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What is a Destination Management Company (DMC)?

by Marie Anne MacRae | 05 7, 2021 | TTC

May 7, 2021 | TTC

by Marie Anne MacRae

The travel industry is a very big place. You may have worked in it for many years and still never heard of a destination management company. If you haven’t, though, you could be missing out on some important business opportunities. 

To celebrate The Travel Corporation’s expansion of our DMC offering , we’re giving the low-down on these crucial pieces of the travel and tourism puzzle. Let’s take a look.

What is a DMC?

A destination management company is an enterprise that manages a range of products and services at a popular travel destination. Put very simply, they’re the companies that make travel experiences work. Whether you’re looking for someone to provide a safari trip, coach tours, cruises, catering or just about any other travel service you can name, it’s a DMC that makes it happen.

DMCs are usually smaller, local organizations that have been on the ground at a destination for years. They bring crucial local knowledge and experience to a travel enterprise, giving international partners the insight they need to create safe and exciting products.

What services can they help me with?

Name any travel experience and you’ll find a DMC out there that can provide it for you. The obvious services they provide are travel experiences that might require specialized equipment or skills, like coach tours, flotilla holidays or safaris. But they can also provide a huge range of smaller services that make the holiday planning experience a lot smoother. These include things like airport pickups and transfers, accommodation bookings, vehicle rental, catering or event management. If you’re looking to provide a really unique experience, such as bungee jumping, rainforest hikes or exclusive entry to local sights, the easiest way to provide it is by going through a DMC.

Why work with a DMC?

Destination Management Companies have two crucial benefits: they’re experts in the local area and specialists in the particular services that they offer. That means that you, as a travel professional, don’t have to be. Working with a DMC allows you to book any experience in any location around the world in the confidence that it will be delivered safely and to a high standard. 

However, the benefits don’t end there. Most DMCs have been running their travel businesses successfully for decades. That means they have localized knowledge about what works and what doesn’t in their region. They know that this road is usually flooded in summer, or that the best views of that valley are at sunrise – the secrets that you simply can’t know. That allows you to create better travel experiences that are more likely to do well in a competitive market.

Finally, many DMCs operate a huge range of different services or have partners that do so. That means that they can act as a one-stop shop when you’re creating a travel package. Bring on a DMC partner and there’s a good chance they can book just about everything you’ll need.

Who hires a DMC?

DMCs are a critical piece of the puzzle for international travel agents. If you’re building a travel product with inclusive services, a destination management company will help you put all the pieces together and plug any logistical gaps. They’re also perfect if you’re building something completely new for the market; they’ll offer a great perspective on the most successful travel experiences in the region.

DMCs are also ideal if you’re creating bespoke travel packages for an exclusive clientele. The huge range of services they provide allows you to be more flexible and plan more complex itineraries. And when your client’s needs change, the DMC is there to help you adapt on the fly, providing services as and when you need them.

DMCs are a big help no matter how you work. To learn more about what DMCs can do for you here at TTC, take a look at our services page. You’ll be surprised at how easy it is.

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Understanding a Destination Management Company

Definition of Destination Management Company (DMC)

What does a dmc do, how dmcs can benefit the b2b travel industry, choosing the right dmc, building a long-term relationship with a dmc.

The travel industry is vertical, with more than a couple of unique business models . Knowing each one of these models can help you understand the playing field better and make informed decisions. The business model of a destination management company causes the most confusion out of all companies in the travel sector.

People use it interchangeably with business models concerned with entirely different processes and services. On the other hand, it’s so easy to mix things up when there are so many business models.

Below you can find carefully curated information to help you understand the meaning of destination management company. You will be able to find everything ranging from definitions to how to choose the right one.

Destination Management Company escapes as many people as the term destination management does . To really understand the meaning of a destination management company, you need to understand two things. First, you need to understand what constitutes a destination. Secondly, you need to understand destination management .

Destination refers to a geographic location ranging from an entire country to a specific tourist sight . Destination management encompasses a wide range of management processes, each managing a unique destination aspect. What’s a DMC, then? Here’s a definition of DMCs:

“DMC is a professional services company that possesses extensive knowledge of a location including expertise and resources which render it capable of developing and implementing activities, tours, transportation, events, and related logistics.” 

Purpose of DMCs

The purpose of DMCs is to discover and utilize the leisure, entertainment, accommodation, transportation, and tourism potential of a destination in the best possible and most optimal way. What’s their purpose? 

They basically tend to establish good connections with local travel-related product suppliers and become experts when it comes to being knowledgeable about their target locations. DMCs can specialize in specific services . For instance, some DMCs specialize in organizing logistics, while others focus more on accommodation, entertainment, or activities in a location. 

Target audience (B2B travel industry)

The most important thing to know about the DMC business model is that these businesses don’t directly sell to consumers. Their target audiences are online travel agencies (OTAs) and travel agents. They are intermediaries between local travel-related product suppliers, travel agencies, and OTAs interested in selling travel products or services in a specific destination. DMCs often offer a database their clients can connect to and benefit from attractive preferential rates.

While we’ve already mentioned some things DMCs specialize in, you need to discover the full scope of DMCs’ operations to understand them completely. 

Services offered by DMCs

Before you start learning about the services offered by DMC, remember that a DMC can specialize in only one service from the list below or provide a unique mix of services.

Ground transportation

DMCs can specialize in providing ground transportation services. They can build a network of all transportation service providers in the region. It enables them to create attractive offers and deliver them to their clients.

Ground transportation can include a wide range of things. It can be as simple as a transfer from the airport to the hotel or more comprehensive services such as safaris, vehicle renting, and off-road tour arrangements.

Accommodation arrangements

DMC can also specialize in accommodation arrangements. It means that some DMC focus on establishing long-term relationships with accommodation providers in a specific region. These can range from big hotel chains and boutique hotels to luxurious and wellness retreats.

Some DMCs networks are so extensive that travel agents cannot find accommodation arrangements on their own. Instead, they have to go through a relevant DMC. In return, they get a knowledgeable partner that vouches for accommodation and offers it at attractive rates. 

Tour planning and operations

You will also be able to find DMCs that offer a complete services bundle to help travel agents attract travelers interested in purchasing complete tours . These DMCs have quite diverse networks of local product suppliers.

It enables them to excel at tour planning and operations. That’s why DMCs specializing in tour planning and operations have complete offers and can even meet the needs of agencies that want to offer customized and personalized travel experiences. 

Event management

Finally, DMCs can cater to the needs of a specific niche of travel agencies called travel management companies. These companies cater to the travel needs of their corporate clients, and event management is one of the most important services they often need to provide.

Event management in a remote location is complex, so they look for DMCs specializing in event management. DMCs deliver a complete quality product to the supply chain so that travel management companies can offer it to their corporate clients.

Key benefits of using a DMC

If you are trying to decide whether to align with a DMC or not, you need all the information you can get to make the right decision. Here are the key benefits of using a DMC .

Cost savings

One of the primary advantages of using a DMC’s services is cost savings. These savings come from the countless hours you’ll save by not sourcing products on your own.

Instead of discovering quality suppliers and negotiating deals with them, thanks to a DMC, you can take a shortcut and immediately introduce those travel products to your offer.

Local knowledge and expertise

There are many little things that make a travel experience memorable. These little things are only available to people with extensive local knowledge and expertise. DMCs are experts on these topics. You can tap into this experience and knowledge and offer memorable experiences to your travelers. It can help you improve your brand’s reputation and get a competitive advantage. 

Personalized service

Personalization is key to creating experiences that perform well in highly competitive markets. However, to deliver a personalized service to your clients, you need a diverse product portfolio for each destination in your offer. That’s where DMCs step in.

Thanks to their extensive local knowledge and expertise, you will be able to access a wide range of products and services in a destination. It will enable you to have several unique itineraries for every destination and meet the needs and preferences of your customers individually. 

Access to exclusive experiences

Thanks to their local knowledge, experience, and good connections with suppliers, DMCs can offer exclusive experiences to travel agencies . These experiences are only accessible through DMCs and would otherwise remain inaccessible to travel companies.

The exclusivity can make the agency’s offer more attractive. As a result, working with a DMC can help increase conversion rates and bring more profits. 

DMCs are an essential piece of the B2B travel industry puzzle. They play a crucial role in facilitating this industry’s growth and promoting destinations to travelers. To understand DMCs’ place in the B2B travel industry, you should discover how DMCs benefit this vertical.

Increased efficiency and productivity

Since you will be tapping into the DMC’s database, you won’t have to devote specific resources to a particular destination. More specifically, you don’t need to reach out to product suppliers, transportation companies, tour operators, and accommodation suppliers.

You will have more time and resources to devote to other essential business processes, which directly translates to increased efficiency and productivity . It applies to the entire B2B travel industry, as there are hundreds of DMCs ready to serve travel agents and OTAs across borders.

Better customer satisfaction and retention

One of the most important things to understand about DMCs is that they are not just regular customers of travel product suppliers. They receive exclusive treatment and the best rates and have priority over other companies trying to contact suppliers.

It means they can source quality products and, in many instances, exclusive travel experiences. How does it affect the B2B travel industry? High-quality travel products and great experiences can delight customers, boost customer satisfaction, and increase customer retention rates.

Streamlined processes and streamlined operations

Furthermore, DMCs help the B2B travel sector by streamlining processes and operations . Simply put, they excel at what they do. Their focus is narrow, which enables them to build great relationships with suppliers and become experts in their niche.

Since they provide database access to travel agents and OTAs, DMCs do essential travel research and booking phases convenient for OTAs’ customers. 

Access to new and emerging markets

Finally, DMCs can help promote destinations in new and emerging markets. The prefix “new” implies that there are few travel agents or OTAs with proper connections to the destination, which significantly limits access to the market in question. 

Instead of investing time and resources to build connections and partnerships with suppliers, travel agents and OTAs can partner with relevant DMCs and get instant access to products the emerging market has to offer.

You are starting to find DMCs as potentially valuable business partners. What’s the next step? You need to choose the right DMC for your company. Here are the top considerations when selecting a DMC.

Considerations when selecting a DMC

Reputation and experience.

Reputation and experience should be top of your list when assessing a potential DMC for your travel business. You can check the reputation in several ways. You can conduct your own online research and look for all the brand mentions, or you can also contact other businesses in your network to learn about their experience working with a DMC in question. Finally, you can look for travel agents and OTAs that work with a particular DMC and then look for travelers’ reviews.

Range of services offered

You know your target travelers best . This knowledge can help you choose the proper DMC to partner with. It all depends on which services you are interested in. As stated earlier, some DMCs specialize in one service while others provide a mix of services. 

Research their services and see whether they align with your target customer needs and business goals . Sometimes, aligning with a DMC that offers a wide range of services is a good option, as it allows you to offer new things to consumers and attract new travelers to your brand.

