brisbane tourism statistics 2022

The Queensland Cabinet and Ministerial Directory

Queensland tourism continues to break records.

Published Wednesday, 05 April, 2023 at 04:35 PM

Minister for Tourism, Innovation and Sport and Minister Assisting the Premier on Olympics and Paralympics Sport and Engagement The Honourable Stirling Hinchliffe

• Queensland remains Australia’s favourite holiday destination
• Domestic visitors spend a record $27.8 billion in the year to December 2022, up 42.8 percent on pre-Covid 
• Queensland welcomed 26.5 million overnight visitors in 2022 who spent a record $30 billion – eclipsing pre-COVID levels.

The Queensland tourism industry’s record recovery continues with the latest data from Tourism Research Australia (TRA) for the year to December 2022 showing a 26.5 million overnight visitors spent a record $30 billion.

Queensland recorded the highest amount of domestic overnight visitor expenditure among all states and territories at $27.8 billion, the State’s sixth consecutive record and highest ever total domestic spend.

The State’s domestic spend was up 42.8 per cent on the previous 2019 pre-Covid high. 

For overnight visitor expenditure, nine Queensland tourism regions achieved records including Brisbane, Gold Coast, Tropical North Queensland, Sunshine Coast, Southern Great Barrier Reef, Southern Queensland Country, Townsville, Fraser Coast and Mackay.

Tropical North Queensland, the Sunshine Coast and the Outback achieved highs for holiday visitors. 

Statewide holiday visits hit a record 11 million trips, an increase of 10 per cent on 2019.   

Queensland’s international visitor industry is recovering off the back of the Palaszczuk Government’s $200 million international aviation war chest with spending climbing to $2.3 billion from 916,000 overseas visitors.

Business travel to Queensland reached $3.5 billion, up 7.4 per cent on pre-Covid spend with 5.2 million business visitors during 2022 and outperforming the national average during the December quarter.        

Tourism Minister Stirling Hinchliffe said: 

“Queensland tourism operators are working hard and achieving record results.

The State’s 11 million holiday trips confirm Queensland as the nation’s leading getaway destination and demonstrates our Towards Tourism 2032 roadmap is on track.

We’re seeing destinations across the state breaking records for overnight visitors spending to deliver the sixth consecutive record.

The number of business visitors continues to recover with the Palaszczuk Government’s $7 million incentive package encouraging businesses to pull the plug on video conferencing and return to face-to-face networking.  

It’s terrific to see Southern Queensland Country, the Gold Coast and the Southern Great Barrier Reef visitors staying longer and enjoying even more of Queensland’s great lifestyle and holiday experiences.

The TRA data shows there’s more work to do on rebuilding international tourism, although the $200m aviation war chest is opening up more travel options for visitors to Queensland.

We’re leading the nation for recovery of New Zealand visitors reuniting with family and friends and seeing encouraging results from the UK, US, India and Singapore.” 

Patricia O’Callaghan Chief Executive Officer, Tourism and Events Queensland said: 

“Queensland has enjoyed a nation-leading position, but we are up against strong headwinds as we enter a competitive global market.

“Tourism and Events Queensland is ensuring Queensland stays top of mind for travellers with campaigns currently live across the world.

“In Australia and New Zealand, the ‘Queensland is Calling’ campaign aims to give consumers a new ‘why’ for travelling to Queensland, unearthing experiences and destinations the typical traveller to Queensland may not have experienced.

“Globally our campaign ‘A beautiful way to be’ shows international travellers that a trip to Queensland is more than a holiday, it’s an experience that will change your outlook, through deeper, more meaningful connections.

“Our trade partnership activity continues with more than 30 campaigns currently live, and we continue to build on our $750 million It’s Live in Queensland events calendar to help pave the green and gold runway to the Brisbane 2032 Olympic and Paralympic Games.”

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Brisbane records highest visitor spend as it kicks off summer tourism campaign

Brisbane has recorded its highest domestic visitor spending since the start of the pandemic, up 26.5 per cent over the year to $4.1 billion, as the city launches its latest destination campaign ‘See you for summer’.

Coinciding with World Tourism Day, the latest data released by Tourism Research Australia for the year ending June 2022, is a strong sign that travel confidence is returning to the city.

Lord Mayor Adrian Schrinner said the recovery of Brisbane’s tourism sector was important to the city’s local economy.

“Tourism is one of Brisbane’s most important industries, with the international and domestic visitor economy worth more than $8.2 billion to the city pre-COVID,” Cr Schrinner said.

“We have seen a busy start to the school holidays and record pedestrian numbers in the city this September, and we expect a bumper summer holiday period for local Brisbane businesses.

“Hotel bookings in Brisbane peaked at over 80 per cent in the first week of the school holidays, and this month the city recorded its highest foot traffic for the year at 79 per cent pre-COVID levels.

“The more visitors to Brisbane translate directly to driving more money into the pockets of local businesses and our tourism, hospitality and accommodation sectors.”

Launched this week by Brisbane Economic Development Agency (BEDA), the latest destination campaign ‘See you for summer’ encourages domestic travellers to visit Brisbane by highlighting the city’s diverse urban and natural experiences on offer.

“The new campaign is enticing families, couples and those yearning for a holiday to make the most of their summer and book a Brisbane getaway before the end of the year,” BEDA Chief Executive Officer Anthony Ryan said.

“With world-class hotels and dining precincts, access to island paradises and a jam-packed events calendar, Brisbane is the ultimate city to explore this summer.

“We expect visitor numbers to continue growing over the coming months and into the new year, particularly as we welcome back more international visitors to our incredible Brisbane region.”

Highlight experiences featured in the new campaign include exploring the city’s riverside dining precincts, cruising the Brisbane River by boat, enjoying a live music gig and adventure activities at Tangalooma Island Resort.

Partnering with Expedia to drive summer holiday bookings, the latest destination campaign will run from September to December in key domestic markets including Sydney and Melbourne.

Brisbane’s National Visitor Survey results – Year ending June 2022

• Total expenditure – up 26.5% to $4.1B
• Total visitors – up 3.8% to 5.8M 
• Business visitors – up 11.4% to 1.1M
• Visiting friends and relatives (VFR) – up 3.9% to 2.5M
• Holiday visitors – up 2.8% to 1.8M 
• Spend per visitor – up 21.8% to $710

Brisbane national visitors

• Sydney visitors – up 61.2% to 535,000 
• Melbourne visitors – up 44.2% to 268,000

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Tourism de force: Why Brisbane is a global destination on the rise

Brisbane’s global destination appeal has the region’s visitor economy on the cusp of unprecedented growth, with a wealth of opportunities for investment in new visitor experiences.

Brisbane has recorded its highest domestic visitor spending since the start of the pandemic, according to the latest data released by Tourism Research Australia for the year ending June 2022. 

Total expenditure was up 26.5% over the year to $4.1 billion, while total visitors climbed 3.8% to 5.8 million. The spend per visitor also increased significantly over the year, up 21.8% to $710. 

It’s clear that travel confidence has returned to the city, with visitors once again flocking to enjoy Brisbane’s incredibly diverse range of attractions, from world-class dining and urban adventures to natural wonders and a jam-packed events calendar. 

The data shows Brisbane’s visitor economy continues to be powered by both leisure and business tourism. Holiday visitors were up 2.8% to 1.8 million, while business visitors were up 11.4% to 1.1 million, driven by Brisbane’s global reputation for delivering business events and conferences.

