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Travel demand continued to show remarkable resilience and sustained recovery, amid economic and geopolitical challenges. An estimated 700 million tourists travelled internationally from January to July 2023, 43% higher than in 2022 although 16% less compared to 2019.

International tourism is experiencing a rapid recovery in Asia and the Pacific where arrivals climbed to 61% of pre-pandemic levels this period after the reopening of many destinations and source markets earlier this year. The reopening of China and other Asian markets is expected to continue boosting travel in the region and to other parts of the world.

According to the UNWTO Tourism Recovery Tracker , both international air capacity and passenger demand recovered about 84% of pre-pandemic levels through June 2023. However, the extreme weather-related events that occurred over recent months as well as the critical challenges of managing increasing tourism flows underline the need to build a more inclusive, sustainable, and resilient sector.

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Read more on the UNWTO Tourism Barometer (September 2023 excerpt) here .

About the UNWTO World Tourism Barometer

The UNWTO World Tourism Barometer is a publication of the World Tourism Organization (UNWTO) that monitors short-term tourism trends regularly to provide global tourism stakeholders with up-to-date analysis of international tourism. The information is updated several times a year and includes an analysis of the latest data on tourism destinations (inbound tourism) and source markets (outbound tourism). The Barometer also includes three times a year Confidence Index based on the UNWTO Panel of Tourism Experts survey, which provides an evaluation of recent performance and short-term prospects for international tourism.

Source: UNWTO Press Release Barometer September 19th, 2023 (Madrid)

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UN Tourism | Bringing the world closer

UN General Assembly Hosts Tourism for Sustainable Development Event

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UN General Assembly Hosts Tourism for Sustainable Development Event

  • All Regions
  • 17 Apr 2024

The United Nations General Assembly has held a second thematic event focused on tourism and the sector’s critical role in critical role of tourism in advancing sustainable development and resilience.

Organized by the President of the General Assembly in collaboration with UN Tourism , the event was held at the UN Headquarters within the framework of Sustainability Week. The presence of Member States, Observers, civil society organizations, and UN agencies reflected a growing collective commitment to harnessing the transformative power of tourism for inclusive and sustainable development .

The growing significance of the tourism sector for our societies and our economies brings with it extra responsibility. We cannot allow the lifeline of tourism to be cut again. Resilience in the tourism is not just a matter of planning or reacting to crises.

Addressing the General Assembly, UN Tourism Secretary-General Zurab Pololikashvili said: “The growing significance of the tourism sector for our societies and our economies brings with it extra responsibility. We cannot allow the lifeline of tourism to be cut again. Resilience in the tourism is not just a matter of planning or reacting to crises. It is also about proactively addressing the underlying factors of those crises. Unsustainable consumption is leading to biodiversity loss, climate change and the emergence of pandemics. It's vital that we adopt policies that accelerate transformative change.”

The President of the General Assembly, His Excellency Dennis Francis, said: "We need a global tourism sector that is sustainable – one with deep local value chains that expand demand for locally made products and services in ways that also directly and positively benefit local communities; a sector that serves as a positive force for biodiversity conservation, heritage protection and climate friendly livelihoods."

High-level platform for statistics-led strategy

The thematic event provided a platform for Member States to share best practices, strategies, and innovative approaches to promote sustainable and resilient tourism, aligned with the Sustainable Development Goals (SDGs). Key highlights included:

  • Fireside Chat: The Future of Tourism - Leaders from the tourism industry, academia, and civil society engaged in a dynamic discussion on the future of tourism and the need for innovative solutions to address emerging challenges and opportunities.
  • Ministerial Roundtables : Discussions were held on the launch of the Statistical Framework for Measuring the Sustainability of Tourism and strategies for fostering resilient tourism in the face of global challenges. Ministers and high-level officials shared insights and commitments to advance sustainable tourism practices and policies.

