travel and tourism in pakistan

Solo female travel anywhere and everywhere.

Pakistan travel guide: everything to know before you go

Updated in 2024: After years of both independently traveling in Pakistan and later running tours there, it’s safe to say I know a lot about travel in Pakistan. Here’s my complete Pakistan travel guide with information on visas, transportation, costs, and everything else you need to know about travel in Pakistan.

Curious about traveling to Pakistan but nervous about going alone? Check out my tours: I run both women’s tours and biker tours in Pakistan.

Jaw-dropping nature, diverse cultures, and delicious food—these are but a few of the things you’ll experience when you visit Pakistan. Most importantly, it’s home to the most hospitable people I’ve met in my travels. It’s no wonder more and more people want to travel to Pakistan!

However, Pakistan ain’t as easy to travel in as some will have you believe . But no worries, I got you. This guide was created after more than six visits and almost a year of travel in Pakistan. I have visited Pakistan more than any other travel blogger and traveled to Pakistan both with friends and by myself. Keep reading to learn everything you need to know about travel in Pakistan.

Pakistan travel guide: index

• Pakistan basics
• Languages of Pakistan
• Regions of Pakistan
• Culture in Pakistan
• Gender in Pakistan
• Drinking and drugs
• Religion and Pakistan
• Pakistani food
• Money in Pakistan
• Visas for Pakistan
• Entering and exiting Pakistan
• Accommodation in Pakistan
• Transportation in Pakistan
• Safety in Pakistan
• SIM cards and WiFi
• Responsible tourism in Pakistan
• Resources for Pakistan travel

Pakistan travel guide: the basics

Pakistan is officially called “The Islamic Republic of Pakistan.” A populous country in South Asia—no, it’s not in the Middle East—with more than 200 million people, it’s the 6th most populous country in the world. TL;DR: Lots and lots of people. Everywhere.

Pakistan was founded on the 14th of August 1947 after an event known as Partition : when British India created the modern states of India and Pakistan. The event was bloody, its ramifications still visible today. The country became an Islamic Republic in 1956. During partition, Pakistan was divided into West and East Pakistan. In 1971 East Pakistan became Bangladesh after another bloody war for independence .

Although Pakistan is a young country, its history is ancient. Ruins of one of the oldest civilizations in the world, the Indus Valley Civilization , lie in southern Pakistan. Multiple conquerors and civilizations took hold in parts of modern-day Pakistan, including Alexander the Great, the Delhi Sultanate, the Mughal Empire, and the British Raj.

The ruins of Moenjo Daro in Sindh province are from the Indus Valley civilization, the oldest known civilization

Pakistan’s recent history is marred with conflict, both internal and external, most notably with India. It’s struggled with military coups, terrorist attacks, war, and secessionist tensions. Its army has strengthened throughout the years as a result; it’s now a nuclear power and has the sixth-largest standing armed forces in the world.

I could go into it more, but you can only cover so much in one Pakistan travel guide! If you want to get more in-depth with Pakistan’s history, I highly recommend getting a copy of Pakistan Traveller – it’s the best Pakistan travel guide book on the market.

Pakistan travel guide: Language in Pakistan

Myriad languages are spoken in Pakistan. Most people speak two or three languages. At least!

Urdu is Pakistan’s national language, as well as the language of officialdom together with English. Most middle and upper-class Pakistanis will speak (some) English. It’s rare to find a place where absolutely no one speaks English. However, it’s always good to pick up a phrase or two in Urdu before you visit Pakistan. I highly recommend Pimsleur for learning language basics .

Besides the two official languages, there are many local languages: Pashto, Sindhi, Balochi, Punjabi, Potohari, Shina, Wakhi, Burushaski… the list goes on! Every province has its own regional language, such as the aforementioned Punjabi and Sindhi. In major cities people mostly speak Urdu, but in towns and villages local languages reign supreme.

Urdu basics

• Salaamu aleikum: Hello
• Walaykum asalaam:  Hello (in response)
• Shukriya:  Thank you
• Kya haal hai?:  How are you?
• Mai thik hoon:  I am fine.
• Aap ka naam kya hai?:  What is your name?
• Mera naam Alex hai: My name is Alex.
• … kaha hai?: Where is… ?
• Kitnay paisa?:  How much?
• Ji / haan:  Yes/yeah
• Jao:  Go away
• Nehi chahiye:  I don’t need it
• Angrezi ata/ati?: Do you know English?

Interested in learning more conversational Urdu? I’ve been taking virtual lessons with a teacher, Naveed Rehman, for several years now (on and off). He’s very patient, excellent at explaining grammar, and focuses on practical conversational Urdu rather than rote memorization. I highly recommend his online Urdu classes —they’re quite affordable by Western standards, so they’re well worth a try!

Pakistan travel guide: Regions of Pakistan

The country of Pakistan is divided into four provinces and three territories, each with its own distinct culture and flavor:

Sunset at Gorakh Hill in Sindh

Sindh (province)

Major cities/destinations: Karachi, Hyderabad, Sehwan Sharif

The southernmost province of Pakistan is home to its biggest city, Karachi. But venture out into the rural areas, known as “interior Sindh”, and you’ll find a mystic realm of moody deserts, Sufi shrines, and abandoned forts.  Don’t miss my guide to traveling in Sindh.

Shalimar Bagh (Shalimar Gardens) in Lahore, Punjab

Punjab (province)

Major cities/destinations: Lahore, Rawalpindi, Multan

Pakistan’s wealthiest province sits in the middle of the country. Though vast fields of wheat and other crops make stereotypical Punjabi landscapes, there are also plenty of massive Mughal relics and nature tinged with green to keep travelers busy. It’s also home to my absolute favorite city in Pakistan, Lahore .

Swat Valley, Khyber Pakhtunkhwa

Khyber Pakhtunkhwa (province)

Major cities/destinations: Peshawar, Chitral, Kalash Valleys

Far to the west of the country, and now including what was once known as the Federally Administered Tribal Areas (FATA), this province borders Afghanistan. Home primarily to the Pakhtun (Pashtun) people , many parts of this province are evocative of traveling Afghanistan . Some parts are off-limits—especially the south and regions along the Afghan border—but natural areas such as Swat Valley and the Kalash Valleys are popular… for good reason!

Lonely road in Balochistan province

Balochistan (province)

Major cities/destinations: Quetta, Gwadar, Hingol National Park, Makran Coastal Highway

Bordering Iran and Afghanistan, the country’s largest province is also one of the least traveled. Home to deserts, dusty mountains, and azure coastlines, this province is unfortunately off-limits to foreign travelers aside from those doing the Iran-Pakistan overland border crossing .

Islamabad, Pakistan from above

Islamabad capital territory

The country’s capital is also its own territory. Many tourists start their Pakistan travels in Islamabad, but I’ll be honest with you: I’m not the biggest fan. Though there are many things to do in Islamabad , the capital is far from representative of the rest of the country, and is on the verge of boring much of the time. Still, it’s a comfortable and relatively developed place to rest, relax, and pick up some necessities while traveling in Pakistan.

Autumn in Khyber village, Gilgit Baltistan

Gilgit Baltistan (territory)

Major cities/destinations: Gilgit, Central Hunza (Karimabad), Passu

When people come to Pakistan looking for mountains, this is where they end up. Also known as “Northern Pakistan”, the vast territory of Gilgit Baltistan is home to three major mountain ranges—Himalayas, Karakoram, and the Hindu Kush—as well as several of the world’s tallest mountains (K2, Nanga Parbat, and Rakaposhi). It’s by far the calmest and easiest to travel of all the country’s provinces, especially for female travelers . If you’re in search of nature, you’re probably heading north to Gilgit Baltistan.

Ramkot Fort in Azad Kashmir

Azad Kashmir (territory)

Major cities/destinations: Muzaffarabad, Neelum Valley

This narrow territory to the east of Pakistan on the border with India has been disputed ever since Partition, the dividing of India and Pakistan in 1947. Tensions occasionally flare up between the Pakistani military and the Indian military, and so the territory was off-limits to foreign travelers for a long time. As of 2019, the territory has opened up slightly, though foreigners are still not allowed to go within 10 km of the border, known as the Line of Control (LOC). However, you can at least visit Muzaffarabad, Mirpur, and their surrounding areas… though security forces might hassle you a bit.

People enjoying the night air at Faisal Mosque in Islamabad, Pakistan.

Pakistan travel guide: Culture in Pakistan

Pakistan’s culture is varied and vibrant, albeit very conservative. Religion dictates and influences culture at almost every level. Keep that in mind and tread carefully when traveling to Pakistan. Keep this Pakistan travel guide handy to help you avoid any cultural faux pas situations.

Due to its diversity, it’s difficult to make generalizations about Pakistani culture… but try, I shall! This is a Pakistan travel guide, after all. Here are some cultural nuances travelers should be aware of:

Hospitality

Pakistan’s hospitality is renowned. In Pakistan, guests are a gift from God, and many people are honored to treat them as such. During my travels through Pakistan, people have…

• Invited me to stay in their homes despite not knowing me at all.
• Slept on the floor so I could sleep in their bed.
• Fed me a million and one times, even when they were fasting during Ramadan.
• Taken the time to show me around their cities, villages, regions.
• Gifted me everything from clothing to food to souvenirs.
• … and then some.

The hospitality is incredible and continues to amaze me even after repeat visits to the country.

However, in recent times—and due to some careless influencers —I feel some travelers are interpreting this hospitality the wrong way.

Pakistan is NOT a place to go because ~*everything is freeeee!!!*~. By all means, enjoy their hospitality—I sure do—but don’t take advantage of it. Give back where you can.

You can give people small tips (maybe 20 to 50 rupees) if they do something to help you out, or if they’re visibly poor but still feed you or give you things. More if they help you a lot over a period of time. Help out around the house, or buy gifts of fruits, sweets, or nuts (called “dried fruits” in Pakistan). Meat is also a good gift for poorer people in villages. Bring small gifts from your own country or home for people who host you (think postcards, sweets, trinkets, etc.).

Sometimes people will not accept, but it doesn’t hurt to offer. If it’s a matter of pride over money, you can always give a little financial gift to the kids, or leave money somewhere in their house where they’ll find it.

TL;DR: don’t be a mooch. Pakistani hospitality is something to appreciate and learn from, not take advantage of. Enjoy, then pay it forward!

The Pakistani mindset

Let me preface this by saying Pakistanis are the most hospitable people I’ve met in my travels (shout out to Iranians and Bangladeshis as runners ups).

Pakistanis make you feel wholly welcome and are the country’s greatest asset. Some of the best friends from my travels are Pakistani. I’m not sure there’s a country where it’s easier to meet and interact with locals than Pakistan.

The flip side: Pakistanis can be difficult people to deal with.

Because the country is conservative and religiously homogenous ( about 97% of the population is Muslim ), I’ve found people can be very intolerant. There is a way to do and think about things in Pakistan, and those who do or believe otherwise are often met with opposition. Though many people harbor “alternative” opinions, they are often hesitant to speak them unless in close company. People are not used to differing opinions.

Pakistanis also do not handle criticism well. I knew this, but had a nice reminder (translation: aggressive awakening) of this inability when I posted a critical video about Pakistan’s tourism scene this year. I had to field hate for weeks on end despite constructive intentions.

Don’t let me put you off Pakistan and its people; my point is that you should be very cautious when speaking about sensitive subjects and be careful to respect Pakistan’s culture. By all means discuss, but choose your battles wisely.

The rest of this guide is meant to help you get a grasp on what is and is not okay in Pakistan, and how to act once there. Read through, and you won’t need to worry about clashing with locals. As I said, Pakistan is a brilliant country for adventurous travelers… so long as you respect local culture.

Overlooking the streets of Karachi in standard wear – kurta, jeans, and a dupatta (scarf)

People who want to travel to Pakistan often ask me about the types of clothes they have to wear. Although dress codes are less strict than they used to be, it’s best to come prepared when you visit Pakistan.

There’s no official rule about what to wear ( unlike Iran ), so long as you’re somewhat modest.

If you want to wear “western” clothes such as t-shirts and jeans, go ahead; many people wear western clothes in cities, especially in wealthy areas such as malls and Defence neighborhoods. Gilgit Baltistan sees plenty of trekkers wandering about in western outdoor attire.

Women: Pakistan is a very conservative country; unless you’re in a liberal/wealthy part of a major city, I recommend dressing modestly. That means long pants and a loose shirt or dress that ideally covers your bum. Although headscarves aren’t mandatory, it pays to have one on you for entering mosques.

The local pant/shirt combination, salwar kameez , is immensely comfortable and colorful. You can pick them up in bazaars and malls throughout Pakistan—locals will appreciate it!

Men: Shorts are okay, but you won’t see many locals wearing them, and they’re not allowed in mosques. In general, it pays to dress modestly—no tank tops or shorts. Again, salwar kameez is recommended.

Buy some local clothes at one of the many bazaars, like this one in Peshawar, Khyber Pakhtunkhwa province

Women in Pakistan

Unfortunately, Pakistan is lagging when it comes to women’s rights. There are many places where you won’t see women on the street. Especially in rural areas, women are treated as second class citizens, domestic workers, and baby-making machines.

Foreign women are mostly be treated with respect. As an outside traveler, you straddle the line between men and women; you’re unusual enough to sit with men, but feminine enough to access women’s spaces, too.

Alas, harassment is still common, though it’s mostly restricted to unwanted touching and commentary. If a man does something to you, slap them or make a scene. Pakistanis are very protective of women and someone will likely come to your aid.

For more info, check out my guide to female travel in Pakistan .

Tipping in Pakistan

Tipping is not mandatory. Instances where you might tip someone include:

• Hiring a driver who did a good job – Several hundred PKR
• Take a private tour with a good tour guide – Several hundred PKR per day
• Dining at a fancier restaurant – Round the bill up to a more even number
• If someone goes well out of their way to help you or give you access to something – 50 to 100 PKR

If you do tip, don’t tip too much, else you’ll raise expectations for future travelers. Don’t feel pressured to tip someone if they ask you for a tip—they’re being cheeky because you’re foreign.

Pakistan travel guide: Gender divides, relationships, and sexuality in Pakistan

Pakistan’s gender divide is massive. Fly in, and you’ll see what I mean 30 seconds after stepping outside the airport.

Because of both Islam and regional culture, men and women are separated in society. Streets are a world of men, women rule in the home. Society tries to separate boys and girls until marriage… after which couples are expected to produce babies ASAP. Go figure.

That’s not to say there’s no intermingling, but it might not be what you’re used to at home. Public displays of affection—kissing, holding hands, touching in public—are taboo. Unmarried couples are subtle when they meet; you might notice them hiding in parks or behind tinted car windows. Openness about boyfriends or girlfriends is unusual. Elite Pakistanis are sometimes an exception… until their parents are involved.