Visitors from Sydney to Brisbane were up 61.2% to 535,000, while visitors from Melbourne were up 44.2% to 268,000. This is in keeping with a wave of migration from the southern states that’s made Brisbane the fastest-growing capital city in the country, with a population projected to grow by 43% by 2041. 

The city’s accessibility to visitors has been bolstered by the completion of the second runway at the award-winning Brisbane Airport, which now boasts the highest aviation capacity in Australia. 

Located just 20 minutes from the city centre, Brisbane Airport connects to the largest domestic network in Australia, with 53 domestic ports, as well as direct connections to major international hubs including Singapore, Doha, Dubai and Los Angeles. 

Brisbane Airport Corporation is investing almost $3 billion over the next five years to build a sustainable airport city, making BNE the premier hub for the Asia-Pacific region. The airport is expected to facilitate 50 million passengers a year and generate $8.3 billion by 2040.

Brisbane’s strong visitor numbers are also reflected in the growth of the city’s accommodation market. Now boasting 26 premium hotels from leading international and boutique Australian brands, the Brisbane accommodation market is trading at 63% occupancy, with an average daily rate of $218 and Revenue Per Available Room (RevPAR) of $136 in 2023. 

Another four luxury hotels – providing an additional 1,100 hotel rooms – will come online by 2024 as part of the $3.6 billion Queen’s Wharf integrated resort. The Queen’s Wharf development highlights a more than $25 billion infrastructure pipeline on the city’s green and gold runway to 2032. 

Seven visitor experiences with growth potential for Brisbane

As visitor numbers continue to rise, there’ll be no shortage of opportunities for investors to tap into Brisbane’s growing tourism sector. 

The Brisbane Tourism Investment Guide identifies seven key experiences with growth potential for Brisbane. Further investment in these seven key experiences will give visitors to Brisbane and its surrounding regions even more to see, do and experience, with the opportunity to generate an additional $6.5 billion per annum in visitor expenditure by 2031. 

History and culture 

Brisbane is a region steeped in history, giving visitors the chance to experience the world’s oldest living culture first hand. Brisbane is currently home to more than 15 First Nations experiences, ranging from dance and art to traditional foods, but according to the Brisbane Tourism Investment Guide, visitors want more of these experiences. 

Brisbane is also home to a thriving arts community, and boasts world-class cultural spaces. A new $175 million theatre in the city’s South Bank cultural precinct is set to open in 2024, making the Queensland Performing Arts Centre (QPAC) the largest of its kind in Australia. 

Coupled with the Queensland Art Gallery and Gallery of Modern Art (QAGOMA) and the Queensland Museum, which rank among the most visited Australian cultural venues, Brisbane’s cultural scene is one to watch. 

Food and wine

Brisbane is perfectly positioned at the centre of a 360 degree food bowl which provides unrivalled access to an enviable pipeline of fresh, healthy ingredients. 

Brisbane is servicing global consumers’ demand for wellness, sustainability and convenience, and is a world leader in food innovation and technology. The Food Pilot Plant at Brisbane’s Health and Food Sciences Precinct is a state-of-the-art facility designed to help local food and beverage businesses experiment with and trial new products and processes under industrial conditions. 

The diversity of choice in Brisbane’s food offerings also reflects the city’s multicultural make-up, with one in three residents born overseas. The city has become known for award-winning restaurants, stunning rooftop bars and sprawling outdoor markets serving up globally acclaimed local produce, but research conducted for the Brisbane Tourism Investment Guide found that visitors want even more places to enjoy local gourmet food and beverages. 

Brisbane’s local food and beverage businesses benefit from access to the Future Food Initiative, which pairs these companies with industry-leading experts and mentors to explore the potential for continued domestic expansion and entry into international markets. The Future Food global accelerator is an initiative of the Brisbane Economic Development Agency (BEDA). 

City-based attractions

Home to a mix of distinctive and unique precincts, including Howard Smith Wharves, South Bank, Fish Lane, Fortitude Valley and James Street, Brisbane is a subtropical hub of laneways, green spaces and local experiences. 

The city is connected by close to 6,000 kilometres of paths, walkways and bikeways. But Brisbane’s infrastructure pipeline includes transformative projects that will make the city even more accessible for visitors, including new Green Bridges to connect popular inner-city precincts, and major public transport projects, such as the high-capacity, turn-up-and-go Brisbane Metro (from 2024) and Cross River Rail (from 2025). 

While Brisbane’s accommodation market is thriving, the Brisbane Tourism Investment Guide found that visitors want even more iconic accommodation in the city. 

Aquatic and coastal 

The closest eastern seaboard capital city to China, Japan and South Korea, Brisbane provides international and domestic visitors alike with a gateway to the world-famous Gold and Sunshine Coasts. 

But that’s just the beginning of the region’s aquatic and coastal offering. Just 20 minutes from the city, Manly offers visitors the opportunity to sail from the southern hemisphere’s largest marina. 

Within an hour of the city, visitors can go surfing at North Stradbroke Island/Minjerribah, or immerse themselves in the Moreton Bay Marine Park. The closest marine national park to a capital city, Moreton Bay offers visitors experiences that could rival the Great Barrier Reef, with whale, dolphin, dugong and manta ray habitats to discover.

The Brisbane Tourism Investment Guide found that visitors want more access from the city to the Bay, islands and beaches; more attractions and accommodation; more marine tours; and more Indigenous Sea Country experiences. 

Natural experiences 

Surrounded by beautiful green spaces, Brisbane is Australia’s nature capital. Just 10 minutes from the city centre, Mount Coot-tha Reserve offers more than 1,380 hectares of natural bushland and botanic gardens to explore. 

Just an hour beyond the city, visitors can take a step back in time as they marvel at the ancient flora and fauna of the World Heritage Gondwana Rainforests, filled with rare and exotic creatures, plants and breathtaking scenery. 

The Brisbane Tourism Investment Guide found that visitors are looking for more accommodation and more opportunities to enjoy local gourmet food and beverages when they explore the natural wonders surrounding the city. 

Wildlife experiences 

Visitors to Brisbane can take a trip to the world’s first and largest koala sanctuary, located just 15 kilometres from the city centre, to get up close and personal with Australia’s most famous marsupials. 

But koalas aren’t the only wildlife that Brisbane is known for. Famed for its rich biodiversity, Brisbane is home to more than 3,330 species of wildlife and 44,000 hectares of natural habitat, creating an abundance of opportunities for unique wildlife encounters.

Sports and adventure 

The eyes of the world are on Brisbane in the lead-up to 2032, but the city already has a great reputation for hosting global sporting events, including international rugby clashes and tennis tournaments; showcase rugby league events, including the 2021 Grand Final; the International Cricket Council Men’s T20 World Cup; English Premier League matches and more. 

Brisbane is also home to a range of world-famous sporting venues, including Suncorp Stadium, which consistently ranks in the top five rugby stadiums globally, and the iconic Gabba stadium, which is undergoing a $2.7 billion upgrade.

But visitors to Brisbane aren’t just spectators – they also have the opportunity to join in the city’s outdoor and active lifestyle, and go kayaking, canoeing, or cruising along the Brisbane River or in local waterways. According to the Brisbane Tourism Investment Guide, visitors want even more of these exciting river experiences. 

