zambia tourism board

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Zambia Tourism Board

The Zambia National Tourist Board is a Statutory body charged with the responsibility of promoting Zambia as a top eco-tourism destination in Southern Africa. Our main activities include participation at select trade and consumer shows trade and media familiarisation tours and the provision of information about area’s of tourism interest in Zambia as well as investment opportunities available.

Blessed with awe-inspiring natural wonders, an abundance of wildlife, huge water bodies and vast open spaces, Zambia offers unforgettable holidays exploring the real Africa. Acknowledged as one of the safest countries in the world to visit, Zambia’s welcoming people live in peace and harmony. And here, in the warm heart of Africa, you will find some of the finest Safari experiences on the planet, including face to face encounters with Nature at its most wild.

Spectacular waterways provide adrenaline-thrills or a leisurely playground of activities for all ages. Seventeen magnificent waterfalls, apart from the spectacular Victoria Falls, provide ‘cascade followers’ an adventure into the remote undeveloped rural areas where  a taste of village life can be experienced.

Zambia has the largest water resources in the whole of southern Africa with five massive lakes and plentiful rivers offering excellent tiger and fly fishing, canoeing safaris, houseboating holidays, first class white water rafting, kayaking and river surfing. Spectacular daily sunsets are almost guaranteed.

A wide range of hi-action activities including: Safaris deep into the wilderness; river rafting; bungi jumping into the deep gorge below the Victoria Falls; abseiling; canoeing down the Zambezi; elephant-back trails; and walking with lions.

www.zambiatourism.com

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Zambia Tourism Board

•   +260 21122 9087, +260 21122 9090
•   1st Floor, Petroda House, Great East Road, Lusaka, Zambia
•   P. O. Box 30017, Lusaka, Zambia
•   +260 21122 5174
•   www.zambiatourism.com   

 About Us:  Zambia Tourism Agency was established through an Act of Parliament number 24 of 2007 with a mandate to promote and market Zambia as a tourist destination within and outside Zambia.

Contact: Zambia Tourism Board

If you have business enquiries or other questions, please fill out the following form to contact us. Thank you.

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Top Management

Hon. Rodney Sikumba, MP

• Phone: +260 211 223930

Evans Muhanga

Permanent Secretary

Director - Tourism

Alice N. Sievu

Director - Finance

Dr. Charles Mweshi

Director - Planning and Information

Vivien M.C. Ndhlovu

Director - Human Resource and Administration

Director - Culture and Traditional Affairs

Director - National Parks and Wildlife

Nkole Rachel Chisanga

Acting Executive Secretary - Hostels Board Management

• Phone: +260 211 250 189

Executive Director - Zambia Institute for Tourism and Hospitality Studies

• Phone: +260 211 222604/5 +260 972 841330

Matongo Matamwandi

Chief Executive Officer - Zambia Tourism Agency

• Phone: +260 211 229087

George Mudenda

Director General - National Museums Board

• Phone: 0211 228 805

Ndiyoyi Muyumbwa

Acting Executive Director- National Heritage and Conservation Commission

• Phone: 260-211-226506

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The government to launch the Domestic Tourism Strategy

The government has made plans to launch the Domestic Tourism Strategy and an Investor’s Guide at the end of this year.

Speaking during the official opening of the Zambia Tourism Expo at Bonanza Resort in Chongwe last evening, Minister of Tourism, Rodney Sikumba says the two documents will give investors necessary information that will help them make investments in the sector, as well as set out a clear strategy on domestic Tourism.

Mr Sikumba has since called on stakeholders to take advantage of the window provided for to make submissions on the two documents.

“By next year we should be all good to go, working hand in hand, growing our domestic tourism market and attracting the best investment deals for the country,” Mr Sikumba said.

And Mr Sikumba said government will reduce the cost of doing business in the tourism sector.

He said all the challenges pertaining to high cost of business in the sector will no long exist.

He disclosed that the ministry will undertake a comprehensive review of policy, regulatory and the legislative environment which tends to produce multiplicity fees, licenses and the general red tape associated with government.

