swiss travel academy

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Please choose your market:

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Do you want to learn more about Swisstainable?

We need Switzerland

Basel, Basel Region

Stalden, Valais

Samnaun, Graubünden

Pilatus, Lucerne-Lake Lucerne Region

Zurich, Zurich Region

Nature Park Thal, Jura & Three-Lakes

Charmey, Fribourg Region

Lago Bianco, Graubünden

Interlaken, Bern

Lavaux, Lake Geneva Region

Academy structure

This is the international version of the Switzerland Travel Academy. It consists of core and specialisation modules. Core modules ( 4 + News from Switzerland)  cover what you need to know about Switzerland and inform you on the latest events and experiences in Switzerland. The "News from Switzerland" module is updated every year.

Completion time: about 3 hours. Specialisation modules  offer a deeper focus on different topics such as family holidays, accommodation offers, and outdoor activities.

Completion time of each module: about 40 minutes.

Certification

The process of certification is easy and free :

• Pass the final exam on the core modules to graduate as a Switzerland Travel Expert .
• You will receive the certificate that is valid  until December of the following year .
• Every year, stay informed and renew your certificate by taking the exam of the updated “News from Switzerland” module.

After passing the core modules exams, you can continue your training to receive specialisation certificates:  choose the specialisation module you are interested in, pass the exam and receive the certificate.

Graduate benefits

• Certification upon graduation
• Option to specialise in certain segments
• Rights to use the Travel Expert logo for letters / brochures / website / email signature
• Possibility of ordering brochures

Want to know more? Watch the demo of the course

• Terms of Use

Data Privacy Statement

Switzerland Tourism (Toedistrasse 7, 8027 Zurich, Switzerland), a institute under public law (CHE- 108.956.138), represented by Martin Nydegger (CEO), is the operator of the website switzerlandtravelacademy.ch and thus responsible for the collection, processing and usage of your personal data and the reconcilability of the data processing with Swiss law.

Your trust is important to us, which is why we take the issue of data protection seriously and ensure the appropriate level of security. We do of course comply with the statutory provisions of the Data Protection Act (DSG), the Ordinance to the Federal Act on Data Protection (VDSG), the Telecommunication Act (FMG) and, if applicable, other provisions under data protection law, in particular the General Data Protection Regulation of the European Union (hereinafter referred to as GDPR).

So that you know what personal data we collect from you and for what purposes we use them, please note the following information.

1 Scope and purpose of the collection, processing and use of personal data

a. When you visit international.switzerlandtravelacademy.ch

When you visit our website, our servers make a temporary record of each access and store it in a log file. The following data is collected and stored, without any action on your part, until it is automatically deleted by us after 12 months at the latest:

• the IP address of the accessing computer the time and date of access,
• the name and URL of the file called up,
• the website from which access is made,
• the operating system of your computer and the browser used,
• the country from which access is made and the language settings of your browser,
• the name of your Internet access provider.

Only in the event of an attack against the network infrastructure of international.switzerlandtravelacademy.ch or in the event of suspicion of another unauthorised or improper website usage will the IP address be analysed for clarification and defence against such attacks and, if necessary, used within the framework of criminal proceedings for identification and for action under civil and criminal law against the respective users.

The said data is collected and processed for the purpose of allowing you to use our website (establishing a connection), ensuring system security and stability in the long term and allowing our Internet offering to be optimised, as well as for internal statistical purposes. This is where our legitimate interest in the data processing pursuant to Art. 6 Par. 1 Letter f GDPR is to be found.

b. During the registration of a user account

In order to test your knowledge of Switzerland and to receive a certificate, the truthful input of the following personal data (*mandatory) is required:

• E-mail address*
• First name*
• Type of company*
• Name of company*
• Position within the company*
• Town or city*
• I accept the General Terms and Conditions of Business
• Security question

We require this information in order to open a user account and to test your knowledge about Switzerland (incl. certificate). The legal basis for the processing of your personal data is to be found in our legitimate interest pursuant to Art. 6 Par. 1 Letter f GDPR.

