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Serena Williams is a woman of many titles. The tennis legend, entrepreneur, fashion icon and badass mom is now adding a new one to the mix — luggage designer. Yes, you read that correctly. As if Serena Williams didn’t already do it all, now the G.O.A.T. is entering the travel game with an exclusive partnership with popular luggage brand Away Travel.

The first release in the multi-year partnership is a limited edition line-up of Away x Serena Williams products, co-designed by Serena Williams herself. Designed with the jet-setter in mind , the line will feature Away’s classic suitcases, as well as a collection of soft side, nylon suitcases from the brand’s new expandable line.

Here at ESSENCE we already know that our September cover girl Serena is the epitome of #BlackGirlMagic , so it’s no surprise that the team at Away chose her for their partnership. “Serena defines today’s modern traveler, and her dynamic, multi-faceted lifestyle perfectly mirrors the essence of our brand and what Away stands for,” says Jen Rubio, Away co-founder, and Chief Brand Officer.

The Away x Serena Williams collection will be available for purchase beginning today and will be found exclusively at awaytravel.com and in Away stores. However, if you and your wallet aren’t ready to get carried away with Serena, check out these other carry on bags we found that are not only chic but affordable .

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Serena Williams Launches Second Luggage Collection With Away

The latest away x serena williams collection includes several new products like a convertible backpack tote that is just as useful now as it will be once we’re all traveling regularly again..

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Even Serena Williams has to fake a trip to Paris for now.

Courtesy of Away

Tennis great Serena Williams is teaming up again with Away to launch the second collection she’s codesigned with the cult favorite luggage brand.

The inaugural Away x Serena Williams collection that debuted in February 2020 featured bold red hard- and soft-sided luggage with multi-colored camo print interiors. For her latest collaboration, which launches January 28, Williams chose shades of periwinkle, coral, and green, as well as a custom gray swirled pattern.

In addition to the brand’s signature polycarbonate suitcases, the line also includes a kid-size carry-on, packing cubes, a toiletry case, and a pet carrier. Away is also launching several brand-new items with this collection, including a convertible backpack tote and a jewelry sleeve.

Like other avid travelers, Williams and her busy travel schedule of tennis tournaments around the world have been greatly curtailed by the COVID-19 pandemic. However, she hopes that this new bag collection can be used in day-to-day life now and also give people something to look forward to once they are ready to travel again.

“I’m thrilled to share a collection that speaks to the new realities of travel and highlights my personal take on design and functionality, all with the hope that it can get people excited for the future,” Williams said in a press release.

This isn’t the only collaboration Away has launched recently. In October 2020, the luggage brand launched two other limited edition collections with the high-end audio brand Master & Dynamic and actress Rashida Jones .

As for the Away x Serena Williams limited-edition collection? That goes on sale online and in Away stores in the United States, Canada, and the United Kingdom starting January 28, 2021. Here’s a look at every item in the line:

The new suitcase colors include coral, periwinkle, and a light shade of green.

Away x Serena Williams Classic Polycarbonate Suitcases

Buy now: the carry-on, $225, awaytravel.com; the bigger carry-on, $245; awaytravel.com, the medium, $275, awaytravel.com; the large, $295, awaytravel.com.

Williams helped design this custom gray swirl pattern.

Away x Serena Williams the Printed Polycarbonate Suitcases

Buy now: the carry-on, $275, awaytravel.com; the bigger carry-on, $295, awaytravel.com; the medium, $325, awaytravel.com; the large, $345, awaytravel.com.

The kid’s version of this bag comes with light green details.

Away x Serena Williams the Kid’s Carry-On

Buy now: $195, awaytravel.com.

Wear this bag as a backpack on the go and with the tote straps when you need quick access.

Away x Serena Williams the Convertible Backpack Tote

Buy now: $225, awaytravel.com.

The same design as the convertible backpack tote, scaled down.

Away x Serena Williams the Mini Convertible Backpack Tote

Buy now: $145, awaytravel.com.

This sling bag is ideal for keeping your essentials close at hand.

Away x Serena Williams the Front Pocket Sling Bag

Buy now: $125, awaytravel.com.

Puppy not included, sorry.

Away x Serena Williams the Pet Carrier

The new Jewelry Sleeve features a slimmer profile compared to the other jewelry boxes Away makes.

Away x Serena Williams the Jewelry Sleeve

Buy now: $75, awaytravel.com.

This new toiletry case features expandable zippers.

Away x Serena Williams the Expandable Toiletry Case

Buy now: $95, awaytravel.com.

The new packing cubes expand to accommodate anything you accumulate along the way.

Away x Serena Williams the Expandable Packing Cubes

Buy now: $55, awaytravel.com.

>> Next: The Avid Traveler’s Guide to the Best Luggage

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The tennis great releases second collection for the travel brand, inspired by her favorite locations around the world.

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Like the rest of the world, Serena Williams ’ usually hectic travel schedule has been mainly derailed by the pandemic. And while she’s cherished her time at home in Florida with her husband and daughter Alexis Olympia, that isn’t stopping the tennis great from dreaming about when she can once again visit far-flung places — and she’s bringing her fans along on her fantasy trip.

Today, Williams will unveil her latest collection for Away, the luggage and accessories brand, with a colorful campaign where she and pieces from the line are superimposed in front of reimagined landmarks such as the Trevi fountain, the Eiffel Tower and Miami’s South Beach.

This is her second line for the brand and the campaign is intended to help travelers get ready for when they can travel safely again. The Away x Serena Williams collection includes polycarbonate suitcases, bags and accessories featuring a custom print intended to reflect Williams’ style. A kids’ carry-on, pet carrier and packing cubes are offered along with new silhouettes including a convertible backpack tote and a jewelry sleeve.