My “husband” and I back in the days when I traveled as a couple/before my solo travel began

Couples travel in Pakistan

Unmarried foreign couples should just pretend to be married. Otherwise, hotels might cause problems, and people might be uncomfortable hosting you.

Tip: Make sure you have some kind of story worked out—people are probably going to ask you about your wedding!

If you’re married, no problem! You just have to deal with constant questions about children. If you already have children, you’re on a perfect life path in most Pakistani’s eyes. Well done, you.

Women to men  

Women should be on guard when interacting with men. That’s not to say all men are evil, nor should you fear speaking with men. Just know many men interpret friendliness as flirtation.

In my experience, even men I thought friends ended up hitting on me hours, days, or weeks later. To establish boundaries with men, you can call young men bhai or brother, and older men chacha or uncle.

To keep men at bay, you can say you’re married. Weirdly enough, people are more likely to believe you’re married but traveling alone than accept that you’re unmarried.

Do not say that you have a boyfriend. If you do, men will interpret that as you being sexually loose and thus willing to sleep with them. Respectable ladies do not admit they have boyfriends to men. Or so Pakistanis think.

Men to women

Boys, be cautious when interacting with women… if you can find them.

Many male travelers struggle to meet women in Pakistan. Unless hanging out with liberal/wealthy folks in cities, most women will keep their distance from you. Or stay out of sight completely.

If you do encounter women be respectful and distant with unmarried girls. Be careful if flirting. Pakistanis upset quickly; many male family members will not react well to foreign men flirting with their sister/daughter/cousin.

On the bright side, it’s more socially acceptable for men to have a girlfriend(s) than vice versa. Saying you have a girlfriend implies you’re a bit of a player, but the average man will probably respect you for it, not shame you. Mmmm toxic masculinity.

LGBTQ+ in Pakistan

As you might have guessed, Pakistan isn’t a good place to be queer.

Interestingly enough, gay couples can fly under the radar long as you don’t kiss in public or admit you’re gay. Men hold hands and put arms around men. Women hold hands and touch other women. People of the same gender share hotel rooms without issue. Basically, so long as men and women aren’t touching in public, all is well. Don’t tell anyone you’re gay and you’ll be okay.

Gay communities do exist. I’ve only met one lesbian couple in Pakistan, but I know several gay men who traveled the country and said there’s a thriving underground gay scene to be found in cities (try Grindr, Tinder, or Couchsurfing). Women, you unfortunately might have to look a bit harder.

The idea of transgenders is established in Pakistan, but not in a positive way.

Hijras are men dressed as women who traditionally beg on the streets and at weddings. Some also work as prostitutes or dancers. Aside from hijras , people aren’t familiar with transgenders or genderqueers. Brace yourself for a lot of questions and looks. If male passing, know identifying as male will save you a lot of hassle.

Hookups and relationships in Pakistan

Relationships/hooking up with Pakistanis is possible, mostly in the liberal cities of Lahore, Karachi, and Islamabad. Tinder is very active in Pakistan, and a good place to start fishing.

Dating is manageable… but if you want to actually sleep with someone you might encounter problems. Unless someone has their own place—meaning they don’t live with their family—you’ll have to find either an Airbnb or an expensive hotel room.

Men, please be careful if trying to hook up with women: their reputation can really be damaged if word gets out that they sleep with [foreign] men. In Pakistan, reputation is everything. You can leave Pakistan—and a bad reputation—more easily than they.

For love? Or for visa?

Beware declarations of love, marriage proposals, etc in Pakistan. Pakistani men commonly try to seduce foreign women in the hopes of marrying and getting a visa to another country. It’s not impossible to have a legitimate relationship… just more likely that ulterior motives are involved.

Ex-cans of Murree, the only local beer in Pakistan

Pakistan travel guide: Drinks and drugs in Pakistan

The Quran forbids substances… but that doesn’t mean they don’t exist in the Islamic Republic!

Be sensible with substances in Pakistan; Pakistanis tend to go overboard and authorities will not play nicely if they find drugs on you.

Alcohol in Pakistan

Believe it or not, there’s one legal brewery in Pakistan: Murree Brewery. They have a monopoly on all alcohol in the country, and produce everything from beer (passable, try the light blue wheat beer) to all kinds of liquor (beware).

Foreigners/non-Muslims can legally purchase alcohol from shops and high-end hotels. Wine shops are relatively common in multicultural Sindh province , but further north, you’ll need to look to five-star hotels and “permit shops” attached to them where drinks are sold at market cost. The shopkeepers can often arrange imported drinks for you under the table for an extra fee.

“Bootleggers” are the go-to choice for Muslims. Pakistanis who drink likely have phone numbers of several bootleggers who can deliver alcohol discreetly. Bootleggers are easy in this regard, though their drinks are usually more expensive than the shops’.

Hash (cannabis) in Pakistan

Hashish is everywhere in Pakistan.

It comes from the region around the Afghanistan-Pakistan border. Most Pakistani boys have tried hash at least once, and it’s easy for men to find someone to smoke with. Girls get raised eyebrows if they partake, though elite young women in cities do smoke. Ask around and you’re sure to find “stuff” everywhere in the country.

Read: Rolling with the stoners in Hunza

The best stuff is in/from Khyber Pakhtunkhwa province. Look for hash that’s relatively dry and a dark greenish brown. Despite boastful city kids’ claims, the sticky tar-like substance they smoke there is adulterated.

Other drugs in Pakistan

Yes, you can find other drugs in Pakistan.

Some pharmacies are… flexible. Heroin is widespread in the country as it comes from Pakistan’s next-door neighbor, Afghanistan. Party drugs circulate in elite society; if you’re attending a big party in Karachi, Lahore, or Islamabad, there’s a decent chance someone is on drugs. LSD, MDMA, cocaine, speed, meth, they’re all there.

Whether or not you partake is on you. I won’t judge drug usage *cough* but do be careful taking substances, especially from people you don’t know well. Just because someone says white powder is cocaine doesn’t mean it’s actually cocaine (remember, cocaine comes from South America, thousands and thousands of kilometers away ).

The drug scene in Pakistan is not so developed that you can expect the average drug user to know quality from fake. Besides, in a country where even simple things like milk are faked or cut with toxic ingredients , how can you expect illicit substances to be pure?

Be careful. And drink lots of water!

Pakistan travel guide: Religion in Pakistan

The vast majority of Pakistanis are Muslim, with scattered Christian and Hindu communities. Islam is the official state religion, the head of state has to be a Muslim, and people’s religion is stated on their identity cards.

Because Pakistan is an Islamic Republic, its laws are based on Sharia law. It has some of the most draconian blasphemy laws in the world. Foreigners won’t be held to the same standards as locals, but you should always be respectful of Islam, the Prophet Muhammad, and religious culture.

Atheism, though not officially illegal, can be punishable by death under the blasphemy law . Even if you’re not religious, it’s best to say you have a religion when asked (And you will be asked about this. A lot ) .

Pakistan is one of the worst countries in the world when it comes to the treatment of religious minorities. There are specific laws persecuting the Ahmadi sect of Islam, although few Pakistanis will want to talk about this.

It’s best to steer clear of religious discussions unless you’re well acquainted with the person you’re talking to.

Sufism is a kind of Islam widely practiced in Pakistan, yet it can be a sensitive topic for very strict Muslims

Pakistan travel guide: Food in Pakistan

Pakistani food is delicious and diverse, but not particularly healthy. It involves lots of oil, meat, and bread—prepare to pack on the pounds. Outside of (village) homes, don’t expect any fresh salads when traveling in Pakistan aside from sliced onions, cucumbers, and maybe carrots or cabbage.

Food in Pakistan is full of flavors and spices, but rarely too spicy except for those with zero spice tolerance. However, hygiene standards are lacking. Most visitors to Pakistan will have some stomach trouble at one point or another.

Many cities have their own food culture and specialties. Lahore and Karachi compete for the title of the best foodie city in Pakistan. In major cities, more and more cafes and restaurants are attempting international flavors. Quality still varies widely; in general, it’s best to stick to local food. Don’t expect well-executed Western food unless you’re paying a premium.

Some famous Pakistani dishes include:

• Karahi : Meat stir-fried in a large pan
• Biryani : Spiced rice with meat
• Pulao : Rice cooked with animal fat or oil, usually containing carrots, raisins, and meat
• Dal : Lentils
• Channa : Chickpeas
• Roti : Thin round bread
• Naan : Thicker round bread
• Chapli kebab : The best kebab (in my humble opinion), somewhat like a burger patty… but 10x better. The best chapli kebab is found in K hyber Pakhtunkhwa (KPK) province.

Karachi’s street food scene is on

Vegetarians and vegans in Pakistan

Traveling as a vegetarian in Pakistan can be difficult… but it is possible. Affluent Pakistanis understand (and sometimes scoff at) the concept. Except for the poorest of people, meat is a daily staple. Chicken and fish aren’t even considered “meat”—meat means mutton or beef.

If you’re a strict vegetarian, tell your host beforehand. Otherwise, it will lead to awkward situations when someone cooks up a meaty feast in your honor and you have to reject it.

Vegans will have a much harder time traveling in Pakistan. Many dishes include butter or yogurt, and explaining you can’t eat eggs will be interesting. Dal and channa are sometimes cooked in the same pot as meat, or with meat stock. Veganism hardly exists in Pakistan. Be firm, but know you’ll be restricted to dal , channa , and “mix  sabzi “(mixed vegetables). You’ll need to be very clear about no butter or  ghee  (clarified butter).

Pakistan travel guide: Money and the cost of travel in Pakistan

Pakistan uses the Pakistani Rupee (PKR). Banknotes come in denominations of 5, 10, 20, 50, 100, 500, 1000, and 5000 Rs. There are also coins, but these are virtually useless. Some shops will give change in small candy, rather than coins!

Getting money from ATMs can be a struggle, especially in the north. Not all banks accept foreign cards. Several banks (hi Standard Chartered) charge a 500 Rs fee per withdrawal. Islamic banks do not work with foreign cards . ATMs in the mountains often run out of cash.

In my experience, Bank Alfalah , Habib Bank , and MCB Bank ( not M I B Bank) are your best bet for withdrawing cash from ATMs in Pakistan.

Northern Pakistan is beautiful… but can be a nightmare when it comes to finding cash. Stock up before you head up!

Cost of travel in Pakistan

Pakistan is a relatively cheap country to travel, although it can be tricky to find budget accommodation outside of the popular tourist destinations or in high season (June – August). Below is a breakdown of the average cost of traveling in Pakistan on a backpacker budget.

At the time of writing, US$1 = 155 Rs.

Food & drinks

• Water or soda : 30 – 100 Rs
• Tea:  10 – 50 Rs
• Breakfast and lunch:  50 – 100 Rs each
• Dinner:  50 – 250 Rs (street food ahoy!)

Accommodation

• Budget hotels:  800 – 1,500 Rs
• Mid-range:  1,500  – 4,000 Rs

Cultural outings

• Museums:  200 – 500 Rs
• Historical sights:  500 – 1,000Rs
• National Parks:  800 Rs
• Mosques: Free

For more info, check out this backpacking in Pakistan budget report.

If you do travel to Pakistan during high season, try to book accommodation ahead of time. Popular places along the Karakoram Highway, such as Hunza, are really popular with Pakistani tourists, and places can be full. Pakistan Traveller is a fantastic Pakistan travel guide that has a multitude of hotel recommendations for everywhere and anywhere you might want to travel in Pakistan.

Famous sights like Baltit Fort in Hunza will cost around 1,000 Rs for a foreigner ticket

Pakistan travel guide: Visas for Pakistan

Almost everyone needs a visa for Pakistan. It used to be a real pain in the butt to get a visa for Pakistan, but the recent e-visa introduction made things much easier. The e-visa form is still way too long and full of irrelevant questions, but at least it’s a start in the right direction.

To find out if you’re eligible for a Pakistani e-visa, go to the e-visa portal of Pakistan . It also mentions a visa on arrival scheme, but many have reported problems with it. It’s better to apply for an e-visa .

How to apply for a Pakistan e-visa

Ensure you have JPEG files of:

• Passport information page
• Passport photo with a white background
• Letter of invitation by a tour company or hotel booking confirmation. I work with a local company to offer cheap letters of invitation for Pakistan evisas . Don’t miss out!

Go to the Pakistan e-visa portal and register yourself. To do this, click the “Tourist Visa” button under “Visa Categories”. It will lead you to the info page about tourist visas. If you click “Apply now”, you’ll be prompted to create a new account or log in to an existing account.

Once registered you can start your application. Allow you have plenty of time, as it can easily take an hour or more to fill out all the questions. Many of them seem unnecessary (and probably are) but alas, you have to fill in the entire form.

Once you’ve finished your application, it’s time to pay. The visa costs US$35 for most nationalities. You can pay with Visa or MasterCard. I’ve heard reports of the payment not working all the time, so check you actually paid.

After you’ve paid, click “Submit your Application”. If you don’t do this, the application will remain pending.

The e-visa portal states it takes 5-7 working days for a visa to be approved, but turnaround can be much faster. If you haven’t heard anything after 7 working days, contact them directly via the e-visa portal. It’s possible they need additional documentation from you.

Pakistan travel guide: Entering and exiting Pakistan

Pakistan shares a border with Afghanistan, China, India, and Iran. It also has multiple international airports. There are no international ferry services to or from Pakistan.

To enter Pakistan you need a valid visa, and you need to fill out an arrival form at customs. The arrival card asks the usual questions such as your name, address, name of the hotel you’ll be staying in, etc.

Exiting Pakistan is straightforward, and no forms have to be filled out.

Land borders

• Afghanistan : This border is at the famous Khyber Pass. Technically, this border is closed to foreigners, but there have been reports of people successfully crossing this border. However, we don’t recommend using this border, as traveling overland in Afghanistan comes with considerable risk.
• China : The land border with China at the Khunjerab Pass is the highest paved border crossing in the world. This border should be open year-round, but heavy snowfall in the area sometimes leads to closures. Check ahead if crossing this border during winter months. For more info, check out my guide on crossing the border between Pakistan and China at the Khunjerab Pass .
• India : Many people believe that the Wagah border isn’t open to foreigners. This is not true. Provided you have a visa, this is actually a pretty easy border to cross. For more info, check out my detailed guide on crossing the famous Wagah border between India and Pakistan . The Wagah border is the only border between India and Pakistan that is open to tourists.
• Iran : There is only one border crossing open to tourists, and it’s not the most relaxing experience. The crossing is located in the Baluchistan province of Pakistan, an area that the government deems too unsafe for independent travel. You’ll get a security escort on the Pakistan side. For detailed info about this border crossing, check out my guide to crossing the border between Iran and Pakistan .

