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6 Beautiful Travel Brochure Examples for Students

6 Beautiful Travel Brochure Examples for Students

If you compare the first brochure ever made to the brochures of today, the differences may surprise you. The earliest brochures were black and white with no photos. The purpose was purely informational. Today, visual elements and overall design play a much bigger role, especially when you’re creating a brochure as part of an educational goal.

In this blog post, we’ll give you travel brochure examples for students. Keep reading to empower yourself to create something others can use as inspiration when exploring new destinations. 

Before You Start: 3 Elements Your Brochure Needs

Planning is an important first step for travel and the same is true for creating brochures. Here’s a look at what every good brochure needs.

1. Research the Destination

It’s important to do your homework before you travel. There are many ways to do this, and what you choose will depend on how close you are to the destination and what you may already know about it.

If you’re close enough to the destination to visit yourself, take the time to travel there. This will give you firsthand experience and insight that can add a unique perspective to your brochure design.

When traveling to the destination doesn’t make sense, start your research online instead. You can use official government websites, tourism blogs, or even social media to get a sense of what’s special about the location.

Ask Family and Friends

You can also get tips from people who live in or have traveled to the destination. Understanding what the must-see or must-do attractions are will give you the right information to include on brochure panels.

2. Get Images

Next, you’ll need images for your design. There are two options you can choose from to get the best possible results.

Pick Up Your Camera

If you’re able to visit the destination yourself, brush up on photography tips before you go, so you can take your own pictures .

This way, your brochure will be differentiated from any others and grab people’s attention.

Purchase Stock Images

Don’t have access to images of your own? Buy images from a stock image site to use in your project. Just make sure you understand the license terms and limitations before you decide to use an image.

3. Select a Template

At this point, you’ll have everything you need to start putting your brochure together. Choosing a brochure template is the best way to ensure you can create a visually appealing asset, even if you don’t have any design experience.

Look for something that’s easy to add your information to and edit with an online design . In just a few clicks with an online editor , you can put a brochure together that you can print and share to show what you learned.

Not sure where to start with your brochure design? You don’t have to come up with something or struggle to put it together on your own.

Instead, use these ideas to help you get the ball rolling on your own creation. 

1. Handmade Brochure

Plain white brochure paper on wooden background

Handmade brochures are nice for projects you want to feel extra special. Start with a simple, blank page with multiple sections.

Then you can write or draw on the details you want to include to give the final product a personal touch.

2. Digital Brochure

Gray and blue geometric brochure design template

Digital brochures are handy for showcasing your work because they’re easy to update and share on social media.

You can customize them with interactive links, videos, and other multimedia content that would be difficult (or impossible) to include in a print brochure.

3. City Brochures

Multicolored city brochures vector

Describe why people would want to visit a city and what they can do there. You might include some historical facts about the area, as well as some interesting places or activities you think tourists might enjoy experiencing.

This may include talking about areas such as shopping districts, dining options , recreation areas, and more, depending on what kinds of things are available throughout the different seasons.

4. State Brochures

Tropical brochure cover with palm tree

Use state brochures to promote tourism in a state , and teach others about its culture and history . If you’re creating a brochure about your own state, it can also help you learn more about where you’re from.

You’ll want to think about what makes a particular area truly special, and list any key facts visitors should know about—like the climate they should pack for.

5. Country Brochures

Red, white, and blue USA brochure

What would you say about a country if you had to sum it up in just a few words? The answer to that question will help you come up with the concept for a country brochure.

There’s only room for the highlights here, so be selective about the points and the imagery you choose to include.

6. Landmark Brochures

Landmark silhouette style brochure for London

Landmarks may be easy to identify but we often don’t know much more about them. They’re just an icon we can picture in our minds.

Use a brochure as an opportunity to expand someone’s knowledge and turn the landmark into not just a sight worth seeing, but a destination to travel to.

Now, it’s your turn to create your own brochure design. Use these travel brochure examples for students to create an asset that will help you learn about different cultures and places in our world.

License this cover image via Ardea-studio .

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Layers of Learning

Family-Style Homeschooling

sample travel brochure for students

Make Your Own Travel Brochure For Any Country

This exploration is for all ages, as the colored smilies show. You can make travel brochures about all sorts of places with your whole family together!

sample travel brochure for students

These printable travel brochures are part of a geography exploration that is featured in several of the Layers of Learning units. The first time you are introduced is in People & Planet: Maps & Globes , the very first geography unit , but they are also used in many other geography units. Layers of Learning has hands-on experiments, explorations, and fun printables in every unit of this family-friendly curriculum. Learn more about Layers of Learning .

Travel brochures are a great way for kids to record information about beautiful places around the world.  With the internet, it’s really easy to find travel information, but it’s still more fun to search it out in a library book, and it’s even more fun still to go find a travel agency.  They have lots of free full-color brochures and cool insider information.  And when you make your own travel brochure, you’re sure to remember all those fun facts you learn as you put them in one place.

Step 1: Library Research

Before you begin exploring, read a book or two about the place you are learning about. Atlases or geography books containing all the countries of the world are a great starting place, and you can also search for books about the specific continent, country, state, province, region, or landmark you are focusing on from your library. Here are some suggestions for books we really like. The colored smilies above each book tell you what age level they’re recommended for.

As Amazon affiliates, the recommended books and products below kick back a tiny percentage of your purchase to us. It doesn’t affect your cost and it helps us run our website. We thank you!

Geography of the World

Countries of the world.

sample travel brochure for students

The Travel Book

by Lonely Planet

sample travel brochure for students

Step 2: Travel Brochure

All you need to make this is the free printable travel brochure and any art supplies you want to use. You can print pictures from online, cut some out of brochures you got from a travel agency, or draw your own.

Travel Brochure

Kids can choose a place, find out all about it, and then create their own travel brochure describing what it’s like, the fun things to do there, and why they would choose it for a destination spot.  There are also blanks for drawing or cutting and gluing pictures of their vacation spot. 

Step 3: Show What You Know

Everyone can show off and share their destinations and brochures with each other. You can even make a few copies of your work and distribute them to the members of your family.

Additional Layers

Additional Layers are extra activities you can do or tangents you can take off on. You will find them in the sidebars of each Layers of Learning unit . They are optional, so just choose what interests you.

Writer’s Workshop

If you want to get really creative you could even use it as a history activity.  (Imagine you were a European getting ready to travel to America for the first time during its colonization.  Maybe you’re a knight heading to the Holy Land for a crusade.  Perhaps you’d like to visit the Egyptian pyramids during their construction phase.)  Pick a time period and a place and you’ve got a history activity as well.

Additional Layer

Make a map of your destination to go along with your brochure. You can draw the map on the back side of the brochure so it is double-sided.

Video a travel commercial to accompany your brochure. Use it to convince others to travel to the destination on vacation. How convincing can you be?

Free Samples

Try family-style homeschooling now with free samples of four Layers of Learning units when you subscribe. You'll get to try family-style history, geography, science, and arts with your children.

You can unsubscribe any time.

LoL-Samples

12 thoughts on “Make Your Own Travel Brochure For Any Country”

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Just used this for my 6th grade world cultures class. You rock!

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I am a special ed teacher and this fits perfectly into my I Love NY unit, What else do you have that works so well in my classroom

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The link on the post is working perfectly, so you can just link on the picture and it will take you right to the printable pdf. All the best, Karen

It should be in your inbox. We fixed the link too. Thanks!