Responsiveness and customer service

Although responsiveness and customer service fall under the reputation category, we addressed them separately as they are vital for your company’s success. Responsiveness is paramount whether you have a benign question to ask or you are in dire need of help. The faster the DMC responds, the better. Check which channels they offer to their customers.

Also, make sure to pay attention to customer service. Chances are that how they communicate with you is the same way the suppliers in their network will communicate to the customers that purchase products through you. 

Finally, you need to consider a DMC’s local knowledge and expertise. You should take a look at how long they’ve been operating in a location . You can extend your search to how many suppliers they have in their network.

Pay attention to their services as well. The detail-oriented DMCs will have in-depth descriptions, and custom itineraries backed up with relevant images. 

Building a long-term relationship with a DMC doesn’t only revolve around benefiting from the best possible rates and maximizing profits. It’s more about having a trustworthy partner in a target market. It will also reflect on your customer relationship management strategy and enable you to build a reputable brand. Here are a few strategies to help you build a great relationship with a DMC:

• Share your customer data – sharing your customer data with a DMC will paint you as a trusting partner and invite trust from the other side. Plus, it can help DMC better understand your clients and adapt their offer to their liking;
• Hold regular meetings – maintain direct contact with a DMC. Invite a DMC to communicate their interests, and you have yours. Find common ground and start working from there. It can help you build an excellent foundation for team play;
• Build credit with exclusive partnership s – try to work with only one DMC per location. It will enable you to show that you have honest intentions in building a long-term partnership;
• Ask for help – don’t be afraid to ask DMC for help. After all, they are the experts for the location. You can learn a lot from them when it comes to marketing and promotion;
• Attend travel trade shows and fairs together – there is no better way to earn trust and build a long-term relationship than to make your partnerships public. And the best way to do it is to attend the same travel shows and fairs if not together.

DMCs are a vital part of the travel product supply chain . They offer a broad scope of services, including ground transportation, accommodation arrangements, tour planning, and event management. As a B2B partner, DMCs can help increase efficiency and productivity, boost customer satisfaction, streamline processes, and provide access to new and emerging markets .

Since every destination is unique, it’s safe to assume that DMCs will continue to be important in the B2B travel industry . As experienced local experts, DMCs will continue to enable travel agents and OTAs to deliver premium travel experiences to their end customers. 

However, remember that DMCs are not one of those one-size-fits-all solutions . Define your business goals, research target markets, and assess potential DMCs in the location to choose the best one for your business. 

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Cristóbal Reali, VP of Global Sales at Mize, with over 20 years of experience, has led high-performance teams in major companies in the tourism industry, as well as in the public sector. He has successfully undertaken ventures, including a DMO and technology transformation consulting. In his role at Mize, he stands out not only for his analytical and strategic ability but also for effective leadership. He speaks English, Spanish, Portuguese, and Italian. He holds a degree in Economics from UBA, complementing his professional training at Harvard Business School Online.

Mize is the leading hotel booking optimization solution in the world. With over 170 partners using our fintech products, Mize creates new extra profit for the hotel booking industry using its fully automated proprietary technology and has generated hundreds of millions of dollars in revenue across its suite of products for its partners. Mize was founded in 2016 with its headquarters in Tel Aviv and offices worldwide.

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DMC: What You Need to Know

Destination management companies.

Besides “Deep Meaningful Conversation”, DMC also stands for Destination Management Companies. If you ever had to organize a small event abroad or in another city, you would definitely struggle with logistics. That happens because organizing events in a different city or country has its own difficulties, such as creating the event or program design, planning the excursions, arranging transportation, choosing the right service, hiring and managing suppliers, and, above all, keeping your accounts up to date.

Instead of doing all that by yourself and taking the risk of something going off, you can hire a DMC agency which will give you the chance to deal only with the things that matter the most.

If you are wondering what the main difference between a DMC and an event planner is, you are not the only one. Many people have the same question. So, let us clarify that for you: the main difference is the structure. Instead of having one person working for you, you have a whole team at your disposal, always maintaining a corporate and strategic view.

Organizing successful events is not easy. In fact, even experienced professionals sometimes struggle to ensure that every detail is executed flawlessly.

So, it’s not surprising that when it comes to destination event management, the process can become even more complicated. After all, then you’re not only dealing with the regular challenges of organizing an event but also have to figure out how to put everything together in a different city or even country.

Because of that, destination management companies are usually in high demand. These companies have the experience to handle big events in various environments and know how to avoid the common pitfalls that can put the entire event in jeopardy.

But what is a DMC (destination management company), and how can it help you? And why is SmartWorks a leading choice with destination management professionals? 

Let’s explore below.

Why Would Someone Need a DMC?

If you have experience planning local events, you might be wondering whether you need a destination management company  DMC in the first place. After all, how different could a destination event be, especially if the event type is similar? 

Well, the truth is that while some of the basic aspects of the planning process may be similar, their execution can vary greatly depending on where in the world the event is held. Even if you’re organizing the event in another city, that can add many complications because you won’t be able to rely on the same network of suppliers that you could normally. 

In fact, trying to source suppliers in a new country can prove to be an immense challenge, forcing you to significantly overpay for services and venues, compared to what an experienced local might be able to get.

When asking what is a DMC and why standard  destination management services are so important, many of the benefits come down to the ability to get you exclusive deals and save you money. Since destination management companies work with a wide range of suppliers and organize many events in different cities, they usually have exclusive arrangements that come with significant discounts.

Another reason why destination event planning can be so useful is that you can take advantage of the company’s unique insights about the specific city. 

Things like logistics, accommodation, and even the program of the event itself all depend on where you’re hosting, so having someone on your side who can get the most out of the city’s advantages is a unique perk that’s hard to pass on.

What a DMC Does

Now that we’ve gotten a better idea of why hiring a DMC can help, let’s look at what a destination management company is .

Since a destination management agency has in-depth knowledge about the region that they operate in, they can take over the entire event planning process and put together the whole event without you having to worry about a thing.

In other words, a global DMC network can take over the decision-making process, providing you with their knowledge of the local customs, rules, caterers, venues, and everything else that might be relevant to your event.

For instance, a destination management company (DMC) can take over the logistics planning in your event, ensuring that the transportation to and from your event is efficient, cost-effective, and on time. As you can imagine, each city has its own transportation challenges, so having someone who can help you with their proven process can be invaluable.

Another crucial part of DNC services is the ability to put together the event itself. Finding venues, suppliers, and planning the schedule of the event are all significant challenges. But when you work with professionals familiar with the region, you can rest assured that they’ll find you the best deals and the most reliable vendors.

When planning an event, you not only need to meet your short-term goals but also need it to be a good representation of who you are as a brand. A failed or hectic event can have dramatic consequences for your reputation, so having someone who can help avoid issues is an invaluable asset to have on your side.

And when you consider that destination management companies can significantly reduce your costs by striking better deals, the investment becomes a no-brainer. 

Working with SmartWorks as Your DMC

It’s clear that DMC event planning is a valuable service that can help you save time, money, and even boost your stature as a company. But if you want to reap the benefits that it has to offer, you need to choose a company that can actually follow through on its promises.

We believe that SmartWorks is a top choice for destination management in Europe, as we have the experience, the wide-reaching connections, and an impeccable reputation that we’ve carefully built over 12 years of business.

Countless details go into planning DMC events in destinations across the continent, and the process can vary greatly depending on the country and even the city that you want to host in.

Because of that, you need a company with an extensive network of contacts across Europe. SmartWorks is one of the few destination management companies that operate in almost a dozen different countries. 

When you work with us, we can help you put together events in Austria, Hungary, England, France, Germany, Spain, Italy, Holland, Switzerland, Malta, and Czechia.

But why do companies, conference planners , and corporate event planners all over the world choose to work with SmartWorks to organize destination events? Well, there are a few reasons.

First, SmartWorks strives to make communication as simple as possible. When you work with us, you always have a direct line with our decision-makers. That means that information can be shared quickly, decisions are made instantly, we can provide you with answers to all of your questions at any time, and we’re very flexible about various details of the event.

Whenever you need an answer or have an urgent situation, you can reach us through WhatsApp, email, or phone, no matter what the time might be.

Working with SmartWorks also means enjoying financial perks. Whether you want us to put together an entire event or just want specific services, you will be able to apply a 0% VAT rate, which means significant savings.

We also have exclusive arrangements with suppliers, caterers, venues, and entertainment across Europe, allowing you to take advantage of deals that wouldn’t be available otherwise. Our relationships with suppliers have been built over many decades, which is why you can enjoy these good relationships and the flexibility that comes with it.

And because we have experience organizing events all across Europe, we have relationships in almost a dozen different countries. We can provide you with guidance on how to approach event planning in different cities.

If you don’t need the whole event organized and just want help with different aspects, we can be as much or as little involved in the process. Whether you want help finding a venue, want us to organize the staff, or need help with the logistics, we are there to offer our insights and put everything together according to your preferences. 

Some of the services we offer include: 

• All of the staff for your events, including security, basic hands, models, and even a host/hostess. 
• Venue selection, including off-site gala dinner venue, selected according to your unique event needs.
• Custom activity creation at the destination, including team-building, leisure, cultural, sightseeing, etc.
• Logistics and transfers to and from your event, as well as anywhere else that might be necessary.
• Various technical solutions for your event, including AV production . 
• Housing and registration for your guests, performers, staff, speakers, and anyone else.
• Management of suppliers, including catering and everything involved with it.

We also have experience organizing a wide range of different events. These include: 

Conferences

We can help you put together a conference that creates a buzz in your industry and positions you as a thought leader. We can take over the entire event planning process and ensure that your vision is fully realized.

Product Launches

When launching a new product, making a strong statement is essential. Therefore, we’ll ensure that everything from the location to the presentation and execution will be flawless, and will help you create a one-of-a-kind experience using technology that leaves your audience impressed.

Gala Dinners

Keeping your stakeholders happy is essential, which is why the details of your gala dinner must be carefully considered and executed. We have put together gala dinners at some of the most exclusive venues in Europe and can help you find the perfect spot in many beautiful European cities.

Team Building & Incentive Trips

If you want to reward your high-performing team and incentivize your goals, you can take advantage of the luxurious and exclusive team-building experiences that we can offer. You can combine thrilling adventures with accomplishing your business goals, and bring your team closer together in the process.

Start Planning Today

Ready to start planning? To make sure your attendants focus on the important things of your event and instead of worrying or stressing about logistics, you must have all the details covered. We’ve got this. If you still have doubts, get into our website and check out our past projects and our regular clients. We´ve got 15 years of experience and a team of specialists ready to cover your needs.

Finding the right choice among destination management companie s can be a challenge, but the experience and wide range of destinations offered by SmartWorks make us a leading choice if you want to put together an unforgettable experience and event in Europe.  Call (+34) 951 286 856 or fill out a form to get started today!