“We want quick and quality service delivery but at the right price. This can only be achieved through unit of purpose and effective collaboration with the private sector and the Tourism Council of Zambia, in particular,” he said.

The Minister also urged stakeholders in the tourism value chain to be vaccinated against COVID-19.

“To be trusted as a safe destination, our vaccination statistics must tell a better story, that’s where it starts,” Mr Sikumba said.

And speaking at the same occasion, British High Commissioner to Zambia, Nicholas Woolley disclosed that the UK government has released 100 million pound fund meant for biodiversity landscaping in six countries of which Zambia’s trans-frontier Kaza region is among the beneficiaries.

“This announcement forms part of the UK government’s ambitious commitments ahead of the COP26 Climate Change Summit and builds on successes achieved at the UK chaired G7 which saw G7 leaders commit to protect and conserve 30 percent of the world’s land and ocean by 2030,” Mr Woolsey said.

And Tourism Council of Zambia (TCZ) Chairperson Vincent Mupwaya urged players to aim for high quality service delivery as this is a major way the sector can stand out.

ZANIS reports that the 2021 Zambia Tourism Expo will run for three days.

18 COMMENTS

This is a great initiative and I approve it. Zambia and Africa in general is really poor when it comes to local tourism. They expect Europeans to check in once every few years or so. And with COVID-19 wrecking havoc on the industry, it’s about time to refocus strategy on local tourism. Many people have never even seen Victoria Falls, aka the Musi-oa-Tunya in their own country. The hotels need to reduce accommodation prices as they are ridiculously expensive. They need to understand that you make business by numbers, turnover. There is no point in having 4 guests paying $200 each (= $800)… when you can have 200 guests paying $20 each (= $4000)… do the simple maths. Asia and most of the Western countries, it is the ‘backpacker’ that drives tourism, not the rich millionaire who…

This is a great initiative and I approve it. Zambia and Africa in general is really poor when it comes to local tourism. They expect Europeans to check in once every few years or so. And with COVID-19 wrecking havoc on the industry, it’s about time to refocus strategy on local tourism. Many people have never even seen Victoria Falls, aka Musi-oa-Tunya in their own country. The hotels need to reduce accommodation prices as they are ridiculously expensive. They need to understand that you make business by numbers, turnover. There is no point in having 4 guests paying $200 each (= $800)… when you can have 200 guests paying $20 each (= $4000)… do the simple maths. Asia and most of the Western countries, it is the ‘backpacker’ that drives tourism, not the rich millionaire who travels…

Can we have a concerted drive to involve local communities and schools in all aspects tourism……….

It is a disgrace that local guides in most safari camps are white South Africans and white Zimbabweans …….

Minister; we don’t have to wait for next year. 1. We have to develop parks like Kafue and lower Zambezi which are close to Lusaka. 2. Dissolve ZAWA and replace with another body. 3. We need more camp sites including RV parks. 4. Start giving workers their holidays. 5 reschedule public holidays so that they are long weekends. Etc

Well said Spaka We have Zambians who have lived in the villages close to the animals for generations. They know the landscape and animal behaviour better than anyone – IT IS IN THEIR BLOOD TO LIVE WITH NATURE

WHY THEN HAVE FOREIGN GUIDES ? who are just a face ? This is one area for youth employment

“It is a disgrace that local guides in most safari camps are white South Africans and white Zimbabweans …….” This kind of reasoning is too shallow even for you, Am assuming you are a black Zambian typing from London. Let’s not focus on color or nationality, if its within the law then its fine. A poor black Zambian tour guide will barely get any clients from overseas.

Good initiative but, you need to get foreign visitors who bring forex to the country to visit. Most people talk of Zambia as a nice place to visit because of good security and that people are friendly but this opportunity is not being exploited fully. Be the prime destination for hosting regional and international meetings. You need to advertise Zambia’s potential internationally. Things don’t just happen. Let ZNBC open a regional channel that positively exposes Zambia’s diverse cultures and tourist resources to potential tourists.