How BEDA can help 

As the Regional Tourism Organisation (RTO) for Brisbane and the six surrounding regions of Redlands, Scenic Rim, Moreton Bay, Logan, Ipswich and Somerset, BEDA supports the development of new tourism products to ensure a warm welcome and memorable experiences for all visitors. 

BEDA can provide businesses and prospective investors with key insights into Brisbane’s tourism industry; help to develop and execute your business case and investment strategies; advocacy for local and state developmental approvals; critical introductions to industry stakeholders and our local advisory network; confidential assistance with market and off-market property site selection and more. 

Learn more about how BEDA can help you make your mark on Brisbane’s visitor economy  here .

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Visitor statistics—data.qld.gov.au

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Monthly Google Analytics statistics for datasets accessed by visitors to Queensland Government’s data portal.

Data and Resources

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40+ Brisbane Tourism Statistics, Numbers and Trends

Updated on June 27, 2022 by Axel Hernborg

Brisbane is a modern, sub-tropical capital city with the river at its heart. Boasting an enviable lifestyle with year-round sunshine, the Brisbane region expands to include Moreton Bay, Ipswich, Logan, Scenic Rim, and Somerset council areas. The city and surrounds offer a range of appealing visitor experiences and are home to numerous coastal villages, an expansive bay of islands featuring Mulgumpin (Moreton Island), and Minjerribah (North Stradbroke Island), and a hinterland of historic countryside towns, lush national parks, and fertile farmland.

Brisbane is Australia’s third-largest city and is home to nearly two and a half million culturally diverse people. Its world-class sporting venues, conference facilities, cruise ship terminal, parklands, cafes, laneways, and extensive river walks make Brisbane a vibrant and welcoming, metropolitan city.

Brisbane’s reputation as an international events capital has been recognized with Brisbane being elected as Host City for the 2032 Olympic and Paralympic Games. The city has an extensive music, sporting, and cultural events calendar that makes the most of the year-round temperate climate.

The city has set its vision to be a globally recognized destination known for connecting visitors and the community with its enviable lifestyle, accessible nature, remarkable experiences, authentic culture and events, and renowned for being sustainable, creative, and respectful.

Here are the city’s top tourism statistics and trends.

Table of contents

• 1 PRE & POST-PANDEMIC TRENDS
• 2 MOTIVES & HABITS
• 3 OTHER TRENDS
• 4 REFERENCES

PRE & POST-PANDEMIC TRENDS

• Brisbane has its own unique and compelling story to tell, and that is exactly what visitors of today are looking for.
• The Brisbane Region currently receives 24 million visitors staying 51 million visitor nights.
• Over 7.3 million visitors traveled to Brisbane in the year ending June 2020.
• This total was made up of 1.05 million international visitors and over 6.3 million domestic visitors. Visitors to Brisbane.
• Brisbane made $7.6 billion from tourism between July 2018 and June 2019.
• $2.7 billion came from international visitors and $4.9 billion from domestic overnight visitors.
• Brisbane’s largest interstate markets are Sydney and Melbourne.
• The Brisbane Region’s visitor numbers are growing at rates faster than the national average.
• The region converts fewer visitors to overnight stays than other capital cities, and its average length of stay and spend per day are lower.
• Brisbane ranks 4th overall for average nights.
• In 2019, domestic overnight expenditure in the Brisbane region grew 10.3% to a record $4.9bn.
• For the first quarter of 2021 (January-March), Brisbane and the Gold Coast received over 2.4 million domestic overnight visitors from both interstate and intrastate sources.
• Overnight visitors spent over $1.81 billion during visits to Brisbane and the Gold Coast for the first quarter of 2021 (January-March).
• Brisbane’s top international tourist visitors come from the UK, India, China, US, Canada, Japan, and Korea.
• In 2019, the larger proportion of its visitors include 21% of Chinese travellers, 19% of New Zealand tourists, and 15% of US guests.
• In 2019, Brisbane was the 3rd most popular destination for both international and domestic overnight visitors.
• The Brisbane region is experiencing a once-in-a-generation transformation of the visitor economy with more than $12 billion of new projects planned and underway.
• Brisbane was confirmed as the host of the 2032 Olympic games.
• Research by KPMG estimates the 2032 Brisbane Olympics will deliver $8.1 billion in direct economic benefits to the QLD economy and create 91,600 jobs over the next 20 years.
• Increased international tourism and trade from the Olympics are estimated to deliver benefits of around $4.6 billion and $8.5 billion nationally.

MOTIVES & HABITS

• Holidays (39%) remained the most common reason for domestic travel throughout the year ending September 2020, followed by visiting friends or relatives (30%) and business travel (24%)
• At $100 per night, Brisbane ranked 6th for average per night spent by international tourists.
• International tourists stayed in Brisbane for an average of 19 nights in 2019.
• Visitors coming to see their friends and relatives contribute the most visitor nights.
• Education visitors have the longest average stay accounting for only 4% of visitors but 18% of overall visitor nights.
• Tourists flock to Brisbane during the Australian school vacation periods, especially around Christmas time.

OTHER TRENDS

• Australia remains one of the most highly desirable destinations for luxury travelers
• A typical trip to Australia costs foreign visitors about $5,000. 
• Sydney, Melbourne, and Brisbane are the most visited cities in Australia.
• Queensland as a state is famous for having five of the seven world heritage-listed sites in Australia.
• With its location in the Asia Pacific region, growth in airline capacity, and its natural appeal, Brisbane is ideally positioned to experience significant increases in the volume of visitors.
• Between 2009 and 2019, the number of domestic visitors to Brisbane increased by 73% and the number of international visitors by 50.3%.
• The Australian cruise industry is booming. Current statistics suggest that 1 in every 17 Australians takes a cruise (over 5% of the population).
• Each cruise visit to Brisbane is worth an estimated $1 million to all of Queensland, and as a state that is home to more than 14 cruise destinations
• For Queensland, the region saw a colossal 520 ship visit days and 778,000 passenger visit days in 2020. These visits contributed a healthy $1Billion to the economy of the region.
• Brisbane currently has more than 21,000 guest rooms and another 3,000 in development, Brisbane offers a range of boutique and international hotels for business events of all sizes.
• As of September 2021, Brisbane was home to one of the highest concentrations of luxury hotels in Australia, with 36% of the hotels labeled as Luxury. Midscale and upper-midscale hotels accounted for 22%, closely followed by the upscale and upper-upscale categories at 18%.
• As of May 2021, hotel occupancy rates in Brisbane, Australia were at around 86 percent of the levels seen in May 2019.
• Brisbane Economic Development Agency is the regional tourism organisation that plays a vital role in growing Brisbane’s economy, driving demand for Brisbane, and creating growth and trade opportunities for local Brisbane businesses. 
• New Zealand is the most popular destination for Aussies traveling abroad. 

https://takeatumble.com.au/insights/lifestyle/tourism-statistics/

https://camperchamp.com.au/statistics/australia/queensland-tourism/

https://www.statista.com/statistics/1284911/australia-brisbane-hotels-by-category/

https://www.statista.com/statistics/1250049/australia-brisbane-hotel-market-recovery-post-covid-19/

https://maxcapgroup.com.au/wp-content/uploads/2021/04/MAXCAP_HOTEL_REPORT_2021.pdf

https://www.visitbrisbane.com.au/~/media/Choose/Investment/PDFs/Visitor%20Economy%20Guide%202031%20UPDATED

https://www.brisbanetimes.com.au/national/queensland/foreigners-flock-to-brisbane-in-record-numbers-bringing-their-billions-20200117-p53sbt.html

https://files.visitnoosa.com.au/media/Qld-International-Tourism-Snapshot-Year-ending-December-2019.pdf

Hello! I am Axel, tripplo.com’s travel savings, deals and discounts expert and founder. I have been in the travel deals and discounts industry for almost a decade now. It’s me who publish and update most of the content and discounts on tripplo.com! I also have a podcast in which I share valuable information about how to get the best travel deals and discounts.