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“I can’t remember a time when I haven’t needed to jump from city to city for tennis and work, and I’ve come to cherish this extra time at home,” Williams told WWD. “Spending time with my family is when I am at my happiest, and while ‘work from home’ has its own set of challenges, I focus on keeping a schedule and routine to make sure I can juggle everything.”

Since the pandemic shut down most sports and travel some 10 months ago, Williams said she’s mostly been staying at home. “My daughter and I love to use our imaginations to go anywhere we want from the comfort and safety of our backyard. The zoo has become our new favorite place ‘to go.’ This time has really allowed us to connect and play together, so I am very grateful.

“We had a lot of fun with this idea when doing the photo shoot for this collection. We really playfully re-created some of my favorite cities using backdrops, props and even a kiddie pool. While stuck at home, it’s been really fun to get creative and figure out new ways to satisfy our wanderlust.”

But Williams continued to train even during the sports shutdown.

“I have a natural drive that keeps me going day in and day out. Whenever the competitions return, I’ll be ready. Plus, I’ve found fun ways to train with my daughter, and she’s already got a pretty good serve!”

After six months, Williams, who is chasing the singles Grand Slam record, returned to limited competition last year, playing a tournament in August in Lexington, Ky., followed by the U.S. Open in September, where she lost in the semi-finals. She also made the trek to Australia this month for that country’s Open.

“As a competitor, I am thrilled to be back on the court, but I’m naturally very cautious about my health. Strict protocols and safety measures are in place at tournaments [to ensure they are] as safe as possible, and personally, I’m taking every precaution I can to stay healthy.” Williams has a history of blood clots and pulmonary embolisms and was on bedrest for six weeks before giving birth to her daughter in 2017.

So in addition to competing and quarantining, Williams also found time to design the collection for Away, a brand she’s admired for some time, and first partnered with last February. “I fell in love with Away long before we decided to become partners. I need luggage that is versatile, functional, and stylish, so I knew Away would be able to bring my vision to life.

“For the last collection, I focused on creating bold interiors, designing a vibrant camo pattern, coupled with a bold red exterior. For this collection, my goal was to bring that same ‘wow factor’ to the exteriors. The colors and prints in the collection were inspired by my travels — specifically, the beautiful blues and greens of the ocean and the intricate details of architecture in Rome.”

Williams believes the end result is that the collection “strikes the perfect balance between function and style. Versatility is important to me, so we included bags like the Convertible Backpack Tote and the Front Pocket Sling Bag that can be worn or carried multiple ways. Traveling as a family is also top of my mind, so there is a Kid’s Carry-On and a Pet Carrier included in this collection as well. There’s really something for everyone.”

Williams said she hopes the collection “will hopefully inspire people to get excited for their future travels. Like many people, I’ve been dreaming of the world opening back up, and this collection is already inspiring me to plan some new adventures when it’s safe.”

Looking ahead, Williams said she’s “always working on something and I’ve managed to stay very productive during quarantine. There are definitely a few things coming up for me, but nothing that I can share just yet.”

The Away x Serena Williams collection launches Jan. 28 on the brand’s e-commerce site as well as at its stores.

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Serena Williams Just Launched An Away Luggage Collection

Contract Commerce Writer, HuffPost

HuffPost may receive a share from purchases made via links on this page. Prices and availability subject to change.

It’s only the second month of the year, but you’ve probably already budgeted out how to use up your new vacation days, whether they’ll be spent going to Bangkok or Bora Bora.

While you’re busy booking a flight, finding a hotel and getting a pet sitter, it’s easy to forget about all the packing you have to get done before you board a plane.

But Serena Williams is here to help with that.

Away — the luggage brand that even one of our editors has reviewed — just launched a limited-edition colorful collection with Serena Williams .

View this post on Instagram A post shared by Away (@away) on Feb 3, 2020 at 6:09am PST

The tennis champ co-designed the collection with the travel brand. It includes Away’s hard-side and soft-side carry-ons, as well as a set of packing cubes, all in red and with a multicolor camo-printed lining on the inside that was “designed to reflect the bold spirit of Serena,” the brand said in a press release.

The brand’s line of soft-side luggage , called “ The Expandables ,” was released late last year.

While the color of the carry-ons and packing cubes is unique to this collaboration, the collection includes a completely new item, too: a shoe cube . It’s meant to organize your footwear from the rest of the stuff in your suitcase. Unfortunately, the cube’s the only piece in the collection that’s already sold out.

Williams represents the “modern traveler” who “mirrors the essence of our brand and what Away stands for,” said Jen Rubio, Away’s co-founder and chief brand officer, in the press release.

“With this collaboration, we’re looking forward to giving people a window into this side of Serena, shedding light on the habits, rituals and experiences with travel that shape who she is,” Rubio said.

But this isn’t the first and only partnership between the brand and tennis star. More Away x Serena Williams products are coming out later in the year, according to the company.

And this isn’t the first collab that Away’s done: There was one with Karlie Kloss back in 2018 ; another with Flour Shop (a bakery known for colorful cakes); and a pop-up shop with Nordstrom last year.

GET THE AWAY X SERENA WILLIAMS COLLECTION

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Away Teams Up With Serena Williams to Launch a New Travel Collection

What doesn't the G.O.A.T. do?

Serena Williams, woman who somehow does it all, is now also a luggage designer. The tennis superstar, fashion designer, and mother of 2-year-old Olympia teamed up with Away to create a special collection of luggage and travel accessories, available now on the  brand's website .

In the new collab, you'll find Away's cult-favorite Polycarbonate suitcases (you know,  these , starting at $225), as well as a collection of soft side, nylon suitcases from Away’s new Expandable line that retail for $275—all with a red exterior, camo interior, and an option for personalization with up to three letters. The collection will also include water-resistant nylon shoe cubes ($35 each), a new accessory for the brand, perfect for the woman who can't go anywhere without her sneakers, along with its classic packing cubes ($45 for a set of four).