Minister are you telling us a thief like Chitotela left no scandals in that ministry…what was all that moving of wildlife..two years ago?

At last a new ZP spokesperson appointed..that Ester is fortunate not be sacked but sent to Lilayi Training School as Commanding Officer

Make Lusaka ,Livingstone etc clean they’re too dirty & disorganized for urban tourism.Do you see how Kigali attracts many many tourists?

Chibolya ,Kalingalinga ,Bauleni ,Chawama ,Kamwala and even parts of Lusaka CBD are an eyesore i’m ashamed to bring my foreign friends to see such awful parts of Zambia.Dirty boys begging around too.

Domestic tourism will be very very hard bcoz PF messed up the economy big time.Inflation ,low wages and high cost of living all make it a very tough sell.

#6  Mafikizolo  October 2, 2021 At 8:34 pm

“……A poor black Zambian tour guide will barely get any clients from overseas……”

are so du.ll ??

Tour guides don’t get clients , the safari parks get clients , tour guides work for the safari parks…..

That’s like saying to have chines security guards at pick and pay will get in Chinese clients …….

The idea of local tour guides is good… if they can speak English and other languages. In Himalayas and Mount Everest, it is the local people who guide tourist climbers because they know the terrain very well. I think this generally speaks to the fact that tourism in Zambia is seen as European thing, more so than a local business venture. The local guides need to be trained to understand foreign visitors, including respecting women and all. It would require a deliberate overhaul and govt investment.

Zambia is a DIRTY country. Zambians are DIRTY people, NEVER clean up anything, throwing garbage anywhere, empty bottles going out of the minibus window. There is no garbage collection. Plastic bags clogging up drainage. And the local government is doing NOTHING. And then you want to attract TOURISTS? They will only be DISGUSTED!

Even planting flowers from KKIA to the roundabout on GER is a challenge

@ 15 No Corruption Zambia very true, i’ve seen slum tourism in Kenya and its certainly not something to be proud of.

There is need to have a proper Sustainable tourism strategy covering the period to 2030 If you have to be a global world leader in the Tourism sector This and New stratergy must address th challenges of the sector in the medium and to long term addressing core issues of sustaioanability in the sector such as the performance of the communities and their economies,the firms, issues of the environmental and territorial protection and redevelopment This with an engagement of the communities both local and automous and including firms in the sector.Uless there is a clear stratergy that build on the current there will be very little success that will be recorded to grow the sector manage risks and add to Jobs…

Comments are closed.

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Do i need a visa to enter zambia.

Some countries do not require visas while others do, for a comprehensive guide visit the following link www.zambiaimmigration.gov.zm

Categories which need do not need visa to enter Zambia

Aland Islands, Angola, Anguilla, Antigua and Bermuda, Australia, Australian Antarctic Territory, Austria, Azores, Bahamas, Bahrain, Barbados, Belgium, Belize, Bermuda, Botswana, British Antarctic Territory, British Indian Ocean Territory, British Virgin Islands, Bulgaria, Canada, Canary Islands, Cayman Islands, Channel Islands, China, Croatia, Cyprus, Czech Republic, Denmark, Dominica, Estonia, Falkland Islands, Falkland Islands Dependencies, Fiji Islands, Finland, France, French Guiana, Germany, Gilbraltar, Greece, Grenada, Guadeloupe, Hungary, Iraq, Ireland, Isle of Man, Italy, Jamaica, Japan, Kenya, Kiribati, Kuwait, Latvia, Lesotho, Lithuania, Luxembourg, Madeira, Malawi, Malaysia, Maldives, Malta, Marshall Islands, Martinique, Mauritius, Mayotte, Montenegro, Montserrat, Mozambique, Namibia, Nauru, Netherlands, New Zealand, Niue, Norfolk Island, Norway, Oman, Pitcairn Islands, Poland, Portugal, Qatar, Reunion, Romania, Ross Dependency, St. Helena, St. Kitts and Nevis, St. Lucia, St. Martin, St. Vincent and Grenadines, Samoa, Saudi Arabia, Serbia and Montenegro, Seychelles, Singapore, Slovakia, Slovenia, Solomon Islands, South Africa, South Korea, Spain, Swaziland, Sweden, Tanzania, Tokelau, Tonga, Trinidad and Tobago, Turks and Caicos Island, Tuvalu, Uganda, United Arab Emirates, United Kingdom, United States of America, Vanuatu, Western Samoa, Zimbabwe