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Tourism market profile

Queensland has earned a reputation as a world class location for tourism, with cosmopolitan cities, beautiful beaches, rugged outback locations and friendly country towns.

Globally competitive products and services and unique holiday destinations combine to provide strong investment opportunities in the tourism and services sectors.

Key tourism statistics

• More than 27 million domestic and international overnight visitors came to Queensland in the year ending March 2023.
• Queensland's tourism industry is a $22 billion industry for the state, with domestic and international visitors spending $90.1 million per day in the year ending March 2023.
• The tourism industry directly and indirectly employs 206,000 Queenslanders—or 1 in 15 of all people employed in Queensland.

Learn more about Queensland's tourism statistics, research and insights .

Accessible Queensland destinations

Queensland has 5 international airports that provide direct access to strategic global markets in North and South Asia, Europe and the United States. These airports are located in Brisbane , Cairns , Sunshine Coast , Gold Coast and Townsville .

Investment opportunities

Learn more about the benefits of doing business in Queensland and opportunities in regional Queensland .

Major events and conferences

The Queensland Government drives demand by attracting conferences and events, including the Gold Coast 2018 Commonwealth Games, which was the biggest event held in Australia this decade.

Strong tourism industry networks

Our Tourism Investment Attraction Unit (TIAU) works with the Australian Government's Austrade and local governments to assist investors with tourism infrastructure projects.

Each tourism destination in Queensland is represented by a regional tourism organisation (RTO), as well as local tourism organisations (LTOs), local governments and other associations.

These measures significantly reduce investment risks so tourism investors can focus on providing world-class products and services.

Learn more about who's who in the tourism industry from the DestinationQ website.

• Last reviewed: 9 Aug 2022
• Last updated: 20 Jul 2023

• Organisations
• Tourism, Innovation and Sport

Brisbane Tourism Investment Snapshot 2022

• Activity Stream

The Queensland Government, through the Department of Tourism, Innovation and Sport, provides facilitation support to tourism investors. The Brisbane Tourism Investment Snapshot provides investors with economic and tourism data for the Brisbane tourism region to help inform investment decisions.

Data and Resources

The Queensland Government, through the Department of Tourism, Innovation and...

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Additional Info

Data and research

Tourism Research Australia reports available to view or download.

Main content

Featured reports, tourism forecasts.

Visitor Economy Facts and Figures

National Tourism Satellite Account

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Tourism labour force statistics

16 April 2024

Quarterly labour force report analysing changes in the number of filled tourism jobs.

National Visitor Survey (NVS) results December 2023

27 March 2024

The National Visitor Survey results provide annual and quarterly statistics on how Australian residents travel in Australia.

International Visitor Survey (IVS) results December 2023

Annual and quarterly International Visitor Survey results providing statistics on international visitors in Australia.

International Visitor Survey (IVS) monthly snapshot December 2023

8 March 2024

Tourism Research Australia’s monthly snapshots estimate tourism activity.

International Visitor Survey (IVS) monthly snapshot November 2023

9 February 2024

International Visitor Survey (IVS) monthly snapshot October 2023

12 January 2024

National Visitor Survey (NVS) monthly snapshot October 2023

National visitor survey (nvs) monthly snapshot november 2023, national visitor survey (nvs) monthly snapshot december 2023, national visitor survey (nvs) results september 2023.

20 December 2023

International Visitor Survey (IVS) results September 2023

Tourism workforce report.

11 December 2023

A status update on the workforce in Australia’s visitor economy.

International Visitor Survey (IVS) monthly snapshot September 2023

8 December 2023

National Visitor Survey (NVS) monthly snapshot September 2023

6 December 2023

The National Tourism Satellite Account (NTSA) is an Australian Bureau of Statistics (ABS) annual data product that examines Australia’s tourism performance through an economic lens.

Tourism forecasts for Australia 2023-2028

28 November 2023

TRA presents domestic forecasts at the national level and for each state and territory, and also international forecasts at the national level and for selected markets and purposes of travel.

International Visitor Survey (IVS) monthly snapshot August 2023

3 November 2023

National Visitor Survey (NVS) monthly snapshot August 2023

International visitor survey (ivs) monthly snapshot july 2023.

6 October 2023

Domestic mobility data

27 September 2023

We publish monthly mobility data to report on domestic visitor movement. This complements data from our National Visitor Survey official statistics.

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Number of international visitors to Queensland Australia FY 2014-2023

Number of international visitors to queensland, australia from financial year 2014 to 2023 (in millions).

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September 2023

FY 2014 to FY 2023

international visitors aged 15 years or older

Australia's financial year runs from July 1 to June 30; for example, financial year 2017 starts on July 1, 2016 and ends on June 30, 2017. Values have been rounded.

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Leisure Travel

Number of international tourist arrivals in selected African countries 2019-2022

International tourist arrivals in Morocco 2021, by nationality

African countries with the largest international tourism receipts 2022

Contribution value of tourism to GDP in Morocco 2019-2021

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Tourism and events queensland.

Tourism and Events Queensland (TEQ) provides tourism research and insights to a variety of stakeholders which can assist decision-making and strategy development.

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Explore tourism statistics, including international visitor arrivals and international visitor spend.

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tropicalnorthqueensland

Today @leighton_videography brings us his favourite waterfalls in Tropical North Queensland! Which one is your fave? 🌴🦋 #exploreTNQ #explorecairnsGBR #thisisqueensland #seeaustralia [ID: Clips of waterfalls in Tropical North Queensland. All are full and flowing. Waterfalls are Millaa Mill Falls, Behana Gorge, Davies Creek Falls and Windin Falls]

Don’t forget to catch the epic magic shows at @wildlifehabitat 🌴😌 [ID: Two wildlife keepers lift a blue sheet for a few seconds, then drop it to reveal an emu.]

We interrupt your scrolling to show you @visitpalmcove, nothing further, as you were 🌴🦋 📸 @tessa_jayne_ #exploretnq #explorecairnsgbr #palmcove #thisisqueensland #seeaustralia [ID:Palm trees line a sandy beach pathway at sunset, with a lone person walking and the ocean visible in the background.]