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Partnership

The DMC works as meeting planner's teammate to make an event successful and provide an exceptional group experience. It's not possible for meeting planners or travel consultants to have extensive knowledge of every destination they recommend to clients. Many have enough knowledge to book about 70% of activities, events, etc., but it's that extra 30% that makes the events go off perfectly. A key service that DMCs help with is airport transportation and activity transfers. They have rights to do business at the airport and have large enough staff to handle multiple flight arrivals in a short period of time. A DMC makes the process smooth and less stressful for all involved. Depending on your destination or hotel, you might find that many activities and events are handled in-house. In that case, a DMC would be used less, but it all depends on your group's needs. At a hotel like the Atlantis in the Bahamas, you can throw a good event using a DMC only for airport transportation. But in a location like St. Maarten, a DMC is essential in helping organize dine-arounds, catamaran trips, final awards dinners, and off-site team building activities. 

One piece of advice is to be very transparent with your DMC. Don't hire a DMC for a site visit if you have no intentions of using them for your trip. Be honest and let them know if you are comparing other DMC providers and give them a realistic timeline of when your decision will be made.

DMCs can provide incredibly helpful local knowledge and expertise that can take your trip from good to great. 

Editorial Disclosure: The editorial content on this page is not provided by any entity mentioned herein. Opinions expressed here are the author's alone, and have not been reviewed, approved or otherwise endorsed by any of these entities.

As is standard practice, our group of talented and experienced travel agents will often accept hosted stay invitations and hosted dinners and activities within a destination in order to facilitate more detailed reviews.  

Written by Marci McCormack

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A Travel Agency’s Guide To Destination Management Companies

Key takeaways.

• Collaborative partnerships, especially with Destination Management Companies (DMCs), are essential for travel agencies to enhance offerings and precisely meet diverse travel aspirations.
• DMCs play an integral role in connecting local services, going beyond logistics to offer various and tailored services, enriching the overall travel experience.
• Strategic software integrations, including communication tools and online reservation systems, optimize collaboration between travel agencies and DMCs for systematic interactions.

The travel industry, characterized by its constant evolution, caters to the myriad desires of global adventurers seeking personalized and unique experiences. In this era where tailor-made travel is paramount, travel agencies play a crucial role in crafting memorable journeys for their clients.

Recognizing the rising demand for customized experiences, travel agencies increasingly turn to collaboration as a pivotal strategy to elevate their offerings and maintain competitiveness.

In today's fast-paced and interconnected world, collaboration has emerged as a fundamental strategy. Travel agencies now understand the significant value of forming strategic partnerships to provide clients with comprehensive services.

This ensures that every aspect of their travel aspirations is met with precision and excellence. Whether uncovering hidden gems, planning seamless itineraries, or delivering extraordinary experiences, collaboration has become the cornerstone for travel agencies aiming to exceed customer expectations.

This guide delves into one such collaborative avenue gaining prominence in the travel industry – Destination Management Companies (DMCs). Understanding the role of DMCs and how they complement the services of travel agencies is essential for those seeking to enhance their offerings and provide unparalleled travel experiences.

Join us on this exploration as we unravel the intricacies of DMCs and explore the myriad benefits they bring to travel agencies aiming to thrive in this competitive realm.

• What’s a Destination Management Company (DMC)?

A DMC functions as a crucial intermediary, connecting a network of local travel service providers with travel agencies that subsequently resell these services to travelers. Operating primarily from the destination, DMCs possess extensive knowledge of the locale, its unique attributes, regional potential, and a comprehensive understanding of local suppliers.

This expertise enables DMCs to offer a wide array of services, including airport transfers, vehicle rentals, logistical support, hotel and restaurant bookings, tailored activities, workshops, and themed corporate events.

DMCs collaborate with tour operators and directly engage with travel product suppliers to source their inventory. DMCs sometimes operate as hotel wholesalers, securing allotments from local accommodation providers. They then package these travel products into comprehensive offerings, selling them through various channels, including distributors, marketplaces, or directly to end customers.

Prominent DMCs in the industry, such as the Global DMC Network by JTB Group, Hosts Global, Ovation Global DMC, and PRA, exemplify these entities' significant role in shaping and enhancing the travel experience.

Historical Context and Evolution of DMCs

Destination Management Companies trace their origins back to the mid-20th century when the travel industry recognized a growing need for specialized entities to navigate the complexities of international travel. Over time, DMCs have evolved into indispensable partners for travel agencies, expanding beyond logistical support to offer innovative solutions that enrich the travel experience.

Initially acknowledged for their role in managing logistics, DMCs have broadened their scope to become strategic facilitators, leveraging local insights to curate unique and authentic experiences for travelers. Their evolution aligns with the changing dynamics of the travel industry, where personalization and immersive experiences have become paramount.

DMCs remain pivotal in fostering sustainable and responsible tourism as the travel landscape evolves. Their commitment to preserving the cultural and natural integrity of destinations reflects a dedication to meeting the evolving preferences of modern travelers. In essence, DMCs stand as critical contributors, bridging the gap between travelers and the rich tapestry of experiences destinations have to offer.

What’s the difference between a DMC and a travel agency?

A DMC is an intermediary, collaborating with local service providers to tailor personalized itineraries for travel agents' clients. The primary goal of a DMC is to provide a comprehensive service, overseeing different travel elements such as airfare, lodging, and entertainment at the destination. DMCs emphasize unique and less conventional experiences, often engaging with multiple local vendors.

Conversely, a travel agency typically acts as a mediator, connecting clients with suppliers to facilitate booking travel packages. While travel agencies also offer personalized services, their main focus is organizing transportation, lodging, and meals for individual travelers.

The core responsibility of a DMC is to curate and manage comprehensive travel experiences, extending beyond logistics to deliver distinctive and immersive journeys. In comparison, a travel agency excels in efficiently booking standardized travel packages, offering convenience and reliability for clients who prefer established and popular destinations without extensive customization.

To exemplify these differences, consider a client searching for authentic local experiences. A DMC would coordinate activities with local guides, arrange workshops, and organize themed events, enhancing the overall travel experience with a personalized touch.

On the other hand, a travel agency might specialize in efficiently booking standardized travel packages, providing convenience and reliability for clients who prefer well-established and popular destinations without extensive customization.

It is of utmost importance for travel professionals and their clients to thoroughly understand the distinctions mentioned above. This enables them to make well-informed decisions that align with their preferences and travel objectives.

What’s the difference between a DMC and a tour operator?

DMCs and tour operators play distinct roles in the travel industry.

Tour operators, rooted in the rise of mass tourism, serve as intermediaries connecting end consumers with standardized tourism packages. These packages encompass primary services like lodging, transportation, food and additional offerings like guided tours. The primary objective of tour operators is to boost sales volume for these standardized packages, with a relatively limited emphasis on providing personalized customer service.

On the other hand, a DMC specializes in event planning and organization. Utilizing professional tour operators and product managers, DMCs leverage their deep understanding of destinations to offer exceptional services and advice. They excel in tailoring itineraries based on client needs, mainly on events.

DMCs are categorized into Business (congresses, conventions, fairs, and incentive trips), Specialized (pre-designed trips focusing on themes like culture, sun and beach, ecotourism, and romance), and Mixed (a combination of those above). Customer satisfaction is the primary goal for DMCs, emphasizing personalized experiences.

Tour operators create mass-market products to increase sales volume with limited customer service. In contrast, DMCs specialize in tailored experiences, prioritizing attention to detail and customer satisfaction.

Real-world scenarios emphasize the significance of tour operators and DMCs in different travel contexts. Tour operators are adept at catering to the needs of mass tourism by providing standardized packages to a broad audience.

In contrast, DMCs excel in creating bespoke itineraries for specific events or preferences, thereby delivering personalized experiences to niche markets. The collaboration between tour operators and DMCs ensures a flexible travel ecosystem that caters to travelers' mixed needs and preferences across various situations.

• What Services Does a DMC provide?

A DMC capitalizes on local expertise and industry connections to flawlessly plan and execute events. DMCs deliver a wide range of services, adopting a holistic approach to event management. Here's an overview of the services offered by DMCs:

Venue Sourcing

DMCs leverage local insights to pinpoint and secure fitting venues aligned with event objectives. They assist in optimal location selection and offer creative input for onsite branding and decor.

Travel and Transportation

Providing support in travel logistics, DMCs cover airport arrivals, transportation schedules, and private cars and facilitate ride-sharing discounts. This ensures a smooth plan, punctual VIP arrivals, and an elevated overall event experience.

Budget & Supplier Management

Utilizing established local relationships, DMCs negotiate favorable rates, manage budgets, and coordinate details with multiple suppliers. This enables clients to stay within budget while ensuring the systemized execution of all event components.

Event Management

Functioning as an Event Architect, DMCs aid in designing, constructing, and managing events from conception to execution. Leveraging local expertise, they streamline vendor management, offering clients a singular point of contact for an efficient and focused event planning process.

Tours/Activities

Leveraging the destination's uniqueness, DMCs curate memorable experiences for attendees. Considering demographics, safety, creativity, and budget, they plan recreational activities, ensuring an ideal experience from start to finish.

Entertainment

DMCs provide insights into entertainment options and outsourcing local talent based on client preferences. They manage entertainment vendor contracts, transportation arrangements, and ensure special requests are accommodated.

Program Logistics

With in-depth destination knowledge, DMCs handle logistical considerations such as permits, secret entrances, and emergency preparedness plans. They excel at developing backup scenarios, ensuring events run smoothly even in unforeseen circumstances.

DMCs offer a comprehensive service covering venue sourcing, travel, and transportation support, budget and supplier management, event design and execution, curated tours and activities, entertainment coordination, and program logistics. This seamless integration contributes to the success and positive impact of diverse travel experiences.

• Benefits of Working with a DMC

Collaborating with a DMC offers many benefits, prioritizing your peace of mind and streamlining event planning. Here are the key advantages of working with a reputable DMC:

Local Expertise

DMC's unparalleled local knowledge of your chosen destination is the foremost benefit. Beyond access to well-known activities, DMCs offer creative and unique experiences, leveraging their insights. They assist in determining optimal event timing, considering factors such as venues, crowds, weather, and transportation.

Cost-Effectiveness

Contrary to being an unnecessary expense, investing in a DMC often leads to long-term cost savings. DMCs boast strategic partnerships across varied industries, allowing them to negotiate deals and secure discounts unavailable to the general public. Their ability to navigate budget management from the outset helps avoid unexpected costs and ensures fiscal responsibility.

Quality Assurance

Planning an event remotely can be a difficult task. However, you can quickly source venues, vendors, and activities by working with a DMC. DMCs have an extensive knowledge of the local area and can recommend the best options tailored to your event's specific objectives and preferences. This ensures high quality throughout the planning and execution process, giving you peace of mind.

