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Tourism and Hospitality Management
An International Scientific Journal
Tourism and Hospitality Management is an international, multidisciplinary, open access journal aiming to promote and enhance research in all fields of tourism and hospitality industry. It publishes peer-reviewed articles and encourages an interchange between tourism and hospitality researchers, educators and managers. The journal has been published regularly since 1995. It is published by the Faculty of Tourism and Hospitality Management, Opatija, supported by the Ministry of Science and Education of the Republic of Croatia.
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International Journal of Business in Sports, Tourism and Hospitality Management (JBSM) (ISSN 2690-6643: print; ISSN 2766-5194: online) aims to provide a platform for researchers who would like to share their knowledge and professional works with the global sport, tourism and hospitality community. The objective of the JBSM is to advance knowledge, to promote integrative perspectives for the fields of study and bridge the gap between scholarship and practice from a multidisciplinary perspective. JBSM is committed to publishing high quality manuscripts to disseminate the latest research to scholars and practitioners around the world.
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The Taliban are working to woo tourists to Afghanistan
Afghans work in the garden of the renovated Darul Aman Palace in Kabul, Afghanistan, Wednesday, April 24, 2024. (AP Photo/Siddiqullah Alizai)
Afghans take selfies at the renovated Darul Aman Palace in Kabul, Afghanistan, Wednesday, April 24, 2024. (AP Photo/Siddiqullah Alizai)
Afghans walk outside Hazara’s Sakhi Shrine in Kabul, Afghanistan, Friday, April 19, 2024. (AP Photo/Siddiqullah Alizai)
A general view of Kabul, Afghanistan, on Tuesday, April 23, 2024. (AP Photo/Siddiqullah Alizai)
An Afghan works in the garden of the renovated Darul Aman Palace in Kabul, Afghanistan, Wednesday, April 24, 2024. (AP Photo/Siddiqullah Alizai)
Taliban fighters take selfies by the tomb of Afghan Kind Nadir Shah in Kabul, Afghanistan, Wednesday, April 24, 2024. (AP Photo/Siddiqullah Alizai)
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KABUL, Afghanistan (AP) — Around 30 men are crammed into a Kabul classroom, part of the debut student cohort at a Taliban-run institute training tourism and hospitality professionals.
It’s a motley crew. One student is a model. Another is 17 and has no job history.
The students vary in age, education level and professional experience. They’re all men — Afghan women are banned from studying beyond sixth grade — and they don’t know anything about tourism or hospitality. But they are all eager to promote a different side of Afghanistan. And the Taliban are happy to help.
Afghanistan’s rulers are pariahs on the global stage, largely because of their restrictions on women and girls . The economy is struggling, infrastructure is poor, and poverty is rife .
And yet, foreigners are visiting the country, encouraged by the sharp drop in violence, increased flight connections with hubs like Dubai , and the bragging rights that come with vacationing in an unusual destination. The numbers aren’t huge — they never were — but there’s a buzz around Afghan tourism.
In 2021, there were 691 foreign tourists. In 2022, that figure rose to 2,300. Last year, there were 7,000.
Mohammad Saeed, the head of the Tourism Directorate in Kabul, said the biggest foreign visitor market is China because of its proximity and large population. Afghanistan also has advantages over some of its neighbors.
“They’ve told me they don’t want to go to Pakistan because it’s dangerous and they get attacked . The Japanese have said this to me also,” Saeed said. “This is good for us.”
But there are disadvantages, too.
Visas are difficult and expensive to access. Many countries severed ties with Afghanistan after the Taliban returned to power , and no country recognizes them as the legitimate rulers of the country.
Afghan embassies either closed or suspended their operations. There’s an ongoing power struggle between Afghanistan’s embassies and consulates staffed by people from the former Western-backed administration, and those under the Taliban administration’s full control .
Saeed concedes there are obstacles for Afghan tourism to develop but said he was working with ministries to overcome them.
His ultimate aim is to have a visa on arrival for tourists, but that could be years away. There are problems with the road network, which is half-paved or non-existent in some parts of the country, and airlines largely avoid Afghan airspace .
The capital Kabul has the most international flights, but no Afghan airport has direct routes with major tourist markets like China, Europe, or India.
Despite the challenges, Saeed wants Afghanistan to become a tourism powerhouse, an ambition that appears to be backed by the Taliban’s top leaders.
“I have been sent to this department on the instructions of the elders (ministers). They must trust me because they’ve sent me to this important place.”
The students also have aspirations. The model, Ahmed Massoud Talash, wants to learn about Afghanistan’s picturesque spots for Instagram posts and its history for media appearances.