International airports

The main airports in Pakistan are in Islamabad, Lahore, and Karachi. Several major airlines fly into Pakistan, and more routes are being added regularly. These include routes to London, Dubai, Istanbul, and Kuala Lumpur.

Pakistan travel guide: Accommodation in Pakistan

Booking a place to sleep in Pakistan ahead of time can be challenging. Although websites and online booking are becomig more common in Pakistan, it’s still not as widespread as in surrounding countries. Pakistanis usually call ahead to reserve rooms.

Finding hotels to stay at in less-visited places—especially ones that accept foreign guests—can be quite the challenge. That’s where having a Pakistan travel guide in print can make a huge difference; all the information is already there. If you’re open to carrying a Pakistan travel guide book with you, I can’t recommend Pakistan Traveller by Urbanduniya enough.

Online booking in Pakistan

Booking.com and Airbnb are growing in Pakistan. The former is still mostly for mid-range to luxury hotels, and the latter works… sometimes. There are an unfortunate amount of creepy men on Airbnb offering rooms in their homes to female travelers only; beware and steer clear.

Facebook pages are increasingly common for mid-range accommodation options, and can be useful for contacting a property to ask questions or reserve a room.

How to find cheap guesthouses in Pakistan

Want to find a cheap place to rest your head? You’ll need to rely on the traveler grapevine. Guidebooks are not very reliable for prices— Pakistan Traveller by Tim Blight being the only exception—and not all cheap hotels and guesthouses accept foreign travelers.

Facebook groups like Backpacking Pakistan and Female Pakistan travelers are your best bet for information on cheap places to stay. Use the search function to find accommodation discussions.

It’s a bit of a hassle, but there’s a plus side: you can haggle over accommodation price upon arrival . Don’t feel bad about it, especially in touristic areas with inflated seasonal prices; Pakistanis expect it, and will take advantage of foreigners who do not haggle. If you can get 15-25% off of the quoted price—up to 50% if it’s particularly inflated—you’re doing well.

Some popular accommodation for backpackers in Pakistan you might want to be aware of include:

• Lahore Backpackers (US$6 for dorm bed)
• Five Giants (US$15-20 for a shared room in homestay)
• Adam’s House (US$10 for a private room)
• Islamabad: Backpackers’ Hostel & Guesthouse Islamabad (US$8 for dorm bed)
• Madina Hotel and Madina Hotel 2 (around US$10-20 for a double)
• Karimabad: Old Hunza Inn
• Peshawar: Hidayat Hotel

Lunch with my host at a homestay I found through Let’s Home

Homestays in Pakistan

Until recently, there weren’t many homestay options in Pakistan, but that is changing. Check out my article on homestays in Pakistan to get all the latest info.

A special shoutout goes to Seema, a motivated Hunzai woman, who recently started a booking platform called Let’s Home . She offers a variety of accommodation including homestays around Gilgit Baltistan. I used it to find a family in old Altit, and had a great experience.

Couchsurfing in Pakistan

The Couchsurfing community is highly active in Pakistan’s cities, and local CSers are eager to host foreigners. Most of the CS community is male, but there are few female members in major cities and many men are trustworthy. Always read the host’s references before agreeing to stay.

Since CS has become a paid service now, check out the Facebook group for CSers in Pakistan.

Being hosted in Pakistan

It’s remarkably easy to be hosted once on the road.

Unbelievable until you’re in Pakistan, but many people will simply offer you a place in their homes if you chat with them long enough. Their overwhelming hospitality is a privilege; make sure not to abuse their kindness. Don’t overstay your welcome, help around the house (they won’t accept at first), and bring small gifts from your country or tokens of appreciation like fruits or sweets.

Another bonus to being hosted: in Pakistan, family and friends are everywhere and it’s normal to stay with them when visiting places. Your host will probably offer to find a friend for you to stay with in your next destination. Make one friend, and their whole social network opens up!

Pakistan travel guide: Transportation in Pakistan

Pakistan has a myriad of transport options. Train, bus, and minibus are most common for long-distance travel. For shorter distances use either rickshaws (south of Islamabad), taxis (Islamabad) or Jeeps (north of Islamabad).

Pakistan has an extensive rail network. Trains are relatively comfortable, albeit a bit slow. Prices are reasonable unless you want AC class. It is advisable to book your ticket ahead of time, and with the help of a local.

Check the Pakistan Railway website for schedules and fares. The website is not the easiest to use, but it’ll do. If you have a local friend with a credit card and phone number, they can book you a ticket online. Don’t roget to read my guide on train travel in Pakistan before you do!

Buses and minibuses

Pakistan’s multitude of bus options are sometimes overwhelming. But that’s where this Pakistan travel guide can help you out!

From crappy minibus, to bedazzled local buses, to well-run Daewoo and Faisal Movers services, there are a lot of ways to get from A to B.

High-end bus services

When I’m in a rush and want to make sure I reach my destination on time, I prefer Faisal Movers, Daewoo, or for Gilgit-Baltistan, NATCO. These services are professional, leave on time and are very comfortable. Definitely worth the extra rupees.

• Schedules for Daewoo
• Schedules for NATCO

Ticket prices depend on the type of bus. I’ve had luxurious buses with reclining seats and AC… and passable contraptions with no AC. Different buses go at different times. To get an idea of prices, a Daewoo from Lahore to Islamabad (Rawalpindi) goes for 1,000 to 1,500 Rs for the four-hour journey .

You can usually book tickets on the same day at the bus station or through your hotel. Note that Daewoo has its own stations, so make sure you go here and not to the local bus station.

Local buses and minibuses

Prices for local buses are much cheaper, but you’ll be packed in like sardines in a can.

Minibuses are usually available for shorter hops between towns. Sometimes there’s a minibus yard, sometimes they leave from a specific point on the road, and sometimes… nobody knows where they leave from! Ask locals to figure out where you can find a bus to your next destination, or wait on a roadside and try flagging down passing minibuses—they can stop anywhere.

Minibus prices should be set, but ticket hawkers are likely to try making some extra money off of you. A minibus shouldn’t be much more than 200 Rs for a five-hour journey . Ask a fellow passenger what the price is, or watch to see what other people around you are paying.

Local bus and a Qingqi in Sehwan Sharif

To save yourself some hassle, download the taxi app Careem , which most Pakistanis use to get taxis. Uber (now the owner of Careem) also operates in major Pakistani cities.

Both offer a variety of vehicles ranging from motorbikes to rickshaws to air-conditioned cars, and they’re by far the easiest and most hassle-free way to get around cities.

Rickshaws and Qingqis

Rickshaws (with doors) and Qingqis (pronounced “ching-chee”, totally open) have a somewhat bad reputation, but in my experience, they’re the fastest way to get around in cities. There are no set prices, though, and sometimes you have to drive a hard bargain.

As a basic rule of thumb, for foreigners, the actual price is probably around 50-75% of what the rickshaw driver initially quotes you. Offer half of what he’s saying, then bargain up from there. Alternatively, check the price of a rickshaw to your destination using the rideshare apps Uber and Careem—yes, they offer rickshaw rides, too—and use that as a bargaining point.

Don’t be afraid to walk away if the price seems too high. There are thousands of rickshaws around; another rickshaw driver is sure to appear if you’re not satisfied with the price.

Pricing is a bit tricky, but a 10-minute drive should cost about 150 Rs.

Many places in the mountains, such as Fairy Meadows and Deosai, are only accessible by jeep. There are public transport jeeps for remote valleys like Chapursan and Shimshal , but in other areas you’ll have to hire a private jeep.

Prices to popular places such as Fairy Meadows are fixed and non-negotiable, while others are more… flexible. It pays to wait around and see if you can share a jeep with other people going your way. Alternatively, you can post in the Backpacking Pakistan Facebook group to find someone to share a ride with.

A jeep to Fairy Meadows is 7,500 Rs, and a jeep to Deosai is 8-10,000 Rs for a day trip. Overnight trips are more expensive. Hotels can arrange jeeps for you, at a higher cost. Your best bet is to ask friendly locals what a decent rate should be.

A private jeep hired during one of my unique women-only tours of Pakistan

Pakistan travel guide: Safety in Pakistan

One of the things people want to know before going: is Pakistan safe? A fair question!

For years, Pakistan was associated with violence. Terrorist groups were in power in many rural areas and terror attacks were common in cities.  Heck, even now many governments advise against travel to (parts of) Pakistan. There’s no denying the country is still perceived as dangerous.

Although terrorist attacks still happen—and not all places in Pakistan are safe for travel—the security situation has largely improved. The Pakistani military has stabilized the security situation. Places that foreigners are likely to visit, such as the cities of Lahore and Islamabad or the mountains of Gilgit Baltistan are generally safe to travel, given you take standard precautions. The fact that you’re reading through this Pakistan travel guide means you’re already more prepared than others.

Legitimately dangerous areas are off-limits to foreign visitors, so the chance of something serious happening to you is slim. The biggest dangers of traveling in Pakistan are traffic-related, pollution, and getting sick from poor hygiene standards. Oh, and hospitality 😉

To be fair, there’s a good chance you’ll still feel uncomfortable at times with the current security situation. Pakistan is still a police state. There’s a lot of heavily armed personnel on the streets, and many security checkpoints throughout the country. Sensitive sites such as shrines and religious minority gatherings will be filled with army/police/security. Don’t let it intimidate you—these people are there for safety purposes.

To learn more about safe travel in Pakistan, check out my article on whether it’s safe to travel in Pakistan .

That time I had a security escort with me during the urs of Lal Shahbaz in Sehwan Sharif

Dealing with security in Pakistan  

When people ask me about the security situation in Pakistan, I usually respond with “Pakistan doesn’t have a security problem, in Pakistan security is the problem.”

Security agencies are a sore spot for many foreign travelers in Pakistan, though don’t say so to any Pakistani.

To be fair, it’s in the agencies’ interests to keep foreign travelers out of trouble. If anything happens to a foreigner it will be all over the news and Pakistan’s international image will sink further.

Agencies are overbearing with foreigners because of this. In my years of travel in Pakistan, I’ve had intelligence agency stalkers, confrontational encounters with police, mandatory armed guards. Police and army stopped me from going places saying I needed permission or an NOC (non objection certificate) but didn’t say how to get one.

On the bright side, things have vastly improved in the last year. Gilgit Baltistan and the Chitral region almost entirely removed the need for NOCs and armed escorts in 2019 .

However, you’ll likely encounter issues if traveling to less-visited destinations, especially in southern Punjab and Sindh province . Common problematic places for travelers include:

• Multan – Foreigners are often required to leave immediately if discovered by police. Can only stay if unnoticed residing at luxury hotels.
• Bahawalpur – Foreigners are not allowed into army-occupied palaces, and can again only stay at expensive hotels.
• Sukkur – Multiple travelers reported questioning and harassment by security agencies when visiting Sukkur.

Hopefully security won’t be an issue for you, but if you must deal with security, be polite but firm. Ask them to show their identification first. Save phone numbers of Pakistanis you meet in the government or army; power and connections go a long way with security agencies. If what they’re asking of you doesn’t make sense, stand your ground.

Protip: Never insult the army. Most Pakistanis love the army. Despite their rather ominous not-so-secret control of the country, they did help stabilize it and don’t ask for bribes like police do. Pakistanis will not take kindly to army insults.

Pakistan travel guide: Connectivity in Pakistan

Connectivity in Pakistan is hit-and-miss. Wifi is often bad—if present at all—and mobile signals can go down at any time for no reason. Signals are often blocked during large events that may pose a security threat. Cities have decent 4G coverage, but especially in the rural north, there are many places with no coverage at all. If you want to have the widest range of coverage, you’ll need two or three different sim cards from several mobile operators.

Mobile SIM cards for calling and data in Pakistan

Overall, Zong and Telenor are your best bet in cities and rural areas. In northern Gilgit Baltistan, Zong and Telenor work in  some  areas, but it’s a better idea to buy a SCOM SIM card instead. You can buy them at customer service centers in hubs such as Gilgit, Aliabad, and Karimabad.

Getting a SIM card can be an annoying process. Foreigners cannot buy SIM cards at any outlet—you have to go to an official “customer service center” of the mobile provider to get one. You must fill out a registration form to buy a SIM, so bring copies of your passport.

It usually takes 4-12 hours for your card to activate (24 for SCOM). Your SIM card will expire when your visa expires.

WiFi in Pakistan

WiFi in Pakistan is spotty at best. Upscale cafes will have Wifi that may or may not work, as will high-end hotels. Besides that, you’re pretty much lost.

Rather than relying on WiFi networks, I usually buy a large mobile data pack (10GB, mmm blogger life) and use my mobile phone as a WiFi hotspot. If you’re going to do that, buy a power bank so you don’t have to worry about your phone running out of battery while you do so.

Pakistan travel guide: Being a responsible tourist in Pakistan

Pakistan encourages many bad habits; it’s easy to forget to be a responsible tourist in the face of it all.

Nevertheless, we visitors have a responsibility to Pakistan and its people to leave a positive impact on the country, especially as tourism develops. Here are some suggestions for visiting Pakistan responsibly:

• Always ask before taking someone’s picture, especially women . Many women (and their male family) are sensitive about having their photo taken.
• Don’t take photos of children unless you have permission from their parents . Share sparingly. Pakistani photographers abuse this all the time; that doesn’t make it right.
• Keep places clean . If you find a plastic bag or have one to spare, use it to collect trash while walking in nature. Dispose of trash somewhere where it might be disposed of properly.
• Hire local guides and drivers. Punjabis tend to dominate the tourism scene, but they are not locals outside of Punjab.
• Support female-run businesses . Pakistan is far from gender equality, but many women in the country are trying to change that. Some totally female-run examples are Let’s Home for accommodation, The Mad Hatters for organized tours, and A Piece Of Cake café in Lahore.

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Other useful resources for planning Pakistan travel

Want more sweet Pakistan travel deliciousness? Below are several of my favorite posts to help you plan your trip to Pakistan. They’re full of all kinds of things to know before going to Pakistan.

Pakistan tours I run

• 3 weeks: Pakistan for women, by women
• 2 weeks: Pakistan adventure motorcycle tour

Best Pakistan travel guide book

Pakistan Traveller by Urbanduniya is hands down the best printed Pakistan travel guide on the market. I know; I helped him with the latest edition!

Pakistan travel guides on Lost With Purpose

• Is Pakistan safe to travel?
• Guide to traveling in Sindh province
• Is it safe for women to travel in Pakistan?
• Female traveler’s guide to Pakistan
• First timer’s guide to train travel in Pakistan
• Experiences to add to your Pakistan bucket list
• Traveling Pakistan during Ramadan

Region-specific Pakistan travel guides

• Things to do in Lahore
• Chapursan Valley travel guide
• Phander Valley travel guide
• Kalash Valley travel guide
• Guide to trekking in Swat Valley

Epic Pakistan experiences

• The longest border crossing in the world
• Desert trippin’ at the urs of Lal Shahbaz Qalandar in Sehwan Sharif
• Sufi nights in Lahore
• Learning to motorbike in Pakistan
• Rolling with the stoners in Hunza
• Bloodbaths in the Walled City: Eid al Adha in Lahore

Need even more tips about travel in Pakistan? Ask them in the comments or get in touch .