Travel agencies gain significant advantages by collaborating with DMCs, including access to unparalleled local expertise, cost-effectiveness through strategic partnerships, and quality assurance in supplier selection. Testimonials and success stories from travel agencies that have partnered with DMCs can further illustrate the tangible benefits and positive outcomes of such collaborations.

• How Travel Agencies Can Partner with DMCs

DMCs play a significant role in the travel industry, offering services both directly to consumers and through mutually beneficial partnerships with travel agencies and tour operators. This raises the question of how these Business-to-Business (B2B) relationships operate in practice.

Certain DMCs are organized into groups, like LatinPlus and PLUS DMC, to optimize efficiency and reliability. These groups typically consist of DMCs with aligned business values, specializing in specific destinations or markets.

Interactions Between Travel Agencies and DMCs

Calls and emails.

Small-scale DMCs often opt for traditional communication methods, relying on phone calls and emails. While opinions on this approach vary, some consider it inconvenient, others, like Ian Ropke, the founder of Your Japan Private Tours, perceive it as a personal and intimate mode of communication, particularly in the private travel sector.

Ropke highlights that high-end clients expect personalized attention throughout the travel planning process—a level of service that might be challenging for Online Travel Agencies (OTAs) or global DMCs to replicate.

Another illustration of this preference is evident in Adios Adventure Travel, a compact DMC operating in South America that favors communication through phone and email channels. This deliberate choice enables them to tailor itineraries and information according to the specific needs of travel agencies, going so far as to incorporate the agency's branding into documents.

In negotiating rates, Jacquie Whitt, co-owner of Adios Adventure Travel, notes that agencies typically initiate the contact, requesting a quote for a custom trip for their clients. The DMC then provides them with a preferential rate, allowing the agency to add their commission to the overall arrangement.

Online Reservation System

Travel agencies typically utilize online reservation systems (ORS) to access and book the portfolio of a DMC. The primary interaction method involves agents registering through a travel agent extranet, initiating negotiations with an Account Manager to establish terms and conditions. Once their account is activated, agents receive login details, providing them entry to the DMC's travel system.

Various forms of ORS are employed by different DMCs. For instance, Greek DMC Zeus Travel utilizes an e-Tourism platform, while German DMC SETT offers a B2B Online Booking page for agents to input destinations, check availability, and manage reservations. In Southeast Asia, DONG DMC customizes B2B booking engines based on the agent's location.

Jumbo Tours Group, a prominent European DMC, offers agents access to the Jumbobeds ORS. This comprehensive system encompasses tourist services like hotels, transfers, and group travel management, contributing to increased agent productivity. The ORS dynamically adjusts prices and availability based on market conditions, also highlighting special offers in response to current demand.

API Connectivity

Despite technological limitations among many DMCs, some offer Application Programming Interface (API) connectivity. This facilitates the integration of DMC inventory into an agency's system.

For example, the Spanish DMC W2M provides an online booking platform featuring properties, transfers, and attraction tickets, allowing distribution through API or web interface to bedbanks , tour operators, OTAs, and travel wholesalers.

Similarly, Red Apple Travel, a prominent DMC in Asia, facilitates the integration of its standalone and package products, providing real-time pricing and availability through an API.

Jumbo Tours also offers an integrable hotel distribution platform, allowing agencies to connect with Channel Managers and suppliers directly via their API.

Snami Travel, a Cretan DMC specializing in luxury travel services, goes further by providing online booking engines with XML web services for integration. Additionally, Snami Travel offers B2C product widgets that partners can embed on their websites.

Online Marketplaces

Some travel bookings are facilitated through online marketplaces that serve as interfaces for multiple DMCs. These marketplaces aggregate the inventory of various DMCs, providing a platform for travel agents to connect and book services seamlessly. Agents, upon logging into these portals, can directly book DMC services.

For instance, MultiZebra, an Indian marketplace, allows DMCs to upload their packages and rates, enabling agencies to create quotations for chosen destinations. Adalte B2B Travel Hub adopts a similar approach by aggregating DMCs into its Travel Platform, which agencies can either adopt or integrate into their systems using the Tours API provided by Adalte.

In cases where a DMC lacks advanced technology for digital booking portals, marketplaces like Byond Travel step in to establish live booking connections. Vikram Ahuja, CEO of Byond Travel, explains their process of involving teams to coordinate bookings with DMCs that may not have the required technological infrastructure.

Byond Travel compensates travel agents with a share of the commission, ranging from 7 to 15 percent, depending on factors like the time of year and destination. They also offer additional benefits such as a travel-now-pay-later payment plan and assistance with lead generation. Agents can access the entire portfolio and integrate databases into their platforms using XML and API connections, with plans to expand integration with various B2B software.

• How To Select a DMC To Partner With

For travel agencies seeking to form a partnership with a DMC, consider the following criteria to guide your selection process:

Relevant Expertise

When assessing a Destination Management Company (DMC) for relevant expertise, consider a scenario where your customer base consists mainly of adventure-seeking travelers interested in outdoor activities. In this case, ensure that the DMC has proven experience in curating adventure-focused itineraries, arranging outdoor excursions, and collaborating with local guides specializing in adventurous pursuits.

Evaluate their track record with similar clients to gauge their ability to cater specifically to the preferences of adventure enthusiasts, providing a tailored and memorable travel experience. This detailed example highlights the importance of aligning the DMC's expertise with your customer base's unique demands and interests.

Assess the DMC's network of local service providers, including property owners, ground transportation companies, activity providers, and potential collaborations with government bodies. A robust network enhances their ability to meet your tourism expectations.

Examine the DMC's technological capabilities, explicitly focusing on their approach to digital development. In the ever-evolving landscape of advanced communication and digital solutions, ensuring that the DMC aligns with the latest technological trends is crucial. Evaluate their proficiency in leveraging modern tools, software, and platforms to streamline communication, enhance operational efficiency, and deliver a prime experience.

Key Considerations

Communication tools.

Assess the DMC's use of communication tools such as instant messaging platforms, video conferencing, and collaborative project management systems. A tech-savvy DMC will leverage these tools to facilitate real-time communication, ensuring prompt responses and efficient coordination.

Digital Platforms

Inquire about their digital platforms for itinerary management, client communication, and information sharing. An effective DMC should embrace user-friendly digital interfaces that enhance the overall experience for both travel agencies and end clients.

Data Security

Prioritize data security measures in the DMC's technological infrastructure. Verify their commitment to safeguarding sensitive information, especially considering the significance of personal and travel-related data in the industry.

Automation and Integration

Explore whether the DMC incorporates automation into its processes and integrates with other relevant systems. Automation can significantly improve efficiency in booking confirmations, itinerary updates, and financial transactions.

Mobile Accessibility

Consider the DMC's approach to mobile accessibility. With increasing numbers of users relying on mobile devices, a DMC's services and communication channels should be optimized for mobile platforms to ensure accessibility.

By delving into these specific aspects of technological capabilities, travel agencies can understand how a DMC aligns with the modern digital landscape and whether their approach is conducive to efficient collaboration in the travel industry.

Quotes and Commissions

Compare quotes from shortlisted DMCs to ensure competitive rates for similar services. Consider leveraging different DMCs for specific services, such as transfer services from one and tours from another. Request a comprehensive breakdown of commissions, unveiling any potential hidden fees like event management charges tied to custom requirements.

Reliability

Prioritize reliability by researching the DMC's history of collaborations with similar agencies. Verify their business license, seek references, and explore memberships in respected tourism offices. Exercise caution and thoroughness in ensuring the DMC's credibility and reliability.

In navigating the dynamic landscape of travel and forming successful partnerships with DMCs, Voyage Labs stands ready to provide innovative solutions and support.

With a commitment to enhancing the travel agency experience, Voyage Labs empowers agencies to optimize collaboration with DMCs through advanced technology, ensuring smooth communication, efficient bookings, and, ultimately, the delivery of unparalleled travel experiences to clients.

Samuel Corso

Samuel Corso is a software engineer and entrepeneur with deep expertise in systems integrations and reverse-engineering APIs, dating back to his time building commercial ecommerce bots. He's the author of the number one open source project of this kind on GitHub. He also bears unique knowledge of the software infrastructure behind the travel industry. He founded Voyage Labs to help companies unlock cutting-edge software solutions to meet the needs of their customers.

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What Are Destination Management Companies?

If you’re planning a destination event and not quite sure where to begin, someone might have recommended you seek out a destination management company (DMC) to help. At which point, you probably asked yourself, “what is a destination management company?”

Have no fear – we're here to help demystify DMCs and offer some insight into why you might consider working with DMCs for your in-person events.

Executing the perfect event can be overwhelming, but when you’re planning an in-person event in an unfamiliar location, it becomes even more stressful. A destination management company (or DMC) is a business that encompasses a wide variety of professional services at a travel destination to help remove some of this stress.

DMCs help event planners sort out critical event details, taking care of a large number of tasks on the endless planner to-do list. From transportation needs, hotel accommodations, and food and beverage options to recommended activities, a DMC knows all of the best options in the area where you’re hosting your event and will ensure all your boxes are checked.

Especially since the pandemic, working with a DMC can mean big cost and time savings for planners. Even if you’ve hosted an event in a location before, your former contacts and partners may no longer be in business or may have altered their offerings. Partnering with a local DMC means you don’t have to start from scratch.

Benefits of Working with a Destination Management Company

Why are destination management companies important? We could simply say, “trust us: they’ll make your job easier.” But we won’t.

There are plenty of benefits to working with a DMC when planning an event in unfamiliar territory. Especially if you're trying to cultivate a unique event experience or have any unusual needs, a DMC could have all the answers for you.

Here are a few reasons to consider working with a DMC:

1. Time and cost savings

• When you work with a DMC, you can significantly cut down on the time you spend searching for vendors , experiences, and travel accommodations. By partnering with a DMC that handles vendor sourcing, contacting, booking, and even managing vendors onsite during your event, you’ll see huge time savings.
• Discounts, anyone? DMCs can often score you discounted rates on travel, experience packages, and even vendors when they manage bookings for you.
• Feel like you’re missing something? DMCs can help you stay on track, checking off boxes you hadn’t considered. Keeping track of every little detail helps ensure you don't go over budget with those last-minute “what about XYZ?!” moments.
• By understanding your event goals and budget, your DMC can partner with vendors who work best for you event size, type, and budget.

2. Local Expertise and “Know How”

• Want to offer your attendees an unforgettable experience? DMCs’ local expertise means insight into unique local gems or experiences you can’t find with an online search and that will leave a lasting impression on attendees.
• Locals know the best (and worst) time of year for certain experiences. Don’t get caught planning an experience for the fall that’s only available (or worth the time) in summer!
• If there are other big events in town during your event, you’ll want to know, whether they’ll complicate your event or could enhance your attendees’ experience.
• A great way to attract more attendees to destination events is to hype up not just the event but the destination itself! Local DMCs can offer ideas to help you show attendees why you chose a location, and all the locale has to offer.