You may object to this data processing at any time if there are reasons in your particular case that make the data processing unreasonable (cf. in this regard Clause 14 Contact).

c. When contacting us

You can use the following e-mail address to contact us: [email protected] .

In the process, we collect the personal data you provide us with. We require this information in order to process your contact request. You are directly responsible for the messages and/or any content that you send to us. We recommend that you do not communicate any sensitive information. Only personal data that you communicate to us on a voluntary basis are collected. It is therefore up to you to decide which information you provide us with. In order to be able to process your contact requests, we may request additional information from you, e.g. your address, your telephone number, etc. We will only collect those personal data from you that are necessary to process and answer your request or to provide the services required by you.

The legal basis for the processing of your personal data in contact requests is to be found in our legitimate interest pursuant to Art. 6 Par. 1 Letter f GDPR. Our legitimate interest lies in the processing of your contact request.

You may object to this data processing at any time if there are reasons in your specific situation that are arguments against the data processing (cf. in this regard Clause 14 Contact).

d. when you register for our newsletter

You have the option of subscribing to our newsletter through our website. Registration is required in order to do so. In order for you to register, you will be transferred to the website of Switzerland Tourism ( https://www.myswitzerland.com/en-ch/newsletter.html ). As part of the registration process, the following data must be provided:

• First name and surname
• E-mail address

The data above are necessary for the data processing. You also have the option of providing additional information (date of birth and country) on a voluntary basis. We process this data in order to personalise the information and offers sent to you and to better align our products and services to your interests.

By registering, you give your consent to the data provided being processed for regular dispatch of the newsletter to the address you provided, for the statistical analysis of user behaviour and optimisation of the newsletter. Pursuant to Art. 6 Par. 1 Letter a GDPR, this consent constitutes our legal basis for the processing of your e-mail address. We are entitled to commission third parties with the technical handling of advertising measures and are entitled to forward your data for this purpose.

At the end of each newsletter there is a link which you can use to unsubscribe from the newsletter at any time. When unsubscribing you have the option to let us know the reason you are doing so. Once you have unsubscribed, your personal data will be deleted. Further processing shall take place only in anonymised form for the purpose of optimising our newsletter. We make explicit reference to the data analyses within the framework of the newsletter mailing. Further information with regard to the use of personal data within the framework of your registration for the newsletter can be found at the following link: https://www.myswitzerland.com/en-ch/privacy.html

2 Central storage

We store the data indicated in the clauses mentioned above in a central electronic data processing system. The data relating to you are systematically recorded, linked and analysed in order to process your requests and to handle the contractual services.

We base this processing on our legitimate interest pursuant to Art. 6 Par. 1 Letter f of the GDPR in a customer-friendly and efficient administration of customer data. We also base the processing of these data on the fulfilment of the contract pursuant to Art. 6 Par. 1 Letter b GDPR.

3 Usage of your data for advertising purposes

a. Creation of pseudonymised usage profiles

In order to provide you with personalised services and information on our website (on-site targeting), we use and analyse the data that we collect about you when you visit the website. For the corresponding data processing, text files known as cookies may be used where necessary (see also under Section 7). The analysis of your user behaviour can result in the creation of a so-called usage profile. The usage data is combined only with pseudonymous data, and never with data that has not been pseudonymised.

We base the creation of pseudonymised user profiles for advertising and analysis purposes on a legitimate interest pursuant to Art. 6 Par. 1 Letter f GDPR. This applies for all data processing transactions listed in this clause. The legitimate interest exists in the direct marketing and in the analysis of the usage of our website.

b. Re-targeting

We use re-targeting technologies on the website. These technologies analyse your user behaviour on our website in order to subsequently offer you advertising that is tailored specifically to you on partner websites. Your user behaviour is collected in a pseudonymised form. Most retargeting technologies work with cookies (see Section 7 below).

This website uses DoubleClick by Google, a service of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043,USA (“Google”), for the activation of advertisements that are based on the usages of previously visited websites. To do so, Google uses the DoubleClick cookie, which allows your browser to be recognised when visiting other websites.

The information collected by the cookie about visits to these websites (including your IP address) is transferred to a Google server in the United States and stored there (more information about the transfer of personal data to the United States can be found further below under Section 10).