Alex Reynolds

33 thoughts on “ pakistan travel guide: everything to know before you go ”.

Very good and creative method for building backlinks to your site and also traffic. It’s very good! Thanks a lot for this post!

Outstanding read!

Very Informative and funny.

Thanks for sharing.

great article thanks for sharing. i always struggeld with finding an ATM, so then i foudn this travel app ” ATM Fee Saver” it shows ATMs close by and gives information about their fees and limit. super useful 🙂 maybe you wanna check it out.

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Pakistan Factsheet

Discover the total economic contribution that the Travel & Tourism sector brings to Pakistan and the world in this data-rich, two-page factsheet.

Discover the direct and total economic contribution that the Travel & Tourism sector brings to the Pakistan’s economies in this comprehensive report.

Discover the direct and total economic contribution that the Travel & Tourism sector brings to Pakistan in this comprehensive report.

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Over the next few weeks we will be releasing the newest Economic Impact Research factsheets for a wide range of economies and regions. If the factsheet you're interested in is not yet available,  sign up to be notified via the form on this page .

Factsheet details

This factsheet highlights the importance of Travel & Tourism to Pakistan across many metrics, and features details such as:

• Contribution of the sector to overall GDP and employment
• Comparisons between 2019 and 2023
• Forecasts for 2024 and 2034
• International and domestic visitor spending
• Proportion of leisure vs business spending
• Top 5 inbound and outbound markets

This latest report reveals the importance of Travel & Tourism to the Pakistan in granular detail across many metrics. The report’s features include:

• Absolute and relative contributions of Travel & Tourism to GDP and employment, international and domestic spending
• Data on leisure and business spending, capital investment, government spending and outbound spending
• Charts comparing data across every year from 2014 to 2024
• Detailed data tables for the years 2018-2023 plus forecasts for 2024 and the decade to 2034

Purchase of this report also provides access to two supporting papers: Methodology and Data Sources and Estimation Techniques.

This latest report reveals the importance of Travel & Tourism to Pakistan in granular detail across many metrics. The report’s features include:

This factsheet highlights the importance of T&T to this city across many metrics, and features details such as:

• Contribution of the sector to overall GDP and employment in the city
• Comparisons between 2019, 2020 and 2021, plus 2022 forecast
• Proportion of the T&T at city level towards overall T&T contribution at a country level
• Top 5 inbound source markets

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45 Things You Should Know Before Traveling to Pakistan

No doubt: Pakistan is one of the best travel destinations in the world right now. It is also one of the quirkier countries I have spent loads of time in. I have compiled this list in my mind for years and it is something I wish I had in my back pocket before I went backpacking in Pakistan for the first time. After 10 trips to this amazing country, I feel like it is time to unleash what I learned along the way.

Pakistan ain’t all huge mountains, samosas, and beautiful mosques (though it has all three in great abundance).

Let’s dive right into my ultimate list of my top 45 Pakistan travel tips and things to know.

DID YOU KNOW THAT I RUN TOURS IN PAKISTAN?

Every year I lead unique trips to Pakistan including the K2 Base Camp Trek and to the Hunza Valley?

Getting a Visa is MUCH Easier Than it Used to Be

As recently as mid-2019, in order to get your Pakistani tourist visa, one needed to apply through your country of residence. At that time I was an American living in France which meant I had to apply in France since I was a legal resident. The process took a month and cost me about €300 every time I applied as I used a visa service to help me, etc.

Enter the majesty that it is the e-visa system

Nowadays, getting a visa is super easy. I have a friend (American) who got issued an e-visa within 7 hours of applying! The fee depends on your nationality but on average a 30-day tourist visa will cost you about $60 USD.

You still need a Letter of Invitation (LOI) to apply for your visa, but there are many tour companies in Pakistan who will see you one.

Contact my friend Haris Ali Shah if you wish to buy an LOI ($75 USD) and tell him Off the Atlas sent you for a small discount.

Pakistan is An Islamic Republic

Pakistan might be very conservative (and traditionally tribal in some places) in some places, but the country is technically not governed under Sharia law. Pakistan is a democracy and you 100% do not have to be Muslim to travel here (or even visit ancient mosques).

If you are a woman traveling in Pakistan be sure to travel with a simple headscarf which you will need to enter religious sites.

In general, most Pakistani’s are very welcoming to foreigners and tolerant of other cultures and religions.

Getting Around in Pakistan is… Interesting

Plane, trains, buses, and motorcycles – these are just a few of the many transport options in Pakistan. You also have psychedelic trucks decked out with decorations straight out of an acid-tripper’s dream, chicken wagons, and taxi cabs that look like the wheels might fall off at any moment.

Point being – you have options. If you are short on time and want to visit the northern areas, flying to Gilgit, Chitral, or Skardu is definitely the way to go. Public transport is available almost everywhere in some form, though they move at the speed of molasses sometimes – especially when the road is in poor condition.

If you are into driving your own motorcycle in Pakistan , there are some of the most epic roads in the world here.

Pakistan is Home to the Karakoram Highway

One of the engineering wonders of the world, Pakistan’s legendary Karakoram Highway stretches 1,300 miles from the green foothills of KPK all the way to the high-altitude China border.

When you start getting into Gilgit Baltistan, simply look out the window of the vehicle you are traveling in to have your mind completely blown. I have driven the Karakoram highway from Punjab to Gilgit Baltistan at least 15 times at this point and I can truly say that the landscapes never get old.

English is Widely Spoken

Though the official language in Pakistan is Urdu – countless other languages are spoken by million of the population. As a foreigner speaking none or very little of these languages, never fear! It is not too difficult to get by with English.

Especially with the younger generation, many Pakistani people are quite fluent in English. In the mountains, people you are likely to encounter will probably at least semi-conversational.

That said, take the time to learn a few words of Urdu if you plan on spending some time in Pakistan!

ATM Machines Almost Never Work

Coming from the USA, the EU, UK, or Australia? Your magic plastic cards that put money in your pocket in every other country you visit probably won’t work in Pakistan. If you try 10 different ATM’s in Islamabad, maybe one will work.

Bring cash with you and use money changers to get rupees instead of embarking on a great struggle to find a functional ATM. In the northern areas, you can pretty much forget about using an ATM to get money. Euros, Dollars, and British Pounds are all easily changed to rupees.

The Roads in The Mountains Can Be Rough

Some parts of the KKH are in great shape. Other sections are plagued by constant landslides, rock falls, and general mayhem bestowed upon it upon them by mother nature. Be prepared for big delays if you are on taking public transit or a private vehicle. Always pack plenty of water, toilet paper, and SNACKS.

Whatever Google Maps tells you is the estimated time to your destination, double it at least.

Major highways connecting big cities are in great condition.

What’s Up With the Internet Situation?

A few years ago when I went to northern Pakistan, wifi and cell signal in most places was non-existent. Now that is slowly changing and there is much better internet access.

Getting a SIM card is a good option for people who want internet access on the road. I recommend Zong for Punjab/Sindh and SCOM for the north (the only one that works up there).

Pakistan Has a Plastic Problem

Everywhere you go you see plastic bags and plastic bottles being used with reckless abandon. Before you come to Pakistan get a water purifier bottle from Grayl. I have been using these for years in Pakistan and I’d say if there is one piece of gear you NEED for Pakistan – both for health reasons and to cut out single plastic bottle use – it is the Grayl Geopress.

Internal Flights Get Cancelled

There you are, at the airport, bags ready… and what happens? An announcement comes over the PA system that the “next flight to Skardu has been canceled”. Pakistan is still getting its internal airline program dialed in – and sometimes bad weather in the mountains is the true cause of flight cancellations.

When you book an internal flight, be prepared for flight cancellations and have a backup plan in case this happens to you.

Pakistan is a Tea-Addicted Nation

Chai: the favorite beverage of every Pakistani I have ever met. On-street corners, barbershops, train stations, and shepherd huts – chai is a drink you will encounter literally everywhere in Pakistan.

If you are a coffee drinker like I am, I suggest bringing your own coffee to Pakistan from your home country. I bring roughly 2 kilos with me every time I come! If you like sweet, milky tea, you have found your people.

Pack a Good Sleeping Bag and Down Jacket

If you plan on going to the mountains at all – do not underestimate how useful it is to have a good down jacket and sleeping bag. I have met COUNTLESS travelers – Pakistani and foreign who are grossly unequipped for the cold, unpredictable weather you might encounter whilst doing any form of outdoor activity in the north.

Having a sleeping bag and down jacket also opens up doors of adventure opportunities that would be off-limits completely if you did not have them.

The World’s Second Biggest Mountain is in Pakistan

We have all heard of Everest. The world’s biggest mountain attracts hundreds of thousands of people every year. Pakistan is home to #2 – K2 aka The Savage Mountain.

A journey to K2 Base Camp is a once-in-a-lifetime bucket list journey if hiking and big adventures are your thing.

Treks in Restricted Areas Require Permits in Advance

Even though 5 of the world’s highest mountains are in Pakistan, 4 of them are located in a restricted area (in Central Karakoram National Park). Pretty much this is because technically these are border areas with India and China and there is a year-round army presence scattered around these areas.

This means to embark on any of the amazing multi-day treks in the area you either have to:

• Apply for a NOC permit 4-6 weeks before your trip
• Apply for the new Trekking and Mountaineering Visa – which takes a minimum 4 weeks to get.

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The Trucks in Pakistan Are Psychedelic

Everywhere you go in Pakistan one sight is pretty much guaranteed: you will see awesome trucks, tractors, and buses decked out will all sorts of colorful ornaments and woodworking. It seems to be a contest: who can make their truck the most fabulous.

Where Are All the Women?

In cities like Lahore, Islamabad, and Karachi you will see women out in the streets everywhere. It is not uncommon to see women without head coverings as well in those cities. Outside of the urban centers though, it is difficult to see women out and about in many places.

I refer to Pakistan as the “country of dudes” since in many parts of KPK, Punjab, Gilgit Baltistan, and elsewhere you simply do not see many women in public.

Traveling in Pakistan as a foreign woman is very safe generally speaking though as Pakistan has some pretty backward gender dynamics – traveling as a solo woman is definitely not the same as traveling as a man.

Police Check Points For Foreginers

Pretty much once you enter KPK or Gilgit Baltistan you will need to deal with police checkpoints every few hours. Now the rules seem to change often – but basically, you will need to check in with the police on the roadside checkpoints. This is a way for them to track where you are in the north. That might sound odd or invasive – but it is part of their commitment to keeping foreigners safe. Most of the time you are in and out of these checkpoints within a few minutes.

Drone Use and Pakistan

Contrary to popular belief, drones are not forbidden to bring into Pakistan. That said, you need to be smart about how and where you fly. Avoid flying it in cities unless you are very sneaky. NEVER fly it over military or police checkpoints or near any border areas.

If you are out in the mountains or near a small village flying a drone is usually fine. I advise asking the local people you are with (whether you are Pakistani or a foreign tourist).

It is also possible to get a permit for flying a drone in Gilgit Baltistan, but in my opinion, it is better to use common sense, be selective about where you fly, and don’t take any dumb risks that might get you in trouble with the police or army.

Pakistan is a very photogenic country from the air and I 100% recommend flying your little helicopter when it is safe and appropriate to do so.

Check out my favorite drone photos of Pakistan .

The Food is Amazing

Generally speaking, Pakistan has amazing food. Bbq tikka, daal, sabzi, chapati, sweets of every shade, mutton karahi. .. all deliver a huge yum.

Because Pakistan is such a diverse country ethnically, the food varies a lot from region to region. That said, at times the food can feel repetitive. Be prepared to eat lots of fried bread, chicken, and rice.

Being a vegetarian or vegan traveler in Pakistan is not as easy as in India – but options are available pretty much everywhere. Food in Punjab and Karachi can be very spicy – so bland European pallets beware!

The main downside to Pakistani cuisine is the amount of cooking oil they put in everything. Be prepared for consuming a large amount of oil on a daily basis!

Pakistani Selfie Culture is a Thing

If you are a foreigner, and especially if you are a woman, Pakistani (mostly men, but sometimes women) will randomly ask you for a selfie. Where do all of these selfies end up?! I have pondered this for years.

Everyone has a different level of personal boundaries, so whatever feels right to you when it comes to posing for a selfie is how you should handle that situation. If you do not feel comfortable taking a photo with a random stranger, you must absolutely say so.

There are Dudes with Guns Everywhere

If you are coming from the west, you will not be accustomed to the sight of seeing guns all the time. Security guards, police, army, special forces teams – they are abundant everywhere as are their guns.

Personally, I have never felt threatened or intimidated by anyone ever in Pakistan. Just to say, guns will be around and it is kind of something you just need to get used to. On a few occasions, police officers have handed me their AK-47 machine guns to pose for a photo with. I don’t condone the use of these death machines, but I admit I have taken a photo with a gun or two in my time.

Carry Copies of Your Passport + Visa!

Related to the point above, you will often need to hand over copies of your passport and visa to the police at checkpoints. Before you leave the cities for the north, head to a print shop and get at least a dozen (more like 15-20) copies made of each. You can put your visa and passport image on the same paper to avoid carrying a mountain of paper with you.

Alcohol is Illegal… But…

For Muslims, it is illegal to consume alcohol in Pakistan. That said, MANY Pakistanis like to enjoy a discreet drink or two and it is not hard to find alcohol in a few Pakistani cities if you know where to look. There is a brewery in Rawalpindi called Muree Brewery – they make beer, vodka, whiskey, gin, etc. It is not the best booze and is sure to give you a raging hangover if you overindulge.

Hunza Water: Traditional Booze of the North

Ask any Pakistani who has traveled to Hunza and a wry smile will come over their face the moment Hunza Water is mentioned. Hunza Water is a distilled local spirit usually made from fruits like mulberries or apricots. I must say though that despite the hype, Hunza Water is pretty underwhelming and will also produce a bad hangover if you drink too much. My advice? Try it once and move on with your life.

Can Non-Married Couples Get Hotel Rooms Together?

Short answer: yes! Unlike in Iran, you do not have to be married to your partner to stay in the same hotel room as them. On one occasion I have been asked this by a hotel receptionist and I just said “yes”. No proof was required. When in doubt, you can just tell the white lie that you are married if asked – but 99% of the time, foreign or Pakistani couples should not have a hard time getting a room together.

Can I Visit the Place Where Osama Bin Laden Was Killed?