3. Connections to Local Vendors and Venues

• A good DMC will have a rolodex of well-reviewed local caterers who have a reputation for excellence. Even better, they’ll be able to recommend caterers meeting your event size and budget .
• Looking for an amazing local venue to make the most of your event? Your DMC can recommend locations that meet your in-person needs.
• If you need any specialized equipment that only a few vendors can offer, your DMC may already have a relationship with those vendors if they’re used to managing events like yours. Even if you need a fairly standard list of vendors, from entertainment to lighting and A/V, your DMC will have those connections.
• If your former contacts and venues are out of business or shifting operations since the pandemic, you don’t have to build out a fresh rolodex of local contacts on your own – enlist a DMC.

4. Seamless Travel Coordination

Anything and everything travel related – lay at your DMC’s door. Your DMC can make all of this (and more) a cinch!

• Airport pickups and transfers
• Hotel bookings
• Vehicle rentals
• Ensuring adherence to travel restrictions and safety guidelines

5. Assistance Meeting Safety Standards

• Not sure about the local recommendations and guidelines? Your DMC will know and ensure you’re in compliance.
• If you have your own set of safety measures you want to implement during your event, your DMC can help you partner with vendors who implement the enhanced safety measures you need.

6. Knowledge of Local Tours and Excursions

What are the “can’t miss” experiences of your chosen locale? Your DMC will know! (And can help you book them.) Whether you’re looking for guided tours, small or large group activities, happy hour spots, or excursions attendees can add at registration, a DMC can lead the way.

How to Choose a DMC for Your Event

If you’re sold on the benefits of working with a DMC, now comes the fun part – choosing the right DMC!

Okay, so we might be using the term “fun” loosely, but even if you don’t have fun with your search, it doesn’t have to be difficult. To make it simple, start by consulting a list of reputable DMCs . From there, you can use the following criteria to help you decide which DMC is right for your event!

1. Age of Business

There’s something to be said for a company with years or decades of experience in a certain locale. DMCs with a longer history in an area will have deeper local knowledge, more connections with local vendors and venues, and tested and trusted expertise you can rely on.

2. Breadth of Services

The more elements of your event your DMC can help with, the more bang for your buck. For cost and time savings, work with a DMC that can help take care of all your needs, from vendors and venues to local experiences, travel accommodations, and discounts on bookings.

3. Send a Detailed RFP

Make the most of your partnership with your DMC by sending a detailed RFP . Let them know up front exactly what you’re planning and where you need help so you’re only connected with DMCs who know they can handle your event.

4. Company Values

As with all vendors, it’s important to ensure your company’s mission and values align with those of your DMC. If you have specific goals in mind or want to plan an event that embodies the tenets of your mission statement, make that known to your DMC.

If you’re aiming to increase your diversity, equity, and inclusion (DEI) efforts , can your DMC help make that happen, and do they have a good reputation where DEI is concerned? Perhaps your DMC can help you incorporate Corporate social responsibility programs (CSR) into your event schedule.

5. Customer Testimonials and Proof of Work

The customer is always right – especially where testimonials are concerned. When you’re searching for the right DMC for your event, do some research into what past clients are saying. It’s also worth looking at photos or videos from previous events managed by the DMC.

6. Locally Owned or National DMCs

Not all DMCs are local – some (if not many) are national companies that have local branches or simply offer assistance from a global HQ that’s far from the location of your event. So, is it better to go local or trust the national companies?

While locally owned DMCs can have a “boutique” feel and offer on-the-ground insights into local experiences and partners, national DMCs may have more resources at their disposal to make your event happen. Balance the pros and cons of each to make your decision.

7. Staff Location

If you choose to work with a national DMC, keep in mind that they might not have staff in the city where your event is being held. If in-person support is important to you, finding a DMC with local staff is a must. If you only need assistance finding and booking local vendors and experiences, local staff becomes far less necessary.

8. In-House Services Available

While some DMCs outsource all the vendors you’ll work with, there are some DMCs that can offer you in-house services and packages, which can help cut down on costs if you book multiple elements of your event in-house. If you want to check a few items off your list right away, consider partnering with a DMC that offers some of the services you need in-house, such as entertainment, travel services, etc.

There’s a lot to consider when choosing a DMC – and event planners have plenty to consider already. Ready to find a DMC but not sure where to look? Check out this Vendor Marketplace , where you can find experienced DMCs who are ready to partner with you for your next event!

Bon voyage!

Maggie Lancashire

Maggie Lancashire joined Cvent in 2018 following the Social Tables acquisition and has since become a valuable member of the team. With years of experience working in client services, Maggie is well-versed in the needs of event planners who utilize Cvent technology to strategically plan their meetings and events. Maggie's passion for the events industry led her to transfer to Product Marketing, where she could put her extensive knowledge of Cvent's products and services to use. She loves collaborating with customers and colleagues to develop effective marketing strategies that drive business growth. Maggie understands the significance that event technology brings in our ever-changing environment and believes it plays a vital role in the success of any event.

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What is a Destination Management Company (DMC)?

Featured Posts , Industry Update , News

September 23, 2022

A destination management company, or DMC, arranges products and services in a travel destination. They are the best partner on the ground with expertise and knowledge to help clients create the best products.

What does a DMC offer?

DMC’s offer a range of products and services for every budget. These include accommodation, coaching, catering and guiding among others. They also cater to more niche experiences such as specific sports, food, drinks or activities.

Why work with a Destination Management Company?

The main benefits of working with a DMC is that they truly understand the logistics of what can or can’t work in a destination.

Other benefits include:

• help to overcome language barriers
• one-stop-shop to save time and money
• ability to contract the best rates
• strong relationships with suppliers

For more information contact [email protected]

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THE JOURNAL

Travel Inspiration

Why Travel Advisors Use DMCs — and Why They Love Them

The Modern Travel Agency

Fora travel.

https://www.foratravel.com/the-journal/why-travel-advisors-use-dmcs-and-why-we-love-them

Oia, Santorini, Greece

Being a travel advisor means making a client’s travel dreams come true. To do this, Fora Advisors often call upon destination management companies — travel "friends on the ground," as we like to say. But what exactly is a DMC? Read on to learn more about DMCs — and why Fora Advisors love them. 

Ready to travel? Connect with Fora  to plan and book your getaway today.

What is a DMC?

A DMC is a specialist in their destination; they know all the best hotels, drivers, restaurants, guides and activities. Fora Advisors work directly with DMCs (it's worth noting that DMCs do not work with travelers directly). Think of DMC's as local, on-the-ground contacts who can arrange curated experiences and help with logistics, ensuring seamless transfers and transportation. Fora Advisors still handle all the planning and hotel selection. And even when working with a DMC, travel advisors still unlock the A+ perks that come from working with a Fora Advisor.

When do travel advisors use a destination management company?

Positano, Amalfi Coast, Italy

Travel advisors often call on DMCs when a trip has more than one stop, or when transfers, tours and special activities are involved. Travel advisors also use DMCs when their travelers want to tailor a trip exclusively to their group and take advantage of private experiences.

DMCs will arrange everything, so travelers can sit back and enjoy their trip. DMCs will also provide a contact number should a client need any last-minute changes, or have an emergency during your trip — no need to worry about time zones, since DMCs are on-site. 

What sorts of things can a destination management company arrange?

County Kerry, Ireland

Some of our favorite DMCs can do things like help with transportation logistics, have ferry tickets delivered to a traveler's hotel (ideal when vacationing in Greece , for example) or curate immersive experiences one otherwise might not have had access to: luxuriate on a boat for a day on the Amalfi Coast, visit ruins with an archeologist, enjoy a hands-on cooking class at a local's home in Italy or make perfume while on a trip to Ireland . 

Ready to travel? Connect with Fora to customize and dream up the perfect itinerary — and unlock exclusive perks along the way.

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What Do Destination Management Companies Do?

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• Event Planning
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• Western Illinois University
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A destination management company (DMC) is a third-party firm that is commonly hired to provide professional services for the planning and implementation of out-of-town event programs and services. The value of a destination management company primarily rests in the company's extensive knowledge of the local area as well as its professional relationships and local resources. A DMC can be of great help to a corporate event and meeting planner who has been charged with coordinating an out-of-town event.

Who Hires a DMC

Any event planner may choose to work with a DMC if the event is outside of their local area. The reasons are simple:

• Only a local planner knows which caterers, transportations services, hotels, and other facilities will provide the best service within the available budget .
• A local planner understands cultural norms and expectations—and knows when prices are being jacked up, or unnecessary extras are being added to a bill.
• A local planner knows where and how to find the best entertainment, freshest food, most helpful staff, and best travel routes.

What a DMC Does

A destination management company (DMC) maintains in-depth local knowledge of the area or region they represent, specifically with regards to the local coordination and implementation of everything from program and event logistics to event activities. In short, a DMC is essentially a highly specialized consultant for practically every aspect of out-of-town event programming.

As a local consultant, most of a DMC's services fall into one or more of the following categories:

• Program Design: These services include venue selection and booking, the organization of event activities, and even event decor.
• Logistics Management: These services include making an event timeline and schedule, booking transportation, and even coordination of guest arrivals and departures.
• Supplier Management: These services include vendor selection and supplier price negotiation.
• Accounting: These services include auditing and payment of vendor invoices, financial negotiations, and providing a detailed accounting to a client.

A DMC can assist a corporate event planner in coordinating transportation, hotel accommodations, meals, and local activities. But while a DMC maintains relationships with all hospitality-related services in their area, the firm's primary service is the organization and planning of the main event itself whether it be a gala dinner, corporate meeting or conference, or even a corporate incentive trip.

In addition to providing local expertise, a DMC also acts as one key contact throughout the event planning process. Often, the DMC will also be able to leverage lower prices by using their tremendous purchasing power to negotiate for preferential rates with local vendors and suppliers. In non-English speaking countries, a DMC may also help to overcome language barriers.

How to Hire a DMC

Destination management companies often belong to the Association of Destination Management Executives ( ADME ), a premier resource for education, standards, and practices for the DMC industry. The ADME is also involved in the certification of destination management professionals and the accreditation of destination management companies.

If you are looking for a DMC, the ADME manages a directory of all of its members by region, which provides a great place to start your search. The DMCs listed in the ADME directory all meet the association's membership criteria which includes requirements for the services the DMC provides as well as other important requirements like carrying an adequate level general liability insurance.

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A Complete Guide to DMC and Technology That Powers It

Travelers seek the most memorable experience. When travelers book their trip to a foreign destination, they look forward to whatever adventure awaits them. In an unfamiliar land, they are ready to be led by strangers without knowing what to look forward to. Travelers expect intense local experiences, completely different from everyday life. For business events, these travelers expect all their needs to be met.