Google will use this information to analyse your use of the website with respect to the advertisements placed, in order to compile reports about website activity and advertisements for the website operator and to provide further services that are linked to usage of the website and the Internet in general. Google will also transfer this information to third parties in certain cases, where this is required by law or if the said third parties process this data on Google's behalf. Google will under no circumstances associate your IP address with other data from Google, however.

You may choose to prevent retargeting at any time by rejecting or disabling the relevant cookies in the menu bar of your web browser (see Section 7 below). You can also request an opt-out for the said other advertising and re-targeting tools via the website of the Digital Advertising Alliance at optout.aboutads.info .

4 Forwarding of the data to third parties

We pass your personal data on only if you have expressly consented to this, if there is a legal obligation to do so or if this is required in order to enforce our rights, in particular in order to enforce claims resulting from the relationship between you and Switzerland Tourism.

We also pass your data onto third parties where this is required in conjunction with use of the website in order to provide you with the services requested or to analyse your user behaviour. If this is required for the purposes specified in the preceding sentence, your data may also be passed on to third parties abroad.

We explicitly mention at this point that the website switzerlandtravelacademy.ch is operated jointly with the Università della Svizzera italiana, Via G. Buffi 13, 6900 Lugano and is hosted on servers of ti-edu, Via Cantonale 16c, 6928 Manno, in Manno, Switzerland.

If the website contains links to websites of third parties, Switzerland Tourism will no longer have any influence on the collection, processing, storage or use of personal data by third parties once you click on such links and assumes no responsibility in this regard.

5 Communication of personal details to third parties located abroad

Switzerland Tourism is entitled to also pass your personal data onto third-party companies (commissioned service providers) abroad, where this is required for the data processing described in this privacy policy. The said third-party companies are obliged to protect your data to the same extent as we are. If the level of data protection in a country does not correspond to the level of data protection in Switzerland or the European Union, we ensure by contractual means that the protection of your personal data corresponds to that in Switzerland or the European Union at all times.

6 Data security

We take appropriate technical and organisational security measures to protect any of your personal data that we have stored from manipulation, partial or complete loss and unauthorised access by third parties. Our security measures are constantly being improved in line with technological developments.

We also take data privacy within our organisation very seriously. Our employees and the service providers commissioned by us are obliged to maintain confidentiality and comply with our data protection provisions. In addition, they are only given access to personal data to the extent that this is necessary.

Cookies help in many ways to make your visit to our website simpler, more pleasant and more meaningful. Cookies are information files that your web browser automatically stores on your computer’s hard drive when you visit our website. Cookies neither damage your computer’s hard drive nor do they transfer the user’s personal data to us.

We use cookies, for instance, to align the information, offers and advertisements displayed to you better to your individual interests. Their use does not mean that we receive new personal data about you as an online visitor. Most Internet browsers accept cookies automatically. It is possible, however, to configure your browser so that no cookies are stored on your computer or so that a message will always appear when you receive a new cookie.

Disabling cookies may prevent you from being able to use all of the features on our website.

8 Tracking tools

On our website, we use Matomo (formerly: “PIWIK”) from InnoCraft Ltd, 150 Willis St, 6011 Wellington, New Zealand. This is an open-source software with which we can analyse the use of our Internet presence. In the process,

• your IP address,
• the web page(s) of our website that you are visiting,
• the website from which you have changed to our own website (referrer URL),
• the time you spend on our Internet presence and
• how often one of our websites is called up, are processed.

To record these data, Matomo saves a cookie on your terminal device via your Internet browser (cf. in this regard Clause 7 further below). This cookie is valid for one week. However, we use Matomo with the anonymisation function “Automatically Anonymize Visitor IPs”. This anonymisation function shortens your IP address by two bytes so that assignment to you or to the Internet connection used by you is impossible. This means that the personal reference in the data is immediately erased already when the data is collected.

If you do not agree to this processing, you have the option of preventing the storage of the cookie through a setting in your Internet browser (cf. in this regard Clause 7 further below).