"Serena defines today’s modern traveler, and her dynamic, multi-faceted lifestyle perfectly mirrors the essence of our brand and what Away stands for," Jen Rubio, Away Co-founder & Chief Brand Officer said in a press release. The winner of 23 grand slams is certainly a seasoned traveler, flitting between reported homes in Palm Beach, Florida, and Beverly Hills, California, when she's not heading to tournaments around the globe. "Serena’s unique perspective on travel, combined with her natural eye for design, has made her an invaluable partner for us. With this collaboration, we’re looking forward to giving people a window into this side of Serena, shedding light on the habits, rituals and experiences with travel that shape who she is."

Shop the new Away x Serena Williams collection, below.

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Rachel Epstein is a writer, editor, and content strategist based in New York City. Most recently, she was the Managing Editor at Coveteur, where she oversaw the site’s day-to-day editorial operations. Previously, she was an editor at Marie Claire , where she wrote and edited culture, politics, and lifestyle stories ranging from op-eds to profiles to ambitious packages. She also launched and managed the site’s virtual book club, #ReadWithMC. Offline, she’s likely watching a Heat game or finding a new coffee shop. 

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Serena Williams Partners With Away on Travel Collection

The g.o.a.t. travels with multiple laptops, ipads, chargers and a big pair of headphones..

by : Hannah Ziegler - Feb 3rd, 2020

Serena Williams’ athletic accomplishments speak for themselves: 23 major single titles to her name, for starters. But if there’s something Williams is an expert in other than tennis, it’s travel. Williams is constantly on the go – in fact, at the time this article was published, she was in Melbourne for the Australian Open. It’s fitting then that the world-renowned athlete is launching a travel collection with American travel company Away.

The Away x Serena collection, available today, features hard-shell and soft-shell luggage in four different sizes with rouge exteriors and multicoloured camo print interiors, as well as packing cubes and shoe cubes. It’s the first drop of many, says Williams.

“This partnership with Away is exciting because we’re not just collaborating on a single product line,” Williams told us via email. “While I can’t share too much, any new products and experiences coming up will share the same bold spirit and style that we debuted with this collection.” Expect to see more from the Away x Serena collection later this year.

Below, Williams shares her packing tips and travel essentials.

What drew you to working with Away?

Travel is obviously a huge part of my life, and so is finding ways to make it a better experience, which is how I first discovered Away. I was instantly drawn to their ability to fix some of travel’s most common problems and the way they inspire people to do and see more of our world. 

I’m also passionate about design and have always wanted to create my own travel collection. Away immediately stood out as the perfect partner to bring this dream of mine to life. During our partnership, I’ve added my personal touches to the design, while also being provided with Away’s expertise throughout the process.

How has creating your own fashion line informed designing luggage and bags for this collection?

Launching my fashion line was an incredible experience for me, and it’s something that continues to allow me to tap into my creative side. The eye I’ve developed from designing my collections definitely influenced the way I approached this collaboration. I knew which aspects of myself and how I travel that I wanted to see in each element of the product and design. I love the final look and feel that we landed on. It is truly a reflection of what I envisioned from the start.

What was your inspiration for the design of the collection?

Our goal was to create a collection that really felt like me, with bold pieces that stand out from what you always see on the road. I didn’t want to change anything that makes Away’s luggage so thoughtful, so we kept a lot of the technical features that people already know and love. But it was important to me to see my personality and style reflected in the design, which is why I chose bright red and multicolour camo. The colours and the camo print found on the interior lining and luggage tag are all custom to this collaboration, so anyone who travels with a bag from this line will know that they have something truly unique.

What are some of your travel essentials?

I aim for comfort above all else when I’m traveling. For me, that usually means I am wearing black leggings, a sweat jacket, and comfortable shoes or sneakers. In my backpack I always carry two laptops, two iPads, multiple chargers and a pair of big headphones. And I never travel without my stuffed monkey Max and my Moana blanket!

How do you prep when travelling for business vs. pleasure?

Because I spend so much time traveling and most trips serve more than one purpose, I have my routine down and it stays pretty consistent.  Though I try my best to travel light, it’s not always possible. Typically, I can get away with packing slightly less for vacations, so that might mean one less checked suitcase than when I’m traveling for work. 

My airport habits look the same when I’m traveling for work or for fun. I try not to spend too much time at the airport before boarding, so I time my arrival perfectly to arrive at the gate just as the doors open! I might make time to grab snacks, but that’s it.

What is your in-flight routine? Do you try to sleep? Watch movies? Catch up on work? Any products you swear by to make flights more enjoyable?

On the plane, I like to spend time catching up with my team and reviewing my upcoming schedule, or squeezing in a quick nap whenever I can. I’m lucky because I can fall asleep quickly. Flying tends to dry out my skin, so when I’m not asleep on long flights, you can find me doing a hydrating face mask or gel mask for my under eyes.

What’s your packing routine like? 

For me, the most important part of packing is staying organized and maximizing space, which is also probably the biggest challenge for many travellers (including myself!). A good tip before you even start to pack is to make lists in your iPhone Notes app, so you stay on track by packing exactly what you’ll need. 

I also swear by Packing Cubes and Shoe Cubes as a way to pack smarter and stay organized, which is why I knew I wanted to include them in this collaboration. The Packing Cubes are a game changer because you can group your clothes by type, day or destination, so that you don’t need to dig through your suitcase looking for that one item. Shoe Cubes are also great for organization, keeping pairs together and separating them from your other belongings.