In closing, the President of the General Assembly reiterated the importance of collaboration and partnership to address the complex challenges facing the tourism sector and reaffirmed the UN's commitment to supporting sustainable tourism as a catalyst for positive change.

In February, the UN General Assembly adopted a Resolution to declare 2027 as the International Year of Sustainable and Resilient Tourism . The resolution invites UN Tourism to work with Governments, UN agencies and international organizations to on the implementation of the themed year.

New York, U.S.A.

New York, U.S.A.

Credit un photo/loey felipe.

New York, U.S.A.

Related links:

  • Download News Release on PDF
  • Measuring the Sustainability of Tourism (MST)
  • Sustainable tourism development
  • Video: High-Level Thematic Event on Tourism - General Assembly
  • Tourism 4SDGs

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Tourism ‘intrinsically susceptible’ to climate shocks, political unrest, pandemic threat

The Perhentian Islands in Terengganu, Malaysia.

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The President of the UN General Assembly on Tuesday highlighted the urgent need to boost sustainable and resilient tourism practices to protect the environment while continuing to benefit local economies.

Addressing a high-level meeting on tourism as part of the General Assembly’s first ever Sustainability Week , Dennis Francis said it was a vital driver of economic growth and empowerment .

In 2023, the sector contributed three per cent to the global gross domestic product (GDP), amounting to $3.3 trillion, and employed one in every ten people worldwide. For countries in special situations, like small island nations, tourism accounted for nearly 35 per cent of all export earnings and up to 80 per cent of national exports .

“Despite the spectacular benefits reaped across its vast supply chains – tourism is also intrinsically susceptible to a host of disruptive forces – such as climate change, pandemics, acts of terrorism, and domestic political instability,” Mr. Francis said.

Sustainable

He expressed concerns about the sector’s environmental and carbon footprint, saying sustainability must be paramount.

“We need a global tourism sector that is sustainable – one with deep local value chains that expand demand for locally made products and services in ways that also directly and positively benefit local communities,” he urged.

Moreover, he emphasized that the sector should also leverage digital technology to foster innovation and expand opportunities for jobs and economic growth, especially for women, youth, and indigenous and local communities.

“We also need a global tourism sector that is resilient,” said Mr. Francis, stressing the need to minimize its vulnerabilities and bolstering its ability to withstand external shocks.

This includes designing infrastructures that can withstand environmental disasters, fostering innovations that enhance economic and social resilience, and diversifying tourism activities to reduce recovery time after disruptive events.

Symbol of hope

Zurab Pololikashvili, head of the UN World Tourism Organization ( UNWTO ), also spoke at the General Assembly, noting that despite today’s pressing challenges, tourism offered a glimmer of hope.

Reflecting on the sector’s recovery from the COVID-19 pandemic – its most significant crisis in history – he observed that in 2023, international arrivals rebounded to almost 90 per cent of pre-pandemic levels , with full recovery expected by the end of 2024.

This recovery must serve as a catalyst for bold action and transformative change, he said, emphasizing, “tourism can – and must – be a part of this plan for a better future for all.”

Sustainability Week

The high-level event on tourism followed Monday’s deliberations on debt sustainability , where speakers outlined the crippling impact of debt on developing economies, and called for urgent reform of the global financial system.

Upcoming highlights of the week include dedicated discussions on sustainable transport, infrastructure and energy.

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UN / SUSTAINABILITY TOURISM

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STORY: UN / SUSTAINABILITY TOURISM TRT: 02:19 SOURCE: UNIFEED RESTRICTIONS: NONE LANGUAGES: ENGLISH / NATS