No you can not. The Pakistani government destroyed the entire compound months after Bin Laden was killed by US Navy Seals back in 2011 to avoid it turning into a dark tourism site or shrine. In any case, if you are coming to Pakistan to see something like that, you should probably reevaluate your sightseeing priorities.

Traveling During Ramadan is Hard

I have now spent 3 full Ramadan ( Ramzan ) cycles in Pakistan and I must say: travel in Pakistan is challenging in the best of times – during Ramadan it is that much harder.

Finding food can be tricky as very few places are open during the day. People understandably move slower and are working reduced hours. The entire pace of life slows down during the day. At night though the entire country seems to come to life and there are people out and about at all hours of the night.

Especially if you are en route from a city to the north, nothing will be open during the day for a proper meal. Pack accordingly and be respectful when eating in public (don’t do it) if you are not observing the Ramadan fast.

Uber and Food Deliver Apps Work in Pakistan

In big cities, the easiest way to get around is either by moto rickshaw or by using a ride app like Uber. While Uber does work, the ride app Carem is the local version of Uber and it works better and is cheaper.

For food delivery, use Food Panda! Food Panda also offers a grocery delivery service. Note that Food Panda only works in big cities. You can not use either Uber or Food Panda in the North. Out there you are on your own when it comes to finding rides and getting meals.

Pakistanis are Crazy for Cricket

Professional cricket players in Pakistan are like rock stars. From huge stadiums to vacant city lots to dirt fields in small villages – you can see Pakistani people playing cricket anywhere they can find the ground.

If Covid ever finishes, try to catch a professional game at one of the stadiums if you have an interest in sports.

Some Places Are Straight Up Off Limits

Despite my best efforts, I am yet to make it into a few places that are off-limits to foreign tourists almost without exception. There are a few places in Pakistan (and the whole province of Kashmir) that are off-limits due to security concerns. Even if you get your hands on a NOC (No Objection Certificate) permit – the army has the final say on whether you get in or not – and that final say is usually “no”.

If you are considering going somewhere like Kashmir – be sure to ask a local tour operator or traveler what the current situation is before attempting to go anywhere that might have the reputation for being out of bounds for foreigners. You lucky Pakistani travelers, enjoy Kashmir for me!

Sufi Shrines and Dance Parties

Sufis are traditionally wandering mystics. They often have dreadlocks, huge beards, and a fondness for smoking large quantities of hash, and a penchant for rhythmic music. There are a number of famous Sufi shrines scattered across Pakistan. On some nights of the week, people gather at the shrines for Kavali music and dancing. One of my favorite cultural experiences in Pakistan has been attending a Sufi dance party. Highly recommend it!

Prices are Different For Foreigners (Sometimes)

At restaurants and hotels – usually, the prices are the same across the board (though hotels can usually be negotiated depending on the situation).

Other things like national park entrance fees, fees to enter historical sites, and trekking permits are much more expensive for foreigners vs locals. This can be quite annoying. I just tell myself that the money is going into the national park or the preservation of a historic mosque (but I seriously doubt that as well).

Officially – Dating is Not Really a Thing

Being a conservative Islamic society, there are two life status options: single or married. Casual dating is widespread among the middle-upper class of the modern generation, but not openly. Romantic relationships are kept closed behind doors unless the couple is officially married.

If you are a foreign woman traveling alone, the first two questions you might get asked are “how many kids do you have?” and “where is your husband?”.

It is Difficult to Find Good Gear in Pakistan

There are a handful of outdoor equipment shops scattered across Pakistan. The ones I have visited are in Karimabad, Skardu, Lahore, and Islamabad. What you find in those places is pretty hit or miss. While you might be able to find what you need in a pinch. Pakistan is not Nepal in terms of easily being able to rock up to the country and find western-quality trekking and camping gear.

Buy what you need BEFORE coming to Pakistan and don’t count on local shops having that Patagonia Down Hoodie you have been swooning over.

It is also worth noting that if you have big feet, it is almost guaranteed that the trekking shops won’t have your size boot.

Changing Money

Most major currencies are accepted at money changers but here is a fat tip: don’t change your money at the airport and don’t change your money at banks. To be honest, the best way to get a favorable exchange rate is to find a small money changer to does not your ID and blah blah blah to change the money. The best exchange rates I have gotten have been through money exchange places where you just walk in, give them the cash you want to change, and you are on your way in 5 minutes. No paperwork. No BS.

Note that the bills you bring into Pakistan from abroad should be in excellent condition.

Trash and Tourism

Let’s be real here: Pakistan does not have the same funding as western countries to be able to deal with the trash produced in the country. That is a fact. That said, as tourism grows in the northern areas, so do the piles of trash tourists leave behind. There is kind of a culture of just chucking garbage out the window anywhere in the country and not thinking twice (not everyone of course, but generally speaking).

Do your part to always pack out your trash and if you see someone littering or blatantly abusing the environment (foreigner or local) call them out on that shit. If Pakistan wants to be a serious contender in the tourism sector – the government needs to invest in a big way in sanitation management and education – like in a big way.

Youtubers and Famous Instagram Stars Only Show the Bright Side of Pakistan (most of the time)

Pakistan has a lot of bright spots. This country is home to truly jaw-dropping landscapes and some of the friendliest, most hospitable people I have ever met in a decade of traveling. That said, Pakistan is human too. What does this mean? It ain’t perfect.

Often I see videos or photos from famous western influencer types who only show the beauty and don’t really talk about the inherent dark sides any country has.

Take it from me: Pakistan is amazing and my favorite country on earth. That said, there are a ton of issues that need to be addressed: the millions in severe poverty, gross government mismanagement in some sectors, poor education, unequal rights for women and the LGTB community, freedom of expression is not really a thing, etc, etc. Expect to come to Pakistan to experience its beauty, kind people, and its flaws all at once.

The Wagah Border Ceremony

Before Covid times, every day around the same time, the two nuclear-armed rivals of India and Pakistan never missed a date: both sides performed their duty at the very strange, but very entertaining Wagah Border ceremony. If you are in Lahore (or coming from India) this exhibition of the ultra-nationalist, absurd, and macho is one that can’t be missed (watching it once is more than enough).

Pakistan and India (Governments) Hate Each Other

If you are not familiar with the India – Pakistan dynamic – I’ll break it down real quick: these two countries share an equal amount of disdain and mistrust for each other at the best of times.

That said, the average Pakistani you might talk to doesn’t really wish ill will against the average Indian citizen. Pakistanis and Indians actually have a ton in common – if only the governments could learn to work better together.

The Taliban Is No Longer Powerful in Pakistan

Despite what your mother may hear on the western news, Pakistan is not rife with terrorists and Taliban fighters. For sure Pakistan is home to small pockets of ultra-extremist violent elements in remote corners of the country – but the Taliban does not weld much power or influence these days.

The Pakistani government and army have severely weakened or eliminated altogether the former strongholds of Taliban or like-minded groups throughout the country. Pakistan is a safe place where you don’t need to fear that terrorists are lurking around every corner.

In fact, I have felt a lot less safe in places in South America than I ever have in Pakistan.

Hotel Rooms Are Always Negotiable

Accommodation prices vary wildly in Pakistan. It is possible to find a cheap, mildly clean room for nearly nothing, while it is also possible to find luxury accommodation for a few hundred bucks a night.

Prices for hotels are generally higher in the high season – this is especially true in the mountain areas. Strike a balance between not getting ripped off and not paying so little that it is clearly not fair. Ask a local person what the price should be and base your haggling strategy on that.

People On The Street Don’t Hassle You to Buy Stuff

If you have ever been to a touristy part of India, you might agree that the hassle one receives on the street as a foreigner (or even a local person) is utterly exhausting.

Pakistan is not like that. You will almost never get people trying aggressively to usher you into their restaurant or buy some tourist souvenir.

Especially if you are out of a city in Pakistan, everyone kind of just minds their own business and they don’t see you as a walking cash box that needs to be taped.

I fully understand the people working in economies that depend on tourism need to hustle. That hustle does not take the same form in Pakistan as it does elsewhere, and I am very thankful for that fact.

That said, taxi drivers at the airport will all hassle you.

Balochistan Has Awesome Beaches

The least visited part of Pakistan is Balochistan. This immense southern province has nearly 770 of coastline! Pakistan ain’t all mountains and crazy cities – there are some truly hidden desert/coastal gems to be explored in Balochistan.

Time to Get Packing

Good on ya, you made it through my entire list. You are now way more equipped for the ins and outs of traveling in Pakistan than I ever was when I first stepped foot in the country.

Check out my full Pakistan packing list to get in the know about what sort of gear you need before traveling here.

Have a bit of Pakistan travel knowledge to share with the Off The Atlas community? Post a comment below and maybe I will add it to the list!

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• 10 Best And Most Beautiful Places To Visit In Pakistan

23 Mar 2023

Stretching from the large mountains in the north to the vast Indus alluvial delta in the south, Pakistan is full of natural beauty and stunning mountains. In addition to bright deserts and some of the world’s highest peaks, the country offers numerous attractions for sightseeing, hiking, mountain climbing and skiing. Pakistan’s rich cultural heritage and ancient monuments continue to enchant visitors from all over the world. There are a lot of places to visit in Pakistan where you can have memorable experiences, have a look at these most beautiful places for your holiday in Pakistan.

10 Beautiful Places to Visit in Pakistan

Pakistan is gifted with a plethora of historical and natural treasures. A land full of breathtaking vistas and extraordinary places is a must-visit once in a lifetime. To guide you on your trip here is a list of the places to visit in Pakistan . Make sure you add some of these to your itinerary before heading to this destination.

1. Hunza Valley 2. Attabad Lake 3. Swat Valley 4. Naran Kaghan 5. Badshahi Mosque 6. Concordia 7. Neelum Valley 8. Deosai National Park 9. Mohenjo-daro 10. Piri Sohawa

1. Hunza Valley

Located in Gilgit Baltistan, the Hunza Valley is one of Pakistan’s hidden gems. This isolated valley is nestled between the Himalayas and the Karakoram mountain peaks. This is one of the best places to visit in Pakistan because of its lush farmlands. Here you can find markhors, ounces, ibexes, and red foxes. In this valley, a glorious view awaits you, and the locals are warm and friendly.

Best time to visit: April to September

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2. Attabad Lake

This beautiful lake which provides tranquil waters was originated as a result of a landslide in January 2010 in Attabad Village. The lake has vivid blue waters that pierce through the hilly land of Hunza Valley The lake is one of the most popular tourist places in Pakistan , offering exciting experiences like skiing, boating, catching fishes and others.

Best time to Visit: March to June

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3. Swat Valley

Despite its tragic history, Swat Valley’s present situation is very promising. There’s something fairytale-like about this spectacular valley in Pakistan’s Khyber Pakhtunkhwa province. Being one the most beautiful places to visit in Pakistan among all other attractions, this valley has great weather and friendly locals. Visitors can enjoy trekking, hiking, backpacking, or simply enjoy in the natural environment.

Best time to visit: April to May

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4. Naran Kaghan

Naran and Kaghan are two amazing places to visit in Pakistan which are located in Khyber Pakhtunkhwa. They are amazing places to explore for those who love nature. You will find beautiful rivers, stretches of fields, snowcapped peaks, and picturesque lakes in these areas. Each year, thousands of tourists come to this valley from all over the world.

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5. Badshahi Mosque

Originally built during the 1670s, Badshahi Mosque is a monument of the Mughal Empire, which ruled over the Indian subcontinent for nearly three centuries. Located in Lahore, this mosque is a great representation of Mughal architecture, with four minarets and three domes forming the courtyard. The mosque is a UNESCO World Heritage Site. The monument truly justifies being one of the beautiful tourist places in Pakistan .

Best time to visit: The monument can be visited the whole year round except for the hottest months here, which are June and July.

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6. Concordia

Concordia is one of the paradisiacal Pakistan tourist places for hikers and climbers. It is situated in the north of the country, around the Chinese border. Pakistan is home to five of the fourteen highest mountain peaks in the world. You can get an excellent view of four of these five highest mountains from Concordia. This makes Concordia an unmissable place for sightseeing in Pakistan .

Best time to visit: June to August

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7. Neelum Valley

The Neelum Valley in northern Azad Kashmir is a bow-shaped valley situated between peaks that soar 13,000 feet into the sky, surrounded by verdant forests and flowing streams. Neelum Valley is one of the most beautiful places to see in Pakistan. This valley has pristine rivers, mirror-like lakes, and lush landscapes.

Best time to visit: March to October

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8. Deosai National Park

Deosai National Park, known as the Land of Giants, has a landscape of snow-capped mountains rising from the highland. This area has an astounding amount of biodiversity, including Himalayan wolves, Siberian ibex, red foxes, and yellow-bellied marmots. For someone who loves biodiversity and is seeking the best tourist places in Pakistan , Deosai National Park is an ideal place.

Best time to visit: July to September

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9. Mohenjo-daro

Mohenjo-daro, located in Sindh, a province in southeastern part of the country, that is among the famous places to visit in Pakistan . It is home to the Sindh people and a historical site dating back to 2500 BCE. The ruins and mounds were discovered to be part of an ancient civilization called the Indus Valley civilization. Those who love history will be fascinated by the engineering and urban planning that was far ahead of their time.

Best time to visit: The monument can be visited whole year round.

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10. Pir Sohawa

Pir Sohawa is located in the Margalla Hills, near Islamabad. Being among the best tourist places in Pakistan , there is more to admire about this tourist spot than just the breathtaking views. Located approximately 5,000 feet above sea level, this place is famous among tourists and locals for outings in the fresh breezes and admiring the stunning scenery.

Best time to visit: March to December

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Now when you got this list of some of the most beautiful places to visit in Pakistan , make sure you add these to your bucket list on your trip to this beautiful country. Take a break from the busy pace of life and do unwind by spending some serene time in these beautiful locations. And for when you come back, do not forget to share your beautiful memories with us so that your trip could inspire others to witness the beauty on the other side.

For our editorial codes of conduct and copyright disclaimer, please click here .

Frequently Asked Questions About Beautiful Places to visit in Pakistan

Is it safe to visit Pakistan during Covid-19 times?

Make sure you are fully vaccinated before travelling to Pakistan. It is advisable to get your PT-PCR negative test report. We recommend staying updated with the most current information and travel guidelines of the country before travelling.

Which is the most beautiful city to visit in Pakistan?

Islamabad, which is the capital city of Pakistan is also a really beautiful city to visit. It is home to several historical monuments and other tourist attractions.

Which are the most visited places in Pakistan?

Some of the most visited places of Pakistan include Badshahi Mosque, Neelum Valley, Attabd Lake and Khagan Valley.

What is the best time to visit Pakistan?

The best time to visit Pakistan is from May to October. This is the best time to explore the beautiful valleys and magnificent mountain ranges that lie in the northern part of the country.