Away x Serena Williams Classic Polycarbonate Suitcase (from $325)

Away x Serena Williams The Shoe Cubes ($55)

Away x Serena Williams The Shoe Cubes ($75)

Away x Serena Williams Luggage Tag

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Travel the world with the Serena Williams x Away collaboration

Serena Williams and Away Travel teamed up once again to design a travel collection that'll inspire your next getaway

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Dreaming of the perfect getaway —so is Serena Williams! 

Away Travel announced that they have once again teamed up with the 39-year-old for a second collection together — making it the perfect time to update your best suitcase. 

Like the rest of the world, Williams' faced harsh and disappointing travel restrictions — but her new collaboration with Away arrived just in time to kick off a new year and a fresh start; encouraging us to dream of the days where we can travel and provided  just  the collection to do so. 

"Like so many, I've been dreaming of being able to travel again safely, so I wanted to bring to life a collection that not only speaks to Away's functionality and my personal style but also gets people really excited about their own future trips," the tennis pro told  Forbes .

This collection has one focus: to fuel dreams of future travel plans while celebrating her multi-dimensional lifestyle and the passions that translate across her life on the road and time at home. 

Available January 28th online and in-stores, the Away x Serena Williams collection features a line of suitcases, bags, and accessories designed with sleek, useful features and a custom print to reflect her unique style.

So, for any of your homebound travelers looking for a way to fill your immense desire to travel? Now's the time. The Away x Serena Williams collection is the perfect reason to refresh your travel collection — and we've rounded up a few of our favorite pieces below!  

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1. Away x Serena Williams Suitcases

<a href="https://www.pntra.com/t/8-11514-101987-155614?sid=hawk-custom-tracking&website=194177&url=https%3A%2F%2Fwww.awaytravel.com%2Fsuitcases%2Fcarry-on-without-battery%2Fperiwinkle" data-link-merchant="awaytravel.com"" target="_blank" rel="nofollow"> The Carry-On starting at $225, at Away Travel

<a href="https://www.pntra.com/t/8-11514-101987-155614?sid=hawk-custom-tracking&website=194177&url=https%3A%2F%2Fwww.awaytravel.com%2Fsuitcases%2Fcarry-on-without-battery%2Fperiwinkle" data-link-merchant="awaytravel.com"" data-link-merchant="awaytravel.com"" target="_blank" rel="nofollow">The carry-on suitcase is sized to fit in the overhead bin of most major airlines and is compact enough for train and car trips alike. With a durable polycarbonate hard shell and 360° spinner wheels that ensure a smooth ride, this piece is built to last.

<a href="https://www.pntra.com/t/8-11514-101987-155614?sid=hawk-custom-tracking&website=194177&url=https%3A%2F%2Fwww.awaytravel.com%2Fsuitcases%2Fbigger-carry-on-without-battery%2Flight-swirl" data-link-merchant="awaytravel.com"" target="_blank" rel="nofollow"> The Bigger Carry-On starting at $245, at Away Travel

Much like the original carry-on, the <a href="https://www.pntra.com/t/8-11514-101987-155614?sid=hawk-custom-tracking&website=194177&url=https%3A%2F%2Fwww.awaytravel.com%2Fsuitcases%2Fbigger-carry-on-without-battery%2Flight-swirl" data-link-merchant="awaytravel.com"" data-link-merchant="awaytravel.com"" target="_blank" rel="nofollow">bigger version is also lightweight and sized to fit in the overhead bin on most major airlines, too. Perfect for longer trips, its interior compression system and hidden laundry bag make it easy to pack all of your essentials. 

<a href="https://www.pntra.com/t/8-11514-101987-155614?sid=hawk-custom-tracking&website=194177&url=https%3A%2F%2Fwww.awaytravel.com%2Fsuitcases%2Fmedium%2Fcoral" data-link-merchant="awaytravel.com"" target="_blank" rel="nofollow"> The Medium for $295, at Away Travel

Holding up to 9.9lbs, the <a href="https://www.pntra.com/t/8-11514-101987-155614?sid=hawk-custom-tracking&website=194177&url=https%3A%2F%2Fwww.awaytravel.com%2Fsuitcases%2Fmedium%2Fcoral" data-link-merchant="awaytravel.com"" data-link-merchant="awaytravel.com"" target="_blank" rel="nofollow">medium carry-on is sensational. The durable polycarbonate hard shell, leather details, and black leather luggage tag are highly distinguishable when traveling, as are the slew of shades available. Factor in the hidden laundry bag to keep dirty clothes separate and the 26” x 18.5” x 11” size, and we're sold! 

<a href="https://www.pntra.com/t/8-11514-101987-155614?sid=hawk-custom-tracking&website=194177&url=https%3A%2F%2Fwww.awaytravel.com%2Fsuitcases%2Flarge%2Fperiwinkle" data-link-merchant="awaytravel.com"" target="_blank" rel="nofollow"> The Large for $325, at Away Travel

The <a href="https://www.pntra.com/t/8-11514-101987-155614?sid=hawk-custom-tracking&website=194177&url=https%3A%2F%2Fwww.awaytravel.com%2Fsuitcases%2Flarge%2Fperiwinkle" data-link-merchant="awaytravel.com"" data-link-merchant="awaytravel.com"" target="_blank" rel="nofollow">Large —the biggest suitcase the brand offers—is a checked bag built to last, with a durable polycarbonate hard shell and 360° spinner wheels that ensure a smooth ride. Plus, its interior compression system and hidden laundry bag make packing that much easier.