Categories which can get visa on arrival

Albania, American Samoa, Andorra, Argentina, Aruba, Belarus, Bhutan, Bolivia, Bosnia and Herzegovina, Bouvet Island, Brazil, Brunei Darussalam, Bosnia and Herzegovina, Burundi, Cape Verde, Chile, Christmas Island, Cocos (Keeling) Islands, Colombia, Comoros, Congo, Democratic Republic of, Congo, Republic of (Brazzaville), Cook Islands, Costa Rica, Cuba, Djibouti, Dominican Republic, Ecuador, El Salvador, Eritrea, Faroe Islands, French Polynesia, French Southern Territories, Georgia, Ghana, Greenland, Guam, Guatemala, Guyana, Haiti, Heard and Mc Donald Islands, Honduras, Iceland, Israel, Kazakhstan, Lao People’s Democratic Republic, Liechtenstein, Macedonia, Madagascar, Mexico, Micronesia, Federation States of, Moldova, Monaco, Mongolia, Myanmar (Burma), Netherlands Antilles, New Caledonia, Nicaragua, Northern Mariana Islands, Palau, Panama, Paraguay, Peru, Puerto Rico, Russia, Rwanda, Saint Pierre and Miquelon, Sandwich Islands, San Marino, Saotome and Principe, South Georgia and the South, Suriname, Svalbard and Jan Mayen Islands, Switzerland, Thailand, Turkey, Ukraine, United States Minor Outlying, Uruguay, Islands, Vatican City State, Venezuela, Virgin Islands, Wallis and Futuna Islands, Western Sahara

Categories which need to apply a visa before travel

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What is the KAZA Visa

It is a special visa that allows entry into Zambia and Zimbabwe as frequently as you like (for 30 days), as well as a single entry into Botswana for a day-trip.

Where is the KAZA Visa Available

How do i apply for a visa.

Visit the eServices portal and apply for visa application www.zambiaimmigration.gov.zm

• You have to create an account and complete the online application form. Then submit the eVisa application.
• Upload electronic copies of the required documents.
• Pay the Zambia visa fee.
• Wait for the visa application to be processed.

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ZAMBIA TOURISM

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Announcement: Strategic conference of CBI’s Sustainable Tourism Zambia programme Wednesday October 26th & Thursday October 27th, 2022 Agenda and more information

CBI Zambia Sustainable  Tourism Programme  

This webpage gives an overview about the CBI tourism program in Zambia. Here you will find our scope of work, upcoming events and workshops, background information about CBI and the team for Zambia.

Main objective of the program

The main objective is to contribute to the overall goal of the Zambian Tourism Masterplan 2038 : 

"Zambia will rank among the most visited holiday destinations in Africa and the country will be a regional conference hub with a high quality, diversified and sustainable tourism industry, with tourism making a major contribution to the economic and social well-being of Zambians."

CBI interventions in Zambia 2020 - 2024

Support the development of lesser known destinations within the country

Carry out a Business Export Coaching project for selected incoming tour operators / lodges that are committed to increase their EU-business (by Clive Bishop)

Assess sustainability issues, train stakeholders on sustainability issues, develop guidelines and Codes of Conduct

Support organisations responsible for destination marketing in fine-tuning their strategy and marketing and promotion plan and give support to the organisation of marketing activities

Give technical assistance to the various stakeholder organisations, promote and coach platforms for public-private dialogue on various issues (destination development, destination marketing, sustainability) 

Methodology and Approach

Missions to Zambia incl. one-on-one meetings, workshops, facilitation of working groups

Distant coaching between missions by E-mail, skype, whatsapp…

Trainings online and on the ground

Online surveys

Meetings during trade fairs/ conferences/ online roadshows

Welcome to TCZ Tourism Council of Zambia

Tcz membership.