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Hello , I love the printable and would like for you to send me the Lind to the newspaper link and the brochure. I teach 5th grade and I can use them . Thanks soooo much!!!!

Kimberly, You can get the printable by clicking on the text link or by clicking on the image of the printable. Here is the direct link to this printable brochure: https://layers-of-learning.com/wp-content/uploads/2017/08/Travel-Brochure-Printable.pdf

Check your inbox!

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just found this and cant wait to use it tomorrow for my World History class!! It is going to be a travel brochure for wither Sparta or Athens!

Sounds cool! Glad we could help. And thanks for being an awesome teacher.

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The paper you made was awesome! I don’t really know what to do in the explaining part below the travel brochure to ____ ( picture ) then the lines. Would you please explain?

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You just draw pictures of some place in the world and then write interesting things about it. The blank lines can be filled with anything you like. The purpose is to get your kids researching and excited about places around the world while practicing researching and writing skills.

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Travel Brochure Templates in Google Docs and Word

Our travel brochure templates for google docs and word, as well as google slides and powerpoint, will help you create communication publications. we offer a range of unique editable designs in red, blue, green, and other colors. select the format that suits you best, be it a bifold, trifold, or a one-page blank..

Clever Travel Brochure Template

Clever Travel Brochure

Tri fold Travel Brochure Template

Tri fold Travel Brochure

Red Stylish Travel Brochure

Abstract Green Travel Brochure

Trifold Tourist Brochure

Japanese Travel Brochure

Grey-Blue Travel Brochure

About UKRAINE Brochure

Green Travel Brochure

Travel Trifold Brochure

Do you work for a travel agency and want to create an attractive brochure? We suggest not spending time and money looking for a graphic designer, creating a design from scratch, or other long or expensive processes associated with making a high-quality design to promote your services. With the help of TheGoodocs services, as well as our travel brochure templates, you can get a ready-made, professional design from the best developers.

We suggest a large selection of trendy templates in Google Slides, Google Sheets, and Google Docs, with which the creation of any design for a traveling brochure will become much more straightforward and fast. All you need is to select an editable template that conforms to your needs, use the built-in customization tools and get the perfect option to promote your travel services! Even a person who has never used Google editors before will cope with this task because our experienced developers and designers take on the main work! Check out all the benefits of our service now and join the list of satisfied visitors to our platform!

Benefits of Travel Brochures from Our Team

Creating a truly attractive traveling brochure is not an effortless task. There is a lot of competition among travel agencies, so you need to clearly describe the benefits, and choose the right design, illustrations, and add other essential information. We simplify this process to a single point. All that remains for you is to add details about the proposed services, price, and other points. And we create a design, add interesting photos, and choose an attractive font. And you can select from dozens of ready-made options the most suitable one right now!

Free Templates for Personal & Business Needs

We offer to use any printable template for a travel brochure for free right now. There are no annoying constant pop-up ads on our platform, no subscriptions, and paid features. We do not even force you to register or log in with your Google account. You can pick a suitable template, go to its page and click on the red "Edit Template" button now. Immediately after that, you will receive a copy of the template and start editing, printing, and other customization of your template.

All examples are available to you without any hidden fees and other scams. But if you decide to thank our team and help our platform grow, then subscribe to our social media! You can find links at the bottom of the page.

Only Professional Options

Our company employs the best developers with vast experience in creating templates for any need. Therefore, we can guarantee consistently high-quality traveling brochure templates. You can prove this personally.

In addition, only on our website, you will find a unique "Requests" section. We created it so that each visitor can order new relevant templates for their needs and vote for the options already contained in the section.

Customization Without Limits

You can work with a travel brochure template in Google Docs, Google Slides, or Google Sheets (depending on the original template format) without restrictions. Use all the tools offered by the editors to achieve the maximum relevance of our template. You can work using any of your devices, including a PC, laptop, phone, tablet, and others. Use our services just once, and you will never spend your money on the services of graphic designers again!

How to make a stunning travel brochure – Templates included

How to make a stunning travel brochure – Templates included

Travelling is one of life’s greatest pleasures. A journey to discover new places, cultures, and traditions and a reflective self-discovery trip we get to embark on every time we go somewhere else. Sometimes, stunning travel brochures are the only tools you have to inspire travelers to visit new destinations worth exploring.

During the height of the pandemic, traveling of any kind was halted or severely restricted. That resulted in an interest spike as soon as the borders opened. No surprise there. There’s a hunger for it that the industry strives to satisfy.

But how do you grab the attention of all potential wanderers in the post-pandemic era? Do you follow the same pattern as before, or use optimized tools for your benefit?

How to make a stunning travel brochure banner

Whether you’re running an online travel agency , an independent travel agent, or just promoting your tourist attraction, travel brochures are a great promotional tool. Still, traditional marketing tools made their way into the digital world, and with the right online marketing tool , you can make any type of brochure digital in no time.

We’ll get into the details of how to make a travel brochure and more in a minute. Let’s just make sure we cover our bases first.

A travel brochure is the most commonly used promotional tool for the tourism industry’s marketing strategy. Its role is to promote a destination, service, or product to potential customers in an informative and commercial manner.

If you know how to make a travel brochure, you’ll inspire tourists to pack their bags and book their flight, hotel room, and adventure in no time. Due to that, the information travel brochures provide needs to answer fundamental questions about a destination. How’s the weather? What can you do once you get there? Which are the transit options? What are the prices? Coupled with appealing visuals that give tourists a taste of what the destination promises, the written content provides the educational part of the material. 

Knowing how to make a travel brochure can be the difference between a successful brochure marketing strategy and losses in revenue. Promote your services with a travel brochure, but understand exactly what is a travel brochure and what it isn’t, as there is much confusion among marketing materials. We’ll go over the main ones to make it easier to differentiate between them. To exemplify what a great travel brochure might look like, I’m going to mention the brochures from Bookatrekking.com , a hiking company that meets the needs of people interested in visiting famous mountains around the world. It comes as a branded travel brochure with travel destination services.

Brochure vs. other marketing materials

Travel brochures are probably the most diverse marketing material as you can fold them in different ways and bind them, and they are not limited in sizes like leaflets , pamphlets , or flyers . You can choose the one that fits your needs best based on factors such as budget, target audience, style, and overall marketing strategy.

Brochure vs. leaflet vs. flyer visual created in Flipsnack

Despite being the most popular choice for tourism service providers, even those who know how to make a travel brochure template often confuse it with other promotional materials. To clarify, we’ll go over the main differences in a few bullet points:

  • Travel brochures have a minimum of two pages containing images and written content. They are primarily used for selling and marketing services, containing details about them and activities available in an area. 
  • Pamphlets are much smaller in size, with a panel of written content and images. They are used to inform and educate, covering only one topic, and are similar in aspect to flyers. 
  • Booklets have more pages and are more expensive, but they are usually used for manuals and are always bound. 
  • Leaflets are similar to pamphlets and flyers if only a bit smaller and more sophisticated.

Still, printed marketing materials are outshined by their digital counterparts in the age of technology and the internet. Everything is made available and more appealing at the click of a button or the swipe of a screen, so why should your brochure marketing strategy stay in the past? Let’s see why you should look into digital travel brochures and some ways to reduce printing costs .

Travel brochures – why choose digital?