This is where DMC plays a pivotal role. DMC (Destination Management Companies) are the ones who can handle every detail, ranging from accommodation to activities, to keep everything running smoothly. They play a vital role in making such an unforgettable trip possible.

What is a DMC?

A Destination Management Company (DMC) is a travel service provider that has expertise in designing and managing travel arrangements and experiences for companies, groups, and individuals at a specific location. DMCs provide a broad range of services, such as transfers, tours, activities, accommodations, and other travel-related services.

DMCs are typically local companies with extensive knowledge of the destination they serve, including its history, geography, and culture. They use this knowledge to design customized travel itineraries that cater to their client’s unique interests and preferences.

Due to their connections and holdings in the area, DMCs are favored by travelers and corporations over regular travel companies.

Importance of DMC in travel

There are many benefits to working with DMCs. Their services are ideal for travel agents, agencies, and other travel service providers.

Local connection

The travel industry often experiences a lack of connection between local service providers and destinations. It is possible to arrange services online for distant locations, but the lack of in-depth knowledge of the potential challenges, local factors, and vendors will be challenging.

DMCs solve this problem by providing high-quality local experiences. Their expertise and connection with local service providers enable them to offer advice and create an itinerary that covers the essential experiences to have besides ensuring a safe and comfortable stay.

Handles emergency

DMCs provide a wide range of services that can be invaluable when faced with challenging situations. Adapting quickly to changing client needs is one of the benefits of partnering with a DMC. For instance, if dealing with a demanding client, a DMC partner can adapt to their evolving needs, satisfying their expectations of top-notch service.

Furthermore, a large number of DMCs have the capability of providing emergency response and relief or support. This reinforces the support available in unforeseen situations.

Immersive travel experience

There is a demand for local experiences among travelers. This means immersing themselves wholly in local cuisines, activities, sports, festivals, sights, etc. For such needs, DMC can step up and provide what travel agencies alone can’t.

As an example, tourists of late have demanded services such as stays in local homes, culinary experiences at local homes, and trips to far-off villages for historical insights. DMC along with their regional vendors can plan and execute such unique visits, be it to historical sites, famous artisan markets, remote islands, etc.

Cost-savings

DMC’s relationships with local suppliers result in cost savings. In some cases, DMCs receive discounted rates that aren’t available to travel companies. As well as helping you save money, they deliver a great attendee experience. The network they build is also solid, and they know the standard price for the area. It prevents them from being scammed or paying for unnecessary services.

Assured Quality

When assessing potential suppliers online without direct contact it makes it difficult to assess their quality. The advantage of working with a DMC is that this problem is eliminated. DMCs have a network of trusted and high-quality suppliers through their local knowledge. They can offer useful insight into the most reliable suppliers. You can benefit from their services based on your needs.

What role does DMC play?

DMC’s main role is to act as a local expert and trusted partner for travel companies and event organizers. The scope of their role changes in accordance with the purpose of the trip or travel.

DMC’s role in business trips

DMCs have a deeper and better grasp of the region’s culture, practices, and laws, enabling them to offer guidance and advice on all aspects of event planning. They can assist with choosing appropriate venues, sourcing vendors, and coordinating transportation and logistics.

Meeting, Incentive, Conference, Event (MICE) tourism

DMCs can help organize corporate travel and create destination convention/ meeting programs. For corporate travel planners, DMCs are indispensable. For example, they may secure airport transfers, arrange guides, facilitate translations, and assist with any issues during the trip.

DMCs with their knowledge, connections, and expertise help businesses reserve the finest restaurants, hotels, resorts, or meeting venues. They also take care of configurations, arrange transfers, accommodate specific requirements (rooms or transports for disabled individuals), etc.

People often combine business with leisure. They like to spend leisure time in places they work or have work-related trips in. This has made the concept of ‘bleisure’ a trend that is increasingly popular among business travelers.

Adding recreational activities for business travelers gives them some ‘bleisure’ time and increases employee satisfaction because they return to the workplace feeling refreshed.

DMCs are positioned to support ‘bleisure’ travel, providing businesses with a variety of benefit

DMC’s role in leisure trips

A Destination Management Company offers cruises, safaris, excursions, tours, and a variety of other activities and experiences not available through travel agencies alone. This positions them uniquely to serve travelers who are looking for exciting leisure activities.

Tours/Activities/Excursions

Due to their connections with suppliers, venues, hotels, etc, destination management companies are vastly superior to most travel companies in the area of arranging customized activities for groups, programs, travelers, and themed events. Through DMC travelers have the opportunity to visit places that are not known to non-locals, and above all, they know what is open to the public and what regulations apply.

Many destination management companies organize and execute weddings, educational programs, sporting events, roadshows, concerts, etc.

Services that enhance the travel experience

To provide the most enjoyable leisure activities possible to their clients, DMCs work closely with local tour operators and activity providers.

DMCs provide a high level of personalization for leisure activities. DMCs can tailor activities to meet its client’s specific needs and interests, ensuring a truly engaging experience. They can also recommend activities suited to various age groups, capabilities, and tastes.

DMCs also arrange permits, transfers, bookings, etc. for leisure activities. Travelers can enjoy their vacation without worrying about details.

Other services

Destination Management Company (DMC) offers a variety of services to ensure travelers’ well-being. These services may include arranging for medical assistance, securing police authorization and protection, and handling any other security concerns during the trip.

• Medical emergency- If a traveler falls sick, suffers an injury, or in case of any other medical emergency, a DMC can arrange for medical treatment and transport for the patient to the closest medical center. Also, they may be able to access medical professionals who can provide remote medical assistance.
• Permits- Certain events might need licenses or certain locations might require special permits. A DMC can also obtain permits and permissions from local authorities for such events and activities. These may include permits for filming, events, or other approvals. They have the experience and knowledge to assist travelers in navigating the local laws and regulations, as well as advising on how to resolve any issues they might encounter.
• Security- DMC may provide security services if needed or requested by the traveler. This could be for the traveler or their belongings. As part of this process, local security personnel may be hired, or secure transportation may be arranged.

Having local knowledge and expertise can be invaluable when dealing with challenges or problems on a trip.

Important DMCs

As a travel agency, you will need to partner with different DMCs to provide your customers with the best services. Here are a few DMCs you can partner with for your business.

Escales is a destination management company and luxury concierge service operating from Beirut, Lebanon, and has offices in Dubai, Cannes, and Paris. The company specializes in luxury travel around the globe, with a particular emphasis on European and French markets. In contrast to conventional travel companies, Escales provides high-quality, personalized service 24 hours a day, 7 days a week.

The company customizes holidays to offer travelers an exclusive experience and the highest level of comfort. Their one-of-a-kind luxury travel products include top-tier hotels, villas, apartments, transportation, meeting and greeting, and other personalized services.

Asian Overlands Service

Asian Overland Services Tours & Travel, or AOS, is a Malaysian company that has operated in the leisure and incentive tourism industries for over 45 years. From its humble beginnings in 1976, Asian Overland Services has grown to become a leading and reputable player in the travel industry. Besides offering a B2B booking engine , AOS operates a fleet of vehicles.

Based on its decades of experience in the industry, AOS can provide comprehensive, top-notch tour services . It offers a variety of programs, such as tailor-made packages, eco and nature tours, and incentive programs that can be customized to suit the needs of the client. Additionally, AOS is committed to accessibility management for differently abled travelers and prioritizes sustainable travel practices.

The Fabulous Gateway

The Fabulous Gateway is a destination management company based in Colombo, Sri Lanka. TFG was established in 2015 after the merger of two prestigious travel companies, Reddot Tours and Sri Lanka In Style. The TFG team has more than 30 years of experience in designing and operating tailor-made trips to Sri Lanka. Their in-depth knowledge and experience of the island allow them to create custom tours that offer distinctive and memorable experiences.

The teams at TFG are well-versed in the nuances of Sri Lankan culture and stay on top of the latest trends and destinations. As a team, they are passionate about exploring new properties and undiscovered locations and are committed to providing authentic experiences with local hosts. Experiences such as these allow travelers to thoroughly ingratiate themselves in Sri Lankan culture and create lifelong memories.

Red Apple Holidays

Red Apple Travel Group is a global Destination Management Company (DMC). They provide a high-quality experience by leveraging their 15 years of experience and in-depth knowledge of a wide range of destinations. Their goal is continuous improvement, and they strive to deliver value to clients through scalability, safety, and reliability. Throughout the years, they have built long-lasting relationships with clients, partners, and associates.

Red Apple Travel specializes in Leisure Groups, Leisure FITs, MICEs, and Special Interest Groups. They provide a wide variety of services, including dynamic packages, attractions, contracted and OTA hotels, villas, apartments, restaurants, and in-house fleets. All aspects of DMC services are covered by them. They provide up-to-date destinations and relevant information as well as trustworthy travel management assistance to their clients for a seamless travel experience.

With the advent of technology, travel is changing constantly. Travel businesses that want to provide the highest quality services embrace technology and provide better services for their customers.

This holds for DMCs as well. A competent DMC can innovate, adapt to technology, and excel at using it to deliver unforgettable experiences.

A DMC must invest in cutting-edge technology like DMC software to analyze business, optimize function, and streamline operations.

What is DMC software?

DMC software is a technology solution specifically designed for Destination Management Companies (DMCs). It improves the efficiency of their operations. The system offers a wide range of tools and features to automate functions such as reservation management, itinerary planning, accounting, and reporting. It can also help DMCs manage communication with suppliers, clients, and partners, and measure performance to enhance their business.

Why do Destination Management Companies need software?

DMC software can help DMCs run their business more efficiently, boost their productivity, and improve their overall business while helping them increase their revenue.

Boost your business's growth

The DMC software streamlines the onboarding process and makes it easy for new agents to start booking travel services right away. DMC software lets you integrate suppliers as per your business needs. This ensures that you have access to a wide range of travel products and services to offer your clients.

DMC software allows you to accept payments across multiple currencies, which is crucial in today’s global marketplace. This allows you to cater to clients from around the world and offer seamless booking and payment experiences.

Customer satisfaction

Personalized itineraries that include images and descriptions of products are an excellent way for DMCs to ensure customers are well-informed. Effective communication with customers is also crucial, which can be accomplished through email marketing. DMC lets users provide special offers and promotions, as well as discount modules, which enhance customer satisfaction.

Furthermore, a multilingual front end tailored to specific geographies can improve customer experience by making the booking process more user-friendly for customers from around the world.

Business performance

DMC software gives access to a wide variety of business intelligence reports. This helps users gain insights into business performance and make data-driven decisions. All these features contribute to improving the overall efficiency and profitability of the DMC business .

What are the important features of DMC software?