2. Away x Serena Williams Pet Carrier

<a href="https://www.pntra.com/t/8-11514-101987-155614?sid=hawk-custom-tracking&website=194177&url=https%3A%2F%2Fwww.awaytravel.com%2Ftravel-bags%2Fpet-carrier%2Fdark-swirl" data-link-merchant="awaytravel.com"" target="_blank" rel="nofollow"> The Pet Carrier for $225, at Away Travel

<a href="https://www.pntra.com/t/8-11514-101987-155614?sid=hawk-custom-tracking&website=194177&url=https%3A%2F%2Fwww.awaytravel.com%2Ftravel-bags%2Fpet-carrier%2Fdark-swirl" data-link-merchant="awaytravel.com"" data-link-merchant="awaytravel.com"" target="_blank" rel="nofollow">The Pet Carrier makes it easy to bring your furry friend wherever you go, with features like sherpa bedding, water-resistant lining, and multiple pockets (for both of you). Designed to work seamlessly with the way you already travel, it has latches that can fasten it to a car seat belt and a sleeve that can secure it to any Away luggage.

3. Away x Serena Williams Front Sling Bag

<a href="https://www.pntra.com/t/8-11514-101987-155614?sid=hawk-custom-tracking&website=194177&url=https%3A%2F%2Fwww.awaytravel.com%2Ftravel-bags%2Ffront-pocket-sling-bag%2Fblack-nylon" data-link-merchant="awaytravel.com"" target="_blank" rel="nofollow"> The Front Pocket Sling Bag for $225, at Away Travel

Take on the world like Serena with the <a href="https://www.pntra.com/t/8-11514-101987-155614?sid=hawk-custom-tracking&website=194177&url=https%3A%2F%2Fwww.awaytravel.com%2Ftravel-bags%2Ffront-pocket-sling-bag%2Fblack-nylon" data-link-merchant="awaytravel.com"" data-link-merchant="awaytravel.com"" target="_blank" rel="nofollow">Front Pocket Sling Bag—featuring an interior organization system that keeps your cards, keys, headphones, and more all within reach. Plus, the nylon, water-resistant body, and adjustable straps make this comfortable to wear around your waist or body.

4. Away x Serena Williams Convertible Backpack Tote

<a href="https://www.pntra.com/t/8-11514-101987-155614?sid=hawk-custom-tracking&website=194177&url=https%3A%2F%2Fwww.awaytravel.com%2Ftravel-bags%2Fconvertible-backpack-tote%2Fblack-nylon" data-link-merchant="awaytravel.com"" target="_blank" rel="nofollow"> The Convertible Backpack Tote for $225, at Away Travel

<a href="https://www.pntra.com/t/8-11514-101987-155614?sid=hawk-custom-tracking&website=194177&url=https%3A%2F%2Fwww.awaytravel.com%2Ftravel-bags%2Fconvertible-backpack-tote%2Fblack-nylon" data-link-merchant="awaytravel.com"" data-link-merchant="awaytravel.com"" target="_blank" rel="nofollow">The Convertible Tote puts versatility first, featuring a strap that transforms it into either a tote or a backpack in seconds. It also features pockets for days, including storage for your phone, your passport, and your water bottle, as well as two laptop sleeves. 

5. Away x Serena Williams The Expandable Toiletries

<a href="https://www.pntra.com/t/8-11514-101987-155614?sid=hawk-custom-tracking&website=194177&url=https%3A%2F%2Fwww.awaytravel.com%2Faccessories%2Fexpandable-packing-cubes-four%2Fmulticolor" data-link-merchant="awaytravel.com"" target="_blank" rel="nofollow"> The Expandable Packing Cubes for $55, Away Travel

 Stay organized with these <a href="https://www.pntra.com/t/8-11514-101987-155614?sid=hawk-custom-tracking&website=194177&url=https%3A%2F%2Fwww.awaytravel.com%2Faccessories%2Fexpandable-packing-cubes-four%2Fmulticolor" data-link-merchant="awaytravel.com"" data-link-merchant="awaytravel.com"" target="_blank" rel="nofollow">packing cubes, featuring water-resistant nylon to protect your clothes, a mesh top that makes it simple to find what you need, and an expandable zipper that allows you to squeeze in that extra outfit.

Still, want more? Check out additional Away x Serena Williams newly-released items below:  

• Away x Serena Williams The Mini Convertible Backpack Tote
• Away x Serena Williams The Jewelry Sleeve 
• Away x Serena Williams The Kids' Carry-On

Brittany Romano is Future's U.S. Shopping Editor, residing on the Upper East Side in New York City. From her start as a freelance fashion market assistant at Marie Claire to building a highly profitable commerce vertical at Us Weekly and AMI brands, Brittany has produced award-winning content covering everything from celebrity beauty hacks to must-have items from online sales. She is a graduate of New England College. When she isn't writing, you can spot her on Fifth Avenue lusting over the yet-another Chanel bag, making a stylish statement on her velvet couch (in the most luxurious sleepwear), or at a Boston Bruins game, in her signature So Kate Louboutins. 

Follow her on Instagram at  @ItsBrittanyRomano

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Serena Williams Launches Collaboration With Away Luggage

Tennis superstar Serena Williams has partnered with the lifestyle brand Away to launch a collection of luggage and travel accessories.

Mitti Hicks • Feb 7, 2020

The new line, titled Away x Serena Williams features a variety of suitcases and travel accessories such as packing and shoe cubes designed in some of Williams’ favorite colors.

The soft side expandable line comes in four different sizes and is made with durable and water-resistant nylon that will allow travelers some flexibility.

There’s also a hard-side luggage line designed for travelers who want to stay connected on the go, according to the website .  It comes with a battery that can charge your phone, all while complying with airline policies, is TSA-approved, and safe to fly with.

 “Serena defines today’s modern traveler, and her dynamic, multi-faceted lifestyle perfectly mirrors the essence of our brand and what Away stands for,” said Jen Rubio, Away co-founder & Chief Brand Officer in a statement . “Serena’s unique perspective on travel, combined with her natural eye for design, has made her an invaluable partner for us. With this collaboration, we’re looking forward to giving people a window into this side of Serena, shedding light on the habits, rituals, and experiences with travel that shape who she is.”