There’s so much to love about @lizardisland but the world famous “Cod Hole” is one of our favourites! Why? Because of these curious potato cods of course🐠 🎥 @tabithalipkin #exploreTNQ #explorecairnsGBR #thisisqueensland #seeaustralia [ID: Woman diving on the Great Barrier Reef while a curious potato cod (large fish) is investigating her. Text on screen reads “POV: You make friends with a potato cod named Tater Tot at the Great Barrier Reef and she loves the camera. LOVES IT. She especially wanted to show you her spots…”See!? This is why they call me a potato cod! My spots look like potatoes!” “What’s personal space?!” “Hi again” “Can we take a picture before you leave?” Absolutely]

Nothing screams tropical like an island getaway & @bedarraisland should definitely be at the top of your list! 🏝🍹 Oh, did we mention all inclusive? 🍾 From private candlelit dinners on the beach, to fishing gear & kayaks, to meals & cocktails, the staff at Bedarra Island go above & beyond to make sure your luxury escape is unforgettable 🌴🌸 Not to mention the view is pretty great 😉 So, when will we see you here? 👋 🎥 @_markfitz #exploreTNQ #explorecairnsGBR #thisisqueensland #seeaustralia #cassowarycoast [ID: Aerial video panning over the beach on Bedarra Island. There are bright green palm trees and blue ocean waves lapping a white sandy shore. Text on screen reads: Amazing tropical beaches in Australia: Bedarra Island, Qld]

Don’t have time to visit the Great Barrier Reef while you’re in #Cairns? Or if you just want to learn a little more about the reef, there’s nowhere better to explore than the @cairns_aquarium 🩵🐠 🎥 @tabithalipkin #exploreTNQ #explorecairnsGBR #thisisqueensland #seeaustralia [ID: Clips of the Cairns Aquarium and marine life that is housed inside it. Text on screen reads: An aquarium that brings the Great Barrier Reef to you”

Today we take time to commemorate the brave men & women who have served our nation in all wars, conflicts, and peacekeeping operations. Soldiers from Tropical North Queensland joined the defence force to help protect Australia, including many Aboriginal & Torres Strait Islander people. Thanks to these people, we now live in an incredible location that we’re very proud of 💙🌴 If you’re interested in learning more about the history of the region, visit the Cairns Museum or check out some of the many historical sites around the region including the ANZAC trail ✨ Lest We Forget ❤️

If bright blue milky waters and a jacuzzi-like spa spells bliss for you then we’ve got you covered 🙌🌴 Cardwell Spa Pool, located along the Cardwell Forest Drive, is just one of few colourful swimming spots in the area! 🦋 If you enjoy waterhole hopping, head further along the track to Attie Creek Falls & Dead Horse Creek 🚙🌿 🎥 @jessadventuresaus #exploreTNQ #explorecairnsGBR #thisisqueensland #seeaustralia #cassowarycoast [ID: Video clips of the Cardwell Spa Pool, which has bright blue water and is surrounded by lush green rainforest. Text on screen reads: Is this the bluest swimming hole in all of Australia?]

Happy Earth Day! 🌏🌱 This year for Earth Day, we’re working to reduce plastic use in Tropical North Queensland, here’s how you can help on your next holiday! ☕️ Reusable water bottles, coffee cups, straws and more! 🏝️ Support local conservation efforts like beach clean ups 🦋 Choose eco-friendly accommodation, restaurants and tours who are also working to reduce plastic use 🗑️ Reduce and recycle your rubbish (make sure it goes in the right bin and doesn’t end up on the ground!) Hit the bio link to learn more ☝️ #exploreTNQ #explorecairnsgbr #earthday2024

There’s more than one way to see the Great Barrier Reef, but a Seawalker Helmet Dive has got to be one of the best! Discover this underwater world without even getting your hair wet! #exploreTNQ #exploreGBR [ID: Collection of clips from an underwater helmet dive in the Great Barrier Reef. Featuring yellow tailed fusilers and other fish]

Accessibility

Accessibility modes, online dictionary, readable experience, visually pleasing experience, easy orientation.

Tropical North Queensland Accessibility Statement

Accessibility Statement

• tourism.tropicalnorthqueensland.org.au
• May 4, 2024

Compliance status

We firmly believe that the internet should be available and accessible to anyone, and are committed to providing a website that is accessible to the widest possible audience, regardless of circumstance and ability.

To fulfill this, we aim to adhere as strictly as possible to the World Wide Web Consortium’s (W3C) Web Content Accessibility Guidelines 2.1 (WCAG 2.1) at the AA level. These guidelines explain how to make web content accessible to people with a wide array of disabilities. Complying with those guidelines helps us ensure that the website is accessible to all people: blind people, people with motor impairments, visual impairment, cognitive disabilities, and more.

This website utilizes various technologies that are meant to make it as accessible as possible at all times. We utilize an accessibility interface that allows persons with specific disabilities to adjust the website’s UI (user interface) and design it to their personal needs.

Additionally, the website utilizes an AI-based application that runs in the background and optimizes its accessibility level constantly. This application remediates the website’s HTML, adapts Its functionality and behavior for screen-readers used by the blind users, and for keyboard functions used by individuals with motor impairments.

If you’ve found a malfunction or have ideas for improvement, we’ll be happy to hear from you. You can reach out to the website’s operators by using the following email

Screen-reader and keyboard navigation

Our website implements the ARIA attributes (Accessible Rich Internet Applications) technique, alongside various different behavioral changes, to ensure blind users visiting with screen-readers are able to read, comprehend, and enjoy the website’s functions. As soon as a user with a screen-reader enters your site, they immediately receive a prompt to enter the Screen-Reader Profile so they can browse and operate your site effectively. Here’s how our website covers some of the most important screen-reader requirements, alongside console screenshots of code examples:

Screen-reader optimization: we run a background process that learns the website’s components from top to bottom, to ensure ongoing compliance even when updating the website. In this process, we provide screen-readers with meaningful data using the ARIA set of attributes. For example, we provide accurate form labels; descriptions for actionable icons (social media icons, search icons, cart icons, etc.); validation guidance for form inputs; element roles such as buttons, menus, modal dialogues (popups), and others. Additionally, the background process scans all the website’s images and provides an accurate and meaningful image-object-recognition-based description as an ALT (alternate text) tag for images that are not described. It will also extract texts that are embedded within the image, using an OCR (optical character recognition) technology. To turn on screen-reader adjustments at any time, users need only to press the Alt+1 keyboard combination. Screen-reader users also get automatic announcements to turn the Screen-reader mode on as soon as they enter the website.

These adjustments are compatible with all popular screen readers, including JAWS and NVDA.

Keyboard navigation optimization: The background process also adjusts the website’s HTML, and adds various behaviors using JavaScript code to make the website operable by the keyboard. This includes the ability to navigate the website using the Tab and Shift+Tab keys, operate dropdowns with the arrow keys, close them with Esc, trigger buttons and links using the Enter key, navigate between radio and checkbox elements using the arrow keys, and fill them in with the Spacebar or Enter key.Additionally, keyboard users will find quick-navigation and content-skip menus, available at any time by clicking Alt+1, or as the first elements of the site while navigating with the keyboard. The background process also handles triggered popups by moving the keyboard focus towards them as soon as they appear, and not allow the focus drift outside it.

Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements.

Disability profiles supported in our website

• Epilepsy Safe Mode: this profile enables people with epilepsy to use the website safely by eliminating the risk of seizures that result from flashing or blinking animations and risky color combinations.
• Visually Impaired Mode: this mode adjusts the website for the convenience of users with visual impairments such as Degrading Eyesight, Tunnel Vision, Cataract, Glaucoma, and others.
• Cognitive Disability Mode: this mode provides different assistive options to help users with cognitive impairments such as Dyslexia, Autism, CVA, and others, to focus on the essential elements of the website more easily.
• ADHD Friendly Mode: this mode helps users with ADHD and Neurodevelopmental disorders to read, browse, and focus on the main website elements more easily while significantly reducing distractions.
• Blindness Mode: this mode configures the website to be compatible with screen-readers such as JAWS, NVDA, VoiceOver, and TalkBack. A screen-reader is software for blind users that is installed on a computer and smartphone, and websites must be compatible with it.
• Keyboard Navigation Profile (Motor-Impaired): this profile enables motor-impaired persons to operate the website using the keyboard Tab, Shift+Tab, and the Enter keys. Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements.