Further information on privacy settings of Matomo can be found under the following link: https://matomo.org/docs/privacy/

9 Links to our presence in social media

On our website, we have integrated links to our social media profiles at the following social networks:

• Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA,
• Twitter, Twitter Inc.,1355 Market Street, Suite 900, San Francisco, CA 94103, USA,
• LinkedIn, LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA,
• Google+, Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043,USA,
• YouTube, YouTube LLC., 901 Cherry Ave., San Bruno, CA 94066, USA,
• Pinterest, Inc., 808 Brannan St, San Francisco, CA 94103, USA,
• Instagram, Instagram LLC., 1601 Willow Road, Menlo Park, CA 94025, USA,
• Flickr, Yahoo! Inc., 701 First Avenue, Sunnyvale, CA 94089, USA and
• Tumblr, Tumblr Inc., 35 East 21st St, 10th Floor, New York, NY 10010, USA.

When you click on the respective symbols of the social networks, you will automatically be forwarded to our profile at the respective network. In order to use the functions of the respective network there, you must in some parts log in to your user account at the respective Network.

When you call up a link to one of our social media profiles, a direct connection will be established between your browser and the server of the respective social network. As a result, the network receives the information that you have visited our website with your IP address and have called up the link. If you call up a link to a network whilst you are logged into your account at the respective network, the content of our site can be linked to your profile at the network, which means that the network can directly assign your visit to our website to your user account (you will find additional information regarding transfers of personal data to the US in Clause 10 further below). If you wish to prevent this, you should log out before you activate corresponding links. Assignment takes place at any rate if you log in to the respective network after activating the link.

10 Information regarding the transfer of data to the US

For the sake of completeness, we would like to point out to users residing or based in Switzerland that in the US there are monitoring measures taken by the US authorities that generally allow the storage of all personal data relating to all persons whose data has been transferred from Switzerland to the US. This happens without differentiation, limitation or exception on the basis of the aim pursued and without an objective criteria that makes it possible to limit access to the data by US authorities and its later use to very specific, strictly limited purposes that may justify the intervention associated with both access to this data and use thereof. We would also like to point out that there are no judicial remedies in place in the US for data subjects from Switzerland that would make it possible to receive access to the data relating to them and to have this corrected or deleted, as well as no effective legal protection against general access rights by US authorities. We refer the data subjects explicitly to this legal and factual situation so that they can make an appropriately informed decision on whether or not to consent to their data being used.

We point out to users domiciled in a Member State of the EU that the US, from the perspective of the European Union, among others due to the topics named in this section, does not have a sufficient level of data protection. If we have explained in this data privacy statement that recipients of data (e.g. Google, Facebook and Twitter) have their registered office in the US, we will ensure either through contractual regulations with these companies or by ensuring the certification of these companies under the EU-US Privacy Shield that your data are subject to an appropriate level of protection at our partners.

11 Right to information, rectification, erasure and restriction of the processing; right to data portability

On request, you have the right to receive information free of charge about the personal data that are saved about you by us. You also have the right to rectification of incorrect data and the right to erasure of your personal data if this does not conflict with any statutory obligation of retention or a permission that allows us to process the data. Pursuant to Articles 18 and 21 GDPR, you also have the right to request a restriction in the data processing and to object to the data processing.

Furthermore, you have the right to request the surrender of the data again that you have handed over to us (right to data portability). On request, we will also transfer the data to a third party of your choice. You have the right to receive the data in a conventional file format.

For the aforementioned purposes, you can reach us via the e-mail address [email protected] . At our own discretion, we may request proof of identity for the processing of your requests.

You may also notify us what is to happen to your data after your death by giving us corresponding instructions.

12 Retention of data

We only save personal data for as long as this is necessary in order to use the aforementioned tracking, advertising and analysis services within the framework of our justified interest:

in order to carry out services in the aforementioned scope that you have requested or for which you have given your consent; in order to comply with our statutory obligations.

Contractual data are retained by us for longer as this is specified by statutory obligations of retention. Retention obligations that obligate us to retain data result from regulations regarding invoicing and from provisions under tax law.