Prices for the luggage start at $225. You also have the option to personalize your suitcases. Look at more designs by clicking here.

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G.O.A.T. spotting! Serena Williams visits West Palm Beach shop to promote new makeup line

WEST PALM BEACH — The greatest tennis player on the planet visited West Palm Beach on Saturday morning.

Serena Williams, who lives in Palm Beach Gardens, stopped by Ulta Beauty to launch her new makeup line, WYN Beauty. She helped shoppers choose the right products, spoke with beauty influencers and offered her advice to young girls in sports in an interview with The Palm Beach Post.

"It can't be said enough. It's your hard work that will get you there. And your dedication," Williams said.

Williams' 23 career grand slam victories are the second-most all-time among women's tennis players. Overall, she has won 73 singles titles and 23 doubles titles professionally. Williams is also the most lucrative women's tennis player of all-time: Her $94.5 million in career winnings with the WTA are more than double her older sister Venus, who is second with $42.2 million in earnings.

At 42 years old and with four Olympic gold medals, Serena Williams has been called the undisputed "greatest of all time" or G.O.A.T. in her sport. She retired from tennis in 2022.

More: 'The GOAT of all GOATS': Sports world celebrates Serena Williams' career after US Open loss

Serena Williams in West Palm Beach to launch makeup line with 36 shades

William's makeup line includes skin tints, concealers, lip serums, lip sticks, blushes, eyeliners, brow products and mascaras. They're packaged in a neon green that emulates that of a tennis ball.

Christina Ximenez, vice president of of product development for the line, said the skin tint (similar to a foundation) comes in 36 shades with varying undertones, including warm tones, cool tones, peach tones, olive tones, and neutral tones.

This variety was crucial for Williams, who struggled mightily with finding makeup that worked for her when she was traveling and working with makeup artists who didn't often work with Black women.

"I used to travel the world and I would be in the middle of Eastern Europe or I would be in the middle of Asia and I needed to do my own face," Williams said. "This is before 40 colors or shades existed ... so I couldn't really find anything."

"For me it's been a journey of wanting to have something out there that was also long-lasting," she said.

Williams chatted with customers Alessandro Cardozo (and his dog, Minnie) and Jacob Lloyd as they sampled different products at the store Saturday morning. Cardozo told The Post he felt their conversation was "genuine and kind."

Does Serena Williams have any favorite restaurants, beaches in Palm Beach County? We asked!

Williams owns homes in Palm Beach Gardens, Miami and Los Angeles.

In 2020, she reportedly bought a waterfront home in Jupiter that previously belonged to St. Louis Cardinals catcher Yadier Molina.

The home spans over 10,000 square feet, according to Architectural Digest.

In her retirement, Williams has had time to grow her family with husband Alexis Ohanian. She has two daughters, Olympia and newborn Adira.

Asked about her favorite spots in Palm Beach County, Williams chuckled and played it cool.

"You might see me around town because I'm often here, but I'm not giving away my spots!" she said.

Katherine Kokal is a journalist covering education at The Palm Beach Post. You can reach her at [email protected]. Help support our work, subscribe today!

This article originally appeared on Palm Beach Post: G.O.A.T. spotting! Serena Williams visits West Palm Beach shop to promote new makeup line

Here's How Serena Williams' Daughter Reacted To Finding Out Why Her Mom Is 'So Famous'

Serena Williams ' daughter, 6-year-old Alexis Olympia Ohanian Jr., has caught on to just how big of a deal her mama is — and now she's popping with questions regarding the 42-year-old former tennis player's fame. In an interview with People for its 50th anniversary cover story, the mom of two opened up about sharing more of her career with her daughter now that she's at an age where she can better understand.

In fact, Serena recently explained to her curious child how she competed in and won the 2017 Australia Open while pregnant with Olympia.

“I told her the other day that she actually was in my belly when I won a big tournament, and she was surprised,” Serena said. “She's at an age now where I can kind of open up to her a little bit more and she can understand things more, whereas she didn't really understand before.”

But it didn't stop there. Olympia has been noticing how big of a deal her mom is, so Serena has found herself explaining more of her life to her daughter. “Olympia's now at an age where she's like, ‘Listen, I am wondering why are you so famous? Mommy, how do they know your name?’" the mom said.

More from LittleThings: Serena Williams And Alexis Ohanian Welcome A Second Baby Girl To The World

"I'm like, well,” she continued, laughing. “I don't live in the heart of LA or anything, I'm in a more quiet area where I'm very low key and I try to do all the normal mom stuff and all the normal life things.”

“I said, ‘You know how mommy is a little famous?’ She's like, ‘No, no, no, you're really, really, really...’ And I'm just like, ‘Oh my God, no, no, no.’ She was like, ‘No, yes you are. You're a great tennis player,’” Serena shared of a conversation with her daughter.

Serena and husband Alexis Ohanian welcomed another daughter, Adira Williams, in August 2023. The former tennis player explained that the whole family has had to adjust to the addition of the now 8-month-old.

“It's been really hectic to have two and then have all the brands,” Serena said, referring to her brand WYN Beauty. “I'm starting to sweat a little bit more, because now Adira recognizes me and she puts her arms out, she wants to come to me, and that honestly is so sweet and so cute. But then Olympia, she's 6 and she still wants a ton of attention from me.”

“It’s definitely getting to be a little bit harder, but I love it. I've always loved a challenge, I've never steered away from hard work.” She's even looped her 6 year old in to help her with her brand as a mini consultant.