Additional UI, design, and readability adjustments

• Font adjustments – users, can increase and decrease its size, change its family (type), adjust the spacing, alignment, line height, and more.
• Color adjustments – users can select various color contrast profiles such as light, dark, inverted, and monochrome. Additionally, users can swap color schemes of titles, texts, and backgrounds, with over seven different coloring options.
• Animations – person with epilepsy can stop all running animations with the click of a button. Animations controlled by the interface include videos, GIFs, and CSS flashing transitions.
• Content highlighting – users can choose to emphasize important elements such as links and titles. They can also choose to highlight focused or hovered elements only.
• Audio muting – users with hearing devices may experience headaches or other issues due to automatic audio playing. This option lets users mute the entire website instantly.
• Cognitive disorders – we utilize a search engine that is linked to Wikipedia and Wiktionary, allowing people with cognitive disorders to decipher meanings of phrases, initials, slang, and others.
• Additional functions – we provide users the option to change cursor color and size, use a printing mode, enable a virtual keyboard, and many other functions.

Browser and assistive technology compatibility

We aim to support the widest array of browsers and assistive technologies as possible, so our users can choose the best fitting tools for them, with as few limitations as possible. Therefore, we have worked very hard to be able to support all major systems that comprise over 95% of the user market share including Google Chrome, Mozilla Firefox, Apple Safari, Opera and Microsoft Edge, JAWS and NVDA (screen readers).

Notes, comments, and feedback

Despite our very best efforts to allow anybody to adjust the website to their needs. There may still be pages or sections that are not fully accessible, are in the process of becoming accessible, or are lacking an adequate technological solution to make them accessible. Still, we are continually improving our accessibility, adding, updating and improving its options and features, and developing and adopting new technologies. All this is meant to reach the optimal level of accessibility, following technological advancements. For any assistance, please reach out to

(a) This label has been updated to more accurately reflect the Census concept shown in this data item. The data has not changed. (b) For 2021, median weekly rent calculations exclude dwellings being occupied rent-free.

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Small random changes have been made to all cell values for privacy reasons. These changes may cause the sum of rows or columns to differ by small amounts from the table totals.

People and population

More information on Sex (SEXP) , Place of usual residence (PURP) Table based on place of usual residence

More information on Indigenous status (INGP) Table based on place of usual residence

More information on Age (AGEP) Table based on place of usual residence

Note: In December 2017, amendments to the Marriage Act 1961 came into effect enabling marriage equality for all couples. For 2021, registered marriages include all couples.

More information on Registered marital status (MSTP) Table based on place of usual residence

(a) In December 2017, amendments to the Marriage Act 1961 came into effect enabling marriage equality for all couples. For 2021, registered marriages include all couples. (b) De facto marriage is when two people live together as partners who are not in a registered marriage. It includes people who report de facto, partner, common law husband/wife/spouse, lover, girlfriend or boyfriend.

More information on Social marital status (MDCP) Table based on place of usual residence

(a) Includes Primary - not further defined. (b) Includes Secondary - not further defined. (c) Includes Tertiary - not further defined.

More information on Type of educational institution attending (TYPP) Table based on place of usual residence

More information on Level of highest educational attainment (HEAP) Table based on place of usual residence

Cultural diversity

Note 1: Respondents had the option of reporting up to two ancestries on their Census form, and this is captured by the Ancestry multi response (ANCP) variable used in this table. Therefore, the sum of all ancestry responses for an area will not equal the total number of people in the area. Note 2: Calculated percentages represent a proportion of the number of people in the area (including those who did not state an ancestry). In 2016 QuickStats percentages were based on total number of responses and will not be comparable to this table.

More information on Ancestry multi response (ANCP) Table based on place of usual residence

More information on Country of birth of person (BPLP) Table based on place of usual residence

Note: For the 2021 Census, guidance was provided to respondents on how to answer for mother/father if their birth parent is unknown or they have same-sex parents.

More information on Country of birth of parents (BPPP) Table based on place of usual residence

Note: For the 2021 Census, guidance was provided to respondents on how to answer for father if their birth parent is unknown or they have same-sex parents.

More information on Country of birth of father (BPMP) Table based on place of usual residence

Note: For the 2021 Census, guidance was provided to respondents on how to answer for mother if their birth parent is unknown or they have same-sex parents.

More information on Country of birth of mother (BPFP) Table based on place of usual residence

Note: 'No Religion, so described' does not include those who reported Secular and Other Spiritual Beliefs such as Atheism, Agnosticism and Own Spiritual Beliefs.

In Brisbane, Christianity was the largest broad group religious group reported overall (45.7%) (excludes Not stated). The broad group level is the highest and most general level of the Australian Standard Classification of Religious Groups, 2016 .

More information on Religious affiliation (RELP) Table based on place of usual residence

More information on Language used at home (LANP) Languages used at home data is based on place of usual residence Households where a non-English language is used is based on place of enumeration

Income and work

Note 1: Calculated percentages represent a proportion of people aged 15 and over in the area. Note 2: The ABS Labour Force Survey provides the official estimates of Australia's labour force. More information is provided in Comparing 2021 Census and Labour Force Survey .

More information on Labour force status (LFSP) Table based on place of usual residence

Note 1: Calculated percentages represent a proportion of people aged 15 and over who reported being in the labour force in the area. Note 2: The ABS Labour Force Survey provides the official estimates of Australia's labour force. More information is provided in Comparing 2021 Census and Labour Force Survey .

(a) Counts employed people who reported 0 hours of work the week before the Census or did not state their hours of work.

Note: Records the number of hours worked in all jobs held during the week before Census Night for employed people aged 15 years and over. This excludes any time off but includes any overtime or extra time worked.

More information on Hours worked (HRSP) Table based on place of usual residence

More information on Occupation (OCCP) Table based on place of usual residence

More information on Industry of employment (INDP) Table based on place of usual residence

(a) Incomes are collected in ranges. The medians are then calculated using information from the Survey of Income and Housing. (b) Excludes people aged 15 years and over who did not state their income. (c) Excludes families where at least one family member aged 15 years and over did not state their income. (d) Excludes households where at least one household member aged 15 years and over did not state their income.

More information on Total personal income (INCP) , Total family income (FINF) , Total household income (HIND) Personal income data is based on place of usual residence Family and household income data is based on place of enumeration

Note: Respondents had the option to report up to three methods of travel to work on the day of the Census.

(a) Includes people who used public transport (train, bus, ferry, tram/light rail), as at least one of their methods of travel to work on Census day. (b) Includes people who travelled by car (as a driver, or as a passenger), as at least one of their methods of travel to work on Census day.

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Unpaid work and care

More information on Unpaid domestic work (DOMP) , Unpaid child care (CHCAREP) , Unpaid assistance to a person with a disability, health condition, or due to old age (UNCAREP) , Voluntary work for an organisation or group (VOLWP) Table based on place of usual residence

Note: Measures the time spent during the week before the Census doing domestic work without pay for themselves and their household.