What are the best things to do in Pakistan?

As a tourist, you can visit the amazing valleys and admire the breathtaking landscapes they offer, experience the rich culture and history by visiting the ancient monuments, try various mouthwatering dishes of Pakistan and go for a trek in the stunning peaks.

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Tourism in Pakistan

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Tourism in Pakistan has a lot of potential. But why is this industry so important and what does it all mean? Read on to find out…

Pakistan, positioned at the crossroads of South and Central Asia, is a burgeoning presence in the global tourism industry. With its diverse landscapes, ranging from the towering peaks of the Karakoram Range to the historical cities of Lahore and Mohenjo-Daro, Pakistan presents a tapestry of cultural, historical, and natural attractions. In this article, I’ll navigate the intricacies of Pakistan’s tourism sector, highlighting its rich heritage, scenic beauty, and the efforts in place to foster its growth. Join me as we journey through the multifaceted allure of Pakistan.

Geography of Pakistan 

Pakistan is a country located in South Asia, bordered by India to the east, Afghanistan to the west, Iran to the southwest, and China to the northeast. The country’s coastline runs along the Arabian Sea, and it shares maritime borders with Oman and Iran. With an area of approximately 796,000 square kilometres, Pakistan is the 33rd largest country in the world. The country is also home to some of the highest peaks in the world, with the Himalayas in the north and the Karakoram range in the northwest.

The geography of Pakistan is quite diverse, with different landscapes and features found throughout the country. In the north, the Himalayan and Karakoram mountain ranges are home to a number of high peaks, including K2, the second-highest mountain in the world. The Indus River, which is one of the longest rivers in the world, flows through the country from north to south and is a vital source of water for irrigation and hydropower.

In the east, the Thar Desert covers parts of the provinces of Sindh and Punjab. The desert is home to a unique ecosystem, with a variety of flora and fauna adapted to the arid climate. The coastline along the Arabian Sea is also an important feature of Pakistan’s geography, with several important ports located along the coast.

Pakistan is also prone to natural disasters such as earthquakes, floods, and droughts, which can have a significant impact on the country’s population and infrastructure. The 2005 earthquake in northern Pakistan, for example, killed over 80,000 people and caused widespread destruction, highlighting the importance of disaster preparedness and response measures.

Overall, the geography of Pakistan is an important factor in shaping the country’s economy, culture, and society. The country’s diverse landscapes and natural resources provide opportunities for agriculture, tourism, and energy production, while also posing challenges in terms of infrastructure, environmental sustainability, and disaster management.

Tourism Industry in Pakistan

Tourism industry in Pakistan has a lot of potential due to the country’s diverse geography and rich cultural heritage. Despite this, tourism has historically been underdeveloped in the country, although there has been a recent push to increase investment in the industry. Pakistan offers a range of attractions for tourists, including historical sites, stunning landscapes, and friendly people.

One of the most famous tourist destinations in Pakistan is the northern region, which is home to some of the highest mountain peaks in the world, such as K2 and Nanga Parbat. These mountains attract mountaineers and trekkers from around the world who come to challenge themselves and enjoy the stunning views. Additionally, the region is known for its scenic valleys, including Hunza, Skardu, and Chitral, which offer a glimpse into the traditional way of life of the people living in the area.

Pakistan also has a rich cultural heritage that can be traced back thousands of years. Historical sites such as the ancient city of Mohenjo-Daro and the Mughal-era Badshahi Mosque in Lahore attract tourists interested in history and architecture. Additionally, the vibrant street culture and delicious cuisine of Pakistan are popular with tourists who want to experience the local way of life.

Despite these attractions, tourism in Pakistan faces a number of challenges, including security concerns and poor infrastructure. However, the government is taking steps to address these issues, such as investing in tourism infrastructure, improving security for tourists, and promoting the country’s image abroad.

Pakistan has a lot to offer tourists, and the tourism industry has the potential to be a significant contributor to the country’s economy. With the right investment and policy measures, Pakistan can attract more tourists and showcase its unique attractions to the world.

Popular Tourist Attractions in Pakistan

Pakistan is a country with a rich cultural heritage and diverse geography that offers a variety of attractions for tourists. Some of the most popular tourist attractions in Pakistan are:

The Northern Region: The northern region of Pakistan is famous for its stunning landscapes and mountainous terrain. The region is home to some of the highest peaks in the world, including K2 and Nanga Parbat, as well as picturesque valleys such as Hunza, Chitral, and Skardu. Tourists come to the northern region for trekking, mountaineering, and to experience the traditional way of life of the local people.

Lahore: Lahore is the cultural capital of Pakistan and is home to many historical and cultural landmarks. One of the most famous landmarks in Lahore is the Mughal-era Badshahi Mosque, which is one of the largest mosques in the world. Other attractions in Lahore include the Lahore Fort, Anarkali Bazar, and the Walled City of Lahore.

Islamabad: Islamabad is the capital city of Pakistan and is known for its modern architecture and scenic locations. One of the most iconic landmarks in Islamabad is the Shah Faisal Mosque, which is the largest mosque in Pakistan and can house up to 100,000 worshippers. Other attractions in Islamabad include the Margalla Hills, Daman-e-Koh, and Rawal Lake.

Karachi: Karachi is the largest city in Pakistan and is known for its vibrant culture and stunning beaches. Some of the most popular attractions in Karachi include Clifton Beach, the National Museum of Pakistan, and the Quaid-e-Azam Mausoleum.

Mohenjo-Daro: Mohenjo-Daro is an ancient city located in the province of Sindh and is considered one of the most important archaeological sites in Pakistan. The ruins of the city provide a glimpse into the ancient Indus Valley Civilization, which dates back to 2500 BCE.

In conclusion, Pakistan offers a range of attractions for tourists, from stunning mountain ranges and valleys to rich cultural and historical landmarks. These attractions have the potential to contribute significantly to the country’s tourism industry if the infrastructure and security measures are improved to attract more locals and tourists alike.

Popular Types of Tourism in Pakistan

Pakistan offers several types of tourism due to its rich diversity, history, and geography. Some of the popular types of tourism in Pakistan are:

Adventure Tourism: Adventure tourism is a popular type of tourism in Pakistan, thanks to the country’s diverse geography, including high peaks, treacherous passes, high-altitude lakes, and vast deserts. Pakistan’s Northern region, including valleys such as Hunza, Skardu, and Chitral, are popular among tourists interested in trekking, hiking, and mountaineering. The region is home to some of the highest peaks in the world, including K2, Nanga Parbat, and Gasherbrum. Besides trekking and mountaineering, river rafting, paragliding, and skiing are also popular in the northern region.

Religious Tourism: Pakistan is home to several holy sites of different religions. The country’s most famous religious tourist destination is the city of Multan, where Sufi saints are buried. Each year, millions of pilgrims from different parts of the world visit Multan. Similarly, the Badshahi Mosque in Lahore is a popular place of worship for Muslims, while Sikh pilgrims visit Gurdwara Panja Sahib in Hasan Abdal.

Cultural Tourism: Pakistan has a rich cultural heritage with a diverse mix of cultures, religions, and traditions, which makes it an excellent destination for cultural tourism. Pakistan’s cities, including Lahore, Karachi, and Islamabad, are home to many historical landmarks, such as forts, palaces, mosques, and tombs. Additionally, Pakistan’s street markets, bazaars, and cuisine offer a glimpse into the local culture and way of life.

Ecotourism: Pakistan offers many protected areas for wildlife, including national parks and nature reserves. These areas provide opportunities for eco-tourism, such as birdwatching, wildlife safaris, and nature walks. National Parks such as Khunjerab and Margalla Hills National Park attract tourists interested in nature and wildlife.

In conclusion, Pakistan offers diverse types of tourism, ranging from adventure and cultural to religious and eco-tourism, due to its diverse geography, rich heritage, and striking landscapes, making it an ideal destination for travellers seeking adventure, adventure, and spiritual fulfilment. The potential for Pakistan’s tourism industry to grow further can only be increased by promoting sustainable and eco-friendly tourism practices while providing better host infrastructure and safety measures.

Economic Impacts of Tourism in Pakistan

Tourism has the potential to bring strong economic benefits to Pakistan. By creating jobs, supporting local businesses and promoting cultural exchange, the industry can boost the country’s economy. Some of the key economic impacts of tourism in Pakistan are:

Employment Generation: Tourism creates jobs in many sectors such as hospitality, food and beverage, transportation, and entertainment. The sector provides direct employment to tour guides, hotel staff, and artisans, among others. Furthermore, the industry generates indirect employment in related sectors such as construction, farming, and manufacturing.

Business Development: The tourism industry benefits local businesses such as hotels, restaurants, souvenir shops, and transportation services. Small businesses such as souvenir shops and handicraft dealers gain from an increase in tourist activity as they cater to tourists looking for local products and gifts. This increased business often leads to numerous entrepreneurial opportunities that help develop remote and rural areas.

Foreign Exchange Earnings: Tourism is a significant source of foreign exchange earnings for Pakistan. Tourist spending generates revenue for businesses, and foreign exchange earnings from the sector contribute to economic growth through increased exports and import substitution. This increased revenue can help balance the country’s trade deficit, which can contribute to better currency stability and foreign reserves.

Improved Infrastructure: Tourism plays a significant role in infrastructure development, especially in remote and rural areas. Improved infrastructure such as roads, airports, and accommodations, among others are required for boosting tourist activity, which in turn can benefit the entire population by improving the area’s connectivity and transportation facilities.

Promoting Cultural Exchange: Tourism promotes cultural exchange, showcasing local cultures, customs, and traditions, which also promotes social cohesion between visitors and locals. The interaction between tourists and the local community can create an environment that fosters mutual respect and understanding of each other’s lifestyles and cultures.

In conclusion, the tourism sector provides a range of economic benefits, including the creation of employment opportunities, business development, foreign exchange earnings, infrastructure development, and promoting cultural exchange that can impact Pakistan’s development positively. By investing in the tourism industry, Pakistan can leverage its rich heritage, culture, and geography to promote tourism that can benefit the entire country.

Social Impacts of Tourism in Pakistan

In addition to economic benefits, tourism in Pakistan can also have significant social impacts. The sector can promote cultural exchange, social interaction, and create opportunities for local communities. However, tourism can also have negative social impacts, such as increased crime or exploitation of local residents. Some of the key social impacts of tourism in Pakistan are:

Promotion of Cultural Exchange: Tourism in Pakistan promotes cultural exchange, which is beneficial for both tourists and locals. Visitors can learn about the local culture through interactions with people, experiences of cultural traditions, and trying local food. These interactions can increase cultural awareness and promote mutual respect between people from different backgrounds.

Preservation of Local Traditions: Tourism in Pakistan can contribute to the preservation of local traditions, as they help maintain the cultural heritage of local communities, such as folk music, dance, and art. Visitors can support local artisans and craftspeople, by purchasing their products or participating in cultural shows or events that celebrate the local culture.

Improved Social Infrastructure: Tourism development can lead to improved social infrastructure, such as healthcare and education, for the local population. The development of the tourism industry can encourage private sector investment in such areas, leading to social progress and sustainable growth in local communities.

Increased Awareness of Environmental Issues: The tourism industry can raise awareness of environmental issues and promote responsible tourism practices. Living locally, tourists learn about the impacts of littering, deforestation, and pollution on local ecosystems, which as a result, can inspire them to practise responsible and sustainable practices.

Potential for Negative Impacts: However, the tourism industry also has the potential to negatively impact local communities, such as the exploitation of residents and their cultural and social extinction. Additionally, tourism can lead to increased crime, overcrowding and inappropriate behaviour that can negatively affect the community’s values, customs and traditions.

Tourism in Pakistan can provide significant social benefits by promoting cultural exchange, preserving local traditions, improving social infrastructure, and increasing awareness of environmental issues. However, its negative impacts such as social exploitation, cultural erosion, and increased crime rates need to be carefully monitored and addressed to ensure maximum social benefits for both visitors and local communities.

Environmental Impacts of Tourism in Pakistan

The tourism industry provides many socio-economic benefits, but it can also have significant environmental impacts on Pakistan’s ecosystems, wildlife habitats, and natural resources. Significant developments can result in deforestation, water pollution, and the degradation of the ecosystem, which can negatively impact the local ecosystem and wildlife. Some of the key environmental impacts of tourism in Pakistan are:

Resource Consumption: Tourism in Pakistan can lead to the excessive consumption of natural resources like water, energy, and timber. In areas with limited resources, tourist development can result in water shortages and energy outages, taking a toll on the surrounding ecosystems and harming the local community’s livelihoods.

Deforestation and Land Use: Tourist development can result in the clearing of forests and the destruction of habitats due to the construction of resort facilities, roads, and other infrastructure, risking biodiversity and the depletion of natural resources. Overdevelopment can also lead to soil erosion, habitat fragmentation, and the displacement of wildlife.

Waste Generation: Tourism in Pakistan can generate significant amounts of waste, including plastic waste and food waste. Improper waste management can lead to environmental pollution, posing serious risks to ecosystems, marine life, and public health.

Climate Change: Tourism in Pakistan is a significant contributor of greenhouse gas emissions, mainly due to transportation, and energy consumption. As a result, touristic development can contribute to climate change which can have negative impacts on the country’s ecosystems and natural resources, such as increasing temperatures, changing weather patterns, and sea-level rise.

Marine Life: Pakistan’s 1,064 km coastline and associated marine ecosystems provide a significant attraction for tourists. However, unrestrained touristic development like land-based pollution, and overfishing, compromise marine ecosystems and negatively impact local communities reliant on the sea for their subsistence, livelihoods, and tourism services.

Effective sustainable management and mitigation practices can help reduce these impacts of tourism in Pakistan, and the industry can adopt sustainable tourism practices such as responsible waste management, water conservation, and renewable energy. This can help minimise the negative environmental impact of tourism and protect the local ecosystem, wildlife and natural resources.

In conclusion, the tourism industry has significant environmental impacts on Pakistan’s delicate ecosystems, natural resources, and wildlife habitats. It is essential to preserve Pakistan’s biodiversity and mitigate the impacts of development by using environmentally responsible tourism practices to mitigate the negative impact of tourism on the environment.

FAQs About Tourism in Pakistan

Now that we know a bit more about tourism in Pakistan, lets answer some of the most common questions on this topic:

1 – Is Pakistan safe for tourists?

Pakistan is generally safe for tourists as the government has increased security measures in popular tourist destinations. That being said, visitors should exercise caution in certain areas, particularly in border regions and areas known for criminal activity.

2 – What is the best time to visit Pakistan?

The best time to visit Pakistan is typically between the months of October and April when the climate is mild and temperatures are lower. Summers can be hot and humid, particularly in the southern parts of the country.

3 – What should tourists wear in Pakistan?

