U.S. Bureau of Economic Analysis (BEA). 1 By comparison, the broader economy, as measured by real gross domestic product (GDP), increased 1.9 percent in 2022 after increasing 5.8 percent in 2021.

BEA released new national-level travel and tourism statistics for 2022, with updated statistics from 2017 to 2021. These new and revised statistics primarily reflect the incorporation of source data from the 2023 comprehensive update of BEA’s National Economic Accounts. Improved Estimates of the National Economic Accounts: Results of the 2023 Comprehensive Update ,” Survey of Current Business (November 2023)."> 2 Combined with new and revised tourism-specific source data, these improvements allow BEA's Travel and Tourism Satellite Account (TTSA) to capture the dynamics of this sector more accurately. In addition, the reference year for the chained-dollar estimates is updated to 2017 from 2012.

Highlights from the TTSA include the following:

  • As the industry continued to recover from the COVID–19 pandemic, travel and tourism's share of GDP increased from 2.76 percent in 2021 to 2.97 percent in 2022 (table A).
  • The travel and tourism industry's real output increased $197.1 billion in 2022 but has not fully recovered from the pandemic. Travel and tourism's real output for 2022 was 94.2 percent of its 2019 level (table B).
  • In 2022, real output increased for 22 of 24 commodities. The largest contributors to the increase were domestic passenger air transportation services, international passenger air transportation services, and gasoline.
  • Prices for travel and tourism goods and services increased 12.2 percent in 2022 after increasing 6.9 percent in 2021. The largest contributors to the increase were domestic passenger air transportation services, gasoline, and shopping (table C).
  • The TTSA is available on the BEA website; see the box “ Data Availability .”

The remainder of this article includes a discussion of trends in travel and tourism output, prices, value added, and employment.

Trends in Output and Prices

Real output.

Travel and tourism real output increased 21.0 percent in 2022. The largest contributors were domestic passenger air transportation services, gasoline, international passenger air transportation services, and traveler accommodations (table B and chart 1). The increases reflect the continued recovery of the travel and tourism industry after the COVID–19 pandemic.

[View larger chart]

Travel and tourism prices accelerated in 2022, increasing 12.2 percent after increasing 6.9 percent in 2021, with prices of 20 of 24 commodities contributing to the increase (table C and chart 2). The acceleration was led by increases in domestic passenger air transportation services, gasoline, and shopping.

Total output

Total tourism-related current-dollar, or nominal, output increased to $2.32 trillion in 2022, up from $1.72 trillion in 2021. In 2022, total output consisted of $1.36 trillion in direct tourism output and $963 billion in indirect tourism output. The 1.71 ratio of total output to direct output in 2022 means that every dollar of direct tourism output requires an additional 71 cents of indirect tourism output (chart 3).

Direct tourism output includes goods and services sold directly to visitors, such as passenger air travel. Indirect tourism output includes sales of all goods and services used to produce that direct output, such as jet fuel to fly the plane and catering services for longer flights.

Tourism Value Added and Employment

Value added.

A sector's value added measures its share of GDP. The travel and tourism industry's share of GDP was 2.97 percent in 2022, 2.76 percent in 2021, and 2.15 in 2020 (table A). This pattern indicates that travel and tourism industries contracted and expanded disproportionately to non-travel and tourism industries during the COVID–19 pandemic and that travel and tourism industries are still slightly below pre-COVID–19 levels.

Direct employment

Direct tourism employment refers to jobs that are directly related to visitor spending on goods and services. Airline pilots, hotel clerks, and travel agents are examples of such employees. Overall, direct employment increased by 1.0 million jobs in 2022 after increasing by 1.3 million jobs in 2021. This was after decreasing by 2.9 million jobs in 2020. The largest contributors to the 2022 increase were traveler accommodations, which gained 244,000 jobs; food services and drinking places, which gained 213,000 jobs; and shopping, which gained 176,000 jobs (chart 4 and table D).

Total employment

Total tourism-related employment (the sum of direct and indirect jobs) increased to 9.4 million jobs in 2022 from 8.9 million jobs in 2021. The 9.4 million jobs consisted of 6.6 million direct tourism jobs and 2.8 million indirect tourism jobs (chart 5). While direct tourism employment includes jobs that produce direct tourism output, such as airline pilots, indirect tourism employment is generated by the businesses that supply goods and services to the tourism sector, such as refinery workers producing jet fuel. Data for 2022 indicate that for every 100 jobs supported directly by the travel and tourism industry, an additional 42 indirect tourism jobs are also required.