Business school graduate Samir Ahmadzai wants to open a hotel but thinks he should know more about tourism and hospitality first.
“They hear that Afghanistan is backwards, poverty and all about war,” said Ahmadzai. “We have 5,000 years of history. There should be a new page of Afghanistan.”
Classes include Afghan handicrafts and anthropology basics.
An unofficial subject is how to interact with foreign women and how their behavior or habits could clash with local customs and edicts. Examples might be women smoking or eating in public, to mixing freely with men who are not related to them by blood or marriage.
The Taliban have imposed a dress code for women and requirements for them to have a male guardian, or mahram, when they travel. Dining alone, traveling alone, and socializing with other women in public have become harder. With gyms closed to women and beauty salons banned , there are fewer places where they can meet outside the home.
In a sign that the country is preparing for more overseas visitors, the country’s only five-star hotel, the Serena, has reopened its women’s spa and salon for foreign females after a monthslong closure.
Foreigners must show their passport to access services. Women with “born in Afghanistan” on their ID are barred.
The restrictions on Afghan women and girls weigh on overseas travel companies, who say they try to focus on the positive aspect of cultural interactions by making donations, supporting local projects or only visiting family-run businesses.
Shane Horan, the founder of Rocky Road Travel, said visiting Afghanistan should not be seen as an endorsement of any particular government or political regime.
“Ultimately, the goal should be to support responsible tourism practices that contribute positively to the local economy and foster mutual respect and understanding, while also remaining cognizant of the broader political context in Afghanistan.”
He said there was no input from authorities about what tour groups saw or did, and that the company worked closely with a women’s rights organization in Afghanistan. A percentage of the tour cost went into supporting this organization’s programs, Horan added.
There are no women at the Institute of Tourism & Hotel Management. The students don’t mention it. But an official at the Tourism Directorate does.
“It’s a heartbreaking situation,” said the official, who wished to remain anonymous for fear of reprisals. “Even female family members ask if they can study here. But there was a change in policy with the change in government. The women who were studying before (the takeover) never came back. They never graduated.”
IMAGES
COMMENTS
The International Journal of Hospitality & Tourism Administration is an applied, international hospitality and tourism management journal designed to help practitioners and researchers stay abreast of the latest developments in the field, as well as facilitate the exchange of ideas. An exciting and challenging international forum, the journal reflects current happenings and trends in the industry.
How Do Social Media Influencers Affect Digital Natives 2.0 To Travel Inside Egypt? Integrating the Theory of Planned Behavior and Elaboration Likelihood Model. Does Organizational Health Affect Strategic Flexibility in the Egyptian Travel Agencies? The Royal Decrees of The New Kingdom. Current Issue: Volume 6, Issue 2, November 2023, Pages 1-326.
Positive Psychology Interventions for Hospitality Management: A Future Research Agenda. Hongbo Zhang et al. Article | Published online: 15 Apr 2024. View all latest articles. Explore the current issue of International Journal of Hospitality & Tourism Administration, Volume 25, Issue 2, 2024.
International Journal of Hospitality & Tourism Management maintains an Editorial Board of practicing researchers from around the world, to ensure manuscripts are handled by editors who are experts in the field of study. Assoc. Prof. Lyubka Ilieva. Department of Tourism Economics and Management, Dimitar A. Tsenov Academy of Economics, Svishtov ...
The International Journal of Hospitality Management discusses major trends and developments in a variety of disciplines as they apply to the hospitality industry. The range of topics covered by the journal includes: • Human resources management; • Consumer behaviour and marketing; • Business …. View full aims & scope. $3980.
About the Journal. International Journal of Tourism and Hospitality (IJTH) is an international peer-reviewed, open access journal published biannually by SvedbergOpen. The journal is dedicated to encourage researches on all aspects of tourism and hospitality management. IJTH operates a double-blind reviewing policy in which the anonymity of ...
A 30-year journey of hospitality and tourism research: a comprehensive topic modeling analysis Senol Kurt, Feven Zewdie Assefa, Sule Erdem Tuzlukaya, Osman M. Karatepe. The purpose of this study is to provide an overview of the research conducted on hospitality and tourism articles published in Q1 category journals from 1990 to 2023. This study…
Read the latest articles of International Journal of Hospitality Management at ScienceDirect.com, Elsevier's leading platform of peer-reviewed scholarly literature. Skip to main ... Ethical leadership in tourism and hospitality management: A systematic literature review and research agenda. Giang Hoang, Mingjun Yang, Tuan Trong Luu. Article ...