More information on Unpaid domestic work: number of hours (DOMP) Table based on place of usual residence

Note 1: Respondents had the option of reporting multiple long-term health conditions. Therefore, the sum of all long-term health condition responses for an area will not equal the total number of people in the area. Note 2: Calculated percentages represent a proportion of the number of people in the area (including those who did not answer the long-term health conditions question).

More information on Type of long-term health condition (LTHP) Table based on place of usual residence

Note: Selected long-term health conditions include arthritis, asthma, cancer (including remission), dementia (including Alzheimer's), diabetes (excluding gestational diabetes), heart disease (including heart attack or angina), kidney disease, lung condition (including COPD or emphysema), mental health condition (including depression or anxiety) and stroke. Other long-term health conditions are not included in this count.

More information on Count of selected long-term health conditions (CLTHP) Table based on place of usual residence

Australian Defence Force service

Note: Australian Defence Force Service includes service in the Regular and/or Reserves service. Includes Royal Australian Navy, Australian Army, Royal Australian Air Force, Second Australian Imperial Force, National Service and NORFORCE. Excludes service for non-Australian defence forces.

More information on Australian Defence Force service (ADFP) Table based on place of usual residence

More information on Family composition (FMCF) Table based on place of enumeration

More information on Sex of lone parent (SLPP) Table based on place of enumeration

Note: The ABS Labour Force Survey provides the official estimates of Australia's labour force. More information is provided in Comparing 2021 Census and Labour Force Survey .

More information on Labour force status of parents/partners in families (LFSF) Table based on place of enumeration

More information on Dwelling type (DWTD) Table based on place of enumeration

More information on Dwelling structure (STRD) Table based on place of enumeration

More information on Number of bedrooms in a private dwelling (BEDD) , Number of persons usually resident in dwelling (NPRD) Table based on place of enumeration

Note: Motor vehicles excludes motorbikes, motor scooters and heavy motor vehicles.

More information on Number of registered motor vehicles (VEHD) Table based on place of enumeration

More information on Household composition (HHCD) Table based on place of enumeration

(a) Includes dwellings purchased under a shared equity scheme. (b) Excludes dwellings being occupied rent-free, this is not comparable to 2016 QuickStats data. (c) Comprises dwellings occupied rent free, occupied under a life tenure scheme and other tenure type.

More information on Tenure type (TEND) Table based on place of enumeration

(a) Percentages (%) exclude dwellings with 'Partial income stated' or 'All incomes not stated.'

More information on Total household income (weekly) (HIND) Table based on place of enumeration

(a) Median rent calculations exclude dwellings being occupied rent-free, this is not comparable to 2016 QuickStats data. (b) This is not comparable with historical QuickStats, as applicable households included in this calculation have changed. For details on how Household income is derived please refer to RAID . (c) Unable to determine includes those households in which income and/or housing costs were not, or were only partially stated, by persons in the household.

More information on Rent payments (weekly) (RNTD) , Rent affordability indicator (RAID) Table based on place of enumeration

(a) This is not comparable with historical QuickStats, as applicable households included in this calculation have changed. For details on how Household income is derived please refer to MAID . (b) Unable to determine includes those households in which income and/or housing costs were not, or were only partially stated, by persons in the household.

More information on Mortgage repayments (monthly) (MRED) , Mortgage affordability indicator (MAID) Table based on place of enumeration

Aboriginal and/or Torres Strait Islander peoples

More information on Sex (SEXP) , Indigenous status (INGP) Table based on place of usual residence

(a) Excludes households where at least one person aged 15 years and over in the household did not state their income.

More information on Number of bedrooms in a private dwelling (BEDD) , Household composition (HHCD) , Total household income (HIND) , Indigenous household indicator (INGDWTD) Table based on place of enumeration

(a) Median rent calculations exclude dwellings being occupied rent-free, this is not comparable to 2016 QuickStats data.

More information on Rent weekly payments (RNTD) , Mortgage monthly repayments (MRED) , Indigenous household indicator (INGDWTD) Table based on place of enumeration

Please note that there are small random adjustments made to all cell values to protect the confidentiality of data. These adjustments may cause the sum of rows or columns to differ by small amounts from table totals.

UN Tourism | Bringing the world closer

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International Tourism Back to 60% of Pre-Pandemic Levels in January-July 2022

• All Regions
• 26 Sep 2022

International tourism continued to show strong signs of recovery, with arrivals reaching 57% of pre-pandemic levels in the first seven months of 2022.

According to the latest UNWTO World Tourism Barometer , international tourist arrivals almost tripled in January to July 2022 (+172%) compared to the same period of 2021. This means t he sector recovered almost 60% of pre-pandemic levels . The steady recovery reflects strong pent-up demand for international travel as well as the easing or lifting of travel restrictions to date (86 countries had no COVID-19 related restrictions as of 19 September 2022).

UNWTO Secretary-General Zurab Pololikashvili said: “Tourism continues to recover steadily, yet several challenges remain, from geopolitical to economic. The sector is bringing back hope and opportunity for people everywhere. Now is also the time to rethink tourism, where it is going and how it impacts people and planet.”

Now is also the time to rethink tourism, where it is going and how it impacts people and planet

An estimated 474 million tourists travelled internationally over the period, compared to the 175 million in the same months of 2021. An estimated 207 million international arrivals were recorded in June and July 2022 combined, over twice the numbers seen in the same two months last year. These months represent 44% of the total arrivals recorded in the first seven months of 2022. Europe welcomed 309 million of these arrivals, accounting for 65% of the total. 

International Tourist Arrivals

Europe and the middle east lead recovery.

Europe and the Middle East showed the fastest recovery in January-July 2022, with arrivals reaching 74% and 76% of 2019 levels respectively. Europe welcomed almost three times as many international arrivals as in the first seven months of 2021 (+190%), with results boosted by strong intra-regional demand and travel from the United States. The region saw particularly robust performance in June (-21% over 2019) and July (-16%), reflecting a busy summer period. Arrivals climbed to about 85% of 2019 levels in July. The lifting of travel restrictions in a large number of destinations also fuelled these results (44 countries in Europe had no COVID-19 related restrictions as of 19 September 2022).

The Middle East saw international arrivals grow almost four times year-on-year in January-July 2022 (+287%). Arrivals exceeded pre-pandemic levels in July (+3%), boosted by the extraordinary results posted by Saudi Arabia (+121%) following the Hajj pilgrimage. 

The Americas (+103%) and Africa (+171%) also recorded strong growth in January-July 2022 compared to 2021, reaching 65% and 60% of 2019 levels respectively. Asia and the Pacific (+165%) saw arrivals more than double in the first seven months of 2022, though they remained 86% below 2019 levels, as some borders remained closed to non-essential travel.

Subregions and destinations

Several subregions reached 70% to 85% of their pre-pandemic arrivals in January-July 2022. Southern Mediterranean Europe (-15% over 2019), the Caribbean (-18%) and Central America (-20%) showed the fastest recovery towards 2019 levels. Western Europe (-26%) and Northern Europe (-27%) also posted strong results. In July arrivals came close to pre-pandemic levels in the Caribbean (-5%), Southern and Mediterranean Europe (-6%) and Central America (-8%).

Among destinations reporting data on international arrivals in the first five to seven months of 2022, those exceeding pre-pandemic levels were: the US Virgin Islands (+32% over 2019), Albania (+19%), Saint Maarten (+15%), Ethiopia and Honduras (both +13%), Andorra (+10%), Puerto Rico (+7%), United Arab Emirates and Dominican Republic (both +3%), San Marino and El Salvador (both +1%) and Curaçao (0%).