Tourists should dress modestly, particularly in religious or conservative areas. Women should dress in loose clothing that covers their shoulders and legs, and men should avoid shorts.

4 – What are the main tourist destinations in Pakistan?

Some of the most popular tourist destinations in Pakistan include Islamabad, the Northern Areas, Lahore, Karachi, and Multan.

5 – What is the currency used in Pakistan?

The currency used in Pakistan is the Pakistani Rupee (PKR).

6 – Is it possible to get a visa for Pakistan on arrival?

Visas are not normally issued on arrival in Pakistan. Tourists must obtain a visa before arriving in the country.

7 – What languages are spoken in Pakistan?

The official language of Pakistan is Urdu, but English is widely spoken, particularly in urban areas. Several regional languages are also spoken throughout the country.

8 – What is the cost of travel in Pakistan?

Pakistan is considered to be a budget-friendly destination with many low-cost options for accommodation, food, and transportation. The cost of travel can vary based on individual preferences and the activities that visitors want to experience.

9 – Can tourists purchase alcohol in Pakistan?

Alcohol is strictly prohibited in Pakistan for Muslims and is not readily available for tourists. Visitors can only consume alcohol in designated areas of hotels.

10 – What are the customs and etiquette in Pakistan?

Visitors should respect local customs and traditions in Pakistan, dress modestly, and avoid public displays of affection. Additionally, it is customary to remove shoes before entering a household or mosque, and visitors should respect religious and cultural practices during their stay.

To Conclude: Tourism in Pakistan

Pakistan, with its diverse landscapes ranging from towering mountains to historical sites, offers untapped potential for the discerning traveller. As tourism in the region grows, so too do the challenges and responsibilities of preserving its cultural and natural treasures. For Pakistan to thrive as a sought-after destination, it is imperative to address the multifaceted impacts of tourism. Through sustainable and responsible practices, Pakistan can ensure that its rich heritage and breathtaking vistas remain intact for future generations to explore and appreciate.

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Promoting Responsible Tourism in Pakistan’s North

Pakistan’s tourist attractions are diverse

World Bank Pakistan

Growing up, Muhammad Numan saw a cleaner, more natural environment in Khyber Pakhtunkhwa’s tourist destinations. But as time passed and tourism surged, the local landscape he once knew began to change. The influx of tourists resulted in a growing pile of litter across the otherwise scenic sites in the north.

The travel and tourism sector’s total contribution to Pakistan’s GDP was 5.9 percent in 2022 and 4.2 million jobs.  This is sub-optimal considering the diverse tourist sites located across the country. Pakistan attracted ~US$ 16 billion in visitor spending in 2022 which is projected to touch ~US$ 30 billion in 2033.

Pakistan experienced an unprecedented surge in domestic tourism immediately after the Covid induced travel restrictions were lifted: For instance, in 2021 and 2022, over 1.2 million domestic and international tourists visited the country’s Khyber Pakhtunkhwa province alone .

To manage this increasing all-season footfall of visitors while harnessing its understated economic potential, the local authorities, communities, and private sector require resources, equipment and training without losing focus on green and inclusive tourism.

Determined to make a change, Numan, who now works as a manager at a local hotel in Swat district of Khyber Pakhtunkhwa, sought ways to mitigate the negative impact of the tourism industry on the ecosystem. That is when he came across the “Travel Responsibly for Experiencing Eco-tourism in Khyber Pakhtunkhwa” (TREK) initiative – a partnership between the Government of Khyber Pakhtunkhwa, World Bank (WB) and Nestlé Pakistan to promote and support responsible tourism initiatives.

TREK complements the ongoing activities of Khyber Pakhtunkhwa Integrated Tourism Development Project (KITE) project for heritage preservation and tourism infrastructure development. Since 2020, it has completed awareness campaigns for tourists, and training of local communities and hospitality businesses on waste management. TREK has trained over 650 participants from more than 150 hotels and restaurants in Khyber Pakhtunkhwa’s tourist areas. The beneficiaries also included local communities, local authorities and academia of Peshawar, Nathiagali, Abbottabad, Swat , Naran and Chitral districts.

These trainings concentrated on solid waste minimization, segregation, management, and recycling techniques. Public service messages on responsible tourism were also launched through social media and radio campaigns in Khyber Pakhtunkhwa and cities of Islamabad and Lahore. Most country’s domestic tourists are concentrated in these geographies and were thus able to receive communication on tourist helplines on the importance of keeping the sites litter-free.

10,000 reusable bags were distributed to tourists and the hotel association in tourist hotspots aiming to encourage their use and minimize littering. In parallel, the IDA-financed KITE project provided waste bins, garbage collection and compacting machinery to the local authorities in Nathiagali, Naran, Chitral and Kumrat districts of Khyber Pakhtunkhwa, and a few locations in Punjab province, and installed 50 tourist information signboards to complement the awareness campaigns.

Tourist information sign boards in Galiyat, Pakistan

TREK Awareness Workshop for Community and Local Government Participants

Incorporating the knowledge from these sessions, like several other participants, Numan introduced eco-friendly practices at his hotel. He also spearheads a community-funded clean-up initiative in his hometown of Mardan district. This initiative has transformed into a community-driven effort, with residents actively participating in regular clean-up drives. Such sustainable transformations encapsulate the very essence of what TREK envisions for communities throughout the province and beyond.

TREK has propelled its partners towards impactful activities by encouraging collaboration with the private sector. Its partner in the initiative, Nestlé Pakistan, is taking concrete actions to create circular systems that make it easier to collect, recycle and reuse products that use plastic. It is committed to designing 100 percent of its plastic packaging for recycling and expects to achieve a 95 percent target by 2025.

The Government of Khyber Pakhtunkhwa has allocated resources and supports its teams to ensure green and inclusive destination management in partnership with the private sector.

The project has also provided machinery for snow removal and solid waste management to local authorities to improve accessibility, traffic flow and promote sustainable tourism in the province.

TREK's inclusivity stands out, inviting participants from diverse backgrounds, including women, youth, and the transgender community.  Zareen Akhtar, a social worker, and human rights activist who underwent TREK training, testified to the program's transformative impact. She acknowledged the newfound knowledge she gained, eager to share it with others. She emphasized that she’s one of the many women in this region who have had the opportunity to attend these trainings. “Inclusion of women not only has a wider social impact but also a major mindset shift in the region, allowing for a cohesive awareness within the social fabric of the community.”

Initiatives like TREK have the power to transform the tourism landscape in some of Pakistan's most pristine destinations and ensure that future generations continue to enjoy these in years to come. In its next phase, TREK will integrate additional players from the private and financial sectors of the country to launch activities that support community empowerment and investment mobilization for job creation.

By Kiran Afzal , Senior Private Sector Specialist, World Bank Pakistan,  Touseef Khalid , Project Director, Khyber Pakhtunkhwa Integrated Tourism Development (KITE) Project, and  Sheikh Waqar Ahmad , Head of Corporate Affairs and Sustainability, Nestlé Pakistan.

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14 of the best things to do in Pakistan

Aug 11, 2023 • 8 min read

See the best of Pakistan with these top experiences © Skazzjy / Getty Images

Pakistan is best known as a destination for adventure tourism, but its rich history and culture broaden the appeal.

Though there are plenty of things to do in Lahore and Karachi, traveling beyond the major cities and exploring the mountains of Gilgit-Baltistan, ancient archaeological sites, and colonial-era hill stations is well worth your time. 

Our list of the best things to do in Pakistan will take you from the Arabian Sea to the Karakoram Mountains, giving you a taste of everything Pakistan has to offer.

1. Gorge yourself on Lahore’s food streets

Let your stomach lead you when you’re deciding on things to do in Lahore . There are more than half a dozen roads famed for their street food, and in the evening, the air is thick with the smell of spices and barbecuing meats. Gawalmandi Food Street and Fort Street probably have the best selection of food stalls, though Old Anarkali Food Street gives them a run for their money.

As well as richly spiced kebabs, be sure to try katlama (deep-fried bread marinated in tomato and chili paste and served with lentils) and grato jalebi – colorful, cardamom-flavored sweets fried in hot oil before your eyes.

Planning tip: Most food stalls only open in the evening, so arrive after 6pm for the best selection.

2. Watch polo at the Shandur Top

The Shandur Pass feels like the top of the world, and at 3700m (12,139ft) above sea level, it is. It’s also the location for Pakistan’s most fiercely fought polo tournament – teams from Chitral and Gilgit compete under freestyle rules during the annual Shandur Polo Festival in early July, with as many as 40,000 spectators watching on. Join them for a unique Pakistan experience.  

Planning tip: Allow plenty of time to acclimatize to the altitude at Shandur Top so you can enjoy the festival without dizziness or gasping for breath.

3. Spend time with the Kalash in Chitral

The Kalash of Chitral District are one of the few indigenous communities to still follow traditional customs in Pakistan. Kalash people practice animism, including offering sacrifices; they speak their own language, Kalasha, and they wear distinctive traditional dress. If you are pondering unusual things to do in Pakistan, try to time your trip to coincide with a Kalash festival – the largest of these celebrations, Chawmos, straddles the Winter Solstice and includes music, dance, and the ritual purification of attendees.

4. Brave the hanging bridges of Gilgit-Baltistan

Dangling above gushing rivers in Gilgit-Baltistan in the north of Pakistan are a succession of precarious-looking bridges made from wooden slats crudely lashed together with rope. If you’re hunting for fun things to do in Pakistan and you don’t have a fear of heights, this is the activity for you. If hanging bridges are not enough of an adrenaline rush, you can also cross several of the rivers on rudimentary zip lines. 

Detour: Combine a trip to the Hussaini Hanging Bridge in Gojal with a visit to the beautiful mountain valley of Hunza, often described as the original Shangri La.

5. Discover the Bronze Age history of Pakistan at Moenjodaro

The Indus Valley Civilisation gave birth to one of the world’s first cities, Moenjodaro , in around 2500 BCE. This remarkable archaeological site was not rediscovered until the 1920s, and it’s now a Unesco World Heritage Site. You can clearly see the planned layout of the city – a tidy grid of streets lined with residential and administrative buildings, plus a substantial citadel, guard towers, more than 700 wells and public baths. These early inhabitants knew how to live life well!

Planning tip:  Moenjodaro is on the banks of the River Indus near Larkana – visit in the afternoon, and you can also take an evening boat ride on a flat-bottomed boat.

6. See the rock-cut Buddha of Swat

Before the arrival of Islam, Pakistan had a substantial Buddhist population – Buddhism flourished under the Kushan Empire, and in the Swat Valley, you can find not only temples and stupas but also relief carvings of the Buddha. The 7th-century Buddha of Swat near Mingora was attacked by the Taliban in 2007 but has since been restored and once again sits smiling serenely in the lotus position.

Planning tip: Ask about the security situation before heading to Swat – there are occasional flare-ups in the area.

7. Learn about Sufism in Multan

Multan is known as the “City of Saints” because of the large number of Sufi mystics who lived here in the 11th and 12th centuries. Their tombs are architectural marvels, but far more intriguing is the saints’ ongoing cultural legacy, including their influence on Pakistani poetry, music and dance. Listening to the sounds of qawwalis (devotional songs) echoing around the walls of Multan’s shrines is a spine-tingling moment of magic.

Planning tip: Check the dates of the annual Urs festival at the Tomb of Shah Rukn-e-Alam and try to avoid this busy time; more than 100,000 pilgrims attend, so Multan becomes very crowded.

8. Observe the sunset over the Badshahi Mosque in Lahore 

There are so many things to do in Lahore that it can be quite overwhelming, so block out an hour or two at dusk to watch the sunset at the 17th-century Badshahi Mosque . Built by the Mughal Emperor Aurangzeb, it’s a masterpiece of Indo-Islamic architecture, and the pink sandstone facade and white marble domes look particularly impressive in the evening light. The mosque stays open for visitors until around 8pm.

Planning tip: For an alternative view of the mosque, head up to the rooftop of Cooco’s Den, a traditional haveli restored by artist Iqbal Hussain.

9. Immerse yourself in cultural heritage at the Lok Virsa Museum in Islamabad

Islamabad’s Lok Virsa Museum is the largest museum in Pakistan and is dedicated to the country’s culture, past and present. It rates as one of Pakistan’s top sights partly because it brings together the living traditions of all Pakistan’s ethnic groups in one location. The displays of sculpture, textiles, jewelry, and woodwork attest to the skills of centuries of artisans, and there’s a huge archive of audio and video recordings too.

10. Shop from street stalls at Rawalpindi’s Raja Bazaar

A market is a window into the soul of a country, and Rawalpindi ’s famous Raja Bazaar is the perfect place for people-watching. If you want to understand more about Pakistan, spend a morning at Raja Bazaar shopping for second-hand books, costume jewelry, and other interesting local souvenirs. You can refresh yourself with freshly squeezed juices and deep-fried snacks while you browse.  

11. Ride the bus to the hill station of Murree

Built by the British in the 1850s, this glorious hill station was the summer retreat for the colonial government. Buildings like the Holy Trinity Church and the General Post Office are architectural reminders of the Raj, but more recent additions such as the gondola and chair lifts delight a new generation of mostly domestic tourists (and offer fabulous views). Ride to Murree from Rawalpindi on a colorful local bus, and the journey will be as memorable as the destination.

Planning tip: For the best views in Murree, head to lofty Kashmir Point, around a kilometer from the post office along Mall Road.

12. Drive the Karakoram Highway from Islamabad to the Khunjerab Pass

Without a doubt, the Karakoram Highway is one of the world’s greatest road trips. Spanning 1300km (808 miles), the road officially starts in Hasan Abdal in southern Pakistan and finishes at Kashgar in China , but it’s the section between Islamabad and the China-Pakistan border which has the most dramatic scenery.

Although a few crazy cyclists and motorbikers tackle the route independently, it’s much more popular to travel by shared or chartered 4WD or local bus. You can admire the peaks of 8126m (26,660ft) Nanga Parbat and 7788m (25,551ft) Rakaposhi along the way.

Planning tip: The Khunjerab Pass is closed to all vehicles from December 30 to April 1 due to icy conditions, so keep this in mind if you’re traveling on to China.

13. Hike to the Fairy Meadows

With mountains dominating the northern part of the country, hiking is definitely one of the best things to do in Pakistan. There’s no road to the scenic Fairy Meadows, but in late spring and early autumn, you can take a 4WD to Tatu village and continue for three to four hours on foot. You won’t find fairies at Fairy Meadows, but the scenery feels magical nevertheless, and as the best accommodation option is camping, you’ve got all night to enjoy some unparalleled star gazing. 

Detour: If you’re feeling ambitious, follow up a trip to Fairy Meadows with a trek to Nanga Parbat Base Camp.