  • All measures of travel and tourism activity not identified as being in “real,” inflation-adjusted terms are current-dollar, or nominal, estimates.
  • For more, information see “ Improved Estimates of the National Economic Accounts: Results of the 2023 Comprehensive Update ,” Survey of Current Business (November 2023).

Subscribe to the SCB

The Survey of Current Business is published by the U.S. Bureau of Economic Analysis. Guidelines for citing BEA information.

Survey of Current Business

bea.gov/scb [email protected]

Sustainable Tourism Destinations: Conservation-Based Travel Guide Series Launch

Ever Wonder Adventure launches a new travel guides series detailing the world’s top sustainable tourism destinations, including the Trans Bhutan Trial, Chiang Rai and the Golden Triangle, and Puerto Princesa.

statistics nz travel and tourism

Singapore, Singapore - April 28, 2024 —

Coinciding with the announcement, the conservation website has also launched a line of ‘Adventure Travel’ and ‘Saving Earth’ merchandise, with each purchase contributing to the development of additional travel guides. The website’s goal is to promote sustainable tourism practices, which focus on preserving the natural environment and giving back to native/local communities.

More details can be found at https://www.everwonderadventure.com/sustainable-tourism

In addition to the new travel guide series, Ever Wonder Adventure aims to draw attention to pressing environmental issues. To that end, the website also offers in-depth articles on a variety of topics, such as saving sea turtles and reducing or eliminating food waste.

“With our new travel guide series, Ever Wonder Adventure introduces you to unexplored landscapes, serene coastlines, picturesque hills, and forested towns, offering a chance to reconnect with pristine beauty,” a company representative explained. “By purchasing bespoke products, you contribute to preserving the environment and safeguarding these mesmerizing landscapes for future generations.”

A recent report from Future Market Insights values the global sustainable tourism market at over US$1.5 trillion this year. The firm projects a CAGR of 23.8% over the next 10 years, reaching a total value of US$12.8 trillion by 2034.

As Ever Wonder Adventure points out, such statistics highlight the growing awareness and interest in sustainable tourism among the traveling public. However, the firm also points out that many people do not know how best to support such activities, and the new travel guide was therefore developed to draw attention to some of the leading initiatives from all around the world.

About Ever Wonder Adventure

In support of its conservation activities, Ever Wonder Adventure has curated a growing line of apparel and travel products, including unisex t-shirts, sweatshirts, swimsuits, bikinis, yoga mats, and more. Many of the pieces are themed from destinations covered in the firm’s adventure travel series, including Thailand, Laos, New Zealand, and the Philippines.

“By choosing to purchase one of our curated, bespoke, and customized pieces, you are joining us in creating a legacy of love for our planet,” the firm continues. “It's an investment in a future where our experiences in nature are harmonious and sustainable.”

Interested parties can find more information by visiting https://bit.ly/Buy-Sustainable-Travel

Contact Info: Name: H C Yip Email: Send Email Organization: Ever Wonder Adventure Address: One Oxley Rise Singapore, Singapore, Singapore 238714, Singapore Website: https://www.everwonderadventure.com

Source: NewsNetwork

Release ID: 89128367

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  • Total tourism expenditure New Zealand 2022-2023, by product type

Total tourism expenditure in New Zealand from 2022 to 2023, by product type (in billion New Zealand dollars)

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February 2024

New Zealand

2022 to 2023

years ended March

*Values are provisional. Values have been rounded. Refers to expenditure of domestic and international tourists. One New Zealand dollar is equal to approximately 0.61 U.S. dollars and 0.56 euros (as of February 2024). Note: Stats NZ and licensed by Stats NZ for re-use under the Creative Commons Attribution 4.0 International license.

Other statistics on the topic Travel and tourism in New Zealand

  • Monthly number of international visitor arrivals to New Zealand 2019-2023
  • Annual number of international visitor arrivals to Auckland New Zealand FY 2020-2023
  • Perceived negative impacts of tourism on the environment New Zealand 2023
  • Number of international visitor arrivals to New Zealand FY 2023, by country of origin

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Statistics on " Travel and tourism in New Zealand "