Tourism Council of Zambia (TCZ) is private sector membership driven intermediary organisation established under the Registrar of Societies Act of the Laws of Zambia. TCZ was established in 1997.

TCZ has three types of memberships namely the corporate membership, the association membership and voluntary membership.

Membership to the TCZ is voluntary and enhances policy advocacy as it provides a single voice for the private sector in the tourism sector.

• Association

Corporate members are individual tourism enterprises that relatively bigger and directly affiliate to TCZ.

Corporate members:

• A & K Safari Lodge & Wilderness Safaris
• Ana Tree Lodge
• Chichele Safaris
• Contractsure Services Limited
• Crystal Car Hire Limited/Crystal Solutions Ltd
• Intercontinental Hotel Lusaka
• Kwalata Safaris Ltd
• Le Elementos Boutique Hotel
• Livingstone Adventures
• MICE Academy Zambia
• Minor International Hotels
• Neelkanth Sarovar Premiere Lusaka
• Ntanda Ventures
• Palmwood Lodges and Safari Camps
• Protea Hotels Zambia Ltd
• Radisson Blu Hotel
• Safari Tourism Insurance Brokers (SATIB)
• Shamba Safaris and Nemchem International
• South African Airways
• Southern Sun Ridgeway Hotel
• Taj Pamodzi Hotel
• Tecla Hotels and Lodges
• Travelport Zambia
• Voyagers Zambia Limited
• Zambian Breweries

Association membership is where a tourism association chooses to become a member of TCZ.

Membership of TCZ

• Africa Travel Association (ATA)
• Aircraft Owners and Operators Association (AOOA)
• Board of Airline Representatives (BAR)
• Eco-Tourism Association of Zambia (ETAZ)
• Hotel and Catering Association of Zambia (HCAZ)
• Livingstone Tourist Associations (LTA)
• Lower Zambezi Operators Association (LZOA)
• Luangwa Safari Association (LSA)
• Kafue Park Operators Association (KPOA)
• Professional Hunters Association of Zambia (PHAZ)
• Safari Hunters Associations of Zambia (SHAZ)
• Tour Operators Association of Zambia (TOAZ)
• Travel Agencies Association of Zambia (TAAZ)
• Wildlife Producers Association of Zambia (WPAZ)

Voluntary Membership

The third type of membership includes individuals or any company that has interest in tourism business.

Partners & Affiliation

The Tourism Council of Zambia has partnered with various institutes and affiliated themselves with different organisations in order to bring the best of the tourism industry to Zambia.

Affiliation

• Ministry of Tourism and Arts (MOTA) - on policy, legislation and regulations
• Zambia Institute for Tourism and Hospitality Studies (ZITHS) – HR in tourism
• Zambia Tourism Agency (ZTA) - on national marketing licensing and grading
• Department of National Parks and Wildlife (DNPW)
• National Heritage and Conservation Commission (NHCC)
• Business Regulatory Review Agency (BRRA)" target="_blank">Business Regulatory Review Agency (BRRA)- on regulatory review
• National Museums Board
• Zambia Development Agency (ZDA) Private Sector Liaison Committee under ZAPSA
• United Nations World Tourism Organization (UNWTO)
• Zambia Private Sector Alliance (ZPSA)
• Regional Tourism Organization of Southern Africa (RETOSA) under SADC
• COMESA Business Council (CBC)
• World Tourism and Travel Council (WTTC)

Discover Zambia

TCZ is helping you to discover everything that Zambia has to offer all in one place so you can easily find the necessary information to make your trip to Zambia the best one yet!

• Zambia is a country full of rivers, lakes, waterfalls and so many other beautiful landmarks.
• One of the best places on earth to view an extensive range of wildlife and birdlife.
• Home to some incredible activities such as white water rafting, bungee jumping, game viewing and swimming on the edge of Victoria Falls.