DATELINE: 16 APRIL 2024, NEW YORK CITY / FILE

FILE - NEW YORK CITY

1. Wide shot, UN Headquarters

16 APRIL 2024, NEW YORK CITY

2. Wide shot, General Assembly Hall 3. SOUNDBITE (English) Zurab Pololikashvili, Secretary General, UN Tourism: “In 2023, against all odds, we saw the remarkable recovery of the sector. This recovery must be as a catalyst for bold action and transformative change.” 4. Med shot, delegates 5. SOUNDBITE (English) Zurab Pololikashvili, Secretary General, UN Tourism: “For tourism, the difference between 2022 and now is significant. Our sector has bounced back from the biggest crisis in its history. Last year, international arrivals recovered almost 90 percent of pre-pandemic levels. We now expect full recovery by the end of this year.” 6. Wide shot, General Assembly Hall 7. SOUNDBITE (English) Dennis Francis, President of the General Assembly, United Nations: “The sector employs one in every 10 people around the world. And with women holding 54 percent of those jobs – versus 39 percent in the broader economy – tourism provides an important vehicle for women’s empowerment. Its capacity to attract significant volumes of foreign direct investment and rapidly increase exports has made it an attractive and popular catalyst for development.” 8. Med shot, delegates 9. SOUNDBITE (English) Dennis Francis, President of the General Assembly, United Nations: “But, with a country’s heavy dependence on tourism comes cost and huge potential risks. Despite the spectacular benefits reaped across its vast supply chains – tourism is also intrinsically susceptible to a host of disruptive forces – such as climate change, pandemics, acts of terrorism, and domestic political instability.” 10. Med shot, delegates 11. SOUNDBITE (English) Dennis Francis, President of the General Assembly, United Nations: “Resilient infrastructure, sustainable transport, renewable energy, and relief from the unjust burden of exorbitant debt – are all essential to building sustainability and resilience in the global tourism sector.” 12. Med shot, delegates

Zurab Pololikashvili, Secretary General of UN Tourism said, “In 2023, against all odds, we saw the remarkable recovery of the sector. This recovery must be as a catalyst for bold action and transformative change.”

At the High-level thematic event on tourism today (16 Apr), Pololikashvili said, “For tourism, the difference between 2022 and now is significant. Our sector has bounced back from the biggest crisis in its history. Last year, international arrivals recovered almost 90 percent of pre-pandemic levels. We now expect full recovery by the end of this year.”

As one of the largest sectors in the world, tourism is a major driver of economic growth, and social and cultural development, as well as an important contributor to decent job creation and entrepreneurship for all.

It can be a great source of income for national economies and help eradicate poverty by creating employment opportunities, improving economic livelihoods in local communities, and facilitating socio-economic progress.

It can also advance the empowerment of women, and other disadvantaged groups including indigenous communities, as well as generate economic opportunities for youth and people living in remote areas, while preserving tangible and intangible cultural heritage.

Dennis Francis, President of the General Assembly for the 78th Session noted, “The sector employs one in every 10 people around the world. And with women holding 54 percent of those jobs – versus 39 percent in the broader economy – tourism provides an important vehicle for women’s empowerment. Its capacity to attract significant volumes of foreign direct investment and rapidly increase exports has made it an attractive and popular catalyst for development.”

For many developing countries, the tourism sector is a major source of employment, foreign currency earnings, and tax revenues.

In small island developing states (SIDS), tourism accounts for nearly 35 percent of all exports, reaching in some cases as much as 80 percent of national exports.

Francis warned, “With a country’s heavy dependence on tourism comes cost and huge potential risks. Despite the spectacular benefits reaped across its vast supply chains – tourism is also intrinsically susceptible to a host of disruptive forces – such as climate change, pandemics, acts of terrorism, and domestic political instability.”

He concluded, “Resilient infrastructure, sustainable transport, renewable energy, and relief from the unjust burden of exorbitant debt – are all essential to building sustainability and resilience in the global tourism sector.”

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    7. SOUNDBITE (English) Dennis Francis, President of the General Assembly, United Nations: "The sector employs one in every 10 people around the world. And with women holding 54 percent of those jobs - versus 39 percent in the broader economy - tourism provides an important vehicle for women's empowerment.

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