Pursuant to these regulations, business communication, closed contracts and booking records are to be retained for up to 10 years and with regard to users who have their place of residence in France for up to 5 years. The data will be locked if we no longer require these data to carry out the services for you. This means that the data may then only be used for invoicing purposes and for tax purposes.

13 Right to complain to a data protection supervisory authority

If you have your place of residence in an EU Member State, you are entitled to make a complaint to a data protection supervisory authority at any time.

If you have any questions regarding data privacy on our website, or if you require information or wish to have your data erased, please contact us by sending an e-mail to [email protected] .

Last update: 31.07.2018

• Contact and Help

Should you need help with the platform or have questions regarding the Switzerland Travel Academy, please contact us at [email protected]

• © Switzerland Tourism 2017-2024

Einstieg in die Reisebranche mit Jobgarantie!

Wir sind langjährige spezialisten für die reisebranche, einstieg in die reisebranche auf unkonventionellem weg.

Sie interessieren sich für andere Länder? Sie organisieren schon jetzt Reisen für sich und Andere? Ihre Freunde fragen Sie nach schönen Hotels oder Orten, an denen Sie schon waren? Sie wollten eigentlich schon immer in einem Reisebüro arbeiten?  

Nur Swiss Travel Academy bietet Ihnen dieses einmalige Konzept in der Schweiz.

Jetzt professioneller Reiseberater werden!   KONTAKTIEREN SIE UNS

Viele reisebegeisterte Menschen möchten ihr Hobby zum Beruf machen!

• Sie organisieren mit Freude die gemeinsamen Vereinsfahrten?
• Sie betreiben schon eine Reise-Webseite oder Blog?
• Sie planen und buchen Sportevents wie beispielsweise Fussballtuniere, Marathon, Triathlon oder Tennis Cups?
• Sie sind beispielsweise Golf Pro und möchten sich auf Golfreisen spezialisieren?
• Sie haben eine Tauchschule und möchten Tauchreisen anbieten?
• Ihre Event-Agentur hat Bedarf an touristischen Leistungen zur Komplettierung Ihres Angebots?
• Sie sind oder waren jahrelang Reiseleiter und kennen die besonderen Orte aus Ihrem Zielgebiet wie Ihre Westentasche?
• Oder Sie haben schon Ihren Bekannten und Verwandten bei der Planung Ihrer Reisen geholfen?

Nutzen Sie Ihr vorhandenes Potential und sichern Sie sich damit Ihr (Zusatz-)Einkommen!

  Sie schätzen Qualität, haben ein offenes Ohr für jeden Kundenwunsch und möchten professionell und seriös Reisen vermitteln – dann ist Swiss Travel Academy genau das Richtige für Sie!

Swiss Travel Academy ist auf Quereinsteiger für den mobilen Reisevertrieb spezialisiert und bietet Ihnen die passenden Buchungswege, umfangreiche Informations- und Schulungsmöglichkeiten und jederzeit kompetente Unterstützung, die es Ihnen erlaubt umgehend als Freelancer (Travel Consultant) für  Reiselounge tätig zu werden!

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Become A Certified Switzerland Travel Expert

Photo: MadGeographer

The Switzerland Travel Academy consists of both core and specialization modules. Four core modules cover the basics, from the latest events to experiences in Switzerland. The specialization modules offer a deeper focus on different topics such as family holidays, accommodation offers and outdoor activities.

Upon passing a final exam, graduates will receive a Switzerland Travel Expert certificate. They will also have access to brochures and the Travel Expert logo for marketing. Travel agents who graduate by Nov. 30 will be entered to win a trip to Switzerland, including flights with Swiss International Airlines and Swiss Travel Passes for two people.

A mouse click away: To find and access over 150 travel agent training programs from cruise lines, tour operators, hotels, destinations and more, including ways to better operate and market your business, click here . 

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The program remains live for advisors. 

The podcast-format summit educates travel professionals on the newest technologies to support their business.

Angela Hughes, the Owner of Trips & Ships Luxury Travel, returns to MasterAdvisor. 

Now in its second year, the program has doubled in size .