  • Tourism value added as a share of industry GDP New Zealand 2014-2023
  • Tourism GDP growth rate New Zealand 2014-2023
  • Total tourism expenditure New Zealand 2014-2023, by tourist type
  • Total number of people employed in the tourism sector New Zealand 2014-2023
  • Annual number of international visitor arrivals to New Zealand FY 2014-2023
  • Annual growth of international visitor arrivals to New Zealand FY 2014-2023
  • Number of international visitor arrivals to New Zealand FY 2023, by region of origin
  • Number of international visitor arrivals to New Zealand FY 2023, by port of entry
  • Number of international visitor arrivals to New Zealand FY 2023, by age
  • Number of international visitor arrivals to New Zealand FY 2023, by purpose of visit
  • Annual number of outbound NZ resident travelers New Zealand FY 2014-2023
  • Number of inbound NZ resident arrivals New Zealand FY 2023, by country visited
  • Leading tourism experience interests among outbound travelers New Zealand 2022
  • Leading sport tourism experience interests of outbound travelers New Zealand 2022
  • Leading wilderness tourism interests of outbound travelers New Zealand 2022
  • Monthly number of international visitor arrivals to Auckland New Zealand 2019-2024
  • Number of international visitor arrivals to Auckland, NZ FY 2023, by country origin
  • Share of domestic overnight leisure trips New Zealand 2022, by region
  • Top attractions visited by domestic tourists Central Auckland New Zealand FY 2022
  • Top attractions visited by domestic tourists South Auckland New Zealand FY 2022
  • Top attractions visited by domestic tourists North Auckland New Zealand FY 2022
  • Views on the impact of international and domestic tourism on New Zealand 2023
  • Views on international tourism impact on post-pandemic economic recovery NZ 2023
  • Perceived positive impacts of tourism on the economy and society New Zealand 2023
  • Views on the environmental impact of international tourism New Zealand 2023
  • Views on the social well-being impact of international tourism New Zealand 2023
  • Views on the impact of international tourism on culture, values, and heritage NZ 2023

Other statistics that may interest you Travel and tourism in New Zealand

  • Premium Statistic Tourism value added as a share of industry GDP New Zealand 2014-2023
  • Premium Statistic Tourism GDP growth rate New Zealand 2014-2023
  • Premium Statistic Total tourism expenditure New Zealand 2014-2023, by tourist type
  • Premium Statistic Total tourism expenditure New Zealand 2022-2023, by product type
  • Premium Statistic Total number of people employed in the tourism sector New Zealand 2014-2023

International tourism

  • Premium Statistic Monthly number of international visitor arrivals to New Zealand 2019-2023
  • Premium Statistic Annual number of international visitor arrivals to New Zealand FY 2014-2023
  • Premium Statistic Annual growth of international visitor arrivals to New Zealand FY 2014-2023
  • Premium Statistic Number of international visitor arrivals to New Zealand FY 2023, by region of origin
  • Premium Statistic Number of international visitor arrivals to New Zealand FY 2023, by country of origin
  • Premium Statistic Number of international visitor arrivals to New Zealand FY 2023, by port of entry
  • Premium Statistic Number of international visitor arrivals to New Zealand FY 2023, by age
  • Premium Statistic Number of international visitor arrivals to New Zealand FY 2023, by purpose of visit

Outbound tourism

  • Premium Statistic Annual number of outbound NZ resident travelers New Zealand FY 2014-2023
  • Premium Statistic Number of inbound NZ resident arrivals New Zealand FY 2023, by country visited
  • Premium Statistic Leading tourism experience interests among outbound travelers New Zealand 2022
  • Premium Statistic Leading sport tourism experience interests of outbound travelers New Zealand 2022
  • Premium Statistic Leading wilderness tourism interests of outbound travelers New Zealand 2022

Tourism in Auckland

  • Premium Statistic Monthly number of international visitor arrivals to Auckland New Zealand 2019-2024
  • Premium Statistic Annual number of international visitor arrivals to Auckland New Zealand FY 2020-2023
  • Premium Statistic Number of international visitor arrivals to Auckland, NZ FY 2023, by country origin
  • Premium Statistic Share of domestic overnight leisure trips New Zealand 2022, by region
  • Premium Statistic Top attractions visited by domestic tourists Central Auckland New Zealand FY 2022
  • Premium Statistic Top attractions visited by domestic tourists South Auckland New Zealand FY 2022
  • Premium Statistic Top attractions visited by domestic tourists North Auckland New Zealand FY 2022

Views on tourism

  • Premium Statistic Views on the impact of international and domestic tourism on New Zealand 2023
  • Premium Statistic Views on international tourism impact on post-pandemic economic recovery NZ 2023
  • Premium Statistic Perceived positive impacts of tourism on the economy and society New Zealand 2023
  • Premium Statistic Views on the environmental impact of international tourism New Zealand 2023
  • Premium Statistic Perceived negative impacts of tourism on the environment New Zealand 2023
  • Premium Statistic Views on the social well-being impact of international tourism New Zealand 2023
  • Premium Statistic Views on the impact of international tourism on culture, values, and heritage NZ 2023

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    Tourism Evidence and Insights Centre. Here you'll find insights, data and information about tourism in New Zealand. These resources are for anyone wanting to know more about what's happening in the tourism sector - policy makers, tourism businesses and the general public. There are reports, an interactive dashboard and articles addressing ...