Mandate and Objectives of TCZ

Tourism Council of Zambia (TCZ) is a not-for-profit private sector membership-driven organisation with a total membership of thirteen (13) Tourism Enterprise Associations that represent over 400 enterprises ranging from small, medium to large enterprises in the tourism sector. These enterprises are mainly small guest houses, lodges, small hotels, restaurants and bars, catering services, car hire services, camping, tour operators, large hotels, etc. TCZ’s current operational objectives are:

a) To provide a forum for government's interaction...

B) providing a clear single voice..., c) to encourage the advancement of..., d) to uphold business standards..., e) to create public awareness of..., f) to collect and circulate..., g) to provide the private sector..., h) to provide business..., i) to provide favourable tourism....

As an apex body for all tourism enterprises and associations in Zambia, TCZ's main activities are anchored on its mandate which is to drive the growth of the tourism industry by influencing government policy towards creating an enabling business environment. TCZ achieves these objectives through its regular policy dialogue with government on emerging, legislative and regulatory issues of public policy.

The above objectives are carried out through providing a forum for discussion and a structure for action, leadership and coordination, communication channels and networking as an integral part of the new collaborative approach in sectoral economic planning and implementation by the Zambian government.

In this regard, TCZ is represented on the Sector Advisory Group of the tourism, environment and natural resources sector of government.

Benefits of being a member of TCZ

As a member of the Tourism Council of Zambia you will have access to:

• Professional business advisory services and information to members on legislation and regulations affecting the industry.
• Policy, legal advice on conditions of employment, wages, and other labour matters relating to the tourism Industry.
• Provision of newsletters, official information and statistics pertaining to the tourism sector, both at national and global levels.
• Advice on licensing and assistance, where possible, on licensing matters liaising with authorities.
• Market access through promotions and exhibitions of tourism products through co-operation and co-ordination with other related institutions at both national and global scale.
• Assistance in improving standards and creating a sense of ethics and professionalism in the tourism industry.
• Benefits from capacity building of member enterprises’ staff training courses and involvement with government and other bodies. This is aimed at the upgrading and extension of training skills acquisition facilities.
• Public relations activities to promote awareness of the industry and therefore the possibility to expand business opportunities.
• Annual General Congress or Stakeholders' Conference to bring industry operations together.
• TCZ member’s certificate provided for display. This is issued to only members and indicates recommended establishments.
• Membership cards to assist identification of members, which also signifies a commitment to common interest and values, the promotion of professionalism and of compliance to TCZ’s Code of Conduct.
• Membership certificates for identification and information sharing purposes. This membership certificate will be used during Grading and Classification to provide ‘at a glance’ identification of members.
• The card also helps facilitate and discounts for accommodation at member hotels through the Hotel Catering Association of Zambia (HCAZ).
• Rebates on air tickets for marketing travel outside the country on airlines affiliated to TCZ.
• Networking activities of B2B, business development services and access to online web listing, specialised training, market access, business statistics and market information on request.
• Regular interface with government officials such as monthly breakfast meetings with ministries offering you an opportunity to submit business concerns to public authorities.
• Intermediation and representation at the Tourism Enterprise Licensing Committee, etc.
• TCZ is represented on various committees and statutory boards of government institutions.

Please feel free to get in touch with us or visit our office. We’d love to hear from you.

Get in touch

Physical address:.

Tourism Council of Zambia

8th Floor Protea Hotel by Marriott

Lusaka Tower

P.O Box 36561, Lusaka

+260 977 704059

Office Tel./Fax:

+260 211 290436

Zambian Association of Indigenous Tour Operators (ZATO)

Zato is an Association of Indigenous local Tour Operators in Zambia. Formed to address and lobby with the government on challenges faced by Indigenous local Tour Operators and to engage Government on various tourism concerns. ‍ ZATO was formed and registered with the registrar of Companies on 23rd June, 2017 according to Zambia’s companies Act.