Among destinations reporting data on international tourism receipts in the first five to seven months of 2022, Serbia (+73%), Sudan (+64%), Romania (+43%), Albania (+32%), North Macedonia (+24%), Pakistan (+18%), Türkiye, Bangladesh and Latvia (all +12%), Mexico and Portugal (both +8%), Kenya (+5%) and Colombia (+2%) all exceeded pre-pandemic levels in January-July 2022.

Tourism spending rises but challenges grow

The ongoing recovery can also be seen in outbound tourism spending from major source markets. Expenditure from France climbed to -12% in January-July 2022 compared to 2019 while spending from Germany rose to -14%. International tourism spending stood at -23% in Italy and -26% in the United States.

Robust performance was also recorded in international passenger air traffic, with a 234% increase in January-July 2022 (45% below 2019 levels) and a recovery of some 70% of pre-pandemic traffic levels in July, according to IATA.

Stronger-than-expected demand has also created important operational and workforce challenges in tourism companies and infrastructure, particularly airports. Additionally, the economic situation, exacerbated by the aggression of the Russian Federation against Ukraine, represents a major downside risk. The combination of increasing interest rates in all major economies, rising energy and food prices and the growing prospects of a global recession as indicated by the World Bank, are major threats to the recovery of international tourism through the remainder of 2022 and 2023. The potential slowdown can be seen in the latest UNWTO Confidence Index, which reflects a more cautious outlook, as well as in booking trends which are showings signs of slower growth.

Tourism Experts Cautiously Confident

On a scale of 0 to 200, the UNWTO Panel of Tourism Experts rated the period May-August 2022 with a score of 125, matching the bullish expectations expressed by the Panel in the May survey for the same 4-month period (124).

Prospects for the remainder of the year are cautiously optimistic. Although above-average performance is expected, tourism experts rated the period September-December 2022 with a score of 111, below the 125 score of the previous four months, showing a downgrade in confidence levels. Almost half of experts (47%) see positive prospects for the period September-December 2022, while 24% expect no particular change and 28% consider it could be worse.  Experts also seem confident about 2023, as 65% see better tourism performance than in 2022.

The uncertain economic environment seems to have nonetheless reversed prospects for a return to pre-pandemic levels in the near term. Some 61% of experts now see a potential return of international arrivals to 2019 levels in 2024 or later while those indicating a return to pre-pandemic levels in 2023 has diminished (27%) compared to the May survey (48%). According to experts, the economic environment continues to be the main factor weighing on the recovery of international tourism. Rising inflation and the spike in oil prices results in higher transport and accommodation costs, while putting consumer purchasing power and savings under pressure.

Related links

• Download the News Release in PDF
• World Tourism Barometer (PPT version)
• UNWTO World Tourism Barometer | Volume 20 • Issue 5 • September 2022 | EXCERPT
• Impact of the Russian offensive in Ukraine on international tourism
• UNWTO Tourism Data Dashboard
• World Tourism Day 2022: Rethinking Tourism

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Related content, international tourism to reach pre-pandemic levels in 2024, international tourism to end 2023 close to 90% of pre-p..., tourism’s importance for growth highlighted in world ec..., international tourism swiftly overcoming pandemic downturn.

Queensland Tourism Statistics

Page last updated: 11 October 2023

Table of Contents

How many tourists visit Queensland each year?

• This total included over 1.5 million international visitors and over 25.2 million domestic overnight visitors
• Visitors were up 22.2% when compared with the over 21 million visitors in 2022
• Visitor numbers are down 4.4% when compared to the over 28 million visitors in pre-pandemic 2019

How much did tourists spend in Queensland during 2023?

• This total included over $4.3 billion from international visitors and over $28 billion from domestic overnight visitors
• Spending has increased by 33.7% when compared with the over $24.7 billion spent in 2019

How many people visited Queensland in 2022?

• This total was made up of 24.4 million domestic visitors and 519,746 international visitors
• Total visitors increased by 22.6% when compared with the over 20.3 million of the previous year (year ending September 2021)

How much did visitors spend in Queensland in 2022?

• This total included $24.4 billion from domestic visitors and $1.3 billion from international visitors
• Spending was up by 54.8% when compared with the over 16.6 billion spent during 2021 (year ending September 2021)

How many people visited Queensland in 2021?

• This total was made up of 57,492 international visitors and over 20 million domestic visitors

How much did visitors spend in Queensland in 2021?

• This total included $190 million from international visitors and over $16.5 billion from domestic visitors

How many tourists visited Queensland in 2020?

• This total was made up of 20.4 million domestic visitors and 1.9 million international visitors
• Total visitors saw an 11.8% decrease when compared to the 25.3 million of the 2018/19 year
• The decrease is largely attributed to the impact of the coronavirus travel restrictions

Impact of the Coronavirus on Queensland Tourism Expenditure

International.

• International spending in Queensland was down 24% when compared with the $5.9 billion of the previous year
• Domestic spending was down 18.8% when compared with the $18.8 billion of the previous year

How many tourists visited Queensland in 2019?

Over 28 million tourists and other visitors arrived in Queensland between July 2018 and June 2019. 1

• This total includes 2.8 million international visitors and 25.3 million domestic overnight visitors.

How much do tourists spend in Queensland?

• Three Queensland locations have the highest average expenditure per night by international tourists in Australia. These include: Cairns, Tropical North Queensland and the Gold Coast

How many tourists visit Brisbane each year?

• 9.1 million tourists and other visitors arrived in Brisbane between July 2018 and June 2019.
• Read more:  Brisbane Tourism Statistics

How many tourists visit the Gold Coast each year?

• Over 5.3 million tourists and other visitors arrived in the Gold Coast between June 2018 and July 2019.
• Read more:  Gold Coast Tourism Statistics

Great Barrier Reef Tourism Statistics

How many tourists visit the great barrier reef each year.

• Over 2 million tourists visit the Great Barrier Reef each year. 2
• The majority of Great Barrier Reef tourism is concentrated in Cairns and the Whitsundays

How many tourists visit Cairns each year?

• 2.86 million tourists and other visitors arrived in Cairns in 2018.
• Read more:   Cairns Tourism Statistics

How many tourists visit the Whitsundays each year?

• Over 757,000 visitors travelled to the Whitsundays in 2018. 3

How much do visitors spend at the Whitsundays?

How long do visitors stay at the whitsundays.

• Visitors stayed for an average of 5 nights during trips to the Whitsundays in 2018.
• Over 3.7 million visitor nights were spent at the Whitsundays in 2018.

How many tourists visit Magnetic Island each year?

• Over 290,000 people visited Magnetic Island in 2018. 4

How much do tourists spend at magnetic Island?

Travel statistics resources.

• Adelaide Statistics
• Brisbane Statistics
• Cairns Statistics
• Darwin Statistics
• Gold Coast Statistics
• Melbourne Statistics
• New South Wales Statistics
• Northern Territory Statistics
• Perth Statistics
• South Australia Statistics
• Sydney Statistics
• Tasmania Statistics
• Victoria Statistics
• Western Australia Statistics
• TRA : International Visitor Survey, National Visitor Survey ↩
• Great Barrier Reef : Facts About the Great Barrier Reef ↩
• TRA : Local Government Area Profiles, Whitsunday, 2019 ↩
• AEC Magnetic Island Economic Analysis, 2019 ↩