Travel agencies or visitor’s centers will have different types of printed marketing materials available to browse. That part is unlikely to change. Still, people leave them behind, throw them away, and they become waste before the next season comes around.

Digital travel brochures don’t fall into this trap as they are, well … digital. They stay on your devices. You have them on your phone, always on hand, and, once downloaded, you can consult them anytime. Digital travel brochures are also editable. You won’t have to recover stacks of printed copies, discard them, and replace them before clients still take the content as accurate. You can just change the content as you wish.

Printed vs digital brochures visual

Still, how can you decide which is better for you and your business? Just consider the costs and your needs and organize your marketing strategy accordingly. Printed materials are necessary only to showcase in information centers or travel agencies and for clients that don’t venture online for their traveling plans. Furthermore, given online services proficiency, you don’t need design experience to make a professional-looking travel brochure.

Learning how to make a travel brochure has never been easier. You can simply upload a PDF file in record time and play around with the features available. A quick guide will help you through the basics, and you’ll be halfway there.

How to make a travel brochure?

So far, from this article, you have discovered what is a travel brochure and what the differences between print and digital are. We can move on to the more exciting part of this article and probably the reason you’re here in the first place.

Let’s see how to make a travel brochure! Creating your first can seem a bit daunting, especially if you don’t have much marketing experience. From design to content, people think it is overwhelming. But, hey! That’s what brought you here, so let’s start!

  • Think before you do
  • Develop a buyer persona
  • Organize your ideas
  • Choose the right format
  • Write a compelling copy
  • Make it visually appealing
  • Color outside the lines
  • Include branding elements
  • Reach your audience

But let’s take a closer look at them one by one and get into more details.

1. Think before you do

You know why travel brochures are important to a marketing strategy if you work in the tourism industry. Their main purpose is to market your services, but you don’t simply tell your customers about them. You make them as tangible as possible. Traveling isn’t a product that can be tested. You don’t get a trial version before you book your holiday, so you use travel brochures for that.

Of course, knowing what you’re promoting in your travel brochure is detrimental. Basing your written content on online information won’t guarantee success; what will is having experienced the things you write about. “Write about what you know,” as critics say, relates to the authenticity of the information. Imagination and creativity can take us only so far, but actual experience supersedes them. Explore the location and services for yourself as a simple Google search can tell a client about the best hotel in the area. You need to give them more. An effective travel brochure can make them feel like they are there, and first-hand experience is the best source for inspiring content.

An efficient travel brochure doesn’t only have the best images, design, copy, and color scheme. It must have all of that but focused on the customer’s needs. Otherwise, it’s a pamphlet. Interactive digital brochures do even more with added videos. Overwhelm your reader’s senses so that they imagine themselves experiencing those services. It will make the difference between browsing for services and buying them. Still, before writing your copy, get up close and personal with your targeted audience.

2. Develop a buyer persona

Knowing what you write is as important as knowing for whom you are writing. Developing a buyer persona will make you understand your audience better. You don’t want to promote skydiving to toddlers or a puppet show to adrenaline seekers. Know who will benefit the most from your services and address them. 

A buyer persona represents your ideal customer or target audience. This is a character you design based on what you sell and the characteristics of the person who buys your product. You need to know and understand your buyer persona like the back of your hand. Are they married? Do they have children? What’s their age group? Do you know their interests? What makes them tick? How do they book their holiday? What activities do they prefer? When in doubt, create several buyer personas (three is the recommended minimum) because you won’t only have one type of customer buying your products.

Developing a buyer persona exemplified with Flipsnack

Developing your buyer persona is like creating a character for a book you’re writing. The story is all about the character; if you don’t understand your character thoroughly, the story will lose its flow, meaning, and authenticity. Look at reviews, testimonials, characteristics of potential clients, and your services to develop your buyer persona. Once you know what they want, you’ll be able to better accommodate their needs. When in doubt, look for templates online for designing your buyer persona , and once they become as tangible as possible without being real, you can start making your travel brochure.

3. Organize your ideas

Before you continue your travel brochure, you need a general idea of what your travel brochure will look like. It’s important you tell a story through your content, immerse your audience into an experience, and take them with you on a teaser of their holiday. But how do you do that? Take all the information you intend to write about, and make a plan for your travel brochure. 

Your buyer persona is your target audience, and you need to excite them. Readers are drawn to a good storyline, and as the storyteller, you’ll take them on an adventure. Infuse an emotion through your front page, delve deeper into the main subject with an intro, give them the main attractions, and show them what they’ll experience there. You need to tickle a nerve. Give them the right reasons to be unable to scroll past your offer, and convince them to purchase your services through compelling arguments. 

But don’t forget while your aim is to sell an emotion, you must keep it brief, succinct, and to the point. It’s the simple words that carry the heaviest emotions. This compelling argument should be recurring throughout your travel brochure, reiterating more and more as they move past each page. Tell a story through text, imagery, page layout, and flow. They will have to book their holiday by the end of your travel brochure, and if done correctly, it won’t turn out to be a novel. Size does matter in travel brochures. 

4. Choose the right format

Once you know what your travel brochure will be about and who will read it, you can get into the more technical elements of making a travel brochure. Size, style, and format mostly apply to foldable printed travel brochures designs due to folding techniques. Still, if you design your brochure in a digital format, you should keep this in mind. Using the digital version of your brochure for any printed copies will be easier than designing two, and you’ll find many travel brochure templates for various folding styles . Consider using a really good laptop for graphic design so the result is high quality on paper, too.

Choosing the right brochure format visual

If you intend to print copies of your travel brochure, you should keep it simple, as custom shapes won’t save you money. That is if you don’t mind splurging on your marketing materials. The most common dimensions for brochures are A4, A5, and DL (dimension lengthwise), but for printed brochures, it’s the folding that takes the cake. You can pick and choose from the single fold, concertina fold, cross fold, open-gate fold, couple-gate fold, and roll fold, or make origami if you want to stand out. All that folding, however, can take away from the visuals you use.

Aside from the ability to print it, a digital brochure can come in various sizes. The basic option is an A4, horizontal or vertical, from which you can implement many folding techniques. Still, there is the letter format (916 x 1056 px) for a slightly wider variant, followed by the tabloid (1632 x 1056 px). The smaller sizes resemble the flyer (416 x 865 px) or booklet format (793 x 793 px). Still, you can make it multiple pages without considering paper quality, limited space, ink, and budget, especially if you want an informative copy. 

5. Write a compelling copy

As the most time-consuming part of how to make a travel brochure, you don’t want to rush through the copy. Words are an unlimited resource of magic in our world. They can hurt, heal, save, and push over the edge, making them a powerful tool to wield. Still, they make the intangible tangible, and thoughts can be made a reality through them. For the copy of a travel brochure template, get your grammar game on point. Check everything twice and be mindful of punctuation. Everything must work together, but without a good copy, even the most breathtaking images can’t save a travel brochure. When you think of the copy and the visuals, think of the heart and lungs of the travel brochure. One can not work without the other.

Be aware of who you’ll be addressing and how you’ll address them. Tailor your voice on your buyer’s personas. Address the copy as you would your friends. This makes the content more approachable for writers of any skill level and bridges the gap between you and your audience. Also, your travel brochure’s text (copy) must be descriptive. It has to paint a clear picture of the place where you’re inviting your readers. With interactive maps, your readers will get familiar with their surroundings and know what to expect.