“It’s fun to grow things and show your daughter as you're creating products, and say, ‘What do you think about this? Do you like this name?’ And then to literally have her say, ‘I like that name better than this,’" she said. “It’s something that's really cool, to really conceptualize together.”

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Meghan Markle and Prince Harry Joined by Friend Serena Williams While Filming Netflix Series at Polo Match

The trio were spotted together in Florida during the Royal Salute Polo Challenge at the Grand Champions Polo Club

Meghan Markle and Prince Harry spent some time with Serena Williams this week while prepping for their latest project.

While Harry took part in the Royal Salute Polo Challenge at the Grand Champions Polo Club in Wellington, Florida on April 12, Meghan, 42, was seen chatting with her friend Williams, 42.

The event came shortly after the Duke and Duchess of Sussex were revealed to be working on two new series for Netflix, both of which are in their "early stages."

Since one of the series centers on professional polo, the couple — who are executive producers on the project announced by their Archewell Productions company — were seen filming during the event.

Meghan was also spotted spending some quality time with Williams, a longtime friend , as during the match, the two friends were photographed strolling around the horses, laughing together, sitting on the back of a golf cart, sharing a hug and chatting with Prince Harry, 39, who wore a polo outfit.

The match itself took place in front of 300 guests and benefitted the organization Sentebale, founded in 2006 by Prince Harry and Prince Seeiso of Lesotho, which aims to offer assistance to children affected by poverty, inequality and HIV/AIDS in Africa.

The Duchess of Sussex wore a chic white halter dress  and sunglasses for the occasion, while Williams opted for a black long sleeve and long white skirt. Following Harry's team winning the match , the Duke and Duchess shared a sweet kiss as he was presented with a trophy . An onlooker at the event told PEOPLE that, "They were very loving with each other," and that "Meghan looked really happy."

Meghan and Prince Harry's upcoming polo series, which also comes from showrunner Miloš Balać, will "pull the curtain back on the grit and passion of the sport, capturing players and all it takes to compete at the highest level," per a statement.

As previously reported, the titles and release dates for the two new shows from the Duke and Duchess of Sussex are expected to be announced in the coming months. 

As for Meghan and the tennis legend, the pair have known each other since being introduced in 2010 at Super Bowl XLIV, and have since supported each other during clothing line launches, U.S. Open victories and even weddings — as Williams and husband  Alexis Ohanian  attended Meghan and Harry's 2018 nuptials.

Never miss a story — sign up for PEOPLE's free daily newsletter to stay up-to-date on the best of what PEOPLE has to offer​​, from celebrity news to compelling human interest stories. 

During a post-match press conference following a Wimbledon women's singles loss in 2019, Williams reflected on her connection to Meghan, sharing that she's " such a great friend and a great person as well. And always positive, no matter what."

"It's so good to have people like that, just to know," she said, adding that Meghan is "such a fan of the sport."

Williams later ended up being the first guest on her friend's Archetypes podcast in 2022, where they discussed ambition, motherhood, gender norms and more.

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Serena Williams’ daughter Olympia is figuring out her mom is ‘a little famous’

At six years old, Serena Williams' daughter Olympia is learning about the special role she played in her mom's success story.

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As any parent will tell you, kids are incredibly perceptive — and as anyone who’s paid the least attention to tennis over the past three decades can tell you, Serena Williams is one of the undisputed GOATs of the sport. So, it was only a matter of time before Williams’ firstborn daughter, six-year-old Alexia Olympia Ohanian, figured out that her mom might be in a league of her own.

“Olympia’s now at an age where she’s like, ‘Listen, I am wondering, why are you so famous? Mommy, how do they know your name?’ I’m like, well…,” Williams said in her cover story for People magazine’s 50th Anniversary issue . “I don’t live in the heart of L.A. or anything, I’m in a more quiet area where I’m very low-key, and I try to do all the normal mom stuff and all the normal life things.”

Nevertheless, Williams is far from a “normal” wife and mother of two. At 42, she’s also a 23-time Grand Slam champion and four-time Olympic gold medalist, and has served as ambassador and campaign star for multiple major brands. In addition to eponymous fashion and jewelry brands and the recently launched Wyn Beauty , she is the founder and CEO of a venture capital firm specializing in female and BIPOC-led businesses.

But humility is clearly Williams’s strongest suit, as evidenced by how she attempted to explain her global renown to her precocious youngster. 

“I said, ‘You know how mommy is a little famous?’ [Olympia was] like, ‘No, no, no, you’re really, really, really…’,” Williams recounted. “And I’m just like, ‘Oh my god, no, no, no.’ She was like, ‘No, yes you are. You’re a great tennis player.’” 

Of course, Olympia also has the distinction of being part of one of her mother’s greatest moments on the court, as Williams famously won the 2017 Australian Open during her first pregnancy .

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“I told her the other day that she actually was in my belly when I won a big tournament, and she was surprised,” Williams shared. “She’s at an age now where I can kind of open up to her a little bit more, and she can understand things more, whereas she didn’t really understand before.”

Helping a six-year-old understand a career as expansive as Serena Williams’ is something else entirely. While moms are typically skilled multitaskers, the former tennis phenom admits balancing her many roles has become increasingly challenging since her family expanded in 2023 to include daughter Adira, now eight months.  

“It’s been really hectic to have two and then have all the brands,” she said. “I’m starting to sweat a little bit more because now Adira recognizes me and she puts her arms out; she wants to come to me, and that honestly is so sweet and so cute. But then Olympia, she’s six, and she still wants a ton of attention from me.” 

“It’s definitely getting to be a little bit harder, but I love it. I’ve always loved a challenge; I’ve never steered away from hard work.”

Before long, Olympia might be building empires of her own, as, in addition to her entrepreneurial father (Reddit co-founder Alexis Ohanian), she is learning at the feet of a dynamic mother who happily encourages her daughter’s growing curiosity.