Are you looking to distinguish yourself from the crowd of travel entrepreneurs? Eager to leave a lasting impression on potential clients and ensure their loyalty? It's crucial to maintain impeccable customer service and offer a unique touch that sets you apart. But is there a formula for success? 

The training program offers professional development for new travel advisors.

Swiss Travel System Excellence E-Learning

Sign up for the e-learning about Swiss public transport.

E-learning d esigned for the travel industry.

The Swiss Travel System Excellence Program is an e-learning platform that was designed with the needs of travel professionals in mind. Travel agents and tour operators learn everything there is to the Swiss Travel System in short and entertaining courses that are periodically updated. This gives them the skills to optimally market the product.   

Top 5 reasons why you should register:    

• Complete overview of Swiss Travel System: All essential information on Swiss public transport in one user-friendly tool.
• Expert advice: As a Swiss Travel System Excellence Expert, you can advise your customers competently.
• Up to date: With regular updates, you’re always up to speed.
• Free: The program is not only easy to access and use, but also free of charge. 
• Win: Earn an Expert Diploma and get a chance to personally experience Switzerland.

Already registered? Login here.

How it works:

Step aboard the Swiss Travel System Excellence Program.

Start learning

Select a module of your choice and begin your learning journey.

Check your current progress

Take tests and compare your current learning score to that of other participants.

Get rewarded

Receive the diploma as “Swiss Travel System Excellence Expert”! On top of that, you can win attractive prizes.

Watch video and learn all about the Excellence Program.

The courses..

Start your journey about the Swiss Travel System by taking our e-learning courses. You’ll be surprised how much you can learn in so little time.

Starter Watch the video to get your e-learning journey started and to help you navigate throughout the Swiss Travel System Excellence Program.  

Basics The Basics course is all about the fundamentals: Learners get a general ideal about public transport in Switzerland with virtual e-learning guides Heidi and Peter always by their side.  

Advanced In the Advanced course, participants experience the various products up close and get to know Swiss public transport from the perspective of travellers. Questions? Heidi and Peter are there to help out anytime.  

Expert In the Expert course, we have been on the road for a while and provide other travellers with tips and tricks. We summarize the most important experiences with Swiss public transport.  

News The News Course is all about the latest developments. Learners get insights about new product launches and other important topics.   

Diplomas You will receive your diploma in PDF form once you have passed all three tests “Basics”, “Advanced” and “Expert”.  

Swiss Travel System Excellence E‑Learning.

Welcome aboard! The Swiss Travel System Excellence E-Learning is the e-learning platform for future Swiss public transport experts. Heidi and Peter take trade specialists on a virtual learning journey through Swiss public transport. In the process, agents can broaden their knowledge in an entertaining way and acquire essential public transport know-how to support their clients professionally and competently.

Sign up for our Trade Newsletter

Our regular newsletter for the travel trade industry contains the latest sales and product updates regarding Swiss Travel System. Sign up and receive our newsletter four times a year.

Where to find us

Swiss Travel System AG Lagerstrasse 33 8004 Zürich Switzerland

More Information

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Plan a trip to Switzerland at myswitzerland.com

Switzerland Travel Academy

The Chair has collaborated in the design and development of the “Switzerland Travel Academy”, a major project of the Swiss National Tourism Office, aimed at training foreign travel agents about traveling to Switzerland. The goal of the Chair has been to ensure extensive coverage of Swiss World Heritage Sites within the training platform.

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Switzerland Tourism

Switzerland is a picturesque European gem, renowned for its unparalleled natural beauty, cultural richness, and meticulous precision.  Switzerland offers a plethora of unforgettable experiences for travellers. With the Alps dominating the landscape, hiking in summer, and skiing in winter is a great way to experience nature first-hand.  Speaking of the Alps, the iconic Matterhorn is a must-see and some say the most photographed mountain in the world.

Switzerland’s cities are equally enchanting with Zurich’s vibrant arts scene, Lucerne, the gateway to lakes and mountains and the captivating medieval capital of Bern.  

In the heart of the Alps, Interlaken is regarded as the adventure hub, where enthusiasts can paraglide and skydive against brilliant backdrops.  Interlaken is also a great hub for discovering some of Switzerland’s small historic villages.