Let readers visualize their experience. Transport them to your destination. Invite them over to try out new experiences. Enthusiasm is a contagious feeling, and you can transmit passion through words. Include a call to action once you drew them in by the written content like “Plan your adventure now!”, “Sign up for the latest offers!” or simply “Book!” Then the right visual will get them over the finish line in no time.

6. Make it visually appealing

While we’ve established that telling a story is detrimental to the informational part of what is a travel brochure, the imagery is the visual that shows the story and captures the attention. If the images are dull, you could write the next Romeo & Juliette, and no one will read it. As images are the first things people see when they look at examples of a travel brochure , include engaging visuals that showcase experiences and people having fun, giving your audience a taste of the sight-seeing part of traveling. 

We are visual creatures drawn to aesthetics. It’s in our genetic makeup, and by using appealing imagery of landscapes, you can relay a feeling, even if it’s only longing to be in that place. If you want to take your travel brochure to the next level, implement interactive features. Think of your buyer’s persona and target their fantasies. Whether it’s sunbathing while enjoying a cocktail, hiking peaks while the thrill of birds keeps you company, or something exhilarating like a skydiving video embed, provide for that fantasy through a virtual tour but keep it accurate. Don’t sell something you don’t have.

Appealing travel brochure example created in Flipsnack

Once you decide on the story, you want to tell, finding the right images will be easy. There are multiple websites for stock photos that you can use, many for free or for a fee. The quality of the images you use matters, and if you’re willing to go the extra mile, hire a professional photographer. Stock images can go a long way, but original imagery, commissioned to express a particular emotion, has a different impact. It will also help with how they perceive you in the field, increasing your position among competitors through original content. Combine the visuals with the color pallet for a harmonious travel brochure design.

7. Color outside the lines

After choosing your images carefully, make sure you select a color scheme for your brochure. When it comes to designing your own travel brochure template, the sky’s the limit. You can use branding, style, and imagery to create a color scheme. Firstly, the importance of a color scheme is relevant if color is a focus of your travel brochure. 

Knowing how to make a digital brochure doesn’t mean you must know or be proficient at travel brochure design. However, if you intend to use color to highlight some sections of your travel brochure or create a theme, you must remember the overall pallet you use. Again, if color is not an overwhelming part of your design, you can be relatively liberal with what colors you use. Still, if your travel brochure has plenty of turquoise images of ocean beaches with clear blue water, the designer can integrate blues perfectly throughout the travel brochure design.

A well-known fact, blue is one of the calmest colors. It communicates peace and tranquility. So, when advertising beach resorts or hotels, you may want to use lighter shades of blue to send the right message with your travel brochure design. That is the psychological effect colors have on us. Similarly, orange inspires action, and green can be soothing if it’s light or envy-inducing if dark. Red stands for passion but also anger, while purple is luxurious. You can use a color wheel to better understand which colors work best together to ensure an enticing combination. Use your brand colors, and your company will become synonymous with the best holiday of their lives in no time.

8. Include branding elements

You may know some businesses in the tourism industry by their logos, slogans, or images . Think of the font in Holiday Inn’s logo, “Sweet Home Alabama ”, “The city that never sleeps,” or “Finger Likin’ Good,” and tell me your mind doesn’t go places. Implementing branding in a brochure marketing campaign doesn’t only help with sales but will also increase the company’s and its services’ popularity. The message sticks with the consumer; if the overall experience is good, they come again. If not, they know to stay away from it.

That is why brand consistency throughout your marketing materials is essential. If your clients enjoy themselves, it will help them remember your brand and return when the next holiday comes around. Branding means everything from your company’s logo, slogan, brand colors, font pairings , or typography. Incorporate branding elements in your marketing materials to connect your brand to the message. Aside from standing out and being recognized from the millionth other brands, using them will breed loyalty.

Branding elements presented in a Flipsnack travel brochure

Keep your brand in mind throughout your travel brochure and other marketing materials. Maybe you can work with the colors, some cursive lettering titles, or simply a feeling that oozes from your brand. Whatever it is, work it throughout your travel brochure design with a branding kit . If your brand colors are pastels, keep to those hues and tints, but if it’s black and white, think carefully about adding color. What you have to say can also make a difference so keep the general idea of your written content in the back of your mind before you get around to hashing it out. Now all you need to do is send your travel brochure to people.

9. Reach your audience

Once you finish your travel brochure examples, you need to publish them. You save it in whatever editor you’re using and send it to the printer if you want to have physical copies. You can send traditional printed brochures to hotels, and trade events, in PR kits or through the post. 

A digital travel brochure lives online, and you can share it as a PDF link as far and wide as possible. Share a link that opens the page or a full-screen link to open the travel brochure in full-screen mode in your browser. You can easily share it through social media platforms, email, and embedded on websites and downloaded for further consultation in various formats. Like that, you won’t need an internet connection or to carry them in hand wherever you travel.

Some distribution paths incur additional costs, which is why digital travel brochures are gaining more terrain. We’re not saying that if you go digital, you won’t need a marketing budget, but when for 5000 printed brochures, you need around $2000 for design, printing, delivery, and distribution. A monthly fee of $35 is a bargain. Considering all the benefits, features, and design options you get from such a package, you’ll save money faster than ever . On top of that, once you share your published digital travel brochure, you can also update any pricing or information alterations in real-time. Talk about efficiency.

Design your travel brochure with Flipsnack

Congratulations! Now that you have everything you need to make a travel brochure marketing campaign like a professional, you can get to work. Everything from the section above will be applicable when you make a digital travel brochure. But now that you have the know-how let’s talk about the tool.  There are plenty of online tools for designing promotional materials , but with range, applicability, and usability, after 10 years of experience, none can overcome Flipsnack. Making your own digital travel brochure in our Design Studio will be easy. Our flipbook software offers you three paths you can take when creating a travel brochure. Let’s see more about these options, shall we?

One of the simplest ways to create a digital travel brochure in Flipsnack is to upload an already-made brochure. With the fastest PDF converter on the market , it’s no wonder many of our customers choose this option. Once your PDF file has been converted, you take it to the next level through the interactive features available .  Want to include a short video about your spa? Go ahead! Want a soothing sound for a more intense experience while people read sections about the wildlife in the area? You can have that. Include internal and external links for easier access to even more details. Add social media buttons so your customers can keep in touch with ease. Update the content easily when something changes and share it in HTML5 , video, or GIF versions to be accessible on any device.

When inspiration strikes, you can create a travel brochure from scratch . Organize your travel brochure from the first to the last page, and balance the copy and visuals in a seamless manner to tell the story you want to tell. Add styling elements and interactivity features that keep the flow of the brochure going. Creating your own travel brochure gives you free rein over the entire process so let your imagination run wild and design your vision into reality.

When the muse takes a break, you can browse through our travel brochure templates to find something that speaks to you. Once you choose the travel brochure template that fits best with your needs, you only need to fill the template with your original content. Make it your own through simple customizing options. You can personalize it through a simple drag & drop and then start adding interactivities. This will give your travel brochure a new dimension, capturing the attention and inspiring people to take you up on your offer.  Choose the path you want, but once you make your choice, it doesn’t mean you won’t have access to the others. You can add extra pages to uploaded PDFs, original designs, or templates. You can also use one page from a template to add in an original design and any other combination that you can think of. The borders of your imagination are the limits when it comes to our Design Studio . Just continue reading, and we’ll give you a taste of what Flipsnack can do for you through a few travel brochure examples.