“It’s fun to grow things and show your daughter as you’re creating products, and say, ‘What do you think about this? Do you like this name?’ And then to literally have her say, ‘I like that name better than this,’ “ said Williams. “It’s something that’s really cool, to really conceptualize together.”

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Putin taunts the West with 'first ever' visit to remote ice-covered 'frontier region' just 55 miles from the US - as Zelensky tries to drum up war support in Lithuania

• Chukotka is Russia's easternmost region, sharing a maritime border with Alaska

By David Averre

Published: 06:37 EDT, 10 January 2024 | Updated: 10:41 EDT, 10 January 2024

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President Vladimir Putin  has arrived for his first-ever presidential visit to Chukotka in Russia 's Far East - just 55 miles from the US state of Alaska . 

Putin arrived in Anadyr, the local capital of the Chukotka region this morning after flying from Moscow some nine time zones away. 

Chukotka is the easternmost region of Russia, with a maritime border on the Bering Strait with Alaska.

The Russian president was met in Anadyr by a motorcade and was whisked away in a limousine amid frigid temperatures of -28C. 

It's the closest he has come to US soil since he met with President  Barack Obama in New York City in 2015.

Chukotka is so close to Alaska that Roman Abramovich - the ex-Chelsea FC owner - was reported to fly to Anchorage in Alaska for lunch when he was the governor of the region from 2001 - 2008.

Putin's visit comes at a time when US-Russian relations are at their lowest ebb in decades amid the war in Ukraine and a growing East-West divide. 

Meanwhile, Ukrainian President Volodymyr Zelensky today landed in Lithuania as part of an unannounced trip to the Baltic states to drum up more support for the conflict. 

Russian President Vladimir Putin inspects growing tomatoes during his visit to the year-round greenhouse farm 'Makatrov Peasant Farm' in Anadyr, Chukotka region

The Russian president was met in Anadyr by a motorcade and was whisked away in a limousine amid frigid temperatures of -28C

The city of Anadyr, Chukotka, Russia

Polar bears are seen outside the village of Ryrkaypiy in Russia's Far East Chukotka region

Chukotka is the easternmost region of Russia, with a maritime border on the Bering Strait with Alaska. Putin today visited the regional capital, Anadyr

Ukraine's President Volodymyr Zelensky arrives for talks with Lithuania's President at the Presidential Palace in Vilnius, Lithuania, on January 10, 2024

Lithuania's President Gitanas Nauseda (R) and Ukraine's President Volodymyr Zelensky pose for photos during a welcoming ceremony at the Presidential Palace in Vilnius, Lithuania, on January 10, 2024

Global war for control of the ARCTIC: Climate change is unlocking untapped natural resources, new trade routes... and a new international conflict that RUSSIA is already winning  

The three Baltic states - all former Soviet republics which are now EU and NATO members - are among Ukraine's staunchest allies.

'Estonia, Latvia, and Lithuania are our reliable friends and principled partners. Today, I arrived in Vilnius before going to Tallinn and Riga,' Zelensky said on social media platform X, formerly Twitter.

'Security, EU and NATO integration, cooperation on electronic warfare and drones, and further coordination of European support are all on the agenda,' he said.

The Baltic tour marks Zelensky's first official trip abroad this year.

In Lithuania, a key donor to Ukraine, Zelensky said he will hold talks with the president, prime minister and the speaker of parliament, and meet with the Ukrainian community.

The visit comes as other Kyiv allies waver on fresh aid, nearly two years into Russia's invasion.

Ukraine has come under intense Russian shelling in recent weeks, retaliating with strikes on Russia's border city of Belgorod.

Zelensky has urged allies to keep military support flowing and held in-person talks with officials from the United States, Germany and Norway last month.

But an EU aid package worth 50 billion euros ($55 billion) has been stuck in Brussels following a veto by Hungary, while the US Congress remains divided on sending additional aid to Ukraine.

Russian President Vladimir Putin gestures as he speaks during his meeting with residents of Chukotka autonomous okrug, on January 10, 2024

FILE: Roman Abramovich, the Russian billionaire and owner of London's Chelsea football club, registers to vote in Russia's parliamentary elections at a polling station in Anadyr, 02 December 2007, in the far eastern Chukotka region

Utility workers repair water pipes outside a high-rise building destroyed following a Russian missile attack in central Kyiv, on January 3, 2024, amid the Russian invasion of Ukraine

Local residents throw furniture out the window of a destroyed high-rise building following a Russian missile attack in central Kyiv, on January 3, 2024

Lithuania's President Gitanas Nauseda (C-R) and Ukraine's President Volodymyr Zelensky (C-L) arrive for talks at the Presidential Palace in Vilnius, Lithuania, on January 10, 2024

Following his trip to Chukotka, Putin is expected to visit several regions in the Russian Far East to boost his re-election campaign amid the war with Ukraine, which has seen more than 300,000 Russians killed or maimed.

He is due to stand in March, seeking another six years in the Kremlin.

The only Kremlin leader ever to travel to Chukotka previously was Dmitry Medvedev in 2008.

Putin's trip sees him escape a wave of ugly protests in western Russia over hundreds of thousands of people scraping by in freezing conditions due to breakdowns in communal heating supplies.

In Elektrostal, Moscow region, desperate residents say they have had no communal heating - which Russians routinely expect the state to supply usually through piped hot water - for the entire winter so far.

'We have been without heating since [9 October],' one resident said in a video circulating on Telegram.

'It is impossible to be in our homes… We are freezing! We are freezing! We are freezing!' they said. 

Share or comment on this article: Putin taunts the West with 'first ever' visit to remote ice-covered 'frontier region' just 55 miles from the US - as Zelensky tries to drum up war support in Lithuania

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