14. Pay your respects to Jinnah at the Quaid-i-Azam in Karachi 

Muhammad Ali Jinnah is considered to be the father of Pakistan and was the country’s first governor-general. His white marble tomb in Karachi was designed in the 1960s in a modernist style, but architect Yahya Merchant also took inspiration from the 10th-century Ismail Samani Mausoleum in Bukhara in Uzbekistan . The Quaid-i-Azam is set within a 53-hectare park and is floodlit at night, making for spectacular evening photos.

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UNWTO recognizes Pakistan as top tourist destination in 2023

ISLAMABAD   -   The United Nations World Tourism Organization (UNWTO) has acknowledged Pakistan’s outstanding performance in tourism, marking a remarkable 92% recovery to pre-pandemic levels in 2023. The country experienced a 115% surge in foreign tourist arrivals compared to the previous year, signaling a robust comeback post-Covid-19, said a press release. Attributing this success to concerted efforts in tourism promotion, Managing Director-PTDC Aftab Rana said that the Pakistan Tourism Development Corporation (PTDC) last year actively engaged in six major global events such as World Travel Mart London, ITB Berlin, New York Travel and Adventure Show, Arabian Travel Mart Dubai, Seoul Travel Mart Korea and Travel Mart in Vietnam, fostering essential B2B connections with foreign tour operators. A strategic online outreach, along with launching of the “Salam Pakistan” tourism brand in August 2023, contributed significantly to attracting a diverse range of visitors from across the globe. He highlighted the collaborative efforts of PTDC, provincial tourist departments and private sector operators, emphasizing the role of global events in expanding international partnerships. Minister of State on Tourism, Wasi Shah, extended congratulations to the team of PTDC and industry partners, expressing optimism for a stronger performance in 2024 despite existing challenges. With the recovery reaching 115% and projections of international receipts reaching USD 1.3 billion by year-end, Pakistan stands as a beacon in tourism resurgence, showcasing its potential on the global stage.

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Travel & Tourism - Pakistan

• Pakistan's Travel & Tourism market is projected to reach a revenue of US$3,402.00m in 2024, with an expected annual growth rate of 3.59% from 2024 to 2028, resulting in a projected market volume of US$3,918.00m by 2028.
• The market's largest market in Pakistan is the Package Holidays market, with a projected market volume of US$1,443.00m in 2024.
• By 2028, the number of users in this market is expected to amount to 16,400.00k users, with a user penetration of 10.1% in 2024 that is expected to hit 10.5% by 2028.
• Moreover, the average revenue per user (ARPU) is expected to be US$137.40.
• Pakistan's Travel & Tourism market is also estimated to generate 66% of total revenue through online sales by 2028.
• In global comparison, United States is expected to generate the most revenue in this market with an estimated value of US$199bn in 2024.
• Pakistan's travel and tourism industry is growing rapidly, with an increase in domestic and international tourists exploring the country's cultural and natural attractions.

Key regions: Malaysia , Europe , Singapore , Vietnam , United States

Definition:

The Travel & Tourism market encompasses a diverse range of accommodation services catering to the needs and preferences of travelers. This dynamic market includes package holidays, hotel accommodations, private vacation rentals, camping experiences, and cruises.

The market consists of five further markets.

• The Cruises market covers multi-day vacation trips on a cruise ship. The Cruises market encompasses exclusively passenger ticket revenues.
• The Vacation Rentals market comprises of private accommodation bookings which includes private holiday homes and houses as well as short-term rental of private rooms or flats.
• The Hotels market includes stays in hotels and professionally run guest houses.
• The Package Holidays market comprises of travel deals that normally contain travel and accommodation sold for one price, although optional further provisions can be included such as catering and tourist services.
• The Camping market includes bookings at camping sites for pitches using tents, campervans, or trailers. These can be associated with big chains or privately managed campsites.

Additional Information:

The main performance indicators of the Travel & Tourism market are revenues, average revenue per user (ARPU), users and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues and users for the above-mentioned markets. Users represent the aggregated number of guests. Each user is only counted once per year. Additional definitions for each market can be found within the respective market pages.

The booking volume includes all booked travels made by users from the selected region, independent of the departure and arrival. The scope includes domestic and outbound travel.

Prominent players in this sector include online travel agencies (OTAs) like Expedia and Opodo, as well as tour operators such as TUI. Specialized platforms like Hotels.com, Booking.com, and Airbnb facilitate the online booking of hotels and private accommodations, contributing significantly to the market's vibrancy.

For further information on the data displayed, refer to the info button right next to each box.

• Bookings directly via the website of the service provider, travel agencies, online travel agencies (OTAs) or telephone

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• Other forms of trips (e.g. excursions, etc.)

Travel & Tourism

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• Analyst Opinion

Pakistan's Travel & Tourism market has been experiencing significant growth in recent years, attracting both domestic and international travelers to explore its diverse landscapes and rich cultural heritage. Customer preferences: Travelers in Pakistan are increasingly seeking unique and authentic experiences, moving away from traditional tourist hotspots to explore off-the-beaten-path destinations. There is a growing interest in adventure tourism, eco-tourism, and cultural exchanges, driving the demand for specialized tour operators and sustainable accommodation options. Trends in the market: One notable trend in the Pakistani Travel & Tourism market is the rise of domestic tourism, with more locals choosing to explore their own country. This trend can be attributed to improved infrastructure, increased disposable incomes, and a desire to support the local economy. Additionally, the digital revolution has made travel planning more accessible, with online booking platforms and social media influencing travel decisions. Local special circumstances: Pakistan's unique geographical location, nestled between South Asia, Central Asia, and the Middle East, offers a diverse range of experiences for travelers. From the snow-capped peaks of the Himalayas in the north to the pristine beaches of the Arabian Sea in the south, Pakistan has something to offer every type of traveler. The country's rich history and cultural heritage also attract history buffs and cultural enthusiasts from around the world. Underlying macroeconomic factors: The growth of the Travel & Tourism market in Pakistan can be attributed to several macroeconomic factors, including government initiatives to promote tourism, infrastructure development projects, and increased international connectivity through new flight routes. Additionally, a stable political environment and improved security measures have helped boost confidence among travelers, both domestic and international, leading to a positive impact on the tourism industry.

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The Best 10 Travel And Tourism Websites in Pakistan 2023

In a digital era defined by the aid of virtual revolution and globalization, the manner we approach travel and exploration has transformed dramatically. Gone are the times of bulky travel planning, reliance on travel dealers, and uncertainty approximately destinations . The creation of journey and tour websites has revolutionized the tour industry, bringing convenience, desire, and customization to the leading edge. Pakistan, with its diverse landscapes, wealthy records, and colorful culture, has not been left untouched by this variation. As the arena embraces the digital age, let’s delve into Pakistan’s top travel and tourism websites that are reshaping the nation’s tourism panorama.

1 Sastaticket.Pk: Navigating the Skies of Convenience

Sastaticket.Pk has emerged as a trailblazer in Pakistan’s online travel industry. Boasting a person-friendly interface and a complete range of offerings, the platform simplifies the procedure of flight bookings, resort lodges, and vacation packages. What sets Sastaticket Pk apart is its commitment to affordability without compromising on the best. The internet site’s transparent pricing and ordinary promotional deals have made it a preferred choice amongst tourists searching for price range-pleasant answers. By providing the ease of online transactions and real-time records, Sastaticket.PK has revolutionized the manner Pakistanis plan their journeys.

2 FindMyAdventure.Pk ( Now GoZayaan): For the Adventurous Souls

For the adventurous souls yearning to break loose from the ordinary, FindMyAdventure.Pk gives a gateway to exhilarating experiences. Now it comes with a different name GoZayann , Specializing in journey tourism, this platform curates an array of doors sports that cater to adrenaline fans. From trekking through rugged terrains to tenting below starlit skies, FindMyAdventure.Pk flourishes on providing precise and noteworthy escapades. The website’s emphasis on pushing barriers and exploring the uncharted has contributed to a developing interest in journey tours within Pakistan.

3 AirBlue: Where Wellness Meets Wanderlust

AirBlue takes a holistic approach to travel, spotting that the adventure can be simply as transformative as the destination. Beyond conventional travel services, the platform introduces wellness retreats, artwork tours, and culinary reports that provide travelers with an opportunity to rejuvenate their thoughts, frame, and soul. By mixing travel with health, Airblue isn’t just offering vacations; it is fostering a deeper connection between tourists and the places they visit. This precise technique reflects the evolving wishes of cutting-edge travelers who are seeking that means and enrichment in their journeys.

4 Serene Air: Soaring High with Seamless Bookings

Serene Air’s reputable internet site has redefined the way Pakistanis navigate their skies. As a domestic airline, Serene Air specializes in delivering an unbroken flight booking revel for vacationers within Pakistan. With an intuitive interface and real-time updates on flight schedules, the platform guarantees that tourists are well-knowledgeable and empowered to make green travel choices. By providing a user-centric virtual platform, Serene Air contributes to raising the general journey experience for those exploring the numerous landscapes of Pakistan.

5 Pakistan Travel Mart: Beyond Destinations, Building Connections

Pakistan Travel Mart serves as more significant than only a reserving platform; it’s a manual that connects tourists with the kingdom’s numerous destinations. The website is a gateway to exceptional tour reports within Pakistan, offering insights into diverse towns, landscapes, and cultural sights. From bustling urban facilities to serene natural wonders, Pakistan Travel Mart acts as a valuable resource for travelers searching to discover the coronary heart and soul us. By supplying comprehensive info and expert guidelines, the platform empowers vacationers to make informed decisions.

6 Blizin.Com: Crafting Comprehensive Travel Solutions

Blizin.Com epitomizes the idea of one-forestall journey answers. With a huge range of services, from flight and lodge bookings to visa assistance and excursion programs, the platform caters to everything in tour-making plans. What distinguishes Blizin.Com is its dedication to the personalized carrier and attention to detail. Travelers can access a myriad of alternatives, ensuring that their journeys are tailored to their possibilities and necessities. In a technology where convenience and customization are paramount, Blizin.Com is a reliable associate for individuals looking for complete travel answers.

7 Pairstravel: Travel And Tourism Websites

Pairs travel goes best airlines services and fosters a sense of network among tourists. The platform gives a wealth of journey-associated statistics, professional advice, and consumer-friendly tools. The website’s blog section acts as a repository of travel reviews, testimonies, and insights, providing an area for tourists to attach and share their adventures by creating a virtual atmosphere where vacationers can learn, engage, and collaborate, Pairstravel.com empowers individuals to embark on trips armed with knowledge and enthusiasm.

8 Tourplanner.Pk: Tailoring Journeys to Perfection

In a world wherein personalization reigns excellent, Tourplanner.PK excels in crafting journeys that resonate with character alternatives. The platform specializes in creating tailored itineraries that cater to the precise desires of every traveler. Whether it’s a solo exploration, a circle of relatives holiday, or a romantic getaway, Tourplanner.Pk guarantees that each issue of the trip aligns with the tourist’s desires. This emphasis on customization reflects a shift inside the journey industry in the direction of experiences that can be unique because of the people embarking on them.

9 Tripkar: Unveiling Pakistan’s Hidden Gems

Tripkar embraces the spirit of discovery, unveiling Pakistan’s hidden treasures to each local and worldwide visitor. While famous destinations garner interest, Tripkar sheds light on lesser-regarded spots that bring their allure and appeal. By encouraging travelers to challenge beyond the beaten direction, the platform contributes to the boom of sustainable and accountable tourism. In a technology in which authenticity and actual stories are favorites, Tripkar’s cognizance of exploring the unexplored resonates deeply with current vacationers.

10 Adventure Tours Pakistan: Embracing the Majesty of the North

Pakistan’s northern regions are famous for their breathtaking landscapes, and Adventure Tours Pakistan is a beacon for the ones eager to discover this natural wonderland. The platform specializes in showcasing the beauty of the Karakoram Range, the splendor of the valleys, and the richness of the culture. By supplying treks, expeditions, and cultural excursions,  Adventure Tours Pakistan offers a gateway to a location that has captured the imaginations of adventurers and nature fanatics alike.

Conclusion: Redefining Pakistan’s Tourism Landscape

The emergence of these pinnacle journey and excursion websites in Pakistan marks a pivotal second in the kingdom’s tourism enterprise. From simplifying bookings to curating particular reports, these structures are reworking the way Pakistanis enjoy and interact with their use. They encompass the wedding of generation and wanderlust, providing a digital canvas upon which tourists can paint their trips. As those websites continue to innovate and adapt, they’re poised to play a central function in shaping the future of Pakistan’s tourism landscape, inspiring both home and global tourists to explore the richness of the kingdom’s way of life, records, and natural splendor.

Aiman Khalid

I’m Aiman Khalid, your dedicated SEO Analyst. With a passion for digital marketing and a keen eye for optimizing online experiences, I’ve made it my mission to help businesses thrive in the digital realm. My journey into the world of SEO began with a fascination for search engines and their algorithms, and since then, I’ve honed my skills to become a seasoned professional. Armed with years of experience, I specialize in crafting SEO strategies that not only boost search engine rankings but also drive tangible results, such as increased website traffic and conversions. I’m here to demystify the world of SEO and empower your online presence, one keyword at a time.

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PESHAWAR: Chief Minister of Khyber Pakhtunkhwa Sardar Ali Amin Khan Gandapur Wednesday presided over the first meeting of the Department of Tourism and set new targets to develop the tourism sector in the province on modern lines.

The chief minister was briefed about the working administrative affairs of the tourism department and development projects and future action plans so far initiated for the promotion of the tourism sector in the province.

He was also briefed about the Integrated Tourism Zones to be established in Malakand and Hazara Divisions.

CM Ali Ali Amin Gandapur has set new targets to develop the tourism sector in the province on modern lines so as to attract both local and international tourists to visit scenic places.

He asked for a plan to promote the tourism sector as an industry and directed the concerned quarters to take up measures to attract domestic and foreign investment in the tourism sector.

Khyber Pakhtunkhwa has sufficient potential for tourism, it should be utilized to the maximum extent, the chief minister said while instructing the officials of the Tourism department, Khyber Pakhtunkhwa.

He directed the officials in the meeting that they should prepare a plan for the promotion of eco-tourism in the province.

Alternative markets should be established at crowded tourist spots and car parking areas should be included as a mandatory component in the planning of newly established tourist spots, Ali Amin Gandapur said.

Steps should be taken to provide all the facilities needed by the tourists at the tourist spots, the chief minister. He said a sustainable system should be developed for drinking water supply and sewage in tourist places.

CM Ali Amin Gandapur said that steps should be taken to establish rest areas and mosques on roads leading to tourist spots.

He also asked for a plan for the effective use of properties owned by the Tourism Department.

With the effective use of these properties, along with providing facilities to the tourists, the province can also get sufficient income, said the Chief Minister.

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