Travel Brochures Examples

From here on out, we’re done with the technical aspects of digital travel brochures. Now we’ll show you that we don’t only talk the talk but also walk the walk. 

Blue Sea Tourism Brochure Template

They say a picture is worth a thousand words. Well, if the image looks anything like the one in the travel brochure example below, it’s easy to see where that saying comes from. This blue sea travel brochure template will ignite any beach lover’s imagination.

Blue sea travel brochure template created with Flipsnack

As you browse through its pages, one thing that stands out is the turquoise color of water and sky integrated throughout the brochure. The page number is of a similarly shaded background. Make this work for any breathtaking visual by changing the color of other connected elements throughout the template. Once you have done this, introduce your logo, replace the images and text, add interactions to capture your audience’s attention, and personalize it for your business.

Pattern Themed Travel Brochure Template

A dynamic travel brochure template can help you organically highlight the most appealing activities if you have a theme in mind. With the spotlight on them, simplicity is essential as you don’t want other elements to distract the readers.

Pattern Themed Travel Brochure Template

Here we have a pattern themed travel brochure . The travel brochure design makes it look like a diary photo album, intentionally connecting a personal item so that the reader connects to it with ease. Cursive writing titles on polaroid photographs make it feel like a travel journal you make before your trip begins. It’s an inspirational and concise way to bridge the gap between the experience available and the reader who has yet to experience them.

Adventure Trip Brochure Template

This digital travel brochure example can come in foldable templates that work in both the printed and digital worlds. Select the main attraction for the promoted destination and inspire your readers’ curiosity enough to generate leads. 

Adventure Trip Brochure Template

This front-and-back adventure travel brochure template gives an immersive experience through visuals that continue beyond the page. A design created for the tourism industry ensures that travelers get access to all the relevant information while at the same time seeing a sneak peek of the attractions they can visit. Make it foldable in printed version or keep it digital for easy distribution. The choice is yours once you customize it with the most popular attractions, best-reviewed hotels, and highest-scoring restaurants.

Informative Travel Brochure Template

Marketing strategies come in different forms, and teasers work to ignite the spark, tickle curiosity, and demand action. You can use a simple, short, and content-limited travel brochure example if you include your contact information.

Informative Travel Brochure Template

The saying, less is more is the best way to describe a teaser brochure marketing campaign. Through this informative travel brochure template , you only give your readers a taste, the smallest sample of the experiences they could enjoy. Still, if you add a few more between the front and back, you can give them as much information as you want. Activate a form for access inside of it and easily gather contact information from them.

Double Gate Fold Holiday Promotion Brochure Template

You can fold printed travel brochures differently, but you can see this from the template. On the outside, you say what it’s about. Open it to start your story, and open it again to find out more.

Double Gate Fold Holiday Promotion Brochure Template

This double-gate fold travel brochure template comes with layers. Each layer takes the audience deeper and deeper as you provide more information about the offers available. While the main image starts on the front page in its folded format, it continues on the inside without creating a bigger image. It simply continues. Once it’s fully open, you can show different locations worth visiting and give your clients a choice. Break apart the text with relevant images, so they understand their options.

Before & After

Those templates are just that – templates you can easily personalize to promote your services. We discussed some of these features throughout the article, but this before-and-after section is where you see them in action. Changing the pictures and text is one thing, but there’s so much more you can do with Flipsnack. The before the template is the version without any customization. In the after template, you’ll be able to see the distinguishable changes and some that are not as visible.

Before and after customizing a template in Flipsnack

Get ready to design

There are many ways to make a travel brochure through Flipsnack. As you can see, the options are boundless. Your imagination is the only limit. Besides creativity and a sense of wonder, you now have the tools necessary to create breathtaking travel brochures that can reach your audience wherever they may go, so don’t hold back. Take your time, try out the features available through Flipsnack, and figure out which makes more sense for your product and how you can use them both for your and your audience’s utmost benefit. 

How to make a stunning travel brochure banner

Bring those incredible holiday destinations to your buyer personas screens, where they don’t have to go out of their way to find out about them, and ensure an authentic connection from the start. Show them what they want to see, create it in Flipsnack, and give it to them. New experiences feed our growth, but some may need an extra push. Give it to them through your first travel brochure, and they’ll thank you for it later.

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Historical Travel Brochure

Students create a travel brochure enticing others to visit a time and place in history, sharing information about the things one will see and do while they are there..

Historical Travel Brochure lesson plan

Create print brochures, or other promotional materials, to help people decide if they want to visit a specific historical time period, culture, or civilization and what they can expect to see and do once they are there.

Many of your students have likely imagined themselves to be a knight or princess in medieval times during some play time in their past. In this summative performance task, your students will reflect on the past as they design a travel brochure for a historic time and place. Even if students had many opportunities for travel or have never seen a travel brochure before, they have likely watched a television advertisement for a vacation destination like Hawai’i or Disney.

Explore a time period or culture through primary and secondary sources, literature, images, museum visits and classroom discussions. Divide students into small teams and let them know they will be designing a travel brochure to encourage someone to visit a specific time, place or culture. Assign the culture or location to each team, or let them choose on their own based on the interests expressed by team members.

sample of student-created travel brochure for Ancient Rome

Have teams begin their research using a KWL chart to review what they know and identify additional information they need. Provide books, URLs, and other resources to support their additional research.

sample travel brochure for students

Try creating graphic organizers with your students in Wixie.

When each group has collected a solid amount of information, ask them to complete a Venn Diagram comparing life in that time and place to life now. This will help you identify misconceptions and will help them identify unique features to include in their brochures.

You can have student teams use other graphic organizers before they begin writing to:

  • explore ways their audience might feel with a fact vs. opinion chart.
  • determine what information to share or skip with a pros vs. cons chart.

Give students time to complete additional research as they begin to organize their information.

Bring in examples of travel brochures to share with your students. Working in small groups, ask students to explore 3-4 of these samples and find common content or elements featured in each. Have each team share their findings, and create a reference list on a white board in your classroom or in a shared digital document.

To build digital-age communication skills, ask students to also identify design features that helped to make the brochures effective advertisements. Have students share these with the class, identifying the design feature (bright colors, great weather, consistent layout) and why it was effective.

Rather than outlining exactly what student brochures should include, work to transfer this responsibility to your students. You could agree on content/topics that must be included as a class, which makes it easier to develop a rubric or checklist for the project either as a teacher, or as a class.

Have students use a publishing tool to combine their text and images and print their travel brochures. They can find copyright-friendly images of many travel destinations at Pics4Learning.com .

If you have access to a digital tool like Wixie , you can print the brochures or share student work digitally in PDF form or online through a URL. This allows them to create vivid travel “infomercials” with culturally appropriate sounds and voice narration!

Print the brochures and display them to celebrate student effort. This also provides a way for all students in class to review and expand their knowledge. You may also want to share these in your school library or media center so other students in the school can explore them to learn about history.

Have each team present the information in their brochure orally to the rest of the class, helping them refine their argument about why someone would enjoy a visit to this time and place. You may want to ask a representative or two travel agencies to review the brochures and oral presentations and provide feedback.

You could also turn this into an evening family and community event by having students convert their travel brochure information into materials and oral presentations for a travel convention or trade show.