No trip to Switzerland is complete without enjoying the country’s culinary treats, including Swiss chocolate and cheese fondue or raclette, another traditional dish involving cheese!

Switzerland’s allure is undeniable, whether indulging in luxury or seeking outdoor activities, a memorable experience is guaranteed year round.

ONLINE TRAINING MODULES

Switzerland Travel Academy

This is your starting point to learning all about Switzerland.  The training program includes four core modules plus additional specialist modules that provide a deeper focus on various topics.  Pass the final exam on the core modules to graduate as a Swiss Travel Expert.  You will receive a certificate upon completion as well as a badge.  

CLICK HERE TO BEGIN

Swiss Travel System Excellence Program

As travelling by train and public transport is such a fundamental part of visiting Switzerland, the Swiss Travel System Excellence Program is the key to learning more about how to make the most of Switzerland’s comprehensive transport network.  The entertaining modules feature Heidi and Peter taking travel specialists on a virtual learning journey across Swiss public transport.  Completion of this program will enable you to support your clients in professionally coordinating their travel within Switzerland. 

Participants will receive an excellence certificate upon completion.

View the webinar recording below.

• Top Destinations

Multi-Day Tours

Things to do

• Top Activities
• Food and Wine Tours
• Water Activities
• Snow Activities
• Air Activities
• Bike & Bicycle Tours
• Adrenaline & Extreme
• Family Activities

• Lauterbrunnen
• Grindelwald

• Connect with :

Swiss Travel Dreams has the purpose to give you all the information needed to make your swiss travel a perfect memorable dream.

To assure your best experience the Switzerland Travel Academy is regualary attended ( Certified Switzerland Travel Expert ).

On this site you will find memorable top destinations, tours, hotels and things to do in Switzerland.

Make your Swiss Dream come true!

Evaluating the Development and Impact of an eLearning Platform: The Case of the Switzerland Travel Academy

• Conference paper
• First Online: 23 December 2017
• Cite this conference paper

• Elide Garbani-Nerini 3 ,
• Nadzeya Kalbaska 3 &
• Lorenzo Cantoni 3  

3345 Accesses

Despite the increasing popularity of eLearning courses about tourism destinations, research on how they should be designed and what makes them usable in the eyes of the travel trade remains scarce. Trying to fill this gap, the main aim of this research is to find a suitable framework for evaluating online courses about tourism destinations. To do so, the creation process of the Switzerland Travel Academy by Switzerland Tourism is presented with a focus on evaluating not only the platform’s usability, but also its impact on travel agents’ knowledge about, and involvement with the tourism destination after the completion of the course. The proposed framework enhances the theoretical foundation in the eLearning domain, as well as might be used within practical developments of eLearning courses not only by tourism destinations, but also by other eLearning product developers.

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Adukaite, A., Kalbaska, N., & Cantoni, L.: E-learning on tourism destinations. The case of Ticino Switzerland Travel Specialist course. eLC Research Paper Series, vol. 8, pp. 27–34 (2014)

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Garbani-Nerini, E., Kalbaska, N., Cantoni, L. (2018). Evaluating the Development and Impact of an eLearning Platform: The Case of the Switzerland Travel Academy. In: Stangl, B., Pesonen, J. (eds) Information and Communication Technologies in Tourism 2018. Springer, Cham. https://doi.org/10.1007/978-3-319-72923-7_34

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My Language

• #CabinTrainingInsights
• #CabinCrewMember

My Training as a SWISS Cabin Crew Member: Part 2 - Starting the Course

Hello everyone,

It's me again, Alice. I'm looking forward to sharing my exciting first few days of training with you in my column. After the introductory days at the Operation Center (OPC1), it's time for me to start the theoretical part of the Flight Attendant Basic Course at the Lufthansa Aviation Training Center (LAT). This is where the door to a fascinating world opens, where I not only learn the basics of comprehensible communication on board and important safety regulations, but also the secrets of meteorology and the air we breathe in the aircraft.