2006 — Volume 13. ISSN: 1447-6770. Read the latest articles of Journal of Hospitality and Tourism Management at ScienceDirect.com, Elsevier's leading platform of peer-reviewed scholarly literature.
International Journal of Contemporary Hospitality Management communicates the latest developments and thinking on the management of hospitality and tourism businesses worldwide. IJCHM publishes peer reviewed papers covering issues relevant to strategic management, operations, marketing, finance and HR management.
HISTOQUAL: The development of historic houses assessment scale, Tourism Management (21) 157-167. Gebremichael, G. and Singh, A., (2019). Customers' Expectations and Perceptions of Service Quality Dimensions: A Study of The Hotel Industry in Selected Cities of Tigray Region, Ethiopia, African Journal of Hospitality, Tourism and Leisure, Vol 8 ...
Therefore, this study is a critical reflection that aims to demonstrate the relationship of quiet quitting with concepts researchers in tourism and hospitality have extensively used to study related phenomena.,Gray literature was mobilized to capture the momentum of this new phenomenon, whereas scholarly research was reviewed to identify ...
The International Journal of Hospitality & Tourism Administration is an applied, international hospitality and tourism management journal designed to help practitioners and researchers stay abreast of the latest developments in the field, as well as facilitate the exchange of ideas. An exciting and challenging international forum, the journal ...
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Systematic reviews of tourism and hospitality marketing/management research identify a plethora of definitions of customer experiences (Kim and So, 2022 ... , R. and Foroudi, P. (2023), " Embracing the paradox of customer experiences in the hospitality and tourism industry ", International Journal of Management Reviews, Vol. 26 No. 2, ...
Objectives. The objectives of IJKMTH can be viewed as twofold: firstly, to challenge and enhance the existing literature; secondly, to provide the platform where new practices are discussed, enabling the development of new techniques for researching as well as managing the hospitality industry. With its international scope and principles of hospitality, it aspires to become a leading journal ...
Browse open Calls for Papers. Read the latest articles of International Journal of Tourism Management at ScienceDirect.com, Elsevier's leading platform of peer-reviewed scholarly literature.
The International Journal of Tourism and Hospitality Management in the Digital Age (IJTHMDA) aims to be a pivotal reference source for emerging research, concepts, and managerial solutions within the hospitality and tourism industry with an emphasis on the impact of technology on consumer behavior, service demand and delivery, and customer ...
Tourism and Hospitality Management is an international, multidisciplinary, open access journal aiming to promote and enhance research in all fields of tourism and hospitality industry. It publishes peer-reviewed articles and encourages an interchange between tourism and hospitality researchers, educators and managers. The journal has been ...
Despite numerous studies that adopt text analysis in tourism and hospitality published in the past decade, a comprehensive review of this topic is still lacking. This study endeavors to bridge this gap by conducting a systematic review of text analysis research published in the top five journals in tourism and hospitality between 2013 and 2023.
International Journal of Business in Sports, Tourism and Hospitality Management (JBSM) (ISSN 2690-6643: print; ISSN 2766-5194: online) aims to provide a platform for researchers who would like to share their knowledge and professional works with the global sport, tourism and hospitality community.The objective of the JBSM is to advance knowledge, to promote integrative perspectives for the ...
About the journal. Journal of Hospitality and Tourism Management is the official journal of CAUTHE (Council for Australasian Tourism and Hospitality Education Inc.) The journal is committed to a broad range of topics including tourism and travel management, leisure and recreation studies and the emerging field of …. View full aims & scope.
An expert with wide-ranging hospitality, international teaching and entrepreneurial experience, Wen Chang, Ph.D., has joined the Texas A&M College of Agriculture and Life Sciences Department of Hospitality, Hotel Management and Tourism as an assistant professor.. Chang, who earned her graduate and doctoral degrees in the U.S. and taught here before going back to her native China, has returned ...
A Taliban-run tourism and hotel management institute has opened its doors to students. What they lack in hospitality experience, they make up for in their enthusiasm to promote a positive side of Afghanistan. ... part of the debut student cohort at a Taliban-run institute training tourism and hospitality professionals. It's a motley crew. One ...
The frequency of early frosts has increased in recent years, which are injurious to olive growing, causing losses in the yield and quality of virgin olive oil. In this research, it was studied how the management of agronomic factors mitigates frost damage in Arbequina olives, minimizing the loss of phenols and volatiles in virgin olive oil, at different fruit ripening stages. A Box-Behnken ...