The finished travel brochure provides an excellent summative assessment of student knowledge about a historical time period, location, or culture. You can use their research notes and Venn diagram comparisons as formative assessments to identify misconceptions and ensure they are making progress. Create a rubric or checklist to help guide student work during research, writing, and publishing.

sample travel brochure for students

Having impromptu discussions with each group during the research, time period comparisons, and brochure design process will give you insight into whether or not you need to revisit essential ideas and content understanding with individual groups or the class as a whole.

Scarre, Christopher and Fagan, Brian M. Ancient Civilizations (3rd Edition). ISBN: 0131928783

History for Kids

National Geographic

C3 Framework for Social Studies State Standards

D2.Geography.5.3-5 Explain how the cultural and environmental characteristics of places change over time.

D2.Geography.8.3-5 Explain how human settlements and movements relate to the locations and use of various natural resources.

D2.History.2.3-5 Compare life in specific historical time periods to life today.

D2.History.16.3-5 Use evidence to develop a claim about the past.

D2.Geography.5.6-8 Analyze the combinations of cultural and environmental characteristics that make places both similar to and different from other places.

D2.Geography.8.6-8 Analyze how relationships between humans and environments extend or contract spatial patterns of settlement and movement.

D2.History.2.6-8 Classify series of historical events and developments as examples of change and/or continuity.

D2.History.16.6-8 Organize applicable evidence into a coherent argument about the past.

Common Core State Standards for English Language Arts:

College and Career Ready Anchor Standard.W.4 Produce clear and coherent writing in which the development, organization, and style are appropriate to task, purpose, and audience.

CCSS.ELA-LITERACY.RH.6-8.2 Determine the central ideas or information of a primary or secondary source; provide an accurate summary of the source distinct from prior knowledge or opinions.

CCSS.ELA-LITERACY.RH.6-8.6 Identify aspects of a text that reveal an author's point of view or purpose (e.g., loaded language, inclusion or avoidance of particular facts).

ISTE Standards for Students:

3. Knowledge Constructor Students critically curate a variety of resources using digital tools to construct knowledge, produce creative artifacts and make meaningful learning experiences for themselves and others. Students:

a. plan and employ effective research strategies to locate information and other resources for their intellectual or creative pursuits.

b. evaluate the accuracy, perspective, credibility and relevance of information, media, data or other resources.

c. curate information from digital resources using a variety of tools and methods to create collections of artifacts that demonstrate meaningful connections or conclusions.

6. Creative Communicator Students communicate clearly and express themselves creatively for a variety of purposes using the platforms, tools, styles, formats and digital media appropriate to their goals. Students:

a. choose the appropriate platforms and tools for meeting the desired objectives of their creation or communication.

b. create original works or responsibly repurpose or remix digital resources into new creations.

d. publish or present content that customizes the message and medium for their intended audiences.

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Travel Brochure Examples For School Project

A travel brochure is a type of advertising piece that encourages people to visit a particular location. Brochures are often distributed by tourism boards, hotels, airlines and other travel-related businesses.

If you’re creating a travel brochure for a school project, there are a few things to keep in mind. First, think about your audience. Who are you trying to attract? Second, what is your tone of voice? Are you trying to be funny, serious or informative?

Once you have those things figured out, it’s time to start designing. Your brochure should include a map of the area you’re promoting, as well as photos and descriptions of the attractions. You can also include testimonials from people who have visited the area.

If you’re having trouble getting started, there are a few travel brochure examples to help you get inspired.

  • 1 How do you make a good travel brochure for a school project?
  • 2 What do you write in a travel brochure?
  • 3 How do you write a school brochure?
  • 4 How do you make a travel brochure for a school project online?
  • 5 How do I design a brochure?
  • 6 How can I write a brochure?
  • 7 What is the best travel brochure?

How do you make a good travel brochure for a school project?

Creating a good travel brochure for a school project is not as difficult as it may seem. With a little planning and some creative design work, you can create a brochure that will impress your teacher and classmates.

Your first step is to decide on a theme for your brochure. Do you want to focus on a particular country or region? Maybe you would like to highlight a specific type of travel, like adventure or eco-tourism. Once you have a theme in mind, you can start thinking about the content of your brochure.

Your brochure should include a brief introduction to your chosen destination, as well as some facts and figures about the area. You’ll also want to include a selection of photos or illustrations to help illustrate your points.

If you are focusing on a specific type of travel, be sure to highlight the unique attractions that make that type of travel so appealing. For example, if you’re creating a brochure about eco-tourism, you might want to include a section about the local flora and fauna, or the various hiking trails in the area.

Your final step is to design your brochure. This is where you can really let your creative juices flow! Be sure to use an attractive layout and choose fonts and colors that reflect the feel of your destination.

When you’re finished, you’ll have a beautiful and informative travel brochure that will make your classmates green with envy!

What do you write in a travel brochure?

When it comes to writing a travel brochure, there are a few key things to keep in mind. Tone of voice is important – you want to sound excited and enthusiastic about the destination, without sounding too sales-y. You should also focus on highlighting the best aspects of the destination, and make sure to include plenty of images to help illustrate your points.

When it comes to the content of your travel brochure, it’s important to cover all the basics. Introduce the destination, explain why it’s a great place to visit, and highlight some of the highlights that visitors can expect. You’ll also want to provide some practical information, such as travel tips, visa requirements, and climate information.

Ultimately, the goal of a travel brochure is to convince potential visitors to book a trip to your destination. By highlighting the best aspects of the destination and using an enthusiastic tone of voice, you can create a brochure that will convince people to visit your town or city.

How do you write a school brochure?

When it comes to writing a school brochure, there are a few key things to keep in mind:

1. Keep it Informative

The purpose of a school brochure is to provide potential students and their parents with information about your school. Make sure to include details about your curriculum, extracurricular activities, and campus life.

2. Use a Friendly Tone

The tone of your brochure should be friendly and inviting. You want potential students to feel excited about the prospect of attending your school.

3. Be Concise

You don’t want your brochure to be too long or it will lose its audience’s attention. Try to keep it to a few key points that will interest potential students.

4. Use Eye-Catching Graphics

A well-designed brochure will grab people’s attention and make them want to read more. Make sure to use eye-catching graphics and fonts to create a visually appealing document.

When it comes to writing a school brochure, these are the key things to keep in mind. By following these tips, you can create a brochure that will impress potential students and their parents.

How do you make a travel brochure for a school project online?

Making a travel brochure for a school project can seem daunting, but it’s easier than you think. With the right tools and a bit of creativity, you can produce a professional-looking brochure that will impress your classmates and teacher.

The first step is to gather information about your destination. This includes facts about the climate, culture, and history. You’ll also need to find images of the area to include in your brochure. If you don’t have any images, consider using stock photos or free clip art.

Once you have your information, it’s time to start designing your brochure. There are a number of software programs that you can use for this, such as Adobe InDesign, Photoshop, or Illustrator. If you’re not familiar with these programs, don’t worry – there are a number of online tutorials that can teach you how to use them.

The most important thing to remember when designing your brochure is to keep it simple. Use clean, easy-to-read fonts, and stick to a consistent layout throughout the brochure. Be sure to use headings and subheadings to break up the text, and use bullets and lists to make it easier to read.

When you’re finished, save your brochure as a PDF file. This will ensure that it looks the same on all devices. You can then upload it to your school’s website or shared drive, or print it out for presentation.