  13. New Data Highlights the Economic Importance of Tourism to New Zealand

    New figures confirm the tourism industry is recovering strongly and making a major contribution to the New Zealand economy. Statistics NZ's annual Tourism Satellite Account shows that for the year to March 2023, tourism was generating $37.7 billion from visitor spending, even though this period was still in the early stages of Covid recovery.

  14. Rebounding New Zealand tourism is a rare bright spot for its economy

    Before the pandemic, tourism was New Zealand's largest source of foreign exchange and accounted for about 5.5% of gross domestic product (GDP). The reviving sector is expected to have supported ...

  15. 56+ New Zealand Travel & Tourism Statistics [Fresh For 2024!]

    Before the pandemic, tourism was the largest export industry in New Zealand, contributing 20.1% of total exports. In 2022, international tourists spent around NZ$1.9 billion, or a slight increase from 2021. According to IBIS World, there are 579 hotels and resorts in New Zealand, with the market being worth $2 billion.

  16. Tourism And Business Events Research

    There was a drop of -49.5% in domestic visitor spending in the month of August 2021 when compared to the previous month July 2021 is most likely due to the city moving to Alert level 4 again for 2 weeks. The international visitor spending for 2021 decreased -37.8% or -$60m when compared to 2020 and -66.9% or -$199.2m when compared to 2019.

  17. Tourism satellite account: Year ended March 2022

    19 December 2022, 10:45am. Tourism satellite account: Year ended March 2022 provides a picture of the role tourism plays in New Zealand, with information on the changing levels and impact of tourism activity. It presents information on tourism's contribution to the New Zealand economy in terms of expenditure and employment.

  18. Tourism satellite account: Year ended March 2021

    Points to note from table 17: the number of people attributed to being directly employed in tourism was 146,295 people in the year ended March 2021, a decrease of 33.1 percent (72,285 people) from the previous year. the number of tourism employees was 126,204 - a decrease of 34.2 percent (65,550).

  19. Top 7 Golf Trip Destinations Around the Globe

    Denaru Golf & Racquet Club. Tourism Fiji. Fiji is a draw for all types of vacationers, from honeymooners to scuba divers. But it's also a golfer's paradise in the South Pacific, with more than ...

  20. New Zealand: number of international visitors 2023

    Annual number of international visitor arrivals to New Zealand from financial year 2014 to 2023 (in 1,000s) [Graph], Statistics New Zealand, August 14, 2023. [Online].

  21. New tourism data shows continued recovery

    In 2023, international visitor numbers returned to 76% of pre-pandemic levels with 2.96 million international visitors spending $9.9 billion in New Zealand. This places International Tourism as the country's second biggest export earner behind milk powder, butter, and cheese. While visitor numbers have returned to 76% of pre-pandemic levels ...

  22. Travel for youth, amateur sports fuel hotel spending

    Sixty-three percent of the respondents to a 2023 travel study for the sports sector said youth and amateur sporting events were their top generator of room nights. Americans took a record 204.9 million sports event-related trips last year, according to the State of the Industry Report that the Sports Events and Tourism Association (Sports ETA) released last week at the trade organization's ...

  23. Tourism satellite account: 2019

    229,566 people were directly employed in tourism in the year ended March 2019, an increase of 3.9 percent from the previous year. Direct tourism employment increased 9.3 percent between 2016 and 2019. The total number of people employed in New Zealand increased 8.6 percent over the same period.

  24. U.S. Travel and Tourism Satellite Account for 2018-2022

    U.S. Travel and Tourism Satellite Account for 2018-2022. By Hunter Arcand and Paul Kern | April 29, 2024. Download PDF. The travel and tourism industry—as measured by the real output of goods and services sold directly to visitors—increased 21.0 percent in 2022 after increasing 53.6 percent in 2021, according to statistics released today by the U.S. Bureau of Economic Analysis (BEA). 1 ...

  25. Sustainable Tourism Destinations: Conservation-Based Travel Guide

    Ever Wonder Adventure launches a new travel guides series detailing the world's top sustainable tourism destinations, including the Trans Bhutan Trial, Chiang Rai and the Golden Triangle, and ...

  26. New Zealand: tourism expenditure by product type 2023

    Total tourism expenditure in New Zealand from 2022 to 2023, by product type (in billion New Zealand dollars) [Graph], Statistics New Zealand, February 9, 2024. [Online].