To provide leadership in the development and marketing of authentic local tourism experiences through innovative partnerships and help to grow local Indigenous Tourism businesses and make Zambia a preferred tourism destination.

To have a thriving Tourism and National Economy, through networking and sharing authentic educational, memorable, entertaining and enriching tourism experiences.

• To make Zambia a competitive and preferred cultural tourism destination
• To motivate and encourage cultural experiences product development
• To help in the poverty alleviation of the local communities and local operators by encouraging participation in the tourism offerings and by so doing it would lead to job creation in local communities
• To increase the tourism industry contribution to the GDP

The purpose of the Zambian Association of Indigenous Tour Operators (ZATO) is to improve the socio-economic situation of the local Indigenous people within the10 provinces of Zambia. ZATO will endeavor to do that through the provision of the following services to Tourism operators, Communities and those looking to start tourism and cultural businesses:     ‍

• Advisory services
• Tourism Marketing and Road Trip Shows
• Professional development training and workshops
• Industry statistics and information
• Encourage the participation of the local Communities in the tourism offerings to enhance Natural Resources Conservation
• Priorities Conservation through the development of innovative and environmentally friendly tourism products by both the Tour Operators and the Local Communities

How ZATO Works

ZATO is determined to encourage innovation in tourism activities and tourism lodging properties by encouraging investment (ownership) among its members and other Zambian Nationals.

The Association aims to position itself as a vehicle to lobby cooperating partners and Government on various issues concerning tourism development in Zambia and also to lobby and promote secure, safe and business friendly working environment for Tourism businesses and their staff.

ZATO is also keen to develop relationships with other Tourism Associations within the country and surrounding regions which have similar values and mandates in the tourism industry.

ZATO Will Work Together

ZATO will endeavor to work across all sectors of the tourism industry to enable collective support, promotion and marketing of authentic tourism facilities and activities with special focus on Indigenous cultural tourism businesses, development and to share tourism experiences in the country.

• Expanded Zambian Tourism
• Inspire Tourism Product Development
• Tourism Product Publicity
• Authentic and all round preferred tourism destination
• Job Creation
• Easy Conservation engagement and promotion
• Better standard of living for the tourism players and the communities
• Great contribution to the National GDP

Meet the ZATO Board

ZATO is keen to develop relationships with other Tourism Associations within the country and surrounding regions which have similar values and mandates in the tourism industry.

Dr. Patson Chifumbe

Shepherd Haafwuma

Kelvin Mwelwa

Eustance Bwalya

Our Latest News

Zato mou signing with hotels and catering association of zambia (hcaz).

On 8th of August, 2023 ZATO signed an MUO with HCAZ to initiate the collaboration on areas of common interest in the Zambian Tourism Industry.

Zato & CBI Tourism Leadership Workshop in Samfya

Are you a council, local traditional leader or tourism stakeholder? Then join Zato & CBI Tourism Leadership Workshop in Samfya.

9 - 14th August 2023

Register directly at [email protected]

Samfya Tourism Stakeholders' Visit to Livingstone

Following ZATO and CBI’s visit to Samfya in June 2022, on a tourism exploration mission and workshop, the Samfya team also decided to visit Livingstone.

On the 18th of August, 2022, the Samfya team's visit finally happened for a 5 days tourism experience and orientation..

Advocating for fair treatment of SME Tour operators

The Association aims to position itself as a vehicle to lobby cooperating partners and Government on various issues concerning tourism development in Zambia and also to lobby and promote secure, safe and business friendly working environment for Tourism businesses and their staff ZATO is also keen to develop relationships with other Tourism Associations within the country and surrounding regions which have similar values and mandates in the tourism industry.

Why Become a Member

ZATO is the tourism association in Zambia that helps your business grow. We are strong advocates for your interest. Support you in marketing your products domestic and international. Be the first to sell new community experiences and stay on top of the lastest government and market information

• Market your products to all members
• Get help of experts to grow your business
• Together we are strong tourism advocates
• Get important market information first

Get in touch