How do I design a brochure?

When it comes to brochure design, there are a few things you need to keep in mind in order to create an effective marketing piece. Below are some tips on how to design a brochure that will get your message across to your target audience.

1. Start with a well-designed layout

Your brochure layout should be well-organized and easy to read. Make sure to use a clear and consistent typeface throughout the piece, and choose a layout that is both visually appealing and easy to navigate.

2. Keep it simple

When it comes to brochure design, less is often more. Try to keep your text and images to a minimum, and focus on highlighting the most important information.

3. Use high-quality images

Images are an important part of brochure design, and it’s important to use high-quality images that will capture the attention of your audience.

4. Use eye-catching typography

Typeface can play a major role in the overall look and feel of your brochure. Choose a typeface that is both easy to read and visually appealing.

5. Make it relevant to your target audience

It’s important to design your brochure with your target audience in mind. Make sure to include information that is relevant and interesting to them, and that will appeal to their interests.

6. Use a clear and concise call to action

Your call to action should be clear and easy to understand. Make sure to include a call to action that tells your audience what you want them to do, and make it easy for them to follow through.

How can I write a brochure?

When it comes to brochures, there are a few things you need to know in order to create an effective and persuasive piece. In this article, we will discuss some tips on how to write a brochure that will get your audience’s attention and help you sell your product or service.

The most important thing to remember when creating a brochure is to keep it simple. Your audience is likely to be busy and won’t have time to read a long and winding document. Make sure your points are clear and easy to understand, and use bullet points to list your key points.

Another key element of a successful brochure is the use of images. Graphics and photos can help to break up the text and make the brochure more visually appealing. Make sure the images you choose are relevant to your topic and help to illustrate your points.

When it comes to the design of your brochure, keep in mind that less is more. Try to avoid using too many fonts or colours, as this can be confusing and distracting. Choose a simple and professional design that will make your brochure look polished and professional.

Finally, be sure to proofread your brochure carefully before printing. Typos and mistakes can be very distracting and can make your brochure look unprofessional.

By following these tips, you can create an effective and persuasive brochure that will help you sell your product or service.

What is the best travel brochure?

There is no definitive answer to this question, as the best travel brochure for one person might not be the best for another. However, there are a few things to keep in mind when looking for a travel brochure that is right for you.

One of the most important things to consider is the type of traveler you are. If you are looking for an adventure, a brochure that focuses on outdoor activities and ecotourism may be a good fit. If you are more interested in relaxation and luxury, a brochure that specializes in luxury resorts and spa treatments may be a better option.

Another factor to consider is the location or destinations you are interested in. If you are looking for a brochure that covers a specific region or country, make sure to research the options and find a brochure that is tailored to your interests.

Finally, consider the style and layout of the brochure. Some people prefer a more traditional, print-based brochure, while others prefer a digital format that can be easily accessed and viewed on a mobile device.

The best travel brochure for you will likely be one that is tailored to your specific interests and needs. Do your research, and ask around for recommendations to find the brochure that is right for you.

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How to Make a Travel Brochure

Last Updated: March 9, 2024 References

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A creative, expertly written and well-designed travel brochure invites readers to cast themselves into a story that takes place in an exotic locale. In this article, learn how to make an enticing travel brochure that will have your audience fantasizing about-and booking-your travel packages.

Determining the Details of Your Travel Brochure

Step 1 Choose the destination of your potential clients.

  • A professional should already know what destination they are representing, or attempting to advertise for. Use this step to get to know the key features of your location: mountains, lakes, cabins, museums, parks, etc. Write each of these key features down on a piece of paper for use later on.
  • If you are a student, find an exciting place to advertise for. Some great examples are Mexico, Hawaii, Myrtle Beach South Carolina, the beaches of Florida, or Australia, to name just a few. Research the location you choose (using reputable sources such as online search engines, encyclopedias, library books, etc.) and find out key features about the location. Write each of these down on a piece of paper for use later on.
  • The lists for both students and professionals should be extra long at the beginning. It is better to create a long list to start, and then cross off items later on.

Step 2 Explore and locate the amenities of the location.

  • Travel around the website by yourself and write down what and where the particular amenity is.
  • If you are far away from where you are advertising for, look for maps online that might help you locate particular amenities. Sites like Google Maps often point out exactly what and where each of these is.
  • After you have created a detailed list of the amenities, put a star next to the items you think are most important (bathrooms generally are a top priority). Make sure to note whether these amenities provide additional accommodations, such as being handicap accessible. [1] X Research source

Step 3 Find out what the residents are saying, if your destination has residential accommodations.

  • Visit peoples' homes and ask them politely to give their opinion. Remember to bring a pencil and paper to write down exactly what they say. You can also bring a voice recorder if you do not write very fast.
  • If the destination is strictly for vacation (non-residential) try calling people whom have vacationed there in the past. As with the previous step, write down exactly what they have to say about their experience.
  • Students who do not have direct contact with persons whom live, or have vacationed there, should look online. Find internet sites that link you with local hotels, restaurants, etc. in the area of your destination. Look for reviews that have to do with the destination (Mexico, Hawaii, etc.) rather than a particular place of accommodation. Write down what they have to say. [2] X Research source

Step 4 Pick your target audience.

  • Vacation spots with lots of bathrooms, and restaurants available are great for an older demographic audience.
  • Destinations which are primarily vacation spots (non-residential) usually target a younger audience, or newlywed couples going on their honeymoon.
  • Vacation spots which have hotels furnished with WiFi and cable TV are great destinations for families.
  • Destinations which have large rooms are great for business workers, who are looking to conduct work from far away.
  • This is not an all encompassing list, but it will give you an idea about what to look for, and how to pick the right demographic audience. Something you might think is minor (a boardwalk for example) might make all the difference in the world for a particular clientele.

Step 5 Determine the price of your travel package.

  • Take into account the previous four steps, and in particular the target demographic group. Set a standard price to each of the amenities, and add them all up. Set a standard price for all of the key features of the destination and add them all up. Finally, add the price of the amenities and destination hot-spots together.
  • Adjust the vacation cost according to who the audience is. Younger clientele and families will most likely be looking for a cheaper vacation. Older clientele and business types will have more money to spend. Generally speaking, vacations for a family of four should run between $1000 and $2000. Go higher or lower as you see fit. How to Calculate Cost of Travel

Writing the Text of Your Travel Brochure

Step 1 Create a preliminary outline.

  • First, you’ll want to create a story. Just like a good novel pulls in a reader, the client wants to feel as if they are going on an adventure. In paragraph form (full sentences), write a convincing argument for why your vacation spot is the best place to visit.
  • After you have written down your argument, go back and proofread. More importantly, cross out extraneous information, keep what is critical, and add in to places that need a more exciting, or convincing argument.
  • This argument can then be split apart into different sections of your brochure. You might have to tailor the sentences to exist as a stand-alone argument in the different sections, but this will give you a good head start. It is important that the writer knows exactly why each of the individual pieces are critical, and how they come together to convince the clientele.

Step 2 Use specialized fonts and lettering.

  • Your heading/title should appear in bold lettering, underlined, and be large enough to read from far away. If someone is sitting in a doctors office, or at a coffee shop, they should be able to see the title clearly, at the top of the brochure.
  • Each of the subheadings/section headings should also be in bold, and underlined. They should be a slightly smaller font size than the title. They should all also all be the same font. If one subtitle is in Times New Roman, keep them all Times New Roman. This creates a nice flow to your brochure, and does not bog down the viewer in trying to comprehend the brochure.