The anticipation is palpable as my class gathers in the classroom fifteen minutes before the course begins. Today is the start of the theoretical part of the Flight Attendant Basic Course (FAB) and everyone is highly motivated to master the weeks ahead. The instructors welcome us and give us an overview of what to expect. Each of us is given a "course book" in which our passed exams are recorded.

On the tablet, the so called FlyPad, which each of us received at the introductory days, we are shown the applications and online training that we will be working with from now on. The course begins with the topics of Safety & Security, Emergency Medical Care and Service as "initials", which are covered in general terms. This will be followed by a more in-depth look at SWISS-specific work processes.

Let's start with Safety and Security - the most important things right at the beginning

The first topic to be addressed is Safety & Security. This is the top priority in our work. At home, we also have to do WBTs (web-based training) on dangerous goods and customs regulations. I take enough time to work through these lessons. They are varied, there are reading texts, short explanatory videos, texts read aloud, pictorial explanations and a quiz with control questions at the end of each topic.

The first tests

The first tests create uncertainty. What will be asked? How many safety signs, substances and regulations do we have to memorise? I rely on the advice of our instructor: pay close attention in class and do the web training carefully. With this preparation, no one should be afraid of the exams. Luckily, after my studies and a few training courses, I had already acquired some efficient study methods. So I was able to face the first exams quite relaxed.

Hey Captain, there's something rattling back there...

As cabin crew, we are the eyes and ears of the pilots. The wings and engines of the aircraft cannot be seen from the cockpit, and the door to the cockpit must remain closed for safety reasons. This means that the flight crew, the pilots, cannot see what is going on in the cabin with the passengers and cabin crew. Therefore, we have to communicate precisely and consistently if we notice any abnormalities in the cabin. When I pick up the intercom and report to the front, "Hey Captain, there's something rattling back there..." it can mean anything. It could mean that I didn't put the dishes away properly after clearing the table and a drawer with cups or glasses is rattling. For communication to work, it is important that everyone uses the same terms. That's why we learn the names of the most important parts of an aeroplane.

"As a cabin crew, we are the eyes and ears of the pilots." Alice Cabin Crew Member in Training

Above the clouds, my new workplace

Until now, my workplace has been mostly in an office, maybe sometimes on the water (I own a boat rental business on the side), but always on solid ground. That's about to change, because my new workplace is above the clouds. In the office, you can open the window and the ground doesn't usually move. It's different when you're flying. The plane moves in a gaseous mass of air. This mass forms, heats up, cools down, moves faster or slower, the moisture saturation changes. This is where clouds, winds and thunderstorms or - for an aircraft - turbulence are created. To better understand this environment, let us look at the basics of meteorology and how turbulence is created.

The air we breathe

Another important topic is the quality of the air in the cabin. With increasing altitude, not only does the moisture content of the air decrease, but so does the oxygen content. Humans can survive without oxygen tanks up to about 4,000 metres above sea level. To be able to fly above 4,000 metres and reach the optimum altitude, which is about two and a half times higher, passenger planes are equipped with pressurised cabins. In these cabins, oxygen is compressed. If something goes wrong with the compression and the oxygen level gets too low, there are physical signs. That's what we cabin crews have to look out for. But we don't just rely on observation. I fly the Airbus A220 aircraft. These planes are equipped with monitoring and control systems. If there is a drop in cabin pressure, the aircraft will automatically descend to a safe oxygen altitude.

The first few days of the course gave me an insight into the many different subjects I will be learning about during my training. Each of these topics will be filled with content over the coming weeks and I will learn what to do in what situation and for what reason. More about this in my next reports.

Best wishes and see you soon!

Yours, Alice (SWISS Cabin Crew Member in Training)

Information In the new section "Cabin Training Insights," course participant Alice grants us insights into the training to become a Cabin Crew Member. Alice will regularly share her experiences during the training and describe her impressions of the Intro Day, job preparation, and much more. Join Alice on her journey through Cabin Crew Training and learn more about the fascinating world as a SWISS Cabin Crew Member.

Text & Photos: Alice Bechtiger

Published: 25.07.23

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My Training as a SWISS Cabin Crew Member: Part 1 - The Intro Day