Destination management software usually consists of several features intended to help destination management companies (DMCs) run their businesses more efficiently.

The following are some of the features of destination management software:

• Itinerary Management: DMCs can create and manage complex itineraries for their clients using the software. An effective travel planning tool should consider all aspects of travel, including transfers, accommodations, meals, activities, etc.
• Direct Contract: DMC’s contract with local properties and get better deals through their local connections. Being local they are more equipped to bargain and get rates that are not offered to other global suppliers. To manage yearly contracts with rates, inventory, offers, and extras they need a strong, robust contract management system. These systems need to be quick in entering data and retrieval of data. DMCs use such systems to distribute their logins to other internal and external buyers.
• Managing Resources: The software should allow DMCs to manage their resources such as guides, local vendors, vehicles, etc. DMCs should be able to designate resources for various events and track their utilization.
• Customer Relationship Management (CRM): DMCs should be able to manage and track all communications with customers, prospect management, contact management, etc. DMCs should be able to manage their sales funnel, including qualification, lead generation, and conversion, through the platform’s tools.
• Billing and Accounting: DMCs should be able to manage their financial operations using the software. It should provide DMCs with the ability to create and send invoices, monitor payments, and keep track of expenditures.
• Analytics and Reporting: The software should include tools for producing reports and performing data analysis. DMCs should be able to track key performance indicators (KPIs) and monitor operations.
• Multi-currency and Multilingual Support: DMC software should allow users to transact in multiple currencies and communicate with customers in their preferred language.

Good destination management software must be easy to use, intuitive, robust, and flexible, and meet the specific requirements of the DMC.

OTRAMS offers powerful DMC software that can help your business by simplifying processes, enhancing operational efficiency, and facilitating centralized management. OTRAMS by Qtech Software is the world’s leading travel ERP platform for leveraging technology for business growth. With our innovative technology, you can take your business to new heights.

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What is a DMC and why you need one?

Luxury travel , travel planning, september 22, 2022.

A DMC or destination management company is critical in planning international travel. The world is a very big place and planning a journey abroad is a huge undertaking. Even the most experienced travel advisors don’t always know the ins and outs of every community their clients are visiting. This is why choosing a DMC is important. They are the link between travelers and the individual services in the destination they are visiting. Together, travel advisors and DMCs plan and manage logistics, and select services to make your trip convenient, safe, and enjoyable. 

What is a DMC?

DMC stands for destination management company. A DMC lives and works in the destination you are traveling to and helps manage a range of products and services important to your travel plans. For example, DMCs help coordinate transportation, tours, hotel stays, and villa rentals. In addition, they can make dining and spa reservations, help plan special celebrations, and more.

Why are they important?

We partner with DMCs for a couple of reasons. First, they have extensive knowledge of a local area. As a local, they provide us with an inside look at the destination you are traveling to. Inside knowledge means they know the language, the road conditions, and the climate. They keep an eye on political events, protests, strikes, and other events that could potentially interrupt your travel. In addition, they know the most authentic restaurants and little-known tourist sights. Put simply, they can tell us things Google can’t.

Secondly, we partner with DMCs because they have solid relationships with local service providers. Our DMCs hold very high standards and know exactly who to go to for each and every piece of your itinerary or special event. Additionally, DMCs offer money and time-saving advice to make sure you get the most for your budget.

That sounds expensive

Actually, it’s not. International vacations are a big investment in terms of time and money. Despite what you may think, it typically costs 10-12% more to use the services of a DMC in comparison to booking everything a la carte. That’s a small price to pay for the added value and peace of mind they provide. Their commitment means they offer support if you need assistance while traveling. In addition, they quickly react if things don’t go as planned. Likewise, they warn your travel advisor of any potential problems before you leave home. Together with your travel advisor, they are looking out for you before, during and after your trip.

When it comes to designing complex travel itineraries, DMCs are a critical part of the process. Behind the scenes, they help put all the pieces together. Their insight helps us create safe and exciting vacations that stay within your budget. This partnership is the best way to make sure your travel experience is everything you dreamed of.

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What is the difference between a DMC and Travel Agency or Tour Operator?

A Destination Management Company (DMC) is a company that contracts with local service providers (tour guides, restaurants, hotels and other vendors) to prepare and deliver custom itineraries for a travel agent’s clients. The purpose of a DMC is to provide an all-inclusive service to a client by coordinating and contracting the travel services that their client needs such as travel, lodging and entertainment while they are at their destination. A tour operator is similar to a DMC in that they offer customized tours and trip planning services on behalf of a brand or destination. 

DMS stands for Destination Management System . A DMC is a company that contracts with local service providers (tour guides, restaurants, hotels and other vendors) to prepare and deliver custom itineraries for a travel agent’s clients. It is not uncommon to see two or three different companies working together in this way.

In contrast with a tour operator who provides lodging, meals and transportation for individual travelers as well as providing specific services such as booking air/bus tickets or car rentals; DMCs focus on providing an experience that takes you off the beaten track of your typical tourist destinations.

A DMC is a company that contracts with local service providers (tour guides, restaurants, hotels and other vendors) to prepare and deliver custom itineraries for a travel agent’s clients.

A DMC is a company that contracts with local service providers (tour guides, restaurants, hotels and other vendors) to prepare and deliver custom itineraries for a travel agent’s clients. The term “DMC” is often used interchangeably with “travel agent,” but there are many differences between these two industries.

Travel agents typically work with wholesalers or other agencies that specialize in booking travel packages; they act as middlemen between the client and the supplier of their choice. Travel agents can be based out of one particular city or country but may also have offices elsewhere in the world so they can provide additional services such as suggestions for hotels or restaurants on each destination visited by their clients.

The purpose of a DMC is to provide an all-inclusive service to a client by coordinating and contracting the travel services that their client needs such as travel, lodging and entertainment while they are at their destination.

A DMC is an all-inclusive service that provides clients with a travel experience, managing all of their travel needs such as airfare, lodging and entertainment. DMCs also help you manage your business by finding new clients and saving money on marketing expenses.

A DMC will be able to provide the following services:

• Finders Fee – This is when we find the best deal for you from different suppliers in order to save money on your trip or vacation package. We do this by looking at various factors such as flight times, dates available etc., so that we can make sure that everything works out well without any extra charges later down the line (such as cancellation fees).
• Advance Bookings – If there are specific items which need to be pre-booked prior to arrival at destination then this would be done automatically through our system once payment has been processed through Stripe/PayPal account number associated with booking activity!

A travel agent can use a DMC to maximize profit by purchasing a certain package that meets the customer’s needs while minimizing the cost.

A DMC can provide a variety of services such as custom itineraries, hotel reservations, tour packages and more. It also helps in maximizing profits through strategies like bulk buying and reselling tickets at lower prices than what they are currently selling online or offline.

With this kind of service available through your local travel agency, you’ll be able to save money by getting exactly what you want at an affordable price point!

A tour operator is similar to a DMC in that they offer customized tours and trip planning services on behalf of a brand or destination.

A tour operator is similar to a DMC in that they offer customized tours and trip planning services on behalf of a brand or destination. However, unlike a DMC, which can be used as an umbrella term for any company that provides travel services (such as hotels), there are specific differences between the two:

• A tour operator typically offers more than just transportation to your desired destination. In fact, most have their own accommodation and activities planned for you during your stay. They will also be able to help with things like making reservations at restaurants or shopping for souvenirs while you’re away from home!
• Unlike most traditional travel agencies (which usually focus only on booking flights), many tour operators also offer guided tours around their city centers; this allows them access into areas not otherwise accessible by tourists who don’t want anything too strenuous while still being able see everything they came here looking forward too!

A tour operator or travel agency is a company that offers tours and activities. Travel agencies usually specialize in one type of activity or another, such as cycling tours or scuba diving trips. A good example would be Footprints Tanzania , who offer safaris in Tanzania’s Serengeti National Park.

A DMC (Diver’s Management Company) is an organization that provides safe diving locations and equipment for divers on their vacations around the world. These companies are often affiliated with dive shops in each destination where they operate so that you can use them as your local contact point when booking your trip

If you’re looking for an exciting way to explore some of these amazing places without having to worry about getting along with other people, all at once, then I highly recommend looking into setting up something like this!

If you serve travel agents, you may want to consider using DMS software.

If you serve travel agents, you may want to consider using DMS software. DMS is the most efficient way to manage your inventory, and it will help you grow your business by making it easier for clients to find the right tour or package. It also makes it easy for them to pay online so they don’t have to wait in line at an office or travel agency. And with an integrated payment solution like PayPal’s Braintree (which is used by over 150 million consumers), there are no additional fees!

There are many options to choose from when looking at DMS software. We hope that this article has helped you understand the differences between Destination Management Companies (DMCs) and travel agents or tour operators. If you do have any questions about our product or would like more information.

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What is a DMC in tourism?

by Go Together DMC | February 24, 2022 | Destinations , DMC Brazil , Experiences | 0 Comments

Destination Management Company (DMC) or Destination Management Organization (DMO) are the critical link connecting travelers and service providers. They are specialists in local knowledge, from regional language to the best tourist opportunities to the most authentic dining places.

Very objectively, a DMC is a company that provides tourism services for both leisure (individual or groups), as well as incentive and convention trips, and which aggregates absolutely all the services necessary to meet the traveler's needs. From a professional guide waiting for you at airport arrivals, take you and your group to a transfer, to complete organization of a convention and all the logistics involved, among many other things.

What services can GT DMC help me with?

GT DMC can provide unique travel experiences in Brazil.

It is increasingly important that incentive travel provides unique opportunities. People want an experience that they cannot get elsewhere-something new and exciting. Incentive travel destinations must create enthusiasm, and incentive winners need to make lasting memories.

Also, GT DMC have a very close relationship with all Brazilian suppliers, ensuring prices that an agency or operator would not be able to do directly. Our team can manage everything from the boarding in Brazil to the return; every step and service of the itinerary; every phone call with international suppliers and every ticket purchase. The list is long and could go on for a few more pages. We can also guide you through the process of choosing event venues, meetings, hotels with the required profile, formatting tours and authentic experiences, diverse attractions, support staff and so on.

Everything will be under professionals at all times. This increases confidence, making the job easier and guarantees that it will turn out well. Those imponderables will no longer be a problem with a person who knows the destination perfectly by your side.   

Choosing on point

The destination used to speak for itself, but a 2016 Incentive Research Foundation study found that "authentic, unique experiences are essential" where uniqueness and social value trump prestige and status. There is a growing desire for one-of-a-kind events, authentic activities only found at that destination, and experiences that ingrain a lasting impression on the participant. That means unforgettable experiences shouldn't simply be a perk of your incentive travel program: they might be the most important aspect for the foreseeable future.

What are the benefits of working with a DMC?

• DMCs have the ability to create unique event concepts and experiences
• We have extensive knowledge of the Destination: working with a DMC means you can get the opportunity to visit secret gems that may not be known to non-locals, and most importantly, to know what is currently open to the public and what guidelines apply. 
• You will be informed of all the best hotels, activities, restaurants, etc. in Brazil, because GT DMC knows the country thoroughly.
• We work closely with our supplier partners to create highly engaging and custom experiences that amaze event attendees, and reflect the colors of Brazil.
• We have full experience in every type of travel experience you're looking for your company. We can advise you and start planning your travel right now so that everything comes out well.
• We can make your work a lot easier, because you will only have to speak to one person who will contact suppliers and coordinate with them.

What is Incentive Travel and why it matters? 

Incentive travel programs are a way to reward employees for outstanding performances or achieving a very important goal. They have proved to be a powerful tool capable of strengthening the relationship between the company and employees and the organization's image. These trips are intended to recognize efforts and motivate teams to perform high-level work with a focus on results.

But bear in mind that an incentive travel needs to provide more than free tickets and accommodations. It should be a remarkable experience for those contemplated. Thus, they will be able to share these moments with other employees, encouraging them to work harder for future campaigns.

As this award depends on the results achieved, part of the travel costs will be covered by the profits that the company obtained after the campaign itself. In addition, the contributor once awarded, surely will dedicate much more time and efforts to get the trip in the next campaign. On the other hand, those who have not yet been contemplated will have more enthusiasm to try harder after seeing the reports of those who have already won the trip.

4 tips for setting up an incentive trip in your company

1 - MOTIVATE WHO AND WHAT

To create a motivating program, you need to understand who you are trying to motivate. By homing in on your target audience, you learn what rules will be effective and what destinations will be exciting. Additionally, you need to define your business goals. Take the time to strategize up to three clear, concise goals and write them down. You will be amazed at how they bring clarity of purpose for your management team.

2 - HIRE AN INCENTIVE PRO

Sure, you expect us to say this! But if this is your first incentive trip and your group is 20 winners or more, we suggest hiring a DMC. They can offer valuable expertise, fresh ideas, and solutions that save you time and money. Because they have planned hundreds of trips, their capabilities include destination expertise, end-to-end management, global partnerships, and more.

3 - CHOOSE AN ASPIRATION DESTINATION

Selecting a motivational destination is a mix of science and art, which means the expertise of a good DMC can be extremely beneficial. They are pros on destinations, flight options, and "incentive-quality" hotels. They have traveled to most places, seen resorts inside and out, vetted amazing activities, and built strong local partnerships. Additionally, they can help you avoid common mistakes companies make when choosing destinations.

4 - BUILD THE BUDGET

When building a budget, there are several considerations to factor in, from number of trip winners (and guests) to duration of trip, estimated airfares to meals. Two of the most impactful details are the location of the trip and the number of nights. A properly designed incentive travel program will pay for itself with incremental gross margin on increased sales volume and loyalty from your top performers.

It's clear that DMC event planning is a valuable service that can help you save time, money, and even boost your stature as a company. But if you want to reap the benefits that it has to offer, you need to choose a company that can actually follow through on its promises.

GT DMC is a top choice for destination management in Brazil, as we have the experience, the wide-reaching connections, and an impeccable reputation.

Contact one of our travel specialists at www.gotogetherdmc.com and let's start planning a hallmark of a trip for your team!

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Destination management company (DMC)

A destination management company (DMC) is an intermediary linking a network of local travel service suppliers and travel agencies who resell those services to travelers.

Since DMCs usually operate from the said destination, they have an extensive knowledge of its specifics, regional potential, and local suppliers. So they can offer a wide range of services such as

• airport transfers , 
• vehicle rentals and other types of logistics support, 
• hotel and restaurant bookings, 
• tailored activities and workshops, 
• themed corporate events , and much more.

To source inventory , DMCs work with tour operators and direct travel product suppliers. Sometimes, they also act as hotel wholesalers ( bed banks ), contracting allotments from local accommodation providers. Then they bundle travel products into packages and sell them via distributors, marketplaces, or directly to customers.

Some of the biggest DMCs are Global DMC Network by JTB Group, Hosts Global, Ovation Global DMC, PRA, and others.

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Why use a DMC or Destination Management Company?

What is a dmc or destination management company.

A DMC or Destination Management Company  simply put is a travel agency. However, we cannot leave the definition there. A DMC or Destination Management Company  offers you everything you need to help you organise a corporate event or trip .  It is not based on organising family holidays (which it can do), but is a specialist agency in organising trips for groups whether smaller or larger which, in the majority, travel or undertake an event for corporate purposes.

Where does a DMC works?

As a travel agency a DMC or Destination Management Company could organise trips all over the world. But in this case specialization is generally the key. The figures of the DMC   concentrate on the destination they are most familiar with in order to be able to offer a guarantee on every service level. These services can be offered all over the country or simply locally. There can be receptive DMC agencies specialising only in Málaga, for example, or only Andalucía. In our case we have the ability and experience to work at a national level. So we can offer our services all over Spain.

So… Just what is a Destination Management Company anyway?

Google the term DMC and you’ll find these acronyms on Urban Dictionary: Deep Meaningful Conversation, Designated Moral Compass, Devastating Mic Control, and several more unmentionable meanings. But for those in the meetings and events industry, DMC stands for Destination Management Company. Even that term is not entirely clear, since it sounds like DMCs promote or manage the destinations themselves. Because there’s so much uncertainty for those new to the industry, here at Hello! we’d like to help you out with a nice clear explanation.

According to our industry association, ADMEI , a DMC is a "professional services company possessing extensive local knowledge, expertise and resources, specializing in the design and implementation of events, activities, tours, transportation and program logistics." As one of the world’s top 25 DMCs ( as named by Special Events Magazine ), Hello! offers these services at our 7 locations across the USA. But this list is anything but exhaustive, there’s much more to the story. Let’s break it down and explain what a DMC does for each of the categories above, shall we?

In the DMC world, this broad term usually refers to thing like awards dinners, sales conferences, theme parties, welcome receptions and the like. Hello! always considers the overall meeting objective and guest profile when creating each event. Since no two groups are alike, each event must take on its own special identity. We specialize in creating this "event experience" through innovative design and flexibility.

Activities & Tours

A DMC assists in selecting the appropriate activity and then customizing the itinerary to work within the group’s program agenda. We manage the transportation, advance the venues and coordinate food and beverage, etc.

Transportation

Destination Management Companies typically fulfill all exclusive ground transportation needs for groups. This includes the management of arrival and departure manifests, scheduling of the appropriate vehicles, staff, radios, signage, porterage, etc. Hello! provides constant information to the registration desk and the bell staff to ease the arrival and departure process at the hotel. For off-site group transfers, we work closely with the hotel and meeting planner to determine loading and unloading areas, vehicle staging areas, passenger flow, and the potential impact on other groups at the hotel. Our goal is a smooth transportation experience for all.

Program Logistics

That’s a broad term, isn’t it? Here are a couple of examples of how Hello! Destination Management handles program logistics for our meeting planner clients and guests:

Dine-Around Services: Responsibly managing the logistics of a dine-around can be daunting. Research and restaurant recommendations, site inspections, confirmation and re-confirmation of reservations, menu’s and pricing, advances and introductions, and payment procedures are all handled flawlessly with Hello!’s experience.

Golf Events: From tee times to full service golf tournaments, Hello! will manage transportation, negotiate greens fees, arrange box lunches, provide golf amenities, and more.

Teambuilding: Hello! creates an experience through a custom designed event, which will ensure that the client achieves its corporate goals, and that each individual is motivated to stand out from the crowd.

Off Site Events: Working with the hotel, a DMC identifies the night(s) when the client is going off-property. They then provide the best options given the group’s requirements, negotiate with the venue, and plan all of the logistics including transportation, staff, etc.

So that’s the basics, the nuts and bolts of what a Destination Management Company does every day. Of course, within and beyond this framework there are a myriad of other elements that Hello! takes care of to ensure that our clients and guests enjoy a smooth and productive event experience. Check out part two of this story to find out what makes Hello! DIFFERENT from other Destination Management Companies!

Related Blog Posts

What makes hello different from other destination management companies.

Sri Lanka’s luxury DMC Serendipity targets Super Niche Segment in Indian Tourism Market

Serendipity, Sri Lanka’s luxury Destination Management Company (DMC) specializing in hosting best-in-class tailored experiences throughout the island destination, has announced its strategic focus on targeting the super niche segment of the Indian tourism market. With a focus on the growing Indian outbound travel market, Serendipity aims to tap into the growing demand for high-end, personalized travel experiences among Indian travellers.

India has consistently ranked among the top five leading primary markets for Sri Lanka’s inbound tourism, making it an attractive prospect for tourism-related businesses. In 2023 alone, India contributed to over 300,000 tourist arrivals, marking a noteworthy uptick in the overall growth of the tourism sector. Recent statistics further underscore this trend, with approximately 30,000 Indian travellers visiting Sri Lanka in March alone. Notably, the first quarter of 2024 witnessed an influx of around 96,000 Indian tourists to Sri Lanka, indicative of a steady rise in Indian outbound travel.

The proximity of Sri Lanka to India, coupled with short flight durations and hassle-free visa services, positions the island nation as an appealing destination for Indian travellers seeking short-haul luxury vacations. Serendipity recognizes this unique advantage and is poised to capitalize on it by offering curated experiences tailored to meet the diverse preferences of luxury-seeking Indian travellers.

Commenting on the strategy, Shaleen Shanthikumar, Director, Serendipity Experience said, “India represents a lucrative market for luxury travel experiences, and we are excited to announce our targeted approach towards catering to the super niche segment of Indian travellers. By focusing on delivering unmatched luxury, exclusivity, and tailored services, we aim to redefine the travel experiences of Indian tourists visiting Sri Lanka.”

Serendipity is poised to elevate travel experiences beyond conventional offerings, with an emphasis on crafting long-lasting memorable journeys. With the recent trends indicating steady growth in tourist arrival from India to Sri Lanka, Serendipity has an optimistic outlook on the potential for revenue growth and market expansion.

Serendipity is popular for its expertise in hosting memorable travel trails throughout Sri Lanka while offering luxury and personalization at every touchpoint. With a well-planned itinerary that explores secluded beaches to provide travellers with immersive cultural encounters, the Serendipity Experiences is a suite of bespoke adventures tailored to the unique preferences of each traveller.

With the Serendipity Collections, guests are spoiled with luxurious services and offerings in handpicked luxury villas designed by acclaimed architects and hosted by individuals dedicated to providing exceptional hospitality. Sail Lanka – Serendipity’s Luxury Cruise service offers an incomparable luxury cruising experience, showcasing extravagant luxury vessels, flawless service, and treasured coastal views.

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...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

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