Step 3 Write a captivating title.

  • Write down some adjectives you know that are not typically used, such as adventurous, pulsating, mind-boggling, fanciful, breathtaking, etc. Put these words first in your title, so that the readers eyes, reading left to right, will catch that key word.
  • Then, make sure to include the location in the title. If you advertising for a Hawaiian vacation, do not leave out the word Hawaii. Put the location right after the adjective.
  • Following the name of the place, you can finish the title with simply "vacation" or a synonym. End the title in an exclamation point, so that it appears that the person selling the vacation is just as excited as the potential clientele.
  • Bold the lettering, and underline the title. A good example is: Adventurous Mount Everest Vacation!

Step 4 Hook your audience with the opening sentence.

  • You want to make the argument for this vacation clear right up front. The reader is not going to look around the rest of the brochure if they are not convinced at the very beginning.
  • This would be a great time to simply list off a few of the accommodations/hot spots. For example: “An all-encompassing Hawaiian vacation that includes beautiful scenery, top-of-the-line hotels, and all the food you can eat!”.

Step 5 Write each of your sections.

  • You will want to include, at the bare minimum, the following sections: restaurants, hotels, scenery(appearance of the vacation spot), and shops. These are four of the most basic things people need to know about before they go on the vacation. In total, you should have around six to eight sections.
  • Make sure that what you are saying is necessary, succinct, and convincing. Consider what image you are using and make sure that the words match up. Feel free to highlight, italicize, or bold certain words or phrases.
  • This would also be a great time to add in those accommodations, such as handicap accessible, free continental breakfast, bike/walking trails, etc.

Step 6 Copy and edit testimonials.

  • To include block quotes in your brochure, start by indenting. Then add a quotation mark, and write in your quote. Finish by adding another quotation mark.
  • You will want to include only the most sensitive, valuable information. Do not include bad experiences, as this might turn off the clientele.
  • If you want to take out a sentence in the middle of a paragraph, simply highlight and delete. Then, in between the remaining sentences, add ... (three periods in a row). This will allow you to shorten the quote, keep what is necessary, and highlight what is most important. [5] X Research source

Step 7 Include a price section.

  • Include some simple terms in your 3-4 sentence price section such as: “Prices as low as $1000 for a family of four!” or, “Prices start at $1500, and include great discounts if you purchase by phone!”
  • Mention the different offers/deals vacationers can get through your particular company. Usually, there are family discounts, senior discounts, children discounts, etc.
  • This section should appear on the inside of the pamphlet, to the far right (at the end). You do not want to start the brochure by introducing price, nor do you want to put the price on the back of the brochure, as the clientele will probably look there first and never look inside.

Step 8 Link the viewer to other sources.

  • This should be done as a series of bulleted points or dashes. Do not write this information in paragraph form, as it will all run together.
  • Check a second and third time that the information is up to date and correct. Look at the bottom of webpages to see when the last time the page was updated. Call the numbers you are listing on the brochure and see who picks up the phone. The information you are presenting needs to be accurate. [7] X Research source

Creating the Visuals for Your Travel Brochure

Step 1 Choose eye-catching photos.

  • Some good examples include: A smiling visitor hugging a dolphin at a sea life attraction, or a woman relaxing with a massage in an open-air spa that overlooks the tropical sunset.
  • Make sure the photos are in color, and have a high-quality resolution. Do not use stock photos which generally look fake, and off-putting. Use real life images, or photos you have taken yourself at the location.
  • People enjoy seeing others having fun, so try to include photos of people enjoying themselves at your destination rather than showing an empty hotel room or deserted beach. This will invite readers to project themselves into the photo. [8] X Research source

Step 2 Consider the color scheme carefully.

  • To convey a relaxed feeling appropriate for a spa, use muted pastel tones. Children's destinations are best marketed with bright, bold colors. Historical site brochures can be given an "antique" feeling with sepia and earth tones.
  • For each panel of the brochure, use the same color. If there are different colors for each panel, it can become distracting and gaudy.

Step 3 Add in borders, asterisks, and designs.

  • Use a thin border to contain each of the panels in your brochure. A thick border can become distracting. The border should be a color that is a slightly darker/lighter shade of the tone that you use for the rest of the brochure.
  • If you want to highlight key points of your story, use bullet points or asterisks. Generally, 3-4 is the range you want to stay in. Try to highlight things that are not written about in the sentences.
  • Designs can also help, such as stars, rainbows, arrows, etc. Add these where and when you see fit. Once more, do not overuse these, and bog down the viewer in the visuals. The clientele should want to read more, not necessarily look more.

Step 4 Organize the brochure so the copy and visuals work together.

  • Tell the printing company that you want the brochures printed on high-quality paper. Cheap, flimsy paper can easily be torn, ripped, or water-damaged. Thick, coated paper provides resistance to accidents, and can be carried around mush easier.
  • If you wind up needing to use your home or business printer, just make sure to use thick, heavy paper. The settings of your printer should be set to the highest pixel quality so that your pictures come out clean and crisp.

Step 6 Provide a final copy proof.

Travel Brochure Template

sample travel brochure for students

Community Q&A

Community Answer

  • Instead of using computers, students should try out their own skills at creating a hand made brochure. Colored pencils, magic markers, and rulers can get the job done well. Thanks Helpful 5 Not Helpful 1
  • If you are a student, make sure to follow what your teacher requires. Thanks Helpful 5 Not Helpful 1
  • Do not use pictures unless they are of the actual destination. People do not want to be lied to about what vacation they are going on. This can result in problems/litigation with the travel organization, or potentially a lowered grade if you’re a student. Thanks Helpful 3 Not Helpful 1

sample travel brochure for students

Things You'll Need

  • Heavy paper
  • Printer (preferably large (business) rather than desktop)
  • Colored pencils, magic markers, rulers, ball point pens, etc. (for handmade brochures)

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  • ↑ https://www.biggerpockets.com/renewsblog/2014/10/06/6-amenities-to-ensure-repeat-business-in-your-vacation-rental/
  • ↑ https://www.entrepreneur.com/article/83752
  • ↑ https://www.huffingtonpost.com/2014/07/28/font-ranking_n_5625650.html
  • ↑ https://papyrus.greenville.edu/2013/05/on-the-importance-of-a-good-title/
  • ↑ https://www.englishdiscourse.org/block.quotes.htm
  • ↑ https://www.ustravel.org/news/press-kit/travel-facts-and-statistics
  • ↑ https://www.computerhope.com/tips/tip30.htm
  • ↑ https://www.business2community.com/content-marketing-tips/pictures-articles-attract-eye-balls-01109658

About This Article

To make a travel brochure, start by identifying the main attractions in the area you're advertising, such as restaurants or movie theaters. Next, decide who your target audience is by evaluating the attractions at the destination, like by aiming for a young demographic if it's a vacation spot. To start writing, choose a catchy title and engage your audience with the first sentence on the opening flap by mentioning the destination's key strong points, such as good accommodation. Then, make sure you have great visuals to break up the text, since pictures are key if you want to grab people's attention. For more tips on how to write your sections or how to choose good visuals, read on! Did this summary